Billboard Latin Hitmaker https://www.billboard.com/ es Billboard 2021 - 2024 You know the artists. You know their hits. But do you know the masterminds behind the hits?  Welcome to the Latin Hitmaker podcast, the Billboard podcast that tells the fascinating stories of the executives behind the greatest Latin artists and the hits that have been the soundtrack of our lives.  Hosted by Billboard's Leila Cobo, the ultimate Latin music insider and featuring interviews with the top executives in the world.  https://megaphone.imgix.net/podcasts/d62ffdc4-0cec-11ec-a127-cffb876515b9/image/SQUARE2_V2.jpg?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress Billboard Latin Hitmaker https://www.billboard.com/ episodic Billboard You know the artists. You know their hits. But do you know the masterminds behind the hits?  Welcome to the Latin Hitmaker podcast, the Billboard podcast that tells the fascinating stories of the executives behind the greatest Latin artists and the hits that have been the soundtrack of our lives.  Hosted by Billboard's Leila Cobo, the ultimate Latin music insider and featuring interviews with the top executives in the world.  You know the artists. You know their hits. But do you know the masterminds behind the hits? 

Welcome to the Latin Hitmaker podcast, the Billboard podcast that tells the fascinating stories of the executives behind the greatest Latin artists and the hits that have been the soundtrack of our lives. 


Hosted by Billboard's Leila Cobo, the ultimate Latin music insider and featuring interviews with the top executives in the world. 

]]> Billboard podcasts@pmc.com Latin Hitmaker: Rodrigo Nieto-Galvis Rodrigo Nieto-Galvis, Vice President and Team Leader for the Miami Entertainment Banking office of CN Bank, shares five essential finance and business tips for independent artists on a new episode of "Latin Hitmaker." This presentation is for general information and education only. City National, its managed affiliates and subsidiaries, as a matter of policy, do not give tax, accounting, regulatory or legal advice, and any information provided should not be construed as such. Rules in the areas of law, tax, and accounting are subject to change and open to varying interpretations. You should consult with your other advisors on the tax, accounting and legal implications of actions you may take based on any strategies presented, taking into account your own particular circumstances. In addition, this presentation is not to be construed as an offer, or solicitation of an offer, to buy or sell any financial instrument. It should not be relied upon as specific investment advice directed to the viewer’s specific investment objectives. Any financial instrument discussed in this presentation may not be suitable for the viewer. Each listener must make his or her own investment decision, using an independent advisor if prudent, based on his or her own investment objective and financial situation. City National (and its clients or associated persons) may, at times, engage in transactions in a manner inconsistent with this presentation and, with respect to particular securities and financial instruments discussed, may buy from or sell to clients or others on a principal basis. Past performance is not necessarily an indication of future results. Learn more about your ad choices. Visit megaphone.fm/adchoices Fri, 16 Dec 2022 20:58:00 -0000 Latin Hitmaker: Rodrigo Nieto-Galvis full Billboard Rodrigo Nieto-Galvis, Vice President and Team Leader for the Miami Entertainment Banking office of CN Bank, shares five essential finance and business tips for independent artists on a new episode of "Latin Hitmaker." This presentation is for general information and education only. City National, its managed affiliates and subsidiaries, as a matter of policy, do not give tax, accounting, regulatory or legal advice, and any information provided should not be construed as such. Rules in the areas of law, tax, and accounting are subject to change and open to varying interpretations. You should consult with your other advisors on the tax, accounting and legal implications of actions you may take based on any strategies presented, taking into account your own particular circumstances. In addition, this presentation is not to be construed as an offer, or solicitation of an offer, to buy or sell any financial instrument. It should not be relied upon as specific investment advice directed to the viewer’s specific investment objectives. Any financial instrument discussed in this presentation may not be suitable for the viewer. Each listener must make his or her own investment decision, using an independent advisor if prudent, based on his or her own investment objective and financial situation. City National (and its clients or associated persons) may, at times, engage in transactions in a manner inconsistent with this presentation and, with respect to particular securities and financial instruments discussed, may buy from or sell to clients or others on a principal basis. Past performance is not necessarily an indication of future results. Rodrigo Nieto-Galvis, Vice President and Team Leader for the Miami Entertainment Banking office of CN Bank, shares five essential finance and business tips for independent artists on a new episode of "Latin Hitmaker." This presentation is for general information and education only. City National, its managed affiliates and subsidiaries, as a matter of policy, do not give tax, accounting, regulatory or legal advice, and any information provided should not be construed as such. Rules in the areas of law, tax, and accounting are subject to change and open to varying interpretations. You should consult with your other advisors on the tax, accounting and legal implications of actions you may take based on any strategies presented, taking into account your own particular circumstances. In addition, this presentation is not to be construed as an offer, or solicitation of an offer, to buy or sell any financial instrument. It should not be relied upon as specific investment advice directed to the viewer’s specific investment objectives. Any financial instrument discussed in this presentation may not be suitable for the viewer. Each listener must make his or her own investment decision, using an independent advisor if prudent, based on his or her own investment objective and financial situation. City National (and its clients or associated persons) may, at times, engage in transactions in a manner inconsistent with this presentation and, with respect to particular securities and financial instruments discussed, may buy from or sell to clients or others on a principal basis. Past performance is not necessarily an indication of future results. Learn more about your ad choices. Visit megaphone.fm/adchoices Rodrigo Nieto-Galvis, Vice President and Team Leader for the Miami Entertainment Banking office of CN Bank, shares five essential finance and business tips for independent artists on a new episode of "Latin Hitmaker."


This presentation is for general information and education only. City National, its managed affiliates and subsidiaries, as a matter of policy, do not give tax, accounting, regulatory or legal advice, and any information provided should not be construed as such. Rules in the areas of law, tax, and accounting are subject to change and open to varying interpretations. You should consult with your other advisors on the tax, accounting and legal implications of actions you may take based on any strategies presented, taking into account your own particular circumstances. In addition, this presentation is not to be construed as an offer, or solicitation of an offer, to buy or sell any financial instrument. It should not be relied upon as specific investment advice directed to the viewer’s specific investment objectives. Any financial instrument discussed in this presentation may not be suitable for the viewer. Each listener must make his or her own investment decision, using an independent advisor if prudent, based on his or her own investment objective and financial situation. City National (and its clients or associated persons) may, at times, engage in transactions in a manner inconsistent with this presentation and, with respect to particular securities and financial instruments discussed, may buy from or sell to clients or others on a principal basis. Past performance is not necessarily an indication of future results.

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]]> 1521 Latin Hitmaker: Alessandra Alarcón SBS Entertainment President Alessandra Alarcón on the power of legacy, balancing work and motherhood and making a good thing better. Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 03 Nov 2022 17:12:10 -0000 Latin Hitmaker: Alessandra Alarcón full 2 6 Billboard SBS Entertainment President Alessandra Alarcón on the power of legacy, balancing work and motherhood and making a good thing better. SBS Entertainment President Alessandra Alarcón on the power of legacy, balancing work and motherhood and making a good thing better. Learn more about your ad choices. Visit megaphone.fm/adchoices SBS Entertainment President Alessandra Alarcón on the power of legacy, balancing work and motherhood and making a good thing better.

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]]> 2352 Latin Hitmaker: Maria Fernandez Maria Fernandez, EVP and COO of Sony Music Latin Iberia talks finances, motherhood and work and why managers are her “artists.” Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 05 Oct 2022 22:30:00 -0000 Latin Hitmaker: Maria Fernandez full 2 4 Billboard Maria Fernandez, EVP and COO of Sony Music Latin Iberia talks finances, motherhood and work and why managers are her “artists.” Maria Fernandez, EVP and COO of Sony Music Latin Iberia talks finances, motherhood and work and why managers are her “artists.” Learn more about your ad choices. Visit megaphone.fm/adchoices Maria Fernandez, EVP and COO of Sony Music Latin Iberia talks finances, motherhood and work and why managers are her “artists.”

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]]> 2315 Latin Hitmaker: Ana Perez City National Bank's VP and Relationship Manager for Entertainment, Ana Perez, gives five essential pieces of advice suitable for any artists’ career. Loans and lines of credit are subject to credit and property approval. Additional terms and conditions apply. Not all applicants will qualify. Home equity lines of credit are not available in Texas.  Non-Deposit Investment Products are: Not FDIC Insured Not Bank Guaranteed May Lose Value Brokerage services provided by City National Securities Inc., member FINRA/SIPC, a wholly-owned subsidiary of City National Bank Exactuals is an RBC company and a subsidiary of City National Bank Member FDIC. Equipment financing and leasing are offered by First American Equipment Finance, a subsidiary of City National Bank, and are subject to credit approval by, and documentation acceptable to, First American Equipment Finance. For California clients: Loans made or arranged pursuant to a California Finance Lenders Law license   Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 21 Sep 2022 18:01:00 -0000 Latin Hitmaker: Ana Perez full 2 3 Billboard City National Bank's VP and Relationship Manager for Entertainment, Ana Perez, gives five essential pieces of advice suitable for any artists’ career. Disclaimer: Non-Deposit Investment Products are: Not FDIC Insured, Not Bank Guaranteed, May Lose Value City National Bank's VP and Relationship Manager for Entertainment, Ana Perez, gives five essential pieces of advice suitable for any artists’ career. Loans and lines of credit are subject to credit and property approval. Additional terms and conditions apply. Not all applicants will qualify. Home equity lines of credit are not available in Texas.  Non-Deposit Investment Products are: Not FDIC Insured Not Bank Guaranteed May Lose Value Brokerage services provided by City National Securities Inc., member FINRA/SIPC, a wholly-owned subsidiary of City National Bank Exactuals is an RBC company and a subsidiary of City National Bank Member FDIC. Equipment financing and leasing are offered by First American Equipment Finance, a subsidiary of City National Bank, and are subject to credit approval by, and documentation acceptable to, First American Equipment Finance. For California clients: Loans made or arranged pursuant to a California Finance Lenders Law license   Learn more about your ad choices. Visit megaphone.fm/adchoices City National Bank's VP and Relationship Manager for Entertainment, Ana Perez, gives five essential pieces of advice suitable for any artists’ career.


Loans and lines of credit are subject to credit and property approval. Additional terms and conditions apply. Not all applicants will qualify. Home equity lines of credit are not available

in Texas. 


Non-Deposit Investment Products are:

Not FDIC Insured Not Bank Guaranteed May Lose Value


Brokerage services provided by City National Securities Inc., member FINRA/SIPC, a wholly-owned subsidiary of City National Bank


Exactuals is an RBC company and a subsidiary of City National Bank Member FDIC.


Equipment financing and leasing are offered by First American Equipment

Finance, a subsidiary of City National Bank, and are subject to credit approval

by, and documentation acceptable to, First American Equipment Finance.

For California clients: Loans made or arranged pursuant to a California

Finance Lenders Law license

 

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]]> 1682 Latin Hitmaker: Sonia Clavell The Puerto Rican founder of Clavell Marketing talks about being one of the only female managers in reggaeton (Ivy Queen) and her improbable rise from street vendor to power player. Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 15 Sep 2022 14:25:04 -0000 Latin Hitmaker: Sonia Clavell full 2 2 Billboard The Puerto Rican founder of Clavell Marketing talks about being one of the only female managers in reggaeton (Ivy Queen) and her improbable rise from street vendor to power player. The Puerto Rican founder of Clavell Marketing talks about being one of the only female managers in reggaeton (Ivy Queen) and her improbable rise from street vendor to power player. Learn more about your ad choices. Visit megaphone.fm/adchoices The Puerto Rican founder of Clavell Marketing talks about being one of the only female managers in reggaeton (Ivy Queen) and her improbable rise from street vendor to power player.

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]]> 2821 Latin Hitmaker: Luana Pagani In season 2, Luana Pagani, president of management/promotion company Seitrack U.S., talks about working with Shakira and Los Angeles Azules and reflects on her shift from major to indie, and how talent, perseverance and a touch of obsessiveness remain the keys to success in a changing industry.  Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 07 Sep 2022 14:42:00 -0000 Latin Hitmaker: Luana Pagani full 2 1 Billboard In season 2, Luana Pagani, president of management/promotion company Seitrack U.S., talks about working with Shakira and Los Angeles Azules and reflects on her shift from major to indie, and how talent, perseverance and a touch of obsessiveness remain the keys to success in a changing industry. In season 2, Luana Pagani, president of management/promotion company Seitrack U.S., talks about working with Shakira and Los Angeles Azules and reflects on her shift from major to indie, and how talent, perseverance and a touch of obsessiveness remain the keys to success in a changing industry.  Learn more about your ad choices. Visit megaphone.fm/adchoices In season 2, Luana Pagani, president of management/promotion company Seitrack U.S., talks about working with Shakira and Los Angeles Azules and reflects on her shift from major to indie, and how talent, perseverance and a touch of obsessiveness remain the keys to success in a changing industry. 

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]]> 2522 Latin Hitmaker: Henry Cardenas Henry Cardenas, founder and CEO of Latin event promotion, production and marketing company CMN, talks about the beginnings of his friendship and business relationship with Marc Anthony, how Bad Bunny’s tour sold out in record time and why promoting live events is like going to Vegas. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 08 Dec 2021 16:35:00 -0000 Henry Cardenas full 10 Billboard Henry Cardenas, founder and CEO of Latin event promotion, production and marketing company CMN, talks about the beginnings of his friendship and business relationship with Marc Anthony, how Bad Bunny’s tour sold out in record time and why promoting live events is like going to Vegas. Learn more about your ad choices. Visit megaphone.fm/adchoices Henry Cardenas, founder and CEO of Latin event promotion, production and marketing company CMN, talks about the beginnings of his friendship and business relationship with Marc Anthony, how Bad Bunny’s tour sold out in record time and why promoting live events is like going to Vegas.

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]]> 2335 Latin Hitmaker: Afo Verde Afo Verde, Chairman/CEO of Sony Music Latin Iberia on his journey from architecture student in Buenos Aires to head of Latin music's biggest operation, how UB40 shaped his musical career and what makes an artist a star.  Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 01 Dec 2021 18:00:00 -0000 Afo Verde full 9 Billboard Afo Verde, Chairman/CEO of Sony Music Latin Iberia on his journey from architecture student in Buenos Aires to head of Latin music's biggest operation, how UB40 shaped his musical career and what makes an artist a star.  Learn more about your ad choices. Visit megaphone.fm/adchoices Afo Verde, Chairman/CEO of Sony Music Latin Iberia on his journey from architecture student in Buenos Aires to head of Latin music's biggest operation, how UB40 shaped his musical career and what makes an artist a star. 

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]]> 2390 Latin Hitmaker: Albert Rodriguez Albert Rodríguez, the new president of SBS, talks of his journey from a “low entry sales job” to president of the biggest Latin-owned media company in the country, why radio still matters and why a “Cubatón” station became a hit in this week’s edition of Billboard’s Latin Hitmaker podcast.  Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 24 Nov 2021 13:06:00 -0000 Albert Rodriguez full 8 Billboard Albert Rodríguez, the new president of SBS, talks of his journey from a “low entry sales job” to president of the biggest Latin-owned media company in the country, why radio still matters and why a “Cubatón” station became a hit in this week’s edition of Billboard’s Latin Hitmaker podcast.  Learn more about your ad choices. Visit megaphone.fm/adchoices Albert Rodríguez, the new president of SBS, talks of his journey from a “low entry sales job” to president of the biggest Latin-owned media company in the country, why radio still matters and why a “Cubatón” station became a hit in this week’s edition of Billboard’s Latin Hitmaker podcast. 

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]]> 2290 Latin Hitmaker: Bruno Del Granado CAA's Bruno del Granado, a polyglot and renaissance man and perhaps Latin music’s best-known agent, talks about his journey from head of Madonna’s Latin label to repping acts like Ricky Martin, Gloria Estefan and Maluma.  Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 20 Oct 2021 16:00:00 -0000 Bruno Del Granado full 7 Billboard CAA's Bruno del Granado, a polyglot and renaissance man and perhaps Latin music’s best-known agent, talks about his journey from head of Madonna’s Latin label to repping acts like Ricky Martin, Gloria Estefan and Maluma. CAA's Bruno del Granado, a polyglot and renaissance man and perhaps Latin music’s best-known agent, talks about his journey from head of Madonna’s Latin label to repping acts like Ricky Martin, Gloria Estefan and Maluma.  Learn more about your ad choices. Visit megaphone.fm/adchoices CAA's Bruno del Granado, a polyglot and renaissance man and perhaps Latin music’s best-known agent, talks about his journey from head of Madonna’s Latin label to repping acts like Ricky Martin, Gloria Estefan and Maluma. 

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]]> 2389 Latin Hitmaker: Nelson Albareda Nelson Albareda founded his first company after successfully pitching a ulti-million concept called "Havana Nights" to Bacardi. He was 18 years told. Today, as the founder and CEO of Loud and Live, Albareda helms one of the most successful marketing and live event companies in the world, behind everything from the McDonald's - J Balvin lnadmark happy meal deal to Ricardo Arjona and Juan Luis Guerra's tours.  Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 13 Oct 2021 10:00:00 -0000 Nelson Albareda full 6 Billboard Nelson Albareda founded his first company after successfully pitching a ulti-million concept called "Havana Nights" to Bacardi. He was 18 years told. Today, as the founder and CEO of Loud and Live, Albareda helms one of the most successful marketing and live event companies in the world, behind everything from the McDonald's - J Balvin lnadmark happy meal deal to Ricardo Arjona and Juan Luis Guerra's tours. Nelson Albareda founded his first company after successfully pitching a ulti-million concept called "Havana Nights" to Bacardi. He was 18 years told. Today, as the founder and CEO of Loud and Live, Albareda helms one of the most successful marketing and live event companies in the world, behind everything from the McDonald's - J Balvin lnadmark happy meal deal to Ricardo Arjona and Juan Luis Guerra's tours.  Learn more about your ad choices. Visit megaphone.fm/adchoices Nelson Albareda founded his first company after successfully pitching a ulti-million concept called "Havana Nights" to Bacardi. He was 18 years told. Today, as the founder and CEO of Loud and Live, Albareda helms one of the most successful marketing and live event companies in the world, behind everything from the McDonald's - J Balvin lnadmark happy meal deal to Ricardo Arjona and Juan Luis Guerra's tours. 

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]]> 2095 Latin Hitmaker: Rodrigo Nieto Galvis In this week's Latin Hitmaker Podcast, Rodrigo Nieto Galvis, Vice President and Head of Miami Entertainment Banking for City National Bank talks money and music and golden advice for artists new and established.   Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 06 Oct 2021 18:10:00 -0000 Rodrigo Nieto Galvis full 5 Billboard In this week's Latin Hitmaker Podcast, Rodrigo Nieto Galvis, Vice President and Head of Miami Entertainment Banking for City National Bank talks money and music and golden advice for artists new and established. In this week's Latin Hitmaker Podcast, Rodrigo Nieto Galvis, Vice President and Head of Miami Entertainment Banking for City National Bank talks money and music and golden advice for artists new and established.   Learn more about your ad choices. Visit megaphone.fm/adchoices In this week's Latin Hitmaker Podcast, Rodrigo Nieto Galvis, Vice President and Head of Miami Entertainment Banking for City National Bank talks money and music and golden advice for artists new and established.  

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]]> 1817 Latin Hitmaker: Rebeca León Lionfish Entertainment founder Rebeca León on managing Rosalia, artists as Olympians and more in this week's edition of Latin Hitmaker, the Billboard podcast that interviews the fascinating executives behind Latin music's biggest artists and hits.  Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 29 Sep 2021 14:40:00 -0000 Rebeca León full 4 Billboard Lionfish Entertainment founder Rebeca León on managing Rosalia, artists as Olympians and more in this week's edition of Latin Hitmaker, the Billboard podcast that interviews the fascinating executives behind Latin music's biggest artists and hits. Lionfish Entertainment founder Rebeca León on managing Rosalia, artists as Olympians and more in this week's edition of Latin Hitmaker, the Billboard podcast that interviews the fascinating executives behind Latin music's biggest artists and hits.  Learn more about your ad choices. Visit megaphone.fm/adchoices Lionfish Entertainment founder Rebeca León on managing Rosalia, artists as Olympians and more in this week's edition of Latin Hitmaker, the Billboard podcast that interviews the fascinating executives behind Latin music's biggest artists and hits. 

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]]> 2166 Latin Hitmaker: Jimmy Humilde Jimmy Humilde, the founder of Rancho Hunilde Records, talks growing up bilingual in Soithern California and creating a disruptive label that is rewriting the rules of regional Mexican with artists like Natanael Cano and Junior H.  Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 22 Sep 2021 10:00:00 -0000 Jimmy Humilde full 3 Billboard Jimmy Humilde, the founder of Rancho Hunilde Records, talks growing up bilingual in Soithern California and creating a disruptive label that is rewriting the rules of regional Mexican with artists like Natanael Cano and Junior H. Jimmy Humilde, the founder of Rancho Hunilde Records, talks growing up bilingual in Soithern California and creating a disruptive label that is rewriting the rules of regional Mexican with artists like Natanael Cano and Junior H.  Learn more about your ad choices. Visit megaphone.fm/adchoices Jimmy Humilde, the founder of Rancho Hunilde Records, talks growing up bilingual in Soithern California and creating a disruptive label that is rewriting the rules of regional Mexican with artists like Natanael Cano and Junior H. 

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]]> 2601 Latin Hitmaker: Juan Diego Medina of La Industria, Inc. Juan Diego Medina, whose company La Industria Inc. manages Nicky Jam, ChocQuibTown and Manuel Turizo, among others, in an in-depth conversation of how he rose from poverty in Medellin to become one of the most revolutionary manager in Latin music in episode 2 of 'Latin Hitmaker,' the Billboard podcast that tells the stories of the fascinating executives behind Latin music's greatest stars and hits. Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 15 Sep 2021 14:13:00 -0000 Juan Diego Medina of La Industria, Inc. full 2 Billboard Juan Diego Medina, whose company La Industria Inc. manages Nicky Jam, ChocQuibTown and Manuel Turizo, among others, in an in-depth conversation of how he rose from poverty in Medellin to become one of the most revolutionary manager in Latin music in episode 2 of 'Latin Hitmaker,' the Billboard podcast that tells the stories of the fascinating executives behind Latin music's greatest stars and hits. Juan Diego Medina, whose company La Industria Inc. manages Nicky Jam, ChocQuibTown and Manuel Turizo, among others, in an in-depth conversation of how he rose from poverty in Medellin to become one of the most revolutionary manager in Latin music in episode 2 of 'Latin Hitmaker,' the Billboard podcast that tells the stories of the fascinating executives behind Latin music's greatest stars and hits. Learn more about your ad choices. Visit megaphone.fm/adchoices Juan Diego Medina, whose company La Industria Inc. manages Nicky Jam, ChocQuibTown and Manuel Turizo, among others, in an in-depth conversation of how he rose from poverty in Medellin to become one of the most revolutionary manager in Latin music in episode 2 of 'Latin Hitmaker,' the Billboard podcast that tells the stories of the fascinating executives behind Latin music's greatest stars and hits.

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]]> 2156 Latin Hitmaker: Walter Kolm Walter Kolm, whose company WK Entertainment manages Maluma, Carlos Vives, CNCO and Prince Royce among other Latin stars, talks in-depth about his strategy for identifying and signing artists in the first episode of Latin Hitmaker, the new Billboard podcast that features conversations with the executives behind Latin music’s biggest hits and stars. Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 09 Sep 2021 13:00:00 -0000 Walter Kolm full 1 Billboard Walter Kolm talks 'discovering' Maluma, relaunching Carlos Vives & more in new ‘Latin Hitmaker’ podcast Walter Kolm, whose company WK Entertainment manages Maluma, Carlos Vives, CNCO and Prince Royce among other Latin stars, talks in-depth about his strategy for identifying and signing artists in the first episode of Latin Hitmaker, the new Billboard podcast that features conversations with the executives behind Latin music’s biggest hits and stars. Learn more about your ad choices. Visit megaphone.fm/adchoices Walter Kolm, whose company WK Entertainment manages Maluma, Carlos Vives, CNCO and Prince Royce among other Latin stars, talks in-depth about his strategy for identifying and signing artists in the first episode of Latin Hitmaker, the new Billboard podcast that features conversations with the executives behind Latin music’s biggest hits and stars.

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