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    <title>Kicksology with Brian Metzler</title>
    <link>https://soundcloud.com/podiumrunner</link>
    <language>en</language>
    <copyright>All rights reserved</copyright>
    <description>A podcast all about running shoes.</description>
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      <title>Kicksology with Brian Metzler</title>
      <link>https://soundcloud.com/podiumrunner</link>
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    <itunes:subtitle>Podcast by PodiumRunner</itunes:subtitle>
    <itunes:author>PodiumRunner</itunes:author>
    <itunes:summary>A podcast all about running shoes.</itunes:summary>
    <content:encoded>
      <![CDATA[<p>A podcast all about running shoes.</p>]]>
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    <itunes:owner>
      <itunes:name>PodiumRunner</itunes:name>
      <itunes:email>kwarner@pocketoutdoormedia.com</itunes:email>
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    <itunes:category text="Sports">
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      <title>Episode 15: Speedland: An Innovative, Premium Trail Running Startup Brand You Need to Know About</title>
      <description>In episode 15 of Kicksology, host Brian Metzler welcomes professional running shoe geeks Dave Dombrow and Kevin Fallon. They're known for their experience in the running shoe industry and for the running shoe mashup show "SpeedHack" on YouTube. But now the curtain gets pulled back on their innovative new trail running brand called SpeedLand. You'll definitely be fascinated about their $375 shoes!
In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.
Metzler is the author of the book, Kicksology: The Hype, Science, Culture and Cool of Running Shoes, a frequent contributor to PodiumRunner, and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</description>
      <pubDate>Wed, 16 Jun 2021 21:02:31 -0000</pubDate>
      <itunes:title>Episode 15: Speedland: An Innovative, Premium Trail Running Startup Brand You Need to Know About</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>15</itunes:episode>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:subtitle>Join host Brian Metzler as he explores an innovative new trail running shoe startup from two professional running shoe geeks</itunes:subtitle>
      <itunes:summary>In episode 15 of Kicksology, host Brian Metzler welcomes professional running shoe geeks Dave Dombrow and Kevin Fallon. They're known for their experience in the running shoe industry and for the running shoe mashup show "SpeedHack" on YouTube. But now the curtain gets pulled back on their innovative new trail running brand called SpeedLand. You'll definitely be fascinated about their $375 shoes!
In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.
Metzler is the author of the book, Kicksology: The Hype, Science, Culture and Cool of Running Shoes, a frequent contributor to PodiumRunner, and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In episode 15 of Kicksology, host Brian Metzler welcomes professional running shoe geeks Dave Dombrow and Kevin Fallon. They're known for their experience in the running shoe industry and for the running shoe mashup show "SpeedHack" on YouTube. But now the curtain gets pulled back on their innovative new trail running brand called SpeedLand. You'll definitely be fascinated about their $375 shoes!</p><p>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</p><p><a href="https://www.podiumrunner.com/byline/brian-metzler/">Metzler</a> is the author of the book, <a href="https://www.velopress.com/books/kicksology/"><em>Kicksology: The Hype, Science, Culture and Cool of Running Shoes</em></a>, a frequent contributor to <a href="https://www.podiumrunner.com/">PodiumRunner,</a> and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</p>]]>
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      <itunes:duration>3735</itunes:duration>
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      <title>Episode 14: Atreyu Running: A tiny, innovative start-up brand using bold ideas to compete in the running shoe industry.</title>
      <description>In this episode of Kicksology, host Brian Metzler welcomes Michael Krajicek, the founder and idea guy behind Atreyu Running, a small start-up shoe brand out of Austin, Texas, with a unique subscription-based business model. They discuss how the brand got started, its new carbon-plated racing shoe called The Artist, why it's sponsoring Olympic runner and author/filmmaker Alexi Pappas — and let the cat out of the bag and discuss the forthcoming Atreyu trail running shoe.
In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.
Metzler is the author of the book, Kicksology: The Hype, Science, Culture and Cool of Running Shoes, a frequent contributor to PodiumRunner, and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</description>
      <pubDate>Tue, 11 May 2021 23:02:23 -0000</pubDate>
      <itunes:title>Episode 14: Atreyu Running: A tiny, innovative start-up brand using bold ideas to compete in the running shoe industry.</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>14</itunes:episode>
      <itunes:author>PodiumRunner</itunes:author>
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      <itunes:subtitle></itunes:subtitle>
      <itunes:summary>In this episode of Kicksology, host Brian Metzler welcomes Michael Krajicek, the founder and idea guy behind Atreyu Running, a small start-up shoe brand out of Austin, Texas, with a unique subscription-based business model. They discuss how the brand got started, its new carbon-plated racing shoe called The Artist, why it's sponsoring Olympic runner and author/filmmaker Alexi Pappas — and let the cat out of the bag and discuss the forthcoming Atreyu trail running shoe.
In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.
Metzler is the author of the book, Kicksology: The Hype, Science, Culture and Cool of Running Shoes, a frequent contributor to PodiumRunner, and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In this episode of Kicksology, host Brian Metzler welcomes Michael Krajicek, the founder and idea guy behind Atreyu Running, a small start-up shoe brand out of Austin, Texas, with a unique subscription-based business model. They discuss how the brand got started, its new carbon-plated racing shoe called The Artist, why it's sponsoring Olympic runner and author/filmmaker Alexi Pappas — and let the cat out of the bag and discuss the forthcoming Atreyu trail running shoe.</p><p>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</p><p><a href="https://www.podiumrunner.com/byline/brian-metzler/">Metzler</a> is the author of the book, <a href="https://www.velopress.com/books/kicksology/"><em>Kicksology: The Hype, Science, Culture and Cool of Running Shoes</em></a>, a frequent contributor to <a href="https://www.podiumrunner.com/">PodiumRunner,</a> and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</p>]]>
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      <itunes:duration>3373</itunes:duration>
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    <item>
      <title>Ep. 13 - BOA Technology/What's Wrong With Your Shoes Laces? </title>
      <description>In this episode of Kicksology, host Brian Metzler welcomes Dan Feeney, Ph.D., Biomechanics Research Engineer with BOA Technology, and Jonathan Wyatt, a six-time World Mountain Running champion and Running Product Specialist with La Sportiva. They discuss shoe development, fit and performance advancements, a recent University of Denver study about running shoe closure performance, and the future of trail running shoes. 
In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.
Metzler is the author of the book, Kicksology: The Hype, Science, Culture and Cool of Running Shoes, a frequent contributor to PodiumRunner, and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</description>
      <pubDate>Wed, 10 Mar 2021 16:30:00 -0000</pubDate>
      <itunes:title>Ep. 13 - BOA Technology/What's Wrong With Your Shoes Laces? </itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:season>1</itunes:season>
      <itunes:episode>13</itunes:episode>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/a453abce-6afe-11eb-aadb-b3db1b6f8a28/image/NBFFHierroBOAopener.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>Host Brian Metzler leads a discussion about the design of trail running shoe closure systems, trail shoe performance, and the future of trail shoes with Dan Feeney, Ph.D., Biomechanics Research Engineer with BOA Technology, and Jonathan Wyatt, a six-time World Mountain Running champion and Running Product Specialist with La Sportiva.</itunes:subtitle>
      <itunes:summary>In this episode of Kicksology, host Brian Metzler welcomes Dan Feeney, Ph.D., Biomechanics Research Engineer with BOA Technology, and Jonathan Wyatt, a six-time World Mountain Running champion and Running Product Specialist with La Sportiva. They discuss shoe development, fit and performance advancements, a recent University of Denver study about running shoe closure performance, and the future of trail running shoes. 
In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.
Metzler is the author of the book, Kicksology: The Hype, Science, Culture and Cool of Running Shoes, a frequent contributor to PodiumRunner, and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In this episode of Kicksology, host Brian Metzler welcomes Dan Feeney, Ph.D., Biomechanics Research Engineer with BOA Technology, and Jonathan Wyatt, a six-time World Mountain Running champion and Running Product Specialist with La Sportiva. They discuss shoe development, fit and performance advancements, a recent University of Denver study about running shoe closure performance, and the future of trail running shoes. </p><p>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</p><p><a href="https://www.podiumrunner.com/byline/brian-metzler/">Metzler</a> is the author of the book, <a href="https://www.velopress.com/books/kicksology/"><em>Kicksology: The Hype, Science, Culture and Cool of Running Shoes</em></a>, a frequent contributor to <a href="https://www.podiumrunner.com/">PodiumRunner,</a> and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</p>]]>
      </content:encoded>
      <itunes:duration>3165</itunes:duration>
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    <item>
      <title>Ep. 12 - Footwear developer Michael Thompson talks about carbon-fiber shoe technology for the trails</title>
      <description>In this episode of Kicksology, host Brian Metzler welcomes Michael Thompson, the Senior Global Product Director of Footwear at The North Face, to talk about how trail running has evolved, the early days of trail running shoes, the continued growth of ultra-distance races, the new Flight VECTIV trail running shoe with a 3D carbon-fiber plate embedded in its midsole and what we might expect next in running shoes.
In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.
Metzler is the author of the book, Kicksology: The Hype, Science, Culture and Cool of Running Shoes, a frequent contributor to PodiumRunner, and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</description>
      <pubDate>Wed, 17 Feb 2021 00:08:00 -0000</pubDate>
      <itunes:title>Episode 12: Footwear developer Michael Thompson talks about carbon-fiber shoe technology for the trails</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:season>1</itunes:season>
      <itunes:episode>12</itunes:episode>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/a44dbdf4-6afe-11eb-aadb-77cb6489ec65/image/uploads_2F1613519696790-4zpy0yzugcl-ac95ded71bf278eb7c5fb1f3ff1ee0da_2FTNFflightVECTIV2.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>Host Brian Metzler sits down with Michael Thompson, footwear developer at The North Face, to discuss trail shoe evolution, their new carbon-plated trail shoe, and what's coming in trail shoes. </itunes:subtitle>
      <itunes:summary>In this episode of Kicksology, host Brian Metzler welcomes Michael Thompson, the Senior Global Product Director of Footwear at The North Face, to talk about how trail running has evolved, the early days of trail running shoes, the continued growth of ultra-distance races, the new Flight VECTIV trail running shoe with a 3D carbon-fiber plate embedded in its midsole and what we might expect next in running shoes.
In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.
Metzler is the author of the book, Kicksology: The Hype, Science, Culture and Cool of Running Shoes, a frequent contributor to PodiumRunner, and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In this episode of Kicksology, host Brian Metzler welcomes Michael Thompson, the Senior Global Product Director of Footwear at The North Face, to talk about how trail running has evolved, the early days of trail running shoes, the continued growth of ultra-distance races, the new Flight VECTIV trail running shoe with a 3D carbon-fiber plate embedded in its midsole and what we might expect next in running shoes.</p><p>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</p><p><a href="https://www.podiumrunner.com/byline/brian-metzler/">Metzler</a> is the author of the book, <a href="https://www.velopress.com/books/kicksology/"><em>Kicksology: The Hype, Science, Culture and Cool of Running Shoes</em></a>, a frequent contributor to <a href="https://www.podiumrunner.com">PodiumRunner,</a> and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</p>]]>
      </content:encoded>
      <itunes:duration>2960</itunes:duration>
      <guid isPermaLink="false"><![CDATA[a44dbdf4-6afe-11eb-aadb-77cb6489ec65]]></guid>
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    <item>
      <title>Ep. 11 - Best Shoes Coming Out in 2021</title>
      <description></description>
      <pubDate>Fri, 15 Jan 2021 07:00:00 -0000</pubDate>
      <itunes:title>Ep. 11 Best Shoes Coming Out in 2021</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:subtitle></itunes:subtitle>
      <itunes:summary></itunes:summary>
      <content:encoded>
        <![CDATA[<p><br></p>]]>
      </content:encoded>
      <itunes:duration>3387</itunes:duration>
      <guid isPermaLink="false"><![CDATA[48d2b61a-6bcf-11eb-a85e-c38748c3a115]]></guid>
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    </item>
    <item>
      <title>Ep. 10 - How Super Shoes Are Impacting Running</title>
      <description></description>
      <pubDate>Fri, 08 Jan 2021 07:00:00 -0000</pubDate>
      <itunes:title>Ep. 10 - How Super Shoes Are Impacting Running</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:subtitle></itunes:subtitle>
      <itunes:summary></itunes:summary>
      <content:encoded>
        <![CDATA[<p><br></p>]]>
      </content:encoded>
      <itunes:duration>2929</itunes:duration>
      <guid isPermaLink="false"><![CDATA[6451e4de-6bce-11eb-a547-ff3977a0fbcf]]></guid>
      <enclosure url="https://traffic.megaphone.fm/POM1021121687.mp3" length="0" type="audio/mpeg"/>
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    <item>
      <title>Ep. 9 - The Original Running Boom and the Early Days of Running Shoes</title>
      <link>https://soundcloud.com/podiumrunner/kicksology-episode-9-the-original-running-boom-and-the-early-days-of-running-shoes</link>
      <description>In this episode of Kicksology, host Brian Metzler talks about the early evolution of running shoes and running retail stores. He is joined by guests Carl Brandt, who owned and operated the Movin' Shoes retail stores in San Diego for more than 35 years, and Mike Fanelli, a running historian who worked in running stores, played a key marketing role for Reebok and The Sports Authority from the mid-1970s to the late 1990s. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</description>
      <pubDate>Fri, 11 Dec 2020 17:11:00 -0000</pubDate>
      <itunes:title>Ep. 9 - The Original Running Boom and the Early Days of Running Shoes</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/e4a49296-448f-11eb-b86f-8f3aad089cda/image/artworks-hbirzjN0jWN3z0j2-yxhHUA-t3000x3000.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>In this episode of Kicksology, host Brian Metzler…</itunes:subtitle>
      <itunes:summary>In this episode of Kicksology, host Brian Metzler talks about the early evolution of running shoes and running retail stores. He is joined by guests Carl Brandt, who owned and operated the Movin' Shoes retail stores in San Diego for more than 35 years, and Mike Fanelli, a running historian who worked in running stores, played a key marketing role for Reebok and The Sports Authority from the mid-1970s to the late 1990s. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In this episode of Kicksology, host Brian Metzler talks about the early evolution of running shoes and running retail stores. He is joined by guests Carl Brandt, who owned and operated the Movin' Shoes retail stores in San Diego for more than 35 years, and Mike Fanelli, a running historian who worked in running stores, played a key marketing role for Reebok and The Sports Authority from the mid-1970s to the late 1990s. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</p>]]>
      </content:encoded>
      <itunes:duration>3427</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <guid isPermaLink="false"><![CDATA[tag:soundcloud,2010:tracks/945696979]]></guid>
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    <item>
      <title>Ep. 8 - Super Shoes with Jared Ward and Iain Hunter</title>
      <link>https://soundcloud.com/podiumrunner/kicksology-episode-8-super-shoes-with-jared-ward-and-iain-hunter</link>
      <description>In this episode of Kicksology, host Brian Metzler is joined by Olympic marathoner and Saucony pro Jared Ward, and Dr. Iain Hunter, a biomechanics and exercise science professor at Brigham Young University. They talk all about the rise of super shoes — marathon racers with curvy carbon fiber plates embedded in the midsole that have been proven to reduce metabolic cost by 4 to 6 percent — and the implications to the sport and the runner. Questions they discuss include: Do we run differently in those shoes? How have those shoes changed competitive running? How have those shoes changed how runners race and train? What other benefits do those shoes offer? Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</description>
      <pubDate>Wed, 11 Nov 2020 00:32:00 -0000</pubDate>
      <itunes:title>Ep. 8 - Super Shoes with Jared Ward and Iain Hunter</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/e50a82b8-448f-11eb-b86f-6ff1829b5379/image/artworks-hbirzjN0jWN3z0j2-yxhHUA-t3000x3000.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>In this episode of Kicksology, host Brian Metzler…</itunes:subtitle>
      <itunes:summary>In this episode of Kicksology, host Brian Metzler is joined by Olympic marathoner and Saucony pro Jared Ward, and Dr. Iain Hunter, a biomechanics and exercise science professor at Brigham Young University. They talk all about the rise of super shoes — marathon racers with curvy carbon fiber plates embedded in the midsole that have been proven to reduce metabolic cost by 4 to 6 percent — and the implications to the sport and the runner. Questions they discuss include: Do we run differently in those shoes? How have those shoes changed competitive running? How have those shoes changed how runners race and train? What other benefits do those shoes offer? Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In this episode of Kicksology, host Brian Metzler is joined by Olympic marathoner and Saucony pro Jared Ward, and Dr. Iain Hunter, a biomechanics and exercise science professor at Brigham Young University. They talk all about the rise of super shoes — marathon racers with curvy carbon fiber plates embedded in the midsole that have been proven to reduce metabolic cost by 4 to 6 percent — and the implications to the sport and the runner. Questions they discuss include: Do we run differently in those shoes? How have those shoes changed competitive running? How have those shoes changed how runners race and train? What other benefits do those shoes offer? Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</p>]]>
      </content:encoded>
      <itunes:duration>3339</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <guid isPermaLink="false"><![CDATA[tag:soundcloud,2010:tracks/927023632]]></guid>
      <enclosure url="https://traffic.megaphone.fm/POM2973374471.mp3" length="0" type="audio/mpeg"/>
    </item>
    <item>
      <title>Ep. 7 - Born To Run Author Chris McDougall Talks Shoes and Running</title>
      <link>https://soundcloud.com/podiumrunner/kicksology-episode-7-born-to-run-author-chris-mcdougall-talks-running-shoes</link>
      <description>In episode 7 of the Kicksology podcast, host Brian Metzler is joined by Chris McDougall, the New York Times best-selling author of "Born to Run." They delve deep into the evolution of running shoes in the 21st century, focusing on the drastically different designs, how and why trends have shifted since the minimalist boom of a decade ago and also the best — and worst — sociological aspects of running and running shoes. They also talk about how we, as humans, consume running shoes and what might be next in running. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</description>
      <pubDate>Tue, 20 Oct 2020 22:36:00 -0000</pubDate>
      <itunes:title>Ep. 7 - Born To Run Author Chris McDougall Talks Shoes and Running</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/e55dbab4-448f-11eb-b86f-73ce0e169323/image/artworks-hbirzjN0jWN3z0j2-yxhHUA-t3000x3000.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>In episode 7 of the Kicksology podcast, host Bria…</itunes:subtitle>
      <itunes:summary>In episode 7 of the Kicksology podcast, host Brian Metzler is joined by Chris McDougall, the New York Times best-selling author of "Born to Run." They delve deep into the evolution of running shoes in the 21st century, focusing on the drastically different designs, how and why trends have shifted since the minimalist boom of a decade ago and also the best — and worst — sociological aspects of running and running shoes. They also talk about how we, as humans, consume running shoes and what might be next in running. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In episode 7 of the Kicksology podcast, host Brian Metzler is joined by Chris McDougall, the New York Times best-selling author of "Born to Run." They delve deep into the evolution of running shoes in the 21st century, focusing on the drastically different designs, how and why trends have shifted since the minimalist boom of a decade ago and also the best — and worst — sociological aspects of running and running shoes. They also talk about how we, as humans, consume running shoes and what might be next in running. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</p>]]>
      </content:encoded>
      <itunes:duration>3800</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <guid isPermaLink="false"><![CDATA[tag:soundcloud,2010:tracks/915075031]]></guid>
      <enclosure url="https://traffic.megaphone.fm/POM7612836008.mp3" length="0" type="audio/mpeg"/>
    </item>
    <item>
      <title>Ep. 6 - Trail Running Shoes With Lisa Jhung And Philip Snyder</title>
      <link>https://soundcloud.com/podiumrunner/kicksology-ep-6-trail-running-shoes-with-lisa-jhung-and-philip-snyder</link>
      <description>In Episode 6 of the Kicksology podcast, host Brian Metzler talks with Philip Snyder of Denver's Berkeley Park Running Company and Lisa Jhung, a noted trail running author and shoe reviewer, about all things trail running shoes. They discuss how to find your next pair of shoes, the evolution of trail running and why trail running shoes and experiences are so different than their road running contemporaries. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</description>
      <pubDate>Wed, 30 Sep 2020 21:10:00 -0000</pubDate>
      <itunes:title>Ep. 6 - Trail Running Shoes With Lisa Jhung And Philip Snyder</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/e5a2f804-448f-11eb-b86f-c787f4290cd8/image/artworks-hbirzjN0jWN3z0j2-yxhHUA-t3000x3000.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>In Episode 6 of the Kicksology podcast, host Bria…</itunes:subtitle>
      <itunes:summary>In Episode 6 of the Kicksology podcast, host Brian Metzler talks with Philip Snyder of Denver's Berkeley Park Running Company and Lisa Jhung, a noted trail running author and shoe reviewer, about all things trail running shoes. They discuss how to find your next pair of shoes, the evolution of trail running and why trail running shoes and experiences are so different than their road running contemporaries. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In Episode 6 of the Kicksology podcast, host Brian Metzler talks with Philip Snyder of Denver's Berkeley Park Running Company and Lisa Jhung, a noted trail running author and shoe reviewer, about all things trail running shoes. They discuss how to find your next pair of shoes, the evolution of trail running and why trail running shoes and experiences are so different than their road running contemporaries. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything else running-shoe related.</p>]]>
      </content:encoded>
      <itunes:duration>3321</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <guid isPermaLink="false"><![CDATA[tag:soundcloud,2010:tracks/902407648]]></guid>
      <enclosure url="https://traffic.megaphone.fm/POM9600646592.mp3" length="0" type="audio/mpeg"/>
    </item>
    <item>
      <title>Ep. 5 What's Next at Brooks and New Balance</title>
      <link>https://soundcloud.com/podiumrunner/kicksology-ep-5-whats-next-at-brooks-and-new-balance</link>
      <description>In the 5th episode of the Kicksology podcast, host Brian Metzler is joined by Carson Carprara, Senior Director, Global Footwear Product Management at Brooks Running, and Danny Orr, the Senior Business Unit Manager for Innovation at New Balance. Carprara and Orr talk about the evolution of running shoes, the midsole "foam war," the development of shoes with carbon-fiber plates embedded in the midsole, new models just released from Brooks and New Balance, and what’s next in running shoes. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</description>
      <pubDate>Thu, 10 Sep 2020 12:57:00 -0000</pubDate>
      <itunes:title>Ep. 5 What's Next at Brooks and New Balance</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/e5c3ef8c-448f-11eb-b86f-336408cd712e/image/artworks-hbirzjN0jWN3z0j2-yxhHUA-t3000x3000.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>In the 5th episode of the Kicksology podcast, hos…</itunes:subtitle>
      <itunes:summary>In the 5th episode of the Kicksology podcast, host Brian Metzler is joined by Carson Carprara, Senior Director, Global Footwear Product Management at Brooks Running, and Danny Orr, the Senior Business Unit Manager for Innovation at New Balance. Carprara and Orr talk about the evolution of running shoes, the midsole "foam war," the development of shoes with carbon-fiber plates embedded in the midsole, new models just released from Brooks and New Balance, and what’s next in running shoes. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In the 5th episode of the Kicksology podcast, host Brian Metzler is joined by Carson Carprara, Senior Director, Global Footwear Product Management at Brooks Running, and Danny Orr, the Senior Business Unit Manager for Innovation at New Balance. Carprara and Orr talk about the evolution of running shoes, the midsole "foam war," the development of shoes with carbon-fiber plates embedded in the midsole, new models just released from Brooks and New Balance, and what’s next in running shoes. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</p>]]>
      </content:encoded>
      <itunes:duration>3378</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <guid isPermaLink="false"><![CDATA[tag:soundcloud,2010:tracks/890898664]]></guid>
      <enclosure url="https://traffic.megaphone.fm/POM5387814790.mp3" length="0" type="audio/mpeg"/>
    </item>
    <item>
      <title>Ep. 4 - Dave Dombrow, Kris Hartner and the Evolution of the Modern Running Shoe</title>
      <link>https://soundcloud.com/podiumrunner/kicksology-episode-4-dave-dombrow-kris-hartner-and-the-evolution-of-the-modern-running-shoe</link>
      <description>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. In Episode 4, Metzler welcomes Kris Hartner, owner of the Naperville Running Company in suburban Chicago, and Dave Dombrow, a shoe designer, executive and entrepreneur. Hartner and Dombrow discuss running shoe development, past, present and future, how shoes are designed, marketed and sold, and the impact of "super shoes" with carbon-fiber plates in the marketplace. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</description>
      <pubDate>Tue, 28 Jul 2020 23:19:00 -0000</pubDate>
      <itunes:title>Ep. 4 - Dave Dombrow, Kris Hartner and the Evolution of the Modern Running Shoe</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/e65a49fa-448f-11eb-b86f-9fefeca75522/image/artworks-hbirzjN0jWN3z0j2-yxhHUA-t3000x3000.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>In each episode of Kicksology, host Brian Metzler…</itunes:subtitle>
      <itunes:summary>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. In Episode 4, Metzler welcomes Kris Hartner, owner of the Naperville Running Company in suburban Chicago, and Dave Dombrow, a shoe designer, executive and entrepreneur. Hartner and Dombrow discuss running shoe development, past, present and future, how shoes are designed, marketed and sold, and the impact of "super shoes" with carbon-fiber plates in the marketplace. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. In Episode 4, Metzler welcomes Kris Hartner, owner of the Naperville Running Company in suburban Chicago, and Dave Dombrow, a shoe designer, executive and entrepreneur. Hartner and Dombrow discuss running shoe development, past, present and future, how shoes are designed, marketed and sold, and the impact of "super shoes" with carbon-fiber plates in the marketplace. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</p>]]>
      </content:encoded>
      <itunes:duration>3136</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <guid isPermaLink="false"><![CDATA[tag:soundcloud,2010:tracks/866261509]]></guid>
      <enclosure url="https://traffic.megaphone.fm/POM6510201481.mp3" length="0" type="audio/mpeg"/>
    </item>
    <item>
      <title>Ep. 3 - Tony Post and the Evolution of Natural Running</title>
      <link>https://soundcloud.com/podiumrunner/kicksology-ep-3-tony-post-and-the-evolution-of-running-shoes</link>
      <description>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. In Episode 3, Metzler talks with Tony Post about his original fascination with natural running, how he once ran a marathon in dress shoes, his role with launching Vibram FiveFingers in the U.S. and how he grew TOPO Athletic from scratch. Post discusses how shoes have evolved through new materials and manufacturing and where some of the current footwear trends will lead us to in the future. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</description>
      <pubDate>Wed, 15 Jul 2020 17:58:00 -0000</pubDate>
      <itunes:title>Ep. 3 - Tony Post and the Evolution of Natural Running</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/e691f3aa-448f-11eb-b86f-079c9d43d5ba/image/artworks-hbirzjN0jWN3z0j2-yxhHUA-t3000x3000.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>In each episode of Kicksology, host Brian Metzler…</itunes:subtitle>
      <itunes:summary>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. In Episode 3, Metzler talks with Tony Post about his original fascination with natural running, how he once ran a marathon in dress shoes, his role with launching Vibram FiveFingers in the U.S. and how he grew TOPO Athletic from scratch. Post discusses how shoes have evolved through new materials and manufacturing and where some of the current footwear trends will lead us to in the future. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. In Episode 3, Metzler talks with Tony Post about his original fascination with natural running, how he once ran a marathon in dress shoes, his role with launching Vibram FiveFingers in the U.S. and how he grew TOPO Athletic from scratch. Post discusses how shoes have evolved through new materials and manufacturing and where some of the current footwear trends will lead us to in the future. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</p>]]>
      </content:encoded>
      <itunes:duration>3166</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <guid isPermaLink="false"><![CDATA[tag:soundcloud,2010:tracks/858511648]]></guid>
      <enclosure url="https://traffic.megaphone.fm/POM4916733141.mp3" length="0" type="audio/mpeg"/>
    </item>
    <item>
      <title>Ep. 2 - Danny Abshire, Minimalism and the Future of Running Shoes</title>
      <link>https://soundcloud.com/podiumrunner/kicksology-ep-2-danny-abshire-minimalism-and-the-future-of-running-shoes</link>
      <description>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. In Episode 2, Metzler catches up with Danny Abshire, the co-founder of Active 88 footwear line and one of the original founders of Newton Running. Topics include the future of running shoes, the minimalist revolution, Abshire's bittersweet departure from Newton Running and his continuing quest to help people run better. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</description>
      <pubDate>Wed, 17 Jun 2020 15:57:00 -0000</pubDate>
      <itunes:title>Ep. 2 - Danny Abshire, Minimalism and the Future of Running Shoes</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/e6c9192a-448f-11eb-b86f-0f54dcb17539/image/artworks-hbirzjN0jWN3z0j2-yxhHUA-t3000x3000.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>In each episode of Kicksology, host Brian Metzler…</itunes:subtitle>
      <itunes:summary>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. In Episode 2, Metzler catches up with Danny Abshire, the co-founder of Active 88 footwear line and one of the original founders of Newton Running. Topics include the future of running shoes, the minimalist revolution, Abshire's bittersweet departure from Newton Running and his continuing quest to help people run better. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>In each episode of Kicksology, host Brian Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. In Episode 2, Metzler catches up with Danny Abshire, the co-founder of Active 88 footwear line and one of the original founders of Newton Running. Topics include the future of running shoes, the minimalist revolution, Abshire's bittersweet departure from Newton Running and his continuing quest to help people run better. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles.</p>]]>
      </content:encoded>
      <itunes:duration>3567</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <guid isPermaLink="false"><![CDATA[tag:soundcloud,2010:tracks/841850011]]></guid>
      <enclosure url="https://traffic.megaphone.fm/POM7139828364.mp3" length="0" type="audio/mpeg"/>
    </item>
    <item>
      <title>Ep. 1 - Startup Running Shoe Companies</title>
      <link>https://soundcloud.com/podiumrunner/kicksology-ep-1-startup-running-shoe-companies</link>
      <description>Welcome to the Kicksology podcast, a new online discussion all about running shoes, hosted by journalist and running shoe expert Brian Metzler. In each episode, Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. Episode 1: Startup Running Shoe Companies. In this first episode, Metzler is joined by two shoe entrepreneurs: • David Raysse, the founder and CEO of Brand Black, an upstart footwear brand he started in Los Angeles in 2014 and is about to release it’s first performance-oriented running shoes, and • Michael Krajicek, an endurance artist and founder of a soon-to-launch running shoe brand called Atreyu in Austin, Texas. We talk about the impetus behind starting new running shoe companies, how creativity and cool are important to their brands, how passion and thinking outside the box have inspired them to approach the running shoe business from new ways, and where running shoe design is heading.</description>
      <pubDate>Mon, 01 Jun 2020 15:05:00 -0000</pubDate>
      <itunes:title>Ep. 1 - Startup Running Shoe Companies</itunes:title>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>PodiumRunner</itunes:author>
      <itunes:image href="https://megaphone.imgix.net/podcasts/e7034c8a-448f-11eb-b86f-eb3feb228698/image/artworks-hbirzjN0jWN3z0j2-yxhHUA-t3000x3000.jpg?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
      <itunes:subtitle>Welcome to the Kicksology podcast, a new online d…</itunes:subtitle>
      <itunes:summary>Welcome to the Kicksology podcast, a new online discussion all about running shoes, hosted by journalist and running shoe expert Brian Metzler. In each episode, Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. Episode 1: Startup Running Shoe Companies. In this first episode, Metzler is joined by two shoe entrepreneurs: • David Raysse, the founder and CEO of Brand Black, an upstart footwear brand he started in Los Angeles in 2014 and is about to release it’s first performance-oriented running shoes, and • Michael Krajicek, an endurance artist and founder of a soon-to-launch running shoe brand called Atreyu in Austin, Texas. We talk about the impetus behind starting new running shoe companies, how creativity and cool are important to their brands, how passion and thinking outside the box have inspired them to approach the running shoe business from new ways, and where running shoe design is heading.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>Welcome to the Kicksology podcast, a new online discussion all about running shoes, hosted by journalist and running shoe expert Brian Metzler. In each episode, Metzler engages shoe designers, entrepreneurs, shoe company executives, retailers, athletes and physical therapists to talk about the evolution of running shoes, new shoe launches, breakthrough technologies, the biomechanics of running and everything running-shoe related. Metzler is the author of the book, "Kicksology: The Hype, Science, Culture and Cool of Running Shoes" and a long-time runner who has competed in races on the track, roads and trails from 50 meters to 100 miles. Episode 1: Startup Running Shoe Companies. In this first episode, Metzler is joined by two shoe entrepreneurs: • David Raysse, the founder and CEO of Brand Black, an upstart footwear brand he started in Los Angeles in 2014 and is about to release it’s first performance-oriented running shoes, and • Michael Krajicek, an endurance artist and founder of a soon-to-launch running shoe brand called Atreyu in Austin, Texas. We talk about the impetus behind starting new running shoe companies, how creativity and cool are important to their brands, how passion and thinking outside the box have inspired them to approach the running shoe business from new ways, and where running shoe design is heading.</p>]]>
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      <itunes:duration>3506</itunes:duration>
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