Barncat Media www.barncatmedia.com en The Barncat Media podcast is a digest for people who want to make informed decisions about their podcast.The goal of this podcast is to inform you of the in's and out's of the business of podcasting so that you don't get buried by it.Hosted by Zack Estes. https://megaphone.imgix.net/podcasts/62666854-4b97-11eb-a120-2fdc17fa57f3/image/uploads_2F1609439937540-nvwhh77rbno-a3fd0b7f1806a50f6b9d9511d8bf4c63_2Fbarncat-media-podcast-square.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress Barncat Media www.barncatmedia.com no episodic Helping people podcast professionally. Barncat Media The Barncat Media podcast is a digest for people who want to make informed decisions about their podcast.The goal of this podcast is to inform you of the in's and out's of the business of podcasting so that you don't get buried by it.Hosted by Zack Estes. The Barncat Media podcast is a digest for people who want to make informed decisions about their podcast.The goal of this podcast is to inform you of the in's and out's of the business of podcasting so that you don't get buried by it.Hosted by Zack Estes.

]]> Barncat Media podcasts@barncatmedia.com How Bingeable Is Your Brand? What other medium can people spend a significant amount of time with your brand without fully distracting them from their day-to-day lives? Links mentioned: Checkout Zack's new podcast, "Careful, Comrade." Learn more about how Barncat Media can help you Follow Zack on LinkedIn Thu, 11 Mar 2021 08:00:00 -0000 How Bingeable Is Your Brand? full Barncat Media What other medium can people spend a significant amount of time with your brand without fully distracting them from their day-to-day lives? Links mentioned: Checkout Zack's new podcast, "Careful, Comrade." Learn more about how Barncat Media can help you Follow Zack on LinkedIn What other medium can people spend a significant amount of time with your brand without fully distracting them from their day-to-day lives?


Links mentioned:

Checkout Zack's new podcast, "Careful, Comrade."

Learn more about how Barncat Media can help you


Follow Zack on LinkedIn

]]> 293 Attention Is The Name Of The Game I'll keep beating this dead horse. Care more about metrics that matter than metrics that are fun to share and brag about with folks. How much time is your audience spending with you and your podcast? Links mentioned: Checkout Zack's new podcast, "Careful, Comrade." Learn more about how Barncat Media can help you Follow Zack on LinkedIn Thu, 04 Mar 2021 08:00:00 -0000 Attention Is The Name Of The Game full Barncat Media I'll keep beating this dead horse. Care more about metrics that matter than metrics that are fun to share and brag about with folks. How much time is your audience spending with you and your podcast? Links mentioned: Checkout Zack's new podcast, "Careful, Comrade." Learn more about how Barncat Media can help you Follow Zack on LinkedIn I'll keep beating this dead horse. Care more about metrics that matter than metrics that are fun to share and brag about with folks.

How much time is your audience spending with you and your podcast?


Links mentioned:

Checkout Zack's new podcast, "Careful, Comrade."

Learn more about how Barncat Media can help you


Follow Zack on LinkedIn

]]> 612 I Got Rid of Music?! You don't need fancy editing. Nor do you need intro and outro music. Start podcasting today. Links mentioned: Learn more about how Barncat Media can help you Follow Zack on LinkedIn Thu, 25 Feb 2021 08:00:00 -0000 I Got Rid of Music?! full Barncat Media You don't need fancy editing. Nor do you need intro and outro music. Start podcasting today. Links mentioned: Learn more about how Barncat Media can help you Follow Zack on LinkedIn You don't need fancy editing. Nor do you need intro and outro music.

Start podcasting today.


Links mentioned:

Learn more about how Barncat Media can help you


Follow Zack on LinkedIn

]]> 298 How the Podcasts I Listen To Use Their Podcast In this episode, I mention some of the podcasts that I'm subscribed to and highlight the ways in which those programs are using "podcasting" in their own way Links mentioned: Learn more about how Barncat Media can help you Follow Zack on LinkedIn Thu, 18 Feb 2021 08:00:00 -0000 How the Podcasts I Listen To Use Their Podcast full Barncat Media In this episode, I mention some of the podcasts that I'm subscribed to and highlight the ways in which those programs are using "podcasting" in their own way Links mentioned: Learn more about how Barncat Media can help you Follow Zack on LinkedIn In this episode, I mention some of the podcasts that I'm subscribed to and highlight the ways in which those programs are using "podcasting" in their own way


Links mentioned:

Learn more about how Barncat Media can help you


Follow Zack on LinkedIn

]]> 896 Joe, Jocko, and Jordan What do Joe Rogan, Jocko Willink, and Jordan Peterson have in common? Links mentioned: The Joe Rogan Experience Jocko Podcast The Jordan B Peterson Podcast Learn more about how Barncat Media can help you Follow Zack on LinkedIn Thu, 11 Feb 2021 08:00:00 -0000 Joe, Jocko, and Jordan full Barncat Media What do Joe Rogan, Jocko Willink, and Jordan Peterson have in common? Links mentioned: The Joe Rogan Experience Jocko Podcast The Jordan B Peterson Podcast Learn more about how Barncat Media can help you Follow Zack on LinkedIn What do Joe Rogan, Jocko Willink, and Jordan Peterson have in common?


Links mentioned:

The Joe Rogan Experience

Jocko Podcast

The Jordan B Peterson Podcast

Learn more about how Barncat Media can help you


Follow Zack on LinkedIn

]]> 484 How to Build Trust With Your Audience "Trust is built when you spend time together." Links mentioned: "The 8th Habit" on Wikipedia "The 8th Habit: From Effectiveness to Greatness" by Stephen Covey The EntreLeadership Podcast Follow Daniel Tardy on Instagram Learn more about how Barncat Media can help you Follow Zack on LinkedIn Thu, 04 Feb 2021 08:00:00 -0000 How to Build Trust With Your Audience full Barncat Media "Trust is built when you spend time together." Links mentioned: "The 8th Habit" on Wikipedia "The 8th Habit: From Effectiveness to Greatness" by Stephen Covey The EntreLeadership Podcast Follow Daniel Tardy on Instagram Learn more about how Barncat Media can help you Follow Zack on LinkedIn "Trust is built when you spend time together."


Links mentioned:

"The 8th Habit" on Wikipedia

"The 8th Habit: From Effectiveness to Greatness" by Stephen Covey

The EntreLeadership Podcast

Follow Daniel Tardy on Instagram

Learn more about how Barncat Media can help you


Follow Zack on LinkedIn

]]> 539 How Many Dead Downloads Do You Have? Not all who wander are lost. And not all downloads are listeners. Here's how you can figure out your "dead download" health ratio: Total consumer time spent divided by the total number of downloads—in a given period of time. Links mentioned: Learn more about how Barncat Media can help you Follow Zack on LinkedIn Thu, 28 Jan 2021 08:00:00 -0000 How Many Dead Downloads Do You Have? full Barncat Media Not all who wander are lost. And not all downloads are listeners. Here's how you can figure out your "dead download" health ratio: Total consumer time spent divided by the total number of downloads—in a given period of time. Links mentioned: Learn more about how Barncat Media can help you Follow Zack on LinkedIn Not all who wander are lost. And not all downloads are listeners. Here's how you can figure out your "dead download" health ratio:

Total consumer time spent divided by the total number of downloads—in a given period of time.


Links mentioned:

Learn more about how Barncat Media can help you


Follow Zack on LinkedIn

]]> 481 no 3 Metrics for the Business of Podcasting If you don't want to listen to a podcast (then why are you here), these are the 3 most important metrics in the podcasting industry: Consumer time spent. Downloads. And devices. Check out the episode and reach out to me on LinkedIn or the Barncat Media website if you have questions or would like help with measuring the success of your podcast. Links mentioned: Learn more about how Barncat Media can help you Follow Zack on LinkedIn Thu, 21 Jan 2021 08:00:00 -0000 3 Metrics for the Business of Podcasting full Barncat Media If you don't want to listen to a podcast (then why are you here), these are the 3 most important metrics in the podcasting industry: Consumer time spent. Downloads. And devices. Check out the episode and reach out to me on LinkedIn or the Barncat Media website if you have questions or would like help with measuring the success of your podcast. Links mentioned: Learn more about how Barncat Media can help you Follow Zack on LinkedIn If you don't want to listen to a podcast (then why are you here), these are the 3 most important metrics in the podcasting industry:

Consumer time spent. Downloads. And devices.

Check out the episode and reach out to me on LinkedIn or the Barncat Media website if you have questions or would like help with measuring the success of your podcast.


Links mentioned:

Learn more about how Barncat Media can help you


Follow Zack on LinkedIn

]]> 798 no How to Advertise the Right Way Baked-in advertising is for the birds. Capitalize on the entire investment of your podcast by utilizing dynamic ad insertion. Links mentioned: Learn more about how Barncat Media can help you Follow Zack on LinkedIn Thu, 14 Jan 2021 08:00:00 -0000 How to Advertise the Right Way full Barncat Media Baked-in advertising is for the birds. Capitalize on the entire investment of your podcast by utilizing dynamic ad insertion. Links mentioned: Learn more about how Barncat Media can help you Follow Zack on LinkedIn Baked-in advertising is for the birds. Capitalize on the entire investment of your podcast by utilizing dynamic ad insertion.


Links mentioned:

Learn more about how Barncat Media can help you


Follow Zack on LinkedIn

]]> 461 no How Many Downloads is a Download? How many downloads is a download? Wait… what? Not all downloads are created equal. And this episode dives into what a download is, what the industry wants a download to be, and what matters at the end of the day. Links mentioned: Learn more about how Barncat Media can help you IAB Podcast Measurement Technical Guidelines IAB’s Podcast Technical Working Group IAB’s Podcast Measurement Compliance Program Follow Zack on LinkedIn Thu, 07 Jan 2021 08:00:00 -0000 full Barncat Media How many downloads is a download? Wait… what? Not all downloads are created equal. And this episode dives into what a download is, what the industry wants a download to be, and what matters at the end of the day. Links mentioned: Learn more about how Barncat Media can help you IAB Podcast Measurement Technical Guidelines IAB’s Podcast Technical Working Group IAB’s Podcast Measurement Compliance Program Follow Zack on LinkedIn How many downloads is a download? Wait… what?

Not all downloads are created equal. And this episode dives into what a download is, what the industry wants a download to be, and what matters at the end of the day.


Links mentioned:

Learn more about how Barncat Media can help you

IAB Podcast Measurement Technical Guidelines

IAB’s Podcast Technical Working Group

IAB’s Podcast Measurement Compliance Program


Follow Zack on LinkedIn

]]> 503 no Barncat Media Trailer Welcome to the Barncat Media podcast. This is a digest for people who want to make informed decisions about their podcast. Podcasting is a means to an end—and my goal is to inform you of the in's and out's of the business of podcasting so that you don't have to get buried by it. Hosted by Zack Estes. Click here to learn more about Barncat Media. RSS Feed: https://feeds.megaphone.fm/barncatmedia Thu, 31 Dec 2020 21:25:00 -0000 trailer Barncat Media Welcome to the Barncat Media podcast. This is a digest for people who want to make informed decisions about their podcast. Podcasting is a means to an end—and my goal is to inform you of the in's and out's of the business of podcasting so that you don't have to get buried by it. Hosted by Zack Estes. Click here to learn more about Barncat Media. RSS Feed: https://feeds.megaphone.fm/barncatmedia Welcome to the Barncat Media podcast. This is a digest for people who want to make informed decisions about their podcast.

Podcasting is a means to an end—and my goal is to inform you of the in's and out's of the business of podcasting so that you don't have to get buried by it.

Hosted by Zack Estes.


Click here to learn more about Barncat Media.

RSS Feed: https://feeds.megaphone.fm/barncatmedia

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