Marketing With Empathy® https://www.kindredspeak.com/podcast en Sarah Panus Marketing With Empathy® helps brands and nonprofits connect with families — and the moms who influence most household purchases. Host Sarah Panus shares ideas to get your products, services, or mission into the homes of families who need them most. Top 5% of all podcasts and a proud member of the Marketing Podcast Network.    Themes: brand storytelling, content marketing, content strategy, mom marketing, storytelling marketing, consumer behavior, marketing, editorial content, StoryBrand, social media marketing, influencer marketing, video storytelling https://megaphone.imgix.net/podcasts/2b97910c-7262-11ec-a91f-5349d83d7b66/image/220289ca25cbf7a4895527e5eb6b2a30.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress Marketing With Empathy® https://www.kindredspeak.com/podcast no episodic for brands that want to target moms Sarah Panus Marketing With Empathy® helps brands and nonprofits connect with families — and the moms who influence most household purchases. Host Sarah Panus shares ideas to get your products, services, or mission into the homes of families who need them most. Top 5% of all podcasts and a proud member of the Marketing Podcast Network.    Themes: brand storytelling, content marketing, content strategy, mom marketing, storytelling marketing, consumer behavior, marketing, editorial content, StoryBrand, social media marketing, influencer marketing, video storytelling Marketing With Empathy® helps brands and nonprofits connect with families — and the moms who influence most household purchases. Host Sarah Panus shares ideas to get your products, services, or mission into the homes of families who need them most. Top 5% of all podcasts and a proud member of the Marketing Podcast Network.

  

Themes: brand storytelling, content marketing, content strategy, mom marketing, storytelling marketing, consumer behavior, marketing, editorial content, StoryBrand, social media marketing, influencer marketing, video storytelling

]]> Sarah Panus sarah@kindredspeak.com 163. How Startup Potluck Reimagines Dinner for Moms - Shannon Amspacher EP 163.  What if the most overlooked opportunity in family marketing is sitting at the dinner table? In this episode, I talk with Shannon Amspacher, founder of startup Potluck, a new community-based meal swap app that helps families batch cook and share meals with people they already know and trust, like other parents from school, daycare, faith groups, or local communities. We explore the invisible mental load behind dinner, why traditional convenience solutions don’t go far enough, and what marketers can learn about building trust-based, empathy-driven products that solve real everyday pressures for moms. SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/how-startup-potluck-reimagines-dinner-for-moms---shannon-amspacher-episode-163/      SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠        WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠     FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices Fri, 20 Feb 2026 17:00:00 -0000 How Startup Potluck Reimages Dinner for Moms - Shannon Amspacher full 163 Sarah Panus EP 163.  What if the most overlooked opportunity in family marketing is sitting at the dinner table? In this episode, I talk with Shannon Amspacher, founder of startup Potluck, a new community-based meal swap app that helps families batch cook and share meals with people they already know and trust, like other parents from school, daycare, faith groups, or local communities. We explore the invisible mental load behind dinner, why traditional convenience solutions don’t go far enough, and what marketers can learn about building trust-based, empathy-driven products that solve real everyday pressures for moms. EP 163.  What if the most overlooked opportunity in family marketing is sitting at the dinner table? In this episode, I talk with Shannon Amspacher, founder of startup Potluck, a new community-based meal swap app that helps families batch cook and share meals with people they already know and trust, like other parents from school, daycare, faith groups, or local communities. We explore the invisible mental load behind dinner, why traditional convenience solutions don’t go far enough, and what marketers can learn about building trust-based, empathy-driven products that solve real everyday pressures for moms. SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/how-startup-potluck-reimagines-dinner-for-moms---shannon-amspacher-episode-163/      SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠        WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠     FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 163.  What if the most overlooked opportunity in family marketing is sitting at the dinner table? In this episode, I talk with Shannon Amspacher, founder of startup Potluck, a new community-based meal swap app that helps families batch cook and share meals with people they already know and trust, like other parents from school, daycare, faith groups, or local communities. We explore the invisible mental load behind dinner, why traditional convenience solutions don’t go far enough, and what marketers can learn about building trust-based, empathy-driven products that solve real everyday pressures for moms. SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/how-startup-potluck-reimagines-dinner-for-moms---shannon-amspacher-episode-163/     

SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠     

 

WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠  

 

FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds 
Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠ 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1485 no 162. Faye Helps Moms Ask for Help Without Guilt EP 162.  Sarah Panus sits down with Liz Hernandez, Head of Marketing at Faye, to unpack how the brand is helping moms ask for help without guilt. Liz shares how Faye is reimagining personal assistance for families, what tasks busy moms are most eager to outsource, and the surprising mindset barriers that keep many from seeking support. You’ll also hear how Faye builds trust in a deeply personal category, sparks authentic word-of-mouth and organic influencer partnerships without massive budgets, and communicates value in a way that feels empowering instead of pressure-filled. A must-listen for marketers who want to serve moms with empathy while driving real growth.   SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/faye-helps-moms-ask-for-help-without-guilt-liz-hernandez-episode-162/      SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠        WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠     FREE QUIZ: Which of Sarah’s Services Can Help Your Brand in 60-Seconds Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 06 Jan 2026 11:30:00 -0000 Faye Helps Moms Ask for Help Without Guilt full 162 Sarah Panus EP 162.  Sarah Panus sits down with Liz Hernandez, Head of Marketing at Faye, to unpack how the brand is helping moms ask for help without guilt. Liz shares how Faye is reimagining personal assistance for families, what tasks busy moms are most eager to outsource, and the surprising mindset barriers that keep many from seeking support. You’ll also hear how Faye builds trust in a deeply personal category, sparks authentic word-of-mouth and organic influencer partnerships without massive budgets, and communicates value in a way that feels empowering instead of pressure-filled. A must-listen for marketers who want to serve moms with empathy while driving real growth.  EP 162.  Sarah Panus sits down with Liz Hernandez, Head of Marketing at Faye, to unpack how the brand is helping moms ask for help without guilt. Liz shares how Faye is reimagining personal assistance for families, what tasks busy moms are most eager to outsource, and the surprising mindset barriers that keep many from seeking support. You’ll also hear how Faye builds trust in a deeply personal category, sparks authentic word-of-mouth and organic influencer partnerships without massive budgets, and communicates value in a way that feels empowering instead of pressure-filled. A must-listen for marketers who want to serve moms with empathy while driving real growth.   SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/faye-helps-moms-ask-for-help-without-guilt-liz-hernandez-episode-162/      SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠        WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠     FREE QUIZ: Which of Sarah’s Services Can Help Your Brand in 60-Seconds Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 162.  Sarah Panus sits down with Liz Hernandez, Head of Marketing at Faye, to unpack how the brand is helping moms ask for help without guilt. Liz shares how Faye is reimagining personal assistance for families, what tasks busy moms are most eager to outsource, and the surprising mindset barriers that keep many from seeking support. You’ll also hear how Faye builds trust in a deeply personal category, sparks authentic word-of-mouth and organic influencer partnerships without massive budgets, and communicates value in a way that feels empowering instead of pressure-filled. A must-listen for marketers who want to serve moms with empathy while driving real growth. 
 

SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/faye-helps-moms-ask-for-help-without-guilt-liz-hernandez-episode-162/  

  

SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠     

 

WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠  

 

FREE QUIZ: Which of Sarah’s Services Can Help Your Brand in 60-Seconds 
Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠ 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1426 161. Mental Load of Moms & How Brands Can Help | Alyssa Wolff EP 161. What’s really weighing on moms today, and how can brands meaningfully support them instead of adding to the noise? In this episode, Sarah talks with Alyssa Wolff, founder of Unbusy and mom of five, about the invisible mental load moms carry, the emotional and practical pressures they’re juggling, and what marketers can overlook. We unpack why convenience and customization matter, what messaging actually resonates, and how brands can build deeper trust with women who are stretched thin. SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/mental-load-of-moms--how-brands-can-help-with-alyssa-wolff-episode-161/      SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠        WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠     FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 25 Nov 2025 21:40:00 -0000 Mental Load of Moms & How Brands Can Help | Alyssa Wolff full 161 Sarah Panus What’s really weighing on moms today, and how can brands meaningfully support them instead of adding to the noise? In this episode, Sarah talks with Alyssa Wolff, founder of Unbusy and mom of five, about the invisible mental load moms carry, the emotional and practical pressures they’re juggling, and what marketers can overlook. We unpack why convenience and customization matter, what messaging actually resonates, and how brands can build deeper trust with women who are stretched thin. EP 161. What’s really weighing on moms today, and how can brands meaningfully support them instead of adding to the noise? In this episode, Sarah talks with Alyssa Wolff, founder of Unbusy and mom of five, about the invisible mental load moms carry, the emotional and practical pressures they’re juggling, and what marketers can overlook. We unpack why convenience and customization matter, what messaging actually resonates, and how brands can build deeper trust with women who are stretched thin. SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/mental-load-of-moms--how-brands-can-help-with-alyssa-wolff-episode-161/      SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠        WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠     FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 161. What’s really weighing on moms today, and how can brands meaningfully support them instead of adding to the noise? In this episode, Sarah talks with Alyssa Wolff, founder of Unbusy and mom of five, about the invisible mental load moms carry, the emotional and practical pressures they’re juggling, and what marketers can overlook. We unpack why convenience and customization matter, what messaging actually resonates, and how brands can build deeper trust with women who are stretched thin.

SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/mental-load-of-moms--how-brands-can-help-with-alyssa-wolff-episode-161/  

  

SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠     

 

WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠  

 

FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds 
Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠ 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1069 no 160. PR Formula to Stop Being Invisible | Amy Bartko EP 160.   PR is more than press—it’s the visibility that builds credibility and drives sales. In this episode, Sarah Panus talks with Amy Bartko, founder of Chatterbox PR & Marketing, about her PR formula: gain visibility to earn credibility and achieve profitability. Amy shares insider tips for landing media, influencer, and celebrity coverage, plus practical steps brands can take to stop being invisible and start getting noticed.   SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/pr-formula-to-stop-being-invisible--amy-bartko-episode-160/      SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠        WATCH ON YOUTUBE: ⁠https://youtu.be/CVf4nSGPD6s   FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 30 Sep 2025 10:30:00 -0000 PR Formula to Stop Being Invisible | Amy Bartko full 160 Sarah Panus EP 160.   PR is more than press—it’s the visibility that builds credibility and drives sales. In this episode, Sarah Panus talks with Amy Bartko, founder of Chatterbox PR & Marketing, about her PR formula: gain visibility to earn credibility and achieve profitability. Amy shares insider tips for landing media, influencer, and celebrity coverage, plus practical steps brands can take to stop being invisible and start getting noticed.  EP 160.   PR is more than press—it’s the visibility that builds credibility and drives sales. In this episode, Sarah Panus talks with Amy Bartko, founder of Chatterbox PR & Marketing, about her PR formula: gain visibility to earn credibility and achieve profitability. Amy shares insider tips for landing media, influencer, and celebrity coverage, plus practical steps brands can take to stop being invisible and start getting noticed.   SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/pr-formula-to-stop-being-invisible--amy-bartko-episode-160/      SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠        WATCH ON YOUTUBE: ⁠https://youtu.be/CVf4nSGPD6s   FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 160.   PR is more than press—it’s the visibility that builds credibility and drives sales. In this episode, Sarah Panus talks with Amy Bartko, founder of Chatterbox PR & Marketing, about her PR formula: gain visibility to earn credibility and achieve profitability. Amy shares insider tips for landing media, influencer, and celebrity coverage, plus practical steps brands can take to stop being invisible and start getting noticed. 
 

SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/pr-formula-to-stop-being-invisible--amy-bartko-episode-160/  

  

SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠     

 

WATCH ON YOUTUBE: ⁠https://youtu.be/CVf4nSGPD6s

 

FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds 
Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠ 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1765 no 159. Women 45+ Aren't Aging Out— They're Powering Up | Sharon Macey EP 159.   Women 45+ aren’t aging out—they’re powering up, and they move markets. In this episode, Sharon Macey (Mom to MORE®) shows how ditching clichés, using real representation, and messaging function, energy, and joy converts better with midlife decision-makers. We cover how to show up as a partner during reinvention moments (empty nest, caregiving, career pivots, menopause) and what to steal from brands like Dove, Athleta, and Eileen Fisher. Listen to sharpen your strategy, increase conversion, and earn decades-long loyalty.   SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/women-45-arent-aging-out-theyre-powering-up--sharon-macey-episode-159/      SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠        WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠     FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 23 Sep 2025 10:30:00 -0000 Women 45+ Aren't Aging Out— They're Powering Up | Sharon Macey full 159 Sarah Panus EP 159.   Women 45+ aren’t aging out—they’re powering up, and they move markets. In this episode, Sharon Macey (Mom to MORE®) shows how ditching clichés, using real representation, and messaging function, energy, and joy converts better with midlife decision-makers. We cover how to show up as a partner during reinvention moments (empty nest, caregiving, career pivots, menopause) and what to steal from brands like Dove, Athleta, and Eileen Fisher. Listen to sharpen your strategy, increase conversion, and earn decades-long loyalty.  EP 159.   Women 45+ aren’t aging out—they’re powering up, and they move markets. In this episode, Sharon Macey (Mom to MORE®) shows how ditching clichés, using real representation, and messaging function, energy, and joy converts better with midlife decision-makers. We cover how to show up as a partner during reinvention moments (empty nest, caregiving, career pivots, menopause) and what to steal from brands like Dove, Athleta, and Eileen Fisher. Listen to sharpen your strategy, increase conversion, and earn decades-long loyalty.   SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/women-45-arent-aging-out-theyre-powering-up--sharon-macey-episode-159/      SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠        WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠     FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 159.   Women 45+ aren’t aging out—they’re powering up, and they move markets. In this episode, Sharon Macey (Mom to MORE®) shows how ditching clichés, using real representation, and messaging function, energy, and joy converts better with midlife decision-makers. We cover how to show up as a partner during reinvention moments (empty nest, caregiving, career pivots, menopause) and what to steal from brands like Dove, Athleta, and Eileen Fisher. Listen to sharpen your strategy, increase conversion, and earn decades-long loyalty. 
 

SHOWNOTES BLOG:  https://www.podpage.com/marketing-with-empathy/blog/women-45-arent-aging-out-theyre-powering-up--sharon-macey-episode-159/  

  

SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS to discuss your content strategy goals and challenges: ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠     

 

WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠  

 

FREE QUIZ: Find Out Which of Sarah’s Services Can Help Your Brand in 60-Seconds 
Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠ 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1745 no 158. Thought I Was Going Deaf. Turns Out, I’m Just Distracted. EP 158. Ever feel like life is just too noisy to connect—at home or in your marketing? Host, Sarah Panus, shares a personal story that started with a hearing test and sparked powerful insights about distraction, parenting, and what it really takes to cut through the noise as a brand. Tune in for three actionable storytelling tips to help your marketing break through busy, distracted audiences and genuinely connect with today’s families; so your audience not only hears you but actually LISTENS. SHOWNOTES BLOG: https://www.podpage.com/marketing-with-empathy/blog/thought-i-was-going-deaf-turns-out-im-just-distracted-episode-158/ NEED TO FIX YOUR MESSAGING FAST? SARAH HAS A STORYBRAND WORKSHOP FOR THAT: ⁠https://www.kindredspeak.com/storybrand⁠ SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠ WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠ FREE QUIZ: Confused About Where to Start? Let's Fix That. Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 10 Sep 2025 10:30:00 -0000 Thought I Was Going Deaf. Turns Out, I’m Just Distracted. full 158 Sarah Panus EP 158. Ever feel like life is just too noisy to connect—at home or in your marketing? Host, Sarah Panus, shares a personal story that started with a hearing test and sparked powerful insights about distraction, parenting, and what it really takes to cut through the noise as a brand. Tune in for three actionable storytelling tips to help your marketing break through busy, distracted audiences and genuinely connect with today’s families; so your audience not only hears you but actually LISTENS. EP 158. Ever feel like life is just too noisy to connect—at home or in your marketing? Host, Sarah Panus, shares a personal story that started with a hearing test and sparked powerful insights about distraction, parenting, and what it really takes to cut through the noise as a brand. Tune in for three actionable storytelling tips to help your marketing break through busy, distracted audiences and genuinely connect with today’s families; so your audience not only hears you but actually LISTENS. SHOWNOTES BLOG: https://www.podpage.com/marketing-with-empathy/blog/thought-i-was-going-deaf-turns-out-im-just-distracted-episode-158/ NEED TO FIX YOUR MESSAGING FAST? SARAH HAS A STORYBRAND WORKSHOP FOR THAT: ⁠https://www.kindredspeak.com/storybrand⁠ SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠ WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠ FREE QUIZ: Confused About Where to Start? Let's Fix That. Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 158. Ever feel like life is just too noisy to connect—at home or in your marketing? Host, Sarah Panus, shares a personal story that started with a hearing test and sparked powerful insights about distraction, parenting, and what it really takes to cut through the noise as a brand. Tune in for three actionable storytelling tips to help your marketing break through busy, distracted audiences and genuinely connect with today’s families; so your audience not only hears you but actually LISTENS.


SHOWNOTES BLOG: https://www.podpage.com/marketing-with-empathy/blog/thought-i-was-going-deaf-turns-out-im-just-distracted-episode-158/


NEED TO FIX YOUR MESSAGING FAST? SARAH HAS A STORYBRAND WORKSHOP FOR THAT: ⁠https://www.kindredspeak.com/storybrand⁠


SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠⁠ WATCH ON YOUTUBE: ⁠https://www.youtube.com/@iamsarahpanus⁠


FREE QUIZ: Confused About Where to Start? Let's Fix That.

Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. ⁠https://www.tryinteract.com/share/quiz/687925666cfb770015362513⁠

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 694 no 157. Next Era Influencer Marketing: Co-Create With Moms – Monica Banks EP 157. Connect with moms in a way that feels real—not forced. Monica Banks, founder of Mom Creators and Gugu Guru, explains the new playbook for influencer marketing. Discover why brands should think in terms of co-creation (not just paid posts), how to find the right mom creators, and the first steps to building your own mom ambassador community. SHOWNOTES BLOG:   https://www.podpage.com/marketing-with-empathy/blog/monica-banks-mom-influencer-marketing-communities-episode-157/   NEED TO FIX YOUR MESSAGING FAST? SARAH HAS A STORYBRAND WORKSHOP FOR THAT: https://www.kindredspeak.com/storybrand    SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠    WATCH ON YOUTUBE: https://youtu.be/IafHZm9rFcs   FREE QUIZ: Confused About Where to Start? Let's Fix That. Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. https://www.tryinteract.com/share/quiz/687925666cfb770015362513 Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 26 Aug 2025 10:30:00 -0000 full 157 Sarah Panus EP 157. Connect with moms in a way that feels real—not forced. Monica Banks, founder of Mom Creators and Gugu Guru, explains the new playbook for influencer marketing. Discover why brands should think in terms of co-creation (not just paid posts), how to find the right mom creators, and the first steps to building your own mom ambassador community. SHOWNOTES BLOG:   https://www.podpage.com/marketing-with-empathy/blog/monica-banks-mom-influencer-marketing-communities-episode-157/   NEED TO FIX YOUR MESSAGING FAST? SARAH HAS A STORYBRAND WORKSHOP FOR THAT: https://www.kindredspeak.com/storybrand    SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠    WATCH ON YOUTUBE: https://youtu.be/IafHZm9rFcs   FREE QUIZ: Confused About Where to Start? Let's Fix That. Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. https://www.tryinteract.com/share/quiz/687925666cfb770015362513 Learn more about your ad choices. Visit megaphone.fm/adchoices EP 157. Connect with moms in a way that feels real—not forced. Monica Banks, founder of Mom Creators and Gugu Guru, explains the new playbook for influencer marketing. Discover why brands should think in terms of co-creation (not just paid posts), how to find the right mom creators, and the first steps to building your own mom ambassador community.

SHOWNOTES BLOG:   https://www.podpage.com/marketing-with-empathy/blog/monica-banks-mom-influencer-marketing-communities-episode-157/

 

NEED TO FIX YOUR MESSAGING FAST? SARAH HAS A STORYBRAND WORKSHOP FOR THAT: https://www.kindredspeak.com/storybrand  
 

SCHEDULE FREE 30-MIN. CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠  
 

WATCH ON YOUTUBE: https://youtu.be/IafHZm9rFcs

 

FREE QUIZ: Confused About Where to Start? Let's Fix That.

Feeling stuck or stretched too thin? In 60 seconds, this quick quiz will match you with the right messaging or content support options from Sarah Panus—based on your goals, budget, and timeline—so you can get clearer messaging, a smarter content plan, and results that actually convert. https://www.tryinteract.com/share/quiz/687925666cfb770015362513

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1661 no 156. Partytrick Makes Event Planning Effortless for Busy Moms & Brands - Virginia Frischkorn EP 156. What do moms really need from brands? Spoiler: it's not just more inspiration—it's easier execution! In this episode, host Sarah Panus chats with Virginia Frischkorn, award-winning event planner and founder of Partytrick.com, about the changing needs of moms and how brands can actually help. Dive into real talk about supporting moms at every stage, building authentic brand collaborations, and turning everyday moments into memorable celebrations (without all the stress!). Whether you're a marketer, founder, or curious parent, you’ll walk away with actionable insights for connecting with moms, making their lives easier, and earning their loyalty. Get ready to rethink your content strategy—and maybe plan your next get-together with this party planner in your pocket. SHOWNOTES BLOG:    https://www.podpage.com/marketing-with-empathy/blog/partytrick-makes-event-planning-effortless-for-busy-moms--brands---virginia-frischkorn-founder-interview-episode-156/   NEED TO FIX YOUR MESSAGING FAST? SARAH HAS A STORYBRAND WORKSHOP FOR THAT: https://www.kindredspeak.com/storybrand    SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠    WATCH ON YOUTUBE: https://youtu.be/ace20ArGndU  FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 12 Aug 2025 10:30:00 -0000 Partytrick Makes Event Planning Effortless for Busy Moms and Brands - Virginia Frischkorn full 156 Sarah Panus EP 156. What do moms really need from brands? Spoiler: it's not just more inspiration—it's easier execution! In this episode, host Sarah Panus chats with Virginia Frischkorn, award-winning event planner and founder of Partytrick.com, about the changing needs of moms and how brands can actually help. Dive into real talk about supporting moms at every stage, building authentic brand collaborations, and turning everyday moments into memorable celebrations (without all the stress!). Whether you're a marketer, founder, or curious parent, you’ll walk away with actionable insights for connecting with moms, making their lives easier, and earning their loyalty. Get ready to rethink your content strategy—and maybe plan your next get-together with this party planner in your pocket. EP 156. What do moms really need from brands? Spoiler: it's not just more inspiration—it's easier execution! In this episode, host Sarah Panus chats with Virginia Frischkorn, award-winning event planner and founder of Partytrick.com, about the changing needs of moms and how brands can actually help. Dive into real talk about supporting moms at every stage, building authentic brand collaborations, and turning everyday moments into memorable celebrations (without all the stress!). Whether you're a marketer, founder, or curious parent, you’ll walk away with actionable insights for connecting with moms, making their lives easier, and earning their loyalty. Get ready to rethink your content strategy—and maybe plan your next get-together with this party planner in your pocket. SHOWNOTES BLOG:    https://www.podpage.com/marketing-with-empathy/blog/partytrick-makes-event-planning-effortless-for-busy-moms--brands---virginia-frischkorn-founder-interview-episode-156/   NEED TO FIX YOUR MESSAGING FAST? SARAH HAS A STORYBRAND WORKSHOP FOR THAT: https://www.kindredspeak.com/storybrand    SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠    WATCH ON YOUTUBE: https://youtu.be/ace20ArGndU  FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 156. What do moms really need from brands? Spoiler: it's not just more inspiration—it's easier execution! In this episode, host Sarah Panus chats with Virginia Frischkorn, award-winning event planner and founder of Partytrick.com, about the changing needs of moms and how brands can actually help. Dive into real talk about supporting moms at every stage, building authentic brand collaborations, and turning everyday moments into memorable celebrations (without all the stress!). Whether you're a marketer, founder, or curious parent, you’ll walk away with actionable insights for connecting with moms, making their lives easier, and earning their loyalty. Get ready to rethink your content strategy—and maybe plan your next get-together with this party planner in your pocket.

SHOWNOTES BLOG:    https://www.podpage.com/marketing-with-empathy/blog/partytrick-makes-event-planning-effortless-for-busy-moms--brands---virginia-frischkorn-founder-interview-episode-156/

 

NEED TO FIX YOUR MESSAGING FAST? SARAH HAS A STORYBRAND WORKSHOP FOR THAT: https://www.kindredspeak.com/storybrand  
 

SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠  
 

WATCH ON YOUTUBE: https://youtu.be/ace20ArGndU

 
FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  
Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1313 no 155. Red vs. Blue Customers: Drive Growth with this Non-Political Approach EP 155. In today’s increasingly polarized market, understanding your customer base can feel like navigating a minefield. Should brands pick a side, stay neutral, or simply avoid “controversial” topics altogether? On the latest episode of Marketing With Empathy®, I sat down with  Chris Peterson—co-founder of LifeMind AI and author of Red and Blue Customers: How to Drive Growth and Manage Risk in Today’s Conservative and Liberal Markets—to discuss how marketers can unlock growth by understanding worldviews, not politics. Here’s a guide to what every marketing team should know about connecting meaningfully (and safely) with diverse audiences. SHOWNOTES BLOG:   https://www.podpage.com/marketing-with-empathy/blog/red-vs-blue-customers-drive-growth-with-this-non-political-approach-episode-155/     ARE YOUR CUSTOMERS ARE MORE LIBERAL OR CONSERVATIVE ? FIND OUT WITH THIS FREE ANALYSIS OFFER: https://www.lifemind.ai/empathy LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand    SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠    WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus   QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 05 Aug 2025 13:50:00 -0000 Red vs. Blue Customers: Drive Growth with this Non-Political Approach full 155 Sarah Panus EP 155. In today’s increasingly polarized market, understanding your customer base can feel like navigating a minefield. Should brands pick a side, stay neutral, or simply avoid “controversial” topics altogether? On the latest episode of Marketing With Empathy®, I sat down with  Chris Peterson—co-founder of LifeMind AI and author of Red and Blue Customers: How to Drive Growth and Manage Risk in Today’s Conservative and Liberal Markets—to discuss how marketers can unlock growth by understanding worldviews, not politics. Here’s a guide to what every marketing team should know about connecting meaningfully (and safely) with diverse audiences. EP 155. In today’s increasingly polarized market, understanding your customer base can feel like navigating a minefield. Should brands pick a side, stay neutral, or simply avoid “controversial” topics altogether? On the latest episode of Marketing With Empathy®, I sat down with  Chris Peterson—co-founder of LifeMind AI and author of Red and Blue Customers: How to Drive Growth and Manage Risk in Today’s Conservative and Liberal Markets—to discuss how marketers can unlock growth by understanding worldviews, not politics. Here’s a guide to what every marketing team should know about connecting meaningfully (and safely) with diverse audiences. SHOWNOTES BLOG:   https://www.podpage.com/marketing-with-empathy/blog/red-vs-blue-customers-drive-growth-with-this-non-political-approach-episode-155/     ARE YOUR CUSTOMERS ARE MORE LIBERAL OR CONSERVATIVE ? FIND OUT WITH THIS FREE ANALYSIS OFFER: https://www.lifemind.ai/empathy LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand    SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠    WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus   QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 155. In today’s increasingly polarized market, understanding your customer base can feel like navigating a minefield. Should brands pick a side, stay neutral, or simply avoid “controversial” topics altogether? On the latest episode of Marketing With Empathy®, I sat down with  Chris Peterson—co-founder of LifeMind AI and author of Red and Blue Customers: How to Drive Growth and Manage Risk in Today’s Conservative and Liberal Markets—to discuss how marketers can unlock growth by understanding worldviews, not politics. Here’s a guide to what every marketing team should know about connecting meaningfully (and safely) with diverse audiences.

SHOWNOTES BLOG:   https://www.podpage.com/marketing-with-empathy/blog/red-vs-blue-customers-drive-growth-with-this-non-political-approach-episode-155/  

 

ARE YOUR CUSTOMERS ARE MORE LIBERAL OR CONSERVATIVE ? FIND OUT WITH THIS FREE ANALYSIS OFFER: https://www.lifemind.ai/empathy


LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand  
 

SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠  
 

WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus 

 
QUIZ: Which of These Content Makeovers is Right for Your Brand?  
Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2107 no 154. The Emotional Side of Value-Based Marketing - Emily Lyman EP 154. Why feelings drive sales. Most marketers focus on data—but people buy based on emotion. Guest Emily Lyman, the Founder & CEO of Branch & Bramble agency, breaks down value-based marketing, the 4 core human values, and how to tweak your messaging to connect and convert with more moms and other customer segments.   SHOWNOTES:   https://www.podpage.com/marketing-with-empathy/blog/why-feelings-drive-sales-value-based-marketing-that-connects-and-converts-with-emily-lyman-episode-154/     LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand    SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠    WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus   FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 16 Jul 2025 10:30:00 -0000 The Emotional Side of Value-Based Marketing - Emily Lyman full 154 Sarah Panus Why feelings drive sales. Most marketers focus on data—but people buy based on emotion. Guest Emily Lyman, the Founder & CEO of Branch & Bramble agency, breaks down value-based marketing, the 4 core human values, and how to tweak your messaging to connect and convert with more moms and other customer segments.  EP 154. Why feelings drive sales. Most marketers focus on data—but people buy based on emotion. Guest Emily Lyman, the Founder & CEO of Branch & Bramble agency, breaks down value-based marketing, the 4 core human values, and how to tweak your messaging to connect and convert with more moms and other customer segments.   SHOWNOTES:   https://www.podpage.com/marketing-with-empathy/blog/why-feelings-drive-sales-value-based-marketing-that-connects-and-converts-with-emily-lyman-episode-154/     LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand    SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠    WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus   FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 154. Why feelings drive sales. Most marketers focus on data—but people buy based on emotion. Guest Emily Lyman, the Founder & CEO of Branch & Bramble agency, breaks down value-based marketing, the 4 core human values, and how to tweak your messaging to connect and convert with more moms and other customer segments. 
 

SHOWNOTES:   https://www.podpage.com/marketing-with-empathy/blog/why-feelings-drive-sales-value-based-marketing-that-connects-and-converts-with-emily-lyman-episode-154/  

 

LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand  
 

SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠  
 

WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus 

 
FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  
Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠ 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1272 no 153. Fix Your Messaging Fast – workshop options EP 153. Messaging fuzzy? Sales slow? Host, Sarah Panus walks through the mistake brands make when trying to fix their message, and how StoryBrand workshops may be just what you need to help you go from foggy to focused in about a week. SHOWNOTES:   https://www.podpage.com/marketing-with-empathy/blog/fix-your-messaging-strategy-fast--storybrand-workshop-options-episode-153/ LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠ WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 27 May 2025 10:30:00 -0000 Fix Your Messaging Strategy Fast – workshop options full 153 Sarah Panus EP 153. Messaging fuzzy? Sales slow? Host, Sarah Panus walks through the mistake brands make when trying to fix their message, and how StoryBrand workshops may be just what you need to help you go from foggy to focused in about a week. EP 153. Messaging fuzzy? Sales slow? Host, Sarah Panus walks through the mistake brands make when trying to fix their message, and how StoryBrand workshops may be just what you need to help you go from foggy to focused in about a week. SHOWNOTES:   https://www.podpage.com/marketing-with-empathy/blog/fix-your-messaging-strategy-fast--storybrand-workshop-options-episode-153/ LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠ WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 153. Messaging fuzzy? Sales slow? Host, Sarah Panus walks through the mistake brands make when trying to fix their message, and how StoryBrand workshops may be just what you need to help you go from foggy to focused in about a week.


SHOWNOTES:   https://www.podpage.com/marketing-with-empathy/blog/fix-your-messaging-strategy-fast--storybrand-workshop-options-episode-153/


LEARN MORE ABOUT SARAH’S STORYBRAND WORKSHOPS: https://www.kindredspeak.com/storybrand


SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other key audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠


WATCH ON YOUTUBE: https://www.youtube.com/@iamsarahpanus


FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?
Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠ 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 582 no 152. Stop Guessing. Start Benchmarking Your Marketing with AI.  EP 152. Erik Huberman, CEO of Hawke Media, shares how AI and smart benchmarking are transforming marketing—and what brands need to do to earn moms’ trust and get better results. Discover how Hawke AI uses real-time data to flag wins, spot gaps, and guide your next move.    SHOWNOTES:  https://www.podpage.com/marketing-with-empathy/blog/stop-guessing-start-benchmarking-your-marketing-with-hawke-ai-episode-152/    SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠     FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 13 May 2025 10:30:00 -0000 Stop Guessing. Start Benchmarking Your Marketing with AI.  full 152 Sarah Panus Erik Huberman, CEO of Hawke Media, shares how AI and smart benchmarking are transforming marketing—and what brands need to do to earn moms’ trust and get better results. Discover how Hawke AI uses real-time data to flag wins, spot gaps, and guide your next move.  EP 152. Erik Huberman, CEO of Hawke Media, shares how AI and smart benchmarking are transforming marketing—and what brands need to do to earn moms’ trust and get better results. Discover how Hawke AI uses real-time data to flag wins, spot gaps, and guide your next move.    SHOWNOTES:  https://www.podpage.com/marketing-with-empathy/blog/stop-guessing-start-benchmarking-your-marketing-with-hawke-ai-episode-152/    SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠     FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 152. Erik Huberman, CEO of Hawke Media, shares how AI and smart benchmarking are transforming marketing—and what brands need to do to earn moms’ trust and get better results. Discover how Hawke AI uses real-time data to flag wins, spot gaps, and guide your next move. 

 

SHOWNOTES:  https://www.podpage.com/marketing-with-empathy/blog/stop-guessing-start-benchmarking-your-marketing-with-hawke-ai-episode-152/  
 

SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠  

 

FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1264 no 151. Reach Women Going Through Menopause – ByWinona.com  EP 151. Millions of women are navigating perimenopause and menopause—but most brands are oblivious to what they’re going through. OBGYN, Dr. Cat Brown and marketing lead, Brooke Matthews, of ByWinona.com share what women really experience during these seasons and how marketers can better connect with them through empathy, education, and simplicity.    SHOWNOTES: https://www.podpage.com/marketing-with-empathy/blog/reach-women-going-through-menopause--bywinonacom-episode-151/  WATCH ON YOUTUBE: https://youtu.be/gL76aorWfFo SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠     FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠   Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 30 Apr 2025 16:52:00 -0000 Understanding Women In Menopause – ByWinona.com  full 151 Sarah Panus EP 151. Millions of women are navigating perimenopause and menopause—but most brands are oblivious to what they’re going through. OBGYN, Dr. Cat Brown and marketing lead, Brooke Matthews, of ByWinona.com share what women really experience during these seasons and how marketers can better connect with them through empathy, education, and simplicity.  EP 151. Millions of women are navigating perimenopause and menopause—but most brands are oblivious to what they’re going through. OBGYN, Dr. Cat Brown and marketing lead, Brooke Matthews, of ByWinona.com share what women really experience during these seasons and how marketers can better connect with them through empathy, education, and simplicity.    SHOWNOTES: https://www.podpage.com/marketing-with-empathy/blog/reach-women-going-through-menopause--bywinonacom-episode-151/  WATCH ON YOUTUBE: https://youtu.be/gL76aorWfFo SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠     FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 151. Millions of women are navigating perimenopause and menopause—but most brands are oblivious to what they’re going through. OBGYN, Dr. Cat Brown and marketing lead, Brooke Matthews, of ByWinona.com share what women really experience during these seasons and how marketers can better connect with them through empathy, education, and simplicity. 

 

SHOWNOTES: https://www.podpage.com/marketing-with-empathy/blog/reach-women-going-through-menopause--bywinonacom-episode-151/
 

WATCH ON YOUTUBE: https://youtu.be/gL76aorWfFo


SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠  

 

FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠  

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1662 no 150. Understand Mompreneurs to Win Her Business - Jacqueline Green EP 150. Want to sell to mom entrepreneurs? First, you need to understand their juggle. In this episode, host Sarah Panus is joined by business owner and mom Jacqueline Green, of Behind the Design, to dive deep into the daily struggles, desires, and decision-making process of mompreneurs. Learn what they’re balancing, why they crave simplicity and realism, and how your brand can better serve, support, and sell to them. Packed with real-life insights and actionable takeaways, this conversation is a must-listen for marketers looking to connect authentically with mom entrepreneurs. SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠     Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 01 Apr 2025 10:30:00 -0000 Understand Mompreneurs to Win Her Business - Jacqueline Green full 150 Sarah Panus EP 150. Want to sell to mom entrepreneurs? First, you need to understand their juggle. In this episode, host Sarah Panus is joined by business owner and mom Jacqueline Green, of Behind the Design, to dive deep into the daily struggles, desires, and decision-making process of mompreneurs. Learn what they’re balancing, why they crave simplicity and realism, and how your brand can better serve, support, and sell to them. Packed with real-life insights and actionable takeaways, this conversation is a must-listen for marketers looking to connect authentically with mom entrepreneurs. EP 150. Want to sell to mom entrepreneurs? First, you need to understand their juggle. In this episode, host Sarah Panus is joined by business owner and mom Jacqueline Green, of Behind the Design, to dive deep into the daily struggles, desires, and decision-making process of mompreneurs. Learn what they’re balancing, why they crave simplicity and realism, and how your brand can better serve, support, and sell to them. Packed with real-life insights and actionable takeaways, this conversation is a must-listen for marketers looking to connect authentically with mom entrepreneurs. SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠     Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 150. Want to sell to mom entrepreneurs? First, you need to understand their juggle. In this episode, host Sarah Panus is joined by business owner and mom Jacqueline Green, of Behind the Design, to dive deep into the daily struggles, desires, and decision-making process of mompreneurs. Learn what they’re balancing, why they crave simplicity and realism, and how your brand can better serve, support, and sell to them. Packed with real-life insights and actionable takeaways, this conversation is a must-listen for marketers looking to connect authentically with mom entrepreneurs.


SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): ⁠https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382⁠  

 

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  ⁠https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704⁠   


Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1872 no 149. 8 Unexpected Industries Moms Have Big Buying Power EP 149. Moms care about more than parenting-specific brands. Host, Sarah Panus, reveals eight unexpected industries where moms drive purchasing decisions. Create a clear content plan to reach moms in these markets and drive more leads and sales. SHOWNOTES: https://www.podpage.com/marketing-with-empathy/blog/8-industries-moms-have-huge-buying-power-episode-149/ RSVP to join free "The Sell to More Moms Masterclass" led by Sarah Panus on Thursday, April 17, 2025 here: https://sarahpanus.podia.com/the-sell-to-more-moms-webinar SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382       Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 18 Mar 2025 10:30:00 -0000 8 Unexpected Industries Moms Have Big Buying Power full 149 Sarah Panus Moms care about more than parenting-specific brands. Host, Sarah Panus, reveals eight unexpected industries where moms drive purchasing decisions. EP 149. Moms care about more than parenting-specific brands. Host, Sarah Panus, reveals eight unexpected industries where moms drive purchasing decisions. Create a clear content plan to reach moms in these markets and drive more leads and sales. SHOWNOTES: https://www.podpage.com/marketing-with-empathy/blog/8-industries-moms-have-huge-buying-power-episode-149/ RSVP to join free "The Sell to More Moms Masterclass" led by Sarah Panus on Thursday, April 17, 2025 here: https://sarahpanus.podia.com/the-sell-to-more-moms-webinar SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382       Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 149. Moms care about more than parenting-specific brands. Host, Sarah Panus, reveals eight unexpected industries where moms drive purchasing decisions. Create a clear content plan to reach moms in these markets and drive more leads and sales.



SHOWNOTES: https://www.podpage.com/marketing-with-empathy/blog/8-industries-moms-have-huge-buying-power-episode-149/



RSVP to join free "The Sell to More Moms Masterclass" led by Sarah Panus on Thursday, April 17, 2025 here: https://sarahpanus.podia.com/the-sell-to-more-moms-webinar



SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382 

 

  

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? 

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704  


Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 966 no 148. Inside Nickelodeon's Approach to Engaging Moms and Kids EP 148. Inside look at how Nickelodeon approached marketing to moms and kids; capturing hearts and minds. Moms drive purchases of family experiences. Rob Garay is back to share his experiences working with Nickelodeon Recreation, a sector responsible for overseeing Broadway shows, the Nickelodeon Cruise, Nickelodeon Hotel, and other initiatives beyond television production.   SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/inside-nickelodeons-approach-to-engaging-moms-and-kids-rob-garay-part-2-episode-148/ SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382   Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704   SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 11 Mar 2025 10:30:00 -0000 Inside Nickelodeon's Approach to Engaging Moms and Kids full 148 Sarah Panus EP 148. Inside look at how Nickelodeon approached marketing to moms and kids; capturing hearts and minds. Moms drive purchases of family experiences. Rob Garay is back to share his experiences working with Nickelodeon Recreation, a sector responsible for overseeing Broadway shows, the Nickelodeon Cruise, Nickelodeon Hotel, and other initiatives beyond television production. EP 148. Inside look at how Nickelodeon approached marketing to moms and kids; capturing hearts and minds. Moms drive purchases of family experiences. Rob Garay is back to share his experiences working with Nickelodeon Recreation, a sector responsible for overseeing Broadway shows, the Nickelodeon Cruise, Nickelodeon Hotel, and other initiatives beyond television production.   SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/inside-nickelodeons-approach-to-engaging-moms-and-kids-rob-garay-part-2-episode-148/ SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382   Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704   SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      Learn more about your ad choices. Visit megaphone.fm/adchoices EP 148. Inside look at how Nickelodeon approached marketing to moms and kids; capturing hearts and minds. Moms drive purchases of family experiences. Rob Garay is back to share his experiences working with Nickelodeon Recreation, a sector responsible for overseeing Broadway shows, the Nickelodeon Cruise, Nickelodeon Hotel, and other initiatives beyond television production.


 

SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/inside-nickelodeons-approach-to-engaging-moms-and-kids-rob-garay-part-2-episode-148/



SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382


 

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704



 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you

at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 904 no 147. Psychology Behind Marketing to Women - Rob Garay (part 1) EP 147. What's the psychology behind marketing and what questions should we be asking ourselves when we're trying to reach more moms/women versus men? Rob Garay, author of the book Marketing Minds: A Look at Psychology and Marketing, joins Host, Sarah Panus to get Rob’s advice related to the words you use, amount of adjectives, colors and visuals.      SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/psychology-behind-marketing-to-women-rob-garay-part-1-episode-147/     SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382       Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab       Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 Mar 2025 11:30:00 -0000 full 147 Sarah Panus EP 147. What's the psychology behind marketing and what questions should we be asking ourselves when we're trying to reach more moms/women versus men? Rob Garay, author of the book Marketing Minds: A Look at Psychology and Marketing, joins Host, Sarah Panus to get Rob’s advice related to the words you use, amount of adjectives, colors and visuals.      SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/psychology-behind-marketing-to-women-rob-garay-part-1-episode-147/     SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382       Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab       Learn more about your ad choices. Visit megaphone.fm/adchoices EP 147. What's the psychology behind marketing and what questions should we be asking ourselves when we're trying to reach more moms/women versus men? Rob Garay, author of the book Marketing Minds: A Look at Psychology and Marketing, joins Host, Sarah Panus to get Rob’s advice related to the words you use, amount of adjectives, colors and visuals. 

 

 

SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/psychology-behind-marketing-to-women-rob-garay-part-1-episode-147/

 

 

SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS FOR HELP CREATING CONTENT PLANS THAT ATTRACT MORE MOM CUSTOMERS (and other audiences): https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382 

 

  

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? 

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704  

 

  

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1162 no 146. Secrets to Repeatedly Selling Out Children's Events in North Carolina EP 146. Local business spotlight: Paul Spring shares his secrets for repeatedly selling out more than 300 children’s events in North Carolina for his Birthday Party Rockstar and Rockstar Bubbles companies. From magic to foam; texting to google reviews; Facebook groups to local mommy blogs; referrals to repeat business – learn how Paul’s successfully selling to more moms.      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/paul-spring-secrets-to-repeatedly-selling-out-childrens-events-in-north-carolina-birthday-party-rockstar-episode-146/       NEW - WATCH ON YOUTUBE: https://youtu.be/kiI7OQEikcQ     SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS: https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382       Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 18 Feb 2025 11:30:00 -0000 Secrets to Repeatedly Selling Out Children's Events in North Carolina full 146 Sarah Panus Local business spotlight: Paul Spring shares his secrets for repeatedly selling out more than 300 children’s events in North Carolina for his Birthday Party Rockstar and Rockstar Bubbles companies. From magic to foam; texting to google reviews; Facebook groups to local mommy blogs; referrals to repeat business – learn how Paul’s successfully selling to more moms. EP 146. Local business spotlight: Paul Spring shares his secrets for repeatedly selling out more than 300 children’s events in North Carolina for his Birthday Party Rockstar and Rockstar Bubbles companies. From magic to foam; texting to google reviews; Facebook groups to local mommy blogs; referrals to repeat business – learn how Paul’s successfully selling to more moms.      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/paul-spring-secrets-to-repeatedly-selling-out-childrens-events-in-north-carolina-birthday-party-rockstar-episode-146/       NEW - WATCH ON YOUTUBE: https://youtu.be/kiI7OQEikcQ     SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS: https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382       Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      Learn more about your ad choices. Visit megaphone.fm/adchoices EP 146. Local business spotlight: Paul Spring shares his secrets for repeatedly selling out more than 300 children’s events in North Carolina for his Birthday Party Rockstar and Rockstar Bubbles companies. From magic to foam; texting to google reviews; Facebook groups to local mommy blogs; referrals to repeat business – learn how Paul’s successfully selling to more moms. 

 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/paul-spring-secrets-to-repeatedly-selling-out-childrens-events-in-north-carolina-birthday-party-rockstar-episode-146/  

 

 

NEW - WATCH ON YOUTUBE: https://youtu.be/kiI7OQEikcQ

 

 

SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS: https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382 

 

  

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? 

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704  

 

  

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1287 no 145. Mobile Marketing to Moms - Jennie Lewis, Airship EP 145. Moms are on the move all the time, so mobile marketing is important for your brand. Jennie Lewis of Airship, joins Sarah in this episode to talk about ways to improve brand apps and the mobile web experience. What to look for and ask for in the first 30 days + other factors like metrics and cross-channel integrations to consider to better serve your mom customers via their cell phones.       SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/mobile-marketing-to-moms-with-jennie-lewis-episode-145/     NEW - WATCH ON YOUTUBE: https://youtu.be/AbNJZWJDxi4   SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS: https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382       Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab        Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 Feb 2025 11:30:00 -0000 Mobile Marketing to Moms - Jennie Lewis, Airship full 145 Sarah Panus EP 145. Moms are on the move all the time, so mobile marketing is important for your brand. Jennie Lewis of Airship, joins Sarah in this episode to talk about ways to improve brand apps and the mobile web experience. What to look for and ask for in the first 30 days + other factors like metrics and cross-channel integrations to consider to better serve your mom customers via their cell phones.       SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/mobile-marketing-to-moms-with-jennie-lewis-episode-145/     NEW - WATCH ON YOUTUBE: https://youtu.be/AbNJZWJDxi4   SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS: https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382       Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab        Learn more about your ad choices. Visit megaphone.fm/adchoices EP 145. Moms are on the move all the time, so mobile marketing is important for your brand. Jennie Lewis of Airship, joins Sarah in this episode to talk about ways to improve brand apps and the mobile web experience. What to look for and ask for in the first 30 days + other factors like metrics and cross-channel integrations to consider to better serve your mom customers via their cell phones.  

 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/mobile-marketing-to-moms-with-jennie-lewis-episode-145/  

 


NEW - WATCH ON YOUTUBE: https://youtu.be/AbNJZWJDxi4


 

SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS: https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382 

 

  

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? 

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704  

 

  

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     

 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2109 no 144. My 3 Storytelling Pillars and How to Pick Yours EP 144. “What should we talk about this year?” To help answer this in your content marketing plans, Sarah Panus teaches you how to pick your brand’s 3 storytelling pillars – and shares her own new company pillars. LEARN: Why 3 is the magic number. What phase of the content planning process you pick these? How and where to use them to more easily build an annual content calendar that markets with more empathy.    SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/my-3-storytelling-pillars-how-to-pick-yours-episode-144/     WATCH ON YOUTUBE: https://youtu.be/bGHOA7pYzfw   SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS: https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382       Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 28 Jan 2025 11:30:00 -0000 My 3 Storytelling Pillars and How to Pick Yours full 144 Sarah Panus EP 144. “What should we talk about this year?” To help answer this in your content marketing plans, Sarah Panus teaches you how to pick your brand’s 3 storytelling pillars – and shares her own new company pillars. LEARN: Why 3 is the magic number. What phase of the content planning process you pick these? How and where to use them to more easily build an annual content calendar that markets with more empathy.    SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/my-3-storytelling-pillars-how-to-pick-yours-episode-144/     WATCH ON YOUTUBE: https://youtu.be/bGHOA7pYzfw   SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS: https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382       Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      Learn more about your ad choices. Visit megaphone.fm/adchoices EP 144. “What should we talk about this year?” To help answer this in your content marketing plans, Sarah Panus teaches you how to pick your brand’s 3 storytelling pillars – and shares her own new company pillars. LEARN: Why 3 is the magic number. What phase of the content planning process you pick these? How and where to use them to more easily build an annual content calendar that markets with more empathy. 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/my-3-storytelling-pillars-how-to-pick-yours-episode-144/  


 

WATCH ON YOUTUBE: https://youtu.be/bGHOA7pYzfw

 


SCHEDULE FREE 30-MIN. DISCOVERY CALL WITH SARAH PANUS: https://app.squarespacescheduling.com/schedule/a0d08759/?appointmentTypeIds[]=25950382 

 

  

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? 

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704  

 

  

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1301 no 143. Engage Moms With Enriching Video Content – Matt Cornelison, FUNGI Media EP 143. Award-winning visual storyteller and agency owner, Matt Cornelison of FUNGI Media, shares ways brands can engage moms with enriching video content marketing. Listen to hear about 3 brands doing this well, employees as influencers, the perfect recipe of convenience + enriching or entertaining content, humor moms appreciate, shared content libraries, and ways to repurpose content via videos.   SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/engage-moms-with-enriching-video-content-w-matt-cornelison-fungi-media-episode-143/      WATCH ON YOUTUBE: https://www.youtube.com/@marketingwithempathy         Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 21 Jan 2025 11:30:00 -0000 Engage Moms With Enriching Video Content – Matt Cornelison, FUNGI Media full 143 Sarah Panus EP 143. Award-winning visual storyteller and agency owner, Matt Cornelison of FUNGI Media, shares ways brands can engage moms with enriching video content marketing. Listen to hear about 3 brands doing this well, employees as influencers, the perfect recipe of convenience + enriching or entertaining content, humor moms appreciate, shared content libraries, and ways to repurpose content via videos.   SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/engage-moms-with-enriching-video-content-w-matt-cornelison-fungi-media-episode-143/      WATCH ON YOUTUBE: https://www.youtube.com/@marketingwithempathy         Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      Learn more about your ad choices. Visit megaphone.fm/adchoices EP 143. Award-winning visual storyteller and agency owner, Matt Cornelison of FUNGI Media, shares ways brands can engage moms with enriching video content marketing. Listen to hear about 3 brands doing this well, employees as influencers, the perfect recipe of convenience + enriching or entertaining content, humor moms appreciate, shared content libraries, and ways to repurpose content via videos.


 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/engage-moms-with-enriching-video-content-w-matt-cornelison-fungi-media-episode-143/ 

 

 

WATCH ON YOUTUBE: https://www.youtube.com/@marketingwithempathy   

 

  

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? 

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704  

 

  

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2558 no 142. Bumpin Blends Smoothies Simplify Life for Busy Moms – Lisa Mastela EP 142.  Moms decide what she and others around her eat.  Guest, Lisa Mastela, MPH, RD is the CEO of Bumpin Blends, frozen smoothie cubes that caters to moms. Lisa launched the company during maternity leave from her garage & has grown it into a 7-figure business available online, in Costco and 3,000+ stores. Originally launched for pregnant women, Bumpin Blends has expanded to cater to moms and families everywhere. Lisa shares crucial insights including the delicate art of niching without alienating potential customers, understanding the unique purchasing influences of moms, and the endless decision fatigue they face. Hear how Bumpin Blends carved its niche in the crowded marketplace and learn strategies to ensure a streamlined shopping experience that keeps moms coming back for more. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/bumpin-blends-smoothies-simplify-life-for-busy-moms-lisa-mastela-ep-142/ WATCH ON YOUTUBE: https://youtu.be/QG-euCphePM   Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704   SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 14 Jan 2025 11:30:00 -0000 Bumpin Blends Smoothies Simplify Life for Busy Moms – Lisa Mastela full 142 Sarah Panus EP 142.  Moms decide what she and others around her eat.  Guest, Lisa Mastela, MPH, RD is the CEO of Bumpin Blends, frozen smoothie cubes that caters to moms. Lisa launched the company during maternity leave from her garage & has grown it into a 7-figure business available online, in Costco and 3,000+ stores. Originally launched for pregnant women, Bumpin Blends has expanded to cater to moms and families everywhere. Lisa shares crucial insights including the delicate art of niching without alienating potential customers, understanding the unique purchasing influences of moms, and the endless decision fatigue they face. Hear how Bumpin Blends carved its niche in the crowded marketplace and learn strategies to ensure a streamlined shopping experience that keeps moms coming back for more. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/bumpin-blends-smoothies-simplify-life-for-busy-moms-lisa-mastela-ep-142/ WATCH ON YOUTUBE: https://youtu.be/QG-euCphePM   Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704   SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 142.  Moms decide what she and others around her eat.  Guest, Lisa Mastela, MPH, RD is the CEO of Bumpin Blends, frozen smoothie cubes that caters to moms. Lisa launched the company during maternity leave from her garage & has grown it into a 7-figure business available online, in Costco and 3,000+ stores. Originally launched for pregnant women, Bumpin Blends has expanded to cater to moms and families everywhere. Lisa shares crucial insights including the delicate art of niching without alienating potential customers, understanding the unique purchasing influences of moms, and the endless decision fatigue they face. Hear how Bumpin Blends carved its niche in the crowded marketplace and learn strategies to ensure a streamlined shopping experience that keeps moms coming back for more.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/bumpin-blends-smoothies-simplify-life-for-busy-moms-lisa-mastela-ep-142/




WATCH ON YOUTUBE: https://youtu.be/QG-euCphePM



 

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help

you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704



 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you

at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1491 no 141. Storytelling Tips for Home Industry Success – Ericka Saurit EP 141.  Women make a majority of decisions in the home industry. There’s a lot of products and services sold in the home industry from interior designers to manufacturers and retailers. So what marketing and storytelling works best in the home industry? Home expert and agency owner, Ericka Saurit, walks us through her E3 Storytelling Framework.  How to differentiate your products and services in a sea of sameness, so you can grow your brand with empathy.  SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/home-industry-storytelling-tips-content-marketing-women-marketing-ericka-saurit-episode-141/      Watch on YouTube: https://youtu.be/Q4Lusp6TlWQ Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab        Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 26 Nov 2024 10:30:00 -0000 Storytelling Tips for Home Industry Success – Ericka Saurit full 141 Sarah Panus EP 141.  Women make a majority of decisions in the home industry. There’s a lot of products and services sold in the home industry from interior designers to manufacturers and retailers. So what marketing and storytelling works best in the home industry? Home expert and agency owner, Ericka Saurit, walks us through her E3 Storytelling Framework.  How to differentiate your products and services in a sea of sameness, so you can grow your brand with empathy.  SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/home-industry-storytelling-tips-content-marketing-women-marketing-ericka-saurit-episode-141/      Watch on YouTube: https://youtu.be/Q4Lusp6TlWQ Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab        Learn more about your ad choices. Visit megaphone.fm/adchoices EP 141.  Women make a majority of decisions in the home industry. There’s a lot of products and services sold in the home industry from interior designers to manufacturers and retailers. So what marketing and storytelling works best in the home industry? Home expert and agency owner, Ericka Saurit, walks us through her E3 Storytelling Framework.  How to differentiate your products and services in a sea of sameness, so you can grow your brand with empathy. 



SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/home-industry-storytelling-tips-content-marketing-women-marketing-ericka-saurit-episode-141/

 

  

Watch on YouTube: https://youtu.be/Q4Lusp6TlWQ



Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? 

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704  

 

  

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     

 

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]]> 2396 no 140. SEO Tips to Capture the Attention of Moms – Lorianna Sprague, SEO Expert EP 140.  SEO techniques to help your brand better reach and engage more mom customers. Guest, Lorianna Sprague is an SEO expert and founder and CEO of Upfront Mktg, and joins host, Sarah Panus, to share tips to think about in your brand’s SEO practices to better capture the attention of moms. Moms control a significant portion of household purchases, making them a critical audience for many brands. Tune in to explore how your brand can leverage SEO to reach these influential consumers, discussing strategies like keyword optimization, local SEO, importance of mobile with moms, and creating authentic, valuable content, so you can grow your brand with empathy.      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/seo-marketing-tips-to-capture-attention-of-mom-customers-lorianna-sprague-episode-140/     WATCH ON YOUTUBE: https://youtu.be/lnRHyCHFrcw    Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab           Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 29 Oct 2024 09:30:00 -0000 SEO Tips to Capture the Attention of Moms – Lorianna Sprague, SEO Expert full 140 Sarah Panus SEO techniques to help your brand better reach and engage more mom customers. Guest, Lorianna Sprague is an SEO expert and founder and CEO of Upfront Mktg, and joins host, Sarah Panus, to share tips to think about in your brand’s SEO practices to better capture the attention of moms. Moms control a significant portion of household purchases, making them a critical audience for many brands. Tune in to explore how your brand can leverage SEO to reach these influential consumers, discussing strategies like keyword optimization, local SEO, importance of mobile with moms, and creating authentic, valuable content, so you can grow your brand with empathy. EP 140.  SEO techniques to help your brand better reach and engage more mom customers. Guest, Lorianna Sprague is an SEO expert and founder and CEO of Upfront Mktg, and joins host, Sarah Panus, to share tips to think about in your brand’s SEO practices to better capture the attention of moms. Moms control a significant portion of household purchases, making them a critical audience for many brands. Tune in to explore how your brand can leverage SEO to reach these influential consumers, discussing strategies like keyword optimization, local SEO, importance of mobile with moms, and creating authentic, valuable content, so you can grow your brand with empathy.      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/seo-marketing-tips-to-capture-attention-of-mom-customers-lorianna-sprague-episode-140/     WATCH ON YOUTUBE: https://youtu.be/lnRHyCHFrcw    Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab           Learn more about your ad choices. Visit megaphone.fm/adchoices EP 140.  SEO techniques to help your brand better reach and engage more mom customers. Guest, Lorianna Sprague is an SEO expert and founder and CEO of Upfront Mktg, and joins host, Sarah Panus, to share tips to think about in your brand’s SEO practices to better capture the attention of moms. Moms control a significant portion of household purchases, making them a critical audience for many brands. Tune in to explore how your brand can leverage SEO to reach these influential consumers, discussing strategies like keyword optimization, local SEO, importance of mobile with moms, and creating authentic, valuable content, so you can grow your brand with empathy. 

 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/seo-marketing-tips-to-capture-attention-of-mom-customers-lorianna-sprague-episode-140/  

 


WATCH ON YOUTUBE: https://youtu.be/lnRHyCHFrcw


  

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? 

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704  

 

  

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      

 

 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1347 no 139. Reach Moms Locally: MoCo Mom Community - Kiley Stromberg EP 139.  How can you help more moms on a local level? Kiley Stromberg, the founder of MoCo Mom shares how she’s making a difference for moms in Moore County, North Carolina, by providing crucial resources, fostering a supportive environment, and addressing challenges local mothers face. Ideas and opportunities for brands looking to connect with moms at a local level.  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/MoCo-Mom-Local-Community-Kiley-Stromberg-episode-139/        Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 17 Sep 2024 09:30:00 -0000 Reach Moms Locally: MoCo Mom Community - Kiley Stromberg full 139 Sarah Panus How can you help more moms on a local level? Kiley Stromberg, the founder of MoCo Mom shares how she’s making a difference for moms in Moore County, North Carolina, by providing crucial resources, fostering a supportive environment, and addressing challenges local mothers face. Ideas and opportunities for brands looking to connect with moms at a local level.  EP 139.  How can you help more moms on a local level? Kiley Stromberg, the founder of MoCo Mom shares how she’s making a difference for moms in Moore County, North Carolina, by providing crucial resources, fostering a supportive environment, and addressing challenges local mothers face. Ideas and opportunities for brands looking to connect with moms at a local level.  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/MoCo-Mom-Local-Community-Kiley-Stromberg-episode-139/        Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      Learn more about your ad choices. Visit megaphone.fm/adchoices EP 139.  How can you help more moms on a local level? Kiley Stromberg, the founder of MoCo Mom shares how she’s making a difference for moms in Moore County, North Carolina, by providing crucial resources, fostering a supportive environment, and addressing challenges local mothers face. Ideas and opportunities for brands looking to connect with moms at a local level. 



SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/MoCo-Mom-Local-Community-Kiley-Stromberg-episode-139/  

 

  

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? 

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704  

 

  

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1335 no 138. ANNOUNCEMENT: Marketing to Moms Pivot EP 138. Host, Sarah Panus, has a big announcement about a pivot this podcast is making. Marketing With Empathy is niching down to focus specifically on Marketing With Empathy -- to Moms! It will now be the podcast for brands that want to target and engage moms. Listen to Sarah's quick announcement and what to expect going forward. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/138   Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 13 Aug 2024 09:30:00 -0000 ANNOUNCEMENT: Marketing to Moms Pivot full 138 Sarah Panus Host, Sarah Panus, has a big announcement about a pivot this podcast is making. Marketing With Empathy is niching down to focus specifically on Marketing With Empathy -- to Moms! It will now be the podcast for brands that want to target and engage moms. Listen to Sarah's quick announcement and what to expect going forward. EP 138. Host, Sarah Panus, has a big announcement about a pivot this podcast is making. Marketing With Empathy is niching down to focus specifically on Marketing With Empathy -- to Moms! It will now be the podcast for brands that want to target and engage moms. Listen to Sarah's quick announcement and what to expect going forward. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/138   Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand? Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 138. Host, Sarah Panus, has a big announcement about a pivot this podcast is making. Marketing With Empathy is niching down to focus specifically on Marketing With Empathy -- to Moms! It will now be the podcast for brands that want to target and engage moms. Listen to Sarah's quick announcement and what to expect going forward.



SHOW NOTES: https://www.podpage.com/marketing-with-empathy/138


 

Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 


 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 510 no 137. Inside Forum for Naturals Community - Ted Ning EP 137. Forum for Naturals community founder, Ted Ning shares advice to help brands build and nurture engaged communities. Approaching it like a science experiment, Ted shares learnings, mistakes, listening, and high-level thinking he's learned to build and grow successful communities for marketers and sustainability leaders. Sarah and Ted explore the motivations behind creating and nurturing communities, the value of identifying a brand promise, the importance of active listening, and the pivotal role of super users. Want to build or grow your own brand community? Listen to Ted's first-hand journey and expertise. SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/forum-for-naturals-community-building-ted-ning-episode-137/      Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 06 Aug 2024 10:30:00 -0000 Inside Forum for Naturals Community - Ted Ning full 137 Sarah Panus Forum for Naturals community founder, Ted Ning shares advice to help brands build and nurture engaged communities. Approaching it like a science experiment, Ted shares learnings, mistakes, listening, and high-level thinking he's learned to build and grow successful communities for marketers and sustainability leaders. Sarah and Ted explore the motivations behind creating and nurturing communities, the value of identifying a brand promise, the importance of active listening, and the pivotal role of super users. Want to build or grow your own brand community? Listen to Ted's first-hand journey and expertise. EP 137. Forum for Naturals community founder, Ted Ning shares advice to help brands build and nurture engaged communities. Approaching it like a science experiment, Ted shares learnings, mistakes, listening, and high-level thinking he's learned to build and grow successful communities for marketers and sustainability leaders. Sarah and Ted explore the motivations behind creating and nurturing communities, the value of identifying a brand promise, the importance of active listening, and the pivotal role of super users. Want to build or grow your own brand community? Listen to Ted's first-hand journey and expertise. SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/forum-for-naturals-community-building-ted-ning-episode-137/      Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 137. Forum for Naturals community founder, Ted Ning shares advice to help brands build and nurture engaged communities. Approaching it like a science experiment, Ted shares learnings, mistakes, listening, and high-level thinking he's learned to build and grow successful communities for marketers and sustainability leaders. Sarah and Ted explore the motivations behind creating and nurturing communities, the value of identifying a brand promise, the importance of active listening, and the pivotal role of super users. Want to build or grow your own brand community? Listen to Ted's first-hand journey and expertise.


SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/forum-for-naturals-community-building-ted-ning-episode-137/   

 

Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    


Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1679 no 136. REI’s Premium Content Arm: Co-op Studios EP 136. REI’s Divisional VP of Brand Marketing, Paolo Mottola, returns to give an inside look at how their internal content arm for premium brand storytelling content works. Creating films, podcasts, feature length content and more.     SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/REI-content-arm-co-op-studios-paolo-mottola-episode-136/     Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 11 Jun 2024 16:17:00 -0000 REI’s Premium Content Arm: Co-op Studios full 136 Sarah Panus EP 136. REI’s Divisional VP of Brand Marketing, Paolo Mottola, returns to give an inside look at how their internal content arm for premium brand storytelling content works. Creating films, podcasts, feature length content and more.     SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/REI-content-arm-co-op-studios-paolo-mottola-episode-136/     Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 136. REI’s Divisional VP of Brand Marketing, Paolo Mottola, returns to give an inside look at how their internal content arm for premium brand storytelling content works. Creating films, podcasts, feature length content and more.  

 

SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/REI-content-arm-co-op-studios-paolo-mottola-episode-136/  

 

Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1754 no 135. REI's new #OptOutside Summer Campaign - Paolo Mottola EP 135. Paolo Mottola, the divisional VP of brand marketing at REI co-op, joins Sarah to give a behind-the-scenes look at REI’s newest Summer #OptOutside campaign + why they lean into storytelling and advice for brands navigating the current tough economy. REI is an outdoor retailer and the largest consumer co-op in the U S with 23 million members. Paolo leads marketing strategy, campaigns, partnerships, and brand marketing channels, including advertising, social media and content marketing. He created and leads REI co-op studios, which develops and produces films, podcasts, and editorial programs to inspire audiences with transformative outdoor storytelling.  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/REI-Opt-Outside-Summer-2024-Paolo-Mottola-episode-135/     Learn More About #OptOutside: https://www.rei.com/opt-outside Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 Jun 2024 09:30:00 -0000 REI's new #OptOutside Summer Campaign - Paolo Mottola full 135 Sarah Panus EP 135. Paolo Mottola, the divisional VP of brand marketing at REI co-op, joins Sarah to give a behind-the-scenes look at REI’s newest Summer #OptOutside campaign + why they lean into storytelling and advice for brands navigating the current tough economy. REI is an outdoor retailer and the largest consumer co-op in the U S with 23 million members. Paolo leads marketing strategy, campaigns, partnerships, and brand marketing channels, including advertising, social media and content marketing. He created and leads REI co-op studios, which develops and produces films, podcasts, and editorial programs to inspire audiences with transformative outdoor storytelling.  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/REI-Opt-Outside-Summer-2024-Paolo-Mottola-episode-135/     Learn More About #OptOutside: https://www.rei.com/opt-outside Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 135. Paolo Mottola, the divisional VP of brand marketing at REI co-op, joins Sarah to give a behind-the-scenes look at REI’s newest Summer #OptOutside campaign + why they lean into storytelling and advice for brands navigating the current tough economy. REI is an outdoor retailer and the largest consumer co-op in the U S with 23 million members. Paolo leads marketing strategy, campaigns, partnerships, and brand marketing channels, including advertising, social media and content marketing. He created and leads REI co-op studios, which develops and produces films, podcasts, and editorial programs to inspire audiences with transformative outdoor storytelling. 


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/REI-Opt-Outside-Summer-2024-Paolo-Mottola-episode-135/  

 

Learn More About #OptOutside: https://www.rei.com/opt-outside


Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1354 no 134. Branded Quiz Tips from my Quiz Coach - Helen Munshi (part 3) EP 134 - [Part 3 of 3 quiz mini-series]  Create quizzes that generate thousands of ready-to-buy leads. Sarah chats with her Quiz Coach, Helen Munshi, to clarify key quiz funnel aspects you need to remember when making your own branded quizzes as part of your content marketing strategy. Get Helen’s free video training below. + Don’t forget to take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ for actionable tips to help improve your company’s content at link below.    Get Helen’s Free Quiz Video Training to get thousands of ready-to-buy leads at https://helenmunshi.lpages.co/css-the-qa-opt-in-to-lightbulb-sarah-panus/ .      Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/branded-quiz-tips-quiz-coach-helen-munshi-episode-134/       SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 15 May 2024 16:00:00 -0000 Branded Quiz Tips from my Quiz Coach - Helen Munshi (part 3) full 134 Sarah Panus Create quizzes that generate thousands of ready-to-buy leads. Sarah chats with her Quiz Coach, Helen Munshi, to clarify key quiz funnel aspects you need to remember when making your own branded quizzes as part of your content marketing strategy. Get Helen’s free video training below. + Don’t forget to take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ for actionable tips to help improve your company’s content at link below. EP 134 - [Part 3 of 3 quiz mini-series]  Create quizzes that generate thousands of ready-to-buy leads. Sarah chats with her Quiz Coach, Helen Munshi, to clarify key quiz funnel aspects you need to remember when making your own branded quizzes as part of your content marketing strategy. Get Helen’s free video training below. + Don’t forget to take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ for actionable tips to help improve your company’s content at link below.    Get Helen’s Free Quiz Video Training to get thousands of ready-to-buy leads at https://helenmunshi.lpages.co/css-the-qa-opt-in-to-lightbulb-sarah-panus/ .      Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/branded-quiz-tips-quiz-coach-helen-munshi-episode-134/       SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 134 - [Part 3 of 3 quiz mini-series]  Create quizzes that generate thousands of ready-to-buy leads. Sarah chats with her Quiz Coach, Helen Munshi, to clarify key quiz funnel aspects you need to remember when making your own branded quizzes as part of your content marketing strategy. Get Helen’s free video training below. + Don’t forget to take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ for actionable tips to help improve your company’s content at link below. 

 

Get Helen’s Free Quiz Video Training to get thousands of ready-to-buy leads at https://helenmunshi.lpages.co/css-the-qa-opt-in-to-lightbulb-sarah-panus/ . 

 

 

Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/branded-quiz-tips-quiz-coach-helen-munshi-episode-134/  

 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2227 no 133. Interact's AI Quiz Maker - Josh Haynam (part 2) EP 133 - [Part 2 of 3 quiz mini-series]  Josh Haynam, Co-Founder & CEO of the popular quiz platform, Interact, joins Sarah to share ideas of how to use quizzes to advance a variety of things across your business. + Interact’s new AI quiz maker. Don’t forget to take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ (hosted on Interact) for actionable tips to help improve your company’s content at link below.    Try Interact for Free Using Sarah's Link: https://get.tryinteract.com/wwxwhr49v40i   Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/quiz-interact-josh-haynam-episode-133/       SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 01 May 2024 10:30:00 -0000 Interact's AI Quiz Maker - Josh Haynam (part 2) full 133 Sarah Panus [Part 2 of 3 quiz mini-series] Josh Haynam, Co-Founder & CEO of the popular quiz platform, Interact, joins Sarah to share ideas of how to use quizzes to advance a variety of things across your business. + Interact’s new AI quiz maker. Don’t forget to take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ (hosted on Interact) for actionable tips to help improve your company’s content at link below. EP 133 - [Part 2 of 3 quiz mini-series]  Josh Haynam, Co-Founder & CEO of the popular quiz platform, Interact, joins Sarah to share ideas of how to use quizzes to advance a variety of things across your business. + Interact’s new AI quiz maker. Don’t forget to take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ (hosted on Interact) for actionable tips to help improve your company’s content at link below.    Try Interact for Free Using Sarah's Link: https://get.tryinteract.com/wwxwhr49v40i   Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/quiz-interact-josh-haynam-episode-133/       SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 133 - [Part 2 of 3 quiz mini-series]  Josh Haynam, Co-Founder & CEO of the popular quiz platform, Interact, joins Sarah to share ideas of how to use quizzes to advance a variety of things across your business. + Interact’s new AI quiz maker. Don’t forget to take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ (hosted on Interact) for actionable tips to help improve your company’s content at link below. 

 

Try Interact for Free Using Sarah's Link: https://get.tryinteract.com/wwxwhr49v40i


 

Take Sarah's FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/quiz-interact-josh-haynam-episode-133/  

 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1764 no 132. What You Can Learn from My First Quiz (part 1) EP 132. [Part 1 of 3 quiz mini-series]  BTS of Sarah’s first quiz creation journey and how she’s integrating into her content strategy. What Sarah learned from her “Quiz Coach”: defining audience segments; crafting engaging questions; which quiz platform she recommends; and upcoming quiz expert guests. Take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ for actionable tips to help improve your company’s content at link below.  FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/what-you-can-learn-from-sarah-panus-first-quiz-episode-132/  SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 23 Apr 2024 10:30:00 -0000 What You Can Learn from My First Quiz (part 1) full 132 Sarah Panus BTS of Sarah’s first quiz creation journey and how she’s integrating into her content strategy. What Sarah learned from her “Quiz Coach”: defining audience segments; crafting engaging questions; which quiz platform she recommends; and upcoming quiz expert guests. Take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ for actionable tips to help improve your company’s content at link below. EP 132. [Part 1 of 3 quiz mini-series]  BTS of Sarah’s first quiz creation journey and how she’s integrating into her content strategy. What Sarah learned from her “Quiz Coach”: defining audience segments; crafting engaging questions; which quiz platform she recommends; and upcoming quiz expert guests. Take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ for actionable tips to help improve your company’s content at link below.  FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/what-you-can-learn-from-sarah-panus-first-quiz-episode-132/  SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 132. [Part 1 of 3 quiz mini-series]  BTS of Sarah’s first quiz creation journey and how she’s integrating into her content strategy. What Sarah learned from her “Quiz Coach”: defining audience segments; crafting engaging questions; which quiz platform she recommends; and upcoming quiz expert guests. Take Sarah’s new “Are you Ready to Improve Your Content Strategy”? QUIZ for actionable tips to help improve your company’s content at link below. 


FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/what-you-can-learn-from-sarah-panus-first-quiz-episode-132/




SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1048 no 131. Building Niche Masterminds for Growth & Engagement EP 131. Being a marketer is hard. Matt Banker joins host, Sarah Panus, to share a behind-the-scenes of his company's very successful niche mastermind program for accounting firm owners. How you can use this same approach to engage and grow your career, your team's skills, or your customer's engagement! How it works, what's the content plan, timing, mistakes to avoid... SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/niche-masterminds-for-growth-engagement-matt-banker-episode-131/     FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 09 Apr 2024 22:00:00 -0000 Building Niche Masterminds for Growth & Engagement full 131 Sarah Panus EP 131. Being a marketer is hard. Matt Banker joins host, Sarah Panus, to share a behind-the-scenes of his company's very successful niche mastermind program for accounting firm owners. How you can use this same approach to engage and grow your career, your team's skills, or your customer's engagement! How it works, what's the content plan, timing, mistakes to avoid... SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/niche-masterminds-for-growth-engagement-matt-banker-episode-131/     FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 131. Being a marketer is hard. Matt Banker joins host, Sarah Panus, to share a behind-the-scenes of his company's very successful niche mastermind program for accounting firm owners. How you can use this same approach to engage and grow your career, your team's skills, or your customer's engagement! How it works, what's the content plan, timing, mistakes to avoid...


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/niche-masterminds-for-growth-engagement-matt-banker-episode-131/  

 

FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1914 no 130. This AI-Data Engine is Your Brand’s Empathy Secret Weapon - Ian Baer, Sooth EP 130. Understanding what your customer needs from you emotionally is a NOW thing. Ian Baer from Sooth returns for part 2 conversation around the new AI-data engine that can quickly give your company its empathy secret weapon to unlock the formula for an emotional connection to your brand. Increasing customer value 4x, and loyalty by an average of 20 months. These insights are a content marketers dream.    SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/this-ai-data-engine-is-your-brands-empathy-secret-weapon-ian-baer-sooth-episode-130/     FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 02 Apr 2024 10:30:00 -0000 This AI-Data Engine is Your Brand’s Empathy Secret Weapon - Ian Baer, Sooth full 130 Sarah Panus EP 130. Understanding what your customer needs from you emotionally is a NOW thing. Ian Baer from Sooth returns for part 2 conversation around the new AI-data engine that can quickly give your company its empathy secret weapon to unlock the formula for an emotional connection to your brand. Increasing customer value 4x, and loyalty by an average of 20 months. These insights are a content marketers dream.    SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/this-ai-data-engine-is-your-brands-empathy-secret-weapon-ian-baer-sooth-episode-130/     FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 130. Understanding what your customer needs from you emotionally is a NOW thing. Ian Baer from Sooth returns for part 2 conversation around the new AI-data engine that can quickly give your company its empathy secret weapon to unlock the formula for an emotional connection to your brand. Increasing customer value 4x, and loyalty by an average of 20 months. These insights are a content marketers dream. 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/this-ai-data-engine-is-your-brands-empathy-secret-weapon-ian-baer-sooth-episode-130/  

 

FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1633 no 129. Gen Z Doesn't Buy Things, They Buy Inspiration - Ian Baer, Sooth EP 129. Guest expert, Ian Baer joins Sarah Panus to talk all things Gen Z. This generation doesn't shop for things -- they shop for inspiration and this is often found across some really novel areas that require an empathetic marketing strategy. As they grow to become America's dominant generation, understanding the emotional difference in trends, culture and tech will separate brands that success with this demographic from those that fail. What you need to know... SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/genz-doesnt-buy-things-they-buy-inspiration-ian-baer-sooth-episode-129/     FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 26 Mar 2024 10:30:00 -0000 Gen Z Doesn't Buy Things, They Buy Inspiration - Ian Baer, Sooth full 129 Sarah Panus EP 129. Guest expert, Ian Baer joins Sarah Panus to talk all things Gen Z. This generation doesn't shop for things -- they shop for inspiration and this is often found across some really novel areas that require an empathetic marketing strategy. As they grow to become America's dominant generation, understanding the emotional difference in trends, culture and tech will separate brands that success with this demographic from those that fail. What you need to know... SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/genz-doesnt-buy-things-they-buy-inspiration-ian-baer-sooth-episode-129/     FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 129. Guest expert, Ian Baer joins Sarah Panus to talk all things Gen Z. This generation doesn't shop for things -- they shop for inspiration and this is often found across some really novel areas that require an empathetic marketing strategy. As they grow to become America's dominant generation, understanding the emotional difference in trends, culture and tech will separate brands that success with this demographic from those that fail. What you need to know...


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/genz-doesnt-buy-things-they-buy-inspiration-ian-baer-sooth-episode-129/  

 

FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1772 no 128. Decode Consumer Buying Behavior - Mary Mathes, Alpha-Diver EP 128. You’re not a mind reader so it can be hard knowing what your customers want from you. A neuroscience approach to understanding the 4 drivers and 5 barriers behind why people buy (or don’t buy) from you.  Director of Data Insights for Alpha-Diver, Mary Mathes joins to help you think about ways you can better understand your customers and potential customers. What is the context around how their human brain is responding to make decisions about what they will or won't purchase from you?    SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/decoding-consumer-buying-behaviors-mary-mathes-alpha-diver-episode-128/     FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 19 Mar 2024 10:30:00 -0000 Decode Consumer Buying Behavior - Mary Mathes, Alpha-Diver full 128 Sarah Panus EP 128. You’re not a mind reader so it can be hard knowing what your customers want from you. A neuroscience approach to understanding the 4 drivers and 5 barriers behind why people buy (or don’t buy) from you.  Director of Data Insights for Alpha-Diver, Mary Mathes joins to help you think about ways you can better understand your customers and potential customers. What is the context around how their human brain is responding to make decisions about what they will or won't purchase from you?    SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/decoding-consumer-buying-behaviors-mary-mathes-alpha-diver-episode-128/     FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 128. You’re not a mind reader so it can be hard knowing what your customers want from you. A neuroscience approach to understanding the 4 drivers and 5 barriers behind why people buy (or don’t buy) from you.  Director of Data Insights for Alpha-Diver, Mary Mathes joins to help you think about ways you can better understand your customers and potential customers. What is the context around how their human brain is responding to make decisions about what they will or won't purchase from you? 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/decoding-consumer-buying-behaviors-mary-mathes-alpha-diver-episode-128/  

 

FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2029 no 127.  Social: 5 Steps to Attract More Leads & Get Unstuck in 1 Hour a Week - Karlyn Ankrom EP 127. Social media marketing is powerful, but frustrating to always keep up with. So how can you use it to attract more leads? And if you're looking for time efficiencies, how can you get your social planning unstuck in just one hour a week? Guest, Karlyn Ankrom answers both of these questions, and she joins host. Sarah Panus, to share several examples of brands doing a great job of having fun with social to drive engagement. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/social-5-steps-to-attract-more-leads-get-unstuck-in-1-hour-a-week-episode-127/     FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 14 Mar 2024 17:10:00 -0000 Social: 5 Steps to Attract More Leads & Get Unstuck in 1 Hour a Week full 127 Sarah Panus EP 127. Social media marketing is powerful, but frustrating to always keep up with. So how can you use it to attract more leads? And if you're looking for time efficiencies, how can you get your social planning unstuck in just one hour a week? Guest, Karlyn Ankrom answers both of these questions, and she joins host. Sarah Panus, to share several examples of brands doing a great job of having fun with social to drive engagement. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/social-5-steps-to-attract-more-leads-get-unstuck-in-1-hour-a-week-episode-127/     FREE QUIZ: Ready to Improve Your Content Strategy?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 127. Social media marketing is powerful, but frustrating to always keep up with. So how can you use it to attract more leads? And if you're looking for time efficiencies, how can you get your social planning unstuck in just one hour a week? Guest, Karlyn Ankrom answers both of these questions, and she joins host. Sarah Panus, to share several examples of brands doing a great job of having fun with social to drive engagement.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/social-5-steps-to-attract-more-leads-get-unstuck-in-1-hour-a-week-episode-127/  

 

FREE QUIZ: Ready to Improve Your Content Strategy?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1796 no 126. Hallow App's #Pray40 Content Brilliance EP 126. It’s really hard to create a movement. But, the Hallow app is giving us a masterclass in how to create a movement infused with rich storytelling. Host, Sarah Panus reverse engineers the brilliant content planning behind Hallow’s wildly popular Pray40 challenge, with callouts to think about for your own brand challenges.    SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/hallow-apps-pray40-content-brilliance-episode-126/   (QUIZ) READY TO IMPROVE YOUR CONTENT STRATEGY?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    MWE SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling and content pros trying to figure it out like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 21 Feb 2024 19:00:00 -0000 Hallow App's Pray40 Content Brilliance full 126 Sarah Panus EP 126. It’s really hard to create a movement. But, the Hallow app is giving us a masterclass in how to create a movement infused with rich storytelling. Host, Sarah Panus reverse engineers the brilliant content planning behind Hallow’s wildly popular Pray40 challenge, with callouts to think about for your own brand challenges.    SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/hallow-apps-pray40-content-brilliance-episode-126/   (QUIZ) READY TO IMPROVE YOUR CONTENT STRATEGY?   Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704    MWE SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling and content pros trying to figure it out like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         Learn more about your ad choices. Visit megaphone.fm/adchoices EP 126. It’s really hard to create a movement. But, the Hallow app is giving us a masterclass in how to create a movement infused with rich storytelling. Host, Sarah Panus reverse engineers the brilliant content planning behind Hallow’s wildly popular Pray40 challenge, with callouts to think about for your own brand challenges. 

 

SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/hallow-apps-pray40-content-brilliance-episode-126/

 

(QUIZ) READY TO IMPROVE YOUR CONTENT STRATEGY?  

Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results. https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704 

 

MWE SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling and content pros trying to figure it out like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1050 no 125. Write a One-Liner for More Impact EP 125. Quickly explain what you do in a way that attracts more customers.  Do you or others in your company fumble through explaining what you offer? Most brands start talking all about themselves first, which is wrong. Host, Sarah Panus explains what a one-liner is; why it’s useful; who it’s good for; and how to craft and perfect yours to generate curiosity and get potential customers to say "tell me more".   SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/write-a-one-liner-for-more-impact-episode-125/   SARAH’S ONE-LINER WORKSHOPS: https://www.kindredspeak.com/one-liner-workshop     (FREEBIE) Content Marketing Hourglass Funnel PDF from Sarah Panus  https://sarahpanus.myflodesk.com/hourglassfunnel    MWE SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling and content pros trying to figure it out like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 06 Feb 2024 17:00:00 -0000 Write a One-Liner for More Impact full 125 Sarah Panus Quickly explain what you do in a way that attracts more customers. Do you or others in your company fumble through explaining what you offer? Most brands start talking all about themselves first, which is wrong. Host, Sarah Panus explains what a one-liner is; why it’s useful; who it’s good for; and how to craft and perfect yours to generate curiosity and get potential customers to say "tell me more". EP 125. Quickly explain what you do in a way that attracts more customers.  Do you or others in your company fumble through explaining what you offer? Most brands start talking all about themselves first, which is wrong. Host, Sarah Panus explains what a one-liner is; why it’s useful; who it’s good for; and how to craft and perfect yours to generate curiosity and get potential customers to say "tell me more".   SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/write-a-one-liner-for-more-impact-episode-125/   SARAH’S ONE-LINER WORKSHOPS: https://www.kindredspeak.com/one-liner-workshop     (FREEBIE) Content Marketing Hourglass Funnel PDF from Sarah Panus  https://sarahpanus.myflodesk.com/hourglassfunnel    MWE SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling and content pros trying to figure it out like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 125. Quickly explain what you do in a way that attracts more customers.  Do you or others in your company fumble through explaining what you offer? Most brands start talking all about themselves first, which is wrong. Host, Sarah Panus explains what a one-liner is; why it’s useful; who it’s good for; and how to craft and perfect yours to generate curiosity and get potential customers to say "tell me more".

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/write-a-one-liner-for-more-impact-episode-125/

 

SARAH’S ONE-LINER WORKSHOPS: https://www.kindredspeak.com/one-liner-workshop  

 

(FREEBIE) Content Marketing Hourglass Funnel PDF from Sarah Panus  https://sarahpanus.myflodesk.com/hourglassfunnel 

 

MWE SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling and content pros trying to figure it out like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1009 no 124. Be a Better Networker - Author, Kurt Schmidt EP 124. Networking can feel awkward and hard. Guest and author, Kurt Schmidt, shares advice from his book, The Little Book of Networking, to help you grow your career one conversation at a time. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/be-a-better-networker-advice-from-kurt-schmidt-episode-124/ SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 18 Jan 2024 22:57:00 -0000 Be a Better Networker - Author, Kurt Schmidt full 124 Sarah Panus Networking can feel awkward and hard. Guest and author, Kurt Schmidt, shares advice from his book, The Little Book of Networking, to help you grow your career one conversation at a time. EP 124. Networking can feel awkward and hard. Guest and author, Kurt Schmidt, shares advice from his book, The Little Book of Networking, to help you grow your career one conversation at a time. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/be-a-better-networker-advice-from-kurt-schmidt-episode-124/ SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 124. Networking can feel awkward and hard. Guest and author, Kurt Schmidt, shares advice from his book, The Little Book of Networking, to help you grow your career one conversation at a time.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/be-a-better-networker-advice-from-kurt-schmidt-episode-124/


SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

   

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9  

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1650 no 123. MWE's Plan to Improve Your Content & Drive Results EP 123. Marketing and business leaders lack the time, skills and people to get their content done well. Host, Sarah Panus outlines what Marketing With Empathy® will cover this year + where she’s been the last two months. So, you can learn ways to improve your brand’s content strategies to drive better business results.  If you're a marketing or business leader seeking actionable strategies to enhance your content marketing efforts, this is the podcast for you.   SHOW NOTES: xx    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9        Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 09 Jan 2024 11:30:00 -0000 Marketing with Empathy's Plan to Improve Your Content & Drive Results full 123 Sarah Panus EP 123. Marketing and business leaders lack the time, skills and people to get their content done well. Host, Sarah Panus outlines what Marketing With Empathy® will cover this year + where she’s been the last two months. So, you can learn ways to improve your brand’s content strategies to drive better business results.  If you're a marketing or business leader seeking actionable strategies to enhance your content marketing efforts, this is the podcast for you.   SHOW NOTES: xx    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9        Learn more about your ad choices. Visit megaphone.fm/adchoices EP 123. Marketing and business leaders lack the time, skills and people to get their content done well. Host, Sarah Panus outlines what Marketing With Empathy® will cover this year + where she’s been the last two months. So, you can learn ways to improve your brand’s content strategies to drive better business results. 

If you're a marketing or business leader seeking actionable strategies to enhance your content marketing efforts, this is the podcast for you.

 

SHOW NOTES: xx 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

   

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   

 

 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 821 no 122. Uncover Your Hidden Sabotage: How to Shift Your Mindset for Success https://cms.megaphone.fm/channel/marketingwithempathy EP 122. You're driven, but are you unknowingly self-sabotaging yourself? Break through mental barriers to achieve success. When it comes to work or personal goals, do you want it or really WANT it? How to shift your mindset for success. Sarah shares the tough observation from her husband that resulted in her own success epiphany, and realization that she's been making excuses the last 13 year when it comes to her wellness journey. Listen to see if you're doing the same thing in your life. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/uncover-your-hidden-sabotage-how-to-shift-your-mindset-for-success-episode-122/     JOIN SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab           (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9     Learn more about your ad choices. Visit megaphone.fm/adchoices Fri, 13 Oct 2023 17:02:00 -0000 Uncover Your Hidden Sabotage: How to Shift Your Mindset for Success full 122 Sarah Panus 122. You're driven, but are you unknowingly self-sabotaging yourself? Break through mental barriers to achieve success. When it comes to work or personal goals, do you want it or really WANT it? How to shift your mindset for success. Sarah shares the tough observation from her husband that resulted in her own success epiphany, and realization that she's been making excuses the last 13 year when it comes to her wellness journey. Listen to see if you're doing the same thing in your life. EP 122. You're driven, but are you unknowingly self-sabotaging yourself? Break through mental barriers to achieve success. When it comes to work or personal goals, do you want it or really WANT it? How to shift your mindset for success. Sarah shares the tough observation from her husband that resulted in her own success epiphany, and realization that she's been making excuses the last 13 year when it comes to her wellness journey. Listen to see if you're doing the same thing in your life. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/uncover-your-hidden-sabotage-how-to-shift-your-mindset-for-success-episode-122/     JOIN SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab           (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 122. You're driven, but are you unknowingly self-sabotaging yourself? Break through mental barriers to achieve success. When it comes to work or personal goals, do you want it or really WANT it? How to shift your mindset for success. Sarah shares the tough observation from her husband that resulted in her own success epiphany, and realization that she's been making excuses the last 13 year when it comes to her wellness journey. Listen to see if you're doing the same thing in your life.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/uncover-your-hidden-sabotage-how-to-shift-your-mindset-for-success-episode-122/ 

  

JOIN SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     

    

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1031 no 121. Use Freebies to Get Leads https://cms.megaphone.fm/channel/marketingwithempathy EP 121. What do you offer your customers who aren't YET ready to buy from you? Do you have a strong transitional call to action? A strong freebie of incredible value that you can use to capture leads and then nurture them over time so you stay top of mind with them when they're ready to buy. Why you need this, and examples of freebies to help you generate leads.  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/121-use-freebies-transitional-ctas-to-get-leads/   (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    JOIN SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     READ FULL TRANSCRIPTION: https://app.castmagic.io/share/c47d268b-545d-470e-8e4c-3ce2b0e59ef7 Learn more about your ad choices. Visit megaphone.fm/adchoices Fri, 15 Sep 2023 11:45:00 -0000 Use Freebies to Get Leads full 121 Sarah Panus EP 121. What do you offer your customers who aren't YET ready to buy from you? Do you have a strong transitional call to action? A strong freebie of incredible value that you can use to capture leads and then nurture them over time so you stay top of mind with them when they're ready to buy. Why you need this, and examples of freebies to help you generate leads. EP 121. What do you offer your customers who aren't YET ready to buy from you? Do you have a strong transitional call to action? A strong freebie of incredible value that you can use to capture leads and then nurture them over time so you stay top of mind with them when they're ready to buy. Why you need this, and examples of freebies to help you generate leads.  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/121-use-freebies-transitional-ctas-to-get-leads/   (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    JOIN SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     READ FULL TRANSCRIPTION: https://app.castmagic.io/share/c47d268b-545d-470e-8e4c-3ce2b0e59ef7 Learn more about your ad choices. Visit megaphone.fm/adchoices EP 121. What do you offer your customers who aren't YET ready to buy from you? Do you have a strong transitional call to action? A strong freebie of incredible value that you can use to capture leads and then nurture them over time so you stay top of mind with them when they're ready to buy. Why you need this, and examples of freebies to help you generate leads. 


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/121-use-freebies-transitional-ctas-to-get-leads/

 

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   


JOIN SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    


READ FULL TRANSCRIPTION: https://app.castmagic.io/share/c47d268b-545d-470e-8e4c-3ce2b0e59ef7

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 711 no 120. How Senior Marketers Can Soar by Balancing Art and Science - Nancie McDonnell Ruder https://cms.megaphone.fm/channel/marketingwithempathy EP 120. Looking to move up the marketing ladder within your company? Guest, Nancie McDonnell Ruder, author of the book "How Senior Marketers Scale the Heights" & owner of Noetic Consultants discusses the blend of art and science in marketing, and how embracing both can lead to new heights of success. She introduces the Noetic Art and Science assessment, a tool she created to help marketers navigate this blend and address gaps in their professional growth and career development. + insights on the role of empathy in marketing; the challenges organizations face in branding and people management; and the importance of curiosity and overcoming fear in embracing learning.  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-senior-marketers-can-soar-by-balancing-art-science-nancie-mcdonnell-ruder/   JOIN SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    READ FULL TRANSCRIPTION: https://app.castmagic.io/share/0110238e-c983-491f-9ce9-f14065f4a463 Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 29 Aug 2023 10:30:00 -0000 How Senior Marketers Can Soar by Balancing Art and Science - Nancie McDonnell Ruder full 1 120 Sarah Panus EP 120. Looking to move up the marketing ladder within your company? Guest, Nancie McDonnell Ruder, author of the book "How Senior Marketers Scale the Heights" & owner of Noetic Consultants discusses the blend of art and science in marketing, and how embracing both can lead to new heights of success. She introduces the Noetic Art and Science assessment, a tool she created to help marketers navigate this blend and address gaps in their professional growth and career development. + insights on the role of empathy in marketing; the challenges organizations face in branding and people management; and the importance of curiosity and overcoming fear in embracing learning. EP 120. Looking to move up the marketing ladder within your company? Guest, Nancie McDonnell Ruder, author of the book "How Senior Marketers Scale the Heights" & owner of Noetic Consultants discusses the blend of art and science in marketing, and how embracing both can lead to new heights of success. She introduces the Noetic Art and Science assessment, a tool she created to help marketers navigate this blend and address gaps in their professional growth and career development. + insights on the role of empathy in marketing; the challenges organizations face in branding and people management; and the importance of curiosity and overcoming fear in embracing learning.  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-senior-marketers-can-soar-by-balancing-art-science-nancie-mcdonnell-ruder/   JOIN SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    READ FULL TRANSCRIPTION: https://app.castmagic.io/share/0110238e-c983-491f-9ce9-f14065f4a463 Learn more about your ad choices. Visit megaphone.fm/adchoices EP 120. Looking to move up the marketing ladder within your company? Guest, Nancie McDonnell Ruder, author of the book "How Senior Marketers Scale the Heights" & owner of Noetic Consultants discusses the blend of art and science in marketing, and how embracing both can lead to new heights of success. She introduces the Noetic Art and Science assessment, a tool she created to help marketers navigate this blend and address gaps in their professional growth and career development. + insights on the role of empathy in marketing; the challenges organizations face in branding and people management; and the importance of curiosity and overcoming fear in embracing learning. 


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-senior-marketers-can-soar-by-balancing-art-science-nancie-mcdonnell-ruder/

 

JOIN SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

   

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   


READ FULL TRANSCRIPTION: https://app.castmagic.io/share/0110238e-c983-491f-9ce9-f14065f4a463

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1848 no 119. Making Content Accessible for Disabilities -Aaron Page, Allyant https://cms.megaphone.fm/channel/marketingwithempathy EP 119. 42.5 million Americans have some form of disability and most marketers aren’t optimizing their content to ensure its accessible. Tune in to get a lesson on how to make your digital written, video, audio, and photo content more accessible from expert, Aaron Page. Aaron’s also blind and gives us the inside scoop on the top mistakes company make when he's trying to access their content – including a listen to what his screen reader sounds like when reading a webpage.    SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/119-making-content-accessible-for-disabilities-aaron-page-allyant/    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 15 Aug 2023 10:30:00 -0000 Making Content Accessible for Disabilities -Aaron Page, Allyant full 118 Sarah Panus 42.5 million Americans have some form of disability and most marketers aren’t optimizing their content to ensure its accessible. Tune in to get a lesson on how to make your digital written, video, audio, and photo content more accessible from expert, Aaron Page. Aaron’s also blind and gives us the inside scoop on the top mistakes company make when he's trying to access their content – including a listen to what his screen reader sounds like when reading a webpage. EP 119. 42.5 million Americans have some form of disability and most marketers aren’t optimizing their content to ensure its accessible. Tune in to get a lesson on how to make your digital written, video, audio, and photo content more accessible from expert, Aaron Page. Aaron’s also blind and gives us the inside scoop on the top mistakes company make when he's trying to access their content – including a listen to what his screen reader sounds like when reading a webpage.    SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/119-making-content-accessible-for-disabilities-aaron-page-allyant/    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 119. 42.5 million Americans have some form of disability and most marketers aren’t optimizing their content to ensure its accessible. Tune in to get a lesson on how to make your digital written, video, audio, and photo content more accessible from expert, Aaron Page. Aaron’s also blind and gives us the inside scoop on the top mistakes company make when he's trying to access their content – including a listen to what his screen reader sounds like when reading a webpage. 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/119-making-content-accessible-for-disabilities-aaron-page-allyant/ 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

   

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2362 no 118. Breaking Down White Papers - Jessica Mehring https://cms.megaphone.fm/channel/marketingwithempathy EP 118. Should you create a white paper as part of your content marketing plans? How? When's the right time to create one? What's the difference between a white paper and an ebook? Are they still relevant? What do the best white papers have in common? White paper expert, Jessica Mehring from Horizon Peak Consulting joins Sarah to evaluate.    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/breaking-down-white-papers-jessica-mehring-ep-118/       (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9     Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 12 Aug 2023 20:11:00 -0000 Breaking Down White Papers - Jessica Mehring full 118 Sarah Panus Should you create a white paper as part of your content marketing plans? How? When's the right time to create one? What's the difference between a white paper and an ebook? Are they still relevant? What do the best white papers have in common? White paper expert, Jessica Mehring from Horizon Peak Consulting joins Sarah to evaluate. EP 118. Should you create a white paper as part of your content marketing plans? How? When's the right time to create one? What's the difference between a white paper and an ebook? Are they still relevant? What do the best white papers have in common? White paper expert, Jessica Mehring from Horizon Peak Consulting joins Sarah to evaluate.    SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/breaking-down-white-papers-jessica-mehring-ep-118/       (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 118. Should you create a white paper as part of your content marketing plans? How? When's the right time to create one? What's the difference between a white paper and an ebook? Are they still relevant? What do the best white papers have in common? White paper expert, Jessica Mehring from Horizon Peak Consulting joins Sarah to evaluate. 

 

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

   

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/breaking-down-white-papers-jessica-mehring-ep-118/  

   

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1376 no 117. Permission to Rest (Sometimes) https://cms.megaphone.fm/channel/marketingwithempathy EP 117. Have you crashed like Sarah does in this real-life story? Sarah Panus shares what helped her, so you can check in with your own body and see if you need to plan some rest to function better. SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/permission-to-rest-sometimes-episode-117/      (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 11 Jul 2023 10:30:00 -0000 Permission to Rest (Sometimes) full 117 Sarah Panus EP 117. Have you crashed like Sarah does in this real-life story? Sarah Panus shares what helped her, so you can check in with your own body and see if you need to plan some rest to function better. EP 117. Have you crashed like Sarah does in this real-life story? Sarah Panus shares what helped her, so you can check in with your own body and see if you need to plan some rest to function better. SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab         SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/permission-to-rest-sometimes-episode-117/      (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 117. Have you crashed like Sarah does in this real-life story? Sarah Panus shares what helped her, so you can check in with your own body and see if you need to plan some rest to function better.


SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    

   

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/permission-to-rest-sometimes-episode-117/ 

   

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 649 no 116. Make Your Customer the Hero https://cms.megaphone.fm/channel/marketingwithempathy EP 116. Your audience is busy, and tunes you out —UNLESS — you talk about how you help them solve a problem they need help with. Host, Sarah Panus shares a quick tip about making your customer the hero in content (instead of your company) to drive better content results. SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab       SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/make-your-customer-the-hero-episode-116/    (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 03 Jul 2023 10:30:00 -0000 Make Your Customer the Hero full 116 Sarah Panus EP 116. Your audience is busy and tunes you out UNLESS you talk about how you help them solve a problem they need help with. Sarah shares a quick tip about making your customer the hero in content (instead of your company) to drive better content results. EP 116. Your audience is busy, and tunes you out —UNLESS — you talk about how you help them solve a problem they need help with. Host, Sarah Panus shares a quick tip about making your customer the hero in content (instead of your company) to drive better content results. SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab       SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/make-your-customer-the-hero-episode-116/    (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 116. Your audience is busy, and tunes you out —UNLESS — you talk about how you help them solve a problem they need help with. Host, Sarah Panus shares a quick tip about making your customer the hero in content (instead of your company) to drive better content results.


SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   

  

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/make-your-customer-the-hero-episode-116/

  

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9  

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 563 no 115. How SEO Informs Your Editorial Calendar - Agents of Change https://cms.megaphone.fm/channel/marketingwithempathy EP 115. Wondering what to talk about in your content? How to look for insights yourself? Sarah shares this Agents of Change podcast interview with host Rich Brooks discussing how to use SEO to inform your editorial content calendar, so you feel better armed to incorporate SEO, empathy and data insights into your content calendar planning. SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab       SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-seo-informs-your-editorial-calendar-agents-of-change-episode-115/    (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9     Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 28 Jun 2023 10:30:00 -0000 How SEO Informs Your Editorial Calendar - Agents of Change full 115 Sarah Panus EP 115. Wondering what to talk about in your content? How to look for insights yourself? Sarah shares this Agents of Change podcast interview with host Rich Brooks discussing how to use SEO to inform your editorial content calendar, so you feel better armed to incorporate SEO, empathy and data insights into your content calendar planning. EP 115. Wondering what to talk about in your content? How to look for insights yourself? Sarah shares this Agents of Change podcast interview with host Rich Brooks discussing how to use SEO to inform your editorial content calendar, so you feel better armed to incorporate SEO, empathy and data insights into your content calendar planning. SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab       SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-seo-informs-your-editorial-calendar-agents-of-change-episode-115/    (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 115. Wondering what to talk about in your content? How to look for insights yourself? Sarah shares this Agents of Change podcast interview with host Rich Brooks discussing how to use SEO to inform your editorial content calendar, so you feel better armed to incorporate SEO, empathy and data insights into your content calendar planning.


SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   

  

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-seo-informs-your-editorial-calendar-agents-of-change-episode-115/

  

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9  

 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1770 no 114. Build Stronger Bonds Between Sales & Marketing - Brooke Greening https://cms.megaphone.fm/channel/marketingwithempathy EP 114. Marketing and Sales teams don't always communicate as well as they could, resulting in unnecessary stress, missed expectations, and lack of buy-in. Sales expert, Brooke Greening unpacks tips to build better relationships between sales & marketing teams. You need successful marketing to get the leads you need. You also need effective sales teams to get the sales you need. As a content marketer, here's how you can bridge the two better. SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab       SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/build-stronger-bonds-between-sales-and-marketing-brooke-greening-episode-114/    (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 06 Jun 2023 20:55:00 -0000 Build Stronger Bonds Between Sales & Marketing - Brooke Greening full 114 Sarah Panus Marketing and Sales teams don't always communicate as well as they could, resulting in unnecessary stress, missed expectations, and lack of buy-in. Sales expert, Brooke Greening unpacks tips to build better relationships between sales & marketing teams. You need successful marketing to get the leads you need. You also need effective sales teams to get the sales you need. As a content marketer, here's how you can bridge the two better. EP 114. Marketing and Sales teams don't always communicate as well as they could, resulting in unnecessary stress, missed expectations, and lack of buy-in. Sales expert, Brooke Greening unpacks tips to build better relationships between sales & marketing teams. You need successful marketing to get the leads you need. You also need effective sales teams to get the sales you need. As a content marketer, here's how you can bridge the two better. SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab       SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/build-stronger-bonds-between-sales-and-marketing-brooke-greening-episode-114/    (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 114. Marketing and Sales teams don't always communicate as well as they could, resulting in unnecessary stress, missed expectations, and lack of buy-in. Sales expert, Brooke Greening unpacks tips to build better relationships between sales & marketing teams. You need successful marketing to get the leads you need. You also need effective sales teams to get the sales you need. As a content marketer, here's how you can bridge the two better.


SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   

  

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/build-stronger-bonds-between-sales-and-marketing-brooke-greening-episode-114/

  

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9  

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1348 no 113. Summer Content Insights for Adults, College Students, Kids & Elderly https://cms.megaphone.fm/channel/marketingwithempathy EP 113. Empathy insights to improve your Summer storytelling content. What do U.S. adults, parents, college students, young kids, and maturing elders look for during the Summer, and what stresses them out year-round? Listen to these insights to see if they spark any content ideas, or tweaks to help your Summer content better resonate with your target audience(s).  SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/summer-content-insights-for-adults-college-students-kids-the-elderly-episode-113/   (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 30 May 2023 21:50:00 -0000 Summer Content Insights for Adults, College Students, Kids & Elderly full 113 Sarah Panus EP 113. Empathy insights to improve your Summer storytelling content. What do U.S. adults, parents, college students, young kids, and maturing elders look for during the Summer, and what stresses them out year-round? Listen to these insights to see if they spark any content ideas, or tweaks to help your Summer content better resonate with your target audience(s). EP 113. Empathy insights to improve your Summer storytelling content. What do U.S. adults, parents, college students, young kids, and maturing elders look for during the Summer, and what stresses them out year-round? Listen to these insights to see if they spark any content ideas, or tweaks to help your Summer content better resonate with your target audience(s).  SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/summer-content-insights-for-adults-college-students-kids-the-elderly-episode-113/   (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 113. Empathy insights to improve your Summer storytelling content. What do U.S. adults, parents, college students, young kids, and maturing elders look for during the Summer, and what stresses them out year-round? Listen to these insights to see if they spark any content ideas, or tweaks to help your Summer content better resonate with your target audience(s). 


SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/summer-content-insights-for-adults-college-students-kids-the-elderly-episode-113/

 

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9 

 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1573 no 112. Boost Internal Support for Your Company's Content - Joe Pulizzi https://cms.megaphone.fm/channel/marketingwithempathy EP 112. What steps can you take to get more internal support and buy-in for your content? Content marketing legend, Joe Pulizzi, joins Sarah to discuss the huge advantages that come from deploying an internal education plan to drive better long-term results. What you can do to help get more internal support for the content marketing work you do/want to be doing.     SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/boost-internal-support-for-companys-content-joe-pulizzi-episode-112/    (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 24 May 2023 10:30:00 -0000 Boost Internal Support for Your Company's Content - Joe Pulizzi full 112 Sarah Panus EP 112. What steps can you take to get more internal support and buy-in for your content? Content marketing legend, Joe Pulizzi, joins Sarah to discuss the huge advantages that come from deploying an internal education plan to drive better long-term results. What you can do to help get more internal support for the content marketing work you do/want to be doing. EP 112. What steps can you take to get more internal support and buy-in for your content? Content marketing legend, Joe Pulizzi, joins Sarah to discuss the huge advantages that come from deploying an internal education plan to drive better long-term results. What you can do to help get more internal support for the content marketing work you do/want to be doing.     SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/boost-internal-support-for-companys-content-joe-pulizzi-episode-112/    (FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 112. What steps can you take to get more internal support and buy-in for your content? Content marketing legend, Joe Pulizzi, joins Sarah to discuss the huge advantages that come from deploying an internal education plan to drive better long-term results. What you can do to help get more internal support for the content marketing work you do/want to be doing. 

  

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/boost-internal-support-for-companys-content-joe-pulizzi-episode-112/ 

 

(FREEBIE) 8 MISTAKES TO AVOID WHEN CREATING CONTENT MARKETING STRATEGY: https://view.flodesk.com/pages/64540b5e2597edecbb9925e9  

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2183 no 111. 8 Mistakes to Avoid When Creating Content Marketing Strategy https://cms.megaphone.fm/channel/marketingwithempathy EP 111. Sarah explains eight mistakes to avoid when creating your content marketing strategy. Avoid these to make your content plans that much better.     SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/8-mistakes-to-avoid-when-creating-content-marketing-strategy-episode-111/    (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 09 May 2023 10:30:00 -0000 8 Mistakes to Avoid When Creating Content Marketing Strategy full 111 Sarah Panus Sarah explains eight mistakes to avoid when creating your content marketing strategy. Avoid these to make your content plans that much better. EP 111. Sarah explains eight mistakes to avoid when creating your content marketing strategy. Avoid these to make your content plans that much better.     SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/8-mistakes-to-avoid-when-creating-content-marketing-strategy-episode-111/    (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 111. Sarah explains eight mistakes to avoid when creating your content marketing strategy. Avoid these to make your content plans that much better. 

  

SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/8-mistakes-to-avoid-when-creating-content-marketing-strategy-episode-111/ 

 

(FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1183 no 110. How StoryBrand Clarifies Marketing Messages https://cms.megaphone.fm/channel/marketingwithempathy EP 110. What is the StoryBrand marketing framework, and how can it help you clarify your marketing messages so you stop wasting millions of dollars and thousands of hours talking about the wrong things? Why does Sarah love this framework so much she decided to become a Certified StoryBrand Guide herself? Sarah answers all your Qs, so you can decide how to infuse StoryBrand to help make your content marketing clearer and more effective every single day.    SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-storybrand-clarifies-marketing-messages/     (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 02 May 2023 10:30:00 -0000 How StoryBrand Clarifies Marketing Messages full 110 Sarah Panus What is the StoryBrand marketing framework, and how can it help you clarify your marketing messages so you stop wasting millions of dollars and thousands of hours talking about the wrong things? Why does Sarah love this framework so much she decided to become a Certified StoryBrand Guide herself? Sarah answers all your Qs, so you can decide how to infuse StoryBrand to help make your content marketing clearer and more effective every single day. EP 110. What is the StoryBrand marketing framework, and how can it help you clarify your marketing messages so you stop wasting millions of dollars and thousands of hours talking about the wrong things? Why does Sarah love this framework so much she decided to become a Certified StoryBrand Guide herself? Sarah answers all your Qs, so you can decide how to infuse StoryBrand to help make your content marketing clearer and more effective every single day.    SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-storybrand-clarifies-marketing-messages/     (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 110. What is the StoryBrand marketing framework, and how can it help you clarify your marketing messages so you stop wasting millions of dollars and thousands of hours talking about the wrong things? Why does Sarah love this framework so much she decided to become a Certified StoryBrand Guide herself? Sarah answers all your Qs, so you can decide how to infuse StoryBrand to help make your content marketing clearer and more effective every single day. 

 

SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-storybrand-clarifies-marketing-messages/  

 

(FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1142 no 109. Creating Superfans, Brittany Hodak https://cms.megaphone.fm/channel/marketingwithempathy EP 109. Turn your customers into lifelong advocates -- SUPERFANS! Brittany Hodak tells you how, from her Creating Superfans book, including: the SUPER model, how to exceed expectations, and the important role every employee can play in brand storytelling. Plus, Brittany's giving you the first four chapters for free!    SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/creating-superfans-brittany-hodak-ep-109/    (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 25 Apr 2023 10:30:00 -0000 Creating Superfans, Brittany Hodak full 109 Sarah Panus Turn your customers into lifelong advocates -- SUPERFANS! Brittany Hodak tells you how, from her Creating Superfans book, including: the S.U.P.E.R. model, how to exceed expectations, and the important role every employee can play in brand storytelling. Plus, Brittany's giving you the first four chapters for free! EP 109. Turn your customers into lifelong advocates -- SUPERFANS! Brittany Hodak tells you how, from her Creating Superfans book, including: the SUPER model, how to exceed expectations, and the important role every employee can play in brand storytelling. Plus, Brittany's giving you the first four chapters for free!    SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/creating-superfans-brittany-hodak-ep-109/    (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 109. Turn your customers into lifelong advocates -- SUPERFANS! Brittany Hodak tells you how, from her Creating Superfans book, including: the SUPER model, how to exceed expectations, and the important role every employee can play in brand storytelling. Plus, Brittany's giving you the first four chapters for free! 

 

SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/creating-superfans-brittany-hodak-ep-109/ 

 

(FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1718 no 108. How to Be More Influential (part 2) - Gordon Glenister https://cms.megaphone.fm/channel/marketingwithempathy EP 108. How can you become more influential at work? International influencer marketing expert and author, Gordon Glenister joins Sarah with advice to help you in your career. Look at competitors for content insights to inform your own content strategy; your circle of friends; and tips to network and build your community with other influential people. SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/managing-influencer-marketing-and-becoming-more-influential-yourself-gordon-glenister-ep-107-108/    (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 19 Apr 2023 10:30:00 -0000 How to Be More Influential - Gordon Glenister full 108 Sarah Panus EP 108. How can you become more influential at work? International influencer marketing expert and author, Gordon Glenister joins Sarah with advice to help you in your career. Look at competitors for content insights to inform your own content strategy; your circle of friends; and tips to network and build your community with other influential people. EP 108. How can you become more influential at work? International influencer marketing expert and author, Gordon Glenister joins Sarah with advice to help you in your career. Look at competitors for content insights to inform your own content strategy; your circle of friends; and tips to network and build your community with other influential people. SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/managing-influencer-marketing-and-becoming-more-influential-yourself-gordon-glenister-ep-107-108/    (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 108. How can you become more influential at work? International influencer marketing expert and author, Gordon Glenister joins Sarah with advice to help you in your career. Look at competitors for content insights to inform your own content strategy; your circle of friends; and tips to network and build your community with other influential people.


SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

  

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/managing-influencer-marketing-and-becoming-more-influential-yourself-gordon-glenister-ep-107-108/ 

 

(FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 909 no 107. Influencer Marketing (part 1) - Gordon Glenister https://cms.megaphone.fm/channel/marketingwithempathy EP 107. Advice for working with influencers from international expert and author, Gordon Glenister. Why we follow certain influencers over others. The benefits of influencers beyond social media. Gordon’s favorite influencer tools and platforms. An example of employee influencer marketing. What makes the most successful campaigns; and how to invest in influencer marketing during budget cuts.   SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/managing-influencer-marketing-and-becoming-more-influential-yourself-gordon-glenister-ep-107-108/   (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 18 Apr 2023 10:30:00 -0000 Influencer Marketing - Gordon Glenister full 107 Sarah Panus EP 107. Advice for working with influencers from international expert and author, Gordon Glenister. Why we follow certain influencers over others. The benefits of influencers beyond social media. Gordon’s favorite influencer tools and platforms. An example of employee influencer marketing. What makes the most successful campaigns; and how to invest in influencer marketing during budget cuts. EP 107. Advice for working with influencers from international expert and author, Gordon Glenister. Why we follow certain influencers over others. The benefits of influencers beyond social media. Gordon’s favorite influencer tools and platforms. An example of employee influencer marketing. What makes the most successful campaigns; and how to invest in influencer marketing during budget cuts.   SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/managing-influencer-marketing-and-becoming-more-influential-yourself-gordon-glenister-ep-107-108/   (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 107. Advice for working with influencers from international expert and author, Gordon Glenister. Why we follow certain influencers over others. The benefits of influencers beyond social media. Gordon’s favorite influencer tools and platforms. An example of employee influencer marketing. What makes the most successful campaigns; and how to invest in influencer marketing during budget cuts.

 

SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/managing-influencer-marketing-and-becoming-more-influential-yourself-gordon-glenister-ep-107-108/

 

(FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1579 no 106. Better Decisions + Discover Yourself w/ These Frameworks, Brian Ondrako https://cms.megaphone.fm/channel/marketingwithempathy EP 106. 3 frameworks to help you discover yourself & make better career and life decisions. Brian Ondrako, is an expert on helping people make decisions and navigate to just get started. Your Toolbox of Knowledge; COMPASS Framework which includes auditing the people you surround yourself IRL and virtually; and the Feel Framework to map your short-term goals.      SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab       SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/better-decisions-discover-yourself-w-these-frameworks-brian-ondrako-ep-106/      (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e      Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 11 Apr 2023 10:30:00 -0000 Better Decisions + Discover Yourself w/ These Frameworks, Brian Ondrako full 106 Sarah Panus EP 106. 3 frameworks to help you discover yourself & make better career and life decisions. Brian Ondrako, is an expert on helping people make decisions and navigate to just get started. Your Toolbox of Knowledge; COMPASS Framework which includes auditing the people you surround yourself IRL and virtually; and the Feel Framework to map your short-term goals. EP 106. 3 frameworks to help you discover yourself & make better career and life decisions. Brian Ondrako, is an expert on helping people make decisions and navigate to just get started. Your Toolbox of Knowledge; COMPASS Framework which includes auditing the people you surround yourself IRL and virtually; and the Feel Framework to map your short-term goals.      SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab       SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/better-decisions-discover-yourself-w-these-frameworks-brian-ondrako-ep-106/      (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e      Learn more about your ad choices. Visit megaphone.fm/adchoices EP 106. 3 frameworks to help you discover yourself & make better career and life decisions. Brian Ondrako, is an expert on helping people make decisions and navigate to just get started. Your Toolbox of Knowledge; COMPASS Framework which includes auditing the people you surround yourself IRL and virtually; and the Feel Framework to map your short-term goals. 

 

 

SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/better-decisions-discover-yourself-w-these-frameworks-brian-ondrako-ep-106/ 

 

 

(FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   

 

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1689 no 105. Time Management Hacks for Marketers https://cms.megaphone.fm/channel/marketingwithempathy EP 105. Time management is a skill you can improve. Success and stress don't have to go hand in hand. Secret to crossing things off your to-do list, how to reduce distractions to make the most of your time, and setting boundaries at work. Useful time management strategies and hacks to implement for all content marketers from time management coach, Anna Dearmon Kornick.  SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/time-management-hacks-for-marketers-ep-105/    (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 Apr 2023 10:30:00 -0000 Time Management Hacks for Marketers full 105 Sarah Panus Time management is a skill you can improve. Success and stress don't have to go hand in hand. Secret to crossing things off your to-do list, how to reduce distractions to make the most of your time, and setting boundaries at work. Useful time management strategies and hacks to implement for all content marketers from time management coach, Anna Dearmon Kornick.  EP 105. Time management is a skill you can improve. Success and stress don't have to go hand in hand. Secret to crossing things off your to-do list, how to reduce distractions to make the most of your time, and setting boundaries at work. Useful time management strategies and hacks to implement for all content marketers from time management coach, Anna Dearmon Kornick.  SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/time-management-hacks-for-marketers-ep-105/    (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 105. Time management is a skill you can improve. Success and stress don't have to go hand in hand. Secret to crossing things off your to-do list, how to reduce distractions to make the most of your time, and setting boundaries at work. Useful time management strategies and hacks to implement for all content marketers from time management coach, Anna Dearmon Kornick. 


SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/time-management-hacks-for-marketers-ep-105/ 

 

(FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2587 no 104. Video Experts Share 9 Brands Doing Storytelling Well https://cms.megaphone.fm/channel/marketingwithempathy EP 104. Four video experts share examples of brands doing video storytelling well. A look back at the last 100 episodes, and top video brand mentions including: ToysRus, Ecolab, Nature Valley, Harvard Business School, Milwaukee Tool Company, J.Crew, Marriott, HP and AirBnB. Are you looking for ideas to improve your company's video storytelling content? This is the fifth and final part of the show's 100th episode five part series look back. SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/video-experts-share-9-brands-doing-storytelling-well-episode-104/    (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 28 Mar 2023 10:30:00 -0000 Video Experts Share 9 Brands Doing Storytelling Well full 104 Sarah Panus EP 104. Four video experts share examples of nine brands doing video storytelling well. A look back at the last 100 episodes, and top video brand mentions including: ToysRus, Ecolab, Nature Valley, Harvard Business School, Milwaukee Tool Company, J.Crew, Marriott, HP and AirBnB. Are you looking for ideas to improve your company's video storytelling content? This is the fifth and final part of the show's 100th episode five part series look back. EP 104. Four video experts share examples of brands doing video storytelling well. A look back at the last 100 episodes, and top video brand mentions including: ToysRus, Ecolab, Nature Valley, Harvard Business School, Milwaukee Tool Company, J.Crew, Marriott, HP and AirBnB. Are you looking for ideas to improve your company's video storytelling content? This is the fifth and final part of the show's 100th episode five part series look back. SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/video-experts-share-9-brands-doing-storytelling-well-episode-104/    (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 104. Four video experts share examples of brands doing video storytelling well. A look back at the last 100 episodes, and top video brand mentions including: ToysRus, Ecolab, Nature Valley, Harvard Business School, Milwaukee Tool Company, J.Crew, Marriott, HP and AirBnB. Are you looking for ideas to improve your company's video storytelling content? This is the fifth and final part of the show's 100th episode five part series look back.


SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/video-experts-share-9-brands-doing-storytelling-well-episode-104/ 

 

(FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1403 no 103. 5 Top Personal Care Tips for Marketers from Last 2 Years https://cms.megaphone.fm/channel/marketingwithempathy EP 103. You do a lot. As someone working in the content marketing space, you can't do great, creative storytelling work if you're personally not feeling your best. Right? Today's episode is part four of our 100 episode celebration, and recaps 5 of Sarah's favorite personal self-care guest tips from the last two years. What you deserve to know about your body, so you can lean into your God-given talents with joy each and every day.  SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/5-top-personal-care-tips-for-marketers-from-last-2-years-episode-103 (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 21 Mar 2023 10:30:00 -0000 5 Top Personal Care Tips for Marketers from Last 2 Years full 103 Sarah Panus EP 103. You do a lot. As someone working in the content marketing space, you can't do great, creative storytelling work if you're personally not feeling your best. Right? Today's episode is part four of our 100 episode celebration, and recaps 5 of Sarah's favorite personal self-care conversations from the last two years. What you deserve to know about your body, so you can lean into your God-given talents with joy each and every day. EP 103. You do a lot. As someone working in the content marketing space, you can't do great, creative storytelling work if you're personally not feeling your best. Right? Today's episode is part four of our 100 episode celebration, and recaps 5 of Sarah's favorite personal self-care guest tips from the last two years. What you deserve to know about your body, so you can lean into your God-given talents with joy each and every day.  SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/5-top-personal-care-tips-for-marketers-from-last-2-years-episode-103 (FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 103. You do a lot. As someone working in the content marketing space, you can't do great, creative storytelling work if you're personally not feeling your best. Right? Today's episode is part four of our 100 episode celebration, and recaps 5 of Sarah's favorite personal self-care guest tips from the last two years. What you deserve to know about your body, so you can lean into your God-given talents with joy each and every day. 


SLACK: JOIN free Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab 


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/5-top-personal-care-tips-for-marketers-from-last-2-years-episode-103


(FREEBIE) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

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]]> 2325 no 102. Best Influence Marketing Episodes from Last 2 Years https://cms.megaphone.fm/channel/marketingwithempathy EP 102. Influence vs. Influencer Marketing. Do you currently use or want to use influencers in your storytelling plans to attract new and repeat customers? The reality is many marketers still think about influencers wrong, and they're missing the huge landscape of opportunities to influence their audiences. Sarah shares her favorite influence marketing conversations from the last two years to help you define the best way you should be using influencers. (free) JOIN Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/top-influence-marketing-episodes-from-last-2-years-episode-102/    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 07 Mar 2023 11:30:00 -0000 Best Influence Marketing Episodes from Last 2 Years full 102 Sarah Panus EP 102. Influence vs. Influencer Marketing. Do you currently use or want to use influencers in your storytelling plans to attract new and repeat customers? The reality is many marketers still think about influencers wrong, and they're missing the huge landscape of opportunities to influence their audiences. Sarah shares her favorite influence marketing conversations from the last two years to help you define the best way you should be using influencers. EP 102. Influence vs. Influencer Marketing. Do you currently use or want to use influencers in your storytelling plans to attract new and repeat customers? The reality is many marketers still think about influencers wrong, and they're missing the huge landscape of opportunities to influence their audiences. Sarah shares her favorite influence marketing conversations from the last two years to help you define the best way you should be using influencers. (free) JOIN Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/top-influence-marketing-episodes-from-last-2-years-episode-102/    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 102. Influence vs. Influencer Marketing. Do you currently use or want to use influencers in your storytelling plans to attract new and repeat customers? The reality is many marketers still think about influencers wrong, and they're missing the huge landscape of opportunities to influence their audiences. Sarah shares her favorite influence marketing conversations from the last two years to help you define the best way you should be using influencers.


(free) JOIN Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/top-influence-marketing-episodes-from-last-2-years-episode-102/ 

 

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]]> 1878 no 101. Top 4 Empathy Convos From Last 2 Years https://cms.megaphone.fm/channel/marketingwithempathy EP 101. How can you infuse more empathy into your storytelling content this year? How do you try to better understand what your audience is thinking or feeling? Sarah shares four of her favorite empathy specific snippets from the last 100 episodes, to help you better connect with your audience, heart to heart and mind to mind. Hear from Rob Volpe, Kavita Lokchander, Laura Larios and April Seifert.   (free) JOIN Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/top-4-empathy-convos-from-last-2-years-episode-101/    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 28 Feb 2023 11:30:00 -0000 Top 4 Empathy Convos From Last 2 Years full 101 Sarah Panus EP 101. How can you infuse more empathy into your storytelling content this year? How do you try to better understand what your audience is thinking or feeling? Sarah shares four of her favorite empathy specific snippets from the last 100 episodes, to help you better connect with your audience, heart to heart and mind to mind. Hear from Rob Volpe, Kavita Lokchander, Laura Larios and April Seifert. EP 101. How can you infuse more empathy into your storytelling content this year? How do you try to better understand what your audience is thinking or feeling? Sarah shares four of her favorite empathy specific snippets from the last 100 episodes, to help you better connect with your audience, heart to heart and mind to mind. Hear from Rob Volpe, Kavita Lokchander, Laura Larios and April Seifert.   (free) JOIN Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/top-4-empathy-convos-from-last-2-years-episode-101/    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 101. How can you infuse more empathy into your storytelling content this year? How do you try to better understand what your audience is thinking or feeling? Sarah shares four of her favorite empathy specific snippets from the last 100 episodes, to help you better connect with your audience, heart to heart and mind to mind. Hear from Rob Volpe, Kavita Lokchander, Laura Larios and April Seifert.

 

(free) JOIN Marketing With Empathy® Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/top-4-empathy-convos-from-last-2-years-episode-101/ 

 

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]]> 2063 no 100. Top 6 Brand Storytelling Examples from Last 2 Years https://cms.megaphone.fm/channel/marketingwithempathy EP 100. How six different brands use storytelling. Sarah’s favorite conversations with brands that demonstrate the power of leaning into brand storytelling, having faith in the process, and truly marketing with empathy. Shutterfly, TD Bank, Sleep Number, Deluxe, 3M, and Red Wing Shoe Co.    (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/top-6-brand-storytelling-examples-from-last-2-years-episode-100/    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 21 Feb 2023 11:30:00 -0000 Top 6 Brand Storytelling Examples from Last 2 Years full 100 Sarah Panus EP 100. How six different brands use storytelling. Sarah’s favorite conversations with brands that demonstrate the power of leaning into brand storytelling, having faith in the process, and truly marketing with empathy. Shutterfly, TD Bank, Sleep Number, Deluxe, 3M, and Red Wing Shoe Co. EP 100. How six different brands use storytelling. Sarah’s favorite conversations with brands that demonstrate the power of leaning into brand storytelling, having faith in the process, and truly marketing with empathy. Shutterfly, TD Bank, Sleep Number, Deluxe, 3M, and Red Wing Shoe Co.    (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/top-6-brand-storytelling-examples-from-last-2-years-episode-100/    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 100. How six different brands use storytelling. Sarah’s favorite conversations with brands that demonstrate the power of leaning into brand storytelling, having faith in the process, and truly marketing with empathy. Shutterfly, TD Bank, Sleep Number, Deluxe, 3M, and Red Wing Shoe Co. 

 

(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling pros, like yourself at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/top-6-brand-storytelling-examples-from-last-2-years-episode-100/ 

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

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]]> 2263 no 99. Create Better Corporate Videos - Tony Gnau https://cms.megaphone.fm/channel/marketingwithempathy EP 99. Emmy winner, author of "Lights, Camera, Impact" & video expert, Tony Gnau of T60Productions, shares how to create more engaging corporate videos. Three core videos every company needs; tips to develop a video strategy to get alignment from others; and how to make better (less boring) testimonial videos. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/title-tony-gnau-episode-99/    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   JOIN MWE Slack community: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 14 Feb 2023 11:30:00 -0000 Create Better Corporate Videos - Tony Gnau full 99 Sarah Panus 99. Emmy winner, author & video expert, Tony Gnau of T60Productions shares how to you create more engaging corporate videos? Three core videos every company needs; tips to develop a video strategy to get alignment from others; and make better testimonial videos. EP 99. Emmy winner, author of "Lights, Camera, Impact" & video expert, Tony Gnau of T60Productions, shares how to create more engaging corporate videos. Three core videos every company needs; tips to develop a video strategy to get alignment from others; and how to make better (less boring) testimonial videos. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/title-tony-gnau-episode-99/    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   JOIN MWE Slack community: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices EP 99. Emmy winner, author of "Lights, Camera, Impact" & video expert, Tony Gnau of T60Productions, shares how to create more engaging corporate videos. Three core videos every company needs; tips to develop a video strategy to get alignment from others; and how to make better (less boring) testimonial videos.


VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/title-tony-gnau-episode-99/ 

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  


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]]> 2241 no 98. Smash Organizational Silos w/Content Calendar - Annum https://cms.megaphone.fm/channel/marketingwithempathy EP 98. How do you smash organizational silos to improve your storytelling marketing results? By creating an integrated content calendar. CEO of Annum, Patty Radford Henderson is on a mission to solve this top issue identified by CMOs.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/smash-organizational-silos-w-integrated-content-calendar-episode-98/  (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 07 Feb 2023 11:30:00 -0000 Smash Organizational Silos w/Content Calendar - Annum full 98 Sarah Panus How do you smash organizational silos to improve your storytelling marketing results? By creating an integrated content calendar. CEO of Annum, Patty Radford Henderson is on a mission to solve this top issue identified by CMOs. EP 98. How do you smash organizational silos to improve your storytelling marketing results? By creating an integrated content calendar. CEO of Annum, Patty Radford Henderson is on a mission to solve this top issue identified by CMOs.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/smash-organizational-silos-w-integrated-content-calendar-episode-98/  (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 98. How do you smash organizational silos to improve your storytelling marketing results? By creating an integrated content calendar. CEO of Annum, Patty Radford Henderson is on a mission to solve this top issue identified by CMOs. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/smash-organizational-silos-w-integrated-content-calendar-episode-98/ 


(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab


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]]> 1803 no 97. Do This to Gather Deeper Consumer Insights - April Seifert, Sprocket https://cms.megaphone.fm/channel/marketingwithempathy EP 97. Blend psychology and research with marketing to get deeper insights on your consumers, and empower your brand storytelling marketing efforts. Take the guesswork out of what to create. Guest expert, and Sprocket founder and President, April Seifert Ph.D helps companies understand their consumers even better, and then translate research findings into tangible action steps.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/do-this-to-gather-deeper-consumer-insights-april-siefert-episode-97/     (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 31 Jan 2023 11:30:00 -0000 Do This to Gather Deeper Consumer Insights full 97 Sarah Panus EP 97. Blend psychology and research with marketing to get deeper insights on your consumers, and empower your brand storytelling marketing efforts. Take the guesswork out of what to create. Guest expert, and Sprocket founder and President, April Seifert Ph.D helps companies understand their consumers even better, and then translate research findings into tangible action steps. EP 97. Blend psychology and research with marketing to get deeper insights on your consumers, and empower your brand storytelling marketing efforts. Take the guesswork out of what to create. Guest expert, and Sprocket founder and President, April Seifert Ph.D helps companies understand their consumers even better, and then translate research findings into tangible action steps.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/do-this-to-gather-deeper-consumer-insights-april-siefert-episode-97/     (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab     (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 97. Blend psychology and research with marketing to get deeper insights on your consumers, and empower your brand storytelling marketing efforts. Take the guesswork out of what to create. Guest expert, and Sprocket founder and President, April Seifert Ph.D helps companies understand their consumers even better, and then translate research findings into tangible action steps. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/do-this-to-gather-deeper-consumer-insights-april-siefert-episode-97/ 

 

 (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab 

  

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]]> 2409 no 96. Video Storytelling from National TV Anchor Turned Brand Storyteller https://cms.megaphone.fm/channel/marketingwithempathy EP 96. *EDITED RERUN* How can you merge journalism and marketing to create better, more authentic, videos people don't want to skip? Heidi Collins, former national TV news anchor, turned corporate video storyteller describes that sweet spot between journalism and marketing = JournoMarketing™. Tips to make compelling video stories that still feel natural and genuine; which brands are doing it well; and how best to structure a team with a focus on JournoMarketing™. (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/video-storytelling-from-national-tv-anchor-turned-corporate-storyteller-heidi-collins-episode-96/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 24 Jan 2023 11:30:00 -0000 Video Storytelling from National TV Anchor Turned Brand Storyteller full 96 Sarah Panus How can you merge journalism and marketing to create better, more authentic, videos people don't want to skip? Heidi Collins, former national TV news anchor, turned corporate video storyteller describes that sweet spot between journalism and marketing = JournoMarketing™. Tips to make compelling video stories that still feel natural and genuine; which brands are doing it well; and how best to structure a team with a focus on JournoMarketing™. EP 96. *EDITED RERUN* How can you merge journalism and marketing to create better, more authentic, videos people don't want to skip? Heidi Collins, former national TV news anchor, turned corporate video storyteller describes that sweet spot between journalism and marketing = JournoMarketing™. Tips to make compelling video stories that still feel natural and genuine; which brands are doing it well; and how best to structure a team with a focus on JournoMarketing™. (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/video-storytelling-from-national-tv-anchor-turned-corporate-storyteller-heidi-collins-episode-96/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 96. *EDITED RERUN* How can you merge journalism and marketing to create better, more authentic, videos people don't want to skip? Heidi Collins, former national TV news anchor, turned corporate video storyteller describes that sweet spot between journalism and marketing = JournoMarketing™. Tips to make compelling video stories that still feel natural and genuine; which brands are doing it well; and how best to structure a team with a focus on JournoMarketing™.


(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/video-storytelling-from-national-tv-anchor-turned-corporate-storyteller-heidi-collins-episode-96/

 

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]]> 1767 95. Quizzes to Attract & Engage Customers – Helen Munshi https://cms.megaphone.fm/channel/marketingwithempathy EP 95. Quizzes! Online business growth strategist and trained quiz funnel expert, Helen Munshi, explains how to create quiz funnels to help attract new leads, engage existing customers, and gain incredible data insights to inform your brand storytelling content.    (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/quizzes-to-attract-engage-customers-helen-munshi-episode-95/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 17 Jan 2023 15:45:00 -0000 Quizzes to Attract & Engage Customers – Helen Munshi full 95 Sarah Panus Online business growth strategist and trained quiz funnel expert, Helen Munshi, explains how to create quiz funnels to help attract new leads, engage existing customers, and gain incredible data insights to inform your brand storytelling content. EP 95. Quizzes! Online business growth strategist and trained quiz funnel expert, Helen Munshi, explains how to create quiz funnels to help attract new leads, engage existing customers, and gain incredible data insights to inform your brand storytelling content.    (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/quizzes-to-attract-engage-customers-helen-munshi-episode-95/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     Learn more about your ad choices. Visit megaphone.fm/adchoices EP 95. Quizzes! Online business growth strategist and trained quiz funnel expert, Helen Munshi, explains how to create quiz funnels to help attract new leads, engage existing customers, and gain incredible data insights to inform your brand storytelling content. 

 

(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/quizzes-to-attract-engage-customers-helen-munshi-episode-95/

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

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]]> 2101 no 94. Behavior Economics: Predict Shopping Trends, Product Packaging - Siena Dexter, SmashBrand https://cms.megaphone.fm/channel/marketingwithempathy EP 94. Behavior economics expert, Siena Dexter from Smashbrand, shares current trends in consumer shopping behaviors; and, how storytelling plays a role in product packaging to help ensure our products are a best seller off the shelf now and in the future. How these things can help predict retail behavior at point of sale, ultimately helping you connect with your customers to achieve business goals.  (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/behavior-economics-predict-shopping-trends-product-packaging-episode-94/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 10 Jan 2023 11:30:00 -0000 Behavior Economics: Predict Shopping Trends & Product Packaging full 94 Sarah Panus Using behavior economics to predict trends in consumer shopping behaviors; and, how storytelling plays a role in product packaging to help ensure our products are a best seller off the shelf now and in the future. EP 94. Behavior economics expert, Siena Dexter from Smashbrand, shares current trends in consumer shopping behaviors; and, how storytelling plays a role in product packaging to help ensure our products are a best seller off the shelf now and in the future. How these things can help predict retail behavior at point of sale, ultimately helping you connect with your customers to achieve business goals.  (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/behavior-economics-predict-shopping-trends-product-packaging-episode-94/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 94. Behavior economics expert, Siena Dexter from Smashbrand, shares current trends in consumer shopping behaviors; and, how storytelling plays a role in product packaging to help ensure our products are a best seller off the shelf now and in the future. How these things can help predict retail behavior at point of sale, ultimately helping you connect with your customers to achieve business goals. 


(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/behavior-economics-predict-shopping-trends-product-packaging-episode-94/

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

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]]> 2001 no 93. Mental Health & Body Odor- Harrys & Lume - Michael Moore https://cms.megaphone.fm/channel/marketingwithempathy EP 93. Behind-the-scenes of how two companies connect with their audiences. Harry’s men’s razor and body care products are tackling men’s mental health. And, Lume, an all-over body deodorant, is successfully talking about a sensitive topic with women via iPhone content from its doctor founder.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/mental-health-body-odor-harrys-and-lume-storytelling-examples/   (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 03 Jan 2023 11:30:00 -0000 Mental Health & Body Odor- Harrys & Lume - Michael Moore full 93 Sarah Panus EP 93. Behind-the-scenes of how two companies connect with their audiences. Harry’s men’s razor and body care products are tackling men’s mental health. And, Lume, an all-over body deodorant, is successfully talking about a sensitive topic with women via iPhone content from its doctor founder. EP 93. Behind-the-scenes of how two companies connect with their audiences. Harry’s men’s razor and body care products are tackling men’s mental health. And, Lume, an all-over body deodorant, is successfully talking about a sensitive topic with women via iPhone content from its doctor founder.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/mental-health-body-odor-harrys-and-lume-storytelling-examples/   (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 93. Behind-the-scenes of how two companies connect with their audiences. Harry’s men’s razor and body care products are tackling men’s mental health. And, Lume, an all-over body deodorant, is successfully talking about a sensitive topic with women via iPhone content from its doctor founder. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/mental-health-body-odor-harrys-and-lume-storytelling-examples/

 

(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab 

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

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]]> 1936 no 92. Year 2 Podcast & Business Insight Recap https://cms.megaphone.fm/channel/marketingwithempathy EP 92. What can you learn from Sarah’s second year of running the Marketing with Empathy® podcast and Kindred Speak® brand storytelling consulting company? Listen as Sarah reflects on this past year; what she’s learned and changed with the podcast; and a key opp she sees all brands needing help with to advance brand storytelling inside their orgs. (free) JOIN the Marketing With Empathy® Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/year-2-podcast-and-business-insights-episode-92/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 13 Dec 2022 17:06:00 -0000 Year 2 Podcast & Business Insight Recap full 92 Sarah Panus Learn from Sarah's 2nd year recap of running this podcast and her brand storytelling consulting business; likes, dislikes, and key things she sees all brands need help with to advance brand storytelling inside their companies. EP 92. What can you learn from Sarah’s second year of running the Marketing with Empathy® podcast and Kindred Speak® brand storytelling consulting company? Listen as Sarah reflects on this past year; what she’s learned and changed with the podcast; and a key opp she sees all brands needing help with to advance brand storytelling inside their orgs. (free) JOIN the Marketing With Empathy® Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/year-2-podcast-and-business-insights-episode-92/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 92. What can you learn from Sarah’s second year of running the Marketing with Empathy® podcast and Kindred Speak® brand storytelling consulting company? Listen as Sarah reflects on this past year; what she’s learned and changed with the podcast; and a key opp she sees all brands needing help with to advance brand storytelling inside their orgs.


(free) JOIN the Marketing With Empathy® Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/year-2-podcast-and-business-insights-episode-92/

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1621 no 91. Alice Riot Uses NFTs This Way - Kelly Groehler https://cms.megaphone.fm/channel/marketingwithempathy EP 91. Our journey to understand NFTs and Web3 continues. Sarah talks to a company using them. Kelly Groehler is CEO of art curation and Web3 agency, Alice Riot. How they’re using NFTs, her early thoughts on Web3, and storytelling marketing implications. (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/nft-web3-metaverse-storytelling-marketing-alice-riot-kelly-groehler-ep-91/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 06 Dec 2022 11:30:00 -0000 Alice Riot Uses NFTs This Way - Kelly Groehler full 91 Sarah Panus Our journey to understand NFTs and Web3 continues. Sarah talks to a company using them. Kelly Groehler is CEO of art curation and Web3 agency, Alice Riot. How they’re using NFTs, her early thoughts on Web3, and storytelling marketing implications. EP 91. Our journey to understand NFTs and Web3 continues. Sarah talks to a company using them. Kelly Groehler is CEO of art curation and Web3 agency, Alice Riot. How they’re using NFTs, her early thoughts on Web3, and storytelling marketing implications. (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/nft-web3-metaverse-storytelling-marketing-alice-riot-kelly-groehler-ep-91/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 91. Our journey to understand NFTs and Web3 continues. Sarah talks to a company using them. Kelly Groehler is CEO of art curation and Web3 agency, Alice Riot. How they’re using NFTs, her early thoughts on Web3, and storytelling marketing implications.


(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/nft-web3-metaverse-storytelling-marketing-alice-riot-kelly-groehler-ep-91/

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2433 no 90. Intro to NFTs, Web3, Metaverse - Joseph Jaffe (is not Famous) https://cms.megaphone.fm/channel/marketingwithempathy EP 90. Confused by NFTs, Web3, Metaverse, cryptocurrency, and how to think about them in your storytelling plans? Expert, Joseph Jaffe explains what each is, the notion of community capitalism, and storytelling marketing implications. (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/intro-to-nfts-web3-metaverse-joseph-jaffe-is-not-famous-episode-90/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 29 Nov 2022 11:30:00 -0000 Intro to NFT, Web3, Metaverse - Joseph Jaffe (is not Famous) full 90 Sarah Panus Confused by NFTs, Web3, Metaverse, cryptocurrency, and how to think about them in your storytelling plans? Expert, Joseph Jaffe explains what each is, the notion of community capitalism, and storytelling marketing implications. EP 90. Confused by NFTs, Web3, Metaverse, cryptocurrency, and how to think about them in your storytelling plans? Expert, Joseph Jaffe explains what each is, the notion of community capitalism, and storytelling marketing implications. (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/intro-to-nfts-web3-metaverse-joseph-jaffe-is-not-famous-episode-90/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 90. Confused by NFTs, Web3, Metaverse, cryptocurrency, and how to think about them in your storytelling plans? Expert, Joseph Jaffe explains what each is, the notion of community capitalism, and storytelling marketing implications.


(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/intro-to-nfts-web3-metaverse-joseph-jaffe-is-not-famous-episode-90/

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 3194 no 89. Free Brand Storytelling Marketer Community https://cms.megaphone.fm/channel/marketingwithempathy EP 89. Love the Marketing With Empathy podcast and can't wait to connect with other like-minded marketers? Want to learn more about connecting with audiences through storytelling? Be part of a free community with more content marketing strategists where you can meet and share ideas? There’s a new Marketing With Empathy podcast community Facebook group for this. What happens inside the group? Why join? Who’s already in it? and Why did Sarah create it? (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab **UPDATED link - moved from Facebook to Slack now**   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/new-free-community-for-brand-storytelling-marketers-episode-89/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 22 Nov 2022 11:30:00 -0000 Free Brand Storytelling Marketer Community full 89 Sarah Panus Love the Marketing With Empathy podcast and can't wait to connect with other like-minded marketers? Want to learn more about connecting with audiences through storytelling? Be part of a free community with more content marketing strategists where you can meet and share ideas? There’s a new Marketing With Empathy podcast community Facebook group for this. What happens inside the group? Why join? Who’s already in it? and Why did Sarah create it? EP 89. Love the Marketing With Empathy podcast and can't wait to connect with other like-minded marketers? Want to learn more about connecting with audiences through storytelling? Be part of a free community with more content marketing strategists where you can meet and share ideas? There’s a new Marketing With Empathy podcast community Facebook group for this. What happens inside the group? Why join? Who’s already in it? and Why did Sarah create it? (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab **UPDATED link - moved from Facebook to Slack now**   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/new-free-community-for-brand-storytelling-marketers-episode-89/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 89. Love the Marketing With Empathy podcast and can't wait to connect with other like-minded marketers? Want to learn more about connecting with audiences through storytelling? Be part of a free community with more content marketing strategists where you can meet and share ideas? There’s a new Marketing With Empathy podcast community Facebook group for this. What happens inside the group? Why join? Who’s already in it? and Why did Sarah create it?


(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab **UPDATED link - moved from Facebook to Slack now**

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/new-free-community-for-brand-storytelling-marketers-episode-89/

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 570 no 88. Jia Loungewear: It's Not Bad to Think Small - Katie Charrier https://cms.megaphone.fm/channel/marketingwithempathy EP 88. Usually we say it's bad to think small, right? But today we're kind of flipping this to find a moment when thinking small isn't bad. Are you racing past some key foundational storytelling elements that small businesses do really well to connect with their audiences? Guest and small business owner, Katie Charrier, of Jia Loungewear, shares what storytelling is like for her new small business. Reminder to be more thoughtful about the small ways you can connect with your audience through storytelling. (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/jia-loungewear-its-not-bad-to-think-small-katie-charrier-episode-88/   (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Shop: https://jialoungewear.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 15 Nov 2022 11:30:00 -0000 Jia Loungewear: It's Not Bad to Think Small - Katie Charrier full 88 Sarah Panus Usually we say it's bad to think small, right? But today we're kind of flipping this to find a moment when thinking small isn't bad. Are you racing past some key foundational storytelling elements that small businesses do really well to connect with their audiences? Guest and small business owner, Katie Charrier, of Jia Loungewear, shares what storytelling is like for her new small business. Reminder to be more thoughtful about the small ways you can connect with your audience through storytelling. EP 88. Usually we say it's bad to think small, right? But today we're kind of flipping this to find a moment when thinking small isn't bad. Are you racing past some key foundational storytelling elements that small businesses do really well to connect with their audiences? Guest and small business owner, Katie Charrier, of Jia Loungewear, shares what storytelling is like for her new small business. Reminder to be more thoughtful about the small ways you can connect with your audience through storytelling. (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/jia-loungewear-its-not-bad-to-think-small-katie-charrier-episode-88/   (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Shop: https://jialoungewear.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 88. Usually we say it's bad to think small, right? But today we're kind of flipping this to find a moment when thinking small isn't bad. Are you racing past some key foundational storytelling elements that small businesses do really well to connect with their audiences? Guest and small business owner, Katie Charrier, of Jia Loungewear, shares what storytelling is like for her new small business. Reminder to be more thoughtful about the small ways you can connect with your audience through storytelling.


(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/jia-loungewear-its-not-bad-to-think-small-katie-charrier-episode-88/

 

(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab


Shop: https://jialoungewear.com/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1555 no 87. How to Create a Content Performance Culture - Christoph Trappe https://cms.megaphone.fm/channel/marketingwithempathy EP 87. What it takes to create a content performance culture. What is it? Why do you need it? And how do you help create it at work to support your own brand storytelling growth journey? Podcaster and content expert, Christoph Trappe, joins Sarah to discuss.    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-create-a-content-performance-culture-christoph-trappe-episode-87/   (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 08 Nov 2022 11:30:00 -0000 How to Create a Content Performance Culture - Christoph Trappe full 87 Sarah Panus What it takes to create a content performance culture. What is it? Why do you need it? And how do you help create it at work to support your own brand storytelling growth journey? Podcaster and content expert, Christoph Trappe, joins Sarah to discuss. EP 87. What it takes to create a content performance culture. What is it? Why do you need it? And how do you help create it at work to support your own brand storytelling growth journey? Podcaster and content expert, Christoph Trappe, joins Sarah to discuss.    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-create-a-content-performance-culture-christoph-trappe-episode-87/   (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices EP 87. What it takes to create a content performance culture. What is it? Why do you need it? And how do you help create it at work to support your own brand storytelling growth journey? Podcaster and content expert, Christoph Trappe, joins Sarah to discuss. 

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-create-a-content-performance-culture-christoph-trappe-episode-87/

 

(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1636 no 86. How I Became a Successful Brand Storytelling Strategist (without sacrificing my family or sanity) https://cms.megaphone.fm/channel/marketingwithempathy EP 86. What it took to become a successful brand storytelling strategist. Sarah's personal journey the last 20 years. Do you hear a bit of yourself in this story? How she learned to punch fear in the face, and step into her confidence to lead/grow $10 million content plans/teams. And, learned to do so without sacrificing time away from her number one priority: family. (freebie) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-sarah-became-a-successful-brand-storytelling-strategist-without-sacrificing-family-or-sanity-episode-86/ (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 01 Nov 2022 10:30:00 -0000 How I Became a Successful Brand Storytelling Strategist (without sacrificing my family or sanity) full 86 Sarah Panus What it took to become a successful brand storytelling strategist. Sarah's personal journey the last 20 years. Do you hear a bit of yourself in this story? How she learned to punch fear in the face, and step into her confidence to lead/grow $10 million content plans/teams. And, learned to do so without sacrificing time away from her number one priority: family. EP 86. What it took to become a successful brand storytelling strategist. Sarah's personal journey the last 20 years. Do you hear a bit of yourself in this story? How she learned to punch fear in the face, and step into her confidence to lead/grow $10 million content plans/teams. And, learned to do so without sacrificing time away from her number one priority: family. (freebie) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-sarah-became-a-successful-brand-storytelling-strategist-without-sacrificing-family-or-sanity-episode-86/ (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices EP 86. What it took to become a successful brand storytelling strategist. Sarah's personal journey the last 20 years. Do you hear a bit of yourself in this story? How she learned to punch fear in the face, and step into her confidence to lead/grow $10 million content plans/teams. And, learned to do so without sacrificing time away from her number one priority: family.


(freebie) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-sarah-became-a-successful-brand-storytelling-strategist-without-sacrificing-family-or-sanity-episode-86/


(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab

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]]> 1414 no 85. 9 Steps to Get Your Blog to Rank on Google - Antonie Meeker, AM Marketing SEO https://cms.megaphone.fm/channel/marketingwithempathy EP 85. We reverse engineer the nine steps it takes to help get your blog to rank on Google, and discuss if you should be worried about Google's newest “quality content” algorithm change. Get your pen and paper ready to take notes as SEO expert, Antonie Meeker joins Sarah to outline a 9-step recipe to help you more confidently plan and review your brand's blog content going forward.    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/9-steps-to-help-your-blog-rank-on-google-antonie-meeker-episode-85/ (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 25 Oct 2022 10:30:00 -0000 9 Steps to Get Your Blog to Rank on Google - Antonie Meeker, AM Marketing SEO full 85 Sarah Panus 9-step recipe to help you more confidently plan and review your brand's blog content going forward. EP 85. We reverse engineer the nine steps it takes to help get your blog to rank on Google, and discuss if you should be worried about Google's newest “quality content” algorithm change. Get your pen and paper ready to take notes as SEO expert, Antonie Meeker joins Sarah to outline a 9-step recipe to help you more confidently plan and review your brand's blog content going forward.    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/9-steps-to-help-your-blog-rank-on-google-antonie-meeker-episode-85/ (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab Learn more about your ad choices. Visit megaphone.fm/adchoices EP 85. We reverse engineer the nine steps it takes to help get your blog to rank on Google, and discuss if you should be worried about Google's newest “quality content” algorithm change. Get your pen and paper ready to take notes as SEO expert, Antonie Meeker joins Sarah to outline a 9-step recipe to help you more confidently plan and review your brand's blog content going forward. 

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/9-steps-to-help-your-blog-rank-on-google-antonie-meeker-episode-85/


(free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab

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]]> 1882 no 84. 3 Marketing Tactics to Grow Your Brand Podcast – Erik Jacobson, Lemonpie & Hatch CEO https://cms.megaphone.fm/channel/marketingwithempathy EP 84. Podcasting guru and CEO, Erik Jacobson, shares a smart upper, mid, and low funnel tactical approach to podcasting to help you plan how your brand podcast best supports your content marketing funnel, and drives the best ROI. PLUS, three tested & proven techniques to attract more people to grow your podcast show. Erik’s gone from zero to seven figures in revenue helping more than 200 brands use podcast-to-podcast marketing techniques to build brand awareness, trust, generate qualified leads, and drive revenue.    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/3-marketing-tactics-to-grow-your-brand-podcast-erik-jacobson-episode-84/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 18 Oct 2022 10:30:00 -0000 3 Podcast Marketing Funnel Tactics to Grow Your Brand Podcast – Erik Jacobson, Lemonpie & Hatch CEO full 84 Sarah Panus Tested & proven techniques to attract more people to grow your podcast show. Podcasting guru and CEO, Erik Jacobson, shares a smart upper, mid, and low funnel tactical approach to podcasting to help you plan how your brand podcast best supports your content marketing funnel, and drives the best ROI. PLUS, three tested & proven techniques to attract more people to grow your podcast show. EP 84. Podcasting guru and CEO, Erik Jacobson, shares a smart upper, mid, and low funnel tactical approach to podcasting to help you plan how your brand podcast best supports your content marketing funnel, and drives the best ROI. PLUS, three tested & proven techniques to attract more people to grow your podcast show. Erik’s gone from zero to seven figures in revenue helping more than 200 brands use podcast-to-podcast marketing techniques to build brand awareness, trust, generate qualified leads, and drive revenue.    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/3-marketing-tactics-to-grow-your-brand-podcast-erik-jacobson-episode-84/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 84. Podcasting guru and CEO, Erik Jacobson, shares a smart upper, mid, and low funnel tactical approach to podcasting to help you plan how your brand podcast best supports your content marketing funnel, and drives the best ROI. PLUS, three tested & proven techniques to attract more people to grow your podcast show. Erik’s gone from zero to seven figures in revenue helping more than 200 brands use podcast-to-podcast marketing techniques to build brand awareness, trust, generate qualified leads, and drive revenue. 

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/3-marketing-tactics-to-grow-your-brand-podcast-erik-jacobson-episode-84/

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]]> 2170 no 83. How Sleep Number Grew Storytelling – Lisa Bailey https://cms.megaphone.fm/channel/marketingwithempathy EP 83. Revised Rerun- Sleep Number didn’t always have the support it does today to do brand storytelling. And, they didn’t know it would drive top ROI results either. Sarah and Lisa Bailey reflect on how you can track the results of your own brand storytelling; how quickly or slowly you should test the waters; and what they'd do differently that you can learn from.   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-sleep-number-grew-storytelling-lisa-bailey-episode-83/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 11 Oct 2022 10:30:00 -0000 How Sleep Number Grew Storytelling – Lisa Bailey full 83 Sarah Panus Revised Rerun- Sleep Number didn’t always have the support it does today to do brand storytelling. And, they didn’t know it would drive top ROI results either. Sarah and Lisa Bailey reflect on how you can track the results of your own brand storytelling; how quickly or slowly you should test the waters; and what they'd do differently that you can learn from. EP 83. Revised Rerun- Sleep Number didn’t always have the support it does today to do brand storytelling. And, they didn’t know it would drive top ROI results either. Sarah and Lisa Bailey reflect on how you can track the results of your own brand storytelling; how quickly or slowly you should test the waters; and what they'd do differently that you can learn from.   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-sleep-number-grew-storytelling-lisa-bailey-episode-83/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 83. Revised Rerun- Sleep Number didn’t always have the support it does today to do brand storytelling. And, they didn’t know it would drive top ROI results either. Sarah and Lisa Bailey reflect on how you can track the results of your own brand storytelling; how quickly or slowly you should test the waters; and what they'd do differently that you can learn from.

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-sleep-number-grew-storytelling-lisa-bailey-episode-83/

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]]> 1319 no 82. Do Mental Rehearsal to Set Yourself Up for Success - Mindi Huebner https://cms.megaphone.fm/channel/marketingwithempathy EP 82. Can you hack your brain to be more creative & successful in your career? Mindset Mastery Coach, Mindi Huebner helps us explore a twist on “fake it till you make it” that might surprise you and become your secret sauce for maximum outcomes at work and in life.   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/do-mental-rehearsal-to-set-your-career-up-for-success-mindi-huebner-episode-82/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 Oct 2022 10:30:00 -0000 Do Mental Rehearsal to Set Yourself Up for Success full 82 Sarah Panus Can you hack your brain to be more creative & successful in your career? Mindset Mastery Coach, Mindi Huebner helps us explore a twist on “fake it till you make it” that might surprise you and become your secret sauce for maximum outcomes at work and in life. EP 82. Can you hack your brain to be more creative & successful in your career? Mindset Mastery Coach, Mindi Huebner helps us explore a twist on “fake it till you make it” that might surprise you and become your secret sauce for maximum outcomes at work and in life.   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/do-mental-rehearsal-to-set-your-career-up-for-success-mindi-huebner-episode-82/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 82. Can you hack your brain to be more creative & successful in your career? Mindset Mastery Coach, Mindi Huebner helps us explore a twist on “fake it till you make it” that might surprise you and become your secret sauce for maximum outcomes at work and in life.

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/do-mental-rehearsal-to-set-your-career-up-for-success-mindi-huebner-episode-82/

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]]> 1819 no 81. The One Way to Monetize Your Brand Podcast https://cms.megaphone.fm/channel/marketingwithempathy EP 81. Sarah outlines the one way to monetize your brand podcast. Don’t miss this in your content marketing and brand storytelling podcast plans.     (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/the-one-way-to-monetize-your-brand-podcast-episode-81/ JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 20 Sep 2022 10:30:00 -0000 The One Way to Monetize Your Brand Podcast full 81 Sarah Panus Sarah outlines the one way to monetize your brand podcast. Don’t miss this in your content marketing and brand storytelling podcast plans. EP 81. Sarah outlines the one way to monetize your brand podcast. Don’t miss this in your content marketing and brand storytelling podcast plans.     (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/the-one-way-to-monetize-your-brand-podcast-episode-81/ JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 81. Sarah outlines the one way to monetize your brand podcast. Don’t miss this in your content marketing and brand storytelling podcast plans.  

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/the-one-way-to-monetize-your-brand-podcast-episode-81/


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]]> 977 no 80. Content Measurement: How Brand Storytelling Saves Money https://cms.megaphone.fm/channel/marketingwithempathy EP 80. How to measure your brand content. You think about how to show the impact your brand storytelling content is having on the business. How much is it generating? BUT—what about how much money your content is SAVING your company? Sarah shares how to think about this in your next monthly metrics dashboard report at work.    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/content-measurement-how-brand-storytelling-saves-money-episode-80/   Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 14 Sep 2022 18:30:00 -0000 Content Measurement: How Brand Storytelling Saves Money full 80 Sarah Panus You're always asked to prove how much money you're generating. Sarah shares how to think about what it's SAVING for your next monthly metrics dashboard. EP 80. How to measure your brand content. You think about how to show the impact your brand storytelling content is having on the business. How much is it generating? BUT—what about how much money your content is SAVING your company? Sarah shares how to think about this in your next monthly metrics dashboard report at work.    (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/content-measurement-how-brand-storytelling-saves-money-episode-80/   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 80. How to measure your brand content. You think about how to show the impact your brand storytelling content is having on the business. How much is it generating? BUT—what about how much money your content is SAVING your company? Sarah shares how to think about this in your next monthly metrics dashboard report at work. 

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/content-measurement-how-brand-storytelling-saves-money-episode-80/

 

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]]> 821 no 79. Ask Your SEO Agency These Content Questions https://cms.megaphone.fm/channel/marketingwithempathy EP 79. Types of content insights to ask your SEO Agency for. Timing recommendations about how frequently to meet and discuss. Measurement questions to ask for. Quick advice to improve your brand storytelling content plans and strategy with your SEO Agency.     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/ask-your-seo-agency-these-content-questions-episode-79/   JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/    SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 06 Sep 2022 10:30:00 -0000 Ask Your SEO Agency These Content Questions full 79 Sarah Panus SEO is a gold mine of insights for your brand storytelling plans. Tips to improve your brand storytelling content plans and strategy with your SEO Agency. EP 79. Types of content insights to ask your SEO Agency for. Timing recommendations about how frequently to meet and discuss. Measurement questions to ask for. Quick advice to improve your brand storytelling content plans and strategy with your SEO Agency.     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/ask-your-seo-agency-these-content-questions-episode-79/   JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/    SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 79. Types of content insights to ask your SEO Agency for. Timing recommendations about how frequently to meet and discuss. Measurement questions to ask for. Quick advice to improve your brand storytelling content plans and strategy with your SEO Agency.  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/ask-your-seo-agency-these-content-questions-episode-79/

 

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SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e 

 

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]]> 1237 no 78. Disrupt an Industry + Direct Mail in Digital– Dave Fink, Postie (former Dollar Shave Club) https://cms.megaphone.fm/channel/marketingwithempathy EP 78. Stand out in your industry. First-hand account of what it was like the first five years of Dollar Shave Club’s explosive disruption in the razor industry? What did they do to make their story resonate w/their audience? And, how to use direct mail in the digital age through advanced metric-driven company, Postie. CEO Dave Fink unpacks his experiences to help you in your business.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/disrupt-an-industry-direct-mail-in-digital-dave-fink-postie-former-dollar-shave-club-episode-78/ (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 23 Aug 2022 10:30:00 -0000 Disrupt an Industry + Direct Mail in Digital– Dave Fink, Postie (former Dollar Shave Club) full 78 Sarah Panus Stand out in your industry. First-hand account of what it was like the first five years of Dollar Shave Club’s explosive disruption in the razor industry? What did they do to make their story resonate w/their audience? And, how to use direct mail in the digital age through advanced metric-driven company, Postie. CEO Dave Fink unpacks his experiences to help you in your business. EP 78. Stand out in your industry. First-hand account of what it was like the first five years of Dollar Shave Club’s explosive disruption in the razor industry? What did they do to make their story resonate w/their audience? And, how to use direct mail in the digital age through advanced metric-driven company, Postie. CEO Dave Fink unpacks his experiences to help you in your business.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/disrupt-an-industry-direct-mail-in-digital-dave-fink-postie-former-dollar-shave-club-episode-78/ (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 78. Stand out in your industry. First-hand account of what it was like the first five years of Dollar Shave Club’s explosive disruption in the razor industry? What did they do to make their story resonate w/their audience? And, how to use direct mail in the digital age through advanced metric-driven company, Postie. CEO Dave Fink unpacks his experiences to help you in your business. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/disrupt-an-industry-direct-mail-in-digital-dave-fink-postie-former-dollar-shave-club-episode-78/


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]]> 2826 no 77. Red Wing Shoe Co. Embraces Positive Side of Cultural Tension Moments– Aaron Seymour-Anderson https://cms.megaphone.fm/channel/marketingwithempathy EP 77. How Red Wing Shoe Co. Embraces its roots and customers by finding cultural tension moments and embracing the positive side of things. Aaron Seymour-Anderson explains how 3 storytelling campaigns came to light: Out of Fashion since 1905, Wall of Honor, and #LaborDayOn.     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/red-wing-shoe-co-embraces-positive-side-of-cultural-tension-moments-aaron-seymour-anderson-episode-77/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 16 Aug 2022 10:30:00 -0000 Red Wing Shoe Co. Embrace Positive Side of Cultural Tension Moments– Aaron Seymour-Anderson full 77 Sarah Panus BTS look at 3 storytelling campaigns: Out of Fashion since 1905, Wall of Honor, and #LaborDayOn. EP 77. How Red Wing Shoe Co. Embraces its roots and customers by finding cultural tension moments and embracing the positive side of things. Aaron Seymour-Anderson explains how 3 storytelling campaigns came to light: Out of Fashion since 1905, Wall of Honor, and #LaborDayOn.     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/red-wing-shoe-co-embraces-positive-side-of-cultural-tension-moments-aaron-seymour-anderson-episode-77/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 77. How Red Wing Shoe Co. Embraces its roots and customers by finding cultural tension moments and embracing the positive side of things. Aaron Seymour-Anderson explains how 3 storytelling campaigns came to light: Out of Fashion since 1905, Wall of Honor, and #LaborDayOn.  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/red-wing-shoe-co-embraces-positive-side-of-cultural-tension-moments-aaron-seymour-anderson-episode-77/

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

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]]> 2334 no 76. Are You Too Scared to Imagine Your Success? https://cms.megaphone.fm/channel/marketingwithempathy EP 76. How much do you believe in yourself? There’s something about people who are so confident they get what they want—even though they aren’t as qualified. What is it about people like Anna Delvey and Barry Bremen? And how can we drink just a bit more of the kool-aid they’re taking to unlock the next level of our own confidence to excel in our careers and personal lives?    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/are-you-too-scared-to-pretendimagine-your-success-episode-76/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 09 Aug 2022 10:30:00 -0000 Are You Too Scared to Imagine Your Success? full 76 Sarah Panus How can you mirror super-confident people to unlock the next level of our own confidence to excel in our careers and personal lives? How much do you believe in yourself? There’s something about people who are so confident they get what they want—even though they aren’t as qualified. What is it about people like Anna Delvey and Barry Bremen? And how can we drink just a bit more of the kool-aid they’re taking to unlock the next level of our own confidence to excel in our careers and personal lives? EP 76. How much do you believe in yourself? There’s something about people who are so confident they get what they want—even though they aren’t as qualified. What is it about people like Anna Delvey and Barry Bremen? And how can we drink just a bit more of the kool-aid they’re taking to unlock the next level of our own confidence to excel in our careers and personal lives?    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/are-you-too-scared-to-pretendimagine-your-success-episode-76/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 76. How much do you believe in yourself? There’s something about people who are so confident they get what they want—even though they aren’t as qualified. What is it about people like Anna Delvey and Barry Bremen? And how can we drink just a bit more of the kool-aid they’re taking to unlock the next level of our own confidence to excel in our careers and personal lives? 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/are-you-too-scared-to-pretendimagine-your-success-episode-76/

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

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]]> 936 no 75. 3M Experiential Storytelling at Events and Sponsorships – Collin Hummel https://cms.megaphone.fm/channel/marketingwithempathy Ep 75. Collin Hummel, 3M’s Senior Manager, Global Strategy Group unpacks 3 recent clever experiential brand storytelling examples. Turning a pro football stadium purple, 3M Open comeback after COVID, and Women’s Final Four remembrance of 50 years since Title IX.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/3m-experiential-storytelling-at-events-and-sponsorships-collin-hummel-episode-75/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 02 Aug 2022 10:30:00 -0000 3M Experiential Storytelling at Events and Sponsorships – Collin Hummel full 75 Sarah Panus 3 recent clever experiential brand storytelling examples: Turning a pro football stadium purple, 3M Open comeback after COVID, and Women’s Final Four remembrance of 50 years since Title IX. Ep 75. Collin Hummel, 3M’s Senior Manager, Global Strategy Group unpacks 3 recent clever experiential brand storytelling examples. Turning a pro football stadium purple, 3M Open comeback after COVID, and Women’s Final Four remembrance of 50 years since Title IX.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/3m-experiential-storytelling-at-events-and-sponsorships-collin-hummel-episode-75/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/   Learn more about your ad choices. Visit megaphone.fm/adchoices Ep 75. Collin Hummel, 3M’s Senior Manager, Global Strategy Group unpacks 3 recent clever experiential brand storytelling examples. Turning a pro football stadium purple, 3M Open comeback after COVID, and Women’s Final Four remembrance of 50 years since Title IX. 

 

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]]> 2042 no 74. How Your Menstrual Cycle Can Help You Excel at Work – Leah Brueggemann, Hormone Coach https://cms.megaphone.fm/channel/marketingwithempathy EP 74. What no one’s ever told women about how to be better at work. How your cycle influences your work output. Advice for how to structure your months. Tune into your body, with expert advice from Hormone Coach, Leah Brueggemann.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-your-menstrual-cycle-can-help-you-excel-at-work-leah-brueggemann-hormone-coach-episode-74/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 19 Jul 2022 10:30:00 -0000 How Your Menstrual Cycle Can Help You Excel at Work – Leah Brueggemann, Hormone Coach full 74 Sarah Panus What no one’s ever told women about how to be better at work. How your cycle influences your work output. Advice for how to structure your months. Tune into your body, with expert advice from Hormone Coach, Leah Brueggemann. EP 74. What no one’s ever told women about how to be better at work. How your cycle influences your work output. Advice for how to structure your months. Tune into your body, with expert advice from Hormone Coach, Leah Brueggemann.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-your-menstrual-cycle-can-help-you-excel-at-work-leah-brueggemann-hormone-coach-episode-74/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 74. What no one’s ever told women about how to be better at work. How your cycle influences your work output. Advice for how to structure your months. Tune into your body, with expert advice from Hormone Coach, Leah Brueggemann. 

 

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]]> 1897 no 73. Sleep Number’s Award-Winning Customer Loyalty Community – Lisa Erickson, Sleep Number https://cms.megaphone.fm/channel/marketingwithempathy EP 73. What makes Sleep Number’s customer loyalty and engagement community award-winning? How this billion-dollar U.S. retailer uses storytelling to engage and activate their current customers to drive repeat and referral business.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/sleep-numbers-award-winning-customer-loyalty-community-lisa-erickson-episode-73/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/  Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 05 Jul 2022 10:30:00 -0000 Sleep Number’s Award-Winning Customer Loyalty Community – Lisa Erickson, Sleep Number full 73 Sarah Panus Best-in-class example of how to engage your customers via storytelling. What makes Sleep Number’s customer loyalty and engagement community award-winning? How this billion-dollar U.S. retailer uses storytelling to engage and activate their current customers to drive repeat and referral business. EP 73. What makes Sleep Number’s customer loyalty and engagement community award-winning? How this billion-dollar U.S. retailer uses storytelling to engage and activate their current customers to drive repeat and referral business.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/sleep-numbers-award-winning-customer-loyalty-community-lisa-erickson-episode-73/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 73. What makes Sleep Number’s customer loyalty and engagement community award-winning? How this billion-dollar U.S. retailer uses storytelling to engage and activate their current customers to drive repeat and referral business. 

 

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]]> 1591 no 72. BTS of Working With Podcast Networks– Jason Falls, MPN, Winfluence... https://cms.megaphone.fm/channel/marketingwithempathy EP 72. Behind-the-scenes of the Marketing Podcast Network. Are podcast networks, like MPN, a good fit for your content’s influence marketing plans? Executive Producer, Jason Falls, and Sarah chat about the new Marketing Podcast Network.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/bts-of-working-with-podcast-networks-jason-falls-mpn-winfluence-episode-72/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 21 Jun 2022 10:30:00 -0000 BTS of Working With Podcast Networks– Jason Falls, MPN, Winfluence... full 72 Sarah Panus Are podcast networks, like MPN, a good fit for your content’s influence marketing plans? EP 72. Behind-the-scenes of the Marketing Podcast Network. Are podcast networks, like MPN, a good fit for your content’s influence marketing plans? Executive Producer, Jason Falls, and Sarah chat about the new Marketing Podcast Network.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/bts-of-working-with-podcast-networks-jason-falls-mpn-winfluence-episode-72/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 72. Behind-the-scenes of the Marketing Podcast Network. Are podcast networks, like MPN, a good fit for your content’s influence marketing plans? Executive Producer, Jason Falls, and Sarah chat about the new Marketing Podcast Network. 

 

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]]> 1949 no 71. Data Storytelling Advice - Dr. Jillian Ney & Sarah Panus https://cms.megaphone.fm/channel/marketingwithempathy EP 71. How can brands better leverage data AND empathy to improve brand storytelling plans? Sarah chats with Dr. Jillian Ney to share advice about how to become a Content Investigator for your brand.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/data-storytelling-advice-with-dr-jillian-ney-sarah-panus-episode-71/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 14 Jun 2022 10:30:00 -0000 Data Storytelling Advice - Dr. Jillian Ney & Sarah Panus full 71 Sarah Panus How brands can better leverage data AND empathy to improve brand storytelling plans. EP 71. How can brands better leverage data AND empathy to improve brand storytelling plans? Sarah chats with Dr. Jillian Ney to share advice about how to become a Content Investigator for your brand.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/data-storytelling-advice-with-dr-jillian-ney-sarah-panus-episode-71/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 71. How can brands better leverage data AND empathy to improve brand storytelling plans? Sarah chats with Dr. Jillian Ney to share advice about how to become a Content Investigator for your brand. 

 

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]]> 2132 no 70. Blog Content Marketing Strategy Ideas https://cms.megaphone.fm/channel/marketingwithempathy EP 70. Sarah breaks down blog content marketing. How to think about the value of your company’s blog. Ways to scale and repurpose blog content. Your blog’s role in the attracting and engaging clients, and examples of things she’s done as the Editor-in-Chief of a brand blog.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/blog-content-marketing-strategy-ideas-episode-70/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/  Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 31 May 2022 10:30:00 -0000 Blog Content Marketing Strategy Ideas full 70 Sarah Panus Brand blog breakdown- How to think about your company's blog, scaling and repurposing content, attracting and engaging clients. EP 70. Sarah breaks down blog content marketing. How to think about the value of your company’s blog. Ways to scale and repurpose blog content. Your blog’s role in the attracting and engaging clients, and examples of things she’s done as the Editor-in-Chief of a brand blog.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/blog-content-marketing-strategy-ideas-episode-70/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 70. Sarah breaks down blog content marketing. How to think about the value of your company’s blog. Ways to scale and repurpose blog content. Your blog’s role in the attracting and engaging clients, and examples of things she’s done as the Editor-in-Chief of a brand blog. 

 

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]]> 1633 no 69. Customers as an Extension of Your Marketing Team – Anna Tutckaia, ManyChat https://cms.megaphone.fm/channel/marketingwithempathy EP 69. Your customers are influencers. How the company, ManyChat, taps into them as extension of their Marketing team. Create business-driving benefits after the purchase.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/customers-as-an-extension-of-your-marketing-team-anna-tutckaia-episode-69/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 24 May 2022 10:30:00 -0000 Customers as an Extension of Your Marketing Team – Anna Tutckaia, ManyChat full 69 Sarah Panus Your customers are influencers. How the ManyChat brand taps into them as extension of their Marketing team. Create business-driving benefits after the purchase. EP 69. Your customers are influencers. How the company, ManyChat, taps into them as extension of their Marketing team. Create business-driving benefits after the purchase.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/customers-as-an-extension-of-your-marketing-team-anna-tutckaia-episode-69/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 69. Your customers are influencers. How the company, ManyChat, taps into them as extension of their Marketing team. Create business-driving benefits after the purchase. 

 

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]]> 1588 no 68. Use Social to Drive Lower-Funnel Conversions – Hannah Acosta, Ugly Mug Marketing https://cms.megaphone.fm/channel/marketingwithempathy EP 68. How your company can use social media to drive lower-funnel actions and conversions like website traffic, leads, and more from social expert, Hannah Acosta. Going beyond social engagements of likes, comments and clicks.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/use-social-to-drive-lower-funnel-conversions-hannah-acosta-episode-68/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 17 May 2022 10:30:00 -0000 Use Social to Drive Lower-Funnel Conversions – Hannah Acosta, Ugly Mug Marketing full 68 Sarah Panus How your company can use social media to drive lower-funnel actions and conversions like website traffic, leads, and more from social expert, Hannah Acosta. Going beyond social engagements of likes, comments and clicks. EP 68. How your company can use social media to drive lower-funnel actions and conversions like website traffic, leads, and more from social expert, Hannah Acosta. Going beyond social engagements of likes, comments and clicks.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/use-social-to-drive-lower-funnel-conversions-hannah-acosta-episode-68/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 68. How your company can use social media to drive lower-funnel actions and conversions like website traffic, leads, and more from social expert, Hannah Acosta. Going beyond social engagements of likes, comments and clicks. 

 

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]]> 2391 no 67. TikTok Marketing for Business – Austin Armstong https://cms.megaphone.fm/channel/marketingwithempathy EP 67. TikTok Marketing mini-masterclass for businesses. How your company can use TikTok to market your business with expert Austin Armstrong.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/tiktok-marketing-for-business-austin-armstrong-episode-67/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 10 May 2022 10:30:00 -0000 TikTok Marketing for Business – Austin Armstong full 67 Sarah Panus TikTok Marketing mini-masterclass for businesses. How your company can use TikTok to market your business with expert Austin Armstrong. EP 67. TikTok Marketing mini-masterclass for businesses. How your company can use TikTok to market your business with expert Austin Armstrong.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/tiktok-marketing-for-business-austin-armstrong-episode-67/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 67. TikTok Marketing mini-masterclass for businesses. How your company can use TikTok to market your business with expert Austin Armstrong. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/tiktok-marketing-for-business-austin-armstrong-episode-67/

 

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]]> 2400 no 66. How to Create a Killer PowerPoint Presentation – Emily Hall https://cms.megaphone.fm/channel/marketingwithempathy EP 66. Have you ever been shown how to actually create a good ppt presentation at work? Presentation design expert, Emily Hall, joins Sarah to share how to create presentations that have your audience at the edge of their seats (and help get your message across better).    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-create-a-killer-powerpoint-presentation-emily-hall-episode-66/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 03 May 2022 10:30:00 -0000 How to Create a Killer PowerPoint Presentation – Emily Hall full 66 Sarah Panus Have you ever been shown how to actually create a good ppt presentation at work? Presentation design expert, Emily Hall, joins Sarah to share how to create presentations that have your audience at the edge of their seats (and help get your message across better). EP 66. Have you ever been shown how to actually create a good ppt presentation at work? Presentation design expert, Emily Hall, joins Sarah to share how to create presentations that have your audience at the edge of their seats (and help get your message across better).    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-create-a-killer-powerpoint-presentation-emily-hall-episode-66/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 66. Have you ever been shown how to actually create a good ppt presentation at work? Presentation design expert, Emily Hall, joins Sarah to share how to create presentations that have your audience at the edge of their seats (and help get your message across better). 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-create-a-killer-powerpoint-presentation-emily-hall-episode-66/

 

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]]> 2453 no 65. Presentation Secrets of Steve Jobs https://cms.megaphone.fm/channel/marketingwithempathy EP 65. Steve Jobs was a magnetic speaker. Sarah recaps how he created his stories from the book, The Presentation Secrets of Steve Jobs, by Gallo.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/presentation-secrets-of-steve-jobs-episode-65/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 26 Apr 2022 10:30:00 -0000 Presentation Secrets of Steve Jobs full 65 Sarah Panus Steve Jobs was a magnetic speaker. Sarah recaps how he created his stories from the book, The Presentation Secrets of Steve Jobs, by Gallo. EP 65. Steve Jobs was a magnetic speaker. Sarah recaps how he created his stories from the book, The Presentation Secrets of Steve Jobs, by Gallo.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/presentation-secrets-of-steve-jobs-episode-65/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 65. Steve Jobs was a magnetic speaker. Sarah recaps how he created his stories from the book, The Presentation Secrets of Steve Jobs, by Gallo. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/presentation-secrets-of-steve-jobs-episode-65/

 

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]]> 1398 no 64. Benefits of Having a Brand Podcast https://cms.megaphone.fm/channel/marketingwithempathy EP 64. Should your brand have a podcast? Is the podcast audio space oversaturated? Sarah shares recent podcast growth and user stats + the potential your brand has to engage your customers 20+ minutes every week.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/benefits-of-having-a-brand-podcast-episode-64/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 12 Apr 2022 10:30:00 -0000 Benefits of Having a Brand Podcast full 64 Sarah Panus Should your brand have a podcast? Stats show lots of opportunity to engage your audience. EP 64. Should your brand have a podcast? Is the podcast audio space oversaturated? Sarah shares recent podcast growth and user stats + the potential your brand has to engage your customers 20+ minutes every week.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/benefits-of-having-a-brand-podcast-episode-64/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 64. Should your brand have a podcast? Is the podcast audio space oversaturated? Sarah shares recent podcast growth and user stats + the potential your brand has to engage your customers 20+ minutes every week. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/benefits-of-having-a-brand-podcast-episode-64/

 

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]]> 1667 no 63. The ROI of Being a Nice Leader – Dave Delaney EP 63. Learn more about the Nice Method Dave Delaney uses with Google, LinkedIn, FedEx, UPS to help leaders be nice. How it helps improve employee retention; team culture; and leadership skills.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/the-roi-of-being-a-nice-leader-dave-delaney-episode-63/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 05 Apr 2022 10:30:00 -0000 The ROI of Being a Nice Leader – Dave Delaney full 62 Sarah Panus How you can be a better leader at work and improve retention, culture and skills. Learn more about the Nice Method Dave Delaney uses with Google, LinkedIn, FedEx, UPS to help leaders be nice. How it helps improve employee retention; team culture; and leadership skills. EP 63. Learn more about the Nice Method Dave Delaney uses with Google, LinkedIn, FedEx, UPS to help leaders be nice. How it helps improve employee retention; team culture; and leadership skills.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/the-roi-of-being-a-nice-leader-dave-delaney-episode-63/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 63. Learn more about the Nice Method Dave Delaney uses with Google, LinkedIn, FedEx, UPS to help leaders be nice. How it helps improve employee retention; team culture; and leadership skills. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/the-roi-of-being-a-nice-leader-dave-delaney-episode-63/

 

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]]> 1750 no 62. Movement & Exercise Advice for Desk Workers – Paul Levitin https://cms.megaphone.fm/channel/marketingwithempathy EP 62. You probably sit at your desk a lot, right? Health & happiness coach, Paul Levitin, shares movement advice for busy desk workers. How to maximize the time you have to feel your best each day.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/movement-exercise-advise-for-desk-workers-paul-levitin-episode-62/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/    Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 22 Mar 2022 10:30:00 -0000 Movement & Exercise Advice for Desk Workers – Paul Levitin full 62 Sarah Panus You probably sit at your desk a lot, right? Health & happiness coach, Paul Levitin, shares movement advice for busy desk workers. How to maximize the time you have to feel your best each day. EP 62. You probably sit at your desk a lot, right? Health & happiness coach, Paul Levitin, shares movement advice for busy desk workers. How to maximize the time you have to feel your best each day.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/movement-exercise-advise-for-desk-workers-paul-levitin-episode-62/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/    Learn more about your ad choices. Visit megaphone.fm/adchoices EP 62. You probably sit at your desk a lot, right? Health & happiness coach, Paul Levitin, shares movement advice for busy desk workers. How to maximize the time you have to feel your best each day. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/movement-exercise-advise-for-desk-workers-paul-levitin-episode-62/

 

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]]> 2410 no 61. Taking Imperfect Action & Closing Creative Gaps – TJ Walsh https://cms.megaphone.fm/channel/marketingwithempathy EP 61. Artist and Licensed Professional Counselor and Creativity Coach/Artist, TJ Walsh joins Sarah to discuss the importance of taking imperfect action + tips to close the creativity gaps of effort, skill, and quality in your career, and on your team.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/taking-imperfect-action-closing-creative-gaps-tj-walsh-episode-61/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/   Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 15 Mar 2022 10:30:00 -0000 Taking Imperfect Action & Closing Creative Gaps – TJ Walsh full 61 Sarah Panus Artist and Licensed Professional Counselor and Creativity Coach/Artist, TJ Walsh joins Sarah to discuss the importance of taking imperfect action + tips to close the creativity gaps of effort, skill, and quality in your career, and on your team. EP 61. Artist and Licensed Professional Counselor and Creativity Coach/Artist, TJ Walsh joins Sarah to discuss the importance of taking imperfect action + tips to close the creativity gaps of effort, skill, and quality in your career, and on your team.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/taking-imperfect-action-closing-creative-gaps-tj-walsh-episode-61/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/   Learn more about your ad choices. Visit megaphone.fm/adchoices EP 61. Artist and Licensed Professional Counselor and Creativity Coach/Artist, TJ Walsh joins Sarah to discuss the importance of taking imperfect action + tips to close the creativity gaps of effort, skill, and quality in your career, and on your team. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/taking-imperfect-action-closing-creative-gaps-tj-walsh-episode-61/

 

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]]> 2608 no 60. Sarah's 3 Brand Storytelling Pillars https://cms.megaphone.fm/channel/marketingwithempathy EP 60. Inside peek at how a brand storytelling strategist outlines her own company's 3 storytelling pillars. What they are. How she selected them. Inspiration to refine your own storytelling pillars for more focus and better results.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/sarahs-3-brand-storytelling-pillars-episode-60/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 08 Mar 2022 11:30:00 -0000 Sarah's 3 Brand Storytelling Pillars full 60 Sarah Panus Inside peek at how a brand storytelling strategist outlines her own company's 3 storytelling pillars. What they are. How she selected them. Inspiration to refine your own storytelling pillars for more focus and better results. EP 60. Inside peek at how a brand storytelling strategist outlines her own company's 3 storytelling pillars. What they are. How she selected them. Inspiration to refine your own storytelling pillars for more focus and better results.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/sarahs-3-brand-storytelling-pillars-episode-60/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 60. Inside peek at how a brand storytelling strategist outlines her own company's 3 storytelling pillars. What they are. How she selected them. Inspiration to refine your own storytelling pillars for more focus and better results. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/sarahs-3-brand-storytelling-pillars-episode-60/

 

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]]> 1428 no 59. "Weird” Teaching Helps Businesses – CJ Casciotta https://cms.megaphone.fm/channel/marketingwithempathy EP 59. Sought after speaker, author, TEDxalumnus, and creative studio owner, CJ Casciotta, joins Sarah to dive deeper into his book and real-life business results he’s seen helping teach businesses to embrace their “weird”.     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/think-weird-to-improve-business-cj-casciotta-episode-59/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/  Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 01 Mar 2022 11:30:00 -0000 "Weird” Teaching Helps Businesses – CJ Casciotta full 59 Sarah Panus Sought after speaker, author, TEDxalumnus, and creative studio owner, CJ Casciotta, joins Sarah to dive deeper into his book and real-life business results he’s seen helping teach businesses to embrace their “weird”. EP 59. Sought after speaker, author, TEDxalumnus, and creative studio owner, CJ Casciotta, joins Sarah to dive deeper into his book and real-life business results he’s seen helping teach businesses to embrace their “weird”.     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/think-weird-to-improve-business-cj-casciotta-episode-59/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 59. Sought after speaker, author, TEDxalumnus, and creative studio owner, CJ Casciotta, joins Sarah to dive deeper into his book and real-life business results he’s seen helping teach businesses to embrace their “weird”.  

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/think-weird-to-improve-business-cj-casciotta-episode-59/

 

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]]> 2519 no 58. 5 Steps of Empathy – Rob Volpe, ignite-360 https://cms.megaphone.fm/channel/marketingwithempathy EP 58. What are the 5 steps of empathy and how do they apply to your business and personal life? Author and CEO, Rob Volpe joins Sarah to break down cognitive and emotional empathy.    VIEW SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/5-steps-to-empathy-with-rob-volpe-episode-58/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 22 Feb 2022 11:30:00 -0000 5 Steps of Empathy – Rob Volpe, ignite-360 full 58 Sarah Panus What are the 5 steps of empathy and how do they apply to your business and personal life? Author and CEO, Rob Volpe joins Sarah to break down cognitive and emotional empathy. EP 58. What are the 5 steps of empathy and how do they apply to your business and personal life? Author and CEO, Rob Volpe joins Sarah to break down cognitive and emotional empathy.    VIEW SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/5-steps-to-empathy-with-rob-volpe-episode-58/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 58. What are the 5 steps of empathy and how do they apply to your business and personal life? Author and CEO, Rob Volpe joins Sarah to break down cognitive and emotional empathy. 

 

VIEW SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/5-steps-to-empathy-with-rob-volpe-episode-58/

 

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]]> 2437 no 57. 3 Components to Trauma Sensitive Marketing – Laura Larios https://cms.megaphone.fm/channel/marketingwithempathy EP 57. Increase client retention, referrals, and sales by learning trauma sensitive marketing and sales techniques from nervous system coach and consultant, Laura Larios. Good for leaders, employees, teammates, and results.     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/3-components-of-trauma-sensitive-marketing-with-laura-larios-episode-57/   DONATE TO IJM WITH SARAH HERE: https://ijm.donordrive.com/participant/Sarah-Panus-2022          (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 08 Feb 2022 11:30:00 -0000 3 Components to Trauma Sensitive Marketing – Laura Larios full 57 Sarah Panus Increase client retention, referrals, and sales by learning trauma sensitive marketing and sales techniques from nervous system coach and consultant, Laura Larios. Good for leaders, employees, teammates, and results. EP 57. Increase client retention, referrals, and sales by learning trauma sensitive marketing and sales techniques from nervous system coach and consultant, Laura Larios. Good for leaders, employees, teammates, and results.     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/3-components-of-trauma-sensitive-marketing-with-laura-larios-episode-57/   DONATE TO IJM WITH SARAH HERE: https://ijm.donordrive.com/participant/Sarah-Panus-2022          (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 57. Increase client retention, referrals, and sales by learning trauma sensitive marketing and sales techniques from nervous system coach and consultant, Laura Larios. Good for leaders, employees, teammates, and results. 

  

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/3-components-of-trauma-sensitive-marketing-with-laura-larios-episode-57/

 

DONATE TO IJM WITH SARAH HERE: https://ijm.donordrive.com/participant/Sarah-Panus-2022      

  

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab


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]]> 2444 no 56. Put an End to Child Trafficking with $6 - Brittany Baker, IJM https://cms.megaphone.fm/channel/marketingwithempathy EP 56. More people are trapped in slavery today than any time in history. How Sarah’s teaming up to support nonprofit International Justice Mission’s rescue and recovery efforts. And how you can help for $6. With IJM guest, Marketing Director, Brittany Baker.     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/help-end-child-trafficking-with-6-brittany-baker-ijm-episode-56/   DONATE TO IJM WITH SARAH HERE: https://ijm.donordrive.com/participant/Sarah-Panus-2022        SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER:  https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 01 Feb 2022 11:30:00 -0000 Put an End to Child Trafficking with $6 - Brittany Baker, IJM full 56 Sarah Panus More people are trapped in slavery today than any time in history. How Sarah’s teaming up to support nonprofit International Justice Mission’s rescue and recovery efforts. And how you can help for $6. With IJM guest, Marketing Director, Brittany Baker. EP 56. More people are trapped in slavery today than any time in history. How Sarah’s teaming up to support nonprofit International Justice Mission’s rescue and recovery efforts. And how you can help for $6. With IJM guest, Marketing Director, Brittany Baker.     VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/help-end-child-trafficking-with-6-brittany-baker-ijm-episode-56/   DONATE TO IJM WITH SARAH HERE: https://ijm.donordrive.com/participant/Sarah-Panus-2022        SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER:  https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 56. More people are trapped in slavery today than any time in history. How Sarah’s teaming up to support nonprofit International Justice Mission’s rescue and recovery efforts. And how you can help for $6. With IJM guest, Marketing Director, Brittany Baker. 

  

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/help-end-child-trafficking-with-6-brittany-baker-ijm-episode-56/

 

DONATE TO IJM WITH SARAH HERE: https://ijm.donordrive.com/participant/Sarah-Panus-2022    

  

SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER:  https://view.flodesk.com/pages/6161f93cc71e8685f183c63e 

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]]> 1218 no 55. Influencer Marketing: How to Leverage CSR and PR https://cms.megaphone.fm/channel/marketingwithempathy EP 55. How are you leveraging CSR and PR relationships to advance influencer marketing results? Sarah shares the final two categories of influence marketing brands can leverage + offers questions to help your brand understand your influencers.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/influence-marketing-how-to-leverage-csr-and-pr-episode-55/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 18 Jan 2022 11:30:00 -0000 Influencer Marketing: How to Leverage CSR and PR full 55 Sarah Panus How are you leveraging CSR and PR relationships to advance influencer marketing results? Sarah shares the final two categories of influence marketing brands can leverage + offers questions to help your brand understand your influencers. EP 55. How are you leveraging CSR and PR relationships to advance influencer marketing results? Sarah shares the final two categories of influence marketing brands can leverage + offers questions to help your brand understand your influencers.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/influence-marketing-how-to-leverage-csr-and-pr-episode-55/   (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 55. How are you leveraging CSR and PR relationships to advance influencer marketing results? Sarah shares the final two categories of influence marketing brands can leverage + offers questions to help your brand understand your influencers. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/influence-marketing-how-to-leverage-csr-and-pr-episode-55/

 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab


LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 971 no 54. Get Weird to Excel this Year | Book Review - Sarah Panus https://cms.megaphone.fm/channel/marketingwithempathy EP 54. When did weird become an insult? Sarah shares her review of the book “Get Weird” by CJ Casciotta, and why brands and professionals need to embrace their weird to stand out in a good way.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/get-weird-to-excel-this-year-book-review-episode-54/ (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 11 Jan 2022 17:01:00 -0000 Get Weird to Excel this Year | Book Review - Sarah Panus full 54 Sarah Panus Why brands and professionals need to embrace their weird to stand out in a good way. Sarah's review of “Get Weird” by CJ Casciotta. EP 54. When did weird become an insult? Sarah shares her review of the book “Get Weird” by CJ Casciotta, and why brands and professionals need to embrace their weird to stand out in a good way.    VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/get-weird-to-excel-this-year-book-review-episode-54/ (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 54. When did weird become an insult? Sarah shares her review of the book “Get Weird” by CJ Casciotta, and why brands and professionals need to embrace their weird to stand out in a good way. 

 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/get-weird-to-excel-this-year-book-review-episode-54/


(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab


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]]> 1058 no 53. Humanize Your Brand Through Storytelling - Susan Frech & Sarah Panus https://marketingwithempathy.libsyn.com/53-humanize-your-brand-through-storytelling-susan-frech-sarah-panus EP 53. Replay of Sarah’s discussion with Susan Frech on the Community Powered Marketing podcast. Sue and Sarah dig into how to humanize your brand to reach and engage more people through storytelling. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/humanize-your-brand-through-storytelling-susan-frech-episode-53/  (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 Jan 2022 10:30:00 -0000 Humanize Your Brand Through Storytelling - Susan Frech & Sarah Panus full 53 Sarah Panus Replay of Sarah’s discussion with Susan Frech on the Community Powered Marketing podcast. Sue and Sarah dig into how to humanize your brand to reach and engage more people through storytelling. EP 53. Replay of Sarah’s discussion with Susan Frech on the Community Powered Marketing podcast. Sue and Sarah dig into how to humanize your brand to reach and engage more people through storytelling. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/humanize-your-brand-through-storytelling-susan-frech-episode-53/  (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e     JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab LEARN ABOUT BRAND STORYTELLING ACADEMY® group training program: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 53. Replay of Sarah’s discussion with Susan Frech on the Community Powered Marketing podcast. Sue and Sarah dig into how to humanize your brand to reach and engage more people through storytelling.


VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/humanize-your-brand-through-storytelling-susan-frech-episode-53/ 


(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

 

JOIN PRIVATE SLACK COMMUNITY for MWE LISTENERS: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab


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]]> 2866 no 52. Align Your Purpose and Your Paycheck – Shereese Floyd, Witness My Life https://marketingwithempathy.libsyn.com/52-align-your-purpose-and-your-paycheck-shereese-floyd-witness-my-life EP 51. Align your purpose and your paycheck with a storytelling model. Brand story strategist, TEDx speaker coach and Entrepreneur, Shereese (Reesy) Floyd and Sarah discuss how using storytelling in difficult conversations can lead to action and better connections. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/align-your-purpose-your-paycheck-shereese-floyd-episode-52/  SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 14 Dec 2021 10:30:00 -0000 full 52 Sarah Panus Align your purpose and your paycheck with a storytelling model. Brand story strategist, TEDx speaker coach and Entrepreneur, Shereese (Reesy) Floyd and Sarah discuss how using storytelling in difficult conversations can lead to action and better connections. EP 51. Align your purpose and your paycheck with a storytelling model. Brand story strategist, TEDx speaker coach and Entrepreneur, Shereese (Reesy) Floyd and Sarah discuss how using storytelling in difficult conversations can lead to action and better connections. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/align-your-purpose-your-paycheck-shereese-floyd-episode-52/  SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 51. Align your purpose and your paycheck with a storytelling model. Brand story strategist, TEDx speaker coach and Entrepreneur, Shereese (Reesy) Floyd and Sarah discuss how using storytelling in difficult conversations can lead to action and better connections.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/align-your-purpose-your-paycheck-shereese-floyd-episode-52/ 


SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

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]]> 1934 no 51. Establish a Personal Brand Throughout Your Career – Paige Arnof-Fenn, Mavens and Moguls https://marketingwithempathy.libsyn.com/51-establish-a-personal-brand-throughout-your-career-paige-arnof-fenn-mavens-and-moguls EP 51. Founder and CEO, Paige Arnof-Fenn joins Sarah to discuss what it takes to establish your personal brand during your career. Advice to those in search of manifesting their own personal brand.  VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/establish-a-personal-brand-throughout-your-career-paige-arnof-fenn-mavens-and-moguls-episode-51/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/  SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 07 Dec 2021 10:30:00 -0000 Establish a Personal Brand Throughout Your Career – Paige Arnof-Fenn, Mavens and Moguls full 51 Sarah Panus Founder and CEO, Paige Arnof-Fenn joins Sarah to discuss what it takes to establish your personal brand during your career. Advice to those in search of manifesting their own personal brand. EP 51. Founder and CEO, Paige Arnof-Fenn joins Sarah to discuss what it takes to establish your personal brand during your career. Advice to those in search of manifesting their own personal brand.  VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/establish-a-personal-brand-throughout-your-career-paige-arnof-fenn-mavens-and-moguls-episode-51/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/  SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  Learn more about your ad choices. Visit megaphone.fm/adchoices EP 51. Founder and CEO, Paige Arnof-Fenn joins Sarah to discuss what it takes to establish your personal brand during your career. Advice to those in search of manifesting their own personal brand. 


VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/establish-a-personal-brand-throughout-your-career-paige-arnof-fenn-mavens-and-moguls-episode-51/


LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ 


SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e 

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]]> 2114 no 50. From So What? To So Funded: How Nonprofits Use Storytelling – Lisa Gerber, Big Leap Creative https://marketingwithempathy.libsyn.com/50-from-so-what-to-so-funded-how-nonprofits-use-storytelling-lisa-gerber-big-leap-creative EP 50. Entrepreneur and Author, Lisa Gerber, joins Sarah to discuss how purpose-driven leaders can fuel their work by putting themselves out there through storytelling. + A peek into Lisa's new book. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/from-so-what-to-so-funded-how-nonprofits-use-storytelling-lisa-gerber-episode-50/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 30 Nov 2021 10:30:00 -0000 From So What? To So Funded: How Nonprofits Use Storytelling – Lisa Gerber, Big Leap Creative full 50 Sarah Panus Entrepreneur and Author, Lisa Gerber, joins Sarah to discuss how purpose-driven leaders can fuel their work by putting themselves out there through storytelling. + A peek into Lisa's new book. EP 50. Entrepreneur and Author, Lisa Gerber, joins Sarah to discuss how purpose-driven leaders can fuel their work by putting themselves out there through storytelling. + A peek into Lisa's new book. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/from-so-what-to-so-funded-how-nonprofits-use-storytelling-lisa-gerber-episode-50/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 50. Entrepreneur and Author, Lisa Gerber, joins Sarah to discuss how purpose-driven leaders can fuel their work by putting themselves out there through storytelling. + A peek into Lisa's new book.

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/from-so-what-to-so-funded-how-nonprofits-use-storytelling-lisa-gerber-episode-50/


LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/


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]]> 2225 no 49. What I Learned From My 1st Year Podcasting – Sarah Panus https://marketingwithempathy.libsyn.com/49-what-i-learned-from-my-1st-year-podcasting-sarah-panus EP 49. The Marketing With Empathy brand storytelling podcast is 1-year old! Sarah recaps her learnings, insights and yes, a blooper you don’t want to miss at the very end! LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e CONNECT WITH SARAH ON SOCIAL: https://www.linkedin.com/in/sarahpanus/ Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 24 Nov 2021 20:08:00 -0000 What I Learned From My 1st Year Podcasting – Sarah Panus full 49 Sarah Panus The Marketing With Empathy brand storytelling podcast is 1-year old! Sarah recaps her learnings, insights and yes, a blooper you don’t want to miss at the very end! EP 49. The Marketing With Empathy brand storytelling podcast is 1-year old! Sarah recaps her learnings, insights and yes, a blooper you don’t want to miss at the very end! LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e CONNECT WITH SARAH ON SOCIAL: https://www.linkedin.com/in/sarahpanus/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 49. The Marketing With Empathy brand storytelling podcast is 1-year old! Sarah recaps her learnings, insights and yes, a blooper you don’t want to miss at the very end!


LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/


SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e


CONNECT WITH SARAH ON SOCIAL: https://www.linkedin.com/in/sarahpanus/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2013 no 48. From National TV Anchor to Brand Storyteller - Heidi Collins, Storybones Media https://marketingwithempathy.libsyn.com/48-from-national-tv-anchor-to-brand-storyteller-heidi-collins-storybones-media EP 48. How Heidi Collins' experience as a National TV News Anchor prepared her for creating brand videos. Journomarketing, what’s working well, advice when growing your video plans, + inside scoop on Sundance for brands. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/from-national-tv-anchor-to-brand-storyteller-heidi-collins-storybones-media-episode-48/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 16 Nov 2021 10:30:00 -0000 National TV Anchor to Brand Storyteller - Heidi Collins, Storybones Media full 48 Sarah Panus How Heidi Collins' experience as a National TV News Anchor prepared her for creating brand videos. Journomarketing, what’s working well, advice when growing your video plans, + inside scoop on Sundance for brands. EP 48. How Heidi Collins' experience as a National TV News Anchor prepared her for creating brand videos. Journomarketing, what’s working well, advice when growing your video plans, + inside scoop on Sundance for brands. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/from-national-tv-anchor-to-brand-storyteller-heidi-collins-storybones-media-episode-48/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 48. How Heidi Collins' experience as a National TV News Anchor prepared her for creating brand videos. Journomarketing, what’s working well, advice when growing your video plans, + inside scoop on Sundance for brands.


VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/from-national-tv-anchor-to-brand-storyteller-heidi-collins-storybones-media-episode-48/

LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/

SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2793 no 47. (part 2) BTS of Deluxe's Emmy-Nominated Brand Reality Series- Amanda Brinkman, Deluxe Corp. https://marketingwithempathy.libsyn.com/47-part-2-bts-of-deluxes-emmy-nominated-brand-reality-series-amanda-brinkman-deluxe-corp Part 2 – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares more about the brand’s Emmy-nominated reality series: Small Business Revolution. What’s next, learnings and measurement. VIEW SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/part-2-bts-of-deluxes-emmy-nominated-brand-reality-series-amanda-brinkman-deluxe-corp-episode-47/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8 Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 09 Nov 2021 11:00:00 -0000 (part 2) BTS of Deluxe's Emmy-Nominated Brand Reality Series- Amanda Brinkman, Deluxe Corp. full 47 Sarah Panus (Part 2) – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares more about the brand’s Emmy-nominated reality series: Small Business Revolution. What’s next, learnings and measurement.   VIEW SHOW NOTES:  ... Part 2 – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares more about the brand’s Emmy-nominated reality series: Small Business Revolution. What’s next, learnings and measurement. VIEW SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/part-2-bts-of-deluxes-emmy-nominated-brand-reality-series-amanda-brinkman-deluxe-corp-episode-47/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8 Learn more about your ad choices. Visit megaphone.fm/adchoices Part 2 – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares more about the brand’s Emmy-nominated reality series: Small Business Revolution. What’s next, learnings and measurement.


VIEW SHOW NOTES:  https://www.podpage.com/marketing-with-empathy/blog/part-2-bts-of-deluxes-emmy-nominated-brand-reality-series-amanda-brinkman-deluxe-corp-episode-47/

LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/

SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1303 no 46. (part 1) BTS of Deluxe's Emmy-Nominated Brand Reality Series- Amanda Brinkman, Deluxe Corp. https://marketingwithempathy.libsyn.com/46-part-1-bts-of-deluxes-emmy-nominated-brand-reality-series-amanda-brinkman-deluxe-corp Part 1 – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares what it took to create their Emmy-nominated reality series now in its 6th season. + Advice for brands, team structures. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/part-1-bts-of-deluxes-emmy-nominated-brand-reality-series-amanda-brinkman-deluxe-corp-episode-46/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f1 Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 09 Nov 2021 10:30:00 -0000 (part 1) BTS of Deluxe's Emmy-Nominated Brand Reality Series- Amanda Brinkman, Deluxe Corp. full 46 Sarah Panus Part 1 – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares what it took to create their Emmy-nominated reality series now in its 6th season. + Advice for brands, team structures. Part 1 – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares what it took to create their Emmy-nominated reality series now in its 6th season. + Advice for brands, team structures. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/part-1-bts-of-deluxes-emmy-nominated-brand-reality-series-amanda-brinkman-deluxe-corp-episode-46/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f1 Learn more about your ad choices. Visit megaphone.fm/adchoices Part 1 – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares what it took to create their Emmy-nominated reality series now in its 6th season. + Advice for brands, team structures.

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/part-1-bts-of-deluxes-emmy-nominated-brand-reality-series-amanda-brinkman-deluxe-corp-episode-46/

LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/

SUBSCRIBE TO BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/6161f93cc71e8685f1

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2106 no 45. What I Learned During My Summer Podcast Content Test https://marketingwithempathy.libsyn.com/45-what-i-learned-during-my-summer-podcast-content-test What Sarah learned from the repurposing content test she did while pausing new podcast content for two months to spend more time with her kids. This episode recaps learnings (good and bad), implications and next steps. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/what-i-learned-during-summer-podcast-content-test-episode-45/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ FREEBIE: 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 26 Oct 2021 09:30:00 -0000 What I Learned During My Summer Podcast Content Test full 45 Sarah Panus What Sarah learned from the repurposing content test she did while pausing new podcast content for two months to spend more time with her kids. This episode recaps learnings (good and bad), implications and next steps. What Sarah learned from the repurposing content test she did while pausing new podcast content for two months to spend more time with her kids. This episode recaps learnings (good and bad), implications and next steps. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/what-i-learned-during-summer-podcast-content-test-episode-45/ LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/ FREEBIE: 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices What Sarah learned from the repurposing content test she did while pausing new podcast content for two months to spend more time with her kids. This episode recaps learnings (good and bad), implications and next steps.


VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/what-i-learned-during-summer-podcast-content-test-episode-45/


LEARN ABOUT BRAND STORYTELLING ACADEMY™: https://sarahpanus.podia.com/


FREEBIE: 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1114 no 44. M.M. LaFleur's Blog & Email Storytelling Excellence – Caitlin Abber https://marketingwithempathy.libsyn.com/44-blog-email-storytelling-excellence-caitlin-abber-mmlafleur EP 44. M.M.LaFleur's Brand Editor, Caitlin Abber, joins Sarah to share the inside scoop on their high-quality email newsletter and The M Dash digital magazine/blog. Best-in-class brand storytelling examples you need to know about. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/blog-email-storytelling-excellence-mmlafleur-caitlin-abber-episode-45/ LEARN ABOUT BRAND STORYTELLING ACADEMY®: https://sarahpanus.podia.com/ FREEBIE: 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 19 Oct 2021 09:30:00 -0000 Blog & Email Storytelling Excellence– Caitlin Abber, M.M.LaFleur full 44 Sarah Panus M.M.LaFleur's Brand Editor, Caitlin Abber, joins Sarah to share the inside scoop on their high-quality email newsletter and The M Dash digital magazine/blog. Best-in-class brand storytelling examples you need to know about. EP 44. M.M.LaFleur's Brand Editor, Caitlin Abber, joins Sarah to share the inside scoop on their high-quality email newsletter and The M Dash digital magazine/blog. Best-in-class brand storytelling examples you need to know about. VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/blog-email-storytelling-excellence-mmlafleur-caitlin-abber-episode-45/ LEARN ABOUT BRAND STORYTELLING ACADEMY®: https://sarahpanus.podia.com/ FREEBIE: 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 44. M.M.LaFleur's Brand Editor, Caitlin Abber, joins Sarah to share the inside scoop on their high-quality email newsletter and The M Dash digital magazine/blog. Best-in-class brand storytelling examples you need to know about.


VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/blog-email-storytelling-excellence-mmlafleur-caitlin-abber-episode-45/


LEARN ABOUT BRAND STORYTELLING ACADEMY®: https://sarahpanus.podia.com/


FREEBIE: 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2224 no 43. Generate More Ideas With This Mind Mapping Brainstorm Technique https://marketingwithempathy.libsyn.com/43-generate-more-ideas-with-this-mind-mapping-brainstorm-technique SP. 43. Sarah walks you through her favorite content brainstorming technique which you can do solo or with a team to generate oodles of content ideas, quickly. SIGN UP FOR FREE MIND MAPPING VIDEO TUTORIAL from Sarah: www.kindredspeak.com/favorites BRAND STORYTELLING ACADEMY: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 12 Oct 2021 16:09:00 -0000 Generate More Ideas With This Mind Mapping Brainstorm Technique full 43 Sarah Panus Sarah walks you through her favorite content brainstorming technique which you can do solo or with a team to generate oodles of content ideas, quickly.   SIGN UP FOR FREE MIND MAPPING VIDEO TUTORIAL from Sarah:  BRAND STORYTELLING ACADEMY: SP. 43. Sarah walks you through her favorite content brainstorming technique which you can do solo or with a team to generate oodles of content ideas, quickly. SIGN UP FOR FREE MIND MAPPING VIDEO TUTORIAL from Sarah: www.kindredspeak.com/favorites BRAND STORYTELLING ACADEMY: https://sarahpanus.podia.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices SP. 43. Sarah walks you through her favorite content brainstorming technique which you can do solo or with a team to generate oodles of content ideas, quickly.


SIGN UP FOR FREE MIND MAPPING VIDEO TUTORIAL from Sarah: www.kindredspeak.com/favorites


BRAND STORYTELLING ACADEMY: https://sarahpanus.podia.com/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1243 no 42. BTS of TD Bank's Stories Site & Podcast – Chad Mitchell https://marketingwithempathy.libsyn.com/42-bts-td-stories-hub-podcast-chad-mitchell-td-bank TD Bank’s Head of Content & Digital Platforms joins Sarah to share a behind-the-scenes look at their new TD Stories content site, and brand podcast journey. BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/bts-of-td-bank-stories-site-podcast-chad-mitchell-episode-42/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a WORK WITH SARAH: www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 21 Sep 2021 09:30:00 -0000 BTS of TD Bank's Stories Site & Podcast – Chad Mitchell full 42 Sarah Panus TD Bank’s Head of Content & Digital Platforms joins Sarah to share a behind-the-scenes look at their new TD Stories content site, and brand podcast journey. TD Bank’s Head of Content & Digital Platforms joins Sarah to share a behind-the-scenes look at their new TD Stories content site, and brand podcast journey. BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/bts-of-td-bank-stories-site-podcast-chad-mitchell-episode-42/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a WORK WITH SARAH: www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices TD Bank’s Head of Content & Digital Platforms joins Sarah to share a behind-the-scenes look at their new TD Stories content site, and brand podcast journey.


BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/bts-of-td-bank-stories-site-podcast-chad-mitchell-episode-42/


SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a


WORK WITH SARAH: www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2814 no 41. 6 Reasons Why Brand Storytelling Is Valuable 1-pager https://marketingwithempathy.libsyn.com/41-use-these-at-work-6-reasons-why-brand-storytelling-is-valuable There are so many reasons brand storytelling is valuable to your business. Sarah outlines six factoids you can bring up at work in this quick, info-packed episode. BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply SHOW NOTES: SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a WORK WITH SARAH: www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 14 Sep 2021 09:30:00 -0000 6 Reasons Why Brand Storytelling Is Essential 1-pager full 41 Sarah Panus There are so many reasons brand storytelling is valuable to your business. Sarah outlines six factoids you can bring up at work in this quick, info-packed episode.  BRAND STORYTELLING ACADEMY: SHOW NOTES: SIGN UP FOR SARAH'S BRAND... There are so many reasons brand storytelling is valuable to your business. Sarah outlines six factoids you can bring up at work in this quick, info-packed episode. BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply SHOW NOTES: SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a WORK WITH SARAH: www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices There are so many reasons brand storytelling is valuable to your business. Sarah outlines six factoids you can bring up at work in this quick, info-packed episode.

BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply

SHOW NOTES:

SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a

WORK WITH SARAH: www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1159 no 40. Do These 4 Things for Better Content Sharing Between Teams https://marketingwithempathy.libsyn.com/40-do-these-4-things-for-better-content-sharing-between-teams EP. 40 Sarah’s advice to reduce content bottlenecks and silos between internal teams. Try these four things for better communication, synergies and results. BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/4-ways-for-better-content-sharing-between-teams-episode-40/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a WORK WITH SARAH: www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 07 Sep 2021 09:30:00 -0000 Do These 4 Things for Better Content Sharing Between Teams full 40 Sarah Panus EP. 40 Sarah’s advice to reduce content bottlenecks and silos between internal teams. Try these four things for better communication, synergies and results. EP. 40 Sarah’s advice to reduce content bottlenecks and silos between internal teams. Try these four things for better communication, synergies and results. BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/4-ways-for-better-content-sharing-between-teams-episode-40/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a WORK WITH SARAH: www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP. 40 Sarah’s advice to reduce content bottlenecks and silos between internal teams. Try these four things for better communication, synergies and results.


BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/4-ways-for-better-content-sharing-between-teams-episode-40/


SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a


WORK WITH SARAH: www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 812 no 39. 8 Tips to Keep You & Your Content Team Engaged During the Great Resignation https://marketingwithempathy.libsyn.com/39-8-tips-to-keep-you-your-content-team-engaged-during-the-great-resignation Sarah shares 8 actionable tips to keep you and your content team engaged to retain and attract top talent during this time of the “Great Resignation”. 4 tips for YOUR career + 4 tips for your DIRECT REPORTS. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/8-tips-to-keep-your-content-team-engaged-during-great-resignation-episode-39/ BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a WORK WITH SARAH: www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 31 Aug 2021 09:30:00 -0000 8 Tips to Keep You & Your Content Team Engaged During the Great Resignation full 39 Sarah Panus Sarah shares 8 actionable tips to keep you and your content team engaged to retain and attract top talent during this time of the “Great Resignation”. 4 tips for YOUR career + 4 tips for your DIRECT REPORTS. Sarah shares 8 actionable tips to keep you and your content team engaged to retain and attract top talent during this time of the “Great Resignation”. 4 tips for YOUR career + 4 tips for your DIRECT REPORTS. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/8-tips-to-keep-your-content-team-engaged-during-great-resignation-episode-39/ BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a WORK WITH SARAH: www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Sarah shares 8 actionable tips to keep you and your content team engaged to retain and attract top talent during this time of the “Great Resignation”. 4 tips for YOUR career + 4 tips for your DIRECT REPORTS.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/8-tips-to-keep-your-content-team-engaged-during-great-resignation-episode-39/


BRAND STORYTELLING ACADEMY: www.kindredspeak.com/apply


SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a


WORK WITH SARAH: www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1772 no 38. Storytelling to End Slavery and Human Trafficking – Brittany Baker, International Justice Mission https://marketingwithempathy.libsyn.com/38-storytelling-to-end-slavery-and-human-trafficking-brittany-baker-international-justice-mission There are more people trapped in slavery today than any time in history. Marketing & Creative lead, Brittany Baker, joins Sarah to discuss the intersection of storytelling to honor the survivors and drive donor action. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/storytelling-to-end-slavery-human-trafficking-ijm-episode-38/ DONATE: https://www.kindredspeak.com/donate INSTAGRAM: https://www.instagram.com/iamsarahpanus/    SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9 Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 24 Aug 2021 09:30:00 -0000 Storytelling to End Slavery and Human Trafficking – Brittany Baker, International Justice Mission full 38 Sarah Panus There are more people trapped in slavery today than any time in history. Marketing & Creative lead, Brittany Baker, joins Sarah to discuss the intersection of storytelling to honor the survivors and drive donor action. There are more people trapped in slavery today than any time in history. Marketing & Creative lead, Brittany Baker, joins Sarah to discuss the intersection of storytelling to honor the survivors and drive donor action. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/storytelling-to-end-slavery-human-trafficking-ijm-episode-38/ DONATE: https://www.kindredspeak.com/donate INSTAGRAM: https://www.instagram.com/iamsarahpanus/    SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9 Learn more about your ad choices. Visit megaphone.fm/adchoices There are more people trapped in slavery today than any time in history. Marketing & Creative lead, Brittany Baker, joins Sarah to discuss the intersection of storytelling to honor the survivors and drive donor action.

SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/storytelling-to-end-slavery-human-trafficking-ijm-episode-38/

DONATE: https://www.kindredspeak.com/donate

INSTAGRAM: https://www.instagram.com/iamsarahpanus/   

SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2092 no 37. Reimagining Handwritten Notes in the Digital Age - David Wachs, Handwrytten https://marketingwithempathy.libsyn.com/37-reimagining-handwritten-notes-in-the-digital-age-david-wachs-handwrytten Guest expert, David Wachs, joins Sarah to discuss how to make an old-school technique, new-school, and drive 23x more responses from your customers. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/handwritten-notes-re-imagined-for-digital-age-david-wachs-episode-37/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a WORK WITH SARAH: www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 17 Aug 2021 09:30:00 -0000 Reimagining Handwritten Notes in the Digital Age - David Wachs, Handwrytten full 37 Sarah Panus Guest expert, David Wachs, joins Sarah to discuss how to make an old-school technique, new-school, and drive 23x more responses from your customers. Guest expert, David Wachs, joins Sarah to discuss how to make an old-school technique, new-school, and drive 23x more responses from your customers. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/handwritten-notes-re-imagined-for-digital-age-david-wachs-episode-37/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a WORK WITH SARAH: www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Guest expert, David Wachs, joins Sarah to discuss how to make an old-school technique, new-school, and drive 23x more responses from your customers.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/handwritten-notes-re-imagined-for-digital-age-david-wachs-episode-37/


SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a


WORK WITH SARAH: www.kindredspeak.com

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]]> 2362 no 36. Embrace the Suck! Vulnerability, Failure & Courage - The Daring Venture https://marketingwithempathy.libsyn.com/36-embrace-the-suck-vulnerability-failure-courage-the-daring-venture Three highly experienced coaches with more than 45 years’ combined experience in executive coaching, facilitation, leadership for profit, non-profit and academic settings, join Sarah to share hands-on ways to embrace the suck to thrive in your career/life. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/embrace-the-suck-vulnerability-failure-courage-tips-from-3-experts-episode-36/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 10 Aug 2021 09:30:00 -0000 Embrace the Suck! Vulnerability, Failure & Courage - The Daring Venture full 36 Sarah Panus Three highly experienced coaches with more than 45 years’ combined experience in executive coaching, facilitation, leadership for profit, non-profit and academic settings, join Sarah to share hands-on ways to embrace the suck to thrive in your career/life. Three highly experienced coaches with more than 45 years’ combined experience in executive coaching, facilitation, leadership for profit, non-profit and academic settings, join Sarah to share hands-on ways to embrace the suck to thrive in your career/life. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/embrace-the-suck-vulnerability-failure-courage-tips-from-3-experts-episode-36/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Three highly experienced coaches with more than 45 years’ combined experience in executive coaching, facilitation, leadership for profit, non-profit and academic settings, join Sarah to share hands-on ways to embrace the suck to thrive in your career/life.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/embrace-the-suck-vulnerability-failure-courage-tips-from-3-experts-episode-36/


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]]> 2867 no 35. Selling Your Brand Story Through Your Employees - Chris Wallace, InnerView https://marketingwithempathy.libsyn.com/35-selling-your-brand-story-through-your-employees-chris-wallace-innerview Chris Wallace, President of InnerView shares how to drive stronger biz results by selling your brand story through your employees using a Brand Transfer Score that helps bridge the confidence gap btw marketers & employees. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/selling-your-brand-story-through-your-employees-chris-wallace-innerview-episode-35/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 03 Aug 2021 09:30:00 -0000 Selling Your Brand Story Through Your Employees - Chris Wallace, InnerView full 35 Sarah Panus Chris Wallace, President of InnerView shares how to drive stronger biz results by selling your brand story through your employees using a Brand Transfer Score that helps bridge the confidence gap btw marketers & employees. Chris Wallace, President of InnerView shares how to drive stronger biz results by selling your brand story through your employees using a Brand Transfer Score that helps bridge the confidence gap btw marketers & employees. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/selling-your-brand-story-through-your-employees-chris-wallace-innerview-episode-35/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Chris Wallace, President of InnerView shares how to drive stronger biz results by selling your brand story through your employees using a Brand Transfer Score that helps bridge the confidence gap btw marketers & employees.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/selling-your-brand-story-through-your-employees-chris-wallace-innerview-episode-35/


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]]> 2141 no 34. Power of Tapping Community-based Marketing - Sue Frech, Vesta https://marketingwithempathy.libsyn.com/34-power-of-tapping-community-based-marketing-sue-frech-vesta EP 34. Brand communities. CEO Sue Frech, of Vesta, shares advice to help brands better engage customers long-term instead of renting your audience from a social channel. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/power-of-community-based-marketing-ceo-sue-frech-vesta-episode-34/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 22 Jun 2021 09:30:00 -0000 Power of Tapping Community-based Marketing - Sue Frech, Vesta full 34 Sarah Panus Brand communities. CEO Sue Frech, of Vesta, shares advice to help brands better engage customers long-term instead of renting your audience from a social channel. EP 34. Brand communities. CEO Sue Frech, of Vesta, shares advice to help brands better engage customers long-term instead of renting your audience from a social channel. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/power-of-community-based-marketing-ceo-sue-frech-vesta-episode-34/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 34. Brand communities. CEO Sue Frech, of Vesta, shares advice to help brands better engage customers long-term instead of renting your audience from a social channel.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/power-of-community-based-marketing-ceo-sue-frech-vesta-episode-34/


LINKEDIN: https://www.linkedin.com/in/sarahpanus/


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]]> 2341 no 33. Creativity Corner: The 4-minute Brainstorm? https://marketingwithempathy.libsyn.com/33-creativity-corner-the-4-minute-brainstorm EP 33. Can you actually have a productive brainstorm with others, in only 4-minutes? Sarah recaps a technique she read about in Harvard Business Review. How to do it, and when to use it. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/creativity-the-4-minute-brainstorm-episode-33/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 15 Jun 2021 09:30:00 -0000 Creativity Corner: The 4-minute Brainstorm? full 33 Sarah Panus Can you actually have a productive brainstorm with others, in only 4-minutes? A technique I read about in Harvard Business Review shows how to do it, and when to use it. Sarah’s recap. EP 33. Can you actually have a productive brainstorm with others, in only 4-minutes? Sarah recaps a technique she read about in Harvard Business Review. How to do it, and when to use it. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/creativity-the-4-minute-brainstorm-episode-33/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 33. Can you actually have a productive brainstorm with others, in only 4-minutes? Sarah recaps a technique she read about in Harvard Business Review. How to do it, and when to use it.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/creativity-the-4-minute-brainstorm-episode-33/


LINKEDIN: https://www.linkedin.com/in/sarahpanus/


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]]> 1210 no 32. Content Advice for Financial Institutions - Shondell Varcianna, Varci Media https://marketingwithempathy.libsyn.com/32-content-advice-for-financial-institutions-shondell-varcianna-varci-media EP 32. Today we are niching down and getting into what storytelling content support looks like for financial institutions. What to think about when creating content, and how to find your niche audience. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/financial-institution-content-advice-shondell-varcianna-varci-media-episode-32/  LINKEDIN: https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 08 Jun 2021 09:30:00 -0000 Content Advice for Financial Institutions - Shondell Varcianna, Varci Media full 32 Sarah Panus Today we are niching down and getting into what content support looks like for financial institutions. What to think about when creating content, and how to find your niche audience. EP 32. Today we are niching down and getting into what storytelling content support looks like for financial institutions. What to think about when creating content, and how to find your niche audience. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/financial-institution-content-advice-shondell-varcianna-varci-media-episode-32/  LINKEDIN: https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 32. Today we are niching down and getting into what storytelling content support looks like for financial institutions. What to think about when creating content, and how to find your niche audience.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/financial-institution-content-advice-shondell-varcianna-varci-media-episode-32/ 


LINKEDIN: https://www.linkedin.com/in/sarahpanus/


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]]> 1653 no 31. Using SEO to Inform Brand Storytelling – Nick Noble, Ovative Group https://marketingwithempathy.libsyn.com/31-using-seo-to-inform-brand-storytelling-nick-noble-ovative-group EP 31. SEO is Sarah’s favorite place to look for insights on what your audience is thinking and feeling. SEO expert, Nick Noble, joins Sarah to share tips for using SEO to inform empathy-driven brand storytelling. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/using-seo-to-inform-brand-storytelling-ovative-group-nick-noble-episode-31/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a  LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 01 Jun 2021 20:38:00 -0000 Using SEO to Inform Brand Storytelling – Nick Noble, Ovative Group full 31 Sarah Panus SEO is Sarah’s favorite place to look for insights on what your audience is thinking and feeling. SEO expert, Nick Noble, joins Sarah to share tips for using SEO to inform empathy-driven brand storytelling.   SHOW NOTES:   INSTAGRAM:... EP 31. SEO is Sarah’s favorite place to look for insights on what your audience is thinking and feeling. SEO expert, Nick Noble, joins Sarah to share tips for using SEO to inform empathy-driven brand storytelling. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/using-seo-to-inform-brand-storytelling-ovative-group-nick-noble-episode-31/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a  LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 31. SEO is Sarah’s favorite place to look for insights on what your audience is thinking and feeling. SEO expert, Nick Noble, joins Sarah to share tips for using SEO to inform empathy-driven brand storytelling.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/using-seo-to-inform-brand-storytelling-ovative-group-nick-noble-episode-31/


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]]> 1970 no 30. Why and How to Use Storytelling on Your Website – Corrie Myers https://marketingwithempathy.libsyn.com/30-why-and-how-to-use-storytelling-on-your-website-corrie-myers EP 30. Copywriting expert, Corrie Myers joins Sarah to share ways you can add more storytelling across your website. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/why-and-how-to-use-storytelling-on-your-website-corrie-myers-episode-30/ LINKEDIN:  https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a  LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 25 May 2021 09:30:00 -0000 Why and How to Use Storytelling on Your Website – Corrie Myers full 30 Sarah Panus Copywriting expert, Corrie Myers joins Sarah to share ways you can add more storytelling across your website. SHOW NOTES: INSTAGRAM:       SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER:   LEARN MORE at EP 30. Copywriting expert, Corrie Myers joins Sarah to share ways you can add more storytelling across your website. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/why-and-how-to-use-storytelling-on-your-website-corrie-myers-episode-30/ LINKEDIN:  https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a  LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 30. Copywriting expert, Corrie Myers joins Sarah to share ways you can add more storytelling across your website.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/why-and-how-to-use-storytelling-on-your-website-corrie-myers-episode-30/


LINKEDIN:  https://www.linkedin.com/in/sarahpanus/


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]]> 2247 no 29. Ways to Use Customers In Your Influence Marketing Plans https://marketingwithempathy.libsyn.com/29-ways-to-use-customers-in-your-influence-marketing-plans EP 29. Is influence marketing right for your brand? Part 2 of Sarah’s influencer marketing series, Sarah shares more about one of her six categories of influencers: your customers. Should you use them? How to use them? And why the data backs this up. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/ways-to-use-customers-in-your-influence-marketing-plans-episode-29/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a  LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 18 May 2021 09:30:00 -0000 Ways to Use Customers In Your Influence Marketing Plans full 29 Sarah Panus Is influence marketing right for your brand? Part 2 of Sarah’s influencer series, Sarah shares more about one of her 6 categories of influencers: your customers. Should you use them? How to use them? And why the data backs this up. SHOW NOTES: ... EP 29. Is influence marketing right for your brand? Part 2 of Sarah’s influencer marketing series, Sarah shares more about one of her six categories of influencers: your customers. Should you use them? How to use them? And why the data backs this up. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/ways-to-use-customers-in-your-influence-marketing-plans-episode-29/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/60959df4391ebed2fea9a20a  LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 29. Is influence marketing right for your brand? Part 2 of Sarah’s influencer marketing series, Sarah shares more about one of her six categories of influencers: your customers. Should you use them? How to use them? And why the data backs this up.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/ways-to-use-customers-in-your-influence-marketing-plans-episode-29/


LINKEDIN: https://www.linkedin.com/in/sarahpanus/


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]]> 1403 no 28. Using Data to Tell a Story – Shutterfly, Jennifer George Caligiuri https://marketingwithempathy.libsyn.com/28-using-data-to-tell-a-story-jennifer-george-caligiuri-shutterfly EP 28. What’s the insight that helps shape a story and solve your consumer's problems? VP of Communications & PR at Shutterfly, Jennifer joins Sarah to share her experiences from Shutterfly, Headspace, Murad and The Wonderful Company. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/using-data-to-tell-a-story-shutterfly-jennifer-george-caligiuri-episode-28/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 11 May 2021 09:30:00 -0000 Using Data to Tell a Story – Shutterfly, Jennifer George Caligiuri full 28 Sarah Panus What’s the insight that helps shape a great story and solve your consumer's problem? VP of Communications & PR at Shutterfly, Jennifer George Caligiuri, joins Sarah to share her experiences from Shutterfly, Headspace, Murad and The Wonderful... EP 28. What’s the insight that helps shape a story and solve your consumer's problems? VP of Communications & PR at Shutterfly, Jennifer joins Sarah to share her experiences from Shutterfly, Headspace, Murad and The Wonderful Company. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/using-data-to-tell-a-story-shutterfly-jennifer-george-caligiuri-episode-28/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 28. What’s the insight that helps shape a story and solve your consumer's problems? VP of Communications & PR at Shutterfly, Jennifer joins Sarah to share her experiences from Shutterfly, Headspace, Murad and The Wonderful Company.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/using-data-to-tell-a-story-shutterfly-jennifer-george-caligiuri-episode-28/


LINKEDIN: https://www.linkedin.com/in/sarahpanus/


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

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]]> 2222 no 27. Are Your Mineral Levels Holding You Back in Your Career? -- Victoria Franca, Omne Wellness https://marketingwithempathy.libsyn.com/27-are-your-mineral-levels-holding-you-back-in-your-career-victoria-franca-omne-wellness EP 27. Functional Practitioner, Victoria Franca teams up with Sarah to discuss something you may not know about—but should. Sarah’s mineral health journey and the impact on your health and ability to thrive in your career. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/are-your-mineral-levels-holding-you-back-in-your-career-victoria-franca-omne-wellness-episode-27/ INSTAGRAM: https://www.instagram.com/iamsarahpanus/    SIGN UP FOR BRAND STORYTELLING INSPO & ADVICE: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 May 2021 09:30:00 -0000 Are Your Mineral Levels Holding You Back in Your Career? -- Victoria Franca, Omne Wellness full 27 Sarah Panus Functional Practitioner, Victoria Franca teams up with Sarah to discuss something you may know nothing about—but should. Sarah’s mineral health journey and the impact on your health and ability to thrive in your career.   SHOW NOTES:  ... EP 27. Functional Practitioner, Victoria Franca teams up with Sarah to discuss something you may not know about—but should. Sarah’s mineral health journey and the impact on your health and ability to thrive in your career. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/are-your-mineral-levels-holding-you-back-in-your-career-victoria-franca-omne-wellness-episode-27/ INSTAGRAM: https://www.instagram.com/iamsarahpanus/    SIGN UP FOR BRAND STORYTELLING INSPO & ADVICE: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 27. Functional Practitioner, Victoria Franca teams up with Sarah to discuss something you may not know about—but should. Sarah’s mineral health journey and the impact on your health and ability to thrive in your career.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/are-your-mineral-levels-holding-you-back-in-your-career-victoria-franca-omne-wellness-episode-27/


INSTAGRAM: https://www.instagram.com/iamsarahpanus/   


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]]> 2395 no 26. Cambria's Pinterest & IGTV Storytelling - Alyssa Greve https://marketingwithempathy.libsyn.com/26-pinterest-igtv-storytelling-alyssa-greve-cambria EP 26. Alyssa Greve, Director of Digital Content Marketing at Cambria Surfaces, joins Sarah to discuss ways to tell stories across Pinterest and IGTV; two powerfully visual platforms. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/cambrias-pinterest-igtv-alyssa-greve-episode-26/ INSTAGRAM: https://www.instagram.com/iamsarahpanus/    SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 27 Apr 2021 09:30:00 -0000 Cambria's Pinterest & IGTV Storytelling - Alyssa Greve full 26 Sarah Panus Alyssa Greve, Director of Digital Content Marketing at Cambria Surfaces, joins Sarah to discuss ways to tell stories across Pinterest and IGTV; two powerfully visual platforms. EP 26. Alyssa Greve, Director of Digital Content Marketing at Cambria Surfaces, joins Sarah to discuss ways to tell stories across Pinterest and IGTV; two powerfully visual platforms. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/cambrias-pinterest-igtv-alyssa-greve-episode-26/ INSTAGRAM: https://www.instagram.com/iamsarahpanus/    SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 26. Alyssa Greve, Director of Digital Content Marketing at Cambria Surfaces, joins Sarah to discuss ways to tell stories across Pinterest and IGTV; two powerfully visual platforms.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/cambrias-pinterest-igtv-alyssa-greve-episode-26/


INSTAGRAM: https://www.instagram.com/iamsarahpanus/   


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]]> 1552 no 25. Sleep Number's Storytelling Evolution- Lisa Bailey https://marketingwithempathy.libsyn.com/25-how-sleep-number-storytelling-has-evolved EP 25. VP of Media and Digital Activation at Sleep Number, Lisa Bailey, goes down memory lane with Sarah to discuss their brand storytelling evolution the last 10+ years. Together, Sarah and Lisa have worked with Sleep Number more than 32 years combined! ALL sorts of juicy goodness. How Sleep Number makes mattresses engaging. SHOW NOTES: https://blog.kindredspeak.com/sleep-number-episode 25 SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 20 Apr 2021 09:30:00 -0000 Sleep Number's Storytelling Evolution - Lisa Bailey full 25 Sarah Panus VP of Media and Digital Activation at Sleep Number, Lisa Bailey, goes down memory lane with Sarah to discuss their brand storytelling evolution the last 10+ years. Together, Sarah and Lisa have worked with Sleep Number more than 32 years combined! ALL sorts of juicy goodness. How Sleep Number makes mattresses engaging. EP 25. VP of Media and Digital Activation at Sleep Number, Lisa Bailey, goes down memory lane with Sarah to discuss their brand storytelling evolution the last 10+ years. Together, Sarah and Lisa have worked with Sleep Number more than 32 years combined! ALL sorts of juicy goodness. How Sleep Number makes mattresses engaging. SHOW NOTES: https://blog.kindredspeak.com/sleep-number-episode 25 SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 25. VP of Media and Digital Activation at Sleep Number, Lisa Bailey, goes down memory lane with Sarah to discuss their brand storytelling evolution the last 10+ years. Together, Sarah and Lisa have worked with Sleep Number more than 32 years combined! ALL sorts of juicy goodness. How Sleep Number makes mattresses engaging.


SHOW NOTES: https://blog.kindredspeak.com/sleep-number-episode 25


SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e

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]]> 1566 no 24. BONUS- Brand Storytelling Webinar Replay https://marketingwithempathy.libsyn.com/24-bonus-brand-storytelling-webinar-replay In case you missed it, listen to replay of Sarah Panus’ Brand Storytelling webinar. Discussing why EFD is a BFD; the 5 Essentials Every Brand Storytelling Blueprint Needs; and details about Sarah’s new online course, Brand Storytelling Blueprint. BRAND STORYTELLING BLUEPRINT™ COURSE: https://sarah-panus.mykajabi.com/brand-storytelling-blueprint SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 14 Apr 2021 18:05:14 -0000 BONUS- Brand Storytelling Webinar Replay full 24 Sarah Panus In case you missed it, listen to replay of Sarah Panus’ Brand Storytelling webinar. Discussing why EFD is a BFD; the 5 Essentials Every Brand Storytelling Blueprint Needs; and details about Sarah’s new online course, Brand Storytelling Blueprint.... In case you missed it, listen to replay of Sarah Panus’ Brand Storytelling webinar. Discussing why EFD is a BFD; the 5 Essentials Every Brand Storytelling Blueprint Needs; and details about Sarah’s new online course, Brand Storytelling Blueprint. BRAND STORYTELLING BLUEPRINT™ COURSE: https://sarah-panus.mykajabi.com/brand-storytelling-blueprint SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2629 no 23. Too Busy? Think About This. https://marketingwithempathy.libsyn.com/23-too-busy-to-do-this-tips-to-help EP 23. What are you doing to advance your skills & stay competitive? Why feeling “too busy” isn’t doing you any favors, and a helpful way to quickly help your brand storytelling strategy work. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/too-busy-think-about-this-episode-23/ BRAND STORYTELLING BLUEPRINT COURSE: https://sarahpanus.podia.com/brand-storytelling-blueprint SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 06 Apr 2021 14:57:00 -0000 Too Busy? Think About This. full 23 Sarah Panus What are you doing to advance your skills & stay competitive? Why feeling “too busy” isn’t doing you any favors, and a helpful way to quickly help your brand storytelling strategy work.   SHOW NOTES: INSTAGRAM:    ... EP 23. What are you doing to advance your skills & stay competitive? Why feeling “too busy” isn’t doing you any favors, and a helpful way to quickly help your brand storytelling strategy work. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/too-busy-think-about-this-episode-23/ BRAND STORYTELLING BLUEPRINT COURSE: https://sarahpanus.podia.com/brand-storytelling-blueprint SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 23. What are you doing to advance your skills & stay competitive? Why feeling “too busy” isn’t doing you any favors, and a helpful way to quickly help your brand storytelling strategy work.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/too-busy-think-about-this-episode-23/


BRAND STORYTELLING BLUEPRINT COURSE: https://sarahpanus.podia.com/brand-storytelling-blueprint


SIGN UP FOR SARAH'S BRAND STORYTELLING NEWSLETTER: https://view.flodesk.com/pages/5f9184db1a71cda59eef778e


LEARN MORE at www.kindredspeak.com

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]]> 1009 no 22. Getting Alignment on Your Content Plan https://marketingwithempathy.libsyn.com/22-getting-alignment-on-your-content-plan EP 22. Is there a better way to get alignment on your content plans inside your organization, and reduce push-back and future revisions? Sarah’s advice to help. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/get-alignment-on-your-content-plan-episode-22/ LEARN MORE ABOUT SARAH'S ONLINE COURSE: https://www.kindredspeak.com/courses  3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 30 Mar 2021 09:30:00 -0000 Getting Alignment on Your Content Plan full 22 Sarah Panus Is there a better way to get alignment on your content plans inside your organization, and reduce push-back and multiple future revisions? Sarah’s advice to help. EP 22. Is there a better way to get alignment on your content plans inside your organization, and reduce push-back and future revisions? Sarah’s advice to help. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/get-alignment-on-your-content-plan-episode-22/ LEARN MORE ABOUT SARAH'S ONLINE COURSE: https://www.kindredspeak.com/courses  3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 22. Is there a better way to get alignment on your content plans inside your organization, and reduce push-back and future revisions? Sarah’s advice to help.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/get-alignment-on-your-content-plan-episode-22/


LEARN MORE ABOUT SARAH'S ONLINE COURSE: https://www.kindredspeak.com/courses 


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e


LEARN MORE at www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 734 no 21. 9 Ways to Think Like a Brand Editorial Director https://marketingwithempathy.libsyn.com/21-how-to-think-like-an-editor-for-your-brand EP 21. Wondering what else you can do to better organize and plan your brand storytelling strategy? Sarah Panus shares advice and insights after extensive research/experience across content marketing roles. JOIN the Brand Storytelling Blueprint mini-course waitlist at www.kindredspeak.com/waitlist SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/9-ways-to-think-like-a-brand-editorial-director-episode-21/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 23 Mar 2021 09:30:00 -0000 9 Ways to Think Like a Brand Editorial Director full 21 Sarah Panus Wondering what else you can do to better organize and plan your brand storytelling strategy? Sarah Panus shares advice and insights after extensive research/experience across content marketing roles. JOIN the Brand Storytelling Blueprint mini-course... EP 21. Wondering what else you can do to better organize and plan your brand storytelling strategy? Sarah Panus shares advice and insights after extensive research/experience across content marketing roles. JOIN the Brand Storytelling Blueprint mini-course waitlist at www.kindredspeak.com/waitlist SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/9-ways-to-think-like-a-brand-editorial-director-episode-21/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 21. Wondering what else you can do to better organize and plan your brand storytelling strategy? Sarah Panus shares advice and insights after extensive research/experience across content marketing roles. JOIN the Brand Storytelling Blueprint mini-course waitlist at www.kindredspeak.com/waitlist


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/9-ways-to-think-like-a-brand-editorial-director-episode-21/


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1313 no 20. How to Increase Your Energy Levels, with Caroline Milton https://marketingwithempathy.libsyn.com/20-how-to-increase-your-energy-levels-with-caroline-milton EP 20. Energy Engineer, Caroline Milton from The Transformation Table, joins Sarah Panus to discuss habits to help increase your energy levels to help you thrive in your career and personal life. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-increase-your-energy-levels-caroline-milton-episode-20/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 16 Mar 2021 09:30:00 -0000 How to Increase Your Energy Levels, with Caroline Milton full 20 Sarah Panus Energy Engineer, Caroline Milton from The Transformation Table, joins Sarah Panus to discuss habits to help increase your energy levels to help you thrive in your career and personal life. EP 20. Energy Engineer, Caroline Milton from The Transformation Table, joins Sarah Panus to discuss habits to help increase your energy levels to help you thrive in your career and personal life. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-increase-your-energy-levels-caroline-milton-episode-20/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 20. Energy Engineer, Caroline Milton from The Transformation Table, joins Sarah Panus to discuss habits to help increase your energy levels to help you thrive in your career and personal life.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-increase-your-energy-levels-caroline-milton-episode-20/


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e


LEARN MORE at www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2629 no 19. Influence vs. Influencer Marketing, with Jason Falls https://marketingwithempathy.libsyn.com/19-influence-vs-influencer-marketing-with-jason-falls EP 19. What’s the difference between influence vs. influencer marketing? Social media, influencer and tech expert, Jason Falls, joins Sarah and shares excerpts from his new book, Winfluence. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/influencer-vs-influence-marketing-jason-falls-episode-19/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 09 Mar 2021 10:30:00 -0000 Influence vs. Influencer Marketing, with Jason Falls full 19 Sarah Panus What’s the difference between influence vs. influencer marketing? Social media, influencer and tech expert, Jason Falls, joins Sarah and shares excerpts from his new book, Winfluence.   SHOW NOTES: INSTAGRAM:       SIGN... EP 19. What’s the difference between influence vs. influencer marketing? Social media, influencer and tech expert, Jason Falls, joins Sarah and shares excerpts from his new book, Winfluence. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/influencer-vs-influence-marketing-jason-falls-episode-19/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 19. What’s the difference between influence vs. influencer marketing? Social media, influencer and tech expert, Jason Falls, joins Sarah and shares excerpts from his new book, Winfluence.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/influencer-vs-influence-marketing-jason-falls-episode-19/


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e


LEARN MORE at www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2531 no 18. 8 Favorite E-Newsletters for Creative Inspiration https://marketingwithempathy.libsyn.com/18-8-favorite-e-newsletters-for-creative-inspiration EP 18. Sarah shares eight of her favorite e-newsletters. What she likes about each of them, and how you can sign up if any sound interesting and creativity-inspiring to you. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/8-newsletters-for-creative-inspiration-episode-18/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 02 Mar 2021 10:30:00 -0000 8 Favorite E-Newsletters for Creative Inspiration full 18 Sarah Panus Sarah shares eight of her favorite e-newsletters. What she likes about each of them, and how you can sign up if any sound interesting and creativity-inspiring to you.   EP 18. Sarah shares eight of her favorite e-newsletters. What she likes about each of them, and how you can sign up if any sound interesting and creativity-inspiring to you. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/8-newsletters-for-creative-inspiration-episode-18/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE at www.kindredspeak.com Learn more about your ad choices. Visit megaphone.fm/adchoices EP 18. Sarah shares eight of her favorite e-newsletters. What she likes about each of them, and how you can sign up if any sound interesting and creativity-inspiring to you.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/8-newsletters-for-creative-inspiration-episode-18/


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e


LEARN MORE at www.kindredspeak.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 724 no 17. Micro and Nano Influencer Marketing — Kelly Olexa, Lumanu https://marketingwithempathy.libsyn.com/influencer-marketing-micronano-influencers-with-kelly-olexa-lumanu EP 17. Sarah and influencer expert guest, Kelly Olexa from Lumanu and The Kelly O Show, discuss: What brands should avoid to be successful with influencers; micro and nano influencers; paid social distribution; measurement & Kelly’s mistake you can learn from. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/micro-nano-influencer-marketing-kelly-olexa-episode-17/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 23 Feb 2021 10:30:00 -0000 Micro and Nano Influencer Marketing — Kelly Olexa, Lumanu full 17 Sarah Panus What brands should avoid to be successful with influencers; micro and nano influencers; paid social distribution; measurement & Kelly’s mistake you can learn from. EP 17. Sarah and influencer expert guest, Kelly Olexa from Lumanu and The Kelly O Show, discuss: What brands should avoid to be successful with influencers; micro and nano influencers; paid social distribution; measurement & Kelly’s mistake you can learn from. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/micro-nano-influencer-marketing-kelly-olexa-episode-17/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 17. Sarah and influencer expert guest, Kelly Olexa from Lumanu and The Kelly O Show, discuss: What brands should avoid to be successful with influencers; micro and nano influencers; paid social distribution; measurement & Kelly’s mistake you can learn from.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/micro-nano-influencer-marketing-kelly-olexa-episode-17/


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 3109 no 16. All Things Video Storytelling with Emmy-Winner Jesse Roesler, CREDO NONFICTION https://marketingwithempathy.libsyn.com/16-all-things-video-storytelling-with-jesse-roesler-credo-nonfiction EP 16. Emmy-winning filmmaker, Jesse Roesler joins Sarah to discuss: Authenticity in storytelling; Documentary film; How to find great stories; When to use video; Components of emotional filmmaking; Power of music/sound; Brands as publishers & filmmakers; Best practices for brands partnering w/filmmakers. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/all-things-video-storytelling-with-emmy-winner-jesse-roesler-episode-16/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 16 Feb 2021 10:30:00 -0000 All Things Video Storytelling with Emmy-Winner Jesse Roesler, CREDO NONFICTION full 16 Sarah Panus Emmy-winning filmmaker, Jesse Roesler joins Sarah to discuss: Authenticity in storytelling; Documentary film; How to find great stories; When to use video; Components of emotional filmmaking; Power of music/sound; Brands as publishers & filmmakers; Best practices for brands partnering w/filmmakers. EP 16. Emmy-winning filmmaker, Jesse Roesler joins Sarah to discuss: Authenticity in storytelling; Documentary film; How to find great stories; When to use video; Components of emotional filmmaking; Power of music/sound; Brands as publishers & filmmakers; Best practices for brands partnering w/filmmakers. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/all-things-video-storytelling-with-emmy-winner-jesse-roesler-episode-16/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 16. Emmy-winning filmmaker, Jesse Roesler joins Sarah to discuss: Authenticity in storytelling; Documentary film; How to find great stories; When to use video; Components of emotional filmmaking; Power of music/sound; Brands as publishers & filmmakers; Best practices for brands partnering w/filmmakers.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/all-things-video-storytelling-with-emmy-winner-jesse-roesler-episode-16/


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 2265 no 15. Power of the Words We Use https://marketingwithempathy.libsyn.com/15-power-of-the-words-we-use EP 15. Can replacing the words you use improve your mood, reduce stress and increase productivity? Sarah shares advice on how to rephrase your words to have more positive outputs in life.  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/power-of-the-words-we-use-episode-15/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE https://www.kindredspeak.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 09 Feb 2021 10:30:00 -0000 Power of the Words We Use full 15 Sarah Panus Can replacing the words you use to describe things improve your mood, reduce stress and increase productivity? Sarah shares advice on how to rephrase your words to have more positive outputs in life.  SHOW NOTES: INSTAGRAM:   ... EP 15. Can replacing the words you use improve your mood, reduce stress and increase productivity? Sarah shares advice on how to rephrase your words to have more positive outputs in life.  SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/power-of-the-words-we-use-episode-15/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE https://www.kindredspeak.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 15. Can replacing the words you use improve your mood, reduce stress and increase productivity? Sarah shares advice on how to rephrase your words to have more positive outputs in life. 


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/power-of-the-words-we-use-episode-15/


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e


LEARN MORE https://www.kindredspeak.com/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 744 no 14. Can the StoryBrand Process Help You Do Brand Storytelling Better? with Katie Lantukh https://marketingwithempathy.libsyn.com/14-can-the-storybrand-process-help-you-do-brand-storytelling-better-with-katie-lantukh EP 14. Using the StoryBrand process/framework to educate and inspire you to think creatively about your brand storytelling plans, with guest Katie Lantukh, of Murphy Marketing. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/can-storybrand-process-help-your-brand-storytelling-plans-katie-lantukh-episode-14/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE https://www.kindredspeak.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 02 Feb 2021 10:30:00 -0000 Can the StoryBrand Process Help You Do Brand Storytelling Better? with Katie Lantukh full 14 Sarah Panus Using the StoryBrand process/framework to educate and inspire you to think creatively about your brand storytelling plans, with guest Katie Lantukh, of Murphy Marketing. SHOW NOTES: INSTAGRAM:      LINKEDIN:      SIGN... EP 14. Using the StoryBrand process/framework to educate and inspire you to think creatively about your brand storytelling plans, with guest Katie Lantukh, of Murphy Marketing. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/can-storybrand-process-help-your-brand-storytelling-plans-katie-lantukh-episode-14/ 3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e LEARN MORE https://www.kindredspeak.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 14. Using the StoryBrand process/framework to educate and inspire you to think creatively about your brand storytelling plans, with guest Katie Lantukh, of Murphy Marketing.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/can-storybrand-process-help-your-brand-storytelling-plans-katie-lantukh-episode-14/


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e


LEARN MORE https://www.kindredspeak.com/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1662 no 13. Non-Profit Video Storytelling Tips with Mary Knox Miller, Harvard & Entrepreneur https://marketingwithempathy.libsyn.com/13-non-profit-video-storytelling-with-mary-knox-miller-harvard-entrepreneur EP 13. Why and how you can add video to your organization’s communications toolkit. Sarah's conversation with video storytelling expert & coach, Mary Knox Miller of Harvard Business School/ owner of maryknoxmiller.com. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/non-profit-video-storytelling-tips-mary-knox-miller-episode-13/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/    3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 26 Jan 2021 10:00:00 -0000 Non-Profit Video Storytelling Tips with Mary Knox Miller full 13 Sarah Panus Why and how you can add video to your organization’s communications toolkit. Sarah's conversation with video storytelling expert and coach, Mary Knox Miller of Harvard Business School and owner of maryknoxmiller.com.   SHOW NOTES:   ... EP 13. Why and how you can add video to your organization’s communications toolkit. Sarah's conversation with video storytelling expert & coach, Mary Knox Miller of Harvard Business School/ owner of maryknoxmiller.com. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/non-profit-video-storytelling-tips-mary-knox-miller-episode-13/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/    3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e Learn more about your ad choices. Visit megaphone.fm/adchoices EP 13. Why and how you can add video to your organization’s communications toolkit. Sarah's conversation with video storytelling expert & coach, Mary Knox Miller of Harvard Business School/ owner of maryknoxmiller.com.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/non-profit-video-storytelling-tips-mary-knox-miller-episode-13/


LINKEDIN: https://www.linkedin.com/in/sarahpanus/   


3 ways improve content strategy this year: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e

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]]> 2620 no 12. How to Be More Creative Using Boundaries -- Deanna Cioppa, Contently https://marketingwithempathy.libsyn.com/12-how-to-be-more-creative-using-boundaries-with-deanna-cioppa-contently EP 12. Want to be even more creative? Looking for inspiration in future content planning sessions? Deanna Cioppa, Director of Strategy Services at Contently, joins Sarah in this episode to discuss why boundaries are actually good for creativity; content measurement; and her answer to my "hot seat" question. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-be-more-creative-using-boundaries-contently-episode-12/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 19 Jan 2021 10:00:00 -0000 How to Be More Creative Using Boundaries -- Deanna Cioppa, Contently full 12 Sarah Panus Want to be even more creative? Looking for inspiration in future content planning sessions?  Deanna Cioppa, Director of Strategy Services at Contently, joins Sarah in this episode to discuss why boundaries are actually good for creativity;... EP 12. Want to be even more creative? Looking for inspiration in future content planning sessions? Deanna Cioppa, Director of Strategy Services at Contently, joins Sarah in this episode to discuss why boundaries are actually good for creativity; content measurement; and her answer to my "hot seat" question. SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-be-more-creative-using-boundaries-contently-episode-12/ LINKEDIN: https://www.linkedin.com/in/sarahpanus/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 12. Want to be even more creative? Looking for inspiration in future content planning sessions? Deanna Cioppa, Director of Strategy Services at Contently, joins Sarah in this episode to discuss why boundaries are actually good for creativity; content measurement; and her answer to my "hot seat" question.


SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/how-to-be-more-creative-using-boundaries-contently-episode-12/


LINKEDIN: https://www.linkedin.com/in/sarahpanus/

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]]> 2385 no 11. 9 Content Marketing & Brand Storytelling Trends for 2021 https://marketingwithempathy.libsyn.com/11-9-content-marketing-brand-storytelling-trends-for-2021 EP 11. What content marketing and brand storytelling trends should you be aware of in 2021? After loads of research and personal insight, Sarah Panus shares her top 9 content marketing and brand storytelling trends for 2021. SHOW NOTES: https://blog.kindredspeak.com/2021-content-marketing-trends-brand-storytelling-trends INSTAGRAM: https://www.instagram.com/iamsarahpanus/ LINKEDIN: https://www.linkedin.com/in/spanus/ SARAH WEBSITE: https://www.kindredspeak.com/  View show notes: https://www.podpage.com/marketing-with-empathy/blog/9-content-marketing-brand-storytelling-trends-of-2021-episode-11/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 12 Jan 2021 10:00:00 -0000 9 Content Marketing & Brand Storytelling Trends for 2021 full 11 Sarah Panus How can your brand incorporate these nine brand storytelling trends into your content strategy plans? EP 11. What content marketing and brand storytelling trends should you be aware of in 2021? After loads of research and personal insight, Sarah Panus shares her top 9 content marketing and brand storytelling trends for 2021. SHOW NOTES: https://blog.kindredspeak.com/2021-content-marketing-trends-brand-storytelling-trends INSTAGRAM: https://www.instagram.com/iamsarahpanus/ LINKEDIN: https://www.linkedin.com/in/spanus/ SARAH WEBSITE: https://www.kindredspeak.com/  View show notes: https://www.podpage.com/marketing-with-empathy/blog/9-content-marketing-brand-storytelling-trends-of-2021-episode-11/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 11. What content marketing and brand storytelling trends should you be aware of in 2021? After loads of research and personal insight, Sarah Panus shares her top 9 content marketing and brand storytelling trends for 2021. SHOW NOTES: https://blog.kindredspeak.com/2021-content-marketing-trends-brand-storytelling-trends INSTAGRAM: https://www.instagram.com/iamsarahpanus/ LINKEDIN: https://www.linkedin.com/in/spanus/ SARAH WEBSITE: https://www.kindredspeak.com/ 


View show notes: https://www.podpage.com/marketing-with-empathy/blog/9-content-marketing-brand-storytelling-trends-of-2021-episode-11/

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]]> 1578 no 10. Be Authentic With YOURSELF To Be Better Brand Storyteller, with 3M Heather Cmiel https://marketingwithempathy.libsyn.com/10-why-being-authentic-with-yourself-makes-you-a-better-brand-storyteller Joining Sarah is Heather Cmiel, APR, Global Marketing Communications Strategy Lead at 3M. Heather unpacks her years of experience at 3M, past agencies and organizations to share the idea that empathy and storytelling means you have to bring your most authentic self to work every single day. View show notes: https://www.podpage.com/marketing-with-empathy/blog/why-being-authentic-with-yourself-makes-you-a-better-brand-storyteller-3ms-heather-cmiel-episode-10/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 08 Dec 2020 10:30:00 -0000 Be Authentic With YOURSELF To Be Better Brand Storyteller, with 3M Heather Cmiel full 10 Sarah Panus Joining Sarah is Heather Cmiel, APR, Global Marketing Communications Strategy Lead at 3M. Heather unpacks her years of experience at 3M, past agencies and organizations to share the idea that empathy and storytelling means you have to bring your most... Joining Sarah is Heather Cmiel, APR, Global Marketing Communications Strategy Lead at 3M. Heather unpacks her years of experience at 3M, past agencies and organizations to share the idea that empathy and storytelling means you have to bring your most authentic self to work every single day. View show notes: https://www.podpage.com/marketing-with-empathy/blog/why-being-authentic-with-yourself-makes-you-a-better-brand-storyteller-3ms-heather-cmiel-episode-10/ Learn more about your ad choices. Visit megaphone.fm/adchoices Joining Sarah is Heather Cmiel, APR, Global Marketing Communications Strategy Lead at 3M. Heather unpacks her years of experience at 3M, past agencies and organizations to share the idea that empathy and storytelling means you have to bring your most authentic self to work every single day.


View show notes: https://www.podpage.com/marketing-with-empathy/blog/why-being-authentic-with-yourself-makes-you-a-better-brand-storyteller-3ms-heather-cmiel-episode-10/

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]]> 2634 no 9. Business Leaders: How to Prioritize Your Health and Self-Care, with Ellen Leonard https://marketingwithempathy.libsyn.com/9-business-leaders-its-time-to-prioritize-your-health-and-self-care Self-care isn't selfish. It's necessary if you want to remain healthy and thrive in life. Ellen Leonard, CEO, Wellness Coach, Stress Management Consultant, Professor, Ayurvedic Practitioner and Podcaster, joins Sarah to share actionable advice to help you work on your own health and self-care.   Read show notes: https://www.podpage.com/marketing-with-empathy/blog/business-leaders-how-to-prioritize-your-health-self-care-ellen-leonard-episode-9/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 01 Dec 2020 10:30:00 -0000 Business Leaders: How to Prioritize Your Health and Self-Care, with Ellen Leonard full 9 Sarah Panus Self-care isn't selfish.  It's necessary if you want to remain healthy and thrive in life.  Ellen Leonard, CEO, Wellness Coach, Stress Management Consultant, Professor, Ayurvedic Practitioner and Podcaster, joins Sarah to share actionable... Self-care isn't selfish. It's necessary if you want to remain healthy and thrive in life. Ellen Leonard, CEO, Wellness Coach, Stress Management Consultant, Professor, Ayurvedic Practitioner and Podcaster, joins Sarah to share actionable advice to help you work on your own health and self-care.   Read show notes: https://www.podpage.com/marketing-with-empathy/blog/business-leaders-how-to-prioritize-your-health-self-care-ellen-leonard-episode-9/ Learn more about your ad choices. Visit megaphone.fm/adchoices Self-care isn't selfish. It's necessary if you want to remain healthy and thrive in life. Ellen Leonard, CEO, Wellness Coach, Stress Management Consultant, Professor, Ayurvedic Practitioner and Podcaster, joins Sarah to share actionable advice to help you work on your own health and self-care.  


Read show notes: https://www.podpage.com/marketing-with-empathy/blog/business-leaders-how-to-prioritize-your-health-self-care-ellen-leonard-episode-9/

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]]> 2068 no 8. What are Roots of Good Storytelling? with Thrive Global, Kavita Lokchander https://marketingwithempathy.libsyn.com/8-what-are-roots-of-good-storytelling-with-thrive-global-kavita-lokchander EP 8. What makes good brand storytelling? Thrive Global's Director of Creative Strategy, Kavita Lokchander joins Sarah to discuss: the roots of good brand storytelling; how to reach your consumer; connecting the value of your video brand storytelling efforts to the brand's bottom line; how to tell if an idea is right for your brand; what helps trigger creative inspiration for Kavita, and a mistake she's learned from. Read show notes: https://www.podpage.com/marketing-with-empathy/blog/roots-of-good-storytelling-thrive-global-kavita-lokchander-episode-8/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 24 Nov 2020 10:30:00 -0000 What are Roots of Good Storytelling? with Thrive Global, Kavita Lokchander full 8 Sarah Panus What makes good brand storytelling? Thrive Global's Director of Creative Strategy, Kavita Lokchander joins Sarah to discuss: the roots of good brand storytelling; how to reach your consumer; connecting the value of your video brand storytelling... EP 8. What makes good brand storytelling? Thrive Global's Director of Creative Strategy, Kavita Lokchander joins Sarah to discuss: the roots of good brand storytelling; how to reach your consumer; connecting the value of your video brand storytelling efforts to the brand's bottom line; how to tell if an idea is right for your brand; what helps trigger creative inspiration for Kavita, and a mistake she's learned from. Read show notes: https://www.podpage.com/marketing-with-empathy/blog/roots-of-good-storytelling-thrive-global-kavita-lokchander-episode-8/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 8. What makes good brand storytelling? Thrive Global's Director of Creative Strategy, Kavita Lokchander joins Sarah to discuss: the roots of good brand storytelling; how to reach your consumer; connecting the value of your video brand storytelling efforts to the brand's bottom line; how to tell if an idea is right for your brand; what helps trigger creative inspiration for Kavita, and a mistake she's learned from.


Read show notes: https://www.podpage.com/marketing-with-empathy/blog/roots-of-good-storytelling-thrive-global-kavita-lokchander-episode-8/

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]]> 2700 no 7. Is Influencer Marketing Right For Your Brand? | Social Influencers https://marketingwithempathy.libsyn.com/7-is-influencer-marketing-right-for-your-brand-social-influencers EP 7. What is influencer marketing & why does it matter? Are influencers right for your brand? Sarah explains her 6 Categories of Influencers, and deep-dives into Social Media Influencers. Sarah discusses: Why anyone who influences your audience is an influencer. Which brands social media influencers are and aren't right for. Qs to ask to understand who your audience engages with. 2 mistakes Sarah's made selecting social influencers. Influencer marketing stats to help answer if influencer marketing is effective. Show notes: https://www.podpage.com/marketing-with-empathy/blog/are-social-influencers-right-for-your-brand-episode-7/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 17 Nov 2020 10:30:00 -0000 Is Influencer Marketing Right For Your Brand? | Social Influencers full 7 Sarah Panus What is influencer marketing and why does it matter? Are influencers right for your brand? Sarah explains her 6 Categories of Influencers, and deep-dives into one of them: Social Media Influencers. Sarah discusses: Why anyone who influences your... EP 7. What is influencer marketing & why does it matter? Are influencers right for your brand? Sarah explains her 6 Categories of Influencers, and deep-dives into Social Media Influencers. Sarah discusses: Why anyone who influences your audience is an influencer. Which brands social media influencers are and aren't right for. Qs to ask to understand who your audience engages with. 2 mistakes Sarah's made selecting social influencers. Influencer marketing stats to help answer if influencer marketing is effective. Show notes: https://www.podpage.com/marketing-with-empathy/blog/are-social-influencers-right-for-your-brand-episode-7/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 7. What is influencer marketing & why does it matter? Are influencers right for your brand? Sarah explains her 6 Categories of Influencers, and deep-dives into Social Media Influencers. Sarah discusses: Why anyone who influences your audience is an influencer. Which brands social media influencers are and aren't right for. Qs to ask to understand who your audience engages with. 2 mistakes Sarah's made selecting social influencers. Influencer marketing stats to help answer if influencer marketing is effective.


Show notes: https://www.podpage.com/marketing-with-empathy/blog/are-social-influencers-right-for-your-brand-episode-7/

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]]> 1447 no 6. Tap Your Intuition To Lead An Authentic Life, with Holly O'Hanlon https://marketingwithempathy.libsyn.com/6-how-to-tap-into-your-intuition-to-lead-an-authentic-life-with-holly-ohanlon Do you trust your intuition or gut? Or, are you finding yourself second guessing yourself more than you like? Well-being and leadership coach, Holly O'Hanlon, joins us on this episode to share wisdom about how to tap into your intuition to lead an authentic life. We cover what it means to actually life authentically. How to quiet your inner voice. What stops us from speaking up or sharing our creative ideas, and how to evaluate things as a third-party observer.  Show notes: https://www.podpage.com/marketing-with-empathy/blog/tap-into-your-intuition-to-lead-an-authentic-life-episode-6/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 10 Nov 2020 11:00:00 -0000 Tap Your Intuition To Lead An Authentic Life, with Holly O'Hanlon full 6 Sarah Panus Do you trust your intuition or gut? Or, are you finding yourself second guessing yourself more than you like?  Well-being and leadership coach, Holly O'Hanlon, joins us on this episode to share wisdom about how to tap into your intuition to lead... Do you trust your intuition or gut? Or, are you finding yourself second guessing yourself more than you like? Well-being and leadership coach, Holly O'Hanlon, joins us on this episode to share wisdom about how to tap into your intuition to lead an authentic life. We cover what it means to actually life authentically. How to quiet your inner voice. What stops us from speaking up or sharing our creative ideas, and how to evaluate things as a third-party observer.  Show notes: https://www.podpage.com/marketing-with-empathy/blog/tap-into-your-intuition-to-lead-an-authentic-life-episode-6/ Learn more about your ad choices. Visit megaphone.fm/adchoices Do you trust your intuition or gut? Or, are you finding yourself second guessing yourself more than you like? Well-being and leadership coach, Holly O'Hanlon, joins us on this episode to share wisdom about how to tap into your intuition to lead an authentic life. We cover what it means to actually life authentically. How to quiet your inner voice. What stops us from speaking up or sharing our creative ideas, and how to evaluate things as a third-party observer. 


Show notes: https://www.podpage.com/marketing-with-empathy/blog/tap-into-your-intuition-to-lead-an-authentic-life-episode-6/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1907 no 5. What's an Empathy Filter and How Can It Drive Business Results? https://marketingwithempathy.libsyn.com/5-whats-an-empathy-filter-and-how-can-it-drive-business-results EP 5. Empathy isn’t high-level fluff. Using an empathy-filter helps your brand storytelling perform better to drive stronger engagements and bottom-line business results. The importance of using empathy in your brand storytelling to make an impact. In this episode we discuss the definition of empathy (it’s more than you think); discuss nostalgia marketing examples; misconceptions about empathy; and how SEO can give you great empathy insights. Show notes: https://www.podpage.com/marketing-with-empathy/blog/whats-an-empathy-filter-and-how-it-helps-business-results-episode-5/ Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 03 Nov 2020 12:00:00 -0000 What's an Empathy Filter and How Can It Drive Business Results? full 5 Sarah Panus Empathy isn’t high-level fluff. Using an empathy-filter helps your brand storytelling perform better to drive stronger engagements and bottom-line business results. The importance of using empathy in your brand storytelling to make an impact. In... EP 5. Empathy isn’t high-level fluff. Using an empathy-filter helps your brand storytelling perform better to drive stronger engagements and bottom-line business results. The importance of using empathy in your brand storytelling to make an impact. In this episode we discuss the definition of empathy (it’s more than you think); discuss nostalgia marketing examples; misconceptions about empathy; and how SEO can give you great empathy insights. Show notes: https://www.podpage.com/marketing-with-empathy/blog/whats-an-empathy-filter-and-how-it-helps-business-results-episode-5/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 5. Empathy isn’t high-level fluff. Using an empathy-filter helps your brand storytelling perform better to drive stronger engagements and bottom-line business results. The importance of using empathy in your brand storytelling to make an impact. In this episode we discuss the definition of empathy (it’s more than you think); discuss nostalgia marketing examples; misconceptions about empathy; and how SEO can give you great empathy insights.


Show notes: https://www.podpage.com/marketing-with-empathy/blog/whats-an-empathy-filter-and-how-it-helps-business-results-episode-5/

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 776 no 4. Tips to Nourish Success Through Personal Happiness & Identifying Purpose with Mark Mohammadpour https://marketingwithempathy.libsyn.com/tips-to-nourish-success-through-personal-happiness-identifying-purpose Want to feel happier, healthier & fulfilled in your job? Running yourself ragged? Feeling like you need a pick-me-up? Guest and wellness coach, Mark Mohammadpour, specializes in helping communications professionals like you.  Mark talks about how he lost more than 150 lbs, and gives actionable and inspiring advice to help you nourish your success by being happier and identifying your purpose.  Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 26 Oct 2020 11:30:00 -0000 Tips to Nourish Success Through Personal Happiness & Identifying Purpose with Mark Mohammadpour full 4 Sarah Panus Want to feel happier, healthier & fulfilled in your job? Running yourself ragged? Feeling like you need a pick-me-up? Guest and wellness coach, Mark Mohammadpour, specializes in helping communications professionals like you.  Mark talks about... Want to feel happier, healthier & fulfilled in your job? Running yourself ragged? Feeling like you need a pick-me-up? Guest and wellness coach, Mark Mohammadpour, specializes in helping communications professionals like you.  Mark talks about how he lost more than 150 lbs, and gives actionable and inspiring advice to help you nourish your success by being happier and identifying your purpose.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 3173 no 3. 5 Essentials Every Brand Storytelling Framework Needs https://marketingwithempathy.libsyn.com/3-5-things-every-brand-storytelling-framework-needs EP 3. What is a brand storytelling framework and why do you need one? Today, I’m going to talk more about the importance of having a strategic brand storytelling framework. What a brand storytelling framework includes, and tips to get started on yours. Or, revisions you should make to your current brand storytelling framework. Plus, a plug and play brand storytelling framework template for you. Show notes: https://www.podpage.com/marketing-with-empathy/blog/5-essentials-every-brand-storytelling-framework-needs-episode-3/ Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 26 Oct 2020 11:00:00 -0000 5 Essentials Every Brand Storytelling Framework Needs full 3 Sarah Panus What is a brand storytelling framework and why do you need one?  Today, I talk more about the importance of having a strategic brand storytelling framework. What a brand storytelling framework includes, and tips to get started on yours. Or,... EP 3. What is a brand storytelling framework and why do you need one? Today, I’m going to talk more about the importance of having a strategic brand storytelling framework. What a brand storytelling framework includes, and tips to get started on yours. Or, revisions you should make to your current brand storytelling framework. Plus, a plug and play brand storytelling framework template for you. Show notes: https://www.podpage.com/marketing-with-empathy/blog/5-essentials-every-brand-storytelling-framework-needs-episode-3/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 3. What is a brand storytelling framework and why do you need one? Today, I’m going to talk more about the importance of having a strategic brand storytelling framework. What a brand storytelling framework includes, and tips to get started on yours. Or, revisions you should make to your current brand storytelling framework. Plus, a plug and play brand storytelling framework template for you.


Show notes: https://www.podpage.com/marketing-with-empathy/blog/5-essentials-every-brand-storytelling-framework-needs-episode-3/


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]]> 863 no 2. Use Emotional Storytelling to Save Lives with Ryan Pena, Be the Match https://marketingwithempathy.libsyn.com/2-how-to-use-emotional-storytelling-to-save-lives-ryan-pena-be-the-match EP 2. Today we dig into “how to leverage emotional storytelling to save lives” with Ryan Pena, who leads paid digital and social media at non-profit, Be the Match. This is a helpful episode for all my nonprofit marketers out there, or if you have a CSR initiative you’re communicating. But even if you don’t work with a nonprofit—keep listening, because there’s lessons to be learned for any content marketer who wants to more emotionally connect with their audience and drive ACTION. Show notes: https://www.podpage.com/marketing-with-empathy/blog/can-emotional-brand-storytelling-save-lives-ryan-pena-be-the-match-episode-2/ Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 26 Oct 2020 10:30:00 -0000 Use Emotional Storytelling to Save Lives with Ryan Pena, Be the Match full 2 Sarah Panus Today we dig into “how to leverage emotional storytelling to save lives” with Ryan Pena, who leads paid digital and social media at non-profit, Be the Match. This is a helpful episode for all my nonprofit marketers out there, or if you have a CSR... EP 2. Today we dig into “how to leverage emotional storytelling to save lives” with Ryan Pena, who leads paid digital and social media at non-profit, Be the Match. This is a helpful episode for all my nonprofit marketers out there, or if you have a CSR initiative you’re communicating. But even if you don’t work with a nonprofit—keep listening, because there’s lessons to be learned for any content marketer who wants to more emotionally connect with their audience and drive ACTION. Show notes: https://www.podpage.com/marketing-with-empathy/blog/can-emotional-brand-storytelling-save-lives-ryan-pena-be-the-match-episode-2/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 2. Today we dig into “how to leverage emotional storytelling to save lives” with Ryan Pena, who leads paid digital and social media at non-profit, Be the Match. This is a helpful episode for all my nonprofit marketers out there, or if you have a CSR initiative you’re communicating. But even if you don’t work with a nonprofit—keep listening, because there’s lessons to be learned for any content marketer who wants to more emotionally connect with their audience and drive ACTION.


Show notes: https://www.podpage.com/marketing-with-empathy/blog/can-emotional-brand-storytelling-save-lives-ryan-pena-be-the-match-episode-2/

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]]> 3087 no 1. What is Brand Storytelling Marketing & Who is Sarah Panus? https://marketingwithempathy.libsyn.com/1-what-is-brand-storytelling-marketing-who-is-sarah-panus EP 1. First episode. Let's get on the same page, shall we? What is brand storytelling marketing? We'll discuss the brand storytelling definition, why I decided to create an entire podcast dedicated to brand storytelling and content marketing to help you; what my obsession with empathy is; and more about who the heck I (Sarah Panus) am. Show notes: https://www.podpage.com/marketing-with-empathy/blog/what-is-brand-storytelling-marketing-episode-1/ Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 18 Oct 2020 20:30:00 -0000 What is Brand Storytelling Marketing & Who is Sarah Panus? full 1 Sarah Panus First episode. Let's get on the same page, shall we? What is brand storytelling marketing? We'll discuss the brand storytelling definition, why I decided to create an entire podcast dedicated to brand storytelling and content marketing to help you;... EP 1. First episode. Let's get on the same page, shall we? What is brand storytelling marketing? We'll discuss the brand storytelling definition, why I decided to create an entire podcast dedicated to brand storytelling and content marketing to help you; what my obsession with empathy is; and more about who the heck I (Sarah Panus) am. Show notes: https://www.podpage.com/marketing-with-empathy/blog/what-is-brand-storytelling-marketing-episode-1/ Learn more about your ad choices. Visit megaphone.fm/adchoices EP 1. First episode. Let's get on the same page, shall we? What is brand storytelling marketing? We'll discuss the brand storytelling definition, why I decided to create an entire podcast dedicated to brand storytelling and content marketing to help you; what my obsession with empathy is; and more about who the heck I (Sarah Panus) am.


Show notes: https://www.podpage.com/marketing-with-empathy/blog/what-is-brand-storytelling-marketing-episode-1/


Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 708 no Official Trailer: Marketing With Empathy with Sarah Panus https://marketingwithempathy.libsyn.com/official-trailer-marketing-with-empathy-with-sarah-panus How do I focus my brand storytelling strategy so work is less overwhelming? What are other brands doing? How can I be more creative? Welcome to the Marketing With Empathy podcast with content strategist, Sarah Panus. If you’re a Brand Storytelling, Content Marketing or Communications pro, join Sarah and her smart brand storytelling guests as they discuss empathy-driven strategies, ideas and inspiration for brand storytelling, influencer marketing, creativity, and mindset topics to believe in yourself more. (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 14 Oct 2020 10:26:00 -0000 Official Trailer: Marketing With Empathy with Sarah Panus trailer Sarah Panus A brand storytelling podcast How do I focus my brand storytelling strategy so work is less overwhelming? What are other brands doing? How can I be more creative? Welcome to the Marketing With Empathy podcast with content strategist, Sarah Panus. If you’re a Brand Storytelling, Content Marketing or Communications pro, join Sarah and her smart brand storytelling guests as they discuss empathy-driven strategies, ideas and inspiration for brand storytelling, influencer marketing, creativity, and mindset topics to believe in yourself more. (free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e   Learn more about your ad choices. Visit megaphone.fm/adchoices How do I focus my brand storytelling strategy so work is less overwhelming? What are other brands doing? How can I be more creative? Welcome to the Marketing With Empathy podcast with content strategist, Sarah Panus. If you’re a Brand Storytelling, Content Marketing or Communications pro, join Sarah and her smart brand storytelling guests as they discuss empathy-driven strategies, ideas and inspiration for brand storytelling, influencer marketing, creativity, and mindset topics to believe in yourself more.


(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 275 no