The SEO Party - Search Engine Sessions with Link Building HQ https://www.linkbuildinghq.com en Join 'The SEO Party' and dive into the dynamic world of SEO with industry experts. This podcast unpacks the latest in web marketing, UX, and digital strategy, unlocking the secrets to mastering search engine success. Get ready to boost your online presence and join the conversation! https://megaphone.imgix.net/podcasts/bc23c176-30de-11f0-ab4f-2f314c49aa55/image/50b1df5fc59ed7acdda00b116b4dfbfa.jpg?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress The SEO Party - Search Engine Sessions with Link Building HQ https://www.linkbuildinghq.com no episodic Unlocking the Web—SEO, Strategy, and Digital Growth Link Building HQ Join 'The SEO Party' and dive into the dynamic world of SEO with industry experts. This podcast unpacks the latest in web marketing, UX, and digital strategy, unlocking the secrets to mastering search engine success. Get ready to boost your online presence and join the conversation! Join 'The SEO Party' and dive into the dynamic world of SEO with industry experts. This podcast unpacks the latest in web marketing, UX, and digital strategy, unlocking the secrets to mastering search engine success. Get ready to boost your online presence and join the conversation!

]]> Link Building HQ naveed@linkbuildinghq.com GEO Explained: How to Monitor and Manage What AI Says About Your Business Is your business invisible to AI? You might be ranking #1 on Google and still losing customers without even knowing it. The rules of search have changed. In this episode, we sit down with Salman and Umer from SearchEdge to break down Generative Engine Optimization (GEO): the strategy that determines whether AI recommends your business or your competitor's. This isn't SEO 2.0. It's an entirely different game. We cover: What GEO actually is and why it's not just an evolution of SEO Why your Google ranking no longer guarantees customers How AI forms opinions about your brand and what influences them The difference between being visible and being recommended How to audit what ChatGPT, Perplexity, and other LLMs are saying about your business Why 80% of your AI visibility depends on third-party sources The content strategy shifts every business needs to make right now What CMOs and small business owners should do in the next 90 days Whether you're an SEO professional, a business owner, or a marketer trying to stay ahead of the curve, this episode will change how you think about search, content, and customer acquisition in the age of AI. Tools mentioned in this episode: Profound SEMrush AI Visibility Perplexity Guests: Salman and Umer from SearchEdge (https://searchedge.ai/) Hosts: Timmy Walczak Naveed Chinoy Co-host: Alex Alexakis Fri, 20 Feb 2026 06:51:00 -0000 GEO Is Not What You Think full 1 11 Link Building HQ AI search is moving from blue links to recommendations. With SearchEdge’s Umer & Salman, we unpack GEO: how prompts and citations shape AI answers, what to fix on-site/off-site, and the 90-day moves to start winning. Is your business invisible to AI? You might be ranking #1 on Google and still losing customers without even knowing it. The rules of search have changed. In this episode, we sit down with Salman and Umer from SearchEdge to break down Generative Engine Optimization (GEO): the strategy that determines whether AI recommends your business or your competitor's. This isn't SEO 2.0. It's an entirely different game. We cover: What GEO actually is and why it's not just an evolution of SEO Why your Google ranking no longer guarantees customers How AI forms opinions about your brand and what influences them The difference between being visible and being recommended How to audit what ChatGPT, Perplexity, and other LLMs are saying about your business Why 80% of your AI visibility depends on third-party sources The content strategy shifts every business needs to make right now What CMOs and small business owners should do in the next 90 days Whether you're an SEO professional, a business owner, or a marketer trying to stay ahead of the curve, this episode will change how you think about search, content, and customer acquisition in the age of AI. Tools mentioned in this episode: Profound SEMrush AI Visibility Perplexity Guests: Salman and Umer from SearchEdge (https://searchedge.ai/) Hosts: Timmy Walczak Naveed Chinoy Co-host: Alex Alexakis Is your business invisible to AI? You might be ranking #1 on Google and still losing customers without even knowing it. The rules of search have changed. In this episode, we sit down with Salman and Umer from SearchEdge to break down Generative Engine Optimization (GEO): the strategy that determines whether AI recommends your business or your competitor's. This isn't SEO 2.0. It's an entirely different game. We cover:

  • What GEO actually is and why it's not just an evolution of SEO
  • Why your Google ranking no longer guarantees customers
  • How AI forms opinions about your brand and what influences them
  • The difference between being visible and being recommended
  • How to audit what ChatGPT, Perplexity, and other LLMs are saying about your business
  • Why 80% of your AI visibility depends on third-party sources
  • The content strategy shifts every business needs to make right now
  • What CMOs and small business owners should do in the next 90 days

Whether you're an SEO professional, a business owner, or a marketer trying to stay ahead of the curve, this episode will change how you think about search, content, and customer acquisition in the age of AI. Tools mentioned in this episode: Profound SEMrush AI Visibility Perplexity Guests: Salman and Umer from SearchEdge (https://searchedge.ai/) Hosts: Timmy Walczak Naveed Chinoy Co-host: Alex Alexakis

]]> 4068 no AI Can Scale On-page SEO but Human Insights & Fundamentals Still Create Value (w/ Andrew Askins) AI is changing and expediting SEO, but not the fundamentals. In this episode of The SEO Party, Timmy and Naveed sit down with Andrew Askins, co-founder of MetaMonster, to explore how agencies can scale on-page work with AI without shipping AI slop. What’s inside: - AEO/GEO: how AI search really works vs. classic SEO and why you still have to win the index before you win the AI citation - Practical automations that don’t tank quality: titles, meta, schema, internal links, image alt text, and SERP/content gap analysis - Content clustering & topical authority: vector embeddings, cosine similarity, and building pillars that make both Google and AI agents make sense of your site - Query fan-out and user intent: expanding beyond keywords while staying strategic - Live tool walk-through: MetaMonster’s crawl → prompt templates → table/chat workflow (and UX feedback you can borrow for your own ops) - Human vs. machine: where AI accelerates SEO work… and where a human voice still matters - Fun detours: Disco Shrimp, the Enzoni cocktail, and a drive-by on Malört 🥴 Guest: Andrew Askins, Co-founder, MetaMonster → https://metamonster.ai Hosts: Timmy Walczak Naveed Chinoy You’ll learn how to: - Turn messy site data into clean, AI-ready inputs (markdown, embeddings) - Find & fix internal linking gaps that boost both rankings and AI citations - Plan clusters/silos that strengthen topical authority without content bloat - Keep quality control tight while automating the mind-numbing stuff If you’re juggling too many clients and drowning in on-page to-dos, this one’s for you. Mon, 12 Jan 2026 08:16:00 -0000 AI SEO: Hype vs. What Works full 1 10 Link Building HQ AI is shaking SEO but fundamentals still win. Andrew from MetaMonster on clustering, internal links, and automations that avoid AI slop. AI is changing and expediting SEO, but not the fundamentals. In this episode of The SEO Party, Timmy and Naveed sit down with Andrew Askins, co-founder of MetaMonster, to explore how agencies can scale on-page work with AI without shipping AI slop. What’s inside: - AEO/GEO: how AI search really works vs. classic SEO and why you still have to win the index before you win the AI citation - Practical automations that don’t tank quality: titles, meta, schema, internal links, image alt text, and SERP/content gap analysis - Content clustering & topical authority: vector embeddings, cosine similarity, and building pillars that make both Google and AI agents make sense of your site - Query fan-out and user intent: expanding beyond keywords while staying strategic - Live tool walk-through: MetaMonster’s crawl → prompt templates → table/chat workflow (and UX feedback you can borrow for your own ops) - Human vs. machine: where AI accelerates SEO work… and where a human voice still matters - Fun detours: Disco Shrimp, the Enzoni cocktail, and a drive-by on Malört 🥴 Guest: Andrew Askins, Co-founder, MetaMonster → https://metamonster.ai Hosts: Timmy Walczak Naveed Chinoy You’ll learn how to: - Turn messy site data into clean, AI-ready inputs (markdown, embeddings) - Find & fix internal linking gaps that boost both rankings and AI citations - Plan clusters/silos that strengthen topical authority without content bloat - Keep quality control tight while automating the mind-numbing stuff If you’re juggling too many clients and drowning in on-page to-dos, this one’s for you. AI is changing and expediting SEO, but not the fundamentals. In this episode of The SEO Party, Timmy and Naveed sit down with Andrew Askins, co-founder of MetaMonster, to explore how agencies can scale on-page work with AI without shipping AI slop. What’s inside:

- AEO/GEO: how AI search really works vs. classic SEO and why you still have to win the index before you win the AI citation - Practical automations that don’t tank quality: titles, meta, schema, internal links, image alt text, and SERP/content gap analysis - Content clustering & topical authority: vector embeddings, cosine similarity, and building pillars that make both Google and AI agents make sense of your site - Query fan-out and user intent: expanding beyond keywords while staying strategic - Live tool walk-through: MetaMonster’s crawl → prompt templates → table/chat workflow (and UX feedback you can borrow for your own ops) - Human vs. machine: where AI accelerates SEO work… and where a human voice still matters - Fun detours: Disco Shrimp, the Enzoni cocktail, and a drive-by on Malört 🥴 Guest: Andrew Askins, Co-founder, MetaMonster → https://metamonster.ai Hosts: Timmy Walczak Naveed Chinoy You’ll learn how to: - Turn messy site data into clean, AI-ready inputs (markdown, embeddings) - Find & fix internal linking gaps that boost both rankings and AI citations - Plan clusters/silos that strengthen topical authority without content bloat - Keep quality control tight while automating the mind-numbing stuff If you’re juggling too many clients and drowning in on-page to-dos, this one’s for you.

]]> 5406 no Don’t Treat Pinterest Like Social Media (Do This Instead): Pinterest SEO with Julia Renee Pinterest isn’t merely another social channel; it’s a search engine that can help you earn high-intent traffic and revenue. In this episode of The SEO Party, Timmy Walczak and Alex Alexakis sit down with Julia Renée (from Julia Renée Consulting) to unpack how small and creative businesses can turn boards and pins into durable, compounding traffic. What you’ll learn: Pinterest ≠ Instagram: Why followers, likes, and comments don’t drive distribution - keywords and intent matter more. Set up to scale: Profile, board, and board description best practices (plus when to use sections vs. separate boards). Pin formats that perform: The 2:3 ratio, clear typography, readable titles, and why infographics don’t click anymore. Distribution rhythm: Daily pinning (native scheduler or Tailwind), multiple pins per URL, and A/B testing creatives. Keyword research for pins: Using Pinterest Trends and seasonality (publish 2–3 months ahead of peaks). Content flywheel: Repurpose blogs, podcasts, and YouTube into pins; how Pinterest amplifies SEO (evergreen traffic). Local & niche plays: Interior design, photographers, even surprising niches like luxury yachts & Olympic swim training. Ads without the burn: Why promoted pins can keep sending traffic even after spending stops. AI on Pinterest: New setting to hide AI-generated images, and where AI text helps (and hurts). Who this is for: Solopreneurs, agencies, and creative brands who want evergreen, intent-driven traffic without living on camera 24/7. Fri, 26 Dec 2025 13:54:00 -0000 Pinterest SEO: Boards, Keywords, Pin Design & Scheduling for Evergreen Traffic full 1 9 Link Building HQ Pinterest is a search engine, not a social channel; optimize boards, keywords, and 2:3 readable pins (with CTAs, seasonality, and scheduling) to earn evergreen, higher-intent traffic. Pinterest isn’t merely another social channel; it’s a search engine that can help you earn high-intent traffic and revenue. In this episode of The SEO Party, Timmy Walczak and Alex Alexakis sit down with Julia Renée (from Julia Renée Consulting) to unpack how small and creative businesses can turn boards and pins into durable, compounding traffic. What you’ll learn: Pinterest ≠ Instagram: Why followers, likes, and comments don’t drive distribution - keywords and intent matter more. Set up to scale: Profile, board, and board description best practices (plus when to use sections vs. separate boards). Pin formats that perform: The 2:3 ratio, clear typography, readable titles, and why infographics don’t click anymore. Distribution rhythm: Daily pinning (native scheduler or Tailwind), multiple pins per URL, and A/B testing creatives. Keyword research for pins: Using Pinterest Trends and seasonality (publish 2–3 months ahead of peaks). Content flywheel: Repurpose blogs, podcasts, and YouTube into pins; how Pinterest amplifies SEO (evergreen traffic). Local & niche plays: Interior design, photographers, even surprising niches like luxury yachts & Olympic swim training. Ads without the burn: Why promoted pins can keep sending traffic even after spending stops. AI on Pinterest: New setting to hide AI-generated images, and where AI text helps (and hurts). Who this is for: Solopreneurs, agencies, and creative brands who want evergreen, intent-driven traffic without living on camera 24/7. Pinterest isn’t merely another social channel; it’s a search engine that can help you earn high-intent traffic and revenue.

In this episode of The SEO Party, Timmy Walczak and Alex Alexakis sit down with Julia Renée (from Julia Renée Consulting) to unpack how small and creative businesses can turn boards and pins into durable, compounding traffic. What you’ll learn:

  • Pinterest ≠ Instagram: Why followers, likes, and comments don’t drive distribution - keywords and intent matter more.
  • Set up to scale: Profile, board, and board description best practices (plus when to use sections vs. separate boards).
  • Pin formats that perform: The 2:3 ratio, clear typography, readable titles, and why infographics don’t click anymore.
  • Distribution rhythm: Daily pinning (native scheduler or Tailwind), multiple pins per URL, and A/B testing creatives.
  • Keyword research for pins: Using Pinterest Trends and seasonality (publish 2–3 months ahead of peaks).
  • Content flywheel: Repurpose blogs, podcasts, and YouTube into pins; how Pinterest amplifies SEO (evergreen traffic).
  • Local & niche plays: Interior design, photographers, even surprising niches like luxury yachts & Olympic swim training.
  • Ads without the burn: Why promoted pins can keep sending traffic even after spending stops.
  • AI on Pinterest: New setting to hide AI-generated images, and where AI text helps (and hurts).

Who this is for: Solopreneurs, agencies, and creative brands who want evergreen, intent-driven traffic without living on camera 24/7.


]]> 3709 no Steal Shelf Space from Amazon Without Paying for Ads | E-commerce SEO with Tom Rusling Google's e-commerce search results look nothing like they used to. Instead of 10 blue links, you get a wall of product images or shoppable tiles. If your products aren’t showing in those organic product grids, you might as well not exist. In this episode of The SEO Party, we sit down with Tom Rusling (Founder, Audience Key) to break down how grids work and how to win them, step by step. We cover the marriage of SEO + Google Merchant Center, what signals matter, and how to measure your true “shelf space” in the SERP. What you’ll learn: Organic Product Grids 101: cards, grids, and why Google ranks stores (not merely domains) Merchant Center must-dos: complete feeds, attributes, and supplemental feeds to A/B test titles & descriptions Schema that gets results: Product, reviews, availability, and product variant / productGroupID setup Site structure for grids: micro-categories, topical authority, and PDP-first optimization Merchandising tactics that lift CTR: price anchors, discounts, image strategy, motion/3D where supported Links & authority: where to point them (categories vs. PDPs) and why it impacts grid visibility Measurement that matters: tracking grid coverage, card positions, competitors, and traffic potential Who this is for: E-commerce leaders, SEOs, merchandisers, and paid teams who want to align feeds, PDPs, and structure to capture more non-branded demand. Fri, 19 Dec 2025 14:08:00 -0000 The Future of E-commerce SEO Is Product-Level Visibility w/ Tom Rusling full 1 8 Link Building HQ Google’s shopping results now show lots of free, organic product tiles (the image cards/grids). To show up there, it is important to rank your product pages by feeding Google suitable product data. Google's e-commerce search results look nothing like they used to. Instead of 10 blue links, you get a wall of product images or shoppable tiles. If your products aren’t showing in those organic product grids, you might as well not exist. In this episode of The SEO Party, we sit down with Tom Rusling (Founder, Audience Key) to break down how grids work and how to win them, step by step. We cover the marriage of SEO + Google Merchant Center, what signals matter, and how to measure your true “shelf space” in the SERP. What you’ll learn: Organic Product Grids 101: cards, grids, and why Google ranks stores (not merely domains) Merchant Center must-dos: complete feeds, attributes, and supplemental feeds to A/B test titles & descriptions Schema that gets results: Product, reviews, availability, and product variant / productGroupID setup Site structure for grids: micro-categories, topical authority, and PDP-first optimization Merchandising tactics that lift CTR: price anchors, discounts, image strategy, motion/3D where supported Links & authority: where to point them (categories vs. PDPs) and why it impacts grid visibility Measurement that matters: tracking grid coverage, card positions, competitors, and traffic potential Who this is for: E-commerce leaders, SEOs, merchandisers, and paid teams who want to align feeds, PDPs, and structure to capture more non-branded demand. Google's e-commerce search results look nothing like they used to. Instead of 10 blue links, you get a wall of product images or shoppable tiles. If your products aren’t showing in those organic product grids, you might as well not exist. In this episode of The SEO Party, we sit down with Tom Rusling (Founder, Audience Key) to break down how grids work and how to win them, step by step. We cover the marriage of SEO + Google Merchant Center, what signals matter, and how to measure your true “shelf space” in the SERP. What you’ll learn:

  • Organic Product Grids 101: cards, grids, and why Google ranks stores (not merely domains)
  • Merchant Center must-dos: complete feeds, attributes, and supplemental feeds to A/B test titles & descriptions
  • Schema that gets results: Product, reviews, availability, and product variant / productGroupID setup
  • Site structure for grids: micro-categories, topical authority, and PDP-first optimization
  • Merchandising tactics that lift CTR: price anchors, discounts, image strategy, motion/3D where supported
  • Links & authority: where to point them (categories vs. PDPs) and why it impacts grid visibility
  • Measurement that matters: tracking grid coverage, card positions, competitors, and traffic potential

Who this is for: E-commerce leaders, SEOs, merchandisers, and paid teams who want to align feeds, PDPs, and structure to capture more non-branded demand.

]]> 4249 no Intent-First Architecture & Internal Linking Tips that Move Rankings (w/Alex Alexakis) Ever wonder why some websites get crawled and indexed instantly while yours stays dormant in the background? In this episode of The SEO Party, Alex Alexakis breaks down the website architecture blueprint that makes Google's bots fall in love with your website. Spoiler: it's not about pumping out more content. Alex reveals his exact spreadsheet system for mapping site structure, shares why duplicate pages are killing your rankings, and explains how to scale architecture from 20 pages to 500+ products. What You'll Learn: - The living document approach to site architecture - How to audit existing sites and organize pages by intent - Why layout changes can move you from position 6 to the top 3 - The automated internal linking strategy that scales - How to merge duplicate pages without losing rankings - Why some old "black hat" sites still rank (and what that means for you) - Real examples: How Alex ranked for Disney keywords without paid ads Key Takeaway: You can't build a house without blueprints. You can't build and scale a website without a robust plan. Who is it for? SEO professionals, website owners, digital marketers, web designers, and anyone frustrated with traffic that won't budge. Resources Mentioned: - Ahrefs AI Overview Tracker - Site Architecture Spreadsheet Template Hosts: Timmy Walczak Naveed Chinoy Guest: Alex Alexakis Alex is a web designer and SEO strategist who's scaled sites from zero to millions in traffic using structured architecture approaches. His work spans timeshare, real estate, e-commerce, and service-based businesses. Fri, 05 Dec 2025 16:15:00 -0000 Audit Intent & Fix Site Structure to Climb the SERPs full 1 7 Link Building HQ Alex Alexakis reveals the architecture system behind sites doing millions in traffic. Ever wonder why some websites get crawled and indexed instantly while yours stays dormant in the background? In this episode of The SEO Party, Alex Alexakis breaks down the website architecture blueprint that makes Google's bots fall in love with your website. Spoiler: it's not about pumping out more content. Alex reveals his exact spreadsheet system for mapping site structure, shares why duplicate pages are killing your rankings, and explains how to scale architecture from 20 pages to 500+ products. What You'll Learn: - The living document approach to site architecture - How to audit existing sites and organize pages by intent - Why layout changes can move you from position 6 to the top 3 - The automated internal linking strategy that scales - How to merge duplicate pages without losing rankings - Why some old "black hat" sites still rank (and what that means for you) - Real examples: How Alex ranked for Disney keywords without paid ads Key Takeaway: You can't build a house without blueprints. You can't build and scale a website without a robust plan. Who is it for? SEO professionals, website owners, digital marketers, web designers, and anyone frustrated with traffic that won't budge. Resources Mentioned: - Ahrefs AI Overview Tracker - Site Architecture Spreadsheet Template Hosts: Timmy Walczak Naveed Chinoy Guest: Alex Alexakis Alex is a web designer and SEO strategist who's scaled sites from zero to millions in traffic using structured architecture approaches. His work spans timeshare, real estate, e-commerce, and service-based businesses. Ever wonder why some websites get crawled and indexed instantly while yours stays dormant in the background? In this episode of The SEO Party, Alex Alexakis breaks down the website architecture blueprint that makes Google's bots fall in love with your website. Spoiler: it's not about pumping out more content. Alex reveals his exact spreadsheet system for mapping site structure, shares why duplicate pages are killing your rankings, and explains how to scale architecture from 20 pages to 500+ products. What You'll Learn: - The living document approach to site architecture - How to audit existing sites and organize pages by intent - Why layout changes can move you from position 6 to the top 3 - The automated internal linking strategy that scales - How to merge duplicate pages without losing rankings - Why some old "black hat" sites still rank (and what that means for you) - Real examples: How Alex ranked for Disney keywords without paid ads Key Takeaway: You can't build a house without blueprints. You can't build and scale a website without a robust plan. Who is it for? SEO professionals, website owners, digital marketers, web designers, and anyone frustrated with traffic that won't budge. Resources Mentioned: - Ahrefs AI Overview Tracker - Site Architecture Spreadsheet Template Hosts: Timmy Walczak Naveed Chinoy Guest: Alex Alexakis Alex is a web designer and SEO strategist who's scaled sites from zero to millions in traffic using structured architecture approaches. His work spans timeshare, real estate, e-commerce, and service-based businesses.

]]> 3520 no Higher-Ed GEO & AEO: How AI Picks Sources (with Ray Martinez) How do universities and higher education institutions get cited in AI answers? In this episode, Ray Martinez (VP of SEO, Archer Education) joins The SEO Party to break down GEO (AI/answer-engine optimization) for higher-ed: how bots crawl, what they trust, why unique content and links matter, and how to structure .EDU websites, so models choose your content as a source. What you’ll learn: GEO vs. SEO: what changes, what doesn’t, and why “be the citation” is the new goal. How AI picks sources: GPTBot behavior, crawl limits, and why brand activity and mentions matter. Structure that wins: schema beyond rich results, internal links that guide discovery, and a pragmatic take on LLMS.txt. Data storytelling: reports leaders actually understand (visuals, context, and KPIs that tie to enrollments). Vectorized keywords: semantic relevance without the jargon - how vectors improve content planning. Links in 2025: why relevance, referral traffic, and context still matter (and what to ignore). Paid and organic together: finding gaps/overlaps to lower CPA and increase enrollments. Risk & reality for the higher-ed industry: site reputation abuse, suppression vs. penalties, and keeping campus content accurate for AI. Who this is for: higher-ed marketers, admissions/enrollment teams, in-house SEOs, and agency professionals working with colleges and universities. Guest Ray Martinez, VP of SEO at Archer Education Hosts: Timmy Walczak Naveed Chinoy Fri, 28 Nov 2025 16:42:00 -0000 Get Cited by Optimizing Your Higher-Ed Site for LLMs full 1 6 Link Building HQ Ray Martinez joins The SEO Party to demystify GEO - how AI/LLMs pick sources - and share a higher-ed playbook: smart structure (schema, LLMS.txt), brand activity, and ethical links that turn traffic into enrollments. How do universities and higher education institutions get cited in AI answers? In this episode, Ray Martinez (VP of SEO, Archer Education) joins The SEO Party to break down GEO (AI/answer-engine optimization) for higher-ed: how bots crawl, what they trust, why unique content and links matter, and how to structure .EDU websites, so models choose your content as a source. What you’ll learn: GEO vs. SEO: what changes, what doesn’t, and why “be the citation” is the new goal. How AI picks sources: GPTBot behavior, crawl limits, and why brand activity and mentions matter. Structure that wins: schema beyond rich results, internal links that guide discovery, and a pragmatic take on LLMS.txt. Data storytelling: reports leaders actually understand (visuals, context, and KPIs that tie to enrollments). Vectorized keywords: semantic relevance without the jargon - how vectors improve content planning. Links in 2025: why relevance, referral traffic, and context still matter (and what to ignore). Paid and organic together: finding gaps/overlaps to lower CPA and increase enrollments. Risk & reality for the higher-ed industry: site reputation abuse, suppression vs. penalties, and keeping campus content accurate for AI. Who this is for: higher-ed marketers, admissions/enrollment teams, in-house SEOs, and agency professionals working with colleges and universities. Guest Ray Martinez, VP of SEO at Archer Education Hosts: Timmy Walczak Naveed Chinoy How do universities and higher education institutions get cited in AI answers? In this episode, Ray Martinez (VP of SEO, Archer Education) joins The SEO Party to break down GEO (AI/answer-engine optimization) for higher-ed: how bots crawl, what they trust, why unique content and links matter, and how to structure .EDU websites, so models choose your content as a source. What you’ll learn:

  • GEO vs. SEO: what changes, what doesn’t, and why “be the citation” is the new goal.
  • How AI picks sources: GPTBot behavior, crawl limits, and why brand activity and mentions matter.
  • Structure that wins: schema beyond rich results, internal links that guide discovery, and a pragmatic take on LLMS.txt.
  • Data storytelling: reports leaders actually understand (visuals, context, and KPIs that tie to enrollments).
  • Vectorized keywords: semantic relevance without the jargon - how vectors improve content planning.
  • Links in 2025: why relevance, referral traffic, and context still matter (and what to ignore).
  • Paid and organic together: finding gaps/overlaps to lower CPA and increase enrollments.
  • Risk & reality for the higher-ed industry: site reputation abuse, suppression vs. penalties, and keeping campus content accurate for AI. Who this is for: higher-ed marketers, admissions/enrollment teams, in-house SEOs, and agency professionals working with colleges and universities. Guest Ray Martinez, VP of SEO at Archer Education Hosts: Timmy Walczak Naveed Chinoy
]]> 3675 no The Journey of Content's Center | The SEO Party Ep. 3: Timmy ft. George Nguyen Welcome to the SEO Party, the Go-to Podcast for SEOs and Marketers. In our third episode, we’re featuring a name known well among SEO thought leaders as the reliable content guy. George Nguyen is among the few people who have garnered trust from the biggest names of the industry, being actively involved in the events with most speakers, and yet still managing to evade the limelight. Formerly with Wix Studio as the Director of SEO Editorial, George is at core a content enthusiast always looking to venture deep and explore for enhanced and expedited learning. In fact, it was this core curiosity that led him to start his own venture this year, going with the name George Edits. Moreover, the energy he brings is simply infectious, as we begin the episode with his career journey spanning the years and how his learning has shaped him till today. He explains why and how he transitioned to reach his current stature. We also discuss the approach he has towards brand building and how he sees brands developing in the world with increasing reliance on AI. The future of marketing and SEO is merely meeting minutes by the time we were done with our complete conversation. The learning and perspective, coupled with the experience that George illuminates, is something every SEO initiate must listen to. Whether you’re looking for insights on SEO or simply want to create the perfect approach for content marketing, our conversation is sure to help finesse your plan of action. Comment to let us know what you’d like us to discuss in our future podcasts. Your likes and subscriptions are always appreciated. Thu, 20 Nov 2025 14:39:00 -0000 A Meeting with Content Magister: Timmy ft. George Nguyen full 1 5 Link Building HQ George Nguyen's Journey and Experiences Welcome to the SEO Party, the Go-to Podcast for SEOs and Marketers. In our third episode, we’re featuring a name known well among SEO thought leaders as the reliable content guy. George Nguyen is among the few people who have garnered trust from the biggest names of the industry, being actively involved in the events with most speakers, and yet still managing to evade the limelight. Formerly with Wix Studio as the Director of SEO Editorial, George is at core a content enthusiast always looking to venture deep and explore for enhanced and expedited learning. In fact, it was this core curiosity that led him to start his own venture this year, going with the name George Edits. Moreover, the energy he brings is simply infectious, as we begin the episode with his career journey spanning the years and how his learning has shaped him till today. He explains why and how he transitioned to reach his current stature. We also discuss the approach he has towards brand building and how he sees brands developing in the world with increasing reliance on AI. The future of marketing and SEO is merely meeting minutes by the time we were done with our complete conversation. The learning and perspective, coupled with the experience that George illuminates, is something every SEO initiate must listen to. Whether you’re looking for insights on SEO or simply want to create the perfect approach for content marketing, our conversation is sure to help finesse your plan of action. Comment to let us know what you’d like us to discuss in our future podcasts. Your likes and subscriptions are always appreciated. Welcome to the SEO Party, the Go-to Podcast for SEOs and Marketers. In our third episode, we’re featuring a name known well among SEO thought leaders as the reliable content guy. George Nguyen is among the few people who have garnered trust from the biggest names of the industry, being actively involved in the events with most speakers, and yet still managing to evade the limelight. Formerly with Wix Studio as the Director of SEO Editorial, George is at core a content enthusiast always looking to venture deep and explore for enhanced and expedited learning. In fact, it was this core curiosity that led him to start his own venture this year, going with the name George Edits. Moreover, the energy he brings is simply infectious, as we begin the episode with his career journey spanning the years and how his learning has shaped him till today. He explains why and how he transitioned to reach his current stature. We also discuss the approach he has towards brand building and how he sees brands developing in the world with increasing reliance on AI. The future of marketing and SEO is merely meeting minutes by the time we were done with our complete conversation. The learning and perspective, coupled with the experience that George illuminates, is something every SEO initiate must listen to. Whether you’re looking for insights on SEO or simply want to create the perfect approach for content marketing, our conversation is sure to help finesse your plan of action. Comment to let us know what you’d like us to discuss in our future podcasts. Your likes and subscriptions are always appreciated.

]]> 5323 SEO Audit Part 2: Medicare Site SEO Progress Welcome back to the SEO Party for the second phase of our transparent, live website audit experiment with Keith Armbrecht of Medicareonvideo.com. In the first episode of this SEO audit, we identified the issues and bottlenecks that were inhibiting Keith's site's organic traffic and growth potential. Now, we examine the data-backed success of our foundational fixes and reveal the strategic link building experiment designed to convert this increasing traffic into qualified leads. Phase 1 - Validating On-Page Optimization Success We dive deep into the tangible results of the on-page recommendations. This involved: Fixing missing H1 tags Resolving schema validation errors Applying alt tags to seven years of content Handling 404 pages. Keith's development team executed these fundamental fixes over three weeks, and the Ahrefs data confirms the success: Measurable Progress: In the months following the changes, the website saw a surge of over 2000 new organic keywords ranking, with a steady and significant increase in organic traffic. The Critical Pivot: Traffic vs. Leads The data proves the foundational strategy was sound, yet a common challenge remains: traffic is up, but the increase has not yet fully translated into qualified leads. This signals the need for a shift from visibility to authority. Phase 2: The Link Building HQ Experiment To solve this conversion gap, we are initiating a highly controlled link building strategy. We transparently outline our plan to target 13 high-authority links in a phased, 3-month approach. In this first test, we are intentionally targeting low-hanging fruit and non-core money keywords to observe Google's reaction in a low-risk environment. This meticulous, data-driven approach helps conserve resources and ensures subsequent campaigns (targeting specific, high-value pages) are effective. Join us as we move from foundational fixes to building off-page authority, showing that a successful SEO journey requires continuous, methodical experimentation. As a part of our commitment to learning and education, we are conducting this entire case study completely free of charge for Keith, ensuring the process is unadulterated and purely scientific. Let us know what you think, and don’t forget to smash that like button. Thu, 20 Nov 2025 14:16:00 -0000 Identifying Quick SEO Wins with a Website Audit full 1 4 Link Building HQ How an SEO Audit Benefits Your Website Welcome back to the SEO Party for the second phase of our transparent, live website audit experiment with Keith Armbrecht of Medicareonvideo.com. In the first episode of this SEO audit, we identified the issues and bottlenecks that were inhibiting Keith's site's organic traffic and growth potential. Now, we examine the data-backed success of our foundational fixes and reveal the strategic link building experiment designed to convert this increasing traffic into qualified leads. Phase 1 - Validating On-Page Optimization Success We dive deep into the tangible results of the on-page recommendations. This involved: Fixing missing H1 tags Resolving schema validation errors Applying alt tags to seven years of content Handling 404 pages. Keith's development team executed these fundamental fixes over three weeks, and the Ahrefs data confirms the success: Measurable Progress: In the months following the changes, the website saw a surge of over 2000 new organic keywords ranking, with a steady and significant increase in organic traffic. The Critical Pivot: Traffic vs. Leads The data proves the foundational strategy was sound, yet a common challenge remains: traffic is up, but the increase has not yet fully translated into qualified leads. This signals the need for a shift from visibility to authority. Phase 2: The Link Building HQ Experiment To solve this conversion gap, we are initiating a highly controlled link building strategy. We transparently outline our plan to target 13 high-authority links in a phased, 3-month approach. In this first test, we are intentionally targeting low-hanging fruit and non-core money keywords to observe Google's reaction in a low-risk environment. This meticulous, data-driven approach helps conserve resources and ensures subsequent campaigns (targeting specific, high-value pages) are effective. Join us as we move from foundational fixes to building off-page authority, showing that a successful SEO journey requires continuous, methodical experimentation. As a part of our commitment to learning and education, we are conducting this entire case study completely free of charge for Keith, ensuring the process is unadulterated and purely scientific. Let us know what you think, and don’t forget to smash that like button. Welcome back to the SEO Party for the second phase of our transparent, live website audit experiment with Keith Armbrecht of Medicareonvideo.com. In the first episode of this SEO audit, we identified the issues and bottlenecks that were inhibiting Keith's site's organic traffic and growth potential. Now, we examine the data-backed success of our foundational fixes and reveal the strategic link building experiment designed to convert this increasing traffic into qualified leads. Phase 1 - Validating On-Page Optimization Success We dive deep into the tangible results of the on-page recommendations. This involved:

  • Fixing missing H1 tags
  • Resolving schema validation errors
  • Applying alt tags to seven years of content
  • Handling 404 pages.

Keith's development team executed these fundamental fixes over three weeks, and the Ahrefs data confirms the success: Measurable Progress: In the months following the changes, the website saw a surge of over 2000 new organic keywords ranking, with a steady and significant increase in organic traffic. The Critical Pivot: Traffic vs. Leads The data proves the foundational strategy was sound, yet a common challenge remains: traffic is up, but the increase has not yet fully translated into qualified leads. This signals the need for a shift from visibility to authority. Phase 2: The Link Building HQ Experiment To solve this conversion gap, we are initiating a highly controlled link building strategy. We transparently outline our plan to target 13 high-authority links in a phased, 3-month approach. In this first test, we are intentionally targeting low-hanging fruit and non-core money keywords to observe Google's reaction in a low-risk environment. This meticulous, data-driven approach helps conserve resources and ensures subsequent campaigns (targeting specific, high-value pages) are effective. Join us as we move from foundational fixes to building off-page authority, showing that a successful SEO journey requires continuous, methodical experimentation. As a part of our commitment to learning and education, we are conducting this entire case study completely free of charge for Keith, ensuring the process is unadulterated and purely scientific. Let us know what you think, and don’t forget to smash that like button.

]]> 2670 no Agency Growth Secrets: Niche, Trust, & Saying NO w/Paul Williamson Say no. Niche down. Deliver results. In this SEO Party episode, hosts Timmy Walczak and Naveed Chinoy sit down with Paul Williamson (Pronto Marketing)—with co-guest Alex Alexakis—to break down how digital PR earns AI search citations (GEO), why process beats chaos, and how to show proof that moves the needle. What you’ll learn: PR that ranks in AI: Earning citations/mentions in AI Overviews, Perplexity, ChatGPT, and why that matters for discovery. From random to repeatable: Turning one thought-leadership piece into multi-channel assets (shorts, posts, pitches) without burning out. Agency ops that protect margin: Saying no, niching down, setting expectations, and reporting like a pro. Client comms: Delivering bad news with solutions, keeping trust intact. Real examples: Industrial/B2B PR wins, hospitality realities, and measuring impact beyond vanity metrics. Guests: Paul Williamson: Pronto Marketing (PR, digital, SEO, copy). Focus on AI citations and data-driven campaigns. Alex Alexakis: Agency owner (design/UX/web), sharing process, repurposing, and measurement playbooks. Hosts: Timmy Walczak Naveed Chinoy Who it’s for: PR & SEO leaders, agency owners, and B2B marketers who want earned media to translate into measurable growth in an AI-shaped search world. Chapters: 00:00 : Welcome & intros (hosts + guest) 01:12 : Paul’s path: microbrewery → PR/marketing → founding Pronto 03:03 : Alex’s route from design to marketing 04:38 : PR in an AI-shaped search world: positioning, thought-leadership, and a water-filtration case 08:46 : Measuring impact: long sales cycles, “In the Press” page, AI citations 12:34 : Repurposing content: one piece → many formats (TikTok, Shorts, posts) 14:58 : Quality over quantity; social-first search behavior & Amazon influencers 17:01 : Algorithmic shopping: Amazon recommendations & the “add-to-basket” nudge 19:32 : The same-day delivery baseline & retail habits 22:31 : Early agency challenges: saying “yes” to everything, capacity, new baby 29:23 : Processes, controlled growth, and building trust (PA hire, team ops) 34:05 : Red flags & walking away from a misfit client (time–energy imbalance) 36:34 : Keeping standards as you scale; long sales cycles; subjectivity in design 42:16 : Hospitality SEO realities; off-site levers; “sell the sizzle, not the sausage” 44:12 : Owning a USP; the contract-free, deliverable-first model 54:16 : Why PR matters for AI discovery; warming buyers before they click 55:41 : Delivering bad news: honesty + options + accountability 1:00:06 : Plot twist: Paul’s Fear Factor (live show) story 1:04:17 : Favorite wins: 588-page tourism site ahead of schedule (+ baby) 1:05:55 : Favorite wins: Mystery Fun House site & animation constraints 1:08:31 : How to reach Paul & outro Thu, 20 Nov 2025 13:49:00 -0000 full 1 3 Link Building HQ Say no. Niche down. Deliver results. In this SEO Party episode, hosts Timmy Walczak and Naveed Chinoy sit down with Paul Williamson (Pronto Marketing)—with co-guest Alex Alexakis—to break down how digital PR earns AI search citations (GEO), why process beats chaos, and how to show proof that moves the needle. What you’ll learn: PR that ranks in AI: Earning citations/mentions in AI Overviews, Perplexity, ChatGPT, and why that matters for discovery. From random to repeatable: Turning one thought-leadership piece into multi-channel assets (shorts, posts, pitches) without burning out. Agency ops that protect margin: Saying no, niching down, setting expectations, and reporting like a pro. Client comms: Delivering bad news with solutions, keeping trust intact. Real examples: Industrial/B2B PR wins, hospitality realities, and measuring impact beyond vanity metrics. Guests: Paul Williamson: Pronto Marketing (PR, digital, SEO, copy). Focus on AI citations and data-driven campaigns. Alex Alexakis: Agency owner (design/UX/web), sharing process, repurposing, and measurement playbooks. Hosts: Timmy Walczak Naveed Chinoy Who it’s for: PR & SEO leaders, agency owners, and B2B marketers who want earned media to translate into measurable growth in an AI-shaped search world. Chapters: 00:00 : Welcome & intros (hosts + guest) 01:12 : Paul’s path: microbrewery → PR/marketing → founding Pronto 03:03 : Alex’s route from design to marketing 04:38 : PR in an AI-shaped search world: positioning, thought-leadership, and a water-filtration case 08:46 : Measuring impact: long sales cycles, “In the Press” page, AI citations 12:34 : Repurposing content: one piece → many formats (TikTok, Shorts, posts) 14:58 : Quality over quantity; social-first search behavior & Amazon influencers 17:01 : Algorithmic shopping: Amazon recommendations & the “add-to-basket” nudge 19:32 : The same-day delivery baseline & retail habits 22:31 : Early agency challenges: saying “yes” to everything, capacity, new baby 29:23 : Processes, controlled growth, and building trust (PA hire, team ops) 34:05 : Red flags & walking away from a misfit client (time–energy imbalance) 36:34 : Keeping standards as you scale; long sales cycles; subjectivity in design 42:16 : Hospitality SEO realities; off-site levers; “sell the sizzle, not the sausage” 44:12 : Owning a USP; the contract-free, deliverable-first model 54:16 : Why PR matters for AI discovery; warming buyers before they click 55:41 : Delivering bad news: honesty + options + accountability 1:00:06 : Plot twist: Paul’s Fear Factor (live show) story 1:04:17 : Favorite wins: 588-page tourism site ahead of schedule (+ baby) 1:05:55 : Favorite wins: Mystery Fun House site & animation constraints 1:08:31 : How to reach Paul & outro Say no. Niche down. Deliver results. In this SEO Party episode, hosts Timmy Walczak and Naveed Chinoy sit down with Paul Williamson (Pronto Marketing)—with co-guest Alex Alexakis—to break down how digital PR earns AI search citations (GEO), why process beats chaos, and how to show proof that moves the needle. What you’ll learn:

  • PR that ranks in AI: Earning citations/mentions in AI Overviews, Perplexity, ChatGPT, and why that matters for discovery.
  • From random to repeatable: Turning one thought-leadership piece into multi-channel assets (shorts, posts, pitches) without burning out.
  • Agency ops that protect margin: Saying no, niching down, setting expectations, and reporting like a pro.
  • Client comms: Delivering bad news with solutions, keeping trust intact.
  • Real examples: Industrial/B2B PR wins, hospitality realities, and measuring impact beyond vanity metrics.

Guests:

Paul Williamson: Pronto Marketing (PR, digital, SEO, copy). Focus on AI citations and data-driven campaigns.

Alex Alexakis: Agency owner (design/UX/web), sharing process, repurposing, and measurement playbooks. Hosts:

Timmy Walczak Naveed Chinoy Who it’s for: PR & SEO leaders, agency owners, and B2B marketers who want earned media to translate into measurable growth in an AI-shaped search world. Chapters: 00:00 : Welcome & intros (hosts + guest) 01:12 : Paul’s path: microbrewery → PR/marketing → founding Pronto 03:03 : Alex’s route from design to marketing 04:38 : PR in an AI-shaped search world: positioning, thought-leadership, and a water-filtration case 08:46 : Measuring impact: long sales cycles, “In the Press” page, AI citations 12:34 : Repurposing content: one piece → many formats (TikTok, Shorts, posts) 14:58 : Quality over quantity; social-first search behavior & Amazon influencers 17:01 : Algorithmic shopping: Amazon recommendations & the “add-to-basket” nudge 19:32 : The same-day delivery baseline & retail habits 22:31 : Early agency challenges: saying “yes” to everything, capacity, new baby 29:23 : Processes, controlled growth, and building trust (PA hire, team ops) 34:05 : Red flags & walking away from a misfit client (time–energy imbalance) 36:34 : Keeping standards as you scale; long sales cycles; subjectivity in design 42:16 : Hospitality SEO realities; off-site levers; “sell the sizzle, not the sausage” 44:12 : Owning a USP; the contract-free, deliverable-first model 54:16 : Why PR matters for AI discovery; warming buyers before they click 55:41 : Delivering bad news: honesty + options + accountability 1:00:06 : Plot twist: Paul’s Fear Factor (live show) story 1:04:17 : Favorite wins: 588-page tourism site ahead of schedule (+ baby) 1:05:55 : Favorite wins: Mystery Fun House site & animation constraints 1:08:31 : How to reach Paul & outro

]]> 4324 no Dissecting a Website with Timmy Walczak Ft. Alex Alexakis Welcome to the SEO Party. We’ll be covering the world of digital marketing in details you’ve probably never experienced before. Be it content marketing, ideas to expand business reach or what you can to ensure better keywords ranking, we want to make sure that you have the perfect arsenal and knowledge to navigate the world of SERPs and SEO. So if you want organic traffic to your website, do listen in. Joined by the SEO expert Alex Alexakis, the founder of PixelChefs, we’re going grand in our first episode as we conduct a live website audit. Another guest we have online is Keith Armbrecht, whose website (Medicareonvideo.com) will be explored in the live SEO audit. With over 18 years in the SEO industry, Alex Alexakis knows exactly where to look and which tools to use as he navigates the website and starts pointing out the goods, the bads, and the uglies present and how to correct/enhance them. While Keith usually gets most of his sales from YouTube marketing, his business reach has only recently started rising, and had been consistently low before. This means that Keith is certainly in the right direction, as Alex Alexakis gives him tips along with reasons, which should help Keith get the perfect roadmap to SEO success. During the audit, Alex also answers questions like how he uses website authority, whether Medicare on Video can be considered under YMYL, how knowledge of the crawl budget can play an important role. While we only explore and dive into a limited number of aspects along with providing recommendations on what can be done for better SEO. In the future episodes with Keith, we plan to explore how our recommended fixes lead to betterment in rankings and traffic. Once recommendations have been given to Keith, Alex also discusses on how you can improve your website’s performance and rankings along with a couple of tools you can have to ensure you’re in more control of your website. Let us know what you want us to cover in our future podcasts, and don’t forget to leave a like. Thu, 20 Nov 2025 13:45:00 -0000 Exploring SEO with Timmy Ft. Alex Alexakis full 1 1 Link Building HQ Conducting a Live SEO Audit Welcome to the SEO Party. We’ll be covering the world of digital marketing in details you’ve probably never experienced before. Be it content marketing, ideas to expand business reach or what you can to ensure better keywords ranking, we want to make sure that you have the perfect arsenal and knowledge to navigate the world of SERPs and SEO. So if you want organic traffic to your website, do listen in. Joined by the SEO expert Alex Alexakis, the founder of PixelChefs, we’re going grand in our first episode as we conduct a live website audit. Another guest we have online is Keith Armbrecht, whose website (Medicareonvideo.com) will be explored in the live SEO audit. With over 18 years in the SEO industry, Alex Alexakis knows exactly where to look and which tools to use as he navigates the website and starts pointing out the goods, the bads, and the uglies present and how to correct/enhance them. While Keith usually gets most of his sales from YouTube marketing, his business reach has only recently started rising, and had been consistently low before. This means that Keith is certainly in the right direction, as Alex Alexakis gives him tips along with reasons, which should help Keith get the perfect roadmap to SEO success. During the audit, Alex also answers questions like how he uses website authority, whether Medicare on Video can be considered under YMYL, how knowledge of the crawl budget can play an important role. While we only explore and dive into a limited number of aspects along with providing recommendations on what can be done for better SEO. In the future episodes with Keith, we plan to explore how our recommended fixes lead to betterment in rankings and traffic. Once recommendations have been given to Keith, Alex also discusses on how you can improve your website’s performance and rankings along with a couple of tools you can have to ensure you’re in more control of your website. Let us know what you want us to cover in our future podcasts, and don’t forget to leave a like. Welcome to the SEO Party. We’ll be covering the world of digital marketing in details you’ve probably never experienced before. Be it content marketing, ideas to expand business reach or what you can to ensure better keywords ranking, we want to make sure that you have the perfect arsenal and knowledge to navigate the world of SERPs and SEO. So if you want organic traffic to your website, do listen in.

Joined by the SEO expert Alex Alexakis, the founder of PixelChefs, we’re going grand in our first episode as we conduct a live website audit. Another guest we have online is Keith Armbrecht, whose website (Medicareonvideo.com) will be explored in the live SEO audit.

With over 18 years in the SEO industry, Alex Alexakis knows exactly where to look and which tools to use as he navigates the website and starts pointing out the goods, the bads, and the uglies present and how to correct/enhance them.

While Keith usually gets most of his sales from YouTube marketing, his business reach has only recently started rising, and had been consistently low before. This means that Keith is certainly in the right direction, as Alex Alexakis gives him tips along with reasons, which should help Keith get the perfect roadmap to SEO success.

During the audit, Alex also answers questions like how he uses website authority, whether Medicare on Video can be considered under YMYL, how knowledge of the crawl budget can play an important role.

While we only explore and dive into a limited number of aspects along with providing recommendations on what can be done for better SEO. In the future episodes with Keith, we plan to explore how our recommended fixes lead to betterment in rankings and traffic.

Once recommendations have been given to Keith, Alex also discusses on how you can improve your website’s performance and rankings along with a couple of tools you can have to ensure you’re in more control of your website.

Let us know what you want us to cover in our future podcasts, and don’t forget to leave a like.

]]> 4287 no Creating Content that ranks Instantly with Timmy ft. Chris Kirksey Welcome to the SEO Party, a podcast dissecting SEO for the layperson with a view to making SEOs out of them. Our second Episode features the Founder and CEO of Direction.com. Prior to pursuing a career in SEO in the Era of AI. Chris has had an illustrious journey from a veteran to an awesome SEO career as an entrepreneur.  In this episode, Chris discusses how he has seen SEO change over the years and how it has still stayed more or less the same. However, SEO wasn’t a first rodeo with Data for Chris, which is why his unique approach has enabled him to learn how AI is changing SEO and design strategies that provide exceptional results while using AI at its peak to create content like never before! Chris has made use of rhetorical devices to empower his SEO strategy, such that creating content with AI not only yields results but also takes minimal edits, taking content creation to another level. However, it isn’t just these rhetorical devices that Direction brings to the table. He makes active use of eloquence formulae that can create entire literary frameworks, allowing for content to be generated, hitting all the users’ requirements.  Other than discussing his SEO Career, our podcast also explores various AI tools for optimization and how different LLMs provide different results. We discuss the various applications for AI tools like ChatGPT, Grok, Claude, etc. In fact, he literally opens our website, www.linkbuildinghq.com, and has ChatGPT on another tab. Making use of his eloquence formulae, he shows how the methodology can be applied to get laser-focused results from AI. Finally, we discuss the overall impact of AI on the digital industry. How AI is impacting jobs and what opportunities the era of AI presents to marketers. Chris also shares his AI tools for optimization, or to be accurate, ideas on how to create robust frameworks that boost content production. You can find them at the link below: https://direction.com/downloads/ Comment to let us know what you’d like us to discuss in our future podcasts. Your likes and subscriptions are always appreciated.  Fri, 14 Nov 2025 14:05:00 -0000 Scaling via Rhetorical Content and Programmatic SEO with Timmy ft. Chris Kirksey full 1 2 Link Building HQ In our second episode of The SEO Party, we explore how rhetorical devices can help you scale content like never before with Chris Kirksey. Let us know what you think! Welcome to the SEO Party, a podcast dissecting SEO for the layperson with a view to making SEOs out of them. Our second Episode features the Founder and CEO of Direction.com. Prior to pursuing a career in SEO in the Era of AI. Chris has had an illustrious journey from a veteran to an awesome SEO career as an entrepreneur.  In this episode, Chris discusses how he has seen SEO change over the years and how it has still stayed more or less the same. However, SEO wasn’t a first rodeo with Data for Chris, which is why his unique approach has enabled him to learn how AI is changing SEO and design strategies that provide exceptional results while using AI at its peak to create content like never before! Chris has made use of rhetorical devices to empower his SEO strategy, such that creating content with AI not only yields results but also takes minimal edits, taking content creation to another level. However, it isn’t just these rhetorical devices that Direction brings to the table. He makes active use of eloquence formulae that can create entire literary frameworks, allowing for content to be generated, hitting all the users’ requirements.  Other than discussing his SEO Career, our podcast also explores various AI tools for optimization and how different LLMs provide different results. We discuss the various applications for AI tools like ChatGPT, Grok, Claude, etc. In fact, he literally opens our website, www.linkbuildinghq.com, and has ChatGPT on another tab. Making use of his eloquence formulae, he shows how the methodology can be applied to get laser-focused results from AI. Finally, we discuss the overall impact of AI on the digital industry. How AI is impacting jobs and what opportunities the era of AI presents to marketers. Chris also shares his AI tools for optimization, or to be accurate, ideas on how to create robust frameworks that boost content production. You can find them at the link below: https://direction.com/downloads/ Comment to let us know what you’d like us to discuss in our future podcasts. Your likes and subscriptions are always appreciated. 

Welcome to the SEO Party, a podcast dissecting SEO for the layperson with a view to making SEOs out of them. Our second Episode features the Founder and CEO of Direction.com. Prior to pursuing a career in SEO in the Era of AI. Chris has had an illustrious journey from a veteran to an awesome SEO career as an entrepreneur. 

In this episode, Chris discusses how he has seen SEO change over the years and how it has still stayed more or less the same. However, SEO wasn’t a first rodeo with Data for Chris, which is why his unique approach has enabled him to learn how AI is changing SEO and design strategies that provide exceptional results while using AI at its peak to create content like never before!

Chris has made use of rhetorical devices to empower his SEO strategy, such that creating content with AI not only yields results but also takes minimal edits, taking content creation to another level. However, it isn’t just these rhetorical devices that Direction brings to the table. He makes active use of eloquence formulae that can create entire literary frameworks, allowing for content to be generated, hitting all the users’ requirements. 

Other than discussing his SEO Career, our podcast also explores various AI tools for optimization and how different LLMs provide different results. We discuss the various applications for AI tools like ChatGPT, Grok, Claude, etc. In fact, he literally opens our website, www.linkbuildinghq.com, and has ChatGPT on another tab. Making use of his eloquence formulae, he shows how the methodology can be applied to get laser-focused results from AI.

Finally, we discuss the overall impact of AI on the digital industry. How AI is impacting jobs and what opportunities the era of AI presents to marketers.

Chris also shares his AI tools for optimization, or to be accurate, ideas on how to create robust frameworks that boost content production. You can find them at the link below:

https://direction.com/downloads/

Comment to let us know what you’d like us to discuss in our future podcasts. Your likes and subscriptions are always appreciated. 


]]> 4114 no