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    <title>The AI Rollout</title>
    <language>en</language>
    <copyright>Copyright 2026 Marketecture Media</copyright>
    <description>Hosted by the team at wordPower, the AI consultants, this is a show about this is a show about what AI actually looks like inside real organizations. 



Each episode features a different practitioner — a builder, a buyer, an operator, a skeptic — walking through one AI project they've worked on, from the original problem through to the first attempts that fell flat, the version that finally worked, and the lessons that came out of it. You'll hear from the operator who automated their own job, the team lead whose workflow shifted overnight, the manager who quietly killed a project that wasn't going anywhere, and the buyer who learned to cut through the marketing on "AI-powered" tools. 

Honest, specific stories from the people making AI useful where they work. 

Interested in sponsoring the show? Contact ⁠Marketecture Media.⁠</description>
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      <title>The AI Rollout</title>
    </image>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle></itunes:subtitle>
    <itunes:author>Tom Riordan</itunes:author>
    <itunes:summary>Hosted by the team at wordPower, the AI consultants, this is a show about this is a show about what AI actually looks like inside real organizations. 



Each episode features a different practitioner — a builder, a buyer, an operator, a skeptic — walking through one AI project they've worked on, from the original problem through to the first attempts that fell flat, the version that finally worked, and the lessons that came out of it. You'll hear from the operator who automated their own job, the team lead whose workflow shifted overnight, the manager who quietly killed a project that wasn't going anywhere, and the buyer who learned to cut through the marketing on "AI-powered" tools. 

Honest, specific stories from the people making AI useful where they work. 

Interested in sponsoring the show? Contact ⁠Marketecture Media.⁠</itunes:summary>
    <content:encoded>
      <![CDATA[<p>Hosted by the team at wordPower, the AI consultants, this is a show about this is a show about what AI actually looks like inside real organizations. </p>
<p><br></p>
<p>Each episode features a different practitioner — a builder, a buyer, an operator, a skeptic — walking through one AI project they've worked on, from the original problem through to the first attempts that fell flat, the version that finally worked, and the lessons that came out of it. You'll hear from the operator who automated their own job, the team lead whose workflow shifted overnight, the manager who quietly killed a project that wasn't going anywhere, and the buyer who learned to cut through the marketing on "AI-powered" tools. </p>
<p>Honest, specific stories from the people making AI useful where they work. </p>
<p>Interested in sponsoring the show? Contact <a href="https://marketecturemedia.com/">⁠Marketecture Media.⁠</a></p>
<p><br></p>]]>
    </content:encoded>
    <itunes:owner>
      <itunes:name>Tom Riordon</itunes:name>
      <itunes:email>tom@wordpower.ai</itunes:email>
    </itunes:owner>
    <itunes:image href="https://megaphone.imgix.net/podcasts/74e53170-7a19-11f1-ac92-7713375164a8/image/2eb02eb6044078dbf30c4ba4f72006bf.png?ixlib=rails-4.3.1&amp;max-w=3000&amp;max-h=3000&amp;fit=crop&amp;auto=format,compress"/>
    <itunes:category text="Business">
      <itunes:category text="Marketing"/>
    </itunes:category>
    <itunes:category text="Technology">
    </itunes:category>
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      <title>The AI Rollout: Aziza Jaja, Co-founder of AI Sol Circle, on Strategies to Simplify your AI Rollout</title>
      <description>Aziza Jaja, Head of Marketing at Naboso Technology and Co-Founder of AI Sol Circle, joins hosts Tom Riordan and Daf Dent, Founders of wordPower, to share how she uses AI to create real business leverage while keeping the tech stack simple. She breaks down her AIM framework: Assess, Integrate, Measure, and shares practical examples across content creation, landing pages, customer journeys, and team planning.

Takeaways:

- Use the AIM framework: Assess the constraint, Integrate the right tool, and Measure the result. - Start with one bottleneck: Don’t attempt to automate everything at once.

- Keep your AI stack simple: Get more from existing tools before adding specialized platforms.

- Give AI enough context: Strong outputs depend on accurate information, thoughtful planning, and iteration.

- Measure business impact: Look at time saved, incremental revenue, conversions, and other tangible outcomes.

- Combine AI with human expertise: AI can accelerate execution, but human judgment remains.Chapters

00:00 The AIM Framework: Assess, Integrate, Measure

00:21 Meet Aziza Jaja

01:35 Bringing AI Into a Lean Organization

03:17 Building an AI-First Way of Working

04:39 Balancing AI Experimentation With the Day Job

06:06 How Aziza Keeps Up With AI

07:02 Building the AI Soul Circle Community

09:08 Upskilling and Becoming AI Certified

11:49 Why AI Communities Matter

13:31 How Much Time Should You Spend Learning AI?

14:00 Breaking Down the AIM Framework

15:14 Turning Long-Form Content Into Ad Creative

16:42 Testing ChatGPT for Content Production

18:32 Build With Existing AI Tools or Buy New Software?

19:10 Inside Aziza’s AI Tech Stack

21:00 Using AI Across the Team

21:20 What AI Got Wrong on a Landing Page

23:06 AI for Customer Journey Audits

24:08 Finding Team and Resource Gaps With AI

26:08 The One AI Step Operators Should Take This Week

27:48 How to Measure Whether AI Is Working

29:34 Where to Find Aziza Jaja and AI Soul Circle</description>
      <pubDate>Mon, 17 Aug 2026 04:00:00 -0000</pubDate>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Tom Riordan</itunes:author>
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      <itunes:subtitle></itunes:subtitle>
      <itunes:summary>Aziza Jaja, Head of Marketing at Naboso Technology and Co-Founder of AI Sol Circle, joins hosts Tom Riordan and Daf Dent, Founders of wordPower, to share how she uses AI to create real business leverage while keeping the tech stack simple. She breaks down her AIM framework: Assess, Integrate, Measure, and shares practical examples across content creation, landing pages, customer journeys, and team planning.

Takeaways:

- Use the AIM framework: Assess the constraint, Integrate the right tool, and Measure the result. - Start with one bottleneck: Don’t attempt to automate everything at once.

- Keep your AI stack simple: Get more from existing tools before adding specialized platforms.

- Give AI enough context: Strong outputs depend on accurate information, thoughtful planning, and iteration.

- Measure business impact: Look at time saved, incremental revenue, conversions, and other tangible outcomes.

- Combine AI with human expertise: AI can accelerate execution, but human judgment remains.Chapters

00:00 The AIM Framework: Assess, Integrate, Measure

00:21 Meet Aziza Jaja

01:35 Bringing AI Into a Lean Organization

03:17 Building an AI-First Way of Working

04:39 Balancing AI Experimentation With the Day Job

06:06 How Aziza Keeps Up With AI

07:02 Building the AI Soul Circle Community

09:08 Upskilling and Becoming AI Certified

11:49 Why AI Communities Matter

13:31 How Much Time Should You Spend Learning AI?

14:00 Breaking Down the AIM Framework

15:14 Turning Long-Form Content Into Ad Creative

16:42 Testing ChatGPT for Content Production

18:32 Build With Existing AI Tools or Buy New Software?

19:10 Inside Aziza’s AI Tech Stack

21:00 Using AI Across the Team

21:20 What AI Got Wrong on a Landing Page

23:06 AI for Customer Journey Audits

24:08 Finding Team and Resource Gaps With AI

26:08 The One AI Step Operators Should Take This Week

27:48 How to Measure Whether AI Is Working

29:34 Where to Find Aziza Jaja and AI Soul Circle</itunes:summary>
      <content:encoded>
        <![CDATA[<p>Aziza Jaja, Head of Marketing at Naboso Technology and Co-Founder of AI Sol Circle, joins hosts Tom Riordan and Daf Dent, Founders of wordPower, to share how she uses AI to create real business leverage while keeping the tech stack simple. She breaks down her AIM framework: Assess, Integrate, Measure, and shares practical examples across content creation, landing pages, customer journeys, and team planning.</p>
<p>Takeaways:</p>
<p>- Use the AIM framework: Assess the constraint, Integrate the right tool, and Measure the result. - Start with one bottleneck: Don’t attempt to automate everything at once.</p>
<p>- Keep your AI stack simple: Get more from existing tools before adding specialized platforms.</p>
<p>- Give AI enough context: Strong outputs depend on accurate information, thoughtful planning, and iteration.</p>
<p>- Measure business impact: Look at time saved, incremental revenue, conversions, and other tangible outcomes.</p>
<p>- Combine AI with human expertise: AI can accelerate execution, but human judgment remains.<br>Chapters</p>
<p>00:00 The AIM Framework: Assess, Integrate, Measure</p>
<p>00:21 Meet Aziza Jaja</p>
<p>01:35 Bringing AI Into a Lean Organization</p>
<p>03:17 Building an AI-First Way of Working</p>
<p>04:39 Balancing AI Experimentation With the Day Job</p>
<p>06:06 How Aziza Keeps Up With AI</p>
<p>07:02 Building the AI Soul Circle Community</p>
<p>09:08 Upskilling and Becoming AI Certified</p>
<p>11:49 Why AI Communities Matter</p>
<p>13:31 How Much Time Should You Spend Learning AI?</p>
<p>14:00 Breaking Down the AIM Framework</p>
<p>15:14 Turning Long-Form Content Into Ad Creative</p>
<p>16:42 Testing ChatGPT for Content Production</p>
<p>18:32 Build With Existing AI Tools or Buy New Software?</p>
<p>19:10 Inside Aziza’s AI Tech Stack</p>
<p>21:00 Using AI Across the Team</p>
<p>21:20 What AI Got Wrong on a Landing Page</p>
<p>23:06 AI for Customer Journey Audits</p>
<p>24:08 Finding Team and Resource Gaps With AI</p>
<p>26:08 The One AI Step Operators Should Take This Week</p>
<p>27:48 How to Measure Whether AI Is Working</p>
<p>29:34 Where to Find Aziza Jaja and AI Soul Circle</p>
<p><br>

</p>]]>
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    <item>
      <title>The AI Rollout: Emily Holiday, Partner at Human Agency, on Leading Successful Enterprise AI Adoption</title>
      <description>Team at wordPower, the AI consultants, this is a show about

In the debut episode of The AI Rollout, hosts Tom Riordan and Daf Dent, Founders of wordPower, welcome Emily Holiday, Partner at Human Agency, to discuss what successful AI implementation really looks like inside organizations.

Emily shares practical lessons from helping companies ranging from nonprofits to global enterprises adopt AI, covering change management, AI governance, enterprise policies, measuring ROI, security considerations, and how leaders can build a culture of AI adoption that actually delivers business value.


Takeaways


  Why AI adoption is more about people and change management than technology.



  The importance of creating an enterprise AI policy before employees create their own.



  How organizations can measure real AI ROI instead of focusing on token usage.



  Why curiosity and experimentation are the biggest competitive advantages in AI adoption.



  Practical advice for scaling AI across teams while maintaining security and governance.




Chapters

00:00 Introduction to AI Rollout &amp; Meet Emily Holiday

01:00 Emily's Role at Human Agency

02:20 AI Rollouts from Nonprofits to Global Enterprises

04:35 Becoming an AI Expert Through Curiosity

06:40 Should Companies Bring in AI Consultants?

10:25 Using AI Connectors, Knowledge Management &amp; Daily Briefs

13:00 AI Adoption Across Small vs. Large Organizations

14:00 AI Governance, Security &amp; Enterprise Policies

20:25 Getting Employees Excited About AI

22:55 Common AI Rollout Mistakes to Avoid

26:15 Practical AI Prompting &amp; QA Workflows

28:40 How AI Change Management Differs from Traditional Technology

30:55 Building AI Champions Inside Organizations

34:10 Measuring AI ROI That Actually Matters

38:10 Emily's One Piece of Advice for Every AI Leader

39:20 Where to Connect with Emily Holiday</description>
      <pubDate>Thu, 23 Jul 2026 04:00:00 -0000</pubDate>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>1</itunes:episode>
      <itunes:author>Tom Riordan</itunes:author>
      <itunes:subtitle></itunes:subtitle>
      <itunes:summary>Team at wordPower, the AI consultants, this is a show about

In the debut episode of The AI Rollout, hosts Tom Riordan and Daf Dent, Founders of wordPower, welcome Emily Holiday, Partner at Human Agency, to discuss what successful AI implementation really looks like inside organizations.

Emily shares practical lessons from helping companies ranging from nonprofits to global enterprises adopt AI, covering change management, AI governance, enterprise policies, measuring ROI, security considerations, and how leaders can build a culture of AI adoption that actually delivers business value.


Takeaways


  Why AI adoption is more about people and change management than technology.



  The importance of creating an enterprise AI policy before employees create their own.



  How organizations can measure real AI ROI instead of focusing on token usage.



  Why curiosity and experimentation are the biggest competitive advantages in AI adoption.



  Practical advice for scaling AI across teams while maintaining security and governance.




Chapters

00:00 Introduction to AI Rollout &amp; Meet Emily Holiday

01:00 Emily's Role at Human Agency

02:20 AI Rollouts from Nonprofits to Global Enterprises

04:35 Becoming an AI Expert Through Curiosity

06:40 Should Companies Bring in AI Consultants?

10:25 Using AI Connectors, Knowledge Management &amp; Daily Briefs

13:00 AI Adoption Across Small vs. Large Organizations

14:00 AI Governance, Security &amp; Enterprise Policies

20:25 Getting Employees Excited About AI

22:55 Common AI Rollout Mistakes to Avoid

26:15 Practical AI Prompting &amp; QA Workflows

28:40 How AI Change Management Differs from Traditional Technology

30:55 Building AI Champions Inside Organizations

34:10 Measuring AI ROI That Actually Matters

38:10 Emily's One Piece of Advice for Every AI Leader

39:20 Where to Connect with Emily Holiday</itunes:summary>
      <content:encoded>
        <![CDATA[<p>Team at wordPower, the AI consultants, this is a show about

In the debut episode of The AI Rollout, hosts Tom Riordan and Daf Dent, Founders of wordPower, welcome Emily Holiday, Partner at Human Agency, to discuss what successful AI implementation really looks like inside organizations.</p>
<p>Emily shares practical lessons from helping companies ranging from nonprofits to global enterprises adopt AI, covering change management, AI governance, enterprise policies, measuring ROI, security considerations, and how leaders can build a culture of AI adoption that actually delivers business value.</p>
<p>
Takeaways</p>
<ul>
  <li><p>Why AI adoption is more about people and change management than technology.</p>
</li>
  <li><p>The importance of creating an enterprise AI policy before employees create their own.</p>
</li>
  <li><p>How organizations can measure real AI ROI instead of focusing on token usage.</p>
</li>
  <li><p>Why curiosity and experimentation are the biggest competitive advantages in AI adoption.</p>
</li>
  <li><p>Practical advice for scaling AI across teams while maintaining security and governance.</p>
</li>
</ul>
<p>Chapters</p>
<p>00:00 Introduction to AI Rollout &amp; Meet Emily Holiday</p>
<p>01:00 Emily's Role at Human Agency</p>
<p>02:20 AI Rollouts from Nonprofits to Global Enterprises</p>
<p>04:35 Becoming an AI Expert Through Curiosity</p>
<p>06:40 Should Companies Bring in AI Consultants?</p>
<p>10:25 Using AI Connectors, Knowledge Management &amp; Daily Briefs</p>
<p>13:00 AI Adoption Across Small vs. Large Organizations</p>
<p>14:00 AI Governance, Security &amp; Enterprise Policies</p>
<p>20:25 Getting Employees Excited About AI</p>
<p>22:55 Common AI Rollout Mistakes to Avoid</p>
<p>26:15 Practical AI Prompting &amp; QA Workflows</p>
<p>28:40 How AI Change Management Differs from Traditional Technology</p>
<p>30:55 Building AI Champions Inside Organizations</p>
<p>34:10 Measuring AI ROI That Actually Matters</p>
<p>38:10 Emily's One Piece of Advice for Every AI Leader</p>
<p>39:20 Where to Connect with Emily Holiday</p>
<p><br></p>]]>
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      <itunes:duration>2351</itunes:duration>
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    </item>
    <item>
      <title>AI Rollout Episode 1: Emily Holiday on Why 95% of AI Projects Fail to Deliver ROI</title>
      <description>Episode 1 of AI Rollout is almost here.

Emily Holiday, Partner at Human Agency, shares practical insights on why most AI initiatives fail to generate measurable ROI, how to identify the best opportunities for automation, and why starting with a simple AI policy can help organizations adopt AI more effectively.

Stay tuned for the full episode.</description>
      <pubDate>Wed, 22 Jul 2026 20:58:00 -0000</pubDate>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Tom Riordan</itunes:author>
      <itunes:subtitle></itunes:subtitle>
      <itunes:summary>Episode 1 of AI Rollout is almost here.

Emily Holiday, Partner at Human Agency, shares practical insights on why most AI initiatives fail to generate measurable ROI, how to identify the best opportunities for automation, and why starting with a simple AI policy can help organizations adopt AI more effectively.

Stay tuned for the full episode.</itunes:summary>
      <content:encoded>
        <![CDATA[<p>Episode 1 of AI Rollout is almost here.</p>
<p>Emily Holiday, Partner at Human Agency, shares practical insights on why most AI initiatives fail to generate measurable ROI, how to identify the best opportunities for automation, and why starting with a simple AI policy can help organizations adopt AI more effectively.</p>
<p>Stay tuned for the full episode.</p>
<p><br>

</p>]]>
      </content:encoded>
      <itunes:duration>67</itunes:duration>
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