www.gwenwhiting.com 

 www.thefillclub.com

With 25+ years in entertainment, Deborah helped launch Shazam and Spotify and formed partnerships with Amazon and iTunes. As a female entrepreneur of color, she champions diversity and supports women across all backgrounds. She also advises and invests in Space and media startups.

If not quite a story of rags to riches, the story of Durana Elmi’s rise to success certainly comes close. Born in Afghanistan, Durana witnessed poverty, injustice, and oppression everywhere she turned, especially towards women who sought freedom and equality.

Wanting more for herself and her future family, Durana immigrated to the United States to pursue her creative passions and make a name for herself. Durana quickly climbed the corporate ladder and became the Director of Marketing at AT&T. With her invaluable experience and business and relationship management skills, Durana decided to change course and pursue her passion for health and wellness. Shortly after, Durana became the Founder and Chief Operating Officer (COO) of Cymbiotika, where she transformed the company inside and out. Incredibly innovative, Durana created the world’s first custom subscription bundle platform and broke massive records. Under Durana’s leadership, Cymbiotika’s growth skyrocketed. In just the last four years Cymbiotika has achieved record-breaking numbers, doubling their customer subscriptions to a total of over 150,000 subscribers and increasing annual revenue from $1 million to over $100 million. Furthermore, Cymbiotika added over 40 SKUs to the company’s product offering in the last three years. Always looking for ways to improve, Durana transformed Cymbiotika’s call center from an offshore facility to entirely in-house and moved its headquarters to a state-of-the-art facility in San Diego, CA.

Cymbiotika has been awarded Fortune’s Great Places To Work for three consecutive years. The company also achieved the 187th position on Inc. Magazine's 2023 list of America's Fastest Growing Companies for two consecutive years within its first two years of eligibility. With over 150,000 subscribers and a rapidly expanding team, Durana is, and always will be, a people-first leader. She has garnered recognition through prestigious awards, including San Diego Business Journal Business Woman of the Year, Female Executive of the Year, Globee Female Leader of the Year, and Dynamic Woman of San Diego. Despite her challenging upbringing as an Afghan immigrant, she remained focused on her goals and passions. As a champion for women, her unwavering dedication creates an environment where women thrive and lead with confidence.

The Alliance is the leading national nonprofit organization dedicated to outreach, education, early intervention, support, and advocacy for all eating disorders. Through their numerous life-saving services, including referrals to all levels of care; free-weekly, clinician-led support groups; low-cost outpatient treatment; and training for healthcare providers, The Alliance works tirelessly to ensure that not one more life is lost to this insidious disease. 

The two former NBC news producers met while studying abroad in Rome. Unbeknownst to them, what began as a product launch from their Manhattan couch has since become a media empire harnessing the power of this generation of women. Carly and Danielle developed a product that delivers digestible, conversational information - from politics and breaking news to pop culture - to help Skimm’rs feel more informed about the world around them. Since theSkimm’s inception in 2012, Carly and Danielle have expanded the company’s product suite to include three top-rated podcasts (Skimm This, 9 to 5ish, and Pop Cultured), theSkimm app, Skimm Money and Skimm Your Life newsletters, and Skimm Studios. theSkimm’s first book, How to Skimm Your Life, was released in June 2019 and debuted at #1 on The New York Times Best Seller list.

Lisa entered the wellness space in 2011 with the founding of Beaming Wellness, an organic superfood café concept with locations throughout Southern California. The brand quickly attracted a cult following that established it as a trailblazer in the culinary and wellness industries. After exiting Beaming in 2018, Lisa began developing a larger-scale project with more ambitious reach: a direct-to-consumer superfood program offering functional, delicious products that simplify nutritional wellness. Out of this vision, Kroma Wellness was born.

Lisa launched Kroma in July 2021 after conducting one of the most impressive capital raises in the history of the wellness industry. The brand’s early angel investors, assembled by Lisa during the height of the Covid-19 pandemic consisted of celebrities, entrepreneurs, and notable public figures. Today, Kroma is 90% funded by women.

Kroma offers delicious, high-quality on-the-go foods and beverages that deliver maximum nutrition and require minimal preparation. Kroma’s menu of just-add-water bone and veggie broths, adaptogen superlattes, elixirs, snacks, and teas incorporate nutrient-dense superfoods and are known for their incredible flavor. The brand’s hero product is the 5 Day Whole Body Reset that is revolutionizing the way people think about cleansing and detoxing. Focusing on nourishment over starvation, the Reset allows users to customize the program according to their needs and goals. Since its launch, Kroma has experienced astronomical growth and has become a go-to health optimization tool among celebrities and health-minded individuals worldwide. Customer retention is extraordinarily high and projected revenues continue to climb year-to-year.

Beyond her reputation for architecting transformative wellness concepts, Lisa’s ability to grow brands from capital raise to consumer zeitgeist has landed her on MindBodyGreen’s list of “100 Women to Watch in Wellness.” She has also been profiled in Forbes, Vogue, Glamour, The Skinny Confidential, and The Art of Being Well, among other top publications and podcasts.

With uncommon energy, perseverance, and conviction, Lisa continues to grow Kroma alongside her daughter Lexi. She also tours the country as a keynote speaker and mentors other female entrepreneurs. Lisa is a lifelong Californian and currently resides in Santa Monica.

FOUNDER, ILIA BEAUTY (https://iliabeauty.com/)

 Topics: clean beauty industry, growing and scaling a business, sustainable production, minimalist beauty

 Born in Vancouver and raised in a rural, ocean-side setting just outside the city, Sasha has always been close to nature. Her younger brother and now business partner, Zac, suffered from acute asthma and allergies as a young child. Her mother, a true pioneer in health and wellness at that time, sought out homeopathic remedies to help heal her son. This included co-founding an organic food co-op with several families in the area, as organic food did not yet exist in the grocery stores. Through trial and error, Zac was healed primarily through diet, and went on to compete in sailing in the 2008 and 2012 Olympic Games. This was an amazing accomplishment, especially after the doctors had predicted he would never be able to play sports. 

 Sasha’s interests fell into design, studying Typography in London and New York. She found herself in Los Angeles in 2006 and spent several years working as a branding executive within the fashion and beauty industries. After moving home to Vancouver for a brief sabbatical, her mother encouraged her to read the ingredient list on her favorite lip balm. Sasha was shocked to discover many of the ingredients were not safe, and it’s something she used daily. The challenge was set –recreate her favorite lip balm so that it would be safe, effective and natural. And so the story of ILIA begins.

Prior to joining Airbnb, Catherine held a number of leadership positions at The Walt Disney Company, most recently serving as President of Disney Parks Western Region with a team of 120,000 cast members reporting into her, which included Walt Disney World Resort in Orlando, Florida; Disneyland Resort in Anaheim, California; and Disneyland Paris in Coupvray, Marne La Vallee, France. Before that, she served as Présidente for the Euro Disney group, operator of Europe's leading tourist destination, Disneyland Paris. She also held the positions of Senior Vice President in charge of media distribution for EMEA, and General Manager for The Walt Disney Company in Australia and New Zealand.

Catherine is Airbnb’s first Global Head of Hosting. As a leader, she is passionate about employee development and creating an equitable and inclusive culture that empowers people of all backgrounds to be great at what they do. She has pioneered a number of integrated and innovative strategies to drive revenue, reach and results across businesses and territories worldwide. A strong collaborator, Catherine is an experienced communicator and has worked to bring together and coordinate a wide variety of businesses and teams.

Catherine is a mentor and board member at Ceresa, a non-profit leadership development and mentoring platform. She also sits on the board of Pophouse Entertainment, which operates in the fields of music, live entertainment, podcast, gaming and hospitality.

Raised in a creative environment, Tanya was encouraged to explore art from a young age. From taking art classes to painting vibrant murals on the walls of her childhood home, it all led her to find her purpose as a creative entrepreneur. Taking an artistic, thoughtful approach to fashion, she intertwines the use of color, texture, and original hand-painted prints with uplifting and celebratory silhouettes into each size-inclusive collection, so all women have a way to express themselves creatively and confidently.

Tanya received her Bachelor of Commerce in Finance from McGill University and is a graduate of the AAS Fashion Design program at Parsons School of Design. She currently acts as CEO and Creative Director of the Brand. She lives in New York City with her husband and two sons where she continues to be inspired by the city and finding new ways to create.

played an instrumental role in building and strengthening Pacsun’s brand

through innovative strategies with a Gen Z focus, including leading Pacsun

as the first retailer in its space to accept Bitpay.

As an Innovative, tech-centric retail executive who consistently drives brand

strength and revenue growth through game-changing merchandising and

marketing initiatives, Brieane leads with creativity, innovation, and a digital

first mentality.

During her tenure at PacSun, Olson spearheaded innovative collaborations

for the LA based lifestyle brand, including working closely with Kanye West

on his first clothing launch for Donda in 2013, and the signing of Kendall +

Kylie clothing partnership exclusive to PacSun when the girls were 12 and

15. She also took PacSun global with the first ever shop footprint in London,

launching both Men’s and Women’s shops at Selfridges in 2018 with launch

parties hosted by PacSun partners Jerry Lorenzo. She has also promoted

both her VP’s of Merchandising from within the company, true to her core

leadership belief in nurturing in-house talent.

Brieane graduated from the University of California, Berkeley with a

Bachelor of Arts, Mass Communications & Business and attended Harvard

Business School’s Advanced Management Program, where she is currently

an AMP Ambassador. She is a board member at Women In Retail

Leadership, Shoptalk, Pacsun and Design Thinking for UC schools. She

currently resides in Newport Beach, California with her two children, Colette

and Rousseau, ages 8 and 10.

Prior to founding Chief, Lindsay spent the majority of her career leading marketing for high-growth startups, including Casper, which transitioned from a mattress product company to a beloved global sleep brand under her leadership. Lindsay has been named a New York Times DealBook Groundbreaker, one of Business Insider's Most Innovative CMOs in the World, and one of Ad Age’s Leading Women.

 In 2010 she obtained her esthetician’s license and started her own private practice. After years in the industry, she was equally frustrated by the harmful but hard-working conventional beauty products, but also the lack of rigorous R&D and science to back up green beauty products. 

 She realized that the real issue lay in the lack of consideration for science and data, prioritization of Eurocentric beauty, and absence of education available to most consumers. So, she quietly built Klur, from top to bottom, with no team or funding, relying on her own relentless desire to build responsible products that deliver consistent results through elegant and luxurious formulations. 

Klur is a skin wellness brand cultivated to reflect the values of clean, ethical, and inclusive beauty.

Based in Los Angeles Klur integrates the principles of high-performance technology and botanical sciences to create the most efficient, effective and eco-conscious line possible.

 Klur formulas are made by implementing low impact practices, advanced green chemistry, and are comprised of 100% biodegradable ingredients; as well as bio-identical and lab-derived materials when necessary to advocate for the preservation of the natural environment.

Klur passionately and sustainably manufactures their entire range of goods in the United States, carefully choosing every component of their product offerings with significant consideration toward post-consumer recycled, and biodegradable materials which resonates greatly with their eco-conscious customers.

Elizabeth Pearson is a nationally recognized performance coach and trainer, international motivational speaker, and forthcoming author who helps Sr. Director to C-Suite level clients overcome subconscious blocks so they can get clarity around what will bring lasting peace and fulfillment. 

During Elizabeth's career, she created and executed multiple sales and marketing plans for brands with little to no brand awareness or budget. She solicited and secured national distribution for those brands in: Whole Foods, Target, Costco, Walmart, Kroger, CVS, Walgreens, Hudson News, as well as various other chain retailers. 

Elizabeth spends her time inspiring others to ask questions, examine their values, and ensure they're in purposeful alignment with their highest potential. A contributor to Forbes magazine, she regularly appears in the media both in business and spiritual publications. 

We hope you enjoy this episode, and as always, come back to IG to let us know your favorite part!

Golden Seeds, the leading US angel network backing women-led businesses, evaluates over 1000 entrepreneurs annually with a rigorous due diligence process. Their investments exceed $175 million across 240 companies like Little Passports and Brandwatch. As pioneers in the women funding women movement, they've transformed a landscape where just 5% of angel investors were women and 3% of funded startups were led by women in 2004, to today's 40% female angel investors and 31% women-led angel-funded firms. Accomplished finance executives like Loretta, former Chief Marketing Officer at OppenheimerFunds, and Jo Ann, former Managing Director at Credit Suisse, are actively seeking promising women-led companies and investors who want to join them in this work. Drawing on their experience, they empower women to realize their aspirations of becoming successful leaders.

We hope you enjoy this episode, and as always, come go to Instagram to let us know your favorite part!

Allison is widely recognized as a pioneer in beverage product development, and she is the recipient of the prestigious “Best New Beverage” Award from the publishers of BevNet (2016). After gaining early traction at local Farmer’s Market, Allison and her husband Stephen took their vision to the next level and pitched their beverage on ABC’s Shark Tank. The pair secured a 6-figure investment from Rohan Oza and have since received additional investment and guidance from Rohan’s CAVU Venture Partners.  

I was blown away by the success of Poppi after hearing their numbers and have so much respect for how Allison started this company. I hope you find the inspiration you need in this chat; now let’s get on over to my conversation with Allison. 

As a blogger and an Amazon Live Style host on the rise known for her trendsetting and product reviews in fashion, beauty, and health + wellness. Named the “Do Good Influencer of Our Time” by Guest of a Guest, she has made it her goal to partner with brands that give back to honorable causes. So far, her collaborations with David Yurman for BCRF, Coors for Change the Coarse, Kenneth Cole for the Mental Health Coalition, and Phat Buddha for JED have helped to fuel cancer research, clean-up America’s rivers, and combat the stigma surrounding Mental Health while supplying young adults with the skills and support they need. 

Despite her 24/7 hectic hustle lifestyle, Katie believes ‘to feel good, you must do good’, so in her spare time, she gives back to those in need and uses her platform to inspire others to do the same. She is the youngest Make-A-Wish Board Member in the NY Chapter, has donated $40K to Northwell Health COVID-19 Emergency Fund and live-streamed her personal therapy sessions to raise Mental Health Awareness. Katie’s thoughtful use of her influence has earned her widespread admiration across the globe, and ultimately, her goal is to inspire everyone to curate the lives of their dreams.

Katerina Schneider is Founder and CEO of Ritual, a personal health brand bringing a new level of transparency to the health and wellness industry. While pregnant and in search of a prenatal she could trust, Katerina took matters into her own hands and pioneered a new standard of high-quality multivitamins and supplements that are backed by science and Made Traceable, openly sharing the science and sourcing. Now as one of the most trusted brands in the category and one of few supplement companies to be a Certified B Corporation, Ritual has had more than a million customers and has the top selling online prenatal multivitamin.

Katerina has been honored on Forbes 30 Under 30, EY Entrepreneur of the Year, Inc 100 Female Founders and Marie Claire’s New Guard 50. Prior to founding Ritual, Katerina was a venture partner, managing a portfolio of over 70 tech investments including Spotify, Uber, Dropbox, and Warby Parker. She previously served as Head of Global Innovation at Atom Factory and as Global Lead of Digital Innovation at Universal Music Group.

This is the book we reference: https://www.amazon.com/Art-Happiness-Handbook-Living/dp/1573227544

As Executive Director of Berkeley SkyDeck, UC Berkeley’s startup accelerator, Caroline leads a program that hosts over 200 companies per year and is partnered with the Berkeley SkyDeck Fund, a VC fund investing in SkyDeck startups that shares half of fund carry with UC Berkeley.

Prior to SkyDeck, Caroline was a serial entrepreneur. Caroline co-founded the pioneer company in the neuromarketing industry, NeuroFocus, which was acquired by Nielsen in 2011. Before her career in startups, Caroline was a professional concert violinist.

Caroline is a recognized speaker on startups, accelerators, and neuromarketing. She is an angel investor and an Advisor and Board member for technology startups.

Caroline received her MBA from the Haas School. Her undergraduate studies were at Brown University and she earned her Violin Performance degree at the Indiana University School of Music.

Lisa Green was the Senior Vice President of Brand Partnerships and Operations at THE YES, helping the brand become acquired by Pinterest, the visual inspiration app, in June 2022. Lisa is currently the Head of Brand Partnerships, Shopping at Pinterest. Lisa has spent her career at the intersection of fashion and technology, serving as Google’s head of fashion and luxury for 6+ years and overseeing the fashion category at Conde Nast. Prior to her role leading fashion and luxury at Google, Lisa held several senior executive roles in sales at Google. Lisa also sits on the board of the 5 Under 40 Foundation. Green received her B.A. from Middlebury College and resides in New York.

We hope you enjoy this episode!

Amira Rasool, founder of The Folklore, is changing the way retailers and consumers discover African and diasporic brands globally, and in April became one of the youngest Black women to raise $1M+ in a pre-seed round. Amira speaks to her experiences as a fashion editor that led her to studying in South Africa that inspired her to launch The Folklore in 2018 at just 22 years old! She shares how she personally scouted brands across the continent to join the platform, and how she translated her vision to evolve from her original wholesale business to a B2B & shopping aggregator platform for investors to scale access to incredibly talented African brands globally. 

Prior to launching The Folklore, Amira was a writer and fashion editor that has worked with several notable publications including TIME, Vogue, Teen Vogue, i-D, PAPER, Glamour, InStyle, V Magazine, and WWD. Amira is also a passionate Black history scholar. For her undergraduate education, she attended Rutgers University, where she received a B.A. in African American and African Studies. She later earned a Master of Philosophy in African Studies from the University of Cape Town.

Ariana is the founder and CEO of HATCH, the premier destination and lifestyle brand for women before, during and after pregnancy. Since its launch in 2011, HATCH offers chic maternity clothing and “mama safe” clean beauty products that directly address the issues women face throughout their pregnancy and into postpartum. Seeking chic and elevated maternity clothing, Ariane developed HATCH in 2011 to fill that void in the maternity market with solution-driven designs that enable women to invest in the clothing, well past pregnancy. In scaling her business, Ariane has built HATCH as a trusted name in the market becoming the go-to maternity brand for partnerships with high profile retailers including Nordstrom, J.Crew, Keds, La Linge, and Target. Her mission was the same as it is today, ten years later: to create a trusted resource for women who want to feel beautiful, confident and stylish during one of life's most rewarding (yet also most challenging) periods. 

Every year, 40 million women suffer from issues relating to maternity, menopause and sexual health that physical therapy can treat and heal, yet it’s not offered as part of the standard care provided by regimented doctor visits. Origin believes that every woman and individual with vaginal anatomy should have access to the care they need to feel good in their bodies. Their goal is to make pelvic floor therapy part of the standard care provided to every woman and mother to feel their best, while offering them the support they need.

Origin prevents women from undergoing unnecessary surgeries, improves clinical outcomes at stages of maternity and menopause, reduces the waste of misdiagnosis that is common with pelvic pain, and increases the use of preventative OB/GYN services. Their incredible team of physical therapists provide deep expertise and create personalized programs to help retain, promote, and advance women by supporting them through major life transitions. 

Origin was acquired by the largest in-network pelvic floor practice in Texas to expand their clinical team by 50%, furthering their mission to increase access to essential, affordable physical therapy care.

After curing her own bacterial vaginosis with an herbal formula that came to her in a dream from one of her ancestors, Beatrice formulated the first Honey Pot product. She went from selling out at an Atlanta Hair Show to meetings with Target buyers. Bea founded The Honey Pot Company to support humans around the world through her inclusive, plant-derived vaginal wellness brand.

Act+Acre is the first modern hair wellness brand that encourages you to 'treat your hair like you treat your skin.' The cutting-edge, vegan, natural haircare line is sulfate, silicone, paraben, gluten and cruelty-free and environmentally friendly. We are not about quick fixes. We are about expertise, caring, and thinking things through. We are committed to creating products with the long-term wellbeing of your scalp and in turn, your hair, in mind. Act+Acre was founded by husband-and-wife team Helen Reavey, founder and celebrity hairstylist, and Colm Mackin, founder and CEO. The brand launched with three essential Cold Processed products: Hair Cleanse, Hair Conditioner and their hero product, the Scalp Detox. Each product delivers nutrients to your scalp and strands without any harsh chemicals that can strip away the oils the scalp needs for healthy hair growth. The founders have created a patented cold-process technique to create their plant-based products, skipping the traditional heat-based production, which can lessen the potency of seed oils. As Act+Acre products continue to evolve and expand, the potency of products and scalp-first approach will stay a priority. 

Helen Reavey knows a thing or two about the link between scalp health and hair vitality. As a veteran of hairstylist Sam McKnight’s backstage team and with over 15 years as the go-to stylist for the world’s leading fashion brands, celebrities, and media outlets, Helen wanted to create a new playbook for hair wellness. Having worked worldwide on all races, genders, nationalities, the one thing that Helen noted as being common across the board was poor scalp health. Her curiosity resulted in a realization that the industry was serving up a selection of sub-par products that do not serve to nourish, balance and stimulate the scalp… enter Act+Acre

I hope you enjoy!

Carats & Cake connect their highly-engaged community with top venues, properties, and industry professionals. Founded in 2013 as a marketing and discovery platform, Carats & Cake has the fastest-growing online and social community in the $100B events industry. They continue to innovate with tools that empower businesses to run more efficiently by seamlessly connecting their marketing foundations with the sales and financing solutions venues and property groups need most.

Prior to founding Carats & Cake, Jess worked as an Associate at Burch Creative Capital where she helped manage investments and brand development for the firm’s portfolio. Jess is a graduate of the University of Pennsylvania with degrees in Economics and Spanish and earned her MBA from NYU’s Stern School of Business.

Now, let's get over to my conversation with Jess.

Amy has over 30 years of business and operating expertise as a four-time entrepreneur, venture capitalist and social-mission visionary. Amy is a Venture Partner at True Ventures, focusing on investments in consumer and e-commerce startups.  Prior to founding Madison Reed, Amy was a general partner at Maveron, a leading venture capital firm co-founded by former Starbucks CEO Howard Schultz - focused on investments in consumer facing companies. She also previously served as Chief Asset Gathering Officer at E*TRADE, where she ran a $200 million business. She was also featured on Fast Company’s first ever Queer 50 list of LGBTQ women and nonbinary innovators in business and tech in 2020. 

After a few years, she shifted gears to create ready to wear and launched active, which makes 2022 the 10th Anniversary of Active. When Terez launched leggings in 2012, they only had one style with six colors and now - Terez has over 530+ products on the site! The brand's name is inspired by Zara's middle namesake, which was created by her mother and is a combination of her two grandmothers’ names. A mother of 3 + a forever optimist, Zara is a ball of energy with a vibrant creative streak and believes in embracing life to the fullest - which is apparent through Terez's brand ethos. Terez is loved + frequently worn by many celebrities including: Lisa Rinna, Vanessa Hudgens, Addison Rae, and many more!

Ok this may have been the most fun interview I’ve done so far. If I could bottle up Zara’s energy in just keep it around me every day, I absolutely would. She is a beautiful human who has been through a lot and built an incredible business and I am honored to be able to share her story. 

Now, let’s get over to my conversation with Zara. 

Hello my beautiful Woman Inc. listeners! My guest this week is Tracey Warner, CEO of the high growth billion-dollar+ brand, Vital Proteins. Tracey has been with Vital Proteins since the inception of the company in 2014, first serving as a board member, then as Senior Vice President of Sales and Chief Revenue Officer. Prior to Vital Proteins, Tracey spent 20 years in management in the technology industry working for Fortune 100’s like IBM, Dell, as well as other Silicon Valley startups. Vital proteins was partially acquired by Nestle Health Science in 2020. Tracey graduated with a BA in Economics from the University of Michigan and did post graduate work at Michigan Ross, University of Chicago Booth School of Business and is currently enrolled at University of California Berkeley Haas School of Business for their Accelerated CEO Program.

I am a huge fan of Vital Proteins and have my entire family hooked. I put it in my coffee every morning, and notice such a difference when I don’t. Tracey is so wise and down to earth, and I think her advice will resonate with so many of you.

Now, let’s get over to my conversation with Tracey. 

Cathy was most recently the Chief Technology Officer at Stitch Fix, an online personal shopping service. Cathy helped take Stitch Fix public and led the Engineering, Product and IT organizations through rapid growth. 

Prior to Stitch Fix, Cathy led a variety of engineering organizations and initiatives at Salesforce for seven years, including her role as SVP of Engineering. She also built robust, large-scale systems and led engineering teams at top companies like Amazon, Yahoo! and Oracle. 

She is currently an independent board director at Aetion and graduated from Swarthmore College with a special major in computer science and is a member of the Swarthmore College Board of Managers.

I am a huge Shopify fan— which I probably mentioned a hundred times in this episode, but it the platform my team and I have used to build a multimillion dollar business and I was so excited to meet the woman who is engineering much of the tech that I get to use every day.

Cathy is not only brilliant, but also incredibly down to earth and my favorite part was probably talking about her role as a mom. 

I hope this conversation brings you the one little bit of inspiration that you need to hear. Now, let’s get over to my conversation with Cathy.  

Enjoy xx

My guest this week is Rachel Katzman, Co-Founder of P.volve

Rachel Katzman is the Co-Founder of P.volve and Co-Founder and former CEO of Cuvée Beauty, a hair care line she sold in 2019. Katzman co-founded P.volve in 2017 after experiencing her own personal evolution through movement. After years of breaking down her body from high impact fitness methods while living with scoliosis, she was looking for a type of movement that not only gave her physical results she desired but would help her feel good too. Through functional movement, she learned the importance of understanding her body and how movement can both strengthen and heal. An entrepreneur at heart, Katzman turned the P.volve Method into a global brand, establishing it as a new science-backed standard in women’s health and fitness with a fierce determination to help women all over the world feel powerful in their minds and bodies throughout their entire life. A rapidly growing start-up, P.volve is a 100% female omnichannel lifestyle brand with a global on-demand movement platform, a patented equipment line, 3 studio locations in LA, NY and Chicago, a celebrity fan base including Oliva Culpo, Padma Lakshmi, Shay Mitchell, Stacey London, Kate Bosworth, Molly Sims and more, and franchise opportunities worldwide.

Now, let's get over to my conversation with Rachel!

Kirin created Illumix when she was only 25 years old and is one of Silicon Valley’s few minority leaders with a technical background. In 2021, she was named one of Variety's “10 Innovators to Watch,” and beyond pushing boundaries on technological innovation, she’s also guiding Illumix to lead by example in the gaming industry on topics like gender parity by selecting a leadership team evenly split between men and women. 

Kirin received a degree in electrical engineering, computer science and mathematics from MIT and holds advanced degrees in mathematics, statistics and business from the University of Cambridge, LSE and Stanford. With a passion to support girls in STEM, she founded the nonprofit SHINE for Girls, which empowers girls to learn math by building their confidence through dance. llumix is taking the Metaverse to a different level by working with major brands to create virtual try ons and partnering with a multitude of industries to create their Metaverse. 

I hope you are as blown away by Kirin as I am. She is a wealth of knowledge and has such beautiful, humble energy. Now, let’s get over to my conversation with Kirin. 

What I loved about my conversation with Cheryl is how open she is about her story. We chat about being in the public eye, morning routines, mental health, and more. I hope you listen to this episode and leave knowing that everyone has a story to tell and many people we encounter in our day or our week are going through something or have gone through something that we know nothing of. It’s so important to be gentle on people and to extend as much kindness as possible. We are all a work in progress— even people on tv or on Instagram. I am so grateful to Cheryl for her vulnerability in this episode and for keeping it so real. 

Now, let’s get over to my conversation with Cheryl. 

As a first time mother, Tala talked about the struggle of wanting to give her all to motherhood as well as her professional trajectory. While giving birth in the height of the pandemic, she made the uncharacteristic choice to not return to her secure job at Uber when her maternity leave ended. Leaving to become a full-time, stay-at-home mom, Tala experienced first hand that current workplace models and policies are not structured to support women who seek fulfillment in both areas. 

There has been a spike in female entrepreneurship coming out of the pandemic, but at present, there is little transparency across markets to launch a product in a financially feasible and time efficient manner. Tala discusses her role as a COO who followers a value-first philosophy and how she thinks through major decisions. 

After the recording stopped, Tala told me something that I believe is incredibly powerful. She told me that when she was offered the role at Pietra, she was actually offered the same role at a different company for double the salary. She turned it down because they weren’t as accommodating to her musts of being able to be a present mom. I share this, with her blessing, because I believe that is the definition of being in your worth, and as Tala mentions, holding the line.

Make sure to tune in to hear the full story and subscribe to Woman Inc. so that you never miss an episode. Now, let's get over to my conversation with Tala.

By: 

Jenna Todey, Host of Woman Inc.

She got this nickname because as a serial entrepreneur she has reached over 1 billion people with her mobile apps -- it's an incredible accomplishment which not many (esp. female founders of color) have accomplished. She is an open book, has so much wisdom to share, and is such an inspiration for young women everywhere.

Hooked’s investors include Ashton Kutcher, Stephen Curry, Kevin Durant, LeBron James, Mariah Carey, Jamie Foxx, Joe Montana, and more. She is a woman who I am so proud to have on the show and who’s story I believe will absolutely inspire you to bet on yourself.

Now, let’s get over to my conversation with Prerna. 

My guest this week is Evelyn Rusli , Co-Founder and President of Yumi, the leading childhood nutrition company focused on intelligently designed, science-backed meals, snacks and vitamins for every stage of development. To ensure peak nutrition and flavor in every bite, Yumi employs a team of experts that includes nutritionists, pediatricians, metabolic health experts and James Beard Award-winning chefs. With over 100 organic ingredients across its menu, Yumi's extensive line-up includes blends, finger foods, snacks and a Multivitamin (that they they have coined, Biteamin™), delivered right to your doorstep. All Yumi products are organic, vegan, gluten-free, non-GMO, and kosher, and the brand is certified by the Clean Label Project. They are beloved by families all over the country and celebrity parents including Mindy Kaling, Jenna Dewan, Shay Mitchell, Molly Sims, Jessica Alba, Gabrielle Union, Emma Roberts, and many more.

Evelyn has spent more than a decade as a journalist, previously on staff at the Wall Street Journal and the New York Times covering startups and innovation. She was also formerly an Entrepreneur-in-Residence at Social Capital Partnership, a Palo Alto-based venture capital firm. Evelyn graduated from Princeton University with a degree in English. I absolutely loved this chat and hearing about Evelyn’s journey into entrepreneurship. Make sure to follow their journey on Instagram @yumi. Now, let’s get over to my conversation with Evelyn. 

Welcome to the Woman Inc. Podcast.™ This is the place for the new generation of women looking to lead the life of their absolute dreams. I’m your host, Jenna Todey. Entrepreneur, life coach, and strategist for modern businesswoman and entrepreneurs. I am a city girl, Sriracha lover, and that friend who will hype you up when you forget how powerful you truly are. I am on a mission to make Woman Inc. the most powerful network of women who are leveling up, owning what they want, and becoming who they’ve always wanted to be. 

Every Friday, we will be here to cover all things business, confidence, entrepreneurship, self-worth, money, mindset, goals, productivity, and more. 

Make sure to subscribe so that you never miss an episode. Follow us on Instagram to get a behind-the-scenes look and video clips inside the episodes. https://www.instagram.com/womanincpodcast/ Join our Woman Inc. Insiders group on Facebook to connect with our incredible network of businesswomen and female entrepreneurs. Let’s. get. started!

Ok let’s get right into it since I know my people are busy! My guest this week is wellness guru and New York Times bestselling author, Dr. Kellyann Petrucci, Dr. Kellyann is a naturopathic physician and certified nutrition consultant with over 20 years of clinical experience. She has been a concierge doctor for celebrities in New York and Los Angeles and is an expert in gut-health and natural anti-aging. Hailed for the creation of the bone broth revolution, Dr. Kellyann’s innovative programs have brought intermittent fasting (or mini-fasting as she calls it) to the masses by incorporating the secret weapon of bone broth to a balanced diet. The brilliance of using bone broth, along with its bounty of benefits, when fasting has made it an accessible health and weight loss tool for countless people. 

Dr. Kellyann came to realize the ancient power of collagen and bone broth to heal the gut and slow aging while studying biological medicine at the Marion Institute's Paracelsus Clinic in Switzerland. By focusing her practice on a lifestyle that reverses inflammation, Dr. Kellyann has helped thousands of individuals reduce belly fat and improve gut health to look and feel their best.

This was such a powerful conversation of how Dr. Kellyann built her own personal wellness business and how she became a leading voice in her space. I am obsessed with her go-getter energy and left this interview with so much motivation. Make sure to follow her on instagram @drkellyannepetruci for some great wellness tips. Now, let’s get over to my conversation with Dr. Kellyann. 

Julie started Feedfeed on Instagram, where she began posting pictures of her own food which her Co-Founder and husband, Dan, photographed. She then asked others to also share what they were making by tagging their images with #feedfeed. Since then, the company has become the largest crowd sourced food publication, community, and the source for what to cook, bake, eat and drink in today’s world across social media and the web. Feedfeed comes to life for its community through experiences it hosts all over the world, and in particular out of its Brooklyn and Los Angeles test kitchens, as well as virtual events and Instagram lives.

Feedfeed has a monthly reach of over 30M food and drink lovers (with over 3.5M followers across 6 Instagram accounts and over 1.2M followers on TikTok) eagerly consuming it's entertaining, fun & educational content. Feedfeed works with brands such as American Express Gold, GE Appliances, General Mills, and many more who lean on Feedfeed to help market their brands and products with content, media, social, and influencer programs as well as virtual and IRL experiences. 

I loved chatting with Julie about how she started this empire of a food community. She gives so many practical pieces of advice that translate to any industry. I am also obsessed with the Feedfeed Instagram—if you don’t follow already, I highly recommend it; their content is excellent.

Now, let’s get over to my conversation with Julie.

She started experimenting with how to make fruits, nuts, and seeds in a new format— a smoothie-like blend, frozen in a cup for later, while maintaining a texture that felt indulgent like ice cream. After mastering the product at home, she brought the product to her community and knew then that she needed to share it with the world. Her passion and care for the product she has created is so evident in this episode which is generally a theme amongst the most successful entrepreneurs I interview. 

If you haven’t tried Sweet Nothings I am completely obsessed. Beth brings so much knowledge and inspiration to this episode and I can’t wait for you guys to hear. 

Now, let’s get over to my conversation with Beth.  

Laura dedicated two years of her life to national community service work with AmeriCorps National Civilian Community Corps (NCCC)— a team-based federal service program that has been deemed the Domestic Peace Corps. She is the recipient of the Bronze Congressional Service Medal—the highest award for young adults given by any U.S. legislative body—which recognizes “initiative, service and achievement” in young Americans.

Laura studied Business Administration at UC Berkeley's Haas School of Business and later earned her Master’s in Social Entrepreneurship at the University of Southern California Marshall School of Business. She is a frequent speaker on social enterprise, cause marketing, and the role of innovation and corporate social responsibility in philanthropy. 

Her work has been featured in Inc., U.S. News & World Report, CNBC, and the TODAY Show. In 2020, Laura was named a Forbes Magazine recipient ‘30 Under 30’ in the Social Entrepreneur category. Though originally from New York, she has been fortunate enough to live in a diverse slew of countries, including China, Spain, and South Africa, and to have traveled through 22 countries and 49 states. She currently serves on the National Board of Directors for the American Cancer Society. 

So essentially, she is complete saint and also an incredible business woman. I loved chatting with Laura about the mission behind Gifts for Good and how she got started. If you are passionate about building a cause centered business, this is a gold mine of wisdom for you. You can find Laura on Instagram @hertzforgood. 

Now, let’s get over to my conversation with Laura.