Lessons for Tomorrow

Can Composable Commerce Fix B2B Ecommerce for Distributors?

Tue, 19 May 2026 09:00:00 -0000

Is composable commerce the flexibility manufacturers and distributors have been waiting for? In this episode of the Lessons for Tomorrow Podcast, guest host Brendan Cameron, sits down with Jason Nyhus, President/ General Manager at Shopware. They break down what it actually means to build a modern B2B ecommerce stack, why ERP integration is the make-or-break moment for distributors, and how the right platform can stop competing with your sales team and start empowering them.

This podcast is brought to you by Americaneagle.com Studios. Follow this podcast wherever you listen to them!

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Brendan Cameron: LinkedIn
Jason Nyhus: LinkedIn
Resources: Shopware - Website | Shopware Development & Hosting Services

AI in B2B Commerce: What’s Real, What’s Hype & What Works

Thu, 30 Apr 2026 09:00:00 -0000

AI is transforming B2B, but only for companies with the right foundation. In this episode, guest host, Brendan Cameron is joined by Aaron Sheehan, VP of Strategy and Partnerships at OroCommerce to break down AI hype vs. reality, the biggest mistakes companies make, and what B2B teams must build now to stay competitive. If you’re serious about using AI in B2B, don’t miss the full conversation.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Brendan Cameron: LinkedIn
Aaron Sheehan: LinkedIn
Resources: OroCommerce - Website | OroCommerce Development Partner

Building Experiences: The Future of Content & Digital Engagement

Tue, 31 Mar 2026 09:00:00 -0000

Digital experiences are shifting faster than brands can keep up. In this episode, guest host Arlind Rojba joins Wes McChristian from Americaneagle.com and Daniel Mendoza from Storyblok to explore the future of content, headless CMS, AI‑driven digital experiences, and how brands can build faster, more authentic, and scalable engagement across every channel. Listen now to stay ahead of the digital curve.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Arlind Rojba: LinkedIn
Daniel Mendoza: LinkedIn
Wes McChristian: LinkedIn
Resources: Storyblok - Website | FlowMotion by Storyblok | Storyblok Headless CMS Development & Integration Services

The Partner Pulse: Jetlag Diaries — AI Insights from Our Partner Network

Wed, 04 Mar 2026 10:00:00 -0000

The Partner Pulse series kicks off with fresh from the field insights from the Americaneagle.com partnerships team as they break down their latest travels, the AI capabilities reshaping digital experiences, AEO/GEO trends gaining traction, and standout innovations emerging across top technology partners. Tune in to hear what’s influencing the industry right now—and the key takeaway every business can put into action today.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Jerry Boduch: LinkedIn
Arlind Rojba: LinkedIn
Peter Gavrilos: LinkedIn
Catherine Espada: LinkedIn
Steven LaGow: LinkedIn

Beyond the Blue Links: Competing in the Era of AI-Powered Search

Wed, 03 Dec 2025 15:15:00 -0000

How do brands compete when AI assistants (not traditional search engines) decide what users see? Guest host Arlind Rojba welcomes Tripp Huber, Senior Director of North America Alliances at Yext, to explore AI-driven discovery, citations, multi-model visibility, and the future of search. Learn how to strengthen your brand’s presence across today’s evolving AI-powered landscape.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Arlind Rojba: LinkedIn
Tripp Huber: LinkedIn
Resources: Yext's Wesbite | Scout - Yext Tool

Navigating Growing Accessibility Concerns in the Wild - Part 2

Tue, 11 Nov 2025 10:00:00 -0000

Curious how organizations can maintain web accessibility long-term? In Part 2 of this conversation, guest host Nick Goodrum and Christina Adams, Senior Manager of Digital Accessibility at Siteimprove, explore practical strategies, common pitfalls, and the balance between automated tools and human review—essential insights for digital accessibility, inclusive design, and compliance success.

Check out Part 1 of this conversation here.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Nick Goodrum: LinkedIn
Christina Adams: LinkedIn
Resources: Siteimprove's Website | Ready for Title II? - Webinar

Navigating Growing Accessibility Concerns in the Wild - Part 1

Tue, 28 Oct 2025 19:04:00 -0000

How can organizations turn accessibility from a “checkbox” task into a priority that drives better user experiences and compliance? Join guest-host Nick Goodrum and Christina Adams, Senior Manager of Digital Accessibility at Siteimprove, as they explore web accessibility trends, WCAG guidelines, and strategies for digital inclusivity.

Join us for Part 2 - Coming Soon

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Nick Goodrum: LinkedIn
Christina Adams: LinkedIn
Resources: Siteimprove's Website | Ready for Title II? - Webinar

From Strategy to Execution: Putting B2B Digital Transformation into Action

Wed, 22 Oct 2025 12:55:00 -0000

How can B2B organizations turn digital transformation from concept into measurable results? In this episode, guest host Brendan Cameron is joined by Sarah Falcon, SVP of Global Marketing for B2B eCommerce Association. They break down strategies for aligning ecommerce, marketing, and operations to leveraging AI, and connecting with industry communities to drive growth and measurable business results in today’s digital landscape.

Shoptoberfest Insights for B2B Ecommerce Growth Blog

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Brendan Cameron: LinkedIn
Sarah Falcon: LinkedIn
Resources: B2B eCommerce Association's Website

Driving Association Growth Through Learning

Thu, 14 Aug 2025 09:00:00 -0000

What if your association could turn learning into its most powerful retention tool? In today’s digital age, members expect engaging, flexible education that fits their schedules. In this episode, guest host Steven LaGow joins Jen Rosney of LearnUpon and Guillaume Delloue of HubSpot to discuss how integrated learning and engagement strategies help associations boost member value, retention, and revenue growth through connected, personalized educational experiences.

Join the conversation! Help improve association learning by sharing your experience in our quick Member Strategy Survey here: https://www.surveymonkey.com/r/95H3GKZ

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Steven LaGow: LinkedIn
Jen Rosney: LinkedIn
Guillaume Delloue: LinkedIn
Resources: HubSpot | LearnUpon

Who Pays the Price? Surcharges, Shortcuts, and the BNPL Boom

Thu, 10 Jul 2025 09:00:00 -0000

Are hidden costs and delayed payments reshaping how we buy and sell? In this episode, guest host Joe Campagna is joined by Trey Swallow, SVP of Strategic Partners at Nuvei. They break down surcharges, the BNPL surge, and the regulatory gaps emerging in today’s economy. Learn what merchants must know to stay ahead in the evolving payments landscape today!

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Joe Campagna: LinkedIn
Trey Swallow: LinkedIn
Resources: Nuvei

Winning in the DXP Era: Personalization, Peer Validation & Smarter Buyers

Wed, 19 Mar 2025 09:00:00 -0000

With buyers entering the conversation more informed than ever, the way we sell digital experiences must evolve. In this episode, our guest Steven LaGow is joined by A.J. Genzler and Keval Mehta from Liferay. They unpack the latest trends in DXP, the power of personalization, and the role of data in crafting website experiences that truly engage.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Steven LaGow: LinkedIn
A.J. Genzler: LinkedIn
Keval Mehta: LinkedIn
Resources: Liferay | Liferay Development Services

AI for Search & Personalization: Helpful or Creepy?

Wed, 29 Jan 2025 10:00:00 -0000

Algolia is powering up with AI to provide users with intent-driven results. In this episode, guest host Brendan Cameron is joined by Nick Vlku, VP of Product Growth at Algolia. They examine AI-driven search tools and personalized support, the future of search with AI, and more! Learn how Algolia and Americaneagle.com can guide your AI implementation journey, driving traffic and delivering impactful results.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Brendan Cameron: LinkedIn
Nick Vlku: LinkedIn
Resources: Algolia | Algolia Search Implementation & Optimization Services

Why Digital Agency Partnerships Drive Success

Wed, 04 Sep 2024 09:00:00 -0000

In this episode, guest host Arlind Rojba is joined by Partner Director Peter Gavrilos, and Jerry Boduch, VP of Strategic Alliances at Americaneagle.com. Listen to how partnerships have evolved and how continual growth is vital to Americaneagle.com's strategy. These collaborations have helped countless clients find the right tools, demonstrating the significant impact partnerships have on driving business success in today’s digital age.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Arlind Rojba: LinkedIn
Peter Gavrlios: LinkedIn
Jerry Boduch: LinkedIn
Resources: Platform Partners at Americaneagle.com

Agile Principles for Organizational Success with Higher Learning Commission

Tue, 06 Aug 2024 09:00:00 -0000

In this episode, guest host Landon DePasquale is joined by Jon Davenport, CIO at Higher Learning Commission (HLC). They break down how agile methodologies transform organizations. Get insights on practical steps for implementation, real-world insights from HLC, and strategies for embracing the agile methodology to drive continuous improvement and organizational success.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Landon DePasquale: LinkedIn
Jon Davenport: LinkedIn
Resources: Higher Learning Commission | HLC Project at Americaneagle.com

The Power of AccelDX by AD & ROC Commerce

Tue, 16 Jul 2024 09:00:00 -0000

In this episode, our guest host Brendan Cameron is joined by Bryana Kennedy, Senior Director of Digital Success from Affiliated Distributors (AD), and Michael Benedict, General Manager at ROC Commerce. They break down the transformative potential of AccelDX with insights into its seamless integration capabilities, customer-centric tools, and rapid onboarding process. Listen to how AD and ROC Commerce collaborations redefine digital commerce solutions for businesses aiming to thrive in the ecommerce landscape.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Brendan Cameron: LinkedIn
Bryana Kennedy: LinkedIn
Michael Benedict: LinkedIn
Resources: AccelDX Info | AB Pipe and Supply Case Study | Affiliated Distributors (AD) | ROC Commerce

Taking Complexity out of Composable with BigCommerce

Tue, 30 Apr 2024 15:48:00 -0000

Composable commerce just got easier. In this episode of the Lessons for Tomorrow podcast, guest host Wayne Stratbucker dives into BigCommerce's Catalyst platform with Lead Developer Advocate at BigCommerce, Katie Hoesley. Learn how Catalyst simplifies ecommerce development, its evolution, unique features, and how businesses can leverage it for personalized shopping experiences.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Wayne Stratbucker: LinkedIn
Katie Hoesley: LinkedIn
Resources: BigCommerce Development Partner | Catalyst by BigCommerce

AI for Accessibility & Beyond with Siteimprove

Tue, 09 Apr 2024 09:00:00 -0000

In this episode, guest host Nick Goodrum and web accessibility expert Norbert Rum from Americaneagle.com talk with Siteimprove's CMO, Izabela Misiorny, about the impact of AI on accessibility and inclusion. They discuss Siteimprove's AI-driven features, while addressing the importance of privacy and security. From content optimization to code remediation, this episode highlights innovation in promoting the ongoing exploration of AI's societal benefits.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Nick Goodrum: LinkedIn
Norbert Rum: LinkedIn
Izabela Misiorny: LinkedIn
Resources: Siteimprove's Website | Web Accessibility Survey Results

What's New in B2B Ecommerce with OroCommerce

Thu, 28 Mar 2024 09:00:00 -0000

Hear the latest developments in B2B ecommerce with OroCommerce as they unveil their highly anticipated 6.0 Release Candidate. From AI integration to a revamped storefront theme, discover how OroCommerce continues to lead the way in empowering businesses. Join guest host Roger Walker as he discusses the latest developments with Chief Revenue Officer, Rob Walter and Head of Sales, Sawyer Frank from Oro Inc. Tune in for insights into their future roadmap and upcoming enhancements.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Roger Walker: LinkedIn
Sawyer Frank: LinkedIn
Rob Walter: LinkedIn
Resources: Oro Inc. Website

Unpacking BigCommerce B2B Edition with Patrick Williams

Wed, 13 Mar 2024 13:54:00 -0000

This episode explores BigCommerce's B2B Edition, discussing its advantages for B2B ecommerce. It covers advanced features, scalability, and recent updates such as the buyer portal and GraphQL endpoint. Guest host Wayne Stratbucker and Manager Global Partner Solutions Engineering, Patrick Williams, from BigCommerce lead the discussion, highlighting the platform's pivotal role in digital transformation. They discuss how it enhances user experience and fosters collaboration with agency partners for ongoing enhancement, presenting it as a crucial solution for modern commerce challenges.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Wayne Stratbucker: LinkedIn
Patrick Williams: LinekdIn
Resources: BigCommerce B2B Edition

The Outlook on Digital Payments in 2024

Tue, 20 Feb 2024 10:00:00 -0000

Explore the ever-evolving landscape of digital payments in 2024 — from AI-driven fraud detection to Buy Now Pay Later services. Host Tim Ahlenius and Payments Expert Joe Campagna from Americaneagle.com delve into strategies for merchants and consumers, emphasizing adaptability and innovation in this dynamic realm.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Joe Campagna: LinkedIn
Resources: Future of Search - Marketoonist Blog // The Future of PayPal Payments

The Future of PayPal Payments

Thu, 25 Jan 2024 14:54:00 -0000

Explore the future of ecommerce payments with Prasanna Vinjamuri, Senior Director of Product at PayPal. Discover the evolution of the PayPal Complete Payments (PPCP), addressing fraud prevention, the rise of in-store payments, and integration with various platforms. Uncover the latest trends shaping the landscape of online and offline transactions.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Joe Campagna: LinkedIn
Prasanna Vinjamuri: LinkedIn
Resources: PayPal Website // PayPal Commerce Platform

The Inception of Buy with Prime

Thu, 21 Sep 2023 17:42:00 -0000

Join this episode of the Lessons for Tomorrow Podcast where we discuss the evolution of the Buy with Prime offering. Our host, Tim Ahlenius, and Amazon Partner Development Manager, Derek Majewski, delve into Buy with Prime’s seamless integration with merchant websites and its transformative role in revolutionizing the ecommerce landscape.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Derek Majewski: LinkedIn
Resources: Buy with Prime // 8 Ways To Optimize Your Ecommerce Website In 2023

Legacy Platform Migration to Open-Source Tech with Pantheon

Thu, 24 Aug 2023 19:20:00 -0000

Unravel the transformative journey from legacy monolithic systems to open-source technologies, spotlighting the prowess of Pantheon in webOps and hosting. Guest host Landon DePasquale is joined by Erin Walker, VP of Sales at Pantheon for this episode of Lessons for Tomorrow. They delve into distinctions between monolithic platforms and open-source tech, examine the merits and drawbacks of open-source adoption, and deftly address concerns of risk-averse leadership.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Landon DePasquale: LinkedIn
Erin Walker: LinkedIn
Resources: Pantheon

Uniting Accessibility and Quality Assurance with Siteimprove

Wed, 12 Jul 2023 14:38:00 -0000

Discover how accessibility, digital marketing, and quality assurance intersect in this episode of the Lessons for Tomorrow podcast. Learn from Kevin Rydberg, Managing Accessibility Consultant at Siteimprove, and guest host Nick Goodrum from Americaneagle.com about gaining insights into leveraging analytics, enhancing customer support, current web accessibility trends, and the importance of structured accessibility teams.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Nick Goodrum: LinkedIn
Kevin Rydberg: LinkedIn

From Local to Global: Navigating Sales Tax Changes & Compliance with Avalara

Tue, 20 Jun 2023 09:00:00 -0000

Discover the ever-changing world of sales tax changes and compliance in the US with Avalara. Join guest host, Arlind Rojba, and special guests from Avalara, Kate Bacholzky and Brian Kelly, as they explore trends in taxing digital goods, positive advancements in tax solutions, sales tax holidays, marketplace obligations, audits, global tax regulations, and the impact of compliance.

Stay informed and adapt to the evolving sales tax landscape to ensure accurate taxation and mitigate potential risks. Listen to Avalara's expert insights on this "Lessons for Tomorrow" podcast episode.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Arlind Rojba: LinkedIn
Kate Bacholzky: LinkedIn
Brian Kelly: LinkedIn

The Payment Buzz: Unpacking the Latest Trends & Changes in the Payments World

Tue, 06 Jun 2023 09:00:00 -0000

Join host Tim Ahlenius, as he explores the latest trends and changes in the payments world with Subject Matter Expert of Payments, Joe Campagna from Americaneagle.com. They discuss the recent spin-off of Fidelity National Information Systems and the challenges faced by Worldpay due to its patchwork of past mergers.

The shift in surcharge changes implemented by major card brands Visa and MasterCard have affected the pricing aspect for businesses and consumers alike. Discover the implications of these developments and gain insights into the future of the payments industry.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Joe Campagna: LinkedIn

The Composable Architecture Revolution with Netlify - Part 2

Tue, 23 May 2023 09:00:00 -0000

In Part II of this episode, host Tim Ahlenius and CCO, CSO, and Co-Founder of Netlify, Chris Bach discuss where the future is heading for composable architecture, integrating new tools towards functionality, and more.

The web is continuing the path away from monolithic to decoupled apps, and developers are leading ahead with more power than ever. Netlify's platform is a remote-first cloud computing company for building and deploying websites, and web applications.

Check out Part I of this conversation here.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Chris Bach: LinkedIn // Twitter
Resources: Netlify

The Composable Architecture Revolution with Netlify - Part 1

Tue, 09 May 2023 09:00:00 -0000

In part one of this episode, host Tim Ahlenius is joined by CCO, CSO, and Co-Founder of Netlify, Chris Bach. They discuss Netlify's process of decoupling the web from monolithic to composable, the effectiveness of creating composable solutions, and more.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Chris Bach: LinkedIn // Twitter

How B2B Businesses Can Build Resilience & Thrive with Oro

Tue, 25 Apr 2023 17:38:00 -0000

In this episode, host Tim Ahlenius is joined by Daphna Andrews, VP of Customer Experience at Oro Inc. They discuss the importance of understanding your customers and building solutions around them, relevant media that conveys messages to your audience in building trust overall, and more.

There are many strategies that businesses can adopt to be more resilient and thrive during their digital transformation. Leveraging data and analytics, embracing digitalization, and prioritizing the customer experience can transform your business and achieve success overall.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Daphna Andrews: LinkedIn
Resources: Oro Inc.

Post-Shoptalk 2023 Roundtable

Wed, 12 Apr 2023 13:48:00 -0000

In this episode, host Tim Ahlenius is joined by Brendan Cameron and Roger Walker from Americaneagle.com to talk through the common themes discussed at Shoptalk. The 2023 Shoptalk conference, a leading ecommerce and retailer events held annually in Las Vegas, took place last month.

One of the key themes at the Shoptalk conference was the importance of creating a seamless omnichannel experience for customers overall. Tim, Brendan, and Roger discuss other themes that were highlighted at the conference such as new initiatives surrounding the collection of data privacy, headless solutions being the right for your organization and end-users, and more.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Brendan Cameron: LinkedIn
Roger Walker: LinkedIn
Resources: Shoptalk Website

Cross-Border Selling & Cultural Nuances with Digital River

Tue, 21 Mar 2023 18:19:00 -0000

In this episode, our host, Tim Ahlenius, is joined by Emily Burton, VP of Partner Enablement at Digital River. They discuss how looking through the lens of the customer can help set up your business for conversions, along with the importance of focusing on personalization in different countries, and altering your marketing to fit the region you're selling to.

Understanding cultural nuances is crucial when it comes to ecommerce success as it can help businesses avoid misunderstandings, build trust with customers, and tailor their marketing strategies to resonate with different cultural values.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Emily Burton: LinkedIn

The Stages of Digital Maturity with Kentico

Tue, 14 Mar 2023 13:30:00 -0000

In this episode, our guest host, Wes McChristian is joined by Jonathan Henault, Customer Experience Manager at Kentico. They discuss creating a customer journey map to improve customers' overall experience, the idea of implementing digital maturity in your business's roadmap, and more.

Digital Experience Maturity, also referred as, Customer Experience Maturity is defined as a company's capability in measuring and delivering digital customer experiences across its main touchpoints.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Wes McChristian: LinkedIn
Jonathan Henault: LinkedIn
Resources: Calculating Digital Experience Maturity - Kentico

The Future of Search with Algolia

Tue, 17 Jan 2023 10:00:00 -0000

In this episode, our host, Tim Ahlenius is joined by Piyush Patel, Chief Strategic Business Development Officer at Algolia. They discuss how customers interact with search, how customer expectations are improving the power of search, and recent news of Algolia's acquisition of Search.io.

Algolia's vision is to deliver dynamic experiences that will enable businesses to quickly predict a visitor's intent on their digital property (web, mobile, etc.) in real-time, in a session, in the moment.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Piyush Patel: LinkedIn

Evolution of the Digital Transformation Mindset with AD

Tue, 03 Jan 2023 17:02:00 -0000

In this episode, our host, Tim Ahlenius, is joined by Caroline Ernst VP of Ecommerce Solutions at AD (Affiliated Distributors), and Brendan Cameron, Strategic Accounts Manager at Americaneagle.com. They dive into the overview of the AD Ecommerce Summit, the evolution mindset, shifting focus toward customers' needs, and planning for 2023.

The first step in the digital transformation mindset is cultural change. Make sure that your transformation is focused on customers' needs from all generations, which are also tied to your business's goals. Understanding your industry is key, but understanding your audience is gold.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Brendan Cameron: LinkedIn
Caroline Ernst: LinkedIn

The World of Payments and Processors

Tue, 13 Dec 2022 10:00:00 -0000

In this episode, our host, Tim Ahlenius, is joined by Joe Campagna, Payments Consultant at Americaneagle.com. They discuss the business and consumer side of payments, new changes to be aware of regarding the process, and how payments have grown over the years with the fruition of BNPL (Buy Now Pay Later).

Heavy users displayed a larger decline in financial health. This holiday season, the consumers' value of transactions rose by 87%. Black Friday/Cyber Monday this year set a new record for consumer spending with $11.3 billion in sales. That's a 5.8% growth year over year from last year's sales.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Joe Campagna: LinkedIn

Reflecting on the Tech Industry in 2022 with Pantheon

Tue, 22 Nov 2022 10:00:00 -0000

Zack Rosen, Co-Founder and CEO of Pantheon, joins our host, Tim Ahlenius to reflect on the web/tech industry this past year. They discuss Zack's hobby project, California YIMBY, that's planning on solving the housing crisis in California, how Pantheon started building digital products for the largest media companies in the U.S., and Zack's predictions for the tech industry in the future.

Zack pioneered the first large-scale Drupal website for the Howard Dean campaign in 2003, which helped revolutionize the business model of politics from offline to the Internet. Pantheon continues to grow rapidly while retaining a focus on its talented and passionate team, loyal customer base, and the guiding mission of furthering the open web.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Zack Rosen: LinkedIn

The Age of The Connected Customer

Tue, 08 Nov 2022 22:36:00 -0000

In this episode, our guest host and Partner Director, Steven LaGow, talks with Becky Reese, HubSpot Consultant at Americaneagle.com about their experience attending INBOUND, HubSpot's annual conference. They discuss the various tools companies utilize every day, using data to understand your customer's needs, and how companies can reconnect back with their customers.

HubSpot is the all-in-one package for companies to work seamlessly together. The CRM platform offers "Hubs" that include, Marketing, Sales, CMS, Service, and Operations. Each Hub is powerful on its own, but you can customize it to fit your business's needs.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Steven LaGow: LinkedIn
Becky Reese: LinkedIn

A Deep Dive into Accessibility with Siteimprove

Tue, 25 Oct 2022 09:00:00 -0000

In this episode, our guest host and Director of Front-End Development and Accessibility at Americaneagle.com, Nick Goodrum, talks with Jennifer Chadwick, Global Senior Accessibility Consultant at Siteimprove. They discuss why every business needs to be compliant, the future regulations of accessibility, and more!

Siteimprove is a software company driven by the desire to show businesses that making the internet a more inclusive place is good for their users, their business outcomes, and the future of the internet. Siteimprove is the go-to solution for businesses and organizations who want to grow with a purpose for their end users.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Nick Goodrum: LinkedIn
Jennifer Chadwick: LinkedIn

How Does WordPress Fit Into Your Enterprise Tech Stack?

Tue, 27 Sep 2022 09:00:00 -0000

In this episode, our guest host, Scrum Master, and WordPress expert, Landon Depasquale, got to talk with Tom Still, Enterprise WordPress Business Development Director at Americaneagle.com, about the early beginnings of traditional WordPress, to its multiple capabilities that can fit into your enterprise tech stack.

When creating a software development project, it's crucial to choose the right technology stack that fits your needs. With WordPress being an open-source platform for everyone, it makes it easy to manage and create content while having a consistent experience across your entire tech stack.

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Looking at Customer's Needs in B2B with OroCommerce

Tue, 13 Sep 2022 09:00:00 -0000

OroCommerce, a pioneering ecommerce platform made for B2B businesses, redefines the benchmarks for best-in-class customer experience. In this episode, Motti Danino, COO at OroCommerce, and Brendan Cameron from Americaneagle.com talk with our host, Tim Ahlenius, about the B2B commerce industry and focus on the customer's needs to produce a reliable service for every aspect of the B2B market.

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Tax Complexities for the Ecommerce Space with Avalara

Tue, 30 Aug 2022 09:00:00 -0000

Avalara is a leader in tax automation software. They provide pre-built connectors and custom integrations making tax compliance simple for their customers. In this episode, our host, Tim Ahlenius, talks to two Tax Directors on Avalara's Professional Services team, Mary Cho and Troy Bluske. They discuss the evolution of tax in the ecommerce space, breaking down marketplace facilitator and nexus laws. Lastly, they look into the future of how the uprising of crypto, NFTs, and the metaverse will eventually be a part of the taxation space.

View Avalara's recent report on the changes in the taxation space here: Avalara's Tax Compliance Guide for Businesses

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
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Mary Cho: LinkedIn
Troy Bluske: LinkedIn

The Block Patterns Revolution with WordPress

Tue, 16 Aug 2022 09:00:00 -0000

After years of experiments with different approaches and collaborations between designers and developers, block patterns have changed everything. In this episode, our guest host and Partner Director, Steven LaGow, talks to Sean Blakeley, WordPress Technical Director, and Landon Depasquale, WordPress Expert & Scrum Master at Americaneagle.com, about how Blocks patterns have revolutionized the approach to the entire WordPress design process. They also discuss some of the latest capabilities, the evolution of WordPress's software development, and the journey of integrating the block editor into other sites,

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· Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube

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· Steven LaGow: LinkedIn

· Landon DePasquale: LinkedIn

· Sean Blakeley: LinkedIn

Building a Business Case for PIM Based on UX with Akeneo

Tue, 02 Aug 2022 09:00:00 -0000

Global Partner Evangelist from Akeneo, François Chaix, joins the show today to talk to guest host, Wes McChristian, about Product Experience Management (PXM) and Product Information Management (PIM) solutions in the ecommerce ecosystem. They also discuss how to create a positive customer experience while conveying your product's information overall.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
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Wes McChristian: LinkedIn
François Chaix: LinkedIn

The Total Xperience with Kentico CEO, Dominik Pinter

Tue, 19 Jul 2022 09:00:00 -0000

Kentico has officially spun off its Kontent platform into a brand-new company (Kontent.ai) and returned to its roots as a unified DXP. The company has gone all-in on creating products and services that are designed for helping marketers and developers and supporting them along the path toward their goals.

In this episode, our host, Tim Ahlenius, spoke with Dominik Pinter, CEO of Kentico, to discuss the evolution of Kentico as a platform, the recently announced changes including significant reinvestment in the Kentico Xperience platform, and more exciting product updates.

They dive deep into how their former CEO and founder, Petr Palas, created a simpler CMS for developers and marketers to reach their end goals and what lies ahead for Kentico in the future.

Founded in 2004, Kentico has grown from a one-person show into a company with almost 300 employees. They believed there was a better way to manage content so they created the very first Kentico CMS to make the everyday work of web developers easier.

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•Dominik Pinter: LinkedIn // Twitter // Website

Headless or Not to Headless with TJ Gamble

Tue, 05 Jul 2022 13:47:00 -0000

In this episode, our host, Tim Ahlenius, spoke with TJ Gamble, CEO of Jamersan, to see the behind the scenes of Jamersan's technical ecommerce content. They discuss what exactly headless ecommerce is, how it started as a enterprise, and the forgotten aspects in the ecommerce space that should be presented.

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TJ Gamble: LinkedIn // Twitter // Instagram // YouTube // Website

From Dorm Hobby to Business Success with Drupal Founder, Dries Buytaert - Part 2

Tue, 21 Jun 2022 09:00:00 -0000

A continuation from Part 1, our host, Tim Ahlenius, spoke with Dries Buytaert, Founder and Project Lead of Drupal, and Americaneagle.com's Partner Director, Peter Gavrilos, and Ameriacaneagle.com Drupal Technical Director, Jason Luttrell, to breakdown how Drupal incorporates itself with Acquia. They discuss the different variations of Drupal, who exactly is the right target audience that Drupal would work well for, what the future holds for Drupal, and it's new version Drupal 10 to be released this winter.

If you missed Part 1, listen here

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Dries Buytaert: LinkedIn // Twitter // Instagram // Website
Peter Gavrilos: LinkedIn
Jason Luttrell: LinkedIn

From Dorm Hobby to Business Success with Drupal Founder, Dries Buytaert - Part 1

Tue, 07 Jun 2022 13:58:00 -0000

In this episode, our host, Tim Ahlenius, spoke with, Dries Buytaert, Founder and Project Lead of Drupal, and Americaneagle.com's Partner Director Peter Gavrilos and Drupal Technical Director Jason Luttrell, to breakdown how Drupal incorporates itself with Acquia. They discuss how Drupal has evolved from a hobby started in Dries's dorm room in college, to running and managing the corporation. And integrating Acquia, the cloud infrastructure for Drupal.

Join us for Part 2 of this discussion here

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
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Dries Buytaert: LinkedIn // Twitter // Instagram // Website
Peter Gavrilos: LinkedIn
Jason Luttrell: LinkedIn

Composable Commerce 101 with Deity

Thu, 26 May 2022 09:00:00 -0000

In this episode, our host, Tim Ahlenius, spoke with Sanne Bolkenstein, Director of Sales at Deity, to dive into Composable Commerce. They discuss how it differs from the monolithic approach, how to know if you’re outgrowing your monolith, the fake vs true composable commerce, and so much more.

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Sanne Bolkenstein: LinkedIn

Evaluating Sustainability for Ecommerce Businesses with Chloë Thomas

Tue, 24 May 2022 09:00:00 -0000

In this episode, our host, Tim Ahlenius, spoke with Chloë Thomas, a best selling Author, International Speaker, and the host of two award-winning podcasts. They talk about what sustainability means in today's world, what customer's pay attention to while online shopping, how brands can properly communicate sustainable ecommerce initiatives with consumers and so much more!

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Chloë Thomas: LinkedIn // Twitter // Instagram

2021 Ecommerce Site Search Trends with Algolia

Tue, 10 May 2022 16:44:00 -0000

Only 1 in 8 retailers embrace modern search to gain a significant competitive edge. Algolia surveyed 900 online retailers to learn how they’re utilizing search to increase conversion and maximize revenue. In this episode, our host, Tim Ahlenius, spoke with Piyush Patel, Chief Strategic Business Development Officer of Algolia, to review their new report, Ecommerce Site Search Trends.

They discuss why retailers are embracing AI and personalization, what modern and advanced search capabilities are available, how to curate the result screen to benefit the user, and so much more.

Algolia helps businesses build and optimize the search and discovery experience resulting in significantly enhanced online engagement, increased conversion rates and enriched lifetime value that generates profitable growth. Today, Algolia powers 1.5 Trillion searches a year – that’s 4 times more than Bing, Yahoo, DuckDuckGo, Baidu and Yandex combined. Our amazing technology is used by one in eight online users.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Piyush Patel: LinkedIn

The Evolution of DXPs with Liferay

Tue, 05 Apr 2022 14:34:00 -0000

Liferay Digital Experience Platform (DXP) is an enterprise software for meeting the needs of companies undergoing digital transformation. The Liferay platform is open source, which makes it more reliable, innovative, and secure.

In this episode, our guest host, Steven LaGow, spoke with Liferay's Lead Sales Engineer, Wes Kempa, and Director North American Channel Sales, Glenn Saler, to discuss where DXPs are moving. They talk through core CMS's to WEM's, and what's beyond DXPs, how Open Source benefits the current landscape, and so much more.

Liferay is an open-source company that provides free documentation and paid professional service to users of its software. Partnering with integrators from across the globe, they have enabled thousands of companies from various industries, including manufacturing, financial services, and energy and utilities, to utilize the Liferay suite to create digital solutions, such as customer self-service portals, B2B commerce solutions, and modern intranets.

To learn more about Americaneagle.com's work with Liferay, click here.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Steven LaGow: LinkedIn
Wes Kempa: LinkedIn
Glenn Saler: LinkedIn

Q4 2021 Ecommerce Analysis & Impact with Infinity Nation

Tue, 22 Mar 2022 09:00:00 -0000

Our host, Tim Ahlenius, recently went on the Infinity Nation podcast to speak with Founder and CEO Al Keck to discuss what Q4 2021 looked like in terms of the ecommerce market, both in the U.S. and in the U.K.

Today, we are bringing that discussion to this episode of Lessons for Tomorrow. Together, they address the biggest concerns around packaging material shortages and stock, increase in energy prices, computer chip shortage, and attribution to a smaller increase in ecommerce spending. Tim also goes into his thoughts on the Metaverse and what we can expect to see in 2022.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Al Keck: LinkedIn

Rethink Your Website Relaunch with Pantheon

Tue, 08 Mar 2022 10:00:00 -0000

Rethink your website relaunch and learn to iterate your digital experience to drive growth with WebOps (Website Operations) tools and processes. WebOps is a set of practices that facilitates collaboration and automates processes to improve the productivity of the whole web team – from developers to designers, content editors, stakeholders, and more. The result is cross-functional web teams empowered to develop, test, and release website changes faster and more reliably.

In this episode, our host, Tim Ahlenius, spoke with Josh Koeing, Pantheon's Co-Founder and Chief Strategy Officer, to discuss the beginning of WebOps platforms as well as the continued need for them. The two dive into how WebOps combines the lessons of agile and DevOps communities to prioritize iterative work that is visible to all team members.

Pantheon aims to build one of the most effective WebOps platform — one that empowers marketing and development teams to take control of their websites, while giving them the agility to win in the dynamic world of digital marketing. With Pantheon, marketers and developers deliver results by iterating quickly, learning, and experimenting with their websites in the same way they do with virtually every other tool in their martech and development stacks.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Josh Koeing: LinkedIn // Twitter

Monolithic Systems to Composable with Sitecore

Tue, 22 Feb 2022 10:00:00 -0000

According to Gartner, brands will soon choose plug-and-play business capabilities over all-in-one platforms. A composable digital experience platform (DXP) is one that is entirely modular, allowing for incremental changes and updates to composite parts.

In this episode, our host, Tim Ahlenius, spoke with Jon Price, Americaneagle.com’s VP of Digital Experience Platforms and host of The Sitecore Water Cooler Podcast. The two dive into the move from the monolithic DXP to the composable DXP.

Sitecore is the leading provider of an end-to-end composable digital experience platform, empowering brands to make unforgettable connections with their customers. Sitecore's SaaS-enabled, composable digital experience platform unifies the entire customer journey from search to purchase to post-sale marketing with solutions for Content, Experience, and Commerce.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Jon Price: LinkedIn // Twitter // The Sitecore Water Cooler Podcast

2021's Post-Holiday Analysis with Signifyd

Tue, 08 Feb 2022 10:00:00 -0000

The market signals of today inform the way the world shops tomorrow – and Signifyd has a wild read on what to expect for 2022 based on the 2021 holiday season. Signifyd’s Commerce Network tracks the ecommerce transactions of thousands of merchants and millions of consumers worldwide.

In this episode, our host, Tim Ahlenius, spoke with Signifyd's Head of Global Agency Partnerships Megan Blissick to do a post-holiday analysis which includes supply chain challenges and the COVID-19 Omicron variant and its effects on the economic recovery.

Signifyd provides an end‑to‑end Commerce Protection Platform that leverages its Commerce Network to maximize conversion, automate customer experience, and eliminate fraud and customer abuse for retailers.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Megan Blissick: LinkedIn

How Do You Know If It’s Time For A Website Redesign?

Tue, 01 Feb 2022 22:43:39 -0000

Websites are meant to be fluid. As technology and business processes continue to evolve, your website should evolve along with it. If it doesn’t, it may actually be hurting your business. This begs the question — how do you know it’s time for a website redesign?

To help answer this question, our host, Taylor Karg, sat down with Mike Goliber, Vice President of Client Engagement at Americaneagle.com. This episode covers what it means to redesign your website, what results business owners should hope to achieve, how do you know if you should redesign or rebuild your website, and so much more.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Modern Marketing Messages: Website // Twitter // Instagram // Facebook
Tim Ahlenius: LinkedIn // Twitter
Taylor Karg: LinkedIn
Mike Goliber: LinkedIn

The Value of Content in Digital Experience with AD

Tue, 11 Jan 2022 10:00:00 -0000

When building out a content strategy, there are two sides to consider: the product side and the marketing side. So, how do we, as a digital agency, focus on getting organizations to understand the separation of the two? Very often the product content doesn’t receive the level of attention that the marketing content does. But today, there’s a large shift through digital transformation and how it affects the value of content – the focus is coming back to the product side.

In this episode, our host, Tim Ahlenius, spoke with AD's VP of Ecommerce Solutions Caroline Ernst, and Americaneagle.com's Strategic Accounts Director Brendan Cameron, to talk about the value of content in digital experience.

AD is a member owned group. We are passionate about bringing growth-oriented independent distributors and best-in-class suppliers together to outperform the market and to stay ahead of the competition. AD eCommerce Solution is the trusted partner for enabling AD members to achieve their eCommerce objectives and win in an evolving digital world.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Caroline Ernst: LinkedIn // Twitter
Brendan Cameron: LinkedIn

10 Buzzwords That Are Driving Tomorrow’s Tech with Accelebrate

Tue, 04 Jan 2022 11:00:00 -0000

Digital transformation is still gaining speed as computers and devices are becoming more consistent companions in our daily activities. And each year introduces, or escalates, a variety of trending buzzwords.

Recently, during one of the November 2021 Accelebrate webinars, our host and Americaneagle.com's Vice President of Strategic Initiatives, Tim Ahlenius, put a spotlight on 10 concepts that people are consistently talking about today and where they might take us tomorrow.

For more information about the buzzwords, check out 10 Buzzwords That Are Driving Tomorrow’s Tech.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter

Achieving Simplicity through a Unified DXP with Kentico Xperience

Tue, 21 Dec 2021 11:00:00 -0000

A digital experience platform (DXP) is a well-integrated and cohesive set of technologies designed to enable the composition, management, delivery, and optimization of contextualized digital experiences across multi-experience customer journeys, according to Gartner.

In this episode, our host, Tim Ahlenius, spoke with Kentico Xperience's VP of Marketing Jenda Perla, and Americaneagle.com's Kentico Practice Director Wes McChristian to talk about achieving simplicity through the best-fitting digital experience platform. Everyone is on a digital journey – and there isn’t one final destination. Listen to this episode to learn how you can leverage the right tools at the right time.

Kentico Xperience can create engaging experiences and grow your business faster with a seamless digital experience platform that combines content management, digital marketing, and commerce.

For more information, check out these resources provided by Kentico Xperience.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Jan Perla: LinkedIn // Twitter
Wes McChristian: LinkedIn

How Product Experiences Will Unlock Growth with Akeneo

Tue, 14 Dec 2021 11:00:00 -0000

Ninety percent of B2B organizations cite product information management as highly important or a top priority, according to the 2020 Akeneo Global B2B survey. This means that the power of product information management and product experience are here to stay. In this episode, our host, Tim Ahlenius spoke with Akeneo's Director of Product Marketing Ali Hanyaloglu and Product Experience Management Evangelist Virginie Blot to discuss product experience.

Product Experience, or PX, is the foundation of customer experience - consistent product information delivered in context wherever, and whomever, your buyers are. It’s about finding, browsing and shopping for products.

Akeneo is a global leader in Product Experience Management (PXM) that helps businesses with products to sell to unlock growth opportunities by creating a single source of truth for product information and delivering a consistent and compelling omnichannel product experience.

For more information, check out Akeneo's Global B2B Survey 2020 eBook: 5 Takeaways on PIM and PXM.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Ali Hanyaloglu: LinkedIn // Twitter
Virginie Blot: LinkedIn

Leveraging Amazon to stay Relevant Post-COVID - Part 2

Tue, 30 Nov 2021 06:00:00 -0000

Amazon is now responsible for 70% of product search in the United States, and Amazon Business, the company’s B2B unit, is now Amazon’s fastest growing division which accounts for over $25 billion in annual sales. The ecommerce juggernaut’s growth accelerated dramatically during the global COVID-19 pandemic, leaving traditional product manufacturers and resellers (distributors, retailers, and others) with an urgent call to action to take advantage of the marketplace.

Questions persist on whether Amazon is a competitor or compelling sales channel – or maybe, it’s both? Many companies have questions on how (and whether) to embrace an Amazon selling channel. With the marketplace’s emergence as the world’s No. 1 search engine, these issues are more pressing than ever.

In this episode, our host, Tim Ahlenius, tackled these questions with Brian Beck, author of the breakthrough book “Billion Dollar B2B Ecommerce” and managing partner at Enceiba, the industry’s only Amazon agency focused on B2B companies.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Brian Beck: LinkedIn // Twitter

Leveraging Amazon to Stay Relevant Post-COVID - Part 1

Tue, 16 Nov 2021 11:00:00 -0000

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook
Tim Ahlenius: LinkedIn // Twitter
Brian Beck: LinkedIn // Twitter

Complex B2B Ecommerce with Znode

Tue, 02 Nov 2021 10:00:00 -0000

In this episode, our host Tim Ahlenius spoke with Znode Amla Commerce's President and CEO Rupesh Agrawal and Vice President of Marketing and Business Development Tom Flierl to discuss how things are evolving with Znode in the B2B ecommerce space.

They also cover where things were before multi-store ecommerce, flexible solutions in the B2B and B2C commerce worlds, and looking ahead with what the next iteration of B2B ecommerce might be.

Znode is an enterprise, B2B ecommerce platform developed to enable sustainable growth through a rich set of all-in-one features to easily manage content, site search, product information and multi-store functionality. The platform is completely headless with over 600 APIs allowing for greater extensibility, easier integrations and consistent functional updates.

For more information, check out The Ultimate B2B Ecommerce Guide from Znode.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
Tim Ahlenius: LinkedIn // Twitter
Rupesh Agrawal: LinkedIn
Tom Flierl: LinkedIn

Data Science Training with Accelebrate

Wed, 20 Oct 2021 10:00:00 -0000

In this episode, our host Tim Ahlenius spoke with President of Accelebrate Steven Heckler regarding democratization of data science. They also discussed the demand of data science skills and the growing number of computer science languages.

Accelebrate is an on-site, customized application and web development training company.

This podcast is brought to you by Americaneagle.com Studios.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook
Tim Ahlenius: LinkedIn // Twitter
Steven Heckler: LinkedIn

5 Common Ecommerce Integration Mistakes with Jitterbit

Wed, 06 Oct 2021 10:00:00 -0000

Deliver better customer experiences fast and at a lower cost. How? By connecting your ecommerce systems to the other applications that run your business.

Join ecommerce integration experts, Derek Cwik, Director of Integrations at Americaneagle.com, Carole Louie Achramowicz, Senior Director of Product Marketing at Jitterbit, and Lindsey Hampson, VP of Marketing at eBridge Connections, as they discuss the findings outlined in the new eBook: 5 Common Ecommerce Integration Mistakes (And How to Avoid Them).

You’ll learn:

The state of ecommerce integration in 2021, including the unique challenges of integrating ecommerce to other applications and systems
Tips for paving a smooth path to successful integration projects
5 common mistakes when tackling ecommerce integration projects and how to overcome them

Jitterbit is an API transformation company that accelerates innovation by combining the power of APIs and integration.

This podcast is brought to you by Americaneagle.com Studios.

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Lessons for Tomorrow: Website // Twitter // Instagram // Facebook
Tim Ahlenius: LinkedIn // Twitter
Carole Louie Achramowicz: LinkedIn
Lindsay Hampson: LinkedIn
Derek Cwik: LinkedIn

Composable Architecture with Acquia

Wed, 22 Sep 2021 10:00:00 -0000

For IT organizations around the globe, there has never been a more exciting time to do a radical rethink of their entire web infrastructure stack than right now. By so doing, they are able to quickly deliver on customer expectations by rolling out new innovative services and experiences.

In this episode, our host, Tim Ahlenius, spoke with Acquia's Senior Vice President of Product Marketing Kevin Cochrane to discuss what has been happening with the modernization of enterprise architecture as it relates to Content Management Systems (CMS). They get into five things every CMS must do, how composable architecture can replace the limitations of legacy architecture, and more.

Acquia is an open source digital experience company that aims to empower the world’s most ambitious brands to embrace innovation and create customer moments that matter.

For more information, check out these resources from Acquia:

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Lessons for Tomorrow: Website // Twitter
Tim Ahlenius: LinkedIn // Twitter
Kevin Cochrane: LinkedIn // Twitter

The Evolution of CMS with Progress Sitefinity

Wed, 15 Sep 2021 10:00:00 -0000

The CMS or Content Management Systems market will reach $123 billion by 2026. And as a result of this market growth, there's a rich history of how different CMS have evolved. From static to dynamic, desktop to mobile, this episode covers the evolution of CMS, as well as what we can expect in the future.

Our host, Tim Ahlenius, spoke with Progress Sitefinity's Director of Partner Advocacy Lynne Boudreau, Senior Sales Engineers MeiLani Dumont and Heather Berube, as well as Americaneagle.com's Sitefinity Department Director Matt Annes.

Sitefinity is a CMS platform that makes building scalable digital experiences easy. With Progress Sitefinity’s intuitive, intelligent tools for marketers and stable, scalable architecture for developers, both teams can easily create and manage high-performing, enterprise-grade digital experiences.

This podcast is brought to you by Americaneagle.com Studios.

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Lessons for Tomorrow: Website // Twitter
Tim Ahlenius: LinkedIn // Twitter
Lynne Boudreau: LinkedIn // Twitter
MeiLani Dumont: LinkedIn
Heather Berube: LinkedIn
Matt Annes: LinkedIn

Fraudsters, Bot Attacks and Hacks with Signifyd

Wed, 01 Sep 2021 10:00:00 -0000

There was a 146% increase in automated fraud attacks in 2020. Signifyd recently released their new State of Fraud Report that examines the fraud trends that wreaked havoc on ecommerce retailers in 2020 and the way they have shaped the future of commerce.

In this episode, our host, Tim Ahlenius, spoke with Signifyd's Senior Partner Manager, Megan Blissick, to discuss which fraud trends we can expect to see an uptick in during the holiday season and how fraud and risk teams are evolving to meet the evolving fraud pressure. Signifyd provides an end-to-end Commerce Protection Platform that leverages its Commerce Network to maximize conversion, automate customer experience and eliminate fraud and customer abuse for retailers.

This podcast is brought to you by Americaneagle.com Studios.

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Lessons for Tomorrow: Website // Twitter
Tim Ahlenius: LinkedIn // Twitter
Megan Blissick: Signifyd // LinkedIn

Holiday Shipping & Consumer Expectations with ShipStation

Wed, 18 Aug 2021 10:00:00 -0000

As the holiday season approaches, most ecommerce companies start shipping preparations in July. In this episode, we dive into understanding consumer expectations around the shipping experience, how an ecommerce retailer manages expectations for their customers in the holiday season, and what the pandemic did to the local economy bolstering its outreach.

Our host, Tim Ahlenius, spoke with ShipStation's Head of Industry Relations and Strategic Partnerships, Krish Iyer, to discuss the importance of a solid shipping strategy especially for this year's post-pandemic holiday season. ShipStation is the leading web-based order management and shipping software designed to make retailers exceptionally efficient at processing, fulfilling, and shipping their ecommerce orders.

For more information, check out this research study by ShipStation: The Global Pulse: Ecommerce After COVID-19

This podcast is brought to you by Americaneagle.com Studios.

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Lessons for Tomorrow: Website // Twitter
Tim Ahlenius: LinkedIn // Twitter
Krish Iyer: ShipStation // LinkedIn

Project Readiness with Chrysalis Digital

Wed, 04 Aug 2021 10:00:00 -0000

There are different types of projects, and Web and CRM projects are the big transformational ones across businesses right now. Looking at staff, systems, and all the processes involved, data and reporting has had a huge uptick over the past several years. With so many different systems, people and processes in place, how do these different areas stem into project readiness? Are you ready as a client? How do you know when to start being transformational?

Our host, Tim Ahlenius, spoke with Ben Sturt, founder and owner of Chrysalis Digital Limited — a digital strategy and consultancy company based in Hampshire, UK. Chrysalis Digital focuses on ensuring organizations have the right CRM, website, and technology platforms to grow and develop their membership, improve operations, and drive permanent efficiencies across their business.

For more information on project readiness, check out this article by Chrysalis Digital: Are you ‘digital’ project ready?

This podcast is brought to you by Americaneagle.com Studios.

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Lessons for Tomorrow: Website // Twitter
Tim Ahlenius: LinkedIn // Twitter
Ben Sturt: Chrysalis Digital // LinkedIn // Twitter

Thinking Big with Ecommerce

Wed, 21 Jul 2021 10:00:00 -0000

The amount of capital pouring into ecommerce in the last few years is staggering. One of the biggest aspects contributing to the surge in ecommerce came as companies were forced to establish online purchasing to survive the COVID-19 pandemic.

Our host, Tim Ahlenius, spoke with Jason Nyhus, Senior Vice President of Sales and Partnerships at Digital River. Digital River helps established and fast-growing brands with API-powered solutions to directly sell to their customers, whether they live around the corner or around the world. The two discussed ecommerce as it relates to taxes, frauds, BNPL and building better business models and partnerships.

This podcast is brought to you by Americaneagle.com Studios.

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Lessons for Tomorrow: Website // Twitter
Tim Ahlenius: LinkedIn // Twitter
Jason Nyhus: Digital River // LinkedIn // Twitter

The Rise of Digital Accessibility

Wed, 07 Jul 2021 15:20:00 -0000

A lot of organizations get fooled into thinking that they are providing the right accessible experience. Our host, Tim Ahlenius, is joined by two experts in the digital accessibility field — Keith Bundy, who has worked for over 35 years in a variety of professional positions and is currently a digital accessibility consultant and trainer with Siteimprove, Inc., and Nick Goodrum, the Accessibility Practice Team Lead and Director of Front-End Development at Americaneagle.com.

The three set out to answer questions including, how do we engage in truly delivering accessibility? Why is there a gap between the technology and guidelines? And what is the future of technology and accessibility? Listen today as our experts dive into accessibility best practices.

For more information on accessibility, check out these resources provided by Americaneagle.com and Siteimprove.

This podcast is brought to you by Americaneagle.com Studios.

Connect with:

Lessons for Tomorrow: Website
Tim Ahlenius: LinkedIn // Twitter
Keith Bundy: LinkedIn // Twitter
Nick Goodrum: LinkedIn // Twitter

Looking Out for Loyalty Trends

Wed, 23 Jun 2021 21:00:00 -0000

On this episode of Lessons for Tomorrow, our host Tim Ahlenius, is joined by Erin Raese, Senior Vice President of Revenue at Annex Cloud, to discuss how consumer loyalty has changed due to the pandemic, the impact of CPG loyalty, and the impact that the disappearance of 3rd party data has had on huge brands.

This podcast is brought to you by Americaneagle.com Studios.

Connect with:

Lessons for Tomorrow: Website
Tim Ahlenius: LinkedIn // Twitter
Erin Raese: LinkedIn

The Evolution of On-Site Search & the Future of Voice Search

Wed, 26 May 2021 22:01:00 -0000

This episode of Lessons for Tomorrow covers the evolution of search from the early days of being very one-dimensional, the shift from segmentation to personalization, and now the focus on individualization. Our host Tim Ahlenius, is joined by Dale Traxler, Senior Director of Alliances at Coveo, and Jon Price, Coveo Practice Director and MVP at Americaneagle.com.

Together they dive into the importance of creating a seamless experience for your website visitors and the role search, recommendations, and Artificial Intelligence (AI) play in delivering relevant results and increasing conversions. Tim, Dale, and Jon discuss in further detail the role that AI currently plays in delivering personalized experiences through the indexing of data and their predictions for the future of AI, including how Machine Learning will begin to play a larger role in the evolution and growth of the now very linear voice search.

This podcast is brought to you by Americaneagle.com Studios.

Connect with:

Lessons for Tomorrow: Website
Tim Ahlenius: LinkedIn // Twitter
Dale Traxler: LinkedIn
Jon Price: LinkedIn // Twitter

The Accelerated Growth of Marketplaces, B2B & Beyond - Part 2

Wed, 19 May 2021 17:58:00 -0000

In part 2 of this Lessons for Tomorrow episode, we continue our conversations with founder and CEO of Oro Inc., Yoav Kutner, and Americaneagle.com Solutions Engineer, Derek Cwik, discussing the drastic growth and evolution within B2B marketplaces. Hear how B2B marketplaces are changing the way business is done and working to create efficiencies through time, pricing, workflow and enablement. Plus, be sure to listen through the end for some exciting new product news from Oro Inc.

This podcast is brought to you by Americaneagle.com Studios.

Connect with:

Lessons for Tomorrow: Website
Tim Ahlenius: LinkedIn
Yoav Kutner: LinkedIn
Derek Cwik: LinkedIn

The Accelerated Growth of Marketplaces, B2B & Beyond - Part 1

Fri, 14 May 2021 20:37:00 -0000

In part 1 of this Lessons for Tomorrow episode, founder and CEO of Oro Inc., Yoav Kutner, and Americaneagle.com Solutions Engineer, Derek Cwik, join us to discuss the drastic growth and evolution within B2B marketplaces. Oro Inc. delivers innovative solutions for dynamic companies embarking on their digital transformation journey. Hear how B2B marketplaces are changing the way business is done and working to create efficiencies through time, pricing, workflow and enablement. Plus, be sure to listen through the end for some exciting new product news from Oro Inc. Be sure to check out part 2 of this episode as well!

This podcast is brought to you by Americaneagle.com Studios.

Connect with:

Lessons for Tomorrow: Website
Tim Ahlenius: LinkedIn
Yoav Kutner: LinkedIn
Derek Cwik: LinkedIn

Headless: The Future of Digital Experiences

Thu, 13 May 2021 16:33:00 -0000

This episode of Lessons for Tomorrow focuses on all thing headless from a developers perspective – what is it, what are the true benefits, and what doors can it open for developers and enterprise organizations? Our host, Tim Ahlenius, speaks with three technical-expert guests: Jason Cohen, WP Engine Founder and CTO, Sean Blakeley, Americaneagle.com WordPress Technical Director, and Ellis LaMay, Americaneagle.com WordPress Practice Director.

Throughout their conversation, our speakers dig into the technical side of the headless industry and how this new ‘buzzword’ is really changing the game in today's digital landscape, along with how the de-coupled approach allows developers to choose their framework expertise and can help drive organizations forward in this new headless world. They also touch on the marriage between WordPress and headless addressing many challenges in the marketplace.

This podcast is brought to you by Americaneagle.com Studios.

The Evolution on B2B Ecommerce Over the Last 1.5 Years

Fri, 16 Apr 2021 11:00:00 -0000

In this episode of Lessons for Tomorrow, the topic of discussion revolves around all things ecommerce: where it’s been, what we’re seeing in the marketplace, and where both B2B & B2C are going in the future. Our host, Tim Ahlenius, is joined by BigCommerce Channel Account Manager, Sean Callihan, and together they discuss the surge in ecommerce stores that have been stood up in the last 1.5years and the shift that ecommerce merchants have been faced with to remain profitable. They provide insights into how business-to-business merchants have adapted to online selling, and how direct-to-consumer trends have been adopted by the majority transacting online. Tim and Sean share valuable insights surround the new generation of buyers, the importance of understanding industry trends, and how to embrace the quickly evolving ecommerce market. This episode will leave you energized and ready to tackle your ecommerce storefront!

Creating Immersive Commerce Experiences Through AI & Augmented Reality

Wed, 31 Mar 2021 11:00:00 -0000

In this episode of Lessons for Tomorrow join our host, Tim Ahlenius, as he speaks with Matt Gorniak, CEO of Threekit, and Americaneagle.com Partner Manager, Rob Sanders, to discuss the drastically changing landscape of creating immersive commerce experiences. Hear how brand and product visual experience standards have evolved from standard photography to now the cutting edge in providing an augmented reality visual experiences for customers. Dive into where the future of AI and AR is headed across commerce industries. Download today!

This podcast is brought to you by Americaneagle.com Studios.

How to Stay True to Your Brand

Thu, 18 Mar 2021 13:17:00 -0000

In this episode of Lessons for Tomorrow join Tim Ahlenius, VP Strategic Initiatives at Americaneagle.com, as he speaks with Al Keck, CEO & Founder of Infinity Nation, UK, to discuss digital marketing insights from the past, to apply in the present, to achieve success in the future. Tim and Al dive right in to share valuable insights on the importance of understanding your audience, how to invest in those customers to ensure repeat business and increase lifetime value, and how to pivot and diversify your marketing strategies to remain relevant in such a quickly evolving ecommerce market. You will walk away from this episode with three actionable ways to stay true to the core of your brand.

Welcome to Lessons for Tomorrow

Wed, 10 Mar 2021 22:12:00 -0000

The Lessons for Tomorrow podcast is centered around conversations between industry experts sharing insights from the past, to apply in the present, to achieve success in the future. This podcast is the "motivational poster" in your ear; each episode is centered around conversations which motivate you to tackle new initiatives at your organization. We will be talking with some of the best and brightest minds in technology and marketing and will hear from the experts themselves about their latest experiences, their most recent challenges and the road ahead. Every episode has a different story, a different answer, a different approach.

Subscribe now.