Process The Podcast https://www.cinemathom.com/ en Welcome to Process the podcast, where we welcome guests of all creative disciplines and bridge the gap between art and commerce as leaders in their lane. We dive into their unique process to actualize their ideas and get our hands dirty with - the work. Host Arielle Thomas hopes you love these creative conversations with some of the most celebrated names in the Australian fashion, media, and design landscape! https://megaphone.imgix.net/podcasts/4d0ffe9a-8fcd-11f1-a767-b3a143513125/image/9d46f600d0164c1578f4ddde5f000090.jpg?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress Process The Podcast https://www.cinemathom.com/ no episodic Arielle Thomas Welcome to Process the podcast, where we welcome guests of all creative disciplines and bridge the gap between art and commerce as leaders in their lane. We dive into their unique process to actualize their ideas and get our hands dirty with - the work. Host Arielle Thomas hopes you love these creative conversations with some of the most celebrated names in the Australian fashion, media, and design landscape! Welcome to Process the podcast, where we welcome guests of all creative disciplines and bridge the gap between art and commerce as leaders in their lane. We dive into their unique process to actualize their ideas and get our hands dirty with - the work. Host Arielle Thomas hopes you love these creative conversations with some of the most celebrated names in the Australian fashion, media, and design landscape!

]]> Arielle Thomas arielle@cinemathom.com Allow me to reintroduce myself: The story behind Process the Podcast "My parents owned a five star luxury hotel that they built when I was ten... it formed me in a way that I cannot even comprehend." — Arielle Thomas For over 140 episodes, Arielle's been the one asking the questions. This week, she turned the mic on herself. With so many new listeners joining after the Merit episode went viral, it felt like time to rewind the tape, who she actually is, how Process the Podcast came to exist, and where her seven-figure production company, Cinema Thom, stands today. From growing up behind the scenes of her parents' five-star hotel, to a teenage sales job at Scanlan Theodore, to acting school in New York, to directing a Kmart TikTok vertical that helped drive enormous value for shareholders.  This is the full, unfiltered walk through everything that built the person behind Process. It's personal, it's honest, and it's the episode to send anyone who's ever asked, "wait, how did you get into this?" INSIDE THE EPISODE: 00:00 — Process the Podcast and Arielle's Origin Story01:45 — Growing Up in Hotels: The Lyall03:42 — Learning the Value of a Dollar05:20 — Moving to New York for Acting School06:00 — Coming Home & Arielle's Acting Career08:17 — Behind the Camera with Meat and Potatoes10:54 — Working with Kmart14:09 — The TikTok Era17:45 — Global Expansion: Anko Philippines19:43 — How Process the Podcast Came to Be21:21 — Process Today27:52 — Cinema Thom Today28:30 — What's Next? Enjoyed this Episode? Join our Community! Your host, Arielle Thomas, on Instagram, @arielle.thomas Us, on Instagram, @processthepodcast Whatsapp Community @processthepodcast   New here? We're now on YouTube with a companion panel alongside the video, worth a watch if you're a visual person! Follow us to get notified every time a new episode drops every Tuesday. See you at the next one! This episode references past projects (Meat and Potatoes, Deadline Gallipoli) discussed for personal/educational commentary. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For takedowns or copyright inquiries, please contact hello@cinemathom.com Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 01 Sep 2026 04:58:00 -0000 full Arielle Thomas "My parents owned a five star luxury hotel that they built when I was ten... it formed me in a way that I cannot even comprehend." — Arielle Thomas For over 140 episodes, Arielle's been the one asking the questions. This week, she turned the mic on herself. With so many new listeners joining after the Merit episode went viral, it felt like time to rewind the tape, who she actually is, how Process the Podcast came to exist, and where her seven-figure production company, Cinema Thom, stands today. From growing up behind the scenes of her parents' five-star hotel, to a teenage sales job at Scanlan Theodore, to acting school in New York, to directing a Kmart TikTok vertical that helped drive enormous value for shareholders.  This is the full, unfiltered walk through everything that built the person behind Process. It's personal, it's honest, and it's the episode to send anyone who's ever asked, "wait, how did you get into this?" INSIDE THE EPISODE: 00:00 — Process the Podcast and Arielle's Origin Story01:45 — Growing Up in Hotels: The Lyall03:42 — Learning the Value of a Dollar05:20 — Moving to New York for Acting School06:00 — Coming Home & Arielle's Acting Career08:17 — Behind the Camera with Meat and Potatoes10:54 — Working with Kmart14:09 — The TikTok Era17:45 — Global Expansion: Anko Philippines19:43 — How Process the Podcast Came to Be21:21 — Process Today27:52 — Cinema Thom Today28:30 — What's Next? Enjoyed this Episode? Join our Community! Your host, Arielle Thomas, on Instagram, @arielle.thomas Us, on Instagram, @processthepodcast Whatsapp Community @processthepodcast   New here? We're now on YouTube with a companion panel alongside the video, worth a watch if you're a visual person! Follow us to get notified every time a new episode drops every Tuesday. See you at the next one! This episode references past projects (Meat and Potatoes, Deadline Gallipoli) discussed for personal/educational commentary. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For takedowns or copyright inquiries, please contact hello@cinemathom.com Learn more about your ad choices. Visit megaphone.fm/adchoices "My parents owned a five star luxury hotel that they built when I was ten... it formed me in a way that I cannot even comprehend." — Arielle Thomas


For over 140 episodes, Arielle's been the one asking the questions. This week, she turned the mic on herself. With so many new listeners joining after the Merit episode went viral, it felt like time to rewind the tape, who she actually is, how Process the Podcast came to exist, and where her seven-figure production company, Cinema Thom, stands today.


From growing up behind the scenes of her parents' five-star hotel, to a teenage sales job at Scanlan Theodore, to acting school in New York, to directing a Kmart TikTok vertical that helped drive enormous value for shareholders. 


This is the full, unfiltered walk through everything that built the person behind Process. It's personal, it's honest, and it's the episode to send anyone who's ever asked, "wait, how did you get into this?"


INSIDE THE EPISODE:


00:00 — Process the Podcast and Arielle's Origin Story
01:45 — Growing Up in Hotels: The Lyall
03:42 — Learning the Value of a Dollar
05:20 — Moving to New York for Acting School
06:00 — Coming Home & Arielle's Acting Career
08:17 — Behind the Camera with Meat and Potatoes
10:54 — Working with Kmart
14:09 — The TikTok Era
17:45 — Global Expansion: Anko Philippines
19:43 — How Process the Podcast Came to Be
21:21 — Process Today
27:52 — Cinema Thom Today
28:30 — What's Next?


Enjoyed this Episode?

Join our Community!


New here? We're now on YouTube with a companion panel alongside the video, worth a watch if you're a visual person! Follow us to get notified every time a new episode drops every Tuesday.

See you at the next one!


This episode references past projects (Meat and Potatoes, Deadline Gallipoli) discussed for personal/educational commentary. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For takedowns or copyright inquiries, please contact hello@cinemathom.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 1915 The Story Behind Persona's Debut Issue, with Bella Freud "It's an object of obsession about one woman... you genuinely get an intimacy that you cannot find anywhere else." — Grace O'Neill & Paulina Paige Grace O'Neill and Paulina Paige have built magazines and campaigns for some of the biggest names in fashion media. But this time, they threw out every rule they knew and started from zero with no guardrails, no existing audience, no safety net. The result is Persona: a biannual, single-subject magazine that reads more like a coffee table book than a glossy, with its debut issue built entirely around Bella Freud. In this exclusive interview, Grace and Paulina walk through exactly how Persona came together, the cold email that convinced Bella Freud to say yes, the unpublished 90s photo archive they talked a photographer into handing over, getting the rights to a Lucian Freud portrait, and the real numbers behind launching a $75 magazine with zero followers. It's a rare, honest look at what it actually takes to build a print product from scratch in 2026 - the creative risk-taking, the budget conversations, and the trust it takes to hand a stylist "a little kernel of an idea" and let them run the thing. INSIDE THE EPISODE: 00:00 — Intro: Grace & Paulina The Lead-Up to Persona 05:27 — From Massive Infrastructure to Doing It All Themselves 07:41 — What They Knew Going In 14:26 — What If a Magazine Had No Rules? 16:47 — Deciding on Bella Freud 18:52 — The Cold Email That Got Bella Freud on Board 22:08 — The Moment They Knew It Was Really Happening 22:57 — Building the Book Around What They Had 31:35 — Is It Really an Australian Magazine? 34:16 — Talking Budgets: Landing Dior & Reframing Beauty With Mecca 42:14 — What It Actually Takes to Print 44:18 — Production vs. Printing 48:23 — The Launch Gamble 53:32 — How Much Room Does This Take Up in Your Life? 58:24 — Partnership 1:00:29 — Where the Creative Stimulus Comes From 1:04:00 — Second Issue? 1:08:32 — Where to Find Them 1:10:15 — Persona Launch Party Take a look at Persona: Persona Magazine:⁠ www.persona-magazine.com⁠  Instagram ⁠@thepersonamagazine⁠ Connect with our Guests: Grace O'Neill on Instagram: ⁠@grceoneill⁠ Paulina Ortega on Instagram: ⁠@paulinapaige⁠ Enjoyed this Episode? Join our Community! Your host, Arielle Thomas, on Instagram, ⁠@arielle.thomas⁠ Us, on Instagram, ⁠@processthepodcast ⁠ Whatsapp Community⁠ @processthepodcast ⁠ Follow us to get notified every time a new episode drops every Tuesday. See you at the next one! This episode includes references to third-party archival imagery and licensed material (including works connected to the Lucian Freud estate) discussed for educational commentary. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For takedowns or copyright inquiries, please contact hello@cinemathom.com Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 27 Aug 2026 03:40:00 -0000 full 139 Arielle Thomas Making a magazine with no guardrails. "It's an object of obsession about one woman... you genuinely get an intimacy that you cannot find anywhere else." — Grace O'Neill & Paulina Paige Grace O'Neill and Paulina Paige have built magazines and campaigns for some of the biggest names in fashion media. But this time, they threw out every rule they knew and started from zero with no guardrails, no existing audience, no safety net. The result is Persona: a biannual, single-subject magazine that reads more like a coffee table book than a glossy, with its debut issue built entirely around Bella Freud. In this exclusive interview, Grace and Paulina walk through exactly how Persona came together, the cold email that convinced Bella Freud to say yes, the unpublished 90s photo archive they talked a photographer into handing over, getting the rights to a Lucian Freud portrait, and the real numbers behind launching a $75 magazine with zero followers. It's a rare, honest look at what it actually takes to build a print product from scratch in 2026 - the creative risk-taking, the budget conversations, and the trust it takes to hand a stylist "a little kernel of an idea" and let them run the thing. INSIDE THE EPISODE: 00:00 — Intro: Grace & Paulina The Lead-Up to Persona 05:27 — From Massive Infrastructure to Doing It All Themselves 07:41 — What They Knew Going In 14:26 — What If a Magazine Had No Rules? 16:47 — Deciding on Bella Freud 18:52 — The Cold Email That Got Bella Freud on Board 22:08 — The Moment They Knew It Was Really Happening 22:57 — Building the Book Around What They Had 31:35 — Is It Really an Australian Magazine? 34:16 — Talking Budgets: Landing Dior & Reframing Beauty With Mecca 42:14 — What It Actually Takes to Print 44:18 — Production vs. Printing 48:23 — The Launch Gamble 53:32 — How Much Room Does This Take Up in Your Life? 58:24 — Partnership 1:00:29 — Where the Creative Stimulus Comes From 1:04:00 — Second Issue? 1:08:32 — Where to Find Them 1:10:15 — Persona Launch Party Take a look at Persona: Persona Magazine:⁠ www.persona-magazine.com⁠  Instagram ⁠@thepersonamagazine⁠ Connect with our Guests: Grace O'Neill on Instagram: ⁠@grceoneill⁠ Paulina Ortega on Instagram: ⁠@paulinapaige⁠ Enjoyed this Episode? Join our Community! Your host, Arielle Thomas, on Instagram, ⁠@arielle.thomas⁠ Us, on Instagram, ⁠@processthepodcast ⁠ Whatsapp Community⁠ @processthepodcast ⁠ Follow us to get notified every time a new episode drops every Tuesday. See you at the next one! This episode includes references to third-party archival imagery and licensed material (including works connected to the Lucian Freud estate) discussed for educational commentary. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For takedowns or copyright inquiries, please contact hello@cinemathom.com Learn more about your ad choices. Visit megaphone.fm/adchoices "It's an object of obsession about one woman... you genuinely get an intimacy that you cannot find anywhere else." — Grace O'Neill & Paulina Paige


Grace O'Neill and Paulina Paige have built magazines and campaigns for some of the biggest names in fashion media. But this time, they threw out every rule they knew and started from zero with no guardrails, no existing audience, no safety net. The result is Persona: a biannual, single-subject magazine that reads more like a coffee table book than a glossy, with its debut issue built entirely around Bella Freud.


In this exclusive interview, Grace and Paulina walk through exactly how Persona came together, the cold email that convinced Bella Freud to say yes, the unpublished 90s photo archive they talked a photographer into handing over, getting the rights to a Lucian Freud portrait, and the real numbers behind launching a $75 magazine with zero followers. It's a rare, honest look at what it actually takes to build a print product from scratch in 2026 - the creative risk-taking, the budget conversations, and the trust it takes to hand a stylist "a little kernel of an idea" and let them run the thing.


INSIDE THE EPISODE:

00:00 — Intro: Grace & Paulina The Lead-Up to Persona

05:27 — From Massive Infrastructure to Doing It All Themselves

07:41 — What They Knew Going In

14:26 — What If a Magazine Had No Rules?

16:47 — Deciding on Bella Freud

18:52 — The Cold Email That Got Bella Freud on Board

22:08 — The Moment They Knew It Was Really Happening

22:57 — Building the Book Around What They Had

31:35 — Is It Really an Australian Magazine?

34:16 — Talking Budgets: Landing Dior & Reframing Beauty With Mecca

42:14 — What It Actually Takes to Print

44:18 — Production vs. Printing

48:23 — The Launch Gamble

53:32 — How Much Room Does This Take Up in Your Life?

58:24 — Partnership

1:00:29 — Where the Creative Stimulus Comes From

1:04:00 — Second Issue?

1:08:32 — Where to Find Them

1:10:15 — Persona Launch Party


Take a look at Persona:

Connect with our Guests:

Enjoyed this Episode?

Join our Community!


Follow us to get notified every time a new episode drops every Tuesday. See you at the next one!


This episode includes references to third-party archival imagery and licensed material (including works connected to the Lucian Freud estate) discussed for educational commentary. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For takedowns or copyright inquiries, please contact hello@cinemathom.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

]]> 4410 How Merit Built a Cult Following Before It Had a Name with Aila Morin Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 Aug 2026 00:00:00 -0000 full 137 Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Aila Morin is the founding Chief Marketing Officer of Merit Beauty, one of the fastest-growing brands in the beauty industry. On this episode of Process, host Arielle Thomas sits down with Aila for a rare, in-depth conversation about brand building, marketing strategy, and product development, from Merit's earliest days as an anonymous Instagram account to its most recent Clean Volume mascara launch.


Aila walks through how Merit built a loyal community before the brand even had a name, why the company skipped paid advertising entirely for its first four months, and how a single UX fix increased sales by more than 100%. She also gets candid about product failures, the emotional weight of building something people trust, and why Merit has no interest in using AI in its creative process.


This conversation covers founder transparency, marketing strategy, brand building, product development, and the beauty industry from the inside, a masterclass for anyone building a brand, working in marketing, or curious how one of beauty's most consistent companies actually operates day to day.


INSIDE THE EPISODE:

00:00 — Intro

00:38 — How Merit Came to Be

03:15 — Finding the White Space in Beauty

05:10 — Building a Brand That Doesn't Need the Product

07:17 — Learning to Sell from the Shop Floor

09:46 — The Secret Instagram Account That Became Merit

11:33 — Skipping Paid Ads for Community as a Focus Group

13:12 — Why Great Brands Aren't Built on Virality

16:59 — Reinventing the Foundation Stick

22:13 — Data Over Market Reports: Building Clean Volume

26:11 — The Kaizen Approach to Product Development

29:24 — Story First: How a Launch Actually Gets Built

34:15 — Why Merit Never Starts With the Grid

35:20 — Casting With a Story: Whitney Leavitt & Karen Pittman

38:10 — Self-Doubt Behind the Confidence

40:28 — Owning Polarizing Reviews

42:17 — What Hasn't Worked

44:30 — The Unglamorous Reality of Running Merit

46:22 — Building a Brand That Lasts 100 Years

49:00 — Clean Volume's "See to Believe" Sampling Strategy

50:37 — The Future of Social & Why No AI Creative

52:41 — Arielle's Personal Encounter With Merit

55:36 — Beauty: Shame vs. Belonging


Connect with our Guest:

• Aila Morin on Instagram: @ailamorin

• Merit Beauty on Instagram: @merit

• Website: meritbeauty.com


Enjoyed this Episode?

Join our Community!

• Your host, Arielle Thomas, on Instagram,⁠@arielle.thomas⁠:

• Us, on Instagram,⁠ @processthepodcast

•Whatsapp Community @processthepodcast


Follow us to get notified every time a new episode drops every Tuesday. See you at the next one!


This episode includes third-party audio used for educational commentary and reference. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For takedowns or copyright inquiries, please contact hello@cinemathom.com

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]]> 3548 no Petit: Why Your Portfolio Isn't Getting You Hired Anymore Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 21 Jul 2026 07:53:17 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Your showreel might be quietly costing you clients, and no one's telling you that.

In this solo petite episode, host Arielle Thomas walks through the exact framework she's using to recalibrate Cinema Thom: why clients now hire for problem-solving over taste, the real difference between a showreel and a case study, and the asset-mapping system replacing both.

Part life update, part masterclass in founder transparency; including the six months she went quiet online, why that was a mistake, and the Tyler the Creator clip that changed how she thinks about promoting her own work.

In this episode, you'll learn:

  • The real difference between a showreel and a case study and why clients now expect both
  • How to build a campaign asset map (Arielle's own team framework)
  • Why "Rome wasn't built in a day" should be a content strategy, not an excuse
  • The system Arielle's team uses to keep posting consistently without her being the bottleneck

INSIDE THE EPISODE:

00:00 — Intro
00:43 — Why Clients Hire Me Now
02:54 — Showreel vs. Case Study, Defined
03:35 — Building the Asset Map
05:15 — Put Out Your Work (Tyler the Creator clip)
06:19 — Systems & Processes
08:15 — Behind-the-Scenes Beats the Hero Shot
09:15 — The Recalibration Roadmap
11:04 — Who Do I Want to Be?
12:12 — Closing & Community


Enjoyed this Petit? 
Join our Community!

Follow us to get notified every time a new episode drops every Tuesday.
See you at the next one! 

This episode includes third-party audio used for educational commentary and reference. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For takedowns or copyright inquiries, please get in touch with hello@cinemathom.com

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]]> 851 no Playboy to Summer Fridays: Ali Mitton Reclaims the Female Gaze Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 15 Jul 2026 05:12:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices "If people want to work with you, they’re going to find you. So you've just got to create the work, be aligned with your own taste, and put it out there." — Ali Mitton

From a darkroom in the Gold Coast to shooting global campaigns in Los Angeles, photographer Ali Mitton has built an undeniable, sun-drenched career capturing freedom, raw movement, and elevated beauty. But what happens when the high stakes of commercial advertising pull you away from your artistic centre?

In this incredibly raw and transparent conversation, Ali opens up about building massive relationships with legacy brands like CoverGirl and Aerie, navigating the toxic comparison loops of Instagram, and how a devastating personal crisis, losing her dream home in the 2025 LA wildfires, sparked an existential creative reckoning.

We dive deep into the differences between the Australian and American industry landscapes, the realities of high-stakes commercial sets, and why true artistry requires the courage to say "no".


INSIDE THE EPISODE: 

00:00 — Intro
04:32 — Owning the Title Before You've Earned It
07:46 — Protecting Your Signature as Jobs Get Bigger
12:06 — The No-Retouching Era
16:16 — Getting Dropped
21:10 — How Dream Clients Actually Find You
24:35 — Shooting Playboy for the Female Gaze
28:29 — Legacy Clients, Celebrities & Managing Egos
34:35 — Being the Client for Once
36:55 — Losing the House in the LA Fires
43:45 — Learning to Say No
48:04 — The Impossible Shot List
57:51 — Beauty's Nostalgic Rewind
1:01:28 — Instagram Rewind: Behind the Shots

Connect with our Guest:

Enjoyed this Episode? 
Join our Community!

Follow us to get notified every time a new episode drops every Tuesday.
See you at the next one! 

* This episode includes third-party images and video clips used for educational commentary and visual references. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For takedowns or  copyright inquiries, please contact hello@cinemathom.com

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]]> 4018 no Inside Everyone's Favourite Creative Substack, Art Direction with Zoë Yasemin Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 08 Jul 2026 01:50:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices "If everyone draws from the same pool of images, but they don't know why they're drawing from that, the work becomes the same." - Zoë Yasemin

Welcome back to Process the Podcast. This week, Arielle sits down with Dutch-based creative director, researcher, and the brilliant mind behind the viral, globally ranked Substack: The Art Direction, Zoë Yasemin. 

While previous guests have masterfully explored the mechanics of still-life curation and multimedia stop-motion, Zoë’s strength is the depth of her reference pool. In this expansive dialogue, Zoë and Arielle dissect "aesthetic flattening" - the dangerous cultural cycle where creators pull from the exact same surface-level internet algorithms, leading to an inevitable sameness in modern brand output. From bidding on rare, vintage indie magazines on eBay to studying the historical representation of the female form, Zoe shares an elite masterclass on how to bridge the gap between a beautiful mood board and world-class execution.

Inside the Episode:

  • 00:00 — Intro 
  • 05:22 — Decades of Visual History
  • 11:43 — What is True "Taste"?
  • 17:10 — The 57K Substack Secret Blueprint
  • 22:53 — Sourcing References Beyond Pinterest
  • 28:22 — The Visual Curriculum Framework
  • 33:10 — Finding Unexpected Creative Fuel
  • 38:10 — Heritage Brand World-Building
  • 43:49 — Inside a 3-Day Editorial Marathon
  • 49:04 — Embracing Human Craft Over AI

Connect with our Guest:

Enjoyed this Episode? 
Join our Community!

Follow us to get notified every time a new episode drops every Tuesday.
See you at the next one! 

* This episode includes third-party images and video clips used for educational commentary and visual reference. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For copyright inquiries, please contact hello@cinemathom.com

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]]> 3539 no Petit: Creatives Are The New Athletes Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 30 Jun 2026 06:55:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices "The reason why I want to instill you guys to care about this... is not because I want you to care about basketball. It's because I want you to care about the shape of the story. It's the unglamorous, the hours and hours and hours that go into unrewarded work." — Arielle Thomas

Welcome back to another episode of Process the Podcast. We are sliding right back into the studio this week, and the way we are looking at our craft is getting a little bit sharper.

In this unfiltered, solo Petit, Arielle steps directly up to the microphone to strip away the soft, algorithmic romanticism of the creative life. This episode drops a massive operational framework: creatives must think and work like high-performance athletes to truly get ahead.

Pulling structural parallels from the historic 53-year championship wait of the New York Knicks, Jalen Brunson’s relentless work ethic, and Kobe Bryant’s obsessive midnight training methods, Arielle breaks down how to navigate the modern wave of AI slop and self-optimisation burnout. This is a raw, grounded look at how to get excited about the unglamorous reps, master the actual volume of your craft, and build an unbreakable work ethic when absolutely nobody is watching.

Inside the Episode:

  • 00:00 Resetting the Outlook: The Creative Entrepreneurship Shift
  • 02:04 The New York Knicks & The Half-Century Wait for Greatness
  • 04:24 The Myth of the Short-Cut: Fighting AI Slop with Athlete Logic
  • 07:51 The Unglamorous Reps & Staring Down Unrewarded Work
  • 09:43 Borrowing the Engine: Inspiration vs. Disciplined Refusal
  • 11:01 Kobe Bryant, Michael Jackson, & The Strategy of Deconstruction
  • 13:50 Mastery in Volume: The Truth of the 10,000-Hour Privilege
  • 17:16 Audacious Thinking & The Quest to Build the Best Creative Podcast
  • 18:50 The Toxic Optimisation Wave: Resisting Algorithmic Laziness
  • 21:51 Romanticising the Boring: Stripping the Workspace Back to the Greats

Enjoyed this Petit? 
Join our Community!

Follow us to get notified every time a new episode drops every Tuesday.
See you at the next one!

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]]> 1498 no Encore: Vogue Receptionist to Editor in Chief with Kirstie Clements Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 23 Jun 2026 07:30:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices "You had an idea every ten seconds for Vogue. You can have an idea every ten seconds for yourself." - Kirstie Clements

Welcome back to Process: Encore. In this archival series, we bring forward the timeless dialogues that laid the groundwork for Process. 

This week, Arielle revisits a deeply layered, expansive conversation with best selling author, journalist, and legendary former Editor-in-Chief of Vogue Australia, Kirstie Clements.

Kirstie’s 27-year trajectory at the absolute pinnacle of fashion publishing is a masterclass in creative longevity. Starting on the reception desk at age 23, she scaled the masthead to lead the iconic title through nearly thirteen years of epochal cultural shifts, international coups like anchoring Karl Lagerfeld's guest editorship and massive corporate evolutions. 

In this honest session, Kirstie unpacks what happens when you step out of a rigid corporate cocoon, how she completely shed the heavyweight skin of public expectation, and what it truly means to safeguard your innate creative power.


Inside this Episode: 

  • 00:00:00 - From Vogue Receptionist to Editor in Chief: A look at a legendary 27-year trajectory, proving why mastering the unglamorous nuts and bolts of an industry scales creative longevity.
  • 00:06:29 - Building a Vision for Australian Vogue: Navigating the intricate tightrope between corporate commercial profitability and world-class aesthetic execution.
  • 00:12:51 - Karl Lagerfeld Guest Edits Vogue Australia: An inside look into the complex, midnight operational choreography of securing one of fashion’s biggest editorial coups.
  • 00:14:45 - Lessons from Fashion Legends: Unpacking the relentless stamina and surprisingly unpretentious nature required to keep a creative fountain thriving over a lifetime.
  • 00:16:16 - The Pre-Social Media Era: Celebrating the legacy of keeping monumental interactions private, far away from the obligations of front-facing camera validation.
  • 00:20:19 - Life After Vogue: The profound psychological execution of self-reinvention once you entirely decouple your identity from corporate structures.
  • 00:35:50 - Creative Reinvention and Freedom: Moving past corporate politics to realize that your innate ability to generate ideas can never be institutionalized.
  • 00:44:01 - Modern Pressures on Women: Deconstructing the hyper-monetized, algorithmic anxiety targeting women's aesthetics and biological timelines.
  • 00:53:52 - Advice for Overwhelmed Creatives: Why modern multi-hyphenates must intentionally protect their artistic sensibilities from copy-and-paste digital algorithms.
  • 01:02:44 - What Inspires Kirstie Now: Shifting entirely away from corporate consensus to find ultimate creative sovereignty in travel, freedom, and deep mentorship.

Connect with our Guest:

Read Her Books: 

Enjoyed this Encore? 
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  • Your host, Arielle Thomas, on Instagram,⁠@arielle.thomas⁠ (https://bit.ly/4v21hby)
  • Us, on Instagram,⁠@processthepodcast (https://bit.ly/4xJ1EKl)
  • Whatsapp Community @processthepodcast (https://bit.ly/44pdcFf)

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    ]]> 3950 no Encore: Georges Antoni is a Slave to the Picture Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 16 Jun 2026 01:10:54 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices "I don't say to my assistants that you're working for me... you're working for the picture, so everything you do is about making the picture better. The picture is my boss." - Georges Antoni

    Welcome back to Process: Encore. In this archive series, we spotlight the foundational conversations that continue to guide our creative landscape, unedited, uncut, and re-centred for our community today.

    This week, we are throwing it back to a deeply insightful conversation with one of Australia’s most in-demand commercial fashion photographers, Georges Antoni. 

    Georges took a beautifully unconventional route into the industry, transitioning from corporate strategy at Coca-Cola and PricewaterhouseCoopers to shooting portfolio books out of his parents' crystal-cabinet front room. Today, he architects massive productions for leading brands while fiercely maintaining a family-first philosophy. In this episode, Georges and Arielle pull apart the critical intersection of artistic integrity, active diplomacy on set, and why Australian retail is falling behind on a global scale.


    Inside the Episode:

    • The Potency of Art Buying: Why conservative corporate hierarchies give local retailers a major global disadvantage.
    • The "Picture as the Boss" Protocol: Stripping ego entirely out of production so the whole team serves the final image.
    • The 95% Active Diplomacy Matrix: How to manage high-volume commercial mechanics while making talent feel entirely unjudged.
    • The 1,900 Lighting Diagram Rule: Why Georges documents every single setup to avoid lazy, repetitive lighting styles.
    • The Unified Creative Umbrella: Constructing a symbiotic stills-and-motion framework to stop fractured social media content.
    • Selling the Sizzle Over the Brand: Shifting from flawless product form to building an identity consumers actually want to ascribe to.



    Connect with our Guest:




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    ]]>     3674 no     Encore: Jasmine Dowling: Balancing Art, Life, and the Creative Tightrope Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 09 Jun 2026 01:03:40 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices "The more I want the work to be the focus, the more I pull back sharing myself. I want the work to speak." — Jasmine Dowling

    Welcome to Process: Encore! 

    In this archive series, we’re spotlighting the foundational conversations that continue to guide our creative community, completely untouched from the day they first aired! 

    This week, we are taking you back to a hotel room in Brisbane where Arielle sat down with one of Australia’s most distinct creative eyes: multimedia artist in still and motion creation, Jasmine Dowling. 

    Jasmine has spent over a decade navigating the fragile balance between commercial partnerships with global mainstays like Longchamp, Mecca, Chanel, and Hermès (just to name a few) and the highly intentional, low-fi personal practices that keep her creative spirit alive. In this unfiltered conversation, she opens up about the reality of executing work that is entirely yours.


    In this episode: 

    • The 40/30/30 Split: Balancing unpaid personal exploration, client work, and paid social partnerships.
    • The "Slave to the Eye" Paradox: The endurance required when your hands are working overtime to match the vision in your mind.
    • The Low-Fi Medium Strategy: Ditching the heavy gear to capture her Paris Hermès project via film, a compact Sony, and raw iPhone voice memos.
    • The Illusion of "Dream Clients": The unfiltered reality of navigating heavy corporate bureaucracy and creative revisions.
    • The Power of the Gifted Spark: How unexpected tactile packaging triggers immediate, experimental animation concepts.
    • The Boundaries of Curation: Treating your digital platform strictly as a workspace while fiercely protecting your private family life.
    • The Forever Fear of Work Disappearing: Overcoming the anxiety that everything will crumble the moment you set structural boundaries.




      Connect with our Guest:



    • Enjoyed this Encore? 

      Join our Community!

      Follow us to get notified every time a new episode drops every Tuesday. 

      See you on the next one! 

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    ]]>     6063 no     Petit: How to Build an Active, Engaged Community from Scratch Ft. Brooke Moody Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 26 May 2026 03:48:20 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices The boardrooms are obsessed with a community, but most are just building an audience. This week in the Clubhouse, Arielle sits down with retail and AI strategist at Amazon Web Services, corporate influencer, and community builder, Brooke Moody. If you’ve been trying to unlock the framework of how to turn passive metrics into a hyper-engaged collective, consider this your ultimate guide.

    Brooke has been the hidden engine behind massive community moments; from engineering events for Hot Smart Rich that packed out rooms across New York and LA to launching her own independent collective, Aussie Angels. 

    In this Petit, we’re sharing the reality of what it actually takes to build infrastructure for ambitious women, without the vanity metrics or the corporate fluff.


    In This Episode:

    • The Butler vs. The Leader: Why sideline "management" will never replace an embedded strategist leading from the front.
    • The 50% Engagement Matrix: Why true community spaces pull a massive 50% engagement rate compared to traditional media's 5%.
    • The Low-Fi Longevity Secret: How stripping away the corporate frills and over-engineered events keeps your collective sustainable.
    • The First 20 Rule: Why you need to ditch the 650-person waitlist obsession and focus on the first 20 people in the room.
    • The "What are you working on?" Pivot: The exact entry question that skips the surface small talk to drive immediate collaborative depth.
    • Finding Your Platform: Figuring out what platform works for you and why you should never automate community chats. 




      Connect with our Guest:

    Enjoyed this Petit?

    Join our community! 

     

     (75% of people show up to these rooms completely alone. So don't be shy to join in! The community is built for you)


    Follow us to get notified every time a new episode drops every Tuesday. 

    See you at the next one!

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    ]]>     2796 no     Shared Stages: Reverse Engineering Your Creative Career Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 19 May 2026 02:00:14 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices We’re taking you out of the Clubhouse and onto the Masterclass Stage. 🎙️


    This week, we’re sharing a special live recording from The Social Summit 2026 in Melbourne, presented by Riser Collective. Arielle joined three powerhouse women on April 23rd to pull off a topic that every creative professional needs to master: Reverse Engineering Your Creative Career.


    This session explores how to intentionally design your path, make strategic pivots, and the raw reality of building a career that actually works for you, rather than waiting for a seat at the table.


    The Panellists:

    (From Right to Left) 

    • Anna Mackenzie: A startup advisor, portfolio career mentor, and a leading global voice on building financially lucrative and fulfilling creative portfolio careers.
    • Lizzie Mulherin: Brand strategist, journalist, and founder of The Solo Co, a community platform helping women build businesses without burning out. 
    • And your very own, Arielle Thomas: Director, Content Strategist, and Founder of Cinema Thom and Process the Podcast.
    • Moderated by: Rosie Boccamazzo, Social Content Manager at Melbourne Social Co.

    In This Bonus Content: 

    • The "Intentional" Approach: Arielle breaks down how she uses spec work and strategic positioning to land dream clients like Mecca & Vogue
    • The Portfolio Career: Anna explains the beauty of experimentation and how to build a lucrative career from multiple creative income streams
    • Building Without Burning Out: Lizzie shares the smartest way to transition from your corporate life to a creative business
    • Personal Brand as an Anchor: How to build a personal brand that does the heavy lifting for you in opening doors


    Special Thanks: 

    A huge thank you to Amy Dickinson and Riser Collective for bringing this summit to life and allowing us to share this conversation with the listeners of Process.


    All Photography by Claudia Tivendale: Instagram @claudia.tivendale



    Connect with our Guests on Screen:


    Connect with the Makers of The Social Summit: 


    Enjoyed the live session? Join our community! 


    Follow us to get notified every time a new episode drops every Tuesday.  See you on the next one! 

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    ]]>     2154 no     From 600 Followers to Netflix: The Jemma Sbeg Podcast Story Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 12 May 2026 02:19:45 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Jemma Sbeg is the voice behind the global #1 psychology podcast, The Psychology of Your 20s. From a management consultant with a private Instagram account with only 600 followers to signing a historic global deal as one of only 15 podcasters on Netflix, Jemma has redefined what creative at scale looks like in 2026.


    In this episode, she joins Arielle in the Clubhouse to pull back the curtain on the "messy middle" of her meteoric rise. They dive deep into the raw reality of moving to London with zero local production support while being tasked to deliver 96 episodes a year .

    • The Netflix Call: The "pinch-me" moment Jemma’s agent delivered and the immediate, grounded reaction that followed.
    • Network vs. Sponsors: A breakdown of how Jemma actually gets paid, including "minimum guarantees" and the "magazine ad" analogy for filling audio real estate .
    • Scaling the Support: Transitioning from doing her own research and editing to hiring PhD researchers and production teams. 
    • Creative Evolution: The decision to move away from the "20-something living room" aesthetic and evolve her brand as she enters a new chapter of womanhood .
    • The "Dilly Dally" Routine: Jemma’s non-negotiable Sydney ritual for mental health and staying connected to her roots.
    • Creativity in Crisis: How Jemma stays reactive to the world climate while protecting her audience's space .

    Resources: 

    • Book: Person in Progress by Jemma Sbeg
      • The Ultimate Guide to your 20s. 
      • A roadmap to navigating the personal and professional transitions of your twenties, with practical insights and reassurance that you’re not alone, from the host of the top podcast The Psychology of Your 20s

    Loving the show?Join our community! 

    Follow us to get notified every time a new episode drops every Tuesday.  See you on the next one! 

    Inside the Episode:
    Connect with Jemma:

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    ]]>     3578 no     Petit: My ‘Creativity at Scale’ playbook Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 05 May 2026 06:23:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In an era where every app demands a different ratio and every campaign must stretch across dozens of platforms, the old school brief of 10 hero images and some video is officially delusional.

    In this episode, Arielle Thomas, Motion Director, Founder of Cinema Thom, introduces a game-changing framework called Shoot Architecture. Learn how to move away from chaotic, frantic shoot days and toward a "Pulled Pork" method that ensures every piece of content has a home before the camera even clicks.


    Inside the Episode:

    • The Death of the Traditional Brief: Why asking for "40 images w 10 heros" no longer works in 2026.
    • The Pulled Pork Method: How to slow-cook your creative to get every last "shred" of value out of a single shoot.
    • The Shoot Backbone: Why great shoots start with spreadsheets, not just mood boards.
    • The Fatigue Formula: The literal math behind how many setups you actually need for a 12-week campaign.


    The 3 Tiers of Shoot Architecture:

    Arielle breaks down the "Three Columns" every campaign creative and brand owner needs to master:


    1. Tier 1: Paid Placements: Fixed, commercial destinations like store windows, LEDs, e-comm headers, and paid social ads.
    2. Tier 2: Organic Cadence: The calculated social output (usually 3–4 posts a week) is built on understanding your category’s fatigue rate.
    3. Tier 3: Opportunistic Catches (The Reserve): The essential "safety net" assets for last-minute billboards, gift cards, or holiday pivots.


    Resources Mentioned:

    • The Shoot Architecture Workbook: Grab your free copy of the spreadsheet Arielle uses to plan 95+ assets per day. Includes the fatigue math calculator and asset matrix.

    📌Link to Shoot Architecture Worksheet 


    Key Takeaways for Brand Owners:

    If you commission creative work, stop asking "how much?" and start asking:

    • What are all the placements for this campaign?
    • What is our fatigue window for this category?
    • What does the reserve layer look like?

    Are you ready to prioritise a spreadsheet before you make a moodboard?

    This episode is powered by Remy, the energy gummy designed to kill the 3 pm slump.


    Next Week on Process: 

    We’re heading to Australian Fashion Week to talk brand architecture with the designers on the ground. Don’t miss it!.


    Join our community! 


    Follow us to get notified every time a new episode drops every Tuesday.  See you on the next one! 

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    ]]>     1447 no     Rebuilding Australian Fashion Week, Kellie Hush spills the tea on their Trade Over Trends approach Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 28 Apr 2026 05:38:23 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices From the editor’s desk at Harper’s Bazaar to the front lines of fashion tech and circularity, Kellie Hush has seen every evolution of the Australian style landscape. Now, as she leads the charge for a revitalised, newly not-for-profit Australian Fashion Week, Kellie is on a mission to bring the industry back to its roots: trade, community, and global recognition.


    In this episode, we pull back the curtain on the fashion festival to discuss the high-stakes business of the runway. Kellie gets candid about the lessons she learned from professional failure, the necessity of fantasy pieces, and why she’s trading the industrial walls of Carriageworks for the iconic backdrop of the Sydney Harbour.


    Inside the Episode:

    • The Career Sprint: Kellie reflects on her journey from writing about "babies and dummies" at Practical Parenting to the helm of the country's most prestigious fashion titles.
    • The Pivot to Not-For-Profit: Why the Australian Fashion Council took the reins from IMG to focus on supporting designers rather than corporate bottom lines.
    • Trade Over Trends: A deep dive into the strategy of getting international buyers back to Australia and why our "lifestyle clothing" is our greatest global export.
    • The Business of the Runway: The reality of show costs, infrastructure, and why some of those "money shots" on the runway never actually make it to the retail floor.
    • Failure as a Credential: Kellie shares why her failed retail venture made her a better leader and more relatable to the designers she now champions.
    • The New AFW DNA: Moving the "fashion walk" to the heart of the city and balancing avant-garde discovery with commercial viability.


    Join the Conversation:

    What part of Kellie’s Failure-to-Success story resonated most with your own creative journey? And are you excited about the move to the MCA and the harbour?

    Is Australian fashion finally getting the global credit it deserves?

    Let us know in the comments! 


    Fashion Week Dates: May 11-15.

    See you in the front row (or behind the scenes)! 


    Connect with Kellie: 

    Join our community! 

    Follow us to get notified every time a new episode drops every Tuesday. 


    See you on the next one! 

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    ]]>     3174 no     Coco Mocoe: Trend Forecasting, Going Viral, and Building Before You're Ready Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 21 Apr 2026 04:40:48 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices The opposite of trendy is timeless. 🎙️✨


    In this episode of Process, Arielle sits down with the internet’s favourite trend forecaster and cultural strategist, Coco Mocoe. From her early days at Famous Birthdays, where she famously spotted Charli D’Amelio at just 10,000 followers, to building a short-form empire at BuzzFeed, Coco has mastered the art of seeing what’s next before the rest of the world.


    Crucially, Coco also breaks down why "just being yourself" isn't enough; she explains the vital importance of crafting a repeatable, unique format that allows a creator to sustain a long-term career and monetize their intellectual property.


    We dive deep into her transition from corporate girlie to full-time creator, the launch of her hit show Middle Row, and why she believes the future of content isn't about chasing the algorithm, it’s about human imperfection.


    In this episode, we discuss:

    • Spotting Talent Early: How Coco discovered Charli D'Amelio and Addison Rae by looking for "social proof".
    • The BuzzFeed Era: Why she kept "church and state" separate while building TikTok teams for one of the world's biggest media companies.
    • The "Cocoisms": Why you can't "read the label from inside the jar" and how to build a brand that stays timeless.
    • Predicting 2026: Why long-form content, "pre-AI" aesthetics, and human mistakes are the next major viral triggers.
    • The Business of Middle Row: The financial and strategic decisions behind her movie-theater-based interview show at Spotify.
    • Tangible Advice for Creators: Why you need a repeatable format (not just a personality) to sustain a career in the creator economy.


    Key Quotes:

    "The shorter the video, the shorter the object permanence. Smart creators are leaning on long form to create lasting impressions." — Coco Mocoe


    "You can be the best hairstylist in the world, but you can't cut your own hair... That's where the outside perspective comes in." — Coco Mocoe


    Connect with Coco:

    Say Hello! 


    Enjoyed this episode? Follow us to get notified every time a new episode drops every Tuesday. 

    See you on the next one!

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     4898 no     Petit: How I’m getting ahead with AI (literally all the use cases) Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 14 Apr 2026 03:20:17 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process the Podcast, your host, motion director, and social strategist Arielle Thomas, records for the first time in the new Clubhouse. 

    Arielle pulls back the curtain on how Cinema Thom is moving beyond the "cheerleader" energy of standard chat models to use Claude AI as a high-level critical thinking partner. This episode is a deep dive into the specific workflows, prompts, and uncomfortable feedback driving the business forward.


    In This Episode:

    • No More "Cheerleaders": Why Arielle swapped ChatGPT’s niceness for a partner that plays devil’s advocate.
    • The Skill-Upload Era: Moving beyond basic searches by using files to give AI professional context and specialised expertise.
    • Defining the Role: Shifting from a standard chatbot to a granular thought partner that identifies strategy gaps.
    • Creative Deciphering: How one prompt turned a vague vision into a hard-hitting, six-page growth strategy.
    • The Money: Building complex three-tab financial models and tiered client margins in under three minutes.
    • Case Study: Image Retouching: Using AI to fix lighting and swap products, saving thousands in potential reshoots.
    • Maintaining Momentum: How AI bridges the gap between a creative idea and a team brief so projects don’t "die in the gaps."
    • The Toolkit: Why platforms like Claude and Nano Banana are now essential for high-level creative output.


    The Devil's Advocate Prompt:

    " Work with me as a thought partner, get granular on positioning and strategy, push back where you see the gaps, and encourage me to go deeper where there’s something worth exploring, and give me both a quantitative and qualitative rate. "


    Mentioned in This Episode:

    • Bella Cipolla, co-founder of Ponnd, who shared the specific prompt that unlocked Claude’s critical thinking.
    • Special thanks to: Alice McMullin of McMullin Furniture
    • Join the Conversation: Share your own AI use cases with the creative community in the Project Girly group chat via the link in our Instagram bio. (Link to post) 


    Say Hello! 

    New episodes drop every Tuesday.

    Don’t miss next week's episode with Coco Mocoe

    An LA-based trend predictor, as she breaks down the game of short-form content.


    See you then! 

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    ]]>     1914 no     Soundtracking the Met Gala: How Winslow Bright Architects Iconic Sound for Premiere Music Group Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 30 Mar 2026 19:00:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Most people think music supervision is just "picking cool songs." 

    Winslow Bright is here to prove it’s actually a high-stakes chess match involving seven-figure budgets, complex copyright laws, music language translations, and ego-management of the world’s top directors, to the creatives and individuals who own the projects. 

    From her origins of running iPods for Wes Anderson, burning CDs, to her current role as Co-President of Premiere Music Group, Winslow has navigated the most complex licensing deals in the business. 

    In this episode, we deconstruct the invisible labor behind the world’s most iconic sonic moments, from advertisements for Tiffany & Co to the races of pushing out content for the Met Gala. 


    In this Episode: 

    • A long-standing creative friendship.
    • The Wes Anderson era: Running iPods and early lessons.
    • Defining the Role: What does a Music Supervisor actually do?
    • Creative Deciphering: Turning a director’s vague reference into a perfect track.
    • The Money: Budgeting and licensing costs for "Big Music."
    • Case Study: The Tiffany Campaign and reimagining "Happy Together."
    • The Met Gala: The race to create viral fashion reels.
    • The Toolkit: Why platforms like Disco and FrameSet are essential.

    Featured in this Episode:

    Say hello! 

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     3814 no     Why Who is Elijah? is Stripping Back to Scale for 2026, in partnership with Thoughtful Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 24 Mar 2026 05:30:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices What happens when you decide to dismantle an 8-year-old global success story to build something leaner, smarter, and more equipped for 2026?


    Recorded live at Google Headquarters in Sydney, this special episode of Process takes you inside Thoughtful Minds Connect. In celebration of their 10th anniversary, the elite data and performance minds at Thoughtful invited Arielle to host an intimate, unfiltered conversation with Raquel and Adam, the visionary founders behind cult fragrance house Who is Elijah.


    This is not a retrospective look at success; it’s a conversation recorded in the eye of the storm. 


    While the moving trucks were quite literally at their warehouse, Adam and Raquel revealed the real-time reality of a massive business restructure, the $1.7M mistake that nearly cost them their brand prestige, and their new Top-Down strategy for global retail rollout. This is definitely a masterclass in founder transparency.


    So whether you’re navigating a complex supply chain, pivoting your brand positioning, or looking to the best data minds in the country to optimise your performance, Raquel and Adam’s strip-it-back-to-grow approach offers a roadmap for any creative founder feeling the heaviness of a scaling business.


    In this episode:

    • The $1.7M Lesson: Raquel opens up about a massive retail deal that taught them the danger of a Bottom-Up strategy.
    • The Great Restructure: Why they are shutting down their own manufacturing to focus 100% on brand and lightweight operations.
    • Top-Down Authority: Why starting with Harrods and Selfridges is the only way to protect prestige in a crowded market.
    • AI as an Emotional Agent: Adam’s fascinating off-mic theory on how product data must evolve to serve the emotional human through unemotional AI agents.
    • The Thoughtful Edge: How shifting from Meta to Google (with a 40% higher AOV) transformed their performance marketing.
    • The Future of Founders: Why the next generation of brands will thrive with teams of just two people and simplified supply chains.


    Featured in this Episode:

    Say Hello! 


    New Episode Drops Every Tuesday. 

    Catch you on the next one!

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    ]]>     1321 no     What To Do If You Get Cancelled: Sally Branson on Due Diligence & Protecting Your Hard Work Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 09 Mar 2026 19:00:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices How do you protect your brand when the unthinkable happens? In this episode of Process, host Arielle Thomas is joined by Sally Branson, a leading Crisis Management and Reputation Management Director. Together, they pull back the curtain on the high-stakes world of protecting a creative legacy.


    Sally reveals why a crisis is process-driven rather than just a disaster to be feared. From the volatile nature of influencer marketing to the legalities of product safety, this conversation is an essential masterclass for any founder. They dive deep into the necessity of due diligence, the power of transparency against misinformation, and the heavy emotional impact a public crisis has on a founder's mental health.


    Whether you're navigating stakeholder management, rebuilding your SEO reputation, or establishing consumer trust, Sally’s "control the controllables" approach offers a roadmap for maintaining brand integrity in an unpredictable digital age.


    In This Episode:

    • How to treat your reputation as a tangible asset rather than an abstract concept.
    • Navigating the "new rules" of influencer marketing to avoid liability and hidden risks.
    • The secret to building unshakable consumer trust through radical transparency and product safety.
    • Why due diligence is your brand's best insurance policy against future scandals.
    • Managing the emotional toll on founders when facing public scrutiny and high-pressure stakes.
    • Mastering stakeholder management to keep partners and investors aligned during a storm.
    • Tactical SEO strategies to reclaim your digital narrative and rebuild after a reputation hit.
    • The future of brand integrity and how to stay resilient in an evolving creative landscape.

    Say hello to us!

    You can find us through the links below: 

    • Our Guest, Sally Branson, on Linkedin Here
    • Your host, Arielle Thomas, on Instagram Here
    • Process the Podcast on Instagram Here


    See you next Tuesday!

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     4974 no     Can You Be an Ambitious CEO and a Present Mother? Michelle Battersby Thinks So Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 03 Mar 2026 03:31:48 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Michelle Battersby is one of Australia’s most influential female founders.

    From launching and scaling Bumble Australia to co-founding Sunroom, and now leading Peanut, the global social network connecting women through fertility, pregnancy and motherhood, Michelle has built her career at the intersection of tech, community and female empowerment.

    In this episode of Process, Michelle opens up about her transition into matrescence, the psychological shift into motherhood that mirrors adolescence, and what it really looks like to lead a high-growth global company while pregnant and postpartum.

    We discuss:

    • What matrescence actually means, and why no one talks about it
    • Why pregnant women in leadership roles matter more than ever
    • The realities of startup life behind the glossy headlines
    • Building Bumble in Australia and what that taught her about brand and community
    • Co-founding Sunroom and taking the leap into entrepreneurship
    • Scaling Peanut as a global platform for women navigating fertility, pregnancy and motherhood
    • The decision-making frameworks she uses as a CEO
    • Risk tolerance, ambition and redefining success as a modern woman

    Michelle shares candid insights into balancing motherhood with executive leadership, how identity evolves through different seasons of life, and why representation of ambitious, pregnant women in business is critical.

    This conversation is for founders, aspiring entrepreneurs, women navigating career pivots, and anyone curious about the psychological and strategic layers of building community-driven tech companies.

    If you're interested in female leadership, startup growth, motherhood and modern ambition, this episode is essential listening.


    Find Michelle on Instagram here.

    Find your host, Arielle on Instagram here.

    Find Process the Podcast on Instagram here.

    See you next Tuesday x

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     4817 no     Backbone: How to take calculated risk to grow your business Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 25 Feb 2026 06:56:23 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In episode four of Backbone, we delve into something every founder discusses, but few assess properly: risk.

    Growth requires risk. But not all risks are created equal. Some move your business forward. Others quietly drain your time and confidence.

    This week, we unpack how we think about risk in our own businesses, what we’re actively betting on, what we won’t compromise on, and how we decide what’s worth it.

    So this week, we cover:

    • The real risks we’re currently taking in business and why

    • Our non-negotiables before saying yes to a big decision

    • How to assess upside vs downside in a practical way

    • How to “price” the cost of failure (financially and emotionally)

    If you’ve been sitting on a decision and wondering whether to leap or not, this episode is for you.

    If you have any questions about risk, feel free to slide into our DMs. We want to keep this conversation going! Find us on the ⁠⁠⁠So Invested Instagram⁠⁠⁠ & Process Instagram, and if you haven’t already, hit follow in your podcast app (it really helps our small businesses grow).

    See you next week!

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     2805 no     “The U.S. Market Is a Beast”: Sophie Hood on Scaling Seoul Tonic, Her Growth Tactics & her NEXT business! Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 17 Feb 2026 00:10:36 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices 🎙️ Sophie Hood on Building Seoul Tonic: From Australia to New York, Amazon, Retail Strategy & Scaling a Wellness Brand

    What does it really take to build a modern wellness brand and have the ambition to take it global?

    In this episode of Process, Arielle Thomas sits down with Sophie Hood, founder of cult-favourite tonic brand Seoul Tonic, to unpack the creative and commercial decisions behind moving to New York, scaling through retail, navigating Amazon, and positioning a product for international success.

    Sophie is one of Australia’s most exciting women-led founders to watch, and in this conversation, she shares the unfiltered reality of entrepreneurship: from winning Food Stars and landing major retail opportunities, to managing inventory pressure, pitching airlines like Qantas, and building a brand that resonates in the hyper-competitive U.S. market.

    This episode is a masterclass in creativity meeting commerce. Perfect for founders, brand builders, marketers and anyone curious about what it actually takes to turn an idea into a global consumer brand.

    ✨ In this episode, Sophie and Arielle cover:

    • Moving from Australia to New York and why global ambition changes everything
    • The early creative vision behind Seoul Tonic and finding product-market fit
    • What winning Food Stars taught Sophie about pressure and opportunity
    • How to position a wellness product for premium retail
    • Scaling from independent stores to national distribution
    • Inventory, supply chains and the realities of cash flow
    • Why community and in-store experience matter more than ever
    • The brutal truth about launching in the U.S. market
    • How Amazon really works. Seller Central, fulfilment and margin games
    • Differences between U.S. and Australian e-commerce
    • Pitching to major partners like Qantas
    • Launching new product lines and beauty brands
    • Why financial modelling is a non-negotiable skill for founders
    • Her up-and-coming 2nd business, this time in the beauty space!




      Find Sophie on Instagram here.

      Find Seoul Tonic on Instagram here.

      Find Process the Podcast on Instagram here.

      Find your host Arielle Thomas on Instagram here.




      See you next Tuesday!


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    ]]>     4677 no     Backbone: Cash is QUEEN! How to manage your cashflow Learn more about your ad choices. Visit megaphone.fm/adchoices Fri, 13 Feb 2026 01:26:03 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In episode three of Backbone, we get into the numbers that actually keep your business alive: cash.

    Profit might look good on paper, but cash is what pays your bills, your team, and you. And yet, cash flow is one of the most misunderstood (and least confidently managed) parts of running a business.

    So this week, we cover:

    • Why profit ≠ cash, and how profitable businesses still run out of money

    • Why cash flow is the most important metric to understand as a founder

    • How to think about managing cash flow day-to-day (not just at tax time)

    • Practical measures to safeguard your cash flow as your business grows

    • A simple walk-through of the key line items in a cash flow statement — and what they actually tell you.

    If you have any questions, about cash slide into our DMs.

    We want to keep this conversation going!

    Find Process the Podcast on Instagram here.

    Find So Invested on Instagram here.

    And if you haven’t already, hit Follow in your podcast app (it really helps our small businesses grow)!

    See you next Thursday for our last episode of Backbone!

    x

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    ]]>     3182 no     The Future of Process: Building Australia's First Creative Space Surrounding a Podcast Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 09 Feb 2026 20:54:27 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this special petit episode of Process, Arielle Thomas shares what’s next for the podcast and why it’s evolving into something much bigger than conversations behind a microphone.

    From building a recognisable visual identity to creating a physical creative space in Sydney, Arielle reflects on the realities of podcasting, the importance of consistency, and her long-term vision for cultivating a thriving creative community.

    She opens up about the challenges and rewards of running a creative podcast, how collaboration has shaped the journey so far, and why hosting events and bringing listeners together in real life is the natural next step for Process.

    This episode is an invitation into the future of Process: a place where ideas are exchanged, careers are sparked, and creativity is treated as a shared practice, not a solo pursuit.


    ✨ What You’ll Hear in This Episode🎧 About Process

    • Why podcasting is both an art and a long game• The vision for Process as a leading creative podcast• Plans to build a physical creative hub in Sydney• How community and collaboration drive growth• The role of visual identity in building a recognisable brand• Creating spaces that feel welcoming and creatively charged• Why consistency matters more than perfection• How listener engagement shapes the future of the show• Hosting events and real-world creative gatherings• Where Process is heading next


    🎧 About Process

    Process explores the journeys behind creative careers — from fashion and media to design, publishing, film and entrepreneurship. Each episode unpacks how ideas are built, how brands evolve, and what it really takes to create meaningful work in today’s cultural landscape.


    To learn more about the clubhouse, head to cinemathom.com/clubhouse


    Find Process the Podcast on Instagram here.

    Find Process the Podcast on Tik Tok here.

    Find your host, Arielle Thomas, on Instagram here.

    See you next Tuesday!


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    ]]>     1699 no     Backbone: "Business Structures and Tax" - All the things they never taught you in school Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 29 Jan 2026 06:29:23 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Welcome to episode two of Backbone! The four-part mini series where we discuss the financial side of building a business.

    Today, we get into the structures that sit underneath your business and the tax impacts of each!

    Whether you’re just starting out, running a side hustle, or transitioning into something more complex, the way your business is set up has real implications for tax, cash flow, and risk. And yet, this is one of the least openly discussed parts of being a founder.

    So, this week, we have the candid tax conversation that no one seems to be having.

    In this episode, we cover:

    • The common business structures available to new and growing business owners

    • How and when structures tend to change as your business becomes more complex

    • The tax realities founders often avoid (and why that’s risky)

    • Our perspective on when to bring in an accountant, bookkeeper, or advisor and what to look for.


    This episode is brought to you by Notion - and by far one of our favourite tools, Notion Agent. Notion Agent is fundamentally different from typical AI tools. Instead of just suggesting or chatting, it completes tasks end-to-end, turning days of manual work into minutes.

    It acts like a Notion super user that understands your workspace, your working style, and how you like things done - helping you stay organised, clear, and accountable as you build.

    Let Notion Agent do the heavy lifting for you at ⁠Notion.⁠

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    ]]>     3271 no     Ben Watts: How to Build a World-Class Creative Career Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 28 Jan 2026 08:44:36 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Legendary fashion and celebrity photographer Ben Watts joins Process for a conversation about longevity, instinct, and building a career in one of the most competitive creative industries in the world.

    From photographing icons like Heath Ledger to navigating the shift from film to digital, Ben opens up about the mindset that has sustained his decades-long career. Why being a great photographer starts with being a good people person, how to develop a recognisable style, and what it really takes to earn trust with world-famous talent.

    Host Arielle Thomas and Ben dive into the realities of hustling early on, the impact of social media on modern creatives, and why dignity, curiosity, and enjoyment remain at the core of meaningful work.

    It’s an honest, insightful look at how to stay creatively fulfilled while operating at the highest level.

    • Why being a people person is as important as technical skill
    • How Ben built trust with A-list talent
    • The difference between chasing trends and developing a signature style
    • What the transition from film to digital changed forever
    • How social media reshaped the photography industry
    • The role of hustle and adaptability in long creative careers
    • Why dignity and professionalism still set people apart
    • Staying authentic in a competitive field
    • Finding joy in the process—not just the outcomes
    • Becoming the person people want to hire again and again

    Find Ben on Instagram here.

    Find Ben's extensive portfolio of work on Art Dept.

    Find Process the Podcast for the visuals of Ben's work and this episode here.

    Find your host, Arielle Thomas on Instagram here.

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    ]]>     2575 no     Backbone: "The Accountability Mindset" - Removing avoidance and owning your financials Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 21 Jan 2026 20:23:16 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Welcome to Backbone: a four-part mini series all about the financial backbone of building a business, side hustle, or freelance career.

    We talk endlessly about the exciting parts of building something - the idea, the creativity, the passion, the momentum. But behind the scenes, it’s often the money side that feels confusing, intimidating, or easy to avoid. And more often than not, businesses fail because the financials were ignored.

    There’s a huge gap in how openly we talk about money as founders. The messy bits. The avoidance. The “I’ll deal with it later” moments. This series is about closing that gap and helping you build confidence with your numbers.

    Episode one starts with the foundation: accountability. Not outsourcing responsibility, but learning to work alongside experts and developing the mindset that you need to understand what’s happening with the money in your business.

    In this episode, we cover:

    • What an accountability mindset really means
    • The common barriers that stop founders from taking control of their finances
    • How to shift from pure creativity into commercial
    • Practical, realistic ways to build money check-ins into your routine

    If you hear us mention the Money Type Quiz, you can find it here: Money Type Quiz

    And if you hear us yapping about finding new communities that support you, we recommend Butter App

    This episode is brought to you by Notion - and by far one of our favourite tools, Notion Agent. Notion Agent is fundamentally different from typical AI tools. Instead of just suggesting or chatting, it completes tasks end-to-end, turning days of manual work into minutes.

    It acts like a Notion super user that understands your workspace, your working style, and how you like things done - helping you stay organised, clear, and accountable as you build.

    Let Notion Agent do the heavy lifting for you at ⁠Notion.⁠


    Find Process the Podcast on Instagram here.

    Find So Invested on Instagram here.

    See you next Thursday!

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    ]]>     3096 no     This Is Why You’re Still Stuck (And How to Finally Move Forward) with Brian Siegal Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 19 Jan 2026 20:59:30 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process, host Arielle Thomas sits down with American mindset and confidence coach Brian Siegal to unpack how creatives and entrepreneurs can break free from limiting beliefs, perfectionism, and procrastination, and build a mindset that actually supports growth.

    Brian shares his deeply personal journey from struggling with obesity and self-doubt to becoming a sought-after coach for creatives, founders, and high performers. Together, Arielle and Brian explore how identity, self-talk, and unconscious narratives shape the way we show up, and how to actively rewrite them.

    This conversation is both practical and perspective-shifting, offering tools you can apply immediately if you’re feeling stuck, overwhelmed, or caught in cycles of overthinking and inaction.

    Whether you’re a creative entrepreneur, founder, or someone craving more confidence and clarity, this episode is a masterclass in mindset coaching, personal growth, and creative self-leadership.

    • How limiting beliefs silently sabotage creative confidence and momentum
    • Why procrastination is often rooted in fear, not laziness
    • The role of self-awareness in personal and professional growth
    • How Brian reframes mindset challenges with creatives and entrepreneurs
    • The Wheel of Life exercise and how to use it to assess balance and direction
    • Why accountability and community accelerate creative success
    • How perfectionism blocks progress — and how to move forward anyway
    • What to look for when choosing the right mindset or confidence coach
    • Mindset coaching for creatives
    • Confidence-building for entrepreneurs
    • Overcoming procrastination and perfectionism
    • Personal growth and self-belief
    • Reframing limiting beliefs
    • Accountability in the creative process
    • Growth mindset tools and exercises

    This episode is for:

    • Creative entrepreneurs feeling stuck or self-doubting
    • Founders navigating fear, burnout, or indecision
    • Anyone struggling with confidence, procrastination, or perfectionism
    • Creatives looking to build a sustainable, growth-oriented mindset
    • “Why do I know what to do, but still don’t do it?”
    • “How do I stop overthinking and start taking action?”
    • “How can I build confidence without waiting to feel ready?”


    About Brian

    Brian Siegal is an American mindset and confidence coach who works with creatives and entrepreneurs to dismantle limiting beliefs, strengthen self-trust, and build clarity-driven momentum. Drawing from his own lived experience of personal transformation, Brian helps high-performing individuals align their inner narrative with the life and work they want to create.

    About Arielle

    Process is hosted by Arielle Thomas, exploring the behind-the-scenes thinking, habits, and systems that shape creative success. Each episode breaks down the inner and outer work required to build meaningful careers and lives.


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    ]]>     4379 no     Petit: My biggest lessons from 2025 Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 13 Jan 2026 05:01:26 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices 2025 changed me.

    Not because everything went perfectly, but because it forced me to confront where I was avoiding discomfort, overcomplicating decisions, and staying too close to what felt familiar.


    In this solo episode, I’m reflecting on the lessons that shaped my business and personal growth over the past year, and how I’m intentionally designing 2026 to be bigger, steadier, and more aligned.


    I share what it really takes to move from project-based chaos to retainer stability, why accountability is non-negotiable in business relationships, and how building systems (even imperfect ones) can radically reduce decision fatigue and burnout.

    We talk hiring before you feel “ready,” expanding your thinking globally, and why embarrassment is often the entry price for your next level.


    This episode is for founders, creatives, and operators who know they’re capable of more, but also know that growth rarely arrives without friction.


    If you’re standing at the edge of your next chapter, this conversation is an invitation to step forward anyway.


    If you loved this episode, please leave us a review!

    You can find us on Instagram: @processthepodcast

    Find your host Arielle Thomas on Instagram: @arielle.thomas

    See you next Tuesday!

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    ]]>     2206 no     Mastering Still Life: @Stephanie_Somebody, The Eye Behind the World's Most Beautiful Brands Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 03 Dec 2025 23:15:05 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, we sit down with Stephanie Somebody — the Melbourne-born art director and still-life photographer creating world-class imagery for brands like Goop, Aesop, and the most coveted names in beauty, lifestyle and luxury.

    But her story didn’t start in glossy studios or global campaigns.

    Stephanie shares the unexpected, unglamorous chapters of her early career, the moments that shaped her creative instincts, and how she carved out a niche so distinctive it now takes her around the world.

    We go deep on the evolution of her eye, the discipline behind building a visual signature, and what it really takes to make work that stops people in their tracks.

    Whether you’re in the creative industry, building a brand, or dreaming of a more artistic life, this conversation is a masterclass in vision, reinvention, and backing yourself long before the world does.

    Find Stephanie on Instagram here.

    Follow your host Arielle Thomas on Instagram here.

    Follow Process the Podcast on Instagram here.

    See you next Tuesday x

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    ]]>     4075 no     Letting Go to Grow: Eleanor Pendleton on Leaving Gritty Pretty and Building Haleau Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 Nov 2025 07:02:04 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process the Podcast, Arielle Thomas sits down with Eleanor Pendleton, founder of Gritty Pretty and now the visionary behind her new brand, Haleau. The girls unpack a thoughtful and open conversation about the evolution of media, the courage to start again, and what it means to create from a place of authenticity.


    Eleanor reflects on her journey from digital publishing to brand ownership, how building Gritty Pretty shaped her understanding of storytelling, and how that experience inspired a more intentional, skin-first approach to beauty with Haleau. Together, Arielle and Eleanor explore the intersection of creativity, sustainability, and purpose, and the ongoing process of balancing motherhood, business, and self. Eleanor Pendleton articulates what it takes to do what's truely right for you even when others are depending on you. 


    This is a conversation about reinvention, community, and creating beauty that means something, both inside and out.



    Follow Haleau Beauty on Instagram here.

    Follow Eleanor on Instagram ⁠here.⁠

    Check Haleau Beauty’s website here.


    Follow your host Arielle Thomas on Instagram here.

    Follow Process the Podcast on Instagram here.


    See you next Tuesday x


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    ]]>     5515 no     A Different Side of Me: My Interview on Fine Form Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 28 Oct 2025 01:33:40 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices I sat down with Rebecca from Fine Form a few months ago to share my story, and a little more about how I got here. Tune in to listen to this episode of Fine Form!

    ---

    This week's guest is Arielle Thomas - filmmaker, social strategist, founder of Cinema Thom, and host of Process: The Podcast.

    Arielle is electric - in the way she creates, the way she speaks and the way she shows up for her work. She’s built a career on backing herself and carving her own lane: founding Cinema Thom, directing films and campaigns that cut through, and building a podcast that lifts the curtain on creative process with real honesty and heart.


    In this episode, she shares the values that anchor her, the mindset that keeps her momentum, and the lessons she’s learned along the way. Arielle’s confidence and conviction are inspiring - but what makes her stand out is how she pairs ambition with real vulnerability.


    It’s rare to hear someone talk about their work with this much joy and conviction - it’s contagious. I fist-bumped my way through the whole conversation, and I think you’ll leave this episode feeling the same spark.


    And if you’re looking for more of Arielle’s perspective, make sure you check out @arielle.thomas and @processthepodcast


    You can follow FINE FORM @thisisfineform and Rebecca Jarvie-Gibbs at @rebeccajarviegibbs


     www.thisisfineform.com 


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    ]]>     4100 no     Inside Den Holm: The Iconic Creative Practice of Our Favourite Stonemason Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 20 Oct 2025 19:00:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices This week on Process, we sat down with Steven John Clark of Den Holm. It's a conversation about patience, practice, and the quiet discipline of making things well before making them big.


    Steve reflects on the missteps that come from moving too fast, and the clarity that came from slowing down to solidify his creative foundation. We talk through the power of hands-on education, the importance of working directly with materials, and how craftsmanship, at its core, is about creative manipulation, not just precision.


    As the conversation unfolds, we explore the early stages of building a team, and the illusion of urgency that ambition can create.  Steve also shares his thoughts on community, and why real engagement, not just marketing, is essential to growing a meaningful brand.


    This week, Arielle and Mon visited Steve at the Den Holm studio in Melbourne and learned a few things. Keep your eyes peeled!


    Follow Den Holm on Instagram here.

    Follow Steve on Instagram ⁠here.⁠

    Check Den Holm’s Site here.


    Follow your host Arielle Thomas on Instagram here.

    Follow Process the Podcast on Instagram here.


    See you next Tuesday xx

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    ]]>     4733 no     Petit: Slow and Steady Might Be My Fastest Path to Success Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 14 Oct 2025 06:57:43 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this solo episode, Arielle pulls back the curtain on what it actually looks like to grow a business without burning out.


    From navigating ambition to learning the hard way why “slow and steady” isn’t just a cliche, it’s a strategy. She shares the behind-the-scenes of building a team, developing products, and staying aligned with what matters most.

    This conversation is part personal reflection, part pep talk for anyone trying to scale something meaningful without losing themselves in the process. Arielle also unpacks how podcasting has been more than just a marketing channel, it’s been a tool for connection, clarity, and helping others find their voice. 


    If you’re craving a real talk on what it means to grow with intention (and not just velocity), this one’s for you.


    Follow Process the Podcast on Instagram here: instagram.com/processthepodcast

    Follow your host Arielle Thomas on Instagram here: instagram.com/arielle.thomas


    See you next Tuesday x

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    ]]>     2305 no     Emily Algar: Redefining Beauty Media in the Creator Economy Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 07 Oct 2025 06:28:59 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, we sit down with Emily Algar, a seasoned voice in fashion and beauty media, for a conversation that pulls back the curtain on what it really takes to build (and rebuild) a creative career in an industry that’s always evolving.


    Emily is a stand out in the beauty creator space and we chat openly about the balance one strikes when crafting their own voice in the industry. Creators and creatives are facing a conflict of interest for their employer, when you essentially become a micro-publisher. 


    We trace her path from breaking into publishing to navigating layoffs, and what it means to find your footing again in a space where taste, trends, and team structures are constantly shifting. Emily unpacks the human side of beauty storytelling—from the psychology driving our product choices to how consumer behaviour bends with the economy.


    We also get into the tension between the security of corporate roles and the draw of creative freedom, why relationships are still the industry’s strongest currency, and what emerging beauty brands need to know to cut through the noise. 


    It’s a conversation about resilience, reinvention, and redefining success on your own terms.


    See you next Tuesday x

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    ]]>     3639 no     From Scratch: Sophia Amoruso's Wild Ride & Impact on Our Careers Today Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 01 Oct 2025 02:29:44 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices This week on Process: We sit down with Sophia Amoruso, OG Girlboss, Nasty Gal founder, and someone who’s navigated the full arc of startup stardom, burnout, reinvention, and everything in between.


    From selling vintage clothes on eBay to running a $100M+ fashion empire, Sophia’s story is as raw as it is iconic. We dig into the rise, the fall, and what it really takes to evolve when the brand you built starts to outgrow you.


    We talk about ambition, ego, hustle culture, and the myth of having it all, Plus what Sophia’s learned about rebuilding on her own terms.


    It’s a conversation about control, chaos, and carving a new path when the first one catches fire.


    You can now watch most episodes on our Youtube channel! Head over to watch your favourite episodes unfold on video now!


    See you next Tuesday x


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    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     4552 no     BONUS Petit: Dinner Parties & Sydney Recap Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 25 Sep 2025 04:45:51 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, I’m fresh off a whirlwind trip to Sydney, where I had the absolute pleasure of hosting events, connecting with incredible humans, and speaking at the Social Summit. I’m sharing some behind-the-scenes reflections on what it’s really like navigating these big industry moments, the power of networking, and the golden nuggets I picked up from some inspiring panel convos.


    We’re also diving into how my podcasting journey has evolved, what it means to build a true portfolio career, and why cash flow (yes, the unsexy stuff) matters more than you think. Plus, a little heart-to-heart on how engaging with you, this amazing community, is shaping the future of this pod.


    If you're building your own creative career or just curious about what goes on behind the curtain, this one’s for you.


    You can now watch most episodes on our Youtube channel! Head over to watch your favourite episodes unfold on video now!


    See you next Tuesday x

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    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     1932 no     Martina Calvi: The Art (and Business) of Junk Journaling Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 23 Sep 2025 05:59:10 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process, creative entrepreneur Martina Calvi opens up about her evolution from a shy artist to a confident creator shaping her own path. She shares how journaling became a cornerstone of her practice, helping her carve out clarity, protect her creative space, and stay true to her artistic vision.


    Martina reflects on the power of self-expression and community, weaving in her experiences writing and publishing books, experimenting with zines, and building a business rooted in authenticity. She also talks about the challenges of making space for creativity in a fast-paced world and why protecting your time is non-negotiable for any artist or entrepreneur.


    If you’re curious about how to turn personal creative rituals into meaningful work, or you want to hear what it really takes to grow as a modern creative entrepreneur, this episode is for you.


    Find Martina's latest book on Amazon here.

    Follow Martina on Instagram here.

    Find her Tiny Store online here.


    Follow your host Arielle Thomas on Instagram here.

    Follow Process the podcast in Instagram here.

    Subscribe to the show and don't miss an episode!


    You can now watch most episodes on our Youtube channel! Head over to watch your favourite episodes unfold on video now!


    See you next Tuesday x



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    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     4557 no     Petit: I fell off. I'm sorry. I'm back! Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 09 Sep 2025 07:57:32 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process the Podcast, host Arielle Thomas reflects on the transformative and challenging past few months, discussing her journey in the creative agency space, the importance of consistency, and the support from her audience.


    She shares insights on navigating corporate challenges, managing a growing team, and the lessons learned from hiring mistakes. Arielle emphasises the need for recalibration in her goals and priorities, particularly with her brand Remy, while also celebrating new networking opportunities and the commitment to growth and consistency in her work.


    Follow along as we build in real time, in front of you all via Process the Podcast on Instagram.

    Find your host, Arielle on Instagram here.


    Subscribe to Process and don't miss an episode!

    See you next Tuesday x


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    ]]>     2023 no     Beyond your comfort zone with Shelby Van Zwol Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 01 Sep 2025 20:00:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices This week on Process, we sit down with Shelby Van Zwol, the founder of Chain Social, who went from running a one-woman agency out of her bedroom to leading one of Australia’s most sought-after social media companies — with 22 team members and global clients under her belt.

    Shelby opens up about the behind-the-scenes realities of entrepreneurship: what it really takes to scale an agency, the emotional work of letting go to grow, and why having a clear process is her secret weapon.

    We talk about:

    • The systems she put in place to scale smoothly
    • Why paid ads and email still matter more than you think
    • Building a standout team culture in a sea of sameness
    • The mental shifts required to become a founder, not just a freelancer
    • Why top-of-funnel content is non-negotiable in 2025
    • And how she’s thinking about equity, PR, and long-term brand building

    Whether you're a creative, founder, or side-hustler scaling fast — Shelby’s story is full of golden lessons (and honest moments) that will inspire you to push past your current ceiling.


    This episode is sponsored by the Chain Academy. Learn more about their offering and level up this year in time for the peak sales season!

    We're working with the Chain Academy to level up for Remy Wellness and loving every minute!


    Learn more about Chain Social here: https://chainsocial.com.au/

    Follow Shelby Van Zwol on Instagram here: https://www.instagram.com/shelbyvanzwol/?hl=en


    Follow Process the Podcast on Instagram here: instagram.com/processthepodcast

    Follow your host Arielle Thomas on Instagram here: instagram.com/arielle.thomas


    Subscribe to Process! We're still a baby podcast and we need all the love we can get.

    See you next Tuesday x



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    ]]>     5005 no     From Scratch: Fashion Visionary Hedi Slimane Part 2 Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 20 Aug 2025 08:52:40 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices A limited-edition winter series from Process.

    A new co-host. A new format.

    One creative icon at a time.


    Welcome to Part Two of From Scratch: Hedi Slimane.

    This conversation delves into the life and career of Hedi Slimane, a pivotal figure in the fashion industry known for his transformative impact on menswear and luxury fashion. Hosts Arielle Thomas and Elena Cameron discuss his early influences, rise to fame, and the controversies surrounding his work, particularly regarding body image and creative control.


    A wild card entry, Arielle invites Daanen Nootenboom to the chat to give us a 360 perspective. Some say Hedi's a one trick pony and furious that he removed heritage from the luxury brands. Daanen's perspective comes from his 20 years in design as his own principle at Applied Arts.

    The hosts explore his artistic vision, particularly his use of black and white photography, and the commercial success he achieved at Dior and Celine. The conversation also touches on his legal battles and the lasting legacy he is likely to leave in the fashion world.


    Slimane's work has had a significant cultural impact, influencing celebrity fashion. He faced criticism for promoting unhealthy body standards in fashion. His transition to Celine marked a new chapter in his career, focusing on creative control. Slimane's black and white photography reflects his artistic vision and style. He achieved remarkable commercial success, tripling sales at Saint Laurent. As the girls end their From Scratch exploration of Hedi's work, love him or hate him, he certainly knows how to keep shareholders happy.


    Find more about this episode on Instagram via @processthepodcast

    Subscribe to Process! We're a baby podcast and we need all the love that we can get!


    See you next Tuesday x

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    ]]>     4304 no     From Scratch: Fashion visionary Hedi Slimane Part 1 Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 06 Aug 2025 06:24:18 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices A limited-edition winter series from Process.

    A new co-host. A new format.

    One creative icon at a time.


    Welcome to Part One of From Scratch: Hedi Slimane.

    This conversation delves into the life and career of Hedi Slimane, a pivotal figure in the fashion industry known for his transformative impact on menswear and luxury fashion. Hosts Arielle Thomas and Elena Cameron discuss his early influences, rise to fame, and the controversies surrounding his work, particularly regarding body image and creative control.


    The hosts explore his artistic vision, particularly his use of black and white photography, and the commercial success he achieved at Dior and Celine. The conversation also touches on his legal battles and the lasting legacy he is likely to leave in the fashion world.


    Slimane's work has had a significant cultural impact, influencing celebrity fashion. He faced criticism for promoting unhealthy body standards in fashion. His transition to Celine marked a new chapter in his career, focusing on creative control. Slimane's black and white photography reflects his artistic vision and style. He achieved remarkable commercial success, tripling sales at Saint Laurent.


    Chapters:

    00:00 Introduction to Hedi Slimane

    02:47 Hedi's Early Life and Influences

    05:58 Career Beginnings and Rise in Fashion

    08:56 Revolutionising Menswear at Dior

    11:53 Cultural Impact and Celebrity Influence

    14:57 Controversies and Body Image Issues

    18:02 Transition to Celine and Creative Control

    21:04 Black and White Photography and Artistic Vision

    24:08 The Business of Fashion and Commercial Success

    26:56 Legal Battles and Intellectual Property

    30:03 Legacy and Future of Hedi Slimane


    Learn more at Process the Podcast on instagram

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    ]]>     3852 no     Fashion, Values & Global Growth: The Del Rainbow Approach with Bianca Gregg Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 04 Aug 2025 05:27:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process, Arielle Thomas speaks with Bianca Gregg, founder of Del Rainbow, about building a global fashion consultancy grounded in purpose and connection.

    Bianca shares how she grew Del Rainbow from the ground up, what most people misunderstand about retail partnerships, and why strong relationships, clear values, and long-term thinking matter more than ever in fashion.

    Whether you're building a brand, working in fashion, or navigating growth, this episode offers sharp insights on strategy, sustainability, and staying true to your vision.

    You’ll hear about:

    - What it really means to build a purpose-driven brand
    - The evolution of Del Rainbow and the services behind the name
    - Navigating retail partnerships with intention and strategy
    - Why sustainability is an ongoing journey - not a marketing tactic
    - How to lead with authenticity, even in a global industry
    - What makes Australian fashion brands stand out internationally

    If you’re a creative founder, brand strategist, or fashion industry leader, this episode is filled with honest insights you won’t want to miss.

    Connect with Bianca Gregg & Del Rainbow

    Website: https://delrainbow.com

    Instagram: @delrainbow

    Find Bianca: @biancalouu

    Follow Process

    Instagram: @processthepodcast

    Follow Arielle: @arielle.thomas

    TikTok: @processthepodcast

    Subscribe wherever you get your podcasts!

    Sign up to the Cinema Thom newsletter at cinemathom.com

    Thanks for watching! Like, comment and subscribe for more straightforward conversations with creative leaders.

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    ]]>     4717 no     From Scratch: Inside Sofia Coppola’s Influence on Cinema & Culture Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 31 Jul 2025 01:33:34 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices To celebrate 100 episodes of Process, meet From Scratch - a limited-edition winter series hosted by Arielle Thomas of Process the Podcast and Elena Cameron of Adorer House.

    Each episode explores the creative legacy of one iconic cultural figure.

    In this two-part deep dive, Arielle and Elena unpack the influence of Sofia Coppola - the visionary director behind The Virgin Suicides, Lost in Translation, and Marie Antoinette, among others. They explore how her work transformed modern cinematic storytelling, reshaped the portrayal of girlhood, and inspired filmmakers, fashion designers and creatives across disciplines.

    Together they dissect Coppola’s distinctive style - from her curated soundtracks and minimal dialogue to dreamy visuals and intimate personal narratives - and reveal its ripple effects on Marc Jacobs’ campaigns, fashion in film, Tumblr-era aesthetics, and even the TikTok presence of Sofia’s daughter, Romy Mars.

    If you’re fascinated by art direction, mood-driven storytelling, world-building, or the delicate dance between beauty and substance, this episode is made for you.

    What you’ll hear:

    - The meaning of “beautiful cages” in Coppola’s films
    - How she reshaped the female gaze and cinematic softness
    - Girlhood, grief, loneliness and the longing to belong
    - Music as emotional storytelling
    - Fashion in film, Marc Jacobs, and moodboard culture
    - Navigating creative limitations and self-expression
    - Art as a way through identity and grief
    - Why Sofia Coppola still matters - and always will

    Follow Process

    Instagram: @processthepodcast
    TikTok: @processthepodcast
    Arielle: @arielle.thomas
    Elena: @elena__cameron

    Subscribe wherever you get your podcasts!

    Sign up for Process' new newsletter at cinemathom.com for exclusive behind-the-scenes access to From Scratch, guest episodes and SO much more!

    Thanks for listening - and happy 100 ✨

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    ]]>     6222 no     Emma Lewisham on her 100-Year Vision Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 22 Jul 2025 07:04:49 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process, Arielle sits down with Emma Lewisham, the founder behind the skincare brand known for science-led formulations, circular design and that unmistakable violet hue.


    Emma shares what it really took to build a global beauty brand from scratch. Not just the wins, but the mindset shifts, the sacrifices, and the moments of doubt along the way. From leaving her corporate career to challenging an entire industry, this is a conversation about staying true to your vision, leading with purpose, and redefining what success actually looks like.


    This one’s for anyone navigating big pivots, building something with longevity, or questioning the sacrifices it takes to get there.



    In this episode, we explore:

    • Emma’s shift from executive leadership to building a skincare brand rooted in science and sustainability
    • Why true innovation means pushing the industry to evolve, not just following trends
    • How sustainability shapes every decision and process within the business
    • The emotional labour and resilience involved in building a brand with integrity
    • The impact of strategic partnerships, like the one with Mecca, in growing a global beauty brand
    • Rethinking success to embrace both personal fulfilment and a lasting legacy


    Emma shares why a 100-year vision guides her, why integrity is non-negotiable, and how leaning into discomfort drives real growth and change.



    Find the guest here

    Website: emmalewisham.com

    Instagram: @emmalewisham

    TikTok: @emmalewisham



    Follow Process

    Instagram: @processthepodcast

    Follow Arielle: @arielle.thomas

    TikTok: @processthepodcast


    Subscribe wherever you get your podcasts.


    Sign up to Process' new newsletter over at cinemathom.com, for a better look behind-the-scenes of this episode (aka Emma Lewisham’s AM routine) and SO much more! You’ll go in the draw to WIN a $540 skincare bundle, courtesy of the Emma Lewisham team. *Giveaway runs Wednesday 23rd July to midnight Tuesday 29th July, 2025.



    This episode is powered by Remy

    Let your energy match your ambition.

    Sign up at remywellness.com.au for 10% off your first order.


    Thanks for listening! We’d love to hear your favourite moment from this episode. Head over to socials and let us know. See you in a fortnight with a new From Scratch icon x

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    ]]>     5914 no     Lessons from 100 Episodes: Going All In Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 08 Jul 2025 08:40:27 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Turns out showing up 100 times teaches you a thing or two.


    In this Petit ep, Arielle reflects on what it’s taken to stick with Process this long: the good, the gritty and the parts no one really talks about. It’s a look behind the scenes of building a podcast and creative practice from scratch.


    She shares the big lessons that have surfaced along the way: the power of just showing up, what it really takes to back yourself and why creative work often means choosing the uncomfortable option. There’s insight into growing a self-funded show, staying consistent as a creator and making space for a creative life even when it’s messy.


    There’s also real talk on sponsorships, burnout, loneliness and letting go of the pressure to be perfect. If you're navigating creative burnout, trying to build something slowly or figuring it out as you go, this one's for you.


    No neat little bow. Just an honest look at the process behind Process.


    In this episode:

    • What 100 episodes actually teaches you
    • The tension between discipline and sacrifice
    • Navigating loneliness, perfectionism and creative burnout
    • The slow path to sponsorship and sustainability
    • Letting go of control, asking for help and going all in


    Arielle shares the lessons and pivots that shaped her, and the mindset shifts that made all the difference.


    Follow Process

    Instagram: @processthepodcast

    Follow Arielle: @ariellethomas

    TikTok: @processthepodcast

    Subscribe wherever you get your podcasts!

    Sign up to the Cinema Thom newsletter at cinemathom.com


    This episode is powered by Remy

    Let your energy match your ambition.

    Sign up at remywellness.com.au for 10% off your first order.


    Thanks for being part of the ride! See you next Tuesday... we’re back with a new icon for the From Scratch series. x

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    ]]>     2972 no     From Scratch: Sofia Coppola Part 2 Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 01 Jul 2025 08:20:33 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices A limited-edition winter series from Process.

    A new co-host. A new format.

    One creative icon at a time.


    In this conversation, we return to the world of Sofia Coppola.

    We talk about the softness and restraint in her work, and how it holds space for themes like identity, isolation, beauty, and control. The idea of beautiful cages becomes a way to understand the emotional and visual language she returns to again and again.

    We look at what it means to tell personal stories inside a commercial system, and how the female experience is often shaped through subtlety and limitation. There’s reflection on childhood, aesthetics, remakes, and the kind of artistry that doesn’t try to be loud to be clear.

    This episode isn’t about conclusions. It’s about sitting with the work, and what it brings up — as creatives, as women, and as people trying to make honest things.


    Chapters

    00:00 Exploring Sofia Coppola's Influence

    03:02 The Concept of Beautiful Cages

    05:52 Creative Women and Societal Expectations

    08:29 Cages of Identity and Relationships

    11:27 Sofia's Evolving Artistic Journey

    14:39 The Search for Authenticity in Art

    17:31 World Building and Storytelling Techniques

    20:24 The Impact of Personal Experiences on Creativity

    23:11 Navigating the Challenges of Remakes

    26:16 The Role of Female Experience in Storytelling

    29:13 The Complexity of Toxic Relationships

    32:04 The Artistic Process and Learning from Others

    35:12 The Influence of Childhood on Artistic Expression

    38:05 The Intersection of Commerce and Creativity

    41:17 Reflections on Personal and Professional Growth

    44:06 The Balance of Vulnerability and Artistry

    47:05 The Future of Sofia Coppola's Work

    50:08 The Legacy of Sofia Coppola's Aesthetic

    52:52 Conclusion and Future Conversations


    Learn more at @processthepodcast

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    ]]>     3725 no     From Scratch: Sofia Coppola Part 1 Learn more about your ad choices. Visit megaphone.fm/adchoices Thu, 19 Jun 2025 08:00:29 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Introducing From Scratch


    A limited-edition winter series from Process.

    A new co-host. A new format.

    One creative icon at a time.


    We’re diving deeper than the mood boards, exploring world-class creatives whose work is actively shaping commercial creativity today.

    Come in from the cold and settle into thoughtful conversation and fresh perspective — with Arielle Thomas of Process the Podcast and Elena Cameron of Adorer House.


    Learn more at @processthepodcast 

    Hosted on Acast. See acast.com/privacy for more information.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     4126 no     Risks, Realness & Ready-to-Wear: Inside Liv Koennecke's World Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 03 Jun 2025 06:09:39 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process, we sit down with Liv Koennecke, the creative force behind Maison Essentiele — a cult sleepwear label turned ready-to-wear brand that’s redefining luxury on its own terms.


    Liv shares the pivotal moments that shaped her journey, from launching with a singular vision for elevated sleepwear to confidently pivoting into fashion-forward, everyday pieces. We explore what it really means to be a small brand in a saturated industry — and why that’s often a superpower.


    This episode is a deep dive into:

    • The power of authenticity and creative intuition
    • Navigating imposter syndrome and decision fatigue as a founder
    • Building a strong internal culture and growing a values-driven team
    • Product drops, storytelling, and staying visible in a fast-moving digital world
    • The nuances of the Australian fashion scene and where Maison Essentiele fits in


    Liv speaks candidly about the pressures of being a founder, the importance of community, and the strategy behind collaborations, gifting, and customer connection.

    Whether you're building a brand, working in fashion, or navigating your own pivot — this episode is full of grounded insights and honest reflections.


    Find Maison Essentiele online here.

    Find Maison Essentiele on Instagram here.

    Find Maison Essentiele on Tik Tok here.


    Find Liv on Instagram here.

    Follow Liv's journey on Tik Tok here.


    Follow us at Process the Podcast on Instagram here.

    Subscribe to Process the Podcast and make sure you don't miss our next announcements!


    This episode is sponsored by Remy Wellness. Leave brain fog behind and never miss a workout again!


    See you next Tuesday x


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    ]]>     4364 no     Inspiring the Makers: The Rise of Trending DIY as Therapy and Art Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 20 May 2025 04:45:46 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode Arielle sits down with Geneva Vanderzeil, the DIY and craft entrepreneur. They explore Gen's journey as a DIY enthusiast who transitioned from a career in town planning to becoming a prominent figure in the DIY and crafting community. They discuss the roots of this passion, the therapeutic benefits of crafting, and the evolution of craft content. The conversation highlights the importance of sustainability, creativity, and the joy of repurposing materials, while also addressing the challenges and rewards of balancing organic and sponsored content in the DIY space. The girls explore the importance of embracing creativity, navigating trends in the crafting world, and building a supportive team. They discuss the significance of building a community and engaging with the audience authentically. The journey of writing a book is shared, highlighting the challenges and rewards of the creative process. The speakers emphasise the need for authenticity in content creation and the importance of embracing creativity while overcoming judgment from others. They also touch on the empowerment that comes from DIY and crafting, encouraging listeners to pursue their passions without fear of criticism.


    Join us over on socials to watch our craft journey unfold this week on the Process Instagram here.

    Check our Geneva's socials! Instagram here and her Tik Tok here.

    Visit Geneva's DIY School here.


    If you loved this episode, leave us a review and subscribe to the channel!

    We have so much in store for Process in the coming months,

    See you next Tuesday! x

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    ]]>     5133 no     Petit: One step back, two steps forward Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 14 May 2025 07:48:24 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode I'm spilling the tea, and some of our biggest news since going all in on the podcast. We're making these changes because the team is evolving and we need to take a quality over quantity approach. While the Cinema Thom side of our business grows, we're reaching new highs and international clients. We've got big plans for Remy too and need to give the gummy brand the right moment in the light.


    What is that change? Well you'll just have to listen to the episode.


    Join us over on socials!

    Follow Process the Podcast on Instagram here.

    Follow Process on Tik Tok here.

    Subscribe to the podcast :)


    See you next week! x

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    ]]>     1431 no     The global fashion stage with Del Rainbow's Bianca Gregg Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 06 May 2025 06:49:11 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Bianca Gregg, founder of Del Rainbow, shares her journey from aspiring lawyer to leading a global sales consultancy and brand development agency. Our chat went for hours, but her hero's are connectivity, authenticity, and passion in building successful brands.


    Bianca discusses the evolution of Del Rainbow, its service offerings, and the unique qualities of Australian brands in the global market. The conversation highlights the significance of community and purpose in brand development, as well as the challenges and rewards of working in the retail industry. I


    We dive into Bianca's essential elements for successful business partnerships, emphasising the importance of people, purpose, and product.

    They discuss the evolving landscape of the fashion industry, the impact of global challenges, and the necessity of curiosity and adaptability in business strategies.


    Sustainability is highlighted as an ongoing journey rather than a quick fix, with a focus on genuine efforts to make a positive impact.

    They discuss the misconceptions surrounding retail partnerships, highlighting that success is not guaranteed upon securing a deal but requires ongoing effort and strategy.


    The conversation also touches on the significance of building strong relationships with brands, navigating market dynamics, and the personal development necessary for long-term success. Bianca also shares her admiration for brands that embody these values and stresses the need for emerging designers to have a clear vision for their future.


    If you loved this episode leave us a review or subscribe to the show! We need all the love we can get as a baby podcast.

    To learn more about Del Rainbow, you can find them online here via there website.

    Find Del Rainbow on Instagram here.


    Find your host Arielle Thomas on Instagram here.

    Find Process the Podcast on Instagram here.


    See you next week! x

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    ]]>     6076 no     Decades at the Top: Kirstie Clements on Creativity, Longevity, and Global Icons Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 29 Apr 2025 10:01:21 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Big thank you to the partner of today's episode, Saint Valentine. Visit Saint Valentine online and spoil Mum this Mother's Day!


    In this engaging conversation, Kirstie Clements, the former editor-in-chief of Vogue Australia, shares her journey through the fashion industry, her experiences working with iconic figures like Karl Lagerfeld, and the challenges of magazine publishing.


    She discusses the importance of collaboration, the need to connect with readers, and her reinvention after leaving Vogue. Clements emphasises the balance between creativity and commerce in the fashion world, offering insights into her editorial vision and the creative process behind magazine production. In this conversation, Kirstie explore themes of self-discovery, creativity, and the challenges of navigating change in both personal and professional realms. They discuss the importance of finding happiness in one's work, the journey of embracing new opportunities, and the significance of authenticity in creative endeavours. The pair touch on the realities of freelancing, the pressures of the modern creative landscape, and the need for nurturing the next generation of creatives.


    Ultimately, the speakers emphasise the value of listening to oneself and the power of writing as a means of connection and expression along with the pressures faced by women today and the idea that it's never too late to pursue one's passions.


    Find Kirstie on Instagram here.

    Find us on Process the Podcast on IG here.

    Find your host Arielle Thomas on IG here.


    If you loved this episode, please subscribe to the show and leave us a review!

    See you next Tuesday x

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    ]]>     4828 no     Building Integrity in the Creative Industry with Art Box Black's Jane Robinson Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 22 Apr 2025 05:14:10 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Fill out our ACast Survey here: http://bit.ly/processthepodcast-survey


    In this conversation, Jane discusses the inception of Art Box Black, her journey in the photography industry, and the importance of creating opportunities for women photographers. She emphasises the need for transparency and integrity in business practices, the challenges of pitching to clients, and the significance of nurturing new talent.


    The discussion touches on the evolving landscape of the photography industry and the importance of maintaining high standards for creatives. Arielle and Jane delve into the complexities of managing creative talent in the photography industry, discussing the balance between commercial work and personal fulfilment, the importance of strategic planning, and the challenges of cash flow in small businesses.


    They explore the impact of AI on the creative landscape, including its potential to disrupt traditional roles and the ethical considerations surrounding its use. The discussion highlights the evolving dynamics of video production and the necessity for effective organisation and communication in a rapidly changing industry. Arielle & Jane explore the transition from photographer to director, the significance of authenticity in creative work, and the challenges of balancing personal and commercial projects.


    The discussion also highlights initiatives aimed at supporting underrepresented groups in photography, including scholarships for Indigenous photographers. Overall, we drive home the need for passion, intent, and authenticity in creative endeavours.


    Check out the Art Box Black website here.

    Find them on Instagram here.

    Find your host Arielle Thomas on Instagram here.

    Follow Process on Instagram here.


    Learn more about our Remy Rhythm Energy Gummies here!

    See you next Tuesday x

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    ]]>     5542 no     Petit: Imagine what you could do in a year?! Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 15 Apr 2025 05:25:11 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process the Podcast, Arielle Thomas delves into the importance of consistency in achieving personal and professional goals. She discusses how repetition can feel dull but is essential for growth and success. Arielle emphasises the need to overcome the myth of motivation, advocating for discipline and the establishment of habits that align with one's desired identity.


    She shares personal anecdotes and practical strategies for building consistency, highlighting that mastery often lies in the mundane and repetitive tasks that lead to long-term success. Spoiler alert, it takes work.


    If you loved this episode, follow us on socials, send this to a friend or leave a review! As a baby podcast putting in the work, we need all the love we can get.

    Follow Process on Instagram here.

    Follow your host, Arielle Thomas on Instagram here.


    See you next Tuesday! xx


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    ]]>     2811 no     From Dirt to Dye: How Citizens of Humanity Is Reinventing Denim Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 08 Apr 2025 02:37:53 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process, Arielle sits down with the creative director of Citizens of Humanity, Marianne McDonald to explore how one of fashion’s most iconic denim houses is rewriting the rules — from growing their own cotton to partnering with French biotech pioneers Pili to eliminate petroleum from their dyes.


    She shares the creative thinking and relentless innovation it takes to lead a global brand while staying true to craftsmanship, sustainability, and style. From early influences and career pivots to building creative teams and spotting cultural shifts, this is a deep dive into the real work behind fashion that lasts — emotionally, ethically, and aesthetically.


    We also unpack the evolution of fashion cycles, the surprising role of PowerPoint in creative direction, and why understanding your customer’s identity is more crucial than ever.

    Whether you're building a brand, designing your dream job, or just curious about what’s really happening behind the seams of fashion — this one’s for you.


    🧵 Key Takeaways:

    • Citizens of Humanity is growing its own cotton and removing petroleum from dyes through a partnership with French biotech company Pili.
    • Creative direction blends intuition, storytelling, and strategic vision — for both men’s and women’s collections.
    • Authenticity and sustainability aren’t marketing tools; they’re fundamental to survival in fashion today.
    • Fashion mirrors societal change — from economic shifts to cultural mood swings.
    • Trends may be cyclical, but meaningful design starts with deeply understanding your customer.
    • Building a brand takes experimentation, collaboration, and patience.
    • Creativity in teams thrives on trust, not just direction.


    Big thank you to The New Trend for brining this podcast together for us!

    Find Marianne on Instagram here.

    Find Citizens of Humanity on Instagram here.

    Head to The New Trend to shop the Eco Indigo range here.


    Find your host, Arielle Thomas on Instagram here.

    Find Process the Podcast on Instagram here.


    If you loved this episode, please subscribe to the show, we're still a baby podcast over here and need all the love that we can get!


    See you next Tuesday x

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    ]]>     2514 no     Built from the Inside Out: How The Lofft Agency Paved the Way for Roame Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 01 Apr 2025 06:13:17 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, the speakers explore the dynamics of the fashion industry, focusing on branding, marketing, and consumer behaviour. They discuss the evolution of the Lofft Agency and the inception of Roame, highlighting the importance of clarity, energy, and storytelling in building successful brands.


    The conversation delves into the challenges of navigating trends, understanding market expectations, and the significance of curation in a competitive landscape.

    Insights from successful brands illustrate the necessity of having a clear vision and adapting to the ever-changing fashion environment.


    In this conversation, the girls delve into the journey of building a fashion brand, Roame, focusing on the essence of resort wear, the importance of storytelling through prints, and the strategic decisions behind pricing and market positioning. They discuss the challenges of navigating economic fluctuations, particularly in relation to the Australian dollar, and the excitement of expanding into the U.S. market. The conversation highlights the balance between creativity and data-driven decisions in the design process, emphasising the importance of brand awareness and customer engagement.


    They discuss the importance of learning from mistakes, effective communication, and the surprises encountered in their fashion journey.


    Find Roame online here.

    Find Roame on Instagram here.

    Find the Lofft Agency here.

    Find Process the Podcast on Instagram here.

    Find your host Arielle Thomas on Instagram here.


    If you loved this episode, please leave us a review or share it with a creative friend.

    See you next Tuesday!

    x

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    ]]>     5679 no     [Replay] Petit: Ambitious but Exhausted? Meet Remy Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 25 Mar 2025 06:36:57 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Arielle Thomas shares her journey of creativity, energy management, and the development of her new product, Remy Gummies.

    She discusses the challenges of maintaining energy levels while pursuing ambitious goals and how she identified a gap in the market for a gentle energy supplement.

    Through experimentation and collaboration, Arielle created a product that is vegan, sugar-free, and designed to help individuals maintain their energy throughout the day.

    The episode highlights the importance of perseverance, personal growth, and the entrepreneurial spirit.


    So much hard work has gone into this brand, and we can't wait to share it with you!

    Follow Remy Wellness on Instagram here.

    Follow Process the Podcast on Instagram here.

    Follow your host, Arielle Thomas on Instagram here.


    See you next Tuesday!

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    ]]>     2111 no     What I Wish I Knew: Bree Johnson on Scaling Frank Body & Willow & Blake Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 23 Mar 2025 00:19:22 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Arielle Thomas sits down with Bree Johnson, Co-Founder of Frank Body and Managing Director of Willow & Blake, to discuss the journey of building two powerhouse brands.


    Bree shares the marketing strategies that turned a niche skincare idea into a global beauty phenomenon, the role of community-driven branding, and how creative storytelling has been at the heart of their success.

    She also dives into the realities of scaling a creative agency, from hiring and team dynamics to fostering a culture of innovation and personal branding. Bree opens up about the challenges of rebranding, staying ahead in a competitive market, and the mindset shifts required for sustainable growth.


    Beyond business, Bree reflects on balancing entrepreneurship with personal life, particularly as she prepares for motherhood, and the importance of financial independence, mentorship, and building a strong leadership team. She also shares insights into expanding into retail and global markets, the power of networking for female founders, and Willow & Blake’s initiatives to support the next generation of creative entrepreneurs.


    This episode is packed with practical advice for anyone navigating the worlds of beauty, branding, and business growth—don’t miss it!


    Find Willow and Blake online here.

    Find Frank Body on Instagram here.

    Find Bree Johnson on LinkedIn here.


    Find Process the Podcast on Instagram here.

    Find your host, Arielle on Instagram here.

    Leave a review, share with a friend or subscribe to Process!


    See you next week! x


    --- Keywords---

    Willow & Blake, Frank Body, branding, marketing, entrepreneurship, creative agency, consumer engagement, personal branding, team dynamics, rebranding, parenthood, business growth, hiring strategies, mentorship, board roles, retail expansion, global markets, brand building, creativity, female entrepreneurs.

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    ]]>     5292 no     Building a Timeless Brand in a Trend-Driven World with Alice McMullin Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 16 Mar 2025 02:00:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Alice McMullin discusses the evolution of her furniture brand, McMullin, navigating changes in consumer behaviour and the importance of intuition in design.


    She shares her journey from selling Icelandic sheepskins to creating a successful furniture line, emphasising the influence of personal experiences and family on her design aesthetic. The conversation also delves into the collaborative nature of her work, the dynamics of her team, and the significance of maintaining a unique brand identity in a competitive market. Alice also discusses her journey in the design and furniture industry, emphasising the importance of organic collaborations, community engagement, and sustainability.


    She reflects on her childhood influences, the significance of following one's intuition in business, and the cultural aesthetics that shape her work. Alice also shares insights on the challenges of entrepreneurship and the personal growth that comes from overcoming obstacles.


    Find McMullin's latest collection Studio 80 here.

    Find McMullin on Instagram here.


    This episode was powered by Remy! Sign up to the waitlist here!

    Follow Remy on Instagram here.


    If you loved this episode, we'd love you to let us know! Leave a review on your Apple or Spotify Podcast Player.

    Find Process on Instagram here.

    Find us on Tik Tok here.

    Find your host Arielle Thomas here.


    See you next Sunday! xx

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    ]]>     4082 no     How Creatives Can Play in the Startup World with Elli Hanson Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 04 Mar 2025 06:36:45 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Arielle sits down with her friend and partner at venture capital fund Side Stage to explore the intricacies of venture capital, particularly focusing on how they do things at Side Stage. a pre-seed and seed fund in Australia. They discuss the importance of founder support, the dynamics of venture capital, and the various types of capital available to entrepreneurs. The conversation highlights the unique challenges and opportunities within the Australian startup ecosystem, emphasising the need for founders to understand their own goals and the incentives of potential investors. In this conversation, Elli discusses the evolving landscape of venture capital investment in Australian consumer brands, highlighting a growing willingness among VCs to invest in sectors beyond traditional B2B SaaS.


    The discussion also touches on the significance of knowledge sharing and community support for founders, particularly women, in navigating the complexities of startup funding and market positioning.


    A little different from our usual focus here on Process the Podcast, but as Arielle tackles conversations to level up her thinking - you best believe she's taking you with her.


    To learn more about Side Stage Ventures, find them on Linked In here.

    Find Elli Hanson on Linked In here.


    Find Process the Podcast on Instagram here.

    Find your host Arielle Thomas on Instagram here.


    Hit that subscribe button and don't miss an episode.

    See you next Sunday!

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    ]]>     3263 no     How Zara Wong Built the #1 Style Substack & Redefined Fashion Journalism Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 16 Feb 2025 04:25:04 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process, Arielle sits down with Zara Wong—former Vogue editor, brand consultant, and the powerhouse behind Screenshot List, Australia's #1 fashion and style Substack. Zara has shaped the industry from the inside out, working at prestigious brands like Vogue, Mecca, and Aje before carving out her own lane in digital publishing.


    We discuss her evolution from aspiring magazine editor to leading one of Australia’s most influential fashion newsletters, how she’s redefining style journalism in the Substack era, and why curation is more powerful than ever in a world oversaturated with content.


    Zara shares insights on:

    • The transition from legacy fashion media to digital-first storytelling
    • How Screenshot List became the go-to Substack for stylish, informed women
    • The power of niche content and why authenticity wins in brand collaborations
    • The shifting role of editors, curators, and consultants in today’s fashion landscape
    • How brands can cut through the noise with clear messaging and strategy


    If you’re curious about the future of fashion media, personal style, and the rise of newsletters as a major platform, this conversation is for you.

    🎧 Listen now and subscribe to Process for more deep dives into creative careers.


    Zara's fav's to check out!


    Find Screenshot this on Substack here.

    Find Zara Wong on Instagram here.


    Find us at Process on Instagram here.

    Find your host, Arielle on Instagram here.

    Find her new business Remy on Instagram here.


    See you next Sunday! x

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    ]]>     4912 no     How Maison Balzac Turns Childhood Memories into Luxury Must-Haves Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 09 Feb 2025 05:45:52 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Elise Pioch Balzac of Maison Balzac shares their journey from a childhood fascination with fashion and storytelling to a successful career in the luxury fashion industry, including their time at Hermès. She discusses the importance of creativity, cultural differences in fashion, and the challenges of adapting to a new life in Australia. Elise also highlights the significance of scent and memory in their brand, Maison Balzac, and how personal experiences shape their design philosophy.


    Arielle & Elise start at the beginning of her 12-year journey entering into the world of perfumery and candle making, detailing the challenges and triumphs of finding the right partners, learning the craft, and expanding their product line. They emphasise the importance of collaboration, understanding pricing, and the role of numbers in managing a successful business. The discussion also touches on the creative process behind product development and the significance of building a strong team. In this conversation, the speaker shares insights into her creative process, the challenges of entrepreneurship, and the importance of authenticity in building a brand.


    They discuss the intricate art of glassblowing, the significance of personal stories in design, and the values that guide their business decisions. The speaker emphasises the need for kindness in business and reflects on their journey, including the ups and downs of managing a growing team. Ultimately, they highlight the joy of creativity and the continuous flow of ideas that drive their work.


    Find Maison Balzac online here.

    Find them on Instagram here.


    Find your host Arielle on Instagram here.

    Follow Process the Podcast on Instagram here.

    Find our production company Cinema Thom here.


    Join our Process group chats here!

    Project Girlie for all your content creation hype girl needs.

    And the Process Job Board group chat.


    See you next Sunday! x



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    ]]>     5836 no     Petit: How we bring shoots to life ft. Sheila the Label Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 02 Feb 2025 01:21:05 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Arielle Thomas and her junior art director Kiara Cengic discuss the intricate process of producing end-to-end campaign and e-comm content for the swimwear brand, Sheila. From creative direction to e-commerce strategy, she shares insights on the importance of brand identity, the challenges of casting models, and the dynamics of working on set. The conversation also delves into post-production efforts and future projects, highlighting the collaborative nature of the production process and the significance of trust between the creative team and the client. The girls also spill the tea on the upcoming in-house brand Remy, and how listeners can get more involved in the Process community with our upcoming job board!


    Our production partners to bring this job to life were:

    Flat Pack Studios Melbourne

    See 360 Ghost Imagery

    ArtBox Black

    Our episode in 2024 with Hannah Scott Stevenson here.


    This episode mentions:

    Sheila the Label Swimwear

    The Pocket Dispo Lens


    Find Process the Podcast on Instagram here.

    Find Cinema Thom on Instagram here.

    Find your host Arielle Thomas on Instagram here.

    And this episode's co-host Kiara Cengic on Instagram here.


    Sign up for the Cinema Thom newsletter via the website at cinemathom,com


    See you next Sunday! x

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    ]]>     2775 no     Tell Your Story Like a Pro: What Reality TV Producers Know That You Don’t Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 26 Jan 2025 02:46:05 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Maz (Marion) Farrelly discusses her evolution and storytelling expertise in reality TV and its profound impact on society, particularly in how it has changed the way people document their lives. She shares insights into the production of successful television shows, emphasising the importance of audience engagement and the need to create compelling stories. Maz also addresses the challenges of self-doubt and the importance of unique storytelling in a competitive landscape. Throughout the discussion, she provides practical advice on building confidence and celebrating personal achievements, while also highlighting the significance of understanding one's audience.


    This episode changed the way Arielle has written about herself and her work at Cinema Thom, we hope you love it too!


    To learn more about Maz, find her here on LinkedIn.

    Find Process the Podcast on Instagram here.

    Find your host, Arielle Thomas on Instagram here.


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    ]]>     2833 no     Petit: This ONE trait is holding me back Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 19 Jan 2025 02:09:18 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this deeply personal episode, Arielle Thomas shares her journey of vulnerability, mental health struggles, and the impact of sentimentality on her relationships. She discusses the importance of letting go of toxic connections, embracing change, and building new, meaningful relationships. Through her experiences, she emphasises the need for self-awareness and the courage to prioritise one's well-being while navigating the complexities of emotional health and creativity. This episode is an extension of our last personal episode 'Nothing Changes, If Nothing Changes' and identifies characteristics we love about ourselves, but may be holding us back.


    Trigger warning: Please note, that this episode discusses mental health and may contain themes that could be distressing to some listeners. 


    If you loved this episode and want to continue hearing from Process guests and Arielle, hit that subscribe button, or share with a friend!

    Follow your host, Arielle Thomas on Instagram here.

    Follow us at Process on Instagram here.

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    ]]>     1922 no     Gen Day Spills The #1 Thing Brands Look for in Influencers (And How to Deliver It) Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 12 Jan 2025 01:14:27 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, entrepreneur Genevieve Day discusses her journey in establishing Day Management, the evolution of influencer marketing, and the challenges of balancing motherhood with her career. She shares insights on personal validation through accolades, the process of writing her book, and the importance of building a supportive team. Gen also reflects on the dynamics of business partnerships and the distinction between commercial and high-end clients, while navigating the complexities of self-promotion in the industry. We discuss the complexities of personal branding, the challenges of balancing work and family life, and the realities of promoting her book. She emphasises the importance of unique selling points in influencer marketing and shares insights into the evolving trends within the industry. The conversation also touches on high-stakes deals in talent management and the need for agility in a fast-paced digital landscape. We chat about value-based pricing, building trust with new talent, and the importance of networking. She emphasizes the need for organic content and the challenges of payment terms in the industry. The discussion also covers the balance between personal and professional identity, the significance of content pillars, and the choice of sharing personal life on social media.


    If you loved this episode, and want to hear more about the Juggle, order it online here.

    Find Gen on Instagram here.

    Find Day Management on Instagram here.

    Find us at Process the Podcast on Instagram here.

    Find your host Arielle on Instagram here.


    See you next Sunday! x


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    ]]>     4991 no     Fuel Your Creativity: Two Raw Sisters on Healing and Thriving Through Food Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 04 Jan 2025 21:56:48 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, we bring in the New Year with some inspiration around fuel for our bodies. Arielle interviews Rosa and Margot, the Two Raw Sisters, who share their personal journeys of healing through food. They discuss their struggles with eating disorders and chronic fatigue and how they transformed their lives by embracing whole, unprocessed ingredients. The sisters emphasise the importance of community, authenticity, and genuine connections in their business, which has grown from humble beginnings to a successful brand with cookbooks, workshops, and a strong online presence. Their philosophy centres around making food enjoyable and accessible, encouraging listeners to prioritise their health and well-being. The girls reflect on the face-to-face interactions in building relationships and the pillars of the Two Raw Sisters brand, including their app, cookbooks, and social media presence. Rosa shares the importance of creative recipe development, foundational eating for energy, and practical meal planning. The discussion also covers smart snacking, the philosophy of healthy eating, and how to prioritise food daily.


    The girls have a huge wealth of resources for us in this episode!

    - Download the Two Raw Sisters App on App Store or Google Play

    - Redeem code PROCESS at the paywall for 1 month free!


    Find the girls on Instagram here.

    Head to their website and grab a few free recipes!

    Purchase some of their incredible cookbooks here.


    Find Process the Podcast on Instagram here.

    Find your host Arielle Thomas on Instagram here.


    Subscribe to Process to make sure you don't miss an episode!

    See you next Sunday xx



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    ]]>     2918 no     The Rise of Portfolio Careers: Embracing Diversity with a New Career Perspective Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 29 Dec 2024 06:53:33 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Arielle Thomas and Anna Mackenzie explore the concept of career frameworks, contrasting the 'architect' approach with the 'archaeologist' mindset. They discuss the significance of portfolio careers, the shame associated with diverse career paths, especially as creatives, and the importance of embracing a multifaceted professional identity. Anna shares her journey of committing to writing and the transformative power of habits over rigid goals. The discussion also delves into managing capacity and client work in a portfolio career, emphasising the need for flexibility and self-expression. In this conversation, Arielle Thomas discusses the intricacies of managing time and billable hours in her business, highlighting the importance of tracking tasks to understand capacity. Anna and Arielle reflect on the significance of gut instincts in decision-making, especially when balancing opportunities and focus on business growth. Arielle shares her journey of going all in with her podcast, nods to Anna's newfound power of writing, building a personal brand, and the challenges of authenticity and vulnerability in personal branding. She addresses misconceptions about portfolio careers and the evolving nature of work in the modern landscape.


    It is a super inspiring episode for our Process audience and one that has helped our team while we each navigate creative careers.


    Follow Anna on Substack here.

    Find Anna on Instagram here.

    Find your host Arielle on Instagram here.

    Follow us at Process on Instagram here.


    Please hit that subscribe button, and leave us a review! We need all the love we can get while we grow this small and independent podcast.

    See you next Sunday.

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    ]]>     4492 no     Petit: Nothing changes if nothing changes Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 22 Dec 2024 03:24:16 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process the Podcast, host Arielle Thomas reflects on her journey throughout 2024, discussing personal growth, the challenges and all the changes. She emphasises the importance of self-awareness, building a supportive team, and maintaining a healthy lifestyle. Arielle shares her aspirations for 2025, including enhancing her relationships, staying informed about global economics, and positioning herself as a trusted figure in the industry. The episode concludes with a call to action for listeners to consider their goals and the changes needed to achieve them.


    In this episode, Arielle mentions books:

    Steven Bartlett's 33 Laws of Business and Life


    If you loved this episode, please share it with a friend and subscribe so you don't miss an episode.

    Find your host Arielle Thomas on Instagram here.

    Find Process the Podcast on Instagram here.


    See you next Sunday!


    Don't mind this little bunch of keywords being placed here to help our SEO ;)

    Arielle Thomas, Process the Podcast, personal growth, Australian fashion industry, podcasting, team building, health, self-awareness, Cinema Thom, 2025 goals.


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    ]]>     2671 no     Become Fully Booked: Olivia Bossert’s Photography Success Blueprint Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 15 Dec 2024 01:17:46 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, viral photographer and educator Olivia Bossert shares her photography journey, emphasising the importance of self-education and passion. She discusses the art of pitching and networking, highlighting strategies for maintaining client relationships and the significance of regular updates. The conversation also covers the importance of creating and presenting work, understanding the pitching calendar, and the concept of reverse engineering projects to align with desired brands. Finally, Olivia provides insights into estimates and setting rates, stressing the need for clear communication with clients. Arielle shares her experiences balancing her film career with her passion for teaching, highlighting both challenges and rewards. Olivia also talks about her current transformation in her work, the challenges of expanding her reach globally, and the importance of maintaining client relationships during transitions. Finally, she offers valuable tips for effective pitching and outlines her educational offerings for aspiring photographers.


    Olivia shares so much on her website here.

    Sign up for Olivia's template to calculate your pricing here.

    Find Olivia's education Instagram here.

    Find her fashion photography Instagram here.


    Find your host Arielle Thomas on Instagram here.

    Find Process the Podcast on Instagram here.


    See you next Sunday! x

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    ]]>     3466 no     Growth and Grit: Lessons in longevity with Anna Quan Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 08 Dec 2024 03:47:21 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Meet Anna Hoang, the woman behind Anna Quan. In this conversation, Anna discusses her unique perspective on life and business, touching on personal choice, self-criticism, and the journey of building her fashion label, Anna Quan. She reflects on the importance of seeing things through one's own lens, the challenges of entrepreneurship, and the significance of resilience and personal growth in the face of adversity. Anna shares insights into the fashion industry, the evolution of her brand, and the lessons learned along the way, emphasising the need for introspection, and the courage to trust oneself in business decisions. and hiring individuals who genuinely care.


    She reflects on her experiences in building a lean team, engaging with customers, and navigating industry opinions, particularly about the significance of Fashion Week for brand credibility. The conversation also touches on the economic impact of fashion the evolving landscape of the industry and what could happen to Australian Fashion Week.


    Find the Anna Quan label here.

    Find Anna Hoang on Instagram here.

    Find your host Arielle Thomas on Instagram here.

    Find Process the Podcast on Instagram here.


    See you next Sunday xx

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    ]]>     4690 no     Burning the blueprint with Sara Crampton of The Undone Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 01 Dec 2024 00:35:24 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Sara Crampton (AKA Harper and Harley), discusses the challenges of retail and The Undone. She shares insights on team management, her journey in content creation, and the importance of finding a unique style. Sara emphasises the need for sustainable growth in the fashion industry, the significance of understanding merchandising and data, and her approach to new product development. She also explores the evolving retail models and the shift towards a more content-driven commerce strategy. Sara discusses the evolution of her business model, focusing on the integration of e-commerce and editorial content. She emphasises the importance of trust in brand partnerships and the need for empathy in understanding customer challenges. Sara shares her journey of navigating business difficulties, the shift towards a new affiliate marketing model, and her personal growth as the leader of her business to "save the ship" that is The Undone Store. The conversation highlights the significance of adapting to market changes while maintaining a strong customer connection with all her plans for the next iteration, evolution or whatever you want to call it. We can't wait to explore everything to come for the next chapter of The Undone. We're in awe of Sara and the bravery she's mustered up during Australia's retail recession. Ultimately, nothing changes if nothing changes!


    To follow Sara online, visit her own profile (@Harperandharley) on Instagram here.

    Visit The Undone Store on Instagram here.

    Sign up the their newsletter and watch the new Undone 2.0 unfold here.


    Follow your host Arielle Thomas on Instagram here.

    Follow Process the Podcast on Instagram here!

    Subscribe to Process wherever you get your podcasts, and don't miss an episode.


    See you next Sunday x

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    ]]>     3880 no     Selling your services 101 with Harry Johns Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 24 Nov 2024 01:12:02 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Arielle Thomas interviews Harry Johns, a Director of Sales at Rakuten Advertising. We learn the intricacies of sales, emphasising the importance of timing, building a solid sales process, leveraging networks for referrals, crafting effective emails, and the significance of personalisation in outreach. Arielle and Harry also delve into the art of pitching and building trust with clients while addressing the challenges of navigating rejection in the sales landscape. In this conversation, Harry discusses the importance of handling rejection effectively, the strategies for closing deals, and the significance of personal branding for freelancers. They also explore the impact of AI and automation on the sales industry and share insights on managing workload and capacity. Arielle also outlines the vision for her podcast as a platform for creative professionals.


    All the tools Harry mentions below -

    Widget 1: Skrapp

    Widget 2: Chrome

    Widget 3: Apollo

    and Salesloft.


    Follow Harry on LinkedIn here.

    Follow Process the Podcast on Instagram here.

    Follow your host Arielle on Instagram here.


    See you next Sunday!

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    ]]>     3568 no     Petit: Growth and Gratitude Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 17 Nov 2024 01:30:07 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Arielle Thomas shares her recent experiences and personal growth journey, reflecting on her decision to focus on self-care and sobriety, sacrifice profit, and go all in on this podcast. She discusses the importance of building a strong team for her podcast and production company, navigating financial challenges, and embracing creativity. Arielle emphasises the significance of community engagement and looks forward to future plans for the podcast, including international guests and new content.


    Find Process the Podcast on Instagram here.

    Find your host, Arielle Thomas on Instagram here.


    See you next Sunday x

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    ]]>     1694 no     Lessons from PR Royalty Nikki Andrews of NAC, from 25 years of Business Learn more about your ad choices. Visit megaphone.fm/adchoices Tue, 12 Nov 2024 04:16:33 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Arielle Thomas interviews Nikki Andrews, founder of NAC Media Group, discussing the significance of human connection in business, the evolution of her agency, and the challenges faced in the PR industry. Nikki shares her journey from wanting to be a costume designer to leading a successful PR agency, emphasising the importance of creativity, mentorship, and strategic thinking in navigating the ever-changing landscape of public relations. They discuss the challenges and opportunities presented by digital transformation, the significance of building genuine relationships in PR, and the strategies for sustainable growth and client acquisition. Nikki shares her insights on maintaining a family-oriented culture within her agency and the balance between personal ambition and professional success.


    With clients like Australian Fashion Week, Calvin Klein, Seafolly and Tommy Hilfiger, Nikki Andrews and NAC Media Group are iconic in the Australian PR landscape. We were so lucky to spend time with Nikki!


    Find NAC Media Group online here.

    Or visit their Instagram here.

    Find us on Instagram for Process the Podcast here.

    Find your host, Arielle Thomas on Instagram here.


    See you next Sunday x


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    ]]>     4227 no     Layers, stories and creative direction with genius fashion and lifestyle Creative Director, Bruna Volpi Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 03 Nov 2024 00:17:15 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Creative Director Bruna Vulpi shares her diverse background and nonlinear career path, transitioning from fashion to music and publishing before moving to Australia. She discusses her experiences in the creative industry, including her time at Ellery, her shift to consulting, and her role in building brand identities. Bruna emphasises the importance of storytelling and visual identity in branding and the significance of connecting with audiences through layered narratives. She shares insights on overcoming self-doubt and imposter syndrome, particularly in high-stakes projects. Arielle also expresses her mission to empower individuals, especially women, to feel beautiful through her work, highlighting the significance of Australian identity in her creative endeavours. We pull back the curtain and discuss creative concepts for Australian brands like Deering, Sir the Label and Ikkari.


    Head over to the Process Instagram to watch several supporting visuals for this episode.

    Find Bruna's portfolio on The Artist Group's website here.


    Find your host Arielle Thomas on Instagram here.

    And join our new Facebook group, Process Uncut here!


    Head to the Cinema Thom website to never miss a social or trending update!


    See you next Sunday x


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    ]]>     4270 no     Gemma Dimond’s pathway to endless opportunities Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 27 Oct 2024 00:13:20 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Arielle Thomas and Gemma Dimond explore the nuances of a creative strategy, career transitions, and the evolving landscape of content creation. They discuss the importance of having a flexible strategy, the challenges and opportunities in the beauty industry, and the significance of setting boundaries in a digital world. Gemma shares her journey from fashion writing to becoming a prominent voice in beauty commentary, emphasising the organic nature of her career growth. As Process grows, Arielle is striving to work through her own strategy as a director, social strategist and podcaster.


    Find Gemma on Instagram here.

    Find Gemma on Tik Tok here.

    Find your host Arielle on Instagram here.


    Follow us on Process the Podcast's Instagram here.

    Find us on Tik Tok here.


    See you next Sunday x

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    ]]>     2555 no     Petit: The industry is changing, money chats, and answering your questions! Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 20 Oct 2024 02:10:25 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process the Podcast, host Arielle Thomas discusses her journey as a motion director. social strategist and the evolution of the industry in the current economic client. She has never been so vulnerable! She shares insights on navigating industry changes, the significance of relationships in production, and her commitment to empowering small businesses through education. Arielle also delves into financial management for creatives, networking strategies, and maximising content shoot investments, all while emphasising the value of artist integrity and collaboration.


    If you loved the sound of the course, head to cinemathom.com/learn and sign up for the waitlist.

    Learn more about Arielle's personal banking via Up here.


    Follow Process the Podcast on Instagram here.

    Follow your host, Arielle on Instagram here.


    Keep your eyes peeled on our socials for our upcoming Facebook group Process Uncut 👀

    See you next Sunday x



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    ]]>     2715 no     Jasmine Dowling: Balancing Art, Life, and the Creative Tightrope Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 12 Oct 2024 21:30:03 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices From Arielle:

    To the version of me who launched this podcast in 2022, and the version who went all in on it in February of this year... thank you for sticking it out.

    You get to sit down with the people you admire the most, people are saying yes, you're doing it. To anyone who wants to give up and throw the towel in, keep going. It will happen, your projects deserve to be seen and loved, keep going xx


    --


    In this episode, Arielle Thomas and Jasmine Dowling explore the intricacies of creativity, the importance of boundaries, and the balance between client work and personal projects. They delve into how childhood experiences shape artistic perspectives, the significance of a conducive environment for creativity, and the pressures of maintaining originality in a fast-paced digital landscape. The girls delve into the joy of experimentation and the strategic approach to releasing creative work, emphasising the need for authenticity and personal expression in the creative process. The girls discuss the intricacies of Jasmine's creative process, discussing the balance between personal vision and external constraints The dialogue also touches on personal growth, aspirations for the future, and the complexities of navigating a creative career while staying true to oneself. Topics of motherhood, happiness, money and more!


    Learn about our new content course 'Your Content Comeback' click here. Perfect for business owners who want to blow up their socials!


    At the start of this episode, we mention another podcast, Offline by Alison Rice. Head there to hear about the hand lettering debacle.


    Find Jasmine on Instagram here.

    Find Jasmine on Tik Tok here.

    Find your host, Arielle on Instagram here.


    Follow Process the Podcast on Instagram here.

    AND of course, hit that subscribe button!


    See you next Sunday x


    Some internet things - ignore these:

    creativity, boundaries, personal projects, client work, childhood influences, creative process, experimentation, video production, artistic expression, social media, creative process, personal work, craftsmanship, influencer culture, photography, self-expression, creative constraints, mental health, artistic vision, content creation, pitching, media creativity, client work, personal projects, authenticity, consumerism, creative partnerships, financial independence, personal growth, work-life balance


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    ]]>     6084 no     How to market your creative business with coach Kelsey McCormick Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 06 Oct 2024 03:41:01 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Arielle Thomas speaks with Kelsey McCormick about the importance of marketing for creatives and small businesses. They discuss Kelsey's journey from the music industry to becoming a creative coach, the significance of having a marketing plan, and strategies for launching offers. Kelsey shares insights on building a waitlist, engaging with audiences, and adapting marketing strategies for different industries. The conversation emphasises the need for feedback and the importance of nurturing relationships with potential clients.


    Learn more about Arielle's TikTok course in the making at cinemathom.com/learn.

    Learn more about Kelsey and her business Coming Up Roses.

    Find Kelsey on Instagram here.


    Find Process the Podcast on Instagram here.

    Find your host Arielle on Instagram here.


    See you next Sunday x

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    ]]>     2780 no     Steph Taylor of Swisse has the the courage to flip everything on it's head Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 29 Sep 2024 00:16:09 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Arielle Thomas interviews Steph Taylor, the head of PR and communications at Swiss Australia and Swiss Beauty. They discuss the evolution of Swiss's brand strategy, particularly during the challenges posed by COVID-19. Steph shares insights on the importance of authenticity in influencer marketing, the creative campaigns they've launched, and how they navigated social media backlash. The conversation also touches on the significance of building long-term relationships with influencers, measuring ROI in creative campaigns, and the vibrant culture at Swiss. Steph emphasises the need for creativity and innovation in marketing, as well as the balance between humour and seriousness in brand messaging. The girls comb through their always evolving relationship with the Inspired Unemployed, their adventures in Paris and the power of perception for a particular video with Aussie Olympian Ray Gun.


    To learn more about Stephanie Taylor find her Linked In here.

    Visit Swisse on Instagram here.

    Visit Swisse on Tik Tok here.

    Explore the collab with the Inspired Unemployed here.


    Find Process the Podcast on Instagram here.

    Find your host Arielle on Instagram here.


    See you next Sunday x

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    ]]>     3039 no     Behind SIR 2.0: The Founders’ Vision for their next era Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 21 Sep 2024 22:00:55 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this engaging conversation, Arielle Thomas interviews Sophie Coote and Nikki Campbell, the founders of the fashion brand SIR. They discuss the inception of their brand, the creative process behind their collections, and the importance of community and collaboration. The founders share their journey from a small startup to a growing brand, emphasising the challenges and triumphs they faced along the way. They also touch on their future goals, including international expansion and the evolution of their brand identity.


    It was so inspiring to hear how the girls have been laying foundations this year. While marking their 10 years of business for SIR, the girls pull apart photoshoots and share their unique creative process.


    Find SIR online here

    Find SIR on Instagram here.

    Find your host Arielle on Instagram here.

    Follow Process the Podcast on Instagram here.


    See you next Sunday! x



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    ]]>     5427 no     Creative Power: Yasmin Suteja on Storytelling and Ethical Influence Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 15 Sep 2024 07:04:31 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about this episode's partner Safety Wing here!


    In this episode, Arielle Thomas engages in a deep conversation with Yasmin Suteja, exploring her career journey from being a driving force behind Culture Machine to becoming a director. They discuss the challenges of navigating the creative industry as female directors, the importance of community building, and the ethical dilemmas faced in influencer marketing. Yasmin shares her insights on the power dynamics in storytelling, the significance of networking, and the complexities of using personal narratives in her work. The conversation also touches on the evolving landscape of social media and its impact on creative careers.


    Learn more about Yasmin via her Instagram here.

    Learn more about her work as a director here.


    Learn more about your host Arielle Thomas here.

    Learn more about her work and Cinema Thom here.


    Visit us on Process the Podcast's Instagram here.

    See you next Sunday x

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    ]]>     4889 no     Petit: Production and preparation steps to scale Cinema Thom Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 08 Sep 2024 05:10:44 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Arielle Thomas discusses the process of producing shoots and shares insights on how to systemise and scale production for Cinema Thom. She emphasises the importance of thorough preparation, building relationships with the crew, and putting your best foot forward as something to work with. Arielle also highlights the significance of knowing exactly what you want as a director and effectively communicating that vision to the team. She provides tips on casting, location scouting, and creating call sheets. Arielle concludes by emphasising the value of building a strong network and database of trusted professionals in the Australian industry.


    Want that Budget/Database Template? Download it here.


    Follow Process the Podcast on Instagram here.

    Follow Process the Podcast on TikTok here.

    Follow your host Arielle Thomas on Instagram here.


    Follow Cinema Thom while we recalibrate and prepare for a little re-launch here.


    See you next Sunday x

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    ]]>     2701 no     Ceramic Rituals: Forming Everyday Magic with Kemma's Mugs & Matcha Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 31 Aug 2024 23:00:17 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Arielle Thomas interviews Emma Kaye, also known as Kemma, a viral Instagram ceramicist. They discuss Emma's journey from law school to becoming a successful ceramic artist, the challenges of keeping up with demand, and the evolution of her business. Emma shares her passion for creating art and the joy it brings to her and her customers. They also talk about the introduction of matcha to her business and the importance of incorporating rituals and self-care into daily life. Kemma discusses her journey of sourcing and testing matcha, partnering with a Japanese farm, and creating a slow and intentional business. She emphasises the importance of finding the right matcha and working with a farm that has a long history of matcha production.


    Kemma shares the positive feedback she has received from customers and the joy she finds in creating products that make people feel great. She also talks about her content creation process on Instagram, TikTok, and YouTube, and how she balances her creative work with the business side of Kemma. She reflects on the value of support from friends and the inspiration she finds in travel and artist residencies. She shares her plans for the future, including launching more art prints and continuing to make everyday moments more special.


    To learn more about Kemma and shop her pieces, find her Instagram here.

    Find her website here.

    Find your host, Arielle Thomas on Instagram here.

    Learn more about the production company Cinema Thom here.

    See you next Sunday x

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    ]]>     4000 no     Petit: I'm stuck and I've got to make a change Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 26 Aug 2024 05:07:10 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, the host, Arielle Thomas, discusses her struggle with confidence and selling herself and her work. She talks about the challenges she faces in pitching and signing new clients recently, especially in the current economic climate. She shares the goal of making her podcast the biggest creative podcast in Australia and building her production company, Cinema Thom, into a profitable business. She also mentions working on a course to teach others how to sell and build their businesses with video. Arielle expresses her uncertainty and the need for self-work to overcome her insecurities and navigate her multi-faceted career.

    Honest and raw as a creative business owner, hopefully, this episode will make our audience feel less alone.


    Find Process the Podcast on Instagram here.

    Find Process the Podcast on TikTok here.

    Find your host, Arielle Thomas on Instagram here.

    Find your host Arielle Thomas on Tik Tok here.



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    ]]>     1432 no     Curing loneliness with curated events: Club Sup's Sophie McIntyre Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 17 Aug 2024 23:00:18 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Club Sub is a supper club that focuses on creating a community and helping people make friends. It offers various events such as book swaps, lunch clubs, and brand events. The goal is to provide a space where people can connect and feel supported. The founder, Sophie McIntyre, started Club Sub after realising the importance of fostering friendships and their impact on one's life. The brand is built around creating a homey and nostalgic atmosphere, with shared plates and a focus on community. Building strong relationships with restaurants is important to maintain consistency and a sense of belonging. Sophie shares her vision of creating inclusive spaces where people can come together, make new friends, and have memorable experiences. Club Sup also collaborates with brands to develop branded events that align with their values and provide unique experiences for their communities. The ultimate goal is to expand nationally and create a membership-based community that offers access to exclusive events and supports local businesses. Thank you for your service Sophie!


    To learn more about Club Sup, check them out online here.

    Find Club Sup on Instagram here.

    Find your host Arielle Thomas on Instagram here.

    Follow Process the Podcast on Instagram here.

    See you next Sunday x

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    ]]>     4265 no     Tiny Disco's Chelsea Morley on the cost of Creativity: Highs, Lows, Business, and Self-Neglect Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 11 Aug 2024 02:41:28 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices The conversation between Arielle Thomas and Chelsea Morley explores their experiences as competitors in the video production industry and their journeys as women in business. They discuss their similar aesthetics and their challenges in a small market with limited resources.


    Chelsea delves into her career path, from working in TV to starting their own video production company. They share their experiences with burnout and the importance of taking time for self-care. The conversation highlights the complexities of running a business and the emotional toll it can take. Chelsea discusses her personal journey of neglecting herself while building her business, the importance of healing trauma while growing a business, the value of learning from hard jobs and gaining experience, the need for young team members to be hungry and willing to learn, the importance of cash flow and financial diligence in running a business, the shift in Tiny Disco's business model, the process of receiving briefs and the creative process, and the focus on storytelling rather than tracking the success of the work.


    In this final part of the conversation, Arielle discusses the importance of understanding the economics of a product and consumer behaviour when creating content. She also talks about the need to speak the language of clients and mirror their goals in order to sell effectively. Arielle reflects on the ethics of selling and how she reconciles it with her love for the craft.


    Chelsea shares insights into the creative process at Tiny Disco and the shift from being a production-focused agency to a creative agency. She emphasises the importance of trust and delegation in allowing her team to take on more creative responsibilities. She also discusses the future of the industry, including her point of view on the decline of phone footage for brands and the increasing demand for visually branded content on social media.


    In this episode, Chelsea shares her experience with mental health. If you, or someone you know is struggling please use the the Beyond Blue resources. Call their hotline on 1300 224 636 or via the Beyond Blue web chat.


    Books and products mentioned in this episode:

    Period Power: https://amzn.to/3WVg3Tr

    And Arielle's new favourite camera, the Canon R50: https://amzn.to/3SLlZMl


    To learn more about Chelsea, head to her Instagram here.

    To learn more about Tiny Disco, find them here.

    To learn more about your host Arielle, find her here.

    To get your daily dose of Process the Podcast, find us here.


    See you next Sunday x

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    ]]>     6156 no     Petit: It's not just who you know... it's who trust you. An AMA with Kiara from my team! Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 04 Aug 2024 02:34:44 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Arielle and Kiara discuss various topics related to their work and the industry. As Thom's newest hire, the creative industry is the Wild West for newcomers when working out things like how to make money and how to sustain clients. They talk about the tender process for acquiring clients, the importance of trust in building relationships, and the role of case studies in proving trustworthiness.


    They also discuss the balance between personal time and work time, and how they set boundaries to maintain that balance. Time blocking is a big one for Arielle. They also talk about the pressure of running a business and the value of case studies in proving the worth of their work. Arielle serves as a mentor to Kiara, guiding her in her career and we hope it helps you too!


    This chat references Sophia Athas's episode, where we talk all things Hatrik House! Find it here.


    Find Process the Podcast on Instagram here.

    Find your host Arielle on Instagram here.


    See you next Sunday!


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    ]]>     3230 no     Ready for Takeoff: Michelle Banares' Guide to Content Creation Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 27 Jul 2024 22:00:16 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Michelle Banares discusses her career as an interior designer, content creator, and former band member (that last one is a joke). She talks about her love for hobbies and her diverse range of interests. Michelle also shares her experience of moving from Sydney to Melbourne during the COVID-19 lockdown and the impact it had on her to go all in. She discusses the challenges of being a content creator and the pressure to curate a polished image on social media. Michelle also talks about her plans for an interview series and her approach to planning and executing content shoots. Michelle discusses her thoughts on TikTok and her upcoming trip to Copenhagen for Fashion Week. She talks about her experience writing articles and doing TikTok interviews for Fashion Journal. Michelle also shares her plans for the future, including her interest in interior design and consulting. She reflects on the pressure and challenges of being a creator and the importance of staying true to oneself. In this final part of the conversation, Arielle and Michelle discuss monetising Substack, upcoming changes to Instagram, the importance of the save section, their relationships with their parents, and their collaboration with other creators. They also talk about photography techniques and the challenges of people-pleasing in the creator space.


    Check out Michelle Banares on Instagram here.

    Check out all her content creator equipment and gear list here.

    Check out the Process the Podcast Instagram here.

    And check out your host Arielle Thomas's Instagram here.


    See you next Sunday!



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    ]]>     6262 no     Edward Woodley on the power of partnership across creativity, exhibiting and existing in the art world today Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 13 Jul 2024 22:00:09 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Arielle sits down with artist Edward Woodley, the co-founder of China Heights. They discuss the evolution of the gallery and his role as a gallery director. He talks about the importance of partnerships and the benefits of working with a business-savvy partner. Eddie also shares his multidisciplinary approach to art and his childhood growing up in a creative environment. He explains how China Heights started as a collective and transformed into a gallery and the challenges and successes they've experienced over the years. Edward discusses the gallery's representation of artists and the criteria they look for in selecting artists to work with. He also touches on their partnerships with other businesses, such as Paramount House and an upcoming project in Taylor Square. China Heights is a gallery that aims to change the traditional gallery model by fostering a partnership between the artist and the gallery. They prioritise open dialogue and collaboration, treating the relationship as a partnership rather than a hierarchical structure. The gallery focuses on showcasing a diverse range of artists and their work, with an emphasis on supporting and developing the artist's career. They also work on various projects, including collaborations with brands and hotels to integrate art into different spaces. The gallery encourages artists to use social media as a tool to showcase their work and build a community. Patience and consistency are key in the art world, and artists should focus on creating meaningful work rather than seeking immediate success.


    To learn more about China Heights, head to their website here.

    Visit China Heights on Instagram here.

    Learn more about Edward's own work here.

    Follow your host Arielle on Instagram here.

    Follow Process the Podcast on Instagram here.


    See you next Sunday!


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    ]]>     4437 no     Evolving, adapting and yapping with iconic photographer Hannah Scott-Stevenson Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 07 Jul 2024 04:14:49 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, Arielle Thomas interviews the iconic Sydney photographer Hannah Scott-Stevenson. They discuss Hannah's journey into photography, her influences, and her experiences working in New York. They touch on the importance of finding one's own style and the role of luck and hard work in a successful career. The conversation highlights the support of family and loved ones and the opportunities that arise from being in the right place at the right time. She reflects on her personal growth and rediscovering her creative process after becoming a mother. She also talks about the challenges of balancing creativity and client expectations in the advertising industry. She discusses her gear preferences and the shift in the editorial landscape towards branded stories. In this final part of the conversation, Arielle and Hannah discuss the challenges and rewards of working in the fashion industry. They talk about the limitations of shooting for fashion magazines and the importance of personal creative projects. They also touch on the fun and freedom of working on music videos and the importance of building rapport with talent. They discuss the realities of the industry, including the high cost of living and the need to balance personal and commercial work. They also reflect on the process of looking back at their own work and the self-doubt that comes with being creative. Overall, they emphasise the importance of prioritising and finding joy in the creative process.


    Find Hannah on Instagram here.

    Find Process the Podcast on Instagram here.

    Find your host, Arielle on Instagram here.

    See you next Sunday!

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    ]]>     6788 no     "I can do it better" with content creator Elodie Russell Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 30 Jun 2024 05:59:15 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Elodie Russell is a content creator shooting fashion pieces on herself for the biggest luxury brands in the world. In this episode we unpack her journey from being a model to becoming a content creator and working with high-end brands. She talks about her experiences in the fashion industry, including traveling overseas for modelling gigs and participating in fashion weeks. Elodie emphasises the importance of standing out as a content creator and finding your own style. She also shares her insights on the financial aspects of working with different brands and the challenges of balancing creativity and professionalism. Elodie shares her tips for shooting content, including using a tripod and finding unique locations. There is so much content creation advice in this episode, we hope you love it!


    Find Elodie Russell on Instagram here.

    Find Elodie on Tik Tok here.

    Follow Process the Podcast on Instagram here.

    Hit that subscribe button :)

    See you next Sunday!


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    ]]>     3907 no     The lessons I've learned from 50 episodes Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 23 Jun 2024 05:39:04 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, I reflect on the lessons I've learned from doing 50 episodes of this podcast, Process! I discuss the challenges of committing to a hobby and the discipline required to produce content consistently. I emphasise the importance of being authentic and creating a comfortable environment for guests. I also explore a low-key identity crisis that can arise when transitioning from one role to another. I highlight the power of asking for what you want and the positive impact of consistency on the relationship with myself. Overall, I'm here to express gratitude for the support and I'm looking forward to the next 50 episodes!


    Follow me on Instagram here.

    Follow Process on Instagram here.


    See you next Sunday!

    Arielle

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    ]]>     1783 no     Bridie Gilbert on the ever-evolving balance of creativity vs. commercial Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 16 Jun 2024 12:08:02 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process, Bridie Gilbert discusses her work as a fashion editor and stylist, reflecting on her time at Russh magazine and her current freelance career. She talks about the influence of independent magazines like Russh on her style and creative identity. She also discusses the changes in the industry, including the shift towards native content and the involvement of advertisers in the creative process. Bridie shares insights into her process for shoots, highlighting the importance of trust and creative freedom. We discuss Bridie's career journey, her approach to styling, the importance of trust and collaboration, and the challenges of curating a personal aesthetic. Bridie also shares her thoughts on the fashion industry, the role of a fashion editor, and the future of print magazines. She emphasises the need for originality and meaningful work, and the importance of letting things come to you rather than forcing them.


    Within the episode Bridie mentions Print Magazine, Gentlewoman and Harper's Bazaar France.

    Find Bridie on Instagram here.

    Find your host, Arielle on Instagram here.

    Find our podcast Process, on Instagram here.

    See you next Sunday! x



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    ]]>     4810 no     Emma Mulholland's next chapter Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 09 Jun 2024 05:30:56 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Emma Mulholland, the founder of the fashion brand Holiday, discusses her journey in the fashion industry and the evolution of her brand. She talks about her childhood growing up in coastal Australia and her early interest in fashion. Emma shares her experience of starting her label and the challenges she faced. She also discusses the unique aesthetic of Holiday, which is influenced by surf-wear culture and aims to bring the carefree feeling of a holiday into everyday wear. Emma emphasises the importance of community and collaboration in her brand, and how she has cultivated a sense of family among her friends and supporters.


    She also talks about the growth and maturity of the brand, while still maintaining its playful and fun identity. We discuss her experience with Fashion Week and the inspiration behind her brand, Emma on Holiday. She talks about staying true to her brand identity and the challenges of navigating trends.


    Find Em on Holiday here.

    Find you host, Arielle Thomas here.

    Find Process the Podcast on Insta here.


    See you next Sunday!

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    ]]>     3138 no     The business of magazines with Katarina Kroslakova Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 02 Jun 2024 04:09:24 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, I sit down with the editor & publisher of T Magazine and soon-to-be publisher of Cosmopolitan Australia Katarina Kroslakova. She shares her journey in the publishing industry and the challenges she faced. She discusses the process of starting her own magazine, the financial aspects of publishing, and the importance of having a strong team. Katarina also talks about the high standards she sets for her publications and the importance of attention to detail. She emphasises the need for constant learning and staying ahead of the curve in the industry. She shares her approach to curating content and pitching ideas, highlighting the importance of being unique and confident in your product.


    We discuss the launch of Cosmo and the success they have seen with advertisers. She emphasises the importance of having a strong commercial team and the value they bring to a business. We talk about their unique, off-circuit approach to selecting cover stars for TMAG and the importance of being unpredictable and surprising. Of course, as a publisher, I asked her thoughts on Australian media, TikTok, and podcasting, and discussed the plans for T Magazine and Cosmo ahead of its launch in the coming months.


    Visit T Magazine on social here.

    Visit KK on social here.

    Visit the upcoming socials of Cosmo Australia here.

    Find Process the Podcast on Instagram here.

    Find Process the Podcast on Tik Tok here.

    Find your host Arielle on Instagram here.


    Visit Cinema Thom here.


    See you next Sunday!


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    ]]>     4529 no     En Gold's Steff Ball on ancient craftsmanship in a modern interiors world Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 25 May 2024 22:00:02 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Steffanie Ball, founder and CEO of En Gold shares the journey of her business. She starting by sourcing vintage pieces on Facebook marketplace to designing her own collections, sold internationally. She explains how she discovered a gap in the market for unique and affordable furniture in Australia, which led her to start an Instagram account and eventually launch En Gold.


    We discussed the challenges she faced in sourcing and manufacturing her products, including finding a stonemason to make marble plinths and navigating the production process in China. She also highlights the importance of embracing imperfections and the philosophy of Wabi Sabi in her designs.


    En Gold is a furniture brand that specialises in handcrafted pieces made from native materials in the Philippines. The founder, Arielle Thomas, moved her family to the Philippines to be closer to the craft and ensure the pieces were made with justice. The brand's range includes Dali collections made from native timbers, seagrass, and rattan. The craft in the Philippines is untouched by technology, with everything being done manually. The process of creating En Gold's furniture involves hand braiding, hand weaving, hand sanding, hand painting, and screen printing. The brand also uses fossil stone, which is a soft and porous stone that is carved into tiles and used in their furniture.


    Find En Gold here.

    Find them on Instagram here.

    Find your host Arielle on Instagram here.

    And find us at Process in Instagram here.

    See you next Sunday!

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    ]]>     5033 no     Petit: A creative's winning formula = Patience + persistence Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 19 May 2024 22:48:58 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, Arielle discusses the importance of patience and shares her journey in building her podcast. She explores the definition of patience according to Stoicism and identifies triggers that make her impatient. Arielle emphasizes the need to focus on the present moment and its challenges, as well as the importance of self-awareness and self-acceptance. She also discusses the role of curiosity and ambition in her career choices and highlights the value of gratitude and building relationships. Arielle provides strategies for improving patience, such as focusing on personal growth, identifying strengths, and setting realistic goals.


    Also promised, are some very cute mood boards! Head to cinemathom.com/podcast and follow the prompts to our Dropbox folder.


    Follow Process the Podcast on Instagram here.

    Follow Process the Podcast on Tik Tok here.

    Follow your host, Arielle on Instagram here.


    See you next Sunday x


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    ]]>     1353 no     Sustainability, evolution and the our responsibility to the planet with Bassike's Mary Lou Ryan Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 11 May 2024 22:00:35 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Mary Lou Ryan, also known as just Lou, shares her role as co-founder and director of supply chain and sustainability at Bassike. She explains how the COVID-19 pandemic prompted the company to reflect on its business and consider its future direction. Lou shares her passion for sustainability and responsible business practices, particularly in the fashion industry. She discusses the challenges of implementing sustainable practices, such as reducing waste and choosing low-impact materials. Lou also emphasises the importance of partnerships and continuous improvement in driving positive change. Bassike is focused on balancing creativity and commercial needs, with a push and pull between the two. They value customer feedback and use it to inform their product development. In recent years, they have shifted to a more flexible and responsive approach, with quicker time-to-market and reduced seasonal collections. Local manufacturing is important to them as it allows them to quickly respond to customer needs. The brand's DNA is centred around oversized, relaxed, and comfortable silhouettes. They prioritise sustainability and being good citizens of the world. Bassike aims to stay authentic to their brand DNA as it evolves and expand globally in the coming years.


    If you loved this chat, please hit subscribe and follow us on socials!

    Follow Process the Podcast on Instagram here.

    Follow Process the Podcast on Tik Tok here.

    Follow your host Arielle Thomas on Instagram here.

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    ]]>     3784 no     Building Baina with CEO & Creative Director Bailey Meredith Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 04 May 2024 22:00:24 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Baina is a brand that celebrates bathing and the routine of bathing. In this interview, I sit down with Bailey Meredith, Co-founder, CEO and Creative Director of Baina, based out of Sydney. Bailey and her childhood friend, Anna, set out with the idea of creating a business in the homeware space that focused on a product that didn't have a size curve, had no seasonality, and was gender-neutral. They landed on towels as their product and have worked with the same manufacturer in Portugal since the beginning. Baina has built a strong brand reputation through its connection with customers, and their focus on quality and design, transparency and authenticity. This self-funded brand takes a considered approach to growth, ensuring they can support and sustain it.


    We pull apart her shoots, and hear about the upcoming growth of the brand and Bailey's way of creating one of the most visually sought-after brands on the market.


    Find Baina on Instagram here.

    Find your host Arielle on Instagram here.

    Find Process the Podcast on Instagram here.

    Find Process the Podcast on Tik Tok here.

    Find Process the Podcast on Youtube here.


    See you next Sunday! x

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    ]]>     4735 no     Petit: 5 lessons from the trenches of running my own creative business Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 28 Apr 2024 02:23:42 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, I share some valuable lessons I've learned throughout her career in the production business. I share the importance of prioritising tasks and doing the hardest thing first, as well as the mindset shift of rehearsing things to remove pressure and foster creativity. I also talk about the concept of allocating levers to achieve goals when you get stuck and the power of reverse engineering. I also emphasise that success is a result of consistent effort and a hundred smaller nudges, rather than one big opportunity.


    This episode also features our first-ever competition with Papier!

    To go in the running to win 1 of 10 beautiful notebooks, follow Papier and Process the Podcast on Instagram, and tag a friend you're proud of!

    Entries close May 3rd, 2024 at midnight. We'll share our winners on May 5th, 2024 in time for next week's episode.


    Find your host Arielle on Instagram here.

    Find Process the Podcast on Instagram here.

    Find Process the Podcast on Tik Tok here.

    Find Process the Podcast on Youtube here.


    See you next Sunday xx

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    ]]>     1070 no     Renowned Australian painter Paul Davies on his process of trial and error and slowing way down Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 21 Apr 2024 08:54:43 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, I sit down with the renowned Australian painter Paul Davies. We discuss his journey as an artist and the influence of architecture and storytelling in his work. He emphasises the importance of maintaining a slow and handmade approach to his art. Davies shares his process of creating paintings, which involves using photographs and drawings as references and collaging them to create a new scene. He also talks about the significance of childhood memories and personal experiences in shaping his artistic style. Davies highlights the value of residencies, curiosity, and continuous learning in keeping his work fresh and evolving.


    In awe of this Australian creative, I love the concept that we're watching him evolve in the present day, knowing he will be one of the greats.


    Find Paul on Instagram here.

    Find your host Arielle on Instagram here.

    Find Process the Podcast on Instagram here.

    Find Process the Podcast on Tik Tok here.

    Find Process the Podcast on Youtube here.


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    ]]>     2817 no     Evoking emotion with Byron Spencer Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 15 Apr 2024 00:44:11 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Byron Spencer is a multifaceted artist who explores the art of making people feel something through music, visuals, and theatre. He started his creative journey as a flautist and photographer, capturing portraits and street style. Over time, he developed his own unique style and became known for his eclectic, even erotic and emotive work.


    Byron's work is influenced by his love for music, and he often DJs on set to create the right mood. He embraces the vulnerability and intimacy of capturing moments with people and aims to evoke emotion through his art. Byron Spencer is a photographer and artist known for his unique and diverse body of work often featuring famous faces like Lady Gaga, Julia Fox and Troye Sivan. He has worked with international clients and has a strong presence on social media, making Instagram his portfolio above all else. Byron's work often explores themes of sexuality, beauty, and self-expression. He is also involved in the music industry and has a music project called The Deep Faith. Byron's approach to photography is influenced by classical black and white nudes and he aims to evoke emotion and create a connection with his subjects. He values the balance between technology and human connection and is inspired by artists who are healthy and authentic.


    This episode is supported by Soho House, and recorded during their pop-up at SXSW Sydney.


    Subscribe to Process to stay up to date with our weekly episodes.


    Find Byron Spencer on Instagram here.


    To find Process on Instagram, click here.

    To find Process on TikTok, click here.

    Your host Arielle, on Instagram here.

    And TikTok here.


    We're also on YouTube! Head over to watch other episodes here.


    See you next Sunday!


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    ]]>     3581 no     Amplify's Creative Director Michelle Melky gives us a masterclass on hustle Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 07 Apr 2024 00:19:55 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Michelle Melky, Creative Director of Amplify, shares her journey in the creative industry and the challenges she faced as a young professional. She discusses her experience producing shows for platforms like TikTok and Spotify, as well as the importance of networking and building relationships. Michelle also opens up about the loneliness that can come with early success and the pressure to constantly achieve. She highlights the need for work-life balance and the importance of finding fulfilment outside of work. In this conversation, Arielle Thomas discusses her career in the entertainment industry and her role as a creative director at Amplify. She talks about the challenges and opportunities of working in the creator economy and the importance of staying relevant in the industry. Arielle also shares her thoughts on motherhood and the pressure to achieve certain milestones at a specific age. She highlights the importance of understanding different audiences and staying up-to-date with social media trends.


    Subscribe to Process to stay up to date with our weekly episodes.

    To find Process on Instagram, click here.

    To find Process on TikTok, click here.

    Your host Arielle, on Instagram here.

    And TikTok here.

    We're also on YouTube! Head over to watch other episodes here.

    See you next Sunday.

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    ]]>     3067 no     Charlee Fraser's unbelievable transition into acting in THE films of 2024 Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 23 Mar 2024 21:00:54 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this conversation, I interview Charlee Fraser, an Indigenous Australian model and actress. Charlie shares her journey from modelling in Australia to working with international fashion designers and transitioning into acting. She discusses her work ethic, intentionality, and natural talent in front of the camera. Charlie also talks about teaching self-worth to young models and her experience preparing for acting roles, including creating playlists and fragrances for her characters.


    She also shares how she uses music and objects to further immerse herself in her characters' worlds. She reflects on representation in the fashion industry and the lessons she has learned about hard work. Finally, she discusses her role as Mary Jo Bassa in the upcoming film Mad Max: Furiosa and her excitement for now her acting door is well and truly open!


    Subscribe to Process to stay up to date with our weekly episodes.

    To find Process on Instagram, click here.

    To find Process on TikTok, click here.


    Your host Arielle, in on Instagram here.

    And TikTok here.


    We're also on YouTube! Head over to watch the episode unfold here.

    See you next Sunday.


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    ]]>     3476 no     Petit: We're doing enough, go away Steve & are print mags the new social media? Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 17 Mar 2024 01:51:02 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices It's been about a month since Process the Podcast has been back in your ears consistently, and I am LOVING it!


    To celebrate International Women's Day last week, premium fashion boutique The New Trend partnered with hospitality venue Beverly Rooftop to curate an exclusive brunch and panel discussion dedicated to championing a cause and supporting the Women’s & Girls Emergency Centre charity. Welcoming female guests from various spheres, including media, influential figures, and trailblazing women in business, the event centred on authenticity, fostering meaningful dialogue, and amplifying female leadership. Aligned with both brand's commitment to philanthropy, the event endeavoured to inspire community engagement and support for impactful initiatives.

     

    I hosted the panel discussion and raised my exhaustion in the pursuit of effortlessness across various facets of life, championing self-appreciation and the recognition of women's achievements. Featuring Emily Gurr, Entrepreneur and Creative Director of @beverlyrooftop, Vanessa Spencer, Brand Director at @tntthenewtrend, and Sally Crinis, Founder of @stella_co_ @weareboxie, the panel explored the nuanced dimensions of female leadership, embracing traits such as softness, compassion, intellect, and empowerment.


    In other news, I'm fed up with the Steve's of the world telling me I'm not doing enough, ugh! When did jumping on social media for a quick scroll make me feel so behind? Sorry mate, my agencies not doing $100,000 per month, but I'm incredibly happy and privileged to be where I am. So, I suggest banishing the Steve's, and carving our my own select few people to follow. Bring back the joy of seeing what everyone is up to.


    I have recently discovered the pure bliss in print mags too, now that Elle Magazine is back! I love the experience of sitting down without interruptions to be shown a highly curated spread of fashion, trends, though-provoking articles and beautiful imagery. I feel seen and spoken to the way I want to be - finally. Bravo Elle.


    I hope you love this episode, please subscribe, follow us on Instagram and Tik Tok! See you Sunday!



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    ]]>     1315 no     Scaling creativity, under one roof with Sophia Athas of Hatrik House Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 10 Mar 2024 00:44:33 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, we did a deep dive into what it takes to scale creativity and manage a team. This is so insightful and I learned a lot.

    Hatrik House is one of Australia's leading creative agencies where strategy, communications and design live under one roof.

    Working away for clients like Sephora, The Beauty Chef, The Daily Aus, Monday Swimwear, Papa Salt Gin... the list goes on.


    If you love this episode, send it to a friend! Subscribe, review & follow us on socials.

    See you next week!


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    ]]>     3251 no     Grace O'Neill is bringing back Elle Australia and taking it all the way Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 03 Mar 2024 01:48:30 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Grace O'Neill has big things in store for the comeback of Elle Australia. In this episode, we dive into how she gathered her team of creatives and writers, her thinking behind the traditional print industry and how she's building up the brand of Elle Australia one idea at a time. Her own podcast After Work Drinks is a must-listen for the girls. It's the ultimate 'just feel like I'm hanging out with my friends' podcast, which Grace co-hosts with her best friend Isabelle Truman.


    We also muse over the work of Rick Rubin in his super-successful book The Creative Act: A Way of Being. He's inspired us both to re-think the day-to-day creativity and the process of creating something, rather than only looking for that 'stand back and see it' moment when something is finished. Highly recommended.

    I hope you love this episode, please subscribe, leave a review and share with a friend, all the things!


    For this episode, Process has partnered with Flaunter. The all-in-one PR tool to help you be a PR Pro! Head to Flaunter here and check it out!

    See you next week!


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    ]]>     4088 no     From me: Nothing changes if nothing changes Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 25 Feb 2024 02:17:48 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode we get up to speed on all things Process the Podcast and how I decided to go all in with it. I’m stripping it back to move forward.


    This episode kicks off with the great Steve Jobs and an interview from the Santa Clara Valley Historical Association, they conducted an unscripted film interview with Steve Jobs in 1994.


    I’ve rearranged my career to work on this podcast and see its potential. Sacrifice is hard, going after what you want is hard, and admitting that you may be focusing on the wrong things and staying focused when there are so many shiny new things to try on the internet, is hard! But as my 2024 vision board says, nothing changes if nothing changes! What are you up to this year that you want to rearrange your career to achieve?


    Share this episode, leave a review, follow us on Instagram, and all the things! Thank you for being a part of the process, see you next week.


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    ]]>     1367 no     Film director Phillip Noyce on juggling scripts, the drug of telling stories and his legacy career so far... Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 18 Feb 2024 03:11:50 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices This episode is an insightful journey into the artistry of renowned Australian filmmaker Phillip Noyce. It is tailored for filmmakers, producers, screenwriters, actors, and all creatives shaping the dynamic landscape of the motion industry.


    Join your host Arielle Thomas, as we explore the distinguished career of Phillip Noyce, a luminary whose cinematic achievements have captivated global audiences. From the heart-pounding suspense of "Dead Calm" to the profound storytelling of "Rabbit-Proof Fence," Noyce's work serves as a masterclass in cinematic excellence. We dissect Noyce's directorial finesse, unravelling the techniques that have garnered critical acclaim and set industry standards.


    Hear exclusive insights into Noyce's creative process, with behind-the-scenes revelations from the sets of his iconic films.


    Whether you're a seasoned professional or an aspiring creative, Process is your gateway to a deeper understanding of filmmaking, narrative craftsmanship, and the profound impact of storytelling.


    If you enjoy this episode, please subscribe, share and leave a review!


    #ProcessthePodcast #FilmmakingExcellence #PhillipNoyce #CraftingStories #Cinema #PodcastForCreatives #Directing #Director #filmmaking #australianfilmmaker

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    ]]>     3469 no     Soho House Sydney is coming & what it takes to create a space people want to be a part of with Dom and Lexie of Soho House Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 11 Feb 2024 00:42:43 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Process the Podcast is back! After a small break, I'm back interviewing the creme de la creme of Australia creatives across fashion, media, photography, film and design landscapes.


    This week's episode was recorded during SXSW Sydney with Soho House's Head of Memberships APAC Lexie Rodriguez and Head of Memberships, Cities Without Houses Dominique Bellas. We hear all about the long-awaited Sydney House, what it takes to build a worldwide community of members and their secret sauce to making any space feel like home.


    To sign up for Soho House's Cities Without Houses, click here and we may see each other around!

    I adore these ladies, and I hope you can tell how much fun we were having during their pop-up residency in Sydney late last year.


    To learn more about Process the Podcast, follow us on socials @processthepodcast on Instagram and Tik Tok.

    We're back next week with a Hollywood film director... pinch me!

    See you next week!



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    ]]>     2736 no     The rise of luxury Tik Toker Katherine Denton, "doing the damn thing" Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 27 Aug 2023 00:46:58 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Katherine Denton is a force to be reckoned with. One of Melbourne's most successful TikTokers, she's also one of the newest content creators on the scene. Within two years, she's cemented herself in the Australian fashion industry working with premium and luxury brands. She's here to stay with the launch of Katherine Denton Jewellery. In this episode, we dive into the hard work it takes to grow an audience, her approach to the competition, and her unique way of using others' paths to success to guide her own. This conversation was such a pleasure, and everything we covered can be found below! 


    If you loved the sound of Text Tok, head to thomprojects.com and sign up for our Beta here!

    To follow your host (me, Arielle Thomas), jump over to Instagram here.

    Follow Process the Podcast on Instagram here.


    Check out the iconic lobby photo of Katherine and Louis at the Lobby Bar.

    Head straight to Katherine's TikTok here.

    Stalk her on Instagram here.


    Follow all things Katherine Denton Jewellery here.

    Head to the website here.


    Don't forget to subscribe & leave a review!

    Thanks for listening! See you next Sunday!

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    ]]>     4961 no     A 360 on the SAG & WGA strikes with Rebecca Rittenhouse, working actor and real life angel Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 14 Aug 2023 02:00:10 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices My great friend and working actor Rebecca Rittenhouse takes me through very complicated Screen Actors Guild and Writers Guild of America strikes currently taking place. These two very important American Unions are going up against steaming giants we know and love like Netflix, Paramount, Amazon and Apple. It's complicated, multi-layered and you can really feel for actors and writers who want to work, they just want to do it fairly. Join us as Rebecca shares the complexities from a working actor's point of view, during this incredibly important time for film, television, and content professionals worldwide.


    I hope you love this episode! Follow Rebecca Rittenhouse on Instagram here.

    Find your host, Arielle Thomas here.

    Subscribe to Process the Podcast and never miss an episode!

    Hosted on Acast. See acast.com/privacy for more information.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     3017 no     Freelancer highs, lows and finding silver linings in your set backs with brand designer Taylor Amy Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 05 Aug 2023 22:00:05 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, we interview the viral graphic design, and brand designer Taylor Amy.

    At 25 years old, her timeless aesthetic and bold way or sharing her client briefs, passion projects and even rejected designs, speak volumes for the community that she's cultivated online. We chat through the highs and the lows of being a freelance creative and how sometimes your business going quiet, can offer the best silver linings, and lead you to where you always needed to go.


    I hope you love this episode! Check out Taylor Amy's work on Instagram here.

    Find your host, Arielle Thomas here.


    Subscribe to Process the Podcast and never miss an episode.

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    ]]>     3438 no     BONUS: We've started a new business AND it's been nominated for an award Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 30 Jul 2023 12:04:24 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices This week has been madness, AND I've launched a new arm of the business. Introducing Thom Projects!

    The momentum of organic, mobile-first video is pouring into my inbox, our team can't really deny this anymore. It has to stand alone, away from the Cinema Thom campaign, directing, and photography offering I have cultivated.

    Tune into this episode and let me tell you all about Thom Projects.


    I have been shortlisted for the B&T Women in Media Awards in the Social Category for my work specifically for Kmart's Organic Socials.

    Let's blow up your socials through viral organic video together!



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    ]]>     1074 no     Petit: Learnings You Need to Know as a Creative from Mind Power Into the 21st Century Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 22 Jul 2023 22:00:14 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Recently I’ve read the book Mind Power Into the 21st Centry by John Kehoe, and I want to share with you my 3 biggest takeaways so that you can implement them in your life. These include different ways of setting goals, how affirmations can influence your mindset and what it means to create a board of directors in your life.


    I’m also sharing some life updates and exciting projects I’m working on. 

    Petit episodes are shorter episodes recorded candidly and from the heart of what is going on in my day to day.



    Find out more information about Mind Power Into the 21st Century by John Kehoe



    To learn more about your host, Arielle find her on socials or via the Cinema Thom website.


    If you loved this ep, please leave a review! We need all the love we can get :)

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    ]]>     2351 no     Creating a Thriving Online Community with Daisy Morris Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 15 Jul 2023 22:00:10 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Daisy Morris runs her own social media agency called Self Hood out of London, and joins me on the podcast today to share news about her new book “Community is Your Currency”. We discuss the difference between your audience and community, the ins and outs of running a business and actually patting ourselves on the back for things we’ve achieved.


    We talk on the value of working in socials and building your brand online, and specifically how that helps to build a community. Daisy shares some juicy segments from her book, including working on your community journey and turning people from a Lingering Linda to a Diehard Denis.



    Learn more from Daisy by ordering Community is Your Currency, check The Self Hood out on Instagram or connect with Daisy on LinkedIn.


    To learn more about your host, Arielle find her on socials or via the Cinema Thom website.


    If you loved this ep, please leave a review! We need all the love we can get :)

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    ]]>     4378 yes     Curating unique brand experiences with Matte Projects Creative Director of Experiential, Kate Roberts Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 09 Jul 2023 04:56:07 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices After living in New York when I was 18, I always looked up to Matte Projects. They produce incredible work, including producing shows with Bottega Veneta, James Blake’s latest tour and my personal favourite, the Fyre Festival documentary on Netflix. Today, in a full circle moment, Creative Director of experiential at Matte Projects, Kate Roberts joins me on the podcast to talk about creating unique brand experiences.


    Kate shares how Ai plays a part in unique experiences, working with the incredible Baz Luhrmann and his wife Catherine Martin, how the process of pitching works,and helping hotels become the new ‘it’ spot for Met Gala after-parties. Kate and I bond over both attending theatre and acting school, and discuss how we keep up with trends and new creative ideas to surprise clients and their guests at events.


    To learn more about Matte Projects, head to their website or check them out on socials.

    To connect with Kate, find her on LinkedIn.


    To learn more about your host, Arielle find her on socials or via the Cinema Thom website.


    If you loved this ep, please leave a review! We need all the love we can get :)

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    ]]>     4917 yes     What it takes to create a 'new normal' in Australia's drinking culture with Tim Snape of Heaps Normal Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 03 Jul 2023 01:20:57 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices If you haven't heard of Australia's Non-Alcoholic Beer brand "Heaps Normal", you're probably living under a rock.

    I had the pleasure of sitting down with Heaps Normal's Tim Snape, Director of Marketing to hear about how they've made their make so quickly.

    Tim says this certain part of his career is "like being strapped to a rocket ship" and I wouldn't question it. Shaking up Australia's modern drinking culture, one beer at a time, they're certainly making their mark. You'll hear how sometimes the smaller start-up budgets can be a blessing because they force you to be authentic and a different sort of creative. We also went deep on creativity in hindsight, how Heaps Normal's established its brand rules and their idea check list to see which ideas they'll let fly.


    To learn more about Heaps Normal, head to their website or check them out on socials.

    To connect w Tim, find him on Linked In.

    To learn more about your host, Arielle, find her on socials or via the Cinema Thom website.


    If you loved this ep! Please leave a review! We need all the love we can get :)

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    ]]>     4045 no     The art of going "All in" at the right time with Sheet Society's Hayley Worley Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 19 Jun 2023 01:01:31 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices This week's episode drops just as Sheet Society's winter campaign goes live on sheetsociety.com!

    Hayley Worley is not only a client of mine, but someone I really admire, she's got big-sister vibes written all over her.

    Her story of building Sheet Society comes with all sorts of sacrifices, hiring the right people, and the art of going "all in".

    Pandemic or not, Sheet Society's technology, customer journey and the cue's it takes from the fashion world were always destined for greatness.

    Come in between the sheets with us as we chat all things business, creativity and growth. Let's dive in!


    Learn more about Hayley Worley and check out Sheet Society’s website. 

    And you can learn more about your host Arielle Thomas via instagram, or on Cinema Thom’s website.



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    ]]>     3320 no     Adore Beauty's community focus, and the importance of delighting customers in small moments with Head of Brand, Chelsea Healey Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 11 Jun 2023 05:08:24 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Don't miss out on this great chat with Chelsea Healey, Head of Brand Marketing at Adore Beauty.


    In this ep of Process, we unravel the story behind Adore Beauty's rise in the beauty industry and of course, their brand work! Explore their approach to empowering customers and the challenges they face in measuring the impact of platforms like TikTok.


    Gain valuable insights into the creative messaging strategies employed by beauty brands and the importance of consistency in branding.


    Learn more about Chelsea Healey and check out Adore Beauty’s instagram. 

    And you can learn more about your host Arielle Thomas via instagram, or on Cinema Thom’s website.



    Hosted on Acast. See acast.com/privacy for more information.

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    ]]>     3789 no     From disassociation to presence: Charlotte Ree's road to healing, memoir, healing recipes and all Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 28 May 2023 02:29:08 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Join us in conversation with Charlotte Ree, author of Heartbake.


    In this episode of Process, Charlotte shares her story of coming to terms with her past and her writing.

    Charlotte discusses her struggles with disconnection from her physical self, her subsequent healing through therapy, and her decision to end her marriage. 


    Charlotte also describes in detail the steps she took to write her book, providing insight into her creative process and highlighting the value of working with a publisher who shares her vision.


    Learn more about Charlotte Ree and grab your copy of Heartbake!


    And you can learn more about your host Arielle Thomas via instagram, or on Cinema Thom’s website.



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    ]]>     4304 no     The importance of routine and self-care for success in business and life Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 21 May 2023 06:03:27 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Join us in conversation with Dalton Henshaw, co-founder and CEO of Bullfrog.


    We talk about using an omnichannel approach to success, collaborating with well-known brands, and embarking on extraordinary adventures around the world, as well as the personal challenges, burnout, and subsequent reinvention that led to Dalton's new career as a storyteller and creative problem solver. 


    Learn the significance of team building and the importance of putting attitude and ambition, and discover the significance of health, well-being, and sticking to a routine in order to succeed in both your business and personal life.


    Learn more about Dalton Henshaw and BullFrog.

    And you can learn more about your host Arielle Thomas via instagram, or on Cinema Thom’s website.





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    ]]>     3045 no     Representing and fostering artists in the Australian fashion and lifestyle space with Zoe Davidson Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 06 May 2023 22:00:18 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Side note, this is the first episode we’re sharing on Youtube! If you’d rather watch it, you can head to Arielle’s Youtube channel here! 

    In this episode, we chat with Zoe Davidson, founder of Order Magazine, Order Productions and co-founder of Australia and New Zealand’s newest collaborative production company, Made In. 

    Throughout the hour-long chat, Zoe's creative processes are unpacked, including the way she approaches her own production and creative work, and how she represents artists in Australia. We discuss the recent formation of Made In with NZ production house Loser Kid and delve into the creation and process of publishing a magazine. 


    Learn more about Order Magazine and made_in_.

    And you can learn more about your host Arielle Thomas via Instagram, or on Cinema Thom’s website.



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    ]]>     4223 no     Petit: My inbox is toxic for creativity! Declutter digitally, physically, and mentally with me Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 30 Apr 2023 06:50:24 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices I've realised recently, that my inbox has way too much stimulus and it's crippling my creativity. I let all sorts of marketing, intimidating 'grass is greener' style emails, frequent subject lines about 7 figure business and real estate dreams I'm not ready to reach into my inbox everyday, and enough is enough.

    I'm taking the month of May to cleanse and reset, and if you want to join me, download this worksheet and we can focus on the now together!


    Petit episodes are shorter episodes recorded candidly and from the. heart of what is going on in my day to day.

    If you want to learn more about Process the Podcast, follow up on Instagram here.

    Or learn more about me, your host, Arielle Thomas here.


    I hope you take something away from this episode and consider what you let creep into your self-talk regardless of how it presents itself!

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    ]]>     1493 no     Doing the work AND documenting the work with Mel Smillie of Creative Agency, Manuka Sunday Learn more about your ad choices. Visit megaphone.fm/adchoices Mon, 17 Apr 2023 12:19:20 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Meet Mel Smillie, the entrepreneur behind Canadian creative agency, Manuka Sunday. This is a pretty special episode, Mel is my first-ever international guest! This juicy chat was refreshing for me to lead because Mel and I are in similar places in our career. We discuss how to scale your creative agency, the lessons you learn and what we learned the hard way. Mel is doing a fantastic job being the face of her creative business too, so we went behind the curtain of what it takes.


    Learn more about Mel at Manuka Sunday's Instagram, or via their website.

    You can download the Notion template that I raved about here.

    And you can learn more about your host Arielle Thomas via Instagram, or Cinema Thom here.


    See you next week!




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    ]]>     3975 no     Creativity and cannabis, breaking the stigma of medical cannabis with Lisa Nguyen of Astrid. Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 08 Apr 2023 22:00:54 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Inside this episode of Process the Podcast, we speak to the creator of Australia's first female-lead dispensary, offering legal access to cannabis. We learn about the inspiration behind the dispensary's design and we hear about the struggle to start her business during COVID, and rejection in the medical profession because they "thought she was a drug dealer". We take a deep dive and learn more about the state of cannabis use in Australia, the importance of getting to know doctors and dispensaries, and the personalised nature of the industry. We chat about the different strains of cannabis, the effects they have on individuals, and how their dispensary specialises in understanding patients' needs and preferences. We also learn about the endocannabinoid system in the human body and how cannabis works to counteract deficiencies. Overall, we better understand the cannabis industry and the personal touches that make it unique.


    I hope you love this episode with Lisa! To learn more about Astrid, visit the website here.

    You can find them on Instagram here.


    If you or someone you know are finding it difficult to manage issues as a result of drug use, You can find help on the Drug Help website or by calling the National Alcohol and Other Drug Hotline on 1800 250 015. You can also call Lifeline on 13 11 14.


    To learn more about your host, Arielle Thomas, you can visit Instagram here.

    To learn more about the production company Cinema Thom, you can visit the website here.

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    ]]>     2973 no     Petit: Social video strategy for personal brands and small business + tips to implement immediately Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 26 Mar 2023 06:17:24 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices This is a very special episode where I candidly talk about Social Media Video Strategy for a personal brand or business.

    I offer you some tips to implement immediately, and then go into a pretty specific approach that I work towards for all clients, and you can mimic right off the bat. Grab a pen and paper, and start working on your video strategy with me!


    In this podcast ep, I offer two things.

    The first is a mini-glossary, which if you’ve listened to the ep, will know it’s Part One of creating your strategy. Download that here.

    If this ep left you scratching your head, or you have no time to implement these steps and need me to help you further, book a complimentary call with me, no strings attached to ask me anything! I’m really excited to meet my podcast community, you can book in here.


    Adore you all for listening, and would love to hear any and all feedback, shoot me a DM if you’d like to share anything at all.


    Learn more about me, your host, Arielle on Instagram here.

    Have a look around my business Cinema Thom here.

    Follow Process the Podcast on Instagram or Tik Tok too!

    See you next Sunday x

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    ]]>     951 no     The importance of copy in a video, and AI first world with Daniella Hendler of Naughty Nancy Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 12 Mar 2023 03:41:22 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices The importance of copy in a video, and AI first world with Daniella Hendler of Naughty Nancy. This conversation opened my eyes to a lot of branding. I knew about it, but I just hadn't taken the time to really intellectualise and focus on copy and its role. I hope this episode inspires you to take a moment to focus on your own copy, and how you're using it to connect.


    In her rapid-fire, she shares so much about the tools she uses inside her agency to create unforgettable copy repeatedly!

    I've listed them here for you!


    Asana

    G Suite and Google Docs

    Phrases.com

    Idiom Dictionary

    Canva

    Figma


    You can find Danielle's business, Naughty Nancy on Instagram or via her website.

    You can learn more about your host, Arielle Thomas via Instagram or via the Cinema Thom website.


    If you noticed last week's technical glitch, we're sorry! Unfortunately, RSS feeds and podcast things mean it took too long to sort out.

    I have no doubt you'll get a lot out of this episode, and thanks for sticking it out for round two of this ep!

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    ]]>     3258 no     What is a good creative risk? Mike Knowles breaks down decision making and risk so we can make better choices Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 01 Mar 2023 07:56:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, I'm joined by Mike Knowles. He's a friend, former gambler and performance coach. 

    We dive into what is a healthy risk. And we begin to break down intuitive, emotional and logical decision-making.

    If you've ever felt like you aren't very good at taking risks, or decision-making, the good news is, you can improve. 

    We lean into how to leave perfectionism at the door and are reminded that if we don't start taking smaller risks, we'll never be ready for the big ones. 

    Through this chat, Mike mentioned some amazing books too, find them here: 



    Mike Knowles is the brains behind the 'Build Your Incredible' workshops and is an expert in teaching skills that “you don’t learn at school”.


    You can find more information about Mike's inspiring workshops here. 

    Follow my personal journey on Instagram here.

    Follow my directing career on Instagram here.

    Visit the Cinema Thom website to learn more here.


    If you love today's episode, please leave a review! Or follow us on Instagram and Tik Tok. 

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    ]]>     2135 no     Petit: How I've reverse engineer'd my career and how to attract clients every step of the way Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 19 Feb 2023 10:10:12 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices I strongly believe that with reverse engineering, you can draw in and attract your dream clients. This episode is my first time explaining how I've built my career and by setting goals, then working backwards with aesthetics in mind, I've managed to direct video work for clients like Vogue, Mecca, Kmart and many many more.


    Follow my personal journey on Instagram here.

    Follow my directing career on Instagram here.

    Visit the Cinema Thom website to learn more here.

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    ]]>     1018 no     The self-taught brand of Nikki Cruz, in front and behind the camera Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 11 Feb 2023 21:00:41 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Digital Creator, Mumma and business owner Nikki Cruz takes us back to working the night shift at Coles. She's now one of Australia's most loved creators, and shares how she's created a career for herself, entirely self-taught and "winging it".


    Nikki can be found on socials here.

    Her furniture business, the Common Edit can be found here.


    Find out more about Exolyt, my favourite deep dive platform for Tik Tok analytics here.

    Follow your host Arielle Thomas here.


    If you loved this episode, leave a review!



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    ]]>     2179 no     Managing self-doubt and appreciating your unique biology with Casey Benjamin, of The Courage Project Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 04 Feb 2023 21:00:39 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices This episode marks a new chapter! I've brought Casey Benjamin of The Courage Project to weigh in on self-doubt and how self-criticism can jeopardise your success.

    She shared the saying, "Another level, another devil" and gives tips on managing your self-doubt.


    Find Casey Benjamin's website for the Courage Project here or on her Instagram.

    You can learn more about me, Arielle on my Instagram, or the Cinema Thom website.


    If you loved this episode, share it with a friend! Or leave a review to guide our upcoming guest planning!

    Thanks for listening! 🎙️



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    ]]>     1706 no     Beauty Game-changer Natassia Nicolao on founding Conserving Beauty, keeping her industry accountable, building her own brand from scratch, and everything else in between. Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 29 Jan 2023 01:50:27 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode of Process, I sit down with Natassia Nicolao. We've come a long way since dancing class 20 years ago, and I could not be more proud of her. Natassia started her own beauty brand two years ago called Conserving Beauty. A brand that inspires conversation and takes full accountability for its supply chain and water footprint. We discuss each step of her career, how she assembled a board, being mentored by Elle Macpherson, assembling and leading a team and how she intends to grow this unique and inspiring business.


    Find all things Conserving Beauty at https://www.conservingbeauty.com/

    Shop the range at Mecca.

    Find them on Instagram.


    Find Process the Podcast on Instagram.

    Find your host, Arielle Thomas on Instagram or Tik Tok.


    Contact me at arielle@cinemathom.com.

    Like, subscribe and leave a review! Thanks for listening.


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    ]]>     5007 no     We're back! Creative lessons from the trenches of 2022 and a new beginning for this podcast Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 21 Jan 2023 21:00:20 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices 2022 shaped and informed my life as I knew it. I unpack and reflect on the year in this episode, and work through the lessons I learned, whether I wanted to learn them or not. I'm back from hiatus, and I hope you'll forgive me, there was a lot going on. I hope this episode serves you and you can take something away from it that resonates as you find your own way through creativity and life. See you next Sunday!



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    ]]>     2122 no     Jacob Arnott shares what happens inside a Tik Tok agency and his goals as one of the youngest founders in the Australian agency world Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 31 Jul 2022 22:30:56 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, one of Australia's youngest agency founders, Jacob Arnott, shares everything about We The People.

    His insights on Tik Tok are invaluable, and while we've all heard things about what you should share on Tik Tok, what you shouldn't and how to approach the app - Jacob breaks it down once and for all and clears up all.


    Check out his agency, We The People!




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    ]]>     4358 no     Curve model import Bruna Lapinskas breaks fresh ground for Australian fashion inclusivity Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 23 Jul 2022 23:01:21 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Interviewing Bruna is such a breath of fresh air. She's not only taken leaps and bounds as a model since arriving in Australia but has given the expectations of fashion brands a real shake-up at the same time. We met via Whatsapp for a job during lockdown - when Melbourne couldn't shoot, but Sydney could. I was on Zoom during the shoot but sent her a personal Whatsapp video the night before to introduce myself, explain the Kmart campaign and why we chose her. It was the start of a beautiful friendship!


    In our chat, we cover all sorts of ground, but a few of the shoots we discuss are:

    Bec and Bridge on the couch: https://www.instagram.com/p/CUKcQ7fBwX_/

    Harpers Bazaar with Georges Antoni: https://www.instagram.com/p/Ca5x267uFqT/

    Kmart: https://www.instagram.com/p/CZxmds2uzeC/

    Lovewant with Bec Parsons: https://www.instagram.com/p/CWO6shChbo-/


    This episode is sponsored by Pure Locations. Send them a brief for your next shoot, and let them do the rest!

    If you loved this episode, FOLLOW and leave a review.


    We record on Riverside; sign up and start your Podcasting process today.



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    ]]>     4026 no     Jeweller and environmental advocate Holly Ryan talks building and rebuilding her namesake brand with the universe on her side. Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 16 Jul 2022 22:00:28 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Holly Ryan and her namesake brand are full of love, craftsmanship and integrity. As a brand, they're striving to minimise the impact by creating timeless designs that are inspired by art and nature. We chat about how she channels the world around her into wax carvings, eventually becoming the collections we see and adore. How she's grown her company and, most recently, how COVID and a huge curve ball created adversity that's only made her stronger.


    Check out Holly Ryan Jewellery here.

    Follow us on Instagram at @processthepodcast

    Leave a review, I'd love to hear what you think of my conversation with Holly!


    A note from Arielle, your host. I apologise for the quality of this episode's recording. All a part of the process, I was caught off guard by my own recording practice, and something went very wrong. This conversation means too much to me to not share, so I've done my best, and we're putting it out anyway!

    It basically just sounds like a conversation recorded on Zoom in an echoey room.



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    ]]>     4144 no     Influencer talent manager and director of LMB, Lily Baker, on the future of influencer marketing. Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 03 Jul 2022 04:23:59 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Meet Lily Baker, co-founder of LMB Management and LMB Group. She started the agency with her Mum about 9 years ago. Now LMB is one of the leading influencer and talent management agencies, representing the most sought-after influencers in Australia. So ahead of its time, with several divisions, and Lil at the helm. We chat about the direction the industry is heading, how she’d market her own brand the way brands need to consider working with talent in this rapidly growing industry! 


    Learn more about LMB and their talent here.

    Lily can be found personally on Instagram here.


    Connect with host Arielle Thomas here.


    This episode is sponsored by The Trend Tea.

    As a Process the Podcast listening, you'll gain half-price access to the tea using the code HALFTEA.

    Save hours of time and remove all the guesswork across Reels and Tik Tok. Sign up at courses.cinemathom.com

    See you inside!


    Follow The Trend Tea on Instagram here.

    Follow Process the Podcast Instagram here.


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    ]]>     3828 no     Podcast Host and Founder Alison Rice on giving yourself space to become who you were meant to be Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 16 Apr 2022 22:00:34 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices In this episode, we dive into the journey Alison took from working way overtime in digital publishing, to podcast host, and giving herself space, day-in-day-out to feel through her next steps, all the way to launching Off, her online space for conscious career coaching. I’ve worked with Alison for a long time, and I’m excited for you to get to know the courage she holds. She strides towards self-exploration and I really look up to her when it comes to being consistent, doing the work, and everything about her process holds integrity. however you’ve designed your life to look, I think you’ll love this episode!


    Alison's enrolment for Off occurs every 3 months. We join her quarterly. If you're interested to learn more: https://www.getoffline.co/off

    Her podcast Offline can be found here: https://podcasts.apple.com/au/podcast/offline-the-podcast-honest-conversations-about-true/id1434961575


    Follow Alison on Instagram here: https://www.instagram.com/alisonlarsenrice/


    Your host Arielle:

    Instagram here: instagram.com/arielle.thomas

    Tik Tok here: https://www.tiktok.com/@arielle.thomas?lang=en

    Youtube here:  https://www.youtube.com/channel/UCHcQqukB0luRbHRKYevJWpw


    AND Process the Podcast's new, very own Instagram! instagram.com/processthepodcast

    Tik Tok: https://www.tiktok.com/@processthepodcast?lang=en


    Our podcast is produced by Cinema Thom, find CT here: instagram.com/cinema_thom

    Hosted on Acast. See acast.com/privacy for more information.

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    ]]>     5567 no     Luxury Branding expert Sener Besim shares life changing moments, finding one's purpose and the power of articulating his message through his brand Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 09 Apr 2022 22:00:42 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Sener Besim is an Australian icon when it comes to luxury retail, he's also the founder and creative director of the luxury namesake brand, Sener Besim. The brand originally came to the market with eyewear and jewellery and continues to expand into new categories, but with one very important retail factor, the brand is built on stillness. Through a very personal journey, Sener came to find his creativity and expression, which directly flows into his brand and products, but there is no traditional production calendar, and no rush to reach the market. I hope you love this incredibly vulnerable and warm episode with Sener and I.


    Your host Arielle:

    Instagram here: instagram.com/arielle.thomas

    Tik Tok here: https://www.tiktok.com/@arielle.thomas?lang=en

    Youtube here:  https://www.youtube.com/channel/UCHcQqukB0luRbHRKYevJWpw


    AND Process the Podcast's new, very own Instagram! instagram.com/processthepodcast

    And Tik Tok: https://www.tiktok.com/@processthepodcast?lang=en


    Our podcast is produced by Cinema Thom, find CT here: instagram.com/cinema_thom

    Mixed by Ally Kallis: https://www.allykallis.com/

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    ]]>     3608 no     Go to Australian designer Margie Woods of Viktoria and Woods on staying true to yourself and building businesses Learn more about your ad choices. Visit megaphone.fm/adchoices Sun, 03 Apr 2022 02:00:00 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Margie Woods is at the helm of 140 people across two businesses. She started small, and in the past 18 years has built two seriously impressive companies. She reminds us of the power of patience and shares her entrepreneurial process that found her running one of Australia's most loved fashion brands! 


    Your host Arielle :)

    Instagram here: instagram.com/arielle.thomas

    Tik Tok here: https://www.tiktok.com/@arielle.thomas?lang=en

    Youtube here:  https://www.youtube.com/channel/UCHcQqukB0luRbHRKYevJWpw


    AND Process the Podcast's new, very own Instagram! instagram.com/processthepodcast

    And Tik Tok: https://www.tiktok.com/@processthepodcast?lang=en


    Our podcast is produced by Cinema Thom, find CT here: instagram.com/cinema_thom

    Mixed by Ally Kallis: https://www.allykallis.com/

    Hosted on Acast. See acast.com/privacy for more information.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     2683 no     Renowned Australian photographer Georges Antoni on what Australian brands need more of, his family first mindset, and a very insightful look into his client relationships. Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 19 Mar 2022 21:00:24 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices One of the most in-demand Australian photographers Georges Antoni joins me in this episode. We unpack more than I could have ever asked. He takes us back to his unconventional career journey to where he is today and the way he assembles his teams. We dived into his really important perspectives into commercial and artistic brand stories and how down under, we approach things a lot differently to the international brands, mostly due to our upbringing and the Australian way. It’s a way of thinking about things that I haven't really intellectualised before, but I’m really excited and privileged that George did so with me.



    Your host Arielle :)

    Instagram here: instagram.com/arielle.thomas

    Tik Tok here: https://www.tiktok.com/@arielle.thomas?lang=en

    Youtube here:  https://www.youtube.com/channel/UCHcQqukB0luRbHRKYevJWpw


    AND Process the Podcast's new, very own Instagram! instagram.com/processthepodcast

    And Tik Tok: https://www.tiktok.com/@processthepodcast?lang=en


    Our podcast is produced by Cinema Thom, find CT here: instagram.com/cinema_thom

    Mixed by Ally Kallis: https://www.allykallis.com/

    Hosted on Acast. See acast.com/privacy for more information.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     3764 no     Iconic Australian influencer Maxine Wylde on creating a following, going all in, dealing with off days, and MANY social tips to inspire your new social strategy! Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 12 Mar 2022 21:00:49 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices There is a saying that Rome wasn't built in a day, but Maxine's process put her on the map after three months! 

    This podcast was recorded live on International Women's Day at the Pay Pal Melbourne Fashion Festival. My gorgeous guest Maxine Wylde and I sat down to discuss how she grew her following when she decided to go all-in, how she battles off days, and the self-talk she gives herself to get up and go. 


    At the time of recording Maxine creates content for Instagram, Tik Tok and Youtube. Each has their own flavour and needs different approaches. Maxine and I demystify what each platform needs and what she's noticing in her audiences on each platform, and she gives away tonnes of insight for brands on how to launch, what to post and how to work with influencers! 


    This episode is proudly sponsored by the Australian Style Institute.


    Footnotes: 

    In this ep Maxine mentions a few creators she loves! 

    Check out Leone Hanne here: https://www.instagram.com/leoniehanne/

    Check out Emili Sindlev here: https://www.instagram.com/emilisindlev/

    We also mention Molly Mae and Matilda Djerf's approach to her brand Djerf Avenue. 


    Maxine can be found on Instagram here: https://www.instagram.com/__mmaxinewylde/

    Tik Tok here: https://www.tiktok.com/@maxinewylde?lang=en

    Youtube here: https://www.youtube.com/channel/UCtRMf5V0b8aadaaakE1KM6w


    Your host Arielle :)

    Instagram here: instagram.com/arielle.thomas

    Tik Tok here: https://www.tiktok.com/@arielle.thomas?lang=en

    Youtube here:  https://www.youtube.com/channel/UCHcQqukB0luRbHRKYevJWpw


    AND Process the Podcast's new, very own Instagram! instagram.com/processthepodcast

    And Tik Tok: https://www.tiktok.com/@processthepodcast?lang=en


    Our podcast is produced by Cinema Thom, find CT here: instagram.com/cinema_thom

    Mixed by Ally Kallis: https://www.allykallis.com/

    Hosted on Acast. See acast.com/privacy for more information.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     2435 no     Vogue stylist Philippa Moroney on creating iconic covers and her unique creative process. Learn more about your ad choices. Visit megaphone.fm/adchoices Sat, 05 Mar 2022 21:00:49 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Ever wondered how some of Vogue's most iconic covers come to be? Ask Philippa Moroney - Vogue Australia's Senior Fashion Editor and Market Director.


    Philippa's time at Vogue has seen her create some of Australian fashion's most recognisable editorial looks of the past decade.


    In this episode, host Arielle Thomas goes deep with Philippa - a seasoned stylist who's worked with the likes of Christine Centenara and styled celebs like Awkwafina - into the genesis of a cover shoot, her creative process (from how she conceptualises a shoot to what inspires her and the vibe she creates on-set) and how she's navigated the changing nature of the industry in the past two years.


    You'll hear from Philippa about how a friend's entrepreneurial venture led to her discover styling as a career, how any given issue of Vogue is approached, planned and executed, what she sees as Vogue's overall purpose and responsibility, and how her 4 year-old daughter is her go-to beauty guru.



    Footnote:

    In this episode we discussed Pip’s start at Russh, InStyle and her move to Vogue.

    Here is the iconic styling work created by British Vogue with Billie Eilish, and a link to Philippa’s work with Awkwafina!

    We chat about the Miss Vogue launch, and all the fashion weeks around the world too!

    Follow Philippa on Instagram here, and our show host Arielle Thomas here.


    Your host Arielle :)

    Instagram here: instagram.com/arielle.thomas

    Tik Tok here: https://www.tiktok.com/@arielle.thomas?lang=en

    Youtube here:  https://www.youtube.com/channel/UCHcQqukB0luRbHRKYevJWpw


    AND Process the Podcast's new, very own Instagram! instagram.com/processthepodcast

    And Tik Tok: https://www.tiktok.com/@processthepodcast?lang=en


    Our podcast is produced by Cinema Thom, find CT here: instagram.com/cinema_thom

    Mixed by Ally Kallis: https://www.allykallis.com/

    Hosted on Acast. See acast.com/privacy for more information.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    ]]>     2808 no     Trailer Learn more about your ad choices. Visit megaphone.fm/adchoices Wed, 02 Mar 2022 11:39:52 -0000 full Arielle Thomas Learn more about your ad choices. Visit megaphone.fm/adchoices Hosted on Acast. See acast.com/privacy for more information.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

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