The Strategic Communicator Podcast with Dan Farkas https://marketingpodcasts.net/show/the-strategic-communicator/ en 2022-present How do we use communication to make the world a better place? The Strategic Communication Podcast with Dan Farkas tries to answer that question in under 30 minutes each week. Dan features industry leaders who offer tangible advice you can use after the show, and we learn about the people behind the process  Let’s use communication to bring about a better planet.  Subscribe today to the Strategic Communicator Podcast with Dan Farkas, part of the Marketing Podcast Network.   https://megaphone.imgix.net/podcasts/510b7532-a536-11ec-a785-07eaf50ef1c9/image/The_Strategic_Communicator__1_.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress The Strategic Communicator Podcast with Dan Farkas https://marketingpodcasts.net/show/the-strategic-communicator/ episodic Using communication to make the world a better place. Dan Farkas How do we use communication to make the world a better place? The Strategic Communication Podcast with Dan Farkas tries to answer that question in under 30 minutes each week. Dan features industry leaders who offer tangible advice you can use after the show, and we learn about the people behind the process  Let’s use communication to bring about a better planet.  Subscribe today to the Strategic Communicator Podcast with Dan Farkas, part of the Marketing Podcast Network.   How do we use communication to make the world a better place?

The Strategic Communication Podcast with Dan Farkas tries to answer that question in under 30 minutes each week. Dan features industry leaders who offer tangible advice you can use after the show, and we learn about the people behind the process 

Let’s use communication to bring about a better planet. 

Subscribe today to the Strategic Communicator Podcast with Dan Farkas, part of the Marketing Podcast Network.  

]]> Dan Farkas dan@passpr.com Harnessing AI for Strategic Communication with Sarah Evans In this episode of 'Strategic Communicator with Dan Farkas on the Marketing Podcast Network, Dan sits down with Sarah Evans, partner and head of PR at Zen Media, to discuss the evolving role of AI in strategic communication. Sarah shares her insights on the integration of AI tools like ChatGPT for overcoming writer's block and enhancing creativity. She then discusses the importance of maintaining the human element in PR, especially as more AI-generated content becomes prevalent. They delve into the trust and credibility issues surrounding AI-generated content and explore strategies for PR agencies to adopt AI into their workflow effectively. Sarah also touches on the implications for education and the need for future PR professionals to blend technical skills with traditional strategic abilities. (00:00) Introduction and Guest Welcome (02:28) Balancing Creativity and Technology in PR (03:53) The Role of AI in Strategic Communication (07:07 )Generative AI and Content Strategy (09:02) Navigating the Future of PR with AI (23:13) The Importance of Human Relationships in PR (30:19) Five Questions with Sarah Evans https://www.linkedin.com/in/prsarahevans/ https://zenmedia.com https://passpr.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 07 Oct 2025 04:05:00 -0000 full Dan Farkas In this episode of 'Strategic Communicator with Dan Farkas on the Marketing Podcast Network, Dan sits down with Sarah Evans, partner and head of PR at Zen Media, to discuss the evolving role of AI in strategic communication. Sarah shares her insights on the integration of AI tools like ChatGPT for overcoming writer's block and enhancing creativity. She then discusses the importance of maintaining the human element in PR, especially as more AI-generated content becomes prevalent. They delve into the trust and credibility issues surrounding AI-generated content and explore strategies for PR agencies to adopt AI into their workflow effectively. Sarah also touches on the implications for education and the need for future PR professionals to blend technical skills with traditional strategic abilities. (00:00) Introduction and Guest Welcome (02:28) Balancing Creativity and Technology in PR (03:53) The Role of AI in Strategic Communication (07:07 )Generative AI and Content Strategy (09:02) Navigating the Future of PR with AI (23:13) The Importance of Human Relationships in PR (30:19) Five Questions with Sarah Evans https://www.linkedin.com/in/prsarahevans/ https://zenmedia.com https://passpr.com Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of 'Strategic Communicator with Dan Farkas on the Marketing Podcast Network, Dan sits down with Sarah Evans, partner and head of PR at Zen Media, to discuss the evolving role of AI in strategic communication.

Sarah shares her insights on the integration of AI tools like ChatGPT for overcoming writer's block and enhancing creativity. She then discusses the importance of maintaining the human element in PR, especially as more AI-generated content becomes prevalent. They delve into the trust and credibility issues surrounding AI-generated content and explore strategies for PR agencies to adopt AI into their workflow effectively. Sarah also touches on the implications for education and the need for future PR professionals to blend technical skills with traditional strategic abilities. (00:00) Introduction and Guest Welcome (02:28) Balancing Creativity and Technology in PR (03:53) The Role of AI in Strategic Communication (07:07 )Generative AI and Content Strategy (09:02) Navigating the Future of PR with AI (23:13) The Importance of Human Relationships in PR (30:19) Five Questions with Sarah Evans


https://www.linkedin.com/in/prsarahevans/

https://zenmedia.com

https://passpr.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2174 Carmen Ohling on Amplified Living, the Power of White Space, and Whole Body Leadership In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas welcomes Carmen Ohling, CEO of the Amplified Life Company. We talk about leadership, self-regulation, and the importance of margins and white space in one's schedule to enhance productivity and well-being. Carmen shares her journey from corporate leadership at JP Morgan to becoming a life and executive coach. She emphasizes the significance of lived experiences, balanced schedules, and being present in the moment for effective leadership. The conversation also touches upon practical strategies for managing time, conducting productive meetings, and cultivating an environment of psychological safety in the workplace. Carmen provides actionable advice for young leaders on how to have difficult conversations and the importance of curiosity and continuous learning. 02:04 Journey to Leadership and Wellness 02:55 From Corporate to Coaching: Carmen's Career Path 03:41 The Importance of Lived Experiences 04:18 Unique Approach to Executive Coaching 05:32 Balancing Work and Life 07:04 Creating Margins and White Space 08:31 Effective Time Management Strategies 13:06 Planning and Delegation Techniques 15:46 Quality Meetings and Strategic Thinking 18:21 Effective Meeting Strategies 19:05 Strategic Thinking for Innovation 20:50 Handling Difficult Conversations 21:24 Above the Line Leadership 25:15 The Power of Listening 32:16 Five Questions with Carmen Ohling Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 29 Sep 2025 14:44:00 -0000 full Dan Farkas In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas welcomes Carmen Ohling, CEO of the Amplified Life Company. We talk about leadership, self-regulation, and the importance of margins and white space in one's schedule to enhance productivity and well-being. Carmen shares her journey from corporate leadership at JP Morgan to becoming a life and executive coach. She emphasizes the significance of lived experiences, balanced schedules, and being present in the moment for effective leadership. The conversation also touches upon practical strategies for managing time, conducting productive meetings, and cultivating an environment of psychological safety in the workplace. Carmen provides actionable advice for young leaders on how to have difficult conversations and the importance of curiosity and continuous learning. 02:04 Journey to Leadership and Wellness 02:55 From Corporate to Coaching: Carmen's Career Path 03:41 The Importance of Lived Experiences 04:18 Unique Approach to Executive Coaching 05:32 Balancing Work and Life 07:04 Creating Margins and White Space 08:31 Effective Time Management Strategies 13:06 Planning and Delegation Techniques 15:46 Quality Meetings and Strategic Thinking 18:21 Effective Meeting Strategies 19:05 Strategic Thinking for Innovation 20:50 Handling Difficult Conversations 21:24 Above the Line Leadership 25:15 The Power of Listening 32:16 Five Questions with Carmen Ohling Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas welcomes Carmen Ohling, CEO of the Amplified Life Company.

We talk about leadership, self-regulation, and the importance of margins and white space in one's schedule to enhance productivity and well-being. Carmen shares her journey from corporate leadership at JP Morgan to becoming a life and executive coach. She emphasizes the significance of lived experiences, balanced schedules, and being present in the moment for effective leadership.


The conversation also touches upon practical strategies for managing time, conducting productive meetings, and cultivating an environment of psychological safety in the workplace. Carmen provides actionable advice for young leaders on how to have difficult conversations and the importance of curiosity and continuous learning. 02:04 Journey to Leadership and Wellness 02:55 From Corporate to Coaching: Carmen's Career Path 03:41 The Importance of Lived Experiences 04:18 Unique Approach to Executive Coaching 05:32 Balancing Work and Life 07:04 Creating Margins and White Space 08:31 Effective Time Management Strategies 13:06 Planning and Delegation Techniques 15:46 Quality Meetings and Strategic Thinking 18:21 Effective Meeting Strategies 19:05 Strategic Thinking for Innovation 20:50 Handling Difficult Conversations 21:24 Above the Line Leadership 25:15 The Power of Listening 32:16 Five Questions with Carmen Ohling

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2384 Heathere Evans on Unlocking Leadership Potential, The Power of Mindset, and Embracing Self-Care In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, Dan speaks with Heathere Evans about leadership and self-regulation. Heathere, a professional coach and author of 'The Success Mindset: 12 Strategies to Unlock Your Full Potential for Life and Leadership,' shares insights from her personal journey and the development of her book. She delves into the impact of mindset on leadership, highlighting the importance of self-awareness, overcoming self-sabotage, and maintaining physical and mental well-being. We then highlight practical strategies for leaders to manage stress, foster effective communication, and create psychologically safe environments. The conversation then explores the role of technology and journaling in achieving a balanced and successful mindset. 01:25 Heathere Evans' Journey to Writing 'The Success Mindset' 06:18 Overcoming Self-Sabotage and Stress 08:41 The Impact of Technology on Mindset 11:34 Strategies for Effective Leadership 23:18 The Role of Diet and Exercise in Success 25:31 The Power of Journaling and Inner Conversation 28:18 Five Questions Book Recommendations: - 'Power Versus Force' 'The Success Mindset: 12 Strategies to Unlock Your Full Potential for Life and Leadership' Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 16 Sep 2025 01:47:00 -0000 full Dan Farkas In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, Dan speaks with Heathere Evans about leadership and self-regulation. Heathere, a professional coach and author of 'The Success Mindset: 12 Strategies to Unlock Your Full Potential for Life and Leadership,' shares insights from her personal journey and the development of her book. She delves into the impact of mindset on leadership, highlighting the importance of self-awareness, overcoming self-sabotage, and maintaining physical and mental well-being. We then highlight practical strategies for leaders to manage stress, foster effective communication, and create psychologically safe environments. The conversation then explores the role of technology and journaling in achieving a balanced and successful mindset. 01:25 Heathere Evans' Journey to Writing 'The Success Mindset' 06:18 Overcoming Self-Sabotage and Stress 08:41 The Impact of Technology on Mindset 11:34 Strategies for Effective Leadership 23:18 The Role of Diet and Exercise in Success 25:31 The Power of Journaling and Inner Conversation 28:18 Five Questions Book Recommendations: - 'Power Versus Force' 'The Success Mindset: 12 Strategies to Unlock Your Full Potential for Life and Leadership' Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, Dan speaks with Heathere Evans about leadership and self-regulation.

Heathere, a professional coach and author of 'The Success Mindset: 12 Strategies to Unlock Your Full Potential for Life and Leadership,' shares insights from her personal journey and the development of her book. She delves into the impact of mindset on leadership, highlighting the importance of self-awareness, overcoming self-sabotage, and maintaining physical and mental well-being.

We then highlight practical strategies for leaders to manage stress, foster effective communication, and create psychologically safe environments. The conversation then explores the role of technology and journaling in achieving a balanced and successful mindset. 01:25 Heathere Evans' Journey to Writing 'The Success Mindset' 06:18 Overcoming Self-Sabotage and Stress 08:41 The Impact of Technology on Mindset 11:34 Strategies for Effective Leadership 23:18 The Role of Diet and Exercise in Success 25:31 The Power of Journaling and Inner Conversation 28:18 Five Questions



Book Recommendations: -

'Power Versus Force'

'The Success Mindset: 12 Strategies to Unlock Your Full Potential for Life and Leadership'


Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2074 Dr. Nicole Santee on Harnessing Influence In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas sits down with Dr. Nicole Santee, a professor at the University of Texas at Arlington, to explore the impact of influence and pop culture on leadership and education. Dr. Santiee discusses the parallels between social media influencers and educators, highlighting the importance of authenticity, transparency, and engagement in both realms. She shares practical strategies for meeting students where they are, using storytelling, short-form content, and interactive activities to enhance learning and maintain attention. We then delve into the significance of feedback and reflection, not only in academic settings but also in business environments, emphasizing the need for ongoing self-regulation and adaptability. Dr. Santee also touches on the evolution of traditional teaching methods to incorporate modern communication theories, making them more relevant and effective for today's generation. 01:41 The Power of Influencers in Education 03:31 Engaging Students with Pop Culture 05:23 Adapting Teaching Methods for Modern Students 10:58 Evaluating and Improving Teaching Strategies 16:17 The Importance of Authenticity and Transparency 23:13 Five Questions with Dr. Nicole Santee Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 18 Aug 2025 14:16:00 -0000 full Dan Farkas In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas sits down with Dr. Nicole Santee, a professor at the University of Texas at Arlington, to explore the impact of influence and pop culture on leadership and education. Dr. Santiee discusses the parallels between social media influencers and educators, highlighting the importance of authenticity, transparency, and engagement in both realms. She shares practical strategies for meeting students where they are, using storytelling, short-form content, and interactive activities to enhance learning and maintain attention. We then delve into the significance of feedback and reflection, not only in academic settings but also in business environments, emphasizing the need for ongoing self-regulation and adaptability. Dr. Santee also touches on the evolution of traditional teaching methods to incorporate modern communication theories, making them more relevant and effective for today's generation. 01:41 The Power of Influencers in Education 03:31 Engaging Students with Pop Culture 05:23 Adapting Teaching Methods for Modern Students 10:58 Evaluating and Improving Teaching Strategies 16:17 The Importance of Authenticity and Transparency 23:13 Five Questions with Dr. Nicole Santee Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas sits down with Dr. Nicole Santee, a professor at the University of Texas at Arlington, to explore the impact of influence and pop culture on leadership and education. Dr. Santiee discusses the parallels between social media influencers and educators, highlighting the importance of authenticity, transparency, and engagement in both realms. She shares practical strategies for meeting students where they are, using storytelling, short-form content, and interactive activities to enhance learning and maintain attention.


We then delve into the significance of feedback and reflection, not only in academic settings but also in business environments, emphasizing the need for ongoing self-regulation and adaptability. Dr. Santee also touches on the evolution of traditional teaching methods to incorporate modern communication theories, making them more relevant and effective for today's generation. 01:41 The Power of Influencers in Education 03:31 Engaging Students with Pop Culture 05:23 Adapting Teaching Methods for Modern Students 10:58 Evaluating and Improving Teaching Strategies 16:17 The Importance of Authenticity and Transparency 23:13 Five Questions with Dr. Nicole Santee

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1764 The Power of Improv in Business and Communication with Katlin Hall In this episode of 'Strategic Communicator with Dan Farkas, Dan talks to Katlin Hall about the intersection of improvisation and business communication. Katlin, who has extensive experience with Second City, shares her journey from sales to teaching improv-based communication skills to various organizations. They discuss how improv fosters better listening, authenticity, and adaptability in both corporate and day-to-day settings. Katlin also shares personal anecdotes, tips for overcoming nervousness, and why having fun and being present are vital for success. 00:00 Introduction and Welcome 02:24 Katlin's Journey with Second City 04:29 Improv in Business 06:55 The Power of Listening and Authenticity 12:52 Engaging the Introverted 18:25 Adapting and Going with the Flow 24:31 Five Questions with Katlin Hall Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 11 Aug 2025 04:00:00 -0000 full Dan Farkas In this episode of 'Strategic Communicator with Dan Farkas, Dan talks to Katlin Hall about the intersection of improvisation and business communication. Katlin, who has extensive experience with Second City, shares her journey from sales to teaching improv-based communication skills to various organizations. They discuss how improv fosters better listening, authenticity, and adaptability in both corporate and day-to-day settings. Katlin also shares personal anecdotes, tips for overcoming nervousness, and why having fun and being present are vital for success. 00:00 Introduction and Welcome 02:24 Katlin's Journey with Second City 04:29 Improv in Business 06:55 The Power of Listening and Authenticity 12:52 Engaging the Introverted 18:25 Adapting and Going with the Flow 24:31 Five Questions with Katlin Hall Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of 'Strategic Communicator with Dan Farkas, Dan talks to Katlin Hall about the intersection of improvisation and business communication.


Katlin, who has extensive experience with Second City, shares her journey from sales to teaching improv-based communication skills to various organizations. They discuss how improv fosters better listening, authenticity, and adaptability in both corporate and day-to-day settings. Katlin also shares personal anecdotes, tips for overcoming nervousness, and why having fun and being present are vital for success. 00:00 Introduction and Welcome 02:24 Katlin's Journey with Second City 04:29 Improv in Business 06:55 The Power of Listening and Authenticity 12:52 Engaging the Introverted 18:25 Adapting and Going with the Flow 24:31 Five Questions with Katlin Hall

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1935 Navigating Nonprofit Communications with Michelle Stuffmann In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, Dan Farkas interviews Michelle Stuffmann, Director of Communications at the Venice Family Clinic. Michelle shares her insights into the complexities of nonprofit communication, particularly how national events and local challenges impact their work. Key strategies discussed include effective planning, simplifying jargon, and building strong internal relationships. Michelle also touches on the unique demands of nonprofit roles and offers advice for young professionals entering the sector. 01:34 Balancing National Events and Daily Needs 03:31 Long-term Planning vs. Daily Tasks 04:20 The Role of a Nonprofit Communications Professional 05:17 Advice for Aspiring Nonprofit Communicators 07:25 Simplifying Complex Information 11:45 Building Strong Internal Relationships 14:40 Transitioning from For-Profit to Nonprofit 16:30 Final Thoughts and Advice Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 28 Jul 2025 04:00:00 -0000 full Dan Farkas In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, Dan Farkas interviews Michelle Stuffmann, Director of Communications at the Venice Family Clinic. Michelle shares her insights into the complexities of nonprofit communication, particularly how national events and local challenges impact their work. Key strategies discussed include effective planning, simplifying jargon, and building strong internal relationships. Michelle also touches on the unique demands of nonprofit roles and offers advice for young professionals entering the sector. 01:34 Balancing National Events and Daily Needs 03:31 Long-term Planning vs. Daily Tasks 04:20 The Role of a Nonprofit Communications Professional 05:17 Advice for Aspiring Nonprofit Communicators 07:25 Simplifying Complex Information 11:45 Building Strong Internal Relationships 14:40 Transitioning from For-Profit to Nonprofit 16:30 Final Thoughts and Advice Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, Dan Farkas interviews Michelle Stuffmann, Director of Communications at the Venice Family Clinic.


Michelle shares her insights into the complexities of nonprofit communication, particularly how national events and local challenges impact their work. Key strategies discussed include effective planning, simplifying jargon, and building strong internal relationships. Michelle also touches on the unique demands of nonprofit roles and offers advice for young professionals entering the sector.


01:34 Balancing National Events and Daily Needs

03:31 Long-term Planning vs. Daily Tasks

04:20 The Role of a Nonprofit Communications Professional

05:17 Advice for Aspiring Nonprofit Communicators

07:25 Simplifying Complex Information

11:45 Building Strong Internal Relationships

14:40 Transitioning from For-Profit to Nonprofit

16:30 Final Thoughts and Advice


Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1672 Understanding Supply Chain and Project Management With Danaka Porter In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas welcomes Danaka Porter, an expert in supply chain, project management, and neuroscience. They discuss the importance of communication within organizations, and how transparency and collaboration across departments is much easier to say than to do. Danaka helps communicators understand the pitfalls of information hoarding and the benefits of a holistic approach to supply chain and project management. 00:40 Supply Chain and Project Management Insights 01:52 The Importance of Communication 02:55 Challenges in Communication and Collaboration 05:51 Understanding Supply Chain Beyond Procurement 07:17 Project Management for Communicators 09:10 Effective Information Sharing Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 14 Jul 2025 04:00:00 -0000 full Dan Farkas In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas welcomes Danaka Porter, an expert in supply chain, project management, and neuroscience. They discuss the importance of communication within organizations, and how transparency and collaboration across departments is much easier to say than to do. Danaka helps communicators understand the pitfalls of information hoarding and the benefits of a holistic approach to supply chain and project management. 00:40 Supply Chain and Project Management Insights 01:52 The Importance of Communication 02:55 Challenges in Communication and Collaboration 05:51 Understanding Supply Chain Beyond Procurement 07:17 Project Management for Communicators 09:10 Effective Information Sharing Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas welcomes Danaka Porter, an expert in supply chain, project management, and neuroscience.


They discuss the importance of communication within organizations, and how transparency and collaboration across departments is much easier to say than to do.

Danaka helps communicators understand the pitfalls of information hoarding and the benefits of a holistic approach to supply chain and project management. 00:40 Supply Chain and Project Management Insights 01:52 The Importance of Communication 02:55 Challenges in Communication and Collaboration 05:51 Understanding Supply Chain Beyond Procurement 07:17 Project Management for Communicators 09:10 Effective Information Sharing

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 937 ADHD and Executive Functon With Danaka Porter In this episode of 'Strategic Communicator with Dan Farkas on the Marketing Podcast Network, Dan interviews Danaka Porter, a consultant with a PhD from the University of Calgary. They discuss the impact of supply chain management on communication and learning, and delve deep into Danaka's personal journey with ADHD. Danaka shares her strategies for managing distractions and maintaining executive function, including the use of paper planners, Gantt charts, and minimizing screen notifications. 00:14 Discovering Supply Chain Communication 01:25 Meet Danica Porter: A Multifaceted Professional 04:13 Living with ADHD: Diagnosis and Impact 06:04 Strategies for Managing ADHD 14:52 The Power of Gantt Charts and Color Coding Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 26 Jun 2025 05:00:00 -0000 full Dan Farkas In this episode of 'Strategic Communicator with Dan Farkas on the Marketing Podcast Network, Dan interviews Danaka Porter, a consultant with a PhD from the University of Calgary. They discuss the impact of supply chain management on communication and learning, and delve deep into Danaka's personal journey with ADHD. Danaka shares her strategies for managing distractions and maintaining executive function, including the use of paper planners, Gantt charts, and minimizing screen notifications. 00:14 Discovering Supply Chain Communication 01:25 Meet Danica Porter: A Multifaceted Professional 04:13 Living with ADHD: Diagnosis and Impact 06:04 Strategies for Managing ADHD 14:52 The Power of Gantt Charts and Color Coding Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of 'Strategic Communicator with Dan Farkas on the Marketing Podcast Network, Dan interviews Danaka Porter, a consultant with a PhD from the University of Calgary.

They discuss the impact of supply chain management on communication and learning, and delve deep into Danaka's personal journey with ADHD.

Danaka shares her strategies for managing distractions and maintaining executive function, including the use of paper planners, Gantt charts, and minimizing screen notifications. 00:14 Discovering Supply Chain Communication 01:25 Meet Danica Porter: A Multifaceted Professional 04:13 Living with ADHD: Diagnosis and Impact 06:04 Strategies for Managing ADHD 14:52 The Power of Gantt Charts and Color Coding

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1502 Ruth Milligan on Six Principles to Unlock your Communication Potential Public speaking is hard. Ruth Milligan is on a mission to make it easier. She co-authored 'The Motivated Speaker: Six Principles to Unlock Your Communication Potential.' They discuss the core principles of effective communication, including storytelling, neuroscience, and confidence. Ruth explains the importance of forming good habits, seeking constructive feedback, and understanding the stress response in communication. They also explore various communication genres, the importance of audience engagement, and offer practical advice for enhancing public speaking skills. 01:29 The Motivated Speaker: Key Concepts 03:44 The Importance of Feedback and Practice 07:02 Overcoming the Fear of Listening to Yourself 10:14 Effective Communication Techniques 15:25 Managing Different Speaking Formats 18:14 Five Questions with Ruth Milligan Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 16 Jun 2025 10:00:00 -0000 full Dan Farkas Public speaking is hard. Ruth Milligan is on a mission to make it easier. She co-authored 'The Motivated Speaker: Six Principles to Unlock Your Communication Potential.' They discuss the core principles of effective communication, including storytelling, neuroscience, and confidence. Ruth explains the importance of forming good habits, seeking constructive feedback, and understanding the stress response in communication. They also explore various communication genres, the importance of audience engagement, and offer practical advice for enhancing public speaking skills. 01:29 The Motivated Speaker: Key Concepts 03:44 The Importance of Feedback and Practice 07:02 Overcoming the Fear of Listening to Yourself 10:14 Effective Communication Techniques 15:25 Managing Different Speaking Formats 18:14 Five Questions with Ruth Milligan Learn more about your ad choices. Visit megaphone.fm/adchoices Public speaking is hard.

Ruth Milligan is on a mission to make it easier. She co-authored 'The Motivated Speaker: Six Principles to Unlock Your Communication Potential.'

They discuss the core principles of effective communication, including storytelling, neuroscience, and confidence. Ruth explains the importance of forming good habits, seeking constructive feedback, and understanding the stress response in communication. They also explore various communication genres, the importance of audience engagement, and offer practical advice for enhancing public speaking skills. 01:29 The Motivated Speaker: Key Concepts 03:44 The Importance of Feedback and Practice 07:02 Overcoming the Fear of Listening to Yourself 10:14 Effective Communication Techniques 15:25 Managing Different Speaking Formats 18:14 Five Questions with Ruth Milligan

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1615 no Megan Poliquin, LPCC-S, LICDC-GAMB on ADHD and Stratgic Communication In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas discusses ADHD and its impact on strategic communication. communication in the digital age. Megan Poliquin, manager of gambling treatment at the Zeph Center in Toledo, Ohio, shares her personal journey of being diagnosed with ADHD and how it has helped her better understand and engage with her clients. Megan then explains how ADHD influences behavior in a way that can help or hurt strategic communication efforts. We close the conversation with ideas on setting technology boundaries with understanding dopamine's role in successful and unsuccessful communication. . 00:00 Introduction to the Podcast 00:21 Discussing ADHD with Megan Poliquin 01:41 Megan's Personal Journey with ADHD 03:06 ADHD and Its Impact on Work and Life 08:58 The Role of Technology and Dopamine 16:22 Creating a Supportive Environment for ADHD 20:12 Practical Tips and Personal Experiences Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 Mar 2025 15:38:00 -0000 full 4 1 Dan Farkas In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas discusses ADHD and its impact on strategic communication. communication in the digital age. Megan Poliquin, manager of gambling treatment at the Zeph Center in Toledo, Ohio, shares her personal journey of being diagnosed with ADHD and how it has helped her better understand and engage with her clients. Megan then explains how ADHD influences behavior in a way that can help or hurt strategic communication efforts. We close the conversation with ideas on setting technology boundaries with understanding dopamine's role in successful and unsuccessful communication. . 00:00 Introduction to the Podcast 00:21 Discussing ADHD with Megan Poliquin 01:41 Megan's Personal Journey with ADHD 03:06 ADHD and Its Impact on Work and Life 08:58 The Role of Technology and Dopamine 16:22 Creating a Supportive Environment for ADHD 20:12 Practical Tips and Personal Experiences Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of 'Strategic Communicator with Dan Farkas' on the Marketing Podcast Network, host Dan Farkas discusses ADHD and its impact on strategic communication. communication in the digital age.


Megan Poliquin, manager of gambling treatment at the Zeph Center in Toledo, Ohio, shares her personal journey of being diagnosed with ADHD and how it has helped her better understand and engage with her clients. Megan then explains how ADHD influences behavior in a way that can help or hurt strategic communication efforts. We close the conversation with ideas on setting technology boundaries with understanding dopamine's role in successful and unsuccessful communication. .


00:00 Introduction to the Podcast

00:21 Discussing ADHD with Megan Poliquin

01:41 Megan's Personal Journey with ADHD

03:06 ADHD and Its Impact on Work and Life

08:58 The Role of Technology and Dopamine

16:22 Creating a Supportive Environment for ADHD

20:12 Practical Tips and Personal Experiences

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2113 Melissa Fors Shackleford on Embracing Person-Centered Language Melissa Fors Shackleford is a healthcare executive with 25 years of experience. She highlights the paramount importance of person-centered language in healthcare communication and the need for all of us prioritize individuals over generic terms. No valued customer. Melissa also shares insights on how to overcome stigma in mental health and substance use disorder communications through simple, strategic, and inclusive language and imagery 00:00 Welcome to the Strategic Communicator Podcast 00:09 The Importance of Person-Centered Language in Communication 00:34 Melissa Shackleford: A Healthcare Communication Expert 01:32 The Shift to Consumer-Driven Healthcare and Its Challenges 04:16 Addressing Stigma in Healthcare Communication 06:24 The Role of Language and Imagery in Reducing Healthcare Stigma 11:44 Inclusive Marketing and Its Impact on Healthcare 15:53 The Intersection of DEI and Healthcare Communication 20:37 Personal Insights and the Future of Inclusive Marketing 24:19 Five Questions with Melissa Shackleford Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 23 Apr 2024 13:49:00 -0000 full Dan Farkas Melissa Fors Shackleford is a healthcare executive with 25 years of experience. She highlights the paramount importance of person-centered language in healthcare communication and the need for all of us prioritize individuals over generic terms. No valued customer. Melissa also shares insights on how to overcome stigma in mental health and substance use disorder communications through simple, strategic, and inclusive language and imagery 00:00 Welcome to the Strategic Communicator Podcast 00:09 The Importance of Person-Centered Language in Communication 00:34 Melissa Shackleford: A Healthcare Communication Expert 01:32 The Shift to Consumer-Driven Healthcare and Its Challenges 04:16 Addressing Stigma in Healthcare Communication 06:24 The Role of Language and Imagery in Reducing Healthcare Stigma 11:44 Inclusive Marketing and Its Impact on Healthcare 15:53 The Intersection of DEI and Healthcare Communication 20:37 Personal Insights and the Future of Inclusive Marketing 24:19 Five Questions with Melissa Shackleford Learn more about your ad choices. Visit megaphone.fm/adchoices Melissa Fors Shackleford is a healthcare executive with 25 years of experience. She highlights the paramount importance of person-centered language in healthcare communication and the need for all of us prioritize individuals over generic terms. No valued customer.

Melissa also shares insights on how to overcome stigma in mental health and substance use disorder communications through simple, strategic, and inclusive language and imagery


00:00 Welcome to the Strategic Communicator Podcast

00:09 The Importance of Person-Centered Language in Communication

00:34 Melissa Shackleford: A Healthcare Communication Expert

01:32 The Shift to Consumer-Driven Healthcare and Its Challenges

04:16 Addressing Stigma in Healthcare Communication

06:24 The Role of Language and Imagery in Reducing Healthcare Stigma

11:44 Inclusive Marketing and Its Impact on Healthcare

15:53 The Intersection of DEI and Healthcare Communication

20:37 Personal Insights and the Future of Inclusive Marketing

24:19 Five Questions with Melissa Shackleford

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1732 Tom Martin on 2024 Sales Trends, the Gen Z Buyer's Journey, Neuroscience, and a 13-Hour Brunch In this episode, Dan Farkas, host of 'The Strategic Communicator', talks to Tom Martin of Converse Digital about sales trends in 2024. Martin highlights the shifting sales landscape and the need for meaningful and quality interactions over high output. He underscores the new influence of Gen Z and millennials due to their self-educating tendencies and digitally-driven expectations. Noting the recent surge in spam emails and detrimental activity to productivity, he calls for a higher standard of sales techniques and a more profound integration of marketing and sales departments. The conversation also covers the importance of training salespeople effectively, the changing attitudes towards content, and the impact of a seller's knowledge about the product. Martin recommends Corporate Visions for their work on neuroscience and salesmanship and suggests a less popular but excellent seafood-focused restaurant in New Orleans, Station Six. To finish, he recommends an underrated bourbon brand, Stellum. 00:00 Introduction to the Podcast 00:09 Discussing Sales Trends for 2024 00:48 Guest Introduction and Personal Stories 02:08 The Impact of Economic Changes on Sales 04:57 The Shift in Sales Approach and Strategy 06:49 The Role of Agencies in Sales 13:47 The Influence of Gen Z and Millennials on Sales 23:29 The Importance of Training and Quality in Sales 27:06 Bourbon Recommendations and Closing Remarks Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 19 Feb 2024 15:56:00 -0000 full Dan Farkas In this episode, Dan Farkas, host of 'The Strategic Communicator', talks to Tom Martin of Converse Digital about sales trends in 2024. Martin highlights the shifting sales landscape and the need for meaningful and quality interactions over high output. He underscores the new influence of Gen Z and millennials due to their self-educating tendencies and digitally-driven expectations. Noting the recent surge in spam emails and detrimental activity to productivity, he calls for a higher standard of sales techniques and a more profound integration of marketing and sales departments. The conversation also covers the importance of training salespeople effectively, the changing attitudes towards content, and the impact of a seller's knowledge about the product. Martin recommends Corporate Visions for their work on neuroscience and salesmanship and suggests a less popular but excellent seafood-focused restaurant in New Orleans, Station Six. To finish, he recommends an underrated bourbon brand, Stellum. 00:00 Introduction to the Podcast 00:09 Discussing Sales Trends for 2024 00:48 Guest Introduction and Personal Stories 02:08 The Impact of Economic Changes on Sales 04:57 The Shift in Sales Approach and Strategy 06:49 The Role of Agencies in Sales 13:47 The Influence of Gen Z and Millennials on Sales 23:29 The Importance of Training and Quality in Sales 27:06 Bourbon Recommendations and Closing Remarks Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Dan Farkas, host of 'The Strategic Communicator', talks to Tom Martin of Converse Digital about sales trends in 2024. Martin highlights the shifting sales landscape and the need for meaningful and quality interactions over high output. He underscores the new influence of Gen Z and millennials due to their self-educating tendencies and digitally-driven expectations. Noting the recent surge in spam emails and detrimental activity to productivity, he calls for a higher standard of sales techniques and a more profound integration of marketing and sales departments.


The conversation also covers the importance of training salespeople effectively, the changing attitudes towards content, and the impact of a seller's knowledge about the product.


Martin recommends Corporate Visions for their work on neuroscience and salesmanship and suggests a less popular but excellent seafood-focused restaurant in New Orleans, Station Six. To finish, he recommends an underrated bourbon brand, Stellum.

00:00 Introduction to the Podcast

00:09 Discussing Sales Trends for 2024

00:48 Guest Introduction and Personal Stories

02:08 The Impact of Economic Changes on Sales

04:57 The Shift in Sales Approach and Strategy

06:49 The Role of Agencies in Sales

13:47 The Influence of Gen Z and Millennials on Sales

23:29 The Importance of Training and Quality in Sales

27:06 Bourbon Recommendations and Closing Remarks

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1890 Becky Vollmer on beating burnout, getting unstuck, finding yoga, and avoiding alcohol Becky Volmer is a yoga teacher, proud corporate dropout, sober mom, and stepmom to four teenagers.  Her book "You Are Not Stuck" empowers people to break the cycles that cause heartache and use soul-guided choices to transform fear into freedom. We also discuss why so many journalists and strategic communicators burn out and what leaders and friends can do to help.  https://www.youarenotstuck.com/book/ https://www.linkedin.com/in/beckyvollmer/ Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 05 Feb 2024 14:07:00 -0000 full Dan Farkas Becky Volmer is a yoga teacher, proud corporate dropout, sober mom, and stepmom to four teenagers.  Her book "You Are Not Stuck" empowers people to break the cycles that cause heartache and use soul-guided choices to transform fear into freedom. We also discuss why so many journalists and strategic communicators burn out and what leaders and friends can do to help.  https://www.youarenotstuck.com/book/ https://www.linkedin.com/in/beckyvollmer/ Learn more about your ad choices. Visit megaphone.fm/adchoices Becky Volmer is a yoga teacher, proud corporate dropout, sober mom, and stepmom to four teenagers. 

Her book "You Are Not Stuck" empowers people to break the cycles that cause heartache and use soul-guided choices to transform fear into freedom.

We also discuss why so many journalists and strategic communicators burn out and what leaders and friends can do to help. 


https://www.youarenotstuck.com/book/

https://www.linkedin.com/in/beckyvollmer/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1906 Carla Vallone and Sharon Toerek on Personal Crisis and Managing Your Business How do strategic communicators manage a crisis when it involves themselves or the people they love? Sharon Toerek and Carla Vallone are two of the bravest people you'll meet. They share how to manage personal trauma while trying to run a business and what we can do to protect ourselves during times of turmoil. From managing staff to figuring out insurance, listeners will leave with a different way of thinking about their business. Bios: https://www.linkedin.com/in/sharontoerek/ https://www.legalandcreative.com/ https://www.linkedin.com/in/carlavallone/ https://www.portavocepr.com/ Books: https://www.amazon.com/Lightmakers-Manifesto-Change-without-Losing-ebook/dp/B08VM1FTDV/ref=sr_1_1?crid=1OKP3BZ7UEY54&keywords=lightmakers+manifesto&qid=1706108816&sprefix=lightmakers%27%2Caps%2C252&sr=8-1 https://www.amazon.com/Clockwork-Revised-Expanded-Design-Business/dp/059353817X/ref=asc_df_059353817X/?tag=hyprod-20&linkCode=df0&hvadid=564832755269&hvpos=&hvnetw=g&hvrand=8781946412407653517&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9014969&hvtargid=pla-1458241186746&psc=1&mcid=9430c146a183348eaf41d84a1ab86e69 https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4/ref=sr_1_1?crid=3S9EV5EXAF70W&keywords=profit+first+book&qid=1706108845&sprefix=profit+fir%2Caps%2C135&sr=8-1 PRSA Counselor's Academy: https://www.prsa.org/home/get-involved/professional-interest-sections/counselors-academy/prsa-counselors-academy-section-2024-conference Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 24 Jan 2024 15:09:00 -0000 full Dan Farkas How do strategic communicators manage a crisis when it involves themselves or the people they love? Sharon Toerek and Carla Vallone are two of the bravest people you'll meet. They share how to manage personal trauma while trying to run a business and what we can do to protect ourselves during times of turmoil. From managing staff to figuring out insurance, listeners will leave with a different way of thinking about their business. Bios: https://www.linkedin.com/in/sharontoerek/ https://www.legalandcreative.com/ https://www.linkedin.com/in/carlavallone/ https://www.portavocepr.com/ Books: https://www.amazon.com/Lightmakers-Manifesto-Change-without-Losing-ebook/dp/B08VM1FTDV/ref=sr_1_1?crid=1OKP3BZ7UEY54&keywords=lightmakers+manifesto&qid=1706108816&sprefix=lightmakers%27%2Caps%2C252&sr=8-1 https://www.amazon.com/Clockwork-Revised-Expanded-Design-Business/dp/059353817X/ref=asc_df_059353817X/?tag=hyprod-20&linkCode=df0&hvadid=564832755269&hvpos=&hvnetw=g&hvrand=8781946412407653517&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9014969&hvtargid=pla-1458241186746&psc=1&mcid=9430c146a183348eaf41d84a1ab86e69 https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4/ref=sr_1_1?crid=3S9EV5EXAF70W&keywords=profit+first+book&qid=1706108845&sprefix=profit+fir%2Caps%2C135&sr=8-1 PRSA Counselor's Academy: https://www.prsa.org/home/get-involved/professional-interest-sections/counselors-academy/prsa-counselors-academy-section-2024-conference Learn more about your ad choices. Visit megaphone.fm/adchoices How do strategic communicators manage a crisis when it involves themselves or the people they love?

Sharon Toerek and Carla Vallone are two of the bravest people you'll meet. They share how to manage personal trauma while trying to run a business and what we can do to protect ourselves during times of turmoil. From managing staff to figuring out insurance, listeners will leave with a different way of thinking about their business.


Bios:

https://www.linkedin.com/in/sharontoerek/

https://www.legalandcreative.com/

https://www.linkedin.com/in/carlavallone/

https://www.portavocepr.com/

Books:

https://www.amazon.com/Lightmakers-Manifesto-Change-without-Losing-ebook/dp/B08VM1FTDV/ref=sr_1_1?crid=1OKP3BZ7UEY54&keywords=lightmakers+manifesto&qid=1706108816&sprefix=lightmakers%27%2Caps%2C252&sr=8-1


https://www.amazon.com/Clockwork-Revised-Expanded-Design-Business/dp/059353817X/ref=asc_df_059353817X/?tag=hyprod-20&linkCode=df0&hvadid=564832755269&hvpos=&hvnetw=g&hvrand=8781946412407653517&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9014969&hvtargid=pla-1458241186746&psc=1&mcid=9430c146a183348eaf41d84a1ab86e69


https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4/ref=sr_1_1?crid=3S9EV5EXAF70W&keywords=profit+first+book&qid=1706108845&sprefix=profit+fir%2Caps%2C135&sr=8-1


PRSA Counselor's Academy:

https://www.prsa.org/home/get-involved/professional-interest-sections/counselors-academy/prsa-counselors-academy-section-2024-conference


Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2075 Ken Jacobs on Leadership, Feedback, and Building a Better Business Plan Ken Jacobs, PCC, CPC, an experienced consultant and certified coach, is the principal of Jacobs Consulting & Executive Coaching. For 10 years, his firm has helped agencies grow and manage business, improve client service and relationships, and enhance staff performance. It does so via consulting and training. In addition, through his executive coaching, he has helped leaders from C-suite executives to managers, achieve and surpass their goals. In this episode, he shares how we can coach and improve leadership skills for anyone with any level of experience. He also discusses how we can become more focused in offering better feedback, why delegation is a great skill, and what people should do now to grow their business over the next three months. Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 07 Nov 2023 22:17:20 -0000 full 3 2 Dan Farkas Ken Jacobs, PCC, CPC, an experienced consultant and certified coach, is the principal of Jacobs Consulting & Executive Coaching. For 10 years, his firm has helped agencies grow and manage business, improve client service and relationships, and enhance staff performance. It does so via consulting and training. In addition, through his executive coaching, he has helped leaders from C-suite executives to managers, achieve and surpass their goals. In this episode, he shares how we can coach and improve leadership skills for anyone with any level of experience. He also discusses how we can become more focused in offering better feedback, why delegation is a great skill, and what people should do now to grow their business over the next three months. Learn more about your ad choices. Visit megaphone.fm/adchoices Ken Jacobs, PCC, CPC, an experienced consultant and certified coach, is the principal of Jacobs Consulting & Executive Coaching.

For 10 years, his firm has helped agencies grow and manage business, improve client service and relationships, and enhance staff performance. It does so via consulting and training. In addition, through his executive coaching, he has helped leaders from C-suite executives to managers, achieve and surpass their goals.

In this episode, he shares how we can coach and improve leadership skills for anyone with any level of experience. He also discusses how we can become more focused in offering better feedback, why delegation is a great skill, and what people should do now to grow their business over the next three months.


Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1713 Chad Millman on Storytelling, Technology, Sports Betting, Shiny Objects, and Gambling on Yourself, Chad Millman is Chief Content Officer of The Action Network, a leading source for sports betting news, information, and data. A New York Times best-selling author, Millman also served as ESPN Digital’s Editorial Director and editor-in-chief of ESPN The Magazine. In this episode, Millman discusses the convergence of storytelling and technology, how he balances content creation with revenue, and why it makes sense to bet on yourself. We close with a discussion of French bistros, fancy cocktails, and why our kids are so damn funny. Chad's Book Recommendation: What It Takes by Richard Ben Cramer https://www.actionnetwork.com/ https://chadmillman.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 18 Oct 2023 10:57:03 -0000 full Dan Farkas Chad Millman is Chief Content Officer of The Action Network, a leading source for sports betting news, information, and data. A New York Times best-selling author, Millman also served as ESPN Digital’s Editorial Director and editor-in-chief of ESPN The Magazine. In this episode, Millman discusses the convergence of storytelling and technology, how he balances content creation with revenue, and why it makes sense to bet on yourself. We close with a discussion of French bistros, fancy cocktails, and why our kids are so damn funny. Chad's Book Recommendation: What It Takes by Richard Ben Cramer https://www.actionnetwork.com/ https://chadmillman.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Chad Millman is Chief Content Officer of The Action Network, a leading source for sports betting news, information, and data. A New York Times best-selling author, Millman also served as ESPN Digital’s Editorial Director and editor-in-chief of ESPN The Magazine.

In this episode, Millman discusses the convergence of storytelling and technology, how he balances content creation with revenue, and why it makes sense to bet on yourself. We close with a discussion of French bistros, fancy cocktails, and why our kids are so damn funny.

Chad's Book Recommendation: What It Takes by Richard Ben Cramer

https://www.actionnetwork.com/

https://chadmillman.com/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2053 Jessica Broome On Good Surveys, Great Research, The Peace Corps, and Southpaws Jessica Broome owns Southpaw Insights, a leading team of women-led researchers who have worked with some of the world's top brands. Jessica has a Ph.D. from Michigan. She's also worked in the Peace Corps and interviewed people ranging from prison inmates to soccer moms. In this episode, Jessie explains why strategic communicators need to dig better, how to make survey people want to take, and how to overcome the rift between budget and baseline data collection. We also discuss children's books that still resonate, the best place to find oxtail ravioli, and how Michigan ended up on in the Eastern Time Zone. Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 27 Jun 2023 05:00:00 -0000 full 3 1 Dan Farkas Jessica Broome owns Southpaw Insights, a leading team of women-led researchers who have worked with some of the world's top brands. Jessica has a Ph.D. from Michigan. She's also worked in the Peace Corps and interviewed people ranging from prison inmates to soccer moms. In this episode, Jessie explains why strategic communicators need to dig better, how to make survey people want to take, and how to overcome the rift between budget and baseline data collection. We also discuss children's books that still resonate, the best place to find oxtail ravioli, and how Michigan ended up on in the Eastern Time Zone. Learn more about your ad choices. Visit megaphone.fm/adchoices Jessica Broome owns Southpaw Insights, a leading team of women-led researchers who have worked with some of the world's top brands. Jessica has a Ph.D. from Michigan. She's also worked in the Peace Corps and interviewed people ranging from prison inmates to soccer moms.

In this episode, Jessie explains why strategic communicators need to dig better, how to make survey people want to take, and how to overcome the rift between budget and baseline data collection. We also discuss children's books that still resonate, the best place to find oxtail ravioli, and how Michigan ended up on in the Eastern Time Zone.

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1363 Delivering Tangible DEI With Bernadette Davis and John Avila It's easy to talk about DEI. How can brands and non-profits showcase tangible efforts in a way people want to consume? Bernadette Davis and John Avila each run their own communication and design firms. In this episode, each share how to effectively showcase DEI through design and reporting. From the big picture to tactical delivery, they outline content and process to help brands share internal and external critical stories. We also discuss agency collaboration, proper self-promotion, and underrated places to get tacos. https://bdaviscomm.com/ https://www.avilacreativeinc.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 27 Apr 2023 11:07:39 -0000 full 2 9 Dan Farkas It's easy to talk about DEI. How can brands and non-profits showcase tangible efforts in a way people want to consume? Bernadette Davis and John Avila each run their own communication and design firms. In this episode, each share how to effectively showcase DEI through design and reporting. From the big picture to tactical delivery, they outline content and process to help brands share internal and external critical stories. We also discuss agency collaboration, proper self-promotion, and underrated places to get tacos. https://bdaviscomm.com/ https://www.avilacreativeinc.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices It's easy to talk about DEI. How can brands and non-profits showcase tangible efforts in a way people want to consume?

Bernadette Davis and John Avila each run their own communication and design firms. In this episode, each share how to effectively showcase DEI through design and reporting. From the big picture to tactical delivery, they outline content and process to help brands share internal and external critical stories.

We also discuss agency collaboration, proper self-promotion, and underrated places to get tacos.

https://bdaviscomm.com/

https://www.avilacreativeinc.com/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1839 Bill Shory on Mass Shootings, Broadcast News, and Using Communication to Help Foster Hope Bill Shory works two blocks from where a mass shooting occurred in Louisville Kentucky. In this episode, he talks about how this tragedy impacted his strategic communication firm, clients, and community. Bill also discusses his experience as a news director and how strategic communicators can help journalists tell more accurate and impactful stories in times of crisis. There's no upbeat musical open, no five questions, no chuckles and old TV news stories. There are practical ways any communicator can help their clients and community during a time of need. Whitney/Strong offers resources for solutions-oriented media coverage following Nashville Shooting Common Ground Legislation Whitney/Strong successfully lobbied Congress to pass the Bipartisan Safer Communities Act in 2022, a landmark reform that included enhanced background checks, increased penalties for criminal activity with firearms, and other safeguards. The BSCA also included federal funding for states to implement crisis intervention laws – which temporarily transfer firearms away from people experiencing a mental health crisis and are currently a threat to themselves or others. 19 states currently have some form of these laws. Despite that funding and support from both parties, lawmakers in Whitney’s home state of Kentucky did not take up the Crisis Aversion and Rights Retention bill in this year’s legislative session.  Whitney/Strong is currently urging citizens to contact their lawmakers urging them to give the bill a hearing in the coming months, in hopes of passage next year. In Ohio, Republican State Senator Matt Dolan proposed Senate Bill 357 in the 2022 session, which focused on enhanced safeguards around gun purchases. Suicide prevention The vast majority of mass shooters are suicidal, which makes it critically important to recognize warning signs and to be prepared to help someone in crisis gain access to expert care. Whitney/Strong provides suicide prevention training and research, as do many other community organizations. Safety Trainings Schools should continually review and enhance their school safety prevention and reactionary plans. Sandy Hook Promise offers prevention resources to help. Whitney/Strong offers regular “Save-a-Life” trainings, which include training to use “Stop the Bleed” kits in an emergency, as well as other instruction around gun safety. Most school shooters use a gun they have ready access to. Safe storage is a key strategy for preventing mass shootings, and garners widespread support among the general public and gun owners. Whitney/Strong distributes gun locks and gun safety literature provided by the National Shooting Sports Foundation. Other tips for journalists This survey reveals a number of tactics that enjoy wide public support – exactly the kinds of solutions your viewers are asking for. Studies have shown that notoriety is a primary motivator for mass shooters. As a result, most news organizations now have policies in place limiting the use of a shooter’s name and photo, especially as time passes. The same holds true for video. Surveillance and bodycam video can reveal important facts about a shooting – but repeated showings will certainly traumatize survivors and inspires copycats. In addition to dropping video once its informational value has passed, remember to put processes in place to make sure it doesn’t accidentally resurface during follow-up coverage. Journalists should educate themselves on firearms, and be precise in their language (here’s one excellent primer). Sloppiness or outright inaccuracy with gun terminology immediately turns off gun owners, and reinforces perceptions of biased coverage.    https://www.fdlcomms.com/ https://www.linkedin.com/feed/update/urn:li:activity:7051584853510668288?utm_source=share&utm_medium=member_desktop Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 12 Apr 2023 21:19:00 -0000 full 2 7 Dan Farkas Bill Shory works two blocks from where a mass shooting occurred in Louisville Kentucky. In this episode, he talks about how this tragedy impacted his strategic communication firm, clients, and community. Bill also discusses his experience as a news director and how strategic communicators can help journalists tell more accurate and impactful stories in times of crisis. There's no upbeat musical open, no five questions, no chuckles and old TV news stories. There are practical ways any communicator can help their clients and community during a time of need. Whitney/Strong offers resources for solutions-oriented media coverage following Nashville Shooting Common Ground Legislation Whitney/Strong successfully lobbied Congress to pass the Bipartisan Safer Communities Act in 2022, a landmark reform that included enhanced background checks, increased penalties for criminal activity with firearms, and other safeguards. The BSCA also included federal funding for states to implement crisis intervention laws – which temporarily transfer firearms away from people experiencing a mental health crisis and are currently a threat to themselves or others. 19 states currently have some form of these laws. Despite that funding and support from both parties, lawmakers in Whitney’s home state of Kentucky did not take up the Crisis Aversion and Rights Retention bill in this year’s legislative session.  Whitney/Strong is currently urging citizens to contact their lawmakers urging them to give the bill a hearing in the coming months, in hopes of passage next year. In Ohio, Republican State Senator Matt Dolan proposed Senate Bill 357 in the 2022 session, which focused on enhanced safeguards around gun purchases. Suicide prevention The vast majority of mass shooters are suicidal, which makes it critically important to recognize warning signs and to be prepared to help someone in crisis gain access to expert care. Whitney/Strong provides suicide prevention training and research, as do many other community organizations. Safety Trainings Schools should continually review and enhance their school safety prevention and reactionary plans. Sandy Hook Promise offers prevention resources to help. Whitney/Strong offers regular “Save-a-Life” trainings, which include training to use “Stop the Bleed” kits in an emergency, as well as other instruction around gun safety. Most school shooters use a gun they have ready access to. Safe storage is a key strategy for preventing mass shootings, and garners widespread support among the general public and gun owners. Whitney/Strong distributes gun locks and gun safety literature provided by the National Shooting Sports Foundation. Other tips for journalists This survey reveals a number of tactics that enjoy wide public support – exactly the kinds of solutions your viewers are asking for. Studies have shown that notoriety is a primary motivator for mass shooters. As a result, most news organizations now have policies in place limiting the use of a shooter’s name and photo, especially as time passes. The same holds true for video. Surveillance and bodycam video can reveal important facts about a shooting – but repeated showings will certainly traumatize survivors and inspires copycats. In addition to dropping video once its informational value has passed, remember to put processes in place to make sure it doesn’t accidentally resurface during follow-up coverage. Journalists should educate themselves on firearms, and be precise in their language (here’s one excellent primer). Sloppiness or outright inaccuracy with gun terminology immediately turns off gun owners, and reinforces perceptions of biased coverage.    https://www.fdlcomms.com/ https://www.linkedin.com/feed/update/urn:li:activity:7051584853510668288?utm_source=share&utm_medium=member_desktop Learn more about your ad choices. Visit megaphone.fm/adchoices Bill Shory works two blocks from where a mass shooting occurred in Louisville Kentucky. In this episode, he talks about how this tragedy impacted his strategic communication firm, clients, and community. Bill also discusses his experience as a news director and how strategic communicators can help journalists tell more accurate and impactful stories in times of crisis.

There's no upbeat musical open, no five questions, no chuckles and old TV news stories. There are practical ways any communicator can help their clients and community during a time of need.


Whitney/Strong offers resources for solutions-oriented media coverage following Nashville Shooting

Common Ground Legislation

  • Whitney/Strong successfully lobbied Congress to pass the Bipartisan Safer Communities Act in 2022, a landmark reform that included enhanced background checks, increased penalties for criminal activity with firearms, and other safeguards.
  • The BSCA also included federal funding for states to implement crisis intervention laws – which temporarily transfer firearms away from people experiencing a mental health crisis and are currently a threat to themselves or others. 19 states currently have some form of these laws.
  • Despite that funding and support from both parties, lawmakers in Whitney’s home state of Kentucky did not take up the Crisis Aversion and Rights Retention bill in this year’s legislative session.  Whitney/Strong is currently urging citizens to contact their lawmakers urging them to give the bill a hearing in the coming months, in hopes of passage next year.
  • In Ohio, Republican State Senator Matt Dolan proposed Senate Bill 357 in the 2022 session, which focused on enhanced safeguards around gun purchases.

Suicide prevention

  • The vast majority of mass shooters are suicidal, which makes it critically important to recognize warning signs and to be prepared to help someone in crisis gain access to expert care. Whitney/Strong provides suicide prevention training and research, as do many other community organizations.

Safety Trainings

  • Schools should continually review and enhance their school safety prevention and reactionary plans. Sandy Hook Promise offers prevention resources to help.
  • Whitney/Strong offers regular “Save-a-Life” trainings, which include training to use “Stop the Bleed” kits in an emergency, as well as other instruction around gun safety.
  • Most school shooters use a gun they have ready access to. Safe storage is a key strategy for preventing mass shootings, and garners widespread support among the general public and gun owners. Whitney/Strong distributes gun locks and gun safety literature provided by the National Shooting Sports Foundation.


Other tips for journalists

  • This survey reveals a number of tactics that enjoy wide public support – exactly the kinds of solutions your viewers are asking for.
  • Studies have shown that notoriety is a primary motivator for mass shooters. As a result, most news organizations now have policies in place limiting the use of a shooter’s name and photo, especially as time passes.
  • The same holds true for video. Surveillance and bodycam video can reveal important facts about a shooting – but repeated showings will certainly traumatize survivors and inspires copycats. In addition to dropping video once its informational value has passed, remember to put processes in place to make sure it doesn’t accidentally resurface during follow-up coverage.
  • Journalists should educate themselves on firearms, and be precise in their language (here’s one excellent primer). Sloppiness or outright inaccuracy with gun terminology immediately turns off gun owners, and reinforces perceptions of biased coverage.   


https://www.fdlcomms.com/

https://www.linkedin.com/feed/update/urn:li:activity:7051584853510668288?utm_source=share&utm_medium=member_desktop

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]]> 1554 Joe Donatelli on Why Media Don't Open Your PR Pitch Jon Donatelli is a 25-year veteran in the journalism industry and has worked around the country in leading roles. In this episode, the Digital Director of WEWS in Cleveland discusses the media pitching process, why he doesn't open most PR emails, and how he ended up in the crosshairs of Joe Rogan. We also discuss the power of Calzones, laughing while reading, and why bacon and spice are everything nice. Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 09 Mar 2023 13:08:49 -0000 full Dan Farkas Jon Donatelli is a 25-year veteran in the journalism industry and has worked around the country in leading roles. In this episode, the Digital Director of WEWS in Cleveland discusses the media pitching process, why he doesn't open most PR emails, and how he ended up in the crosshairs of Joe Rogan. We also discuss the power of Calzones, laughing while reading, and why bacon and spice are everything nice. Learn more about your ad choices. Visit megaphone.fm/adchoices Jon Donatelli is a 25-year veteran in the journalism industry and has worked around the country in leading roles. In this episode, the Digital Director of WEWS in Cleveland discusses the media pitching process, why he doesn't open most PR emails, and how he ended up in the crosshairs of Joe Rogan. We also discuss the power of Calzones, laughing while reading, and why bacon and spice are everything nice.

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1632 Jenna Cooper on Working with Reporters, Coaching Confidence, and Preventing Crisis Jenna Cooper, APR, is a seasoned strategic communications professional, executive coach, and frequent speaker on crisis communications, strategic planning, and public speaking. Her nose for news transplanted her in television broadcast markets across the country including Boise, Austin, Atlanta, and Seattle. In this episode, Jenna discusses how journalism skills can empower high-profile leaders to better convey their messages in good times and bad. She also offers insights on the best way to work with reporters under deadline and how to build relationships that prevent problems from morphing into a crisis. We close out with a conversation about books, infused cocktails, and getting kids to do the dishes. https://www.linkedin.com/in/jennacooperapr/ https://c3-collective.com/ One Small Step Can Change Your Life: The Kaizen Way https://passpr.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 13 Feb 2023 18:47:02 -0000 full 2 5 Dan Farkas Jenna Cooper, APR, is a seasoned strategic communications professional, executive coach, and frequent speaker on crisis communications, strategic planning, and public speaking. Her nose for news transplanted her in television broadcast markets across the country including Boise, Austin, Atlanta, and Seattle. In this episode, Jenna discusses how journalism skills can empower high-profile leaders to better convey their messages in good times and bad. She also offers insights on the best way to work with reporters under deadline and how to build relationships that prevent problems from morphing into a crisis. We close out with a conversation about books, infused cocktails, and getting kids to do the dishes. https://www.linkedin.com/in/jennacooperapr/ https://c3-collective.com/ One Small Step Can Change Your Life: The Kaizen Way https://passpr.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Jenna Cooper, APR, is a seasoned strategic communications professional, executive coach, and frequent speaker on crisis communications, strategic planning, and public speaking. Her nose for news transplanted her in television broadcast markets across the country including Boise, Austin, Atlanta, and Seattle.

In this episode, Jenna discusses how journalism skills can empower high-profile leaders to better convey their messages in good times and bad. She also offers insights on the best way to work with reporters under deadline and how to build relationships that prevent problems from morphing into a crisis. We close out with a conversation about books, infused cocktails, and getting kids to do the dishes.

https://www.linkedin.com/in/jennacooperapr/

https://c3-collective.com/

One Small Step Can Change Your Life: The Kaizen Way

https://passpr.com/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1684 Jason Falls on Communication Influence & Measurement For Small Business Jason Falls is a nationally sought speaker on influence and marketing. In this episode, he offers simple tricks for new businesses to get the marketing flywheel in motion. We also discuss measuring success, making the most of Google, and why PR professionals need to ditch ad value ASAP. Learn more about Dan: www.passpr.com Learn more about Jason: www.jasonfalls.com https://www.linkedin.com/in/jasonfalls/ Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 30 Jan 2023 06:00:00 -0000 full 2 4 Dan Farkas Jason Falls is a nationally sought speaker on influence and marketing. In this episode, he offers simple tricks for new businesses to get the marketing flywheel in motion. We also discuss measuring success, making the most of Google, and why PR professionals need to ditch ad value ASAP. Learn more about Dan: www.passpr.com Learn more about Jason: www.jasonfalls.com https://www.linkedin.com/in/jasonfalls/ Learn more about your ad choices. Visit megaphone.fm/adchoices Jason Falls is a nationally sought speaker on influence and marketing. In this episode, he offers simple tricks for new businesses to get the marketing flywheel in motion. We also discuss measuring success, making the most of Google, and why PR professionals need to ditch ad value ASAP.

Learn more about Dan:

www.passpr.com

Learn more about Jason:

www.jasonfalls.com

https://www.linkedin.com/in/jasonfalls/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1892 Kerry Tuttle on Chicago AF, Drinking, DEI, and Starting A Campaign From Scratch Chicago AF is a free nonprofit sober community in the Chicago area. Kerry Tuttle had the task of creating awareness of this new endeavor in one of the world's largest media markets. Her experience can help any business starting to get their marketing and strategic communication off the ground. Kerry also discusses the connection between sobriety and DEI and why the non-alcoholic movement is something every brand must consider. Podcast Links: https://www.braverecoverycoaching.com/chicago-af https://www.amazon.com/We-Are-Luckiest-Surprising-Magic/dp/160868654X https://www.linkedin.com/in/kerrytuttle/ Learn more about Dan's work: http://www.passpr.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 16 Jan 2023 14:28:40 -0000 full 2 3 Dan Farkas Chicago AF is a free nonprofit sober community in the Chicago area. Kerry Tuttle had the task of creating awareness of this new endeavor in one of the world's largest media markets. Her experience can help any business starting to get their marketing and strategic communication off the ground. Kerry also discusses the connection between sobriety and DEI and why the non-alcoholic movement is something every brand must consider. Podcast Links: https://www.braverecoverycoaching.com/chicago-af https://www.amazon.com/We-Are-Luckiest-Surprising-Magic/dp/160868654X https://www.linkedin.com/in/kerrytuttle/ Learn more about Dan's work: http://www.passpr.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Chicago AF is a free nonprofit sober community in the Chicago area. Kerry Tuttle had the task of creating awareness of this new endeavor in one of the world's largest media markets. Her experience can help any business starting to get their marketing and strategic communication off the ground.

Kerry also discusses the connection between sobriety and DEI and why the non-alcoholic movement is something every brand must consider.

Podcast Links:

https://www.braverecoverycoaching.com/chicago-af

https://www.amazon.com/We-Are-Luckiest-Surprising-Magic/dp/160868654X

https://www.linkedin.com/in/kerrytuttle/

Learn more about Dan's work:

http://www.passpr.com/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1522 Dan Farkas Talks 2023 Trends and Finding Digital Humanity Dan ends 2022 with a look ahead to 2023 and some key trends he sees having a bigger impact on strategic communication than most might expect. Beyond multimedia (this is a podcast for goodness sake) Dan spend a few minutes discussing.... Media Relations and Search (2:30) Cutting the Check (5:30) Democratized Communication (10:30) Visit www.passpr.com to learn more about Dan's work and how you can bring his expertise to your business. Learn more about your ad choices. Visit megaphone.fm/adchoices Fri, 30 Dec 2022 20:26:23 -0000 full 2 3 Dan Farkas Dan ends 2022 with a look ahead to 2023 and some key trends he sees having a bigger impact on strategic communication than most might expect. Beyond multimedia (this is a podcast for goodness sake) Dan spend a few minutes discussing.... Media Relations and Search (2:30) Cutting the Check (5:30) Democratized Communication (10:30) Visit www.passpr.com to learn more about Dan's work and how you can bring his expertise to your business. Learn more about your ad choices. Visit megaphone.fm/adchoices Dan ends 2022 with a look ahead to 2023 and some key trends he sees having a bigger impact on strategic communication than most might expect. Beyond multimedia (this is a podcast for goodness sake) Dan spend a few minutes discussing....

Media Relations and Search (2:30)

Cutting the Check (5:30)

Democratized Communication (10:30)


Visit www.passpr.com to learn more about Dan's work and how you can bring his expertise to your business.

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1052 Ken Jacobs on Client Service, Emerging Trends, Venn Diagrams, and Springsteen Spots How can a communicator ensure their work is something a client or company can't live without in 2023? Ken Jacobs has answered these questions for decades. Currently the principal of Jacobs Consulting & Executive Coaching, Ken helps empower PR and communications leaders and executives to become more effective leaders via executive coaching.   His answer....5-star client service. This episode offers insights on how to grow business, manage for profitability, improve client service, and enhance team performance. We also talk venn diagrams, Springsteen, and some reading recommendations. https://www.jacobscomm.com/ https://www.jacobscomm.com/speaking/ https://www.prsa.org/event/2023/01/18/default-calendar/how-to-evolve-your-leadership-style-so-people-will-follow-you-despite-any-uncertainty-wbnr2301   Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 07 Dec 2022 12:25:19 -0000 full 2 3 Dan Farkas How can a communicator ensure their work is something a client or company can't live without in 2023? Ken Jacobs has answered these questions for decades. Currently the principal of Jacobs Consulting & Executive Coaching, Ken helps empower PR and communications leaders and executives to become more effective leaders via executive coaching.   His answer....5-star client service. This episode offers insights on how to grow business, manage for profitability, improve client service, and enhance team performance. We also talk venn diagrams, Springsteen, and some reading recommendations. https://www.jacobscomm.com/ https://www.jacobscomm.com/speaking/ https://www.prsa.org/event/2023/01/18/default-calendar/how-to-evolve-your-leadership-style-so-people-will-follow-you-despite-any-uncertainty-wbnr2301   Learn more about your ad choices. Visit megaphone.fm/adchoices How can a communicator ensure their work is something a client or company can't live without in 2023?

Ken Jacobs has answered these questions for decades. Currently the principal of Jacobs Consulting & Executive Coaching, Ken helps empower PR and communications leaders and executives to become more effective leaders via executive coaching.  

His answer....5-star client service.

This episode offers insights on how to grow business, manage for profitability, improve client service, and enhance team performance. We also talk venn diagrams, Springsteen, and some reading recommendations.


https://www.jacobscomm.com/

https://www.jacobscomm.com/speaking/

https://www.prsa.org/event/2023/01/18/default-calendar/how-to-evolve-your-leadership-style-so-people-will-follow-you-despite-any-uncertainty-wbnr2301



 


Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1955 Season Two and What To Expect With Dan Farkas Dan Farkas is back for a second season of The Strategic Communicator With Dan Farkas as part of The Marketing Podcast Network. Dan walks through three key trends of Season 2 and what listeners can expect. Emerging Trends Dealing With PR talent troubles Using storytelling to better drive technology. Visit www.passpr.com to learn more about Dan or book him to speak at your next conference. Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 31 Oct 2022 15:25:58 -0000 full 2 1 Dan Farkas Dan Farkas is back for a second season of The Strategic Communicator With Dan Farkas as part of The Marketing Podcast Network. Dan walks through three key trends of Season 2 and what listeners can expect. Emerging Trends Dealing With PR talent troubles Using storytelling to better drive technology. Visit www.passpr.com to learn more about Dan or book him to speak at your next conference. Learn more about your ad choices. Visit megaphone.fm/adchoices Dan Farkas is back for a second season of The Strategic Communicator With Dan Farkas as part of The Marketing Podcast Network.

Dan walks through three key trends of Season 2 and what listeners can expect.

  1. Emerging Trends
  2. Dealing With PR talent troubles
  3. Using storytelling to better drive technology.


Visit www.passpr.com to learn more about Dan or book him to speak at your next conference.

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 443 Morgan Borer on Startups, Fin Tech and Becoming a Partner Before Turning 30 Morgan Borer went from entry level hire to partner at Bevel PR in less than a decade. How? Learning quickly Embracing math Not fearing the moment Finding value in uncommon ways. She shares her experience, joy of Harvard Business Review, and New York restaurant recommendations in this latest episode of The Strategic Communicator With Dan Farkas. www.bevelpr.com www.passpr.com Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 31 Oct 2022 15:00:45 -0000 full 2 2 Dan Farkas Morgan Borer went from entry level hire to partner at Bevel PR in less than a decade. How? Learning quickly Embracing math Not fearing the moment Finding value in uncommon ways. She shares her experience, joy of Harvard Business Review, and New York restaurant recommendations in this latest episode of The Strategic Communicator With Dan Farkas. www.bevelpr.com www.passpr.com Learn more about your ad choices. Visit megaphone.fm/adchoices Morgan Borer went from entry level hire to partner at Bevel PR in less than a decade. How?

  • Learning quickly
  • Embracing math
  • Not fearing the moment
  • Finding value in uncommon ways.


She shares her experience, joy of Harvard Business Review, and New York restaurant recommendations in this latest episode of The Strategic Communicator With Dan Farkas.

www.bevelpr.com

www.passpr.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1519 Episode 13: Andrew Yunker on Kroger, Innovation, and Keeping Everyone Together Andrew Yunker has had quite the ride: Owns his own clothing company. Leads innovative e-commerce at massive global brand. Had me as a professor He talks about lessons learned in college, after college, and on the floor of an innovative grocery giant. Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 29 Sep 2022 21:18:46 -0000 full 1 13 Dan Farkas Andrew Yunker has had quite the ride: Owns his own clothing company. Leads innovative e-commerce at massive global brand. Had me as a professor He talks about lessons learned in college, after college, and on the floor of an innovative grocery giant. Learn more about your ad choices. Visit megaphone.fm/adchoices Andrew Yunker has had quite the ride:

  • Owns his own clothing company.
  • Leads innovative e-commerce at massive global brand.
  • Had me as a professor

He talks about lessons learned in college, after college, and on the floor of an innovative grocery giant.

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1435 Paul Roetzer on AI, PR, and Why Robots Aren't Taking Your Job Paul Roetzer is the leading voice on artificial intelligence in strategic communication. Author of Marketing Artificial Intelligence: AI, Marketing, and the Future of Business, he discusses his journey from agency owner to author to learning about something that was never on his radar in college. We also discuss funny kids, why robots don't want your job, and how to harness the power of data in any organization. https://www.marketingaiinstitute.com https://www.marketingaiinstitute.com/intro-to-ai-for-marketers?hsCtaTracking=3a9d08d8-5658-40aa-a4ac-a04fbc4b7b31%7Cfaa7433a-7381-4015-83f4-7a1d30f40c9b https://www.amazon.com/Marketing-Artificial-Intelligence-Future-Business/dp/B0B4Y16B5R/ref=sr_1_1?crid=3NV5QZ18QGUP8&keywords=paul+roetzer&qid=1661895830&sprefix=Paul+roet%2Caps%2C159&sr=8-1 Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 30 Aug 2022 22:06:38 -0000 full 1 11 Dan Farkas Paul Roetzer is the leading voice on artificial intelligence in strategic communication. Author of Marketing Artificial Intelligence: AI, Marketing, and the Future of Business, he discusses his journey from agency owner to author to learning about something that was never on his radar in college. We also discuss funny kids, why robots don't want your job, and how to harness the power of data in any organization. https://www.marketingaiinstitute.com https://www.marketingaiinstitute.com/intro-to-ai-for-marketers?hsCtaTracking=3a9d08d8-5658-40aa-a4ac-a04fbc4b7b31%7Cfaa7433a-7381-4015-83f4-7a1d30f40c9b https://www.amazon.com/Marketing-Artificial-Intelligence-Future-Business/dp/B0B4Y16B5R/ref=sr_1_1?crid=3NV5QZ18QGUP8&keywords=paul+roetzer&qid=1661895830&sprefix=Paul+roet%2Caps%2C159&sr=8-1 Learn more about your ad choices. Visit megaphone.fm/adchoices Paul Roetzer is the leading voice on artificial intelligence in strategic communication.

Author of Marketing Artificial Intelligence: AI, Marketing, and the Future of Business, he discusses his journey from agency owner to author to learning about something that was never on his radar in college. We also discuss funny kids, why robots don't want your job, and how to harness the power of data in any organization.

https://www.marketingaiinstitute.com

https://www.marketingaiinstitute.com/intro-to-ai-for-marketers?hsCtaTracking=3a9d08d8-5658-40aa-a4ac-a04fbc4b7b31%7Cfaa7433a-7381-4015-83f4-7a1d30f40c9b

https://www.amazon.com/Marketing-Artificial-Intelligence-Future-Business/dp/B0B4Y16B5R/ref=sr_1_1?crid=3NV5QZ18QGUP8&keywords=paul+roetzer&qid=1661895830&sprefix=Paul+roet%2Caps%2C159&sr=8-1

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1882 Mark Mohammadpour on Wellness, Communication, and Shoring Up Talent Gaps Mark Mohammadpour has had quite the journey: Global PR leader Loser of 150 pounds Entrepreneur helping others see the power of wellness. In this episode, Mark shares his story, explains why strategic communicators struggle to take care of themselves, and offers four simple steps to better balance through wellness. https://www.chasingthesunpdx.com https://www.linkedin.com/in/markmohammadpour/ Learn more about your ad choices. Visit megaphone.fm/adchoices Fri, 26 Aug 2022 13:55:31 -0000 full 1 11 Dan Farkas Mark Mohammadpour has had quite the journey: Global PR leader Loser of 150 pounds Entrepreneur helping others see the power of wellness. In this episode, Mark shares his story, explains why strategic communicators struggle to take care of themselves, and offers four simple steps to better balance through wellness. https://www.chasingthesunpdx.com https://www.linkedin.com/in/markmohammadpour/ Learn more about your ad choices. Visit megaphone.fm/adchoices Mark Mohammadpour has had quite the journey:

  • Global PR leader
  • Loser of 150 pounds
  • Entrepreneur helping others see the power of wellness.


In this episode, Mark shares his story, explains why strategic communicators struggle to take care of themselves, and offers four simple steps to better balance through wellness.

https://www.chasingthesunpdx.com

https://www.linkedin.com/in/markmohammadpour/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1518 no Episode 10: Kyler Murray, Vince McMahon and Seats at the Table Dan needed to rant about two sports stories today and what communicators can learn from these mistakes to make their own practice better. Aiding in the discussion, terrible decisions from the Arizona Cardinals, Kyler Murray's agent, and Vince McMahon, formerly of WWE. We also have great ideas from https://dougfranzunplugged.com Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 27 Jul 2022 14:34:55 -0000 full 1 10 Dan Farkas Dan needed to rant about two sports stories today and what communicators can learn from these mistakes to make their own practice better. Aiding in the discussion, terrible decisions from the Arizona Cardinals, Kyler Murray's agent, and Vince McMahon, formerly of WWE. We also have great ideas from https://dougfranzunplugged.com Learn more about your ad choices. Visit megaphone.fm/adchoices Dan needed to rant about two sports stories today and what communicators can learn from these mistakes to make their own practice better.

Aiding in the discussion, terrible decisions from the Arizona Cardinals, Kyler Murray's agent, and Vince McMahon, formerly of WWE. We also have great ideas from https://dougfranzunplugged.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1098 Episode 9: Ira Gostin on Creative Culture, Investor Relations, Sticky Notes, and Earth Tones Ira Gostin has had quite the journey: Worked at the Olympics. Nominated for a Pulitzer for his photojournalism with the Associated Press. Earned Strategist of the Year award. Took advanced statistics and didn't die. He's using all of those skills at https://g8strategies.com and explains the role of creativity in areas that may not seem so creative. We also discuss Ted Williams, failed college journeys, film, and rum, Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 20 Jul 2022 11:24:12 -0000 full 1 9 Dan Farkas Ira Gostin has had quite the journey: Worked at the Olympics. Nominated for a Pulitzer for his photojournalism with the Associated Press. Earned Strategist of the Year award. Took advanced statistics and didn't die. He's using all of those skills at https://g8strategies.com and explains the role of creativity in areas that may not seem so creative. We also discuss Ted Williams, failed college journeys, film, and rum, Learn more about your ad choices. Visit megaphone.fm/adchoices Ira Gostin has had quite the journey:

  • Worked at the Olympics.
  • Nominated for a Pulitzer for his photojournalism with the Associated Press.
  • Earned Strategist of the Year award.
  • Took advanced statistics and didn't die.


He's using all of those skills at https://g8strategies.com and explains the role of creativity in areas that may not seem so creative. We also discuss Ted Williams, failed college journeys, film, and rum,

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1558 Episode 8: Karen Hansen on Working with National Media, Building Culture, and Finding Power in Pressure Karen Hansen has earned national recognition for building one of the most powerful national media publicity firms in the country. Her secrets: Traveling Smart Working Smarter Cutting Clutter to Find Real Stories Mastering Measurement She also discusses cocktail clubs, a budding comedian, and finding in D.C. http://www.bullseyecomm.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 28 Jun 2022 15:59:57 -0000 full 1 8 Dan Farkas Karen Hansen has earned national recognition for building one of the most powerful national media publicity firms in the country. Her secrets: Traveling Smart Working Smarter Cutting Clutter to Find Real Stories Mastering Measurement She also discusses cocktail clubs, a budding comedian, and finding in D.C. http://www.bullseyecomm.com Learn more about your ad choices. Visit megaphone.fm/adchoices Karen Hansen has earned national recognition for building one of the most powerful national media publicity firms in the country. Her secrets:

  • Traveling Smart
  • Working Smarter
  • Cutting Clutter to Find Real Stories
  • Mastering Measurement

She also discusses cocktail clubs, a budding comedian, and finding in D.C.

http://www.bullseyecomm.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1353 Episode 7: Ben Finzel on Common Sense, Clean Energy, and 80's Alternative Rock  Ben Finzel is a trendsetter. His firm, RENEW PR, was virtual before virtual was cool. His notion of restoring common sense to communication has been around before feng shui was cliche. He knows more Smiths songs that "How Soon is Now." Ben uses this episode to discuss bringing people together through common sense communication and why it's more possible than you might think. Learn more about Ben at https://www.renewpr.com. Learn more about the PRSA Counselors Academy at https://www.prsa.org/home/get-involved/professional-interest-sections/counselors-academy Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 02 Jun 2022 12:26:27 -0000 full 1 7 Dan Farkas  Ben Finzel is a trendsetter. His firm, RENEW PR, was virtual before virtual was cool. His notion of restoring common sense to communication has been around before feng shui was cliche. He knows more Smiths songs that "How Soon is Now." Ben uses this episode to discuss bringing people together through common sense communication and why it's more possible than you might think. Learn more about Ben at https://www.renewpr.com. Learn more about the PRSA Counselors Academy at https://www.prsa.org/home/get-involved/professional-interest-sections/counselors-academy Learn more about your ad choices. Visit megaphone.fm/adchoices  Ben Finzel is a trendsetter.

  • His firm, RENEW PR, was virtual before virtual was cool.
  • His notion of restoring common sense to communication has been around before feng shui was cliche.
  • He knows more Smiths songs that "How Soon is Now."

Ben uses this episode to discuss bringing people together through common sense communication and why it's more possible than you might think.

Learn more about Ben at https://www.renewpr.com.

Learn more about the PRSA Counselors Academy at https://www.prsa.org/home/get-involved/professional-interest-sections/counselors-academy



Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1894 Episode 6: Dan Has COVID and Asks Tough Questions About Our Industry Dan got COVID, and it made him reflect about strategic communication and where it's going. Dan also addresses recruitment and retention issues, answers his own 5 questions, and speaks in a really nasal tone because he has COVID..... Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 26 May 2022 13:43:35 -0000 full 1 6 Dan Farkas Dan got COVID, and it made him reflect about strategic communication and where it's going. Dan also addresses recruitment and retention issues, answers his own 5 questions, and speaks in a really nasal tone because he has COVID..... Learn more about your ad choices. Visit megaphone.fm/adchoices Dan got COVID, and it made him reflect about strategic communication and where it's going. Dan also addresses recruitment and retention issues, answers his own 5 questions, and speaks in a really nasal tone because he has COVID.....

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1594 Episode 5: Parul Jain on Research, Wellness, Modern Listening, and Harry Potter There are three questions I get all the time. What are we teaching strategic communication students in school? Why can't higher ed and the private sector be in the same sandbox? How can we research on next to no budget? Dr. Parul Jain is an expert on all of these issues, having earned global recognition for her research and teaching efforts at the E.W. Scripps School of Journalism at Ohio University. She discusses simple ways to get people excited about important issues, the power of Chipotle, why we need to rethink wellness in the future. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 04 May 2022 15:16:52 -0000 full 1 5 Dan Farkas There are three questions I get all the time. What are we teaching strategic communication students in school? Why can't higher ed and the private sector be in the same sandbox? How can we research on next to no budget? Dr. Parul Jain is an expert on all of these issues, having earned global recognition for her research and teaching efforts at the E.W. Scripps School of Journalism at Ohio University. She discusses simple ways to get people excited about important issues, the power of Chipotle, why we need to rethink wellness in the future. Learn more about your ad choices. Visit megaphone.fm/adchoices There are three questions I get all the time.

  1. What are we teaching strategic communication students in school?
  2. Why can't higher ed and the private sector be in the same sandbox?
  3. How can we research on next to no budget?


Dr. Parul Jain is an expert on all of these issues, having earned global recognition for her research and teaching efforts at the E.W. Scripps School of Journalism at Ohio University. She discusses simple ways to get people excited about important issues, the power of Chipotle, why we need to rethink wellness in the future.

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1344 no Episode 4: Stu Opperman on What TV People Should Know When Getting Into PR, Storytelling, and Tim Tebow Stu Opperman has had quite the journey. As a sports host, producer, and business owner, Stu's focus is simple. Find the story and tell it. In this episode, he and Dan Farkas discuss the transition from TV to PR, remembering the power of a story, and telling clients when to back off. We also talk Tim Tebow, Bad Santa, an amazing book recommendation, and Gatorade. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 27 Apr 2022 15:57:30 -0000 Episode 4: Stu Opperman on What TV People Should Know When Getting Into PR, Storytelling, and Tim Tebow full 1 4 Dan Farkas Stu Opperman has had quite the journey. As a sports host, producer, and business owner, Stu's focus is simple. Find the story and tell it. In this episode, he and Dan Farkas discuss the transition from TV to PR, remembering the power of a story, and telling clients when to back off. We also talk Tim Tebow, Bad Santa, an amazing book recommendation, and Gatorade. Learn more about your ad choices. Visit megaphone.fm/adchoices Stu Opperman has had quite the journey. As a sports host, producer, and business owner, Stu's focus is simple. Find the story and tell it. In this episode, he and Dan Farkas discuss the transition from TV to PR, remembering the power of a story, and telling clients when to back off.

We also talk Tim Tebow, Bad Santa, an amazing book recommendation, and Gatorade.

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1440 no Episode 3: Karen Swim on SoloPR, Faith, and Focus Karen Swim is a national leader on strategic communication, ethics, and taking the plunge as a business owner. She discusses her journey and a host of other topics in this conversation with Dan Farkas. www.solopr.com Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 21 Apr 2022 11:23:04 -0000 Episode 3: Karen Swim on SoloPR, Faith in Focus, and Vegan Catfish full 1 3 Dan Farkas Karen Swim is a national leader on strategic communication, ethics, and taking the plunge as a business owner. She discusses her journey and a host of other topics in this conversation with Dan Farkas. www.solopr.com Learn more about your ad choices. Visit megaphone.fm/adchoices Karen Swim is a national leader on strategic communication, ethics, and taking the plunge as a business owner. She discusses her journey and a host of other topics in this conversation with Dan Farkas.

www.solopr.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1379 Episode 2: Jon Goldberg on Building Crisis Immunity Crisis isn’t a matter of if, especially in this current online world.  Jon Goldberg is a national leader on crisis communication. His advice, develop immunity. This episode will look at how we can play offense in crisis settings, better convince teams to take the issue seriously, and create advocates to decrease the chances of a crisis sullying your organization’s reputation.  1:10: What Jon thinks about crisis planning and where there are holes.  4:10 Developing crisis immunity habits  7:55 What if we say nothing?  10:10 Finding ways to reduce stress and increase calm  14:10 How PR can better be proactive with crisis communication  1910 5 questions  Read Jon’s book.  https://www.reputationarchitects.com/ebook-building-crisis-immunity-5-strategies-to-protect-your-reputation-and-create-a-stronger-more-crisis-resistant-enterprise/ Find Jon online https://www.reputationarchitects.com Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 14 Apr 2022 10:17:52 -0000 Episode 2: Jon Goldberg on Building Crisis Immunity full 1 2 Dan Farkas 5 Steps to Proactive Reputation Management Crisis isn’t a matter of if, especially in this current online world.  Jon Goldberg is a national leader on crisis communication. His advice, develop immunity. This episode will look at how we can play offense in crisis settings, better convince teams to take the issue seriously, and create advocates to decrease the chances of a crisis sullying your organization’s reputation.  1:10: What Jon thinks about crisis planning and where there are holes.  4:10 Developing crisis immunity habits  7:55 What if we say nothing?  10:10 Finding ways to reduce stress and increase calm  14:10 How PR can better be proactive with crisis communication  1910 5 questions  Read Jon’s book.  https://www.reputationarchitects.com/ebook-building-crisis-immunity-5-strategies-to-protect-your-reputation-and-create-a-stronger-more-crisis-resistant-enterprise/ Find Jon online https://www.reputationarchitects.com Learn more about your ad choices. Visit megaphone.fm/adchoices Crisis isn’t a matter of if, especially in this current online world. 

Jon Goldberg is a national leader on crisis communication. His advice, develop immunity.

This episode will look at how we can play offense in crisis settings, better convince teams to take the issue seriously, and create advocates to decrease the chances of a crisis sullying your organization’s reputation. 


1:10: What Jon thinks about crisis planning and where there are holes. 

4:10 Developing crisis immunity habits 

7:55 What if we say nothing? 

10:10 Finding ways to reduce stress and increase calm 

14:10 How PR can better be proactive with crisis communication 

1910 5 questions 


Read Jon’s book. 

https://www.reputationarchitects.com/ebook-building-crisis-immunity-5-strategies-to-protect-your-reputation-and-create-a-stronger-more-crisis-resistant-enterprise/


Find Jon online

https://www.reputationarchitects.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1582 Social Selling, Crushing Cobblers, and Pushing Perfume with Tom Martin Why do marketers struggle to market themselves? It's a baffling question, and one we need to answer if we want to grow the profession for everyone. Tom Martin, founder, Converse Digital has spent decades helping clients find ways to sell socially. In this episode, he will share simple things marketers forget to do for themselves, while also helping listeners understand new/old trends that can help marketers better tell their stories. We'll also talk about perfume, cobblers, bourbon, and the funniest person he knows at the moment. :20: Let's explain what The Strategic Communication Podcast is all about and why it's different 2:30 Why do marketers stink at marketing themselves? 6:00 How do you avoid being a perfume salesperson at the mall? 11:00 Getting the social selling flywheel moving. 13:30 Making e-mail more human. 16:30 Marketing going back to the future. 19:10 Five things you never knew about Tom Martin Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 06 Apr 2022 21:09:28 -0000 Social Selling, Crushing Cobblers, and Pushing Perfume with Tom Martin full 1 1 Dan Farkas How can marketers better market themselves? Dan talks with Tom Martin to make life simpler and more successful Why do marketers struggle to market themselves? It's a baffling question, and one we need to answer if we want to grow the profession for everyone. Tom Martin, founder, Converse Digital has spent decades helping clients find ways to sell socially. In this episode, he will share simple things marketers forget to do for themselves, while also helping listeners understand new/old trends that can help marketers better tell their stories. We'll also talk about perfume, cobblers, bourbon, and the funniest person he knows at the moment. :20: Let's explain what The Strategic Communication Podcast is all about and why it's different 2:30 Why do marketers stink at marketing themselves? 6:00 How do you avoid being a perfume salesperson at the mall? 11:00 Getting the social selling flywheel moving. 13:30 Making e-mail more human. 16:30 Marketing going back to the future. 19:10 Five things you never knew about Tom Martin Learn more about your ad choices. Visit megaphone.fm/adchoices Why do marketers struggle to market themselves?

It's a baffling question, and one we need to answer if we want to grow the profession for everyone.

Tom Martin, founder, Converse Digital has spent decades helping clients find ways to sell socially. In this episode, he will share simple things marketers forget to do for themselves, while also helping listeners understand new/old trends that can help marketers better tell their stories. We'll also talk about perfume, cobblers, bourbon, and the funniest person he knows at the moment.


:20: Let's explain what The Strategic Communication Podcast is all about and why it's different

2:30 Why do marketers stink at marketing themselves?

6:00 How do you avoid being a perfume salesperson at the mall?

11:00 Getting the social selling flywheel moving.

13:30 Making e-mail more human.

16:30 Marketing going back to the future.

19:10 Five things you never knew about Tom Martin

Learn more about your ad choices. Visit megaphone.fm/adchoices

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