Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Tech vs. Human Touch: Customer service at stadiums, Lewis O'Flynn

Thu, 04 Dec 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Lewis O'Flynn. They discussed balancing tech and human customer service for all fans. Show notes - https://sportsgeekhq.com/tech-vs-human-touch-customer-service-at-stadiums-lewis-oflynn

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Data-Driven Fan Engagement at Scale - Damian Arbuckle, NASCAR

Tue, 02 Dec 2025 07:00:00 -0000

Damian Arbuckle from NASCAR shares insights on consumer intelligence, seat pricing models, fan lifecycle marketing, and building data capabilities across 15 tracks. Show notes - https://sportsgeekhq.com/439

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Balancing reach and revenue in media rights, Stephanie Beltrame

Thu, 27 Nov 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Stephanie Beltrame. They discussed balancing reach and revenue in media rights for Cricket Australia. Show notes - https://sportsgeekhq.com/balancing-reach-and-revenue-in-media-rights-stephanie-beltrame

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Why Investment Metrics Don't Work in Sports – Romie Chaudhari

Wed, 26 Nov 2025 05:46:00 -0000

On this episode of Sports Geek, Romie Chaudhari from Chiron Investments shares insights on multi-sport ownership, navigating relegation battles, building NBL franchises, and investment strategy.

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Comeback Story and Golden Decade ahead - Tyson Beattie, Western Force

Fri, 21 Nov 2025 03:05:00 -0000

In episode 437 of Sports Geek, Tyson Beattie, General Manager of Business Operations at Western Force, shares insights from his unique career path through sports media, AFL administration and now rugby union.

This conversation explores cross-code learnings, building partnerships based on mutual value, operating as a challenger brand, and why understanding media by working in it creates advantages in sports business.

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Attracting the fans of the future, Nick Ryan

Thu, 20 Nov 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Nick Ryan. They discussed bringing the ‘fans of the future' to the events. Show notes - https://sportsgeekhq.com/attracting-the-fans-of-the-future-nick-ryan

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Stadium tech & fan experience redevelopment, Scott Fitzgerald

Thu, 13 Nov 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Scott Fitzgerald. They discussed fan experience and stadium tech redevelopment. Show notes - https://sportsgeekhq.com/stadium-tech-fan-experience-redevelopment-scott-fitzgerald

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Digital & streaming for fan engagement, Peter Filopoulos

Thu, 06 Nov 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Peter Filopoulos. They discussed leveraging digital and streaming for engagement. Show notes - https://sportsgeekhq.com/digital-streaming-for-fan-engagement-peter-filopoulos

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Balancing tech and fan experience, Daniel Brusilovsky

Fri, 31 Oct 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Daniel Brusilovsky. They discussed balancing tech and fans needs in a new stadium. Show notes - https://sportsgeekhq.com/balancing-tech-and-fan-experience-daniel-brusilovsky

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Connecting digital & commercial teams, Matt Gardner

Thu, 23 Oct 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Matt Gardner. They discussed importance of connecting digital & commercial teams. Show notes - https://sportsgeekhq.com/connecting-digital-commercial-teams-matt-gardner

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Fresh perspectives in sports, Gen Dohrmann

Thu, 16 Oct 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Gen Dohrmann. They discussed bringing fresh perspectives in traditional sports. Show notes - https://sportsgeekhq.com/fresh-perspectives-in-sports-gen-dohrmann

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Taking New Zealand Rugby global, Andy Burt

Thu, 09 Oct 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Andy Burt, about how NZR+ is expanding New Zealand Rugby's global reach. Show notes - https://sportsgeekhq.com/taking-new-zealand-rugby-global-andy-burt

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Audience adaptability insights, Jen Fusci

Thu, 02 Oct 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Jen Fusci about the importance of understanding your audience and providing flexible ticket options. Show notes - https://sportsgeekhq.com/audience-adaptability-insights-jen-fusci

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Problem-solving for team growth, David Stevenson

Thu, 25 Sep 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews David Stevenson. They discussed problem-solving for team growth. Show notes - https://sportsgeekhq.com/problem-solving-for-team-growth-david-stevenson

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Building fan experiences for a startup brand, Christine Finnegan

Thu, 18 Sep 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Christine Finnegan about building fan experiences and community engagement for a startup NBL team. Show notes -https://sportsgeekhq.com/building-fan-experiences-for-a-startup-brand-christine-finnegan

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Building Stadium Technology from Cubs to Titans - Andrew McIntyre, Tennessee Titans

Wed, 17 Sep 2025 09:00:00 -0000

Tennessee Titans SVP Andrew McIntyre shares insights from leading technology transformations at Chicago Cubs, Tampa Bay Lightning, and now building the future of NFL stadium innovation. Show notes - https://sportsgeekhq.com/434

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Let them cook, Reshina Warren

Thu, 11 Sep 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Reshina Warren. They discussed approach on empowering digital teams to foster creativity. Show notes - https://sportsgeekhq.com/let-them-cook-reshina-warren

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Building the UFC Legacy and MMA's Hispanic Future - Campbell McLaren, Combate Global

Wed, 10 Sep 2025 09:30:00 -0000

Campbell McLaren, CEO of Combate Global and co-creator of the UFC, shares insights on building the modern MMA landscape, promoting Hispanic fighters, and adapting sports media in an evolving digital world. Show notes - https://sportsgeekhq.com/433

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NFL's global fan base, Damani Leech

Thu, 04 Sep 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Damani Leech. They discuss strategies for growing the NFL's global fan base. Show notes - https://sportsgeekhq.com/nfls-global-fan-base-damani-leech

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Data-Driven Country Music Strategy - Michael Farris, Country Music Association

Tue, 02 Sep 2025 09:00:00 -0000

Michael Farris shares insights on ticketing strategy, fan data architecture, and cross-industry learnings from sports to music. Show notes available at sportsgeekhq.com/432

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Strategies for bold marketing campaign, Hannah Warren

Thu, 28 Aug 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Hannah Warren. They discussed the We Are Here campaign of Netball Australia. Show notes - https://sportsgeekhq.com/strategies-for-bold-marketing-campaign-hannah-warren

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Leadership Across Leagues - Steve Reese

Tue, 26 Aug 2025 12:17:00 -0000

Steve Reese shares insights from 34 years in sports technology, covering leadership lessons from the NFL, MLB, and NBA, plus his philosophy on empowering innovation at every organisational level. Show notes available at sportsgeekhq.com/431

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Building a global fan strategy, Glen Rolls

Thu, 21 Aug 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Glen Rolls. They discussed La Liga’s strategies in building international fandom. Show notes - https://sportsgeekhq.com/building-a-global-fan-strategy-glen-rolls

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Creating Magic in the Minors - Cameron Coughlan, Salt Lake Bees

Tue, 19 Aug 2025 09:30:00 -0000

Cameron Coughlan, SVP of Ticketing & Guest Experience at Salt Lake Bees, shares his unique journey from professional baseball player to Disney's customer service excellence, through NBA operations with the Utah Jazz, and now back to baseball. Cameron discusses building a major league experience at the Triple-A level, implementing Disney's service philosophy in sports, and insights from speaking at SEAT on smart venue management. Learn how to empower front-line staff, create lasting fan relationships, and apply cross-industry best practices to elevate guest experiences. Show notes available at sportsgeekhq.com/430

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AI & enhanced fan experience, Costa Kladianos

Thu, 14 Aug 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Costa Kladianos from the San Francisco 49ers. They discussed the role of AI in enhancing fan experiences. Show notes - https://sportsgeekhq.com/ai-enhanced-fan-experience-costa-kladianos

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The Art of Partnership Activation - Maggie Drysch, St. Louis Blues

Tue, 12 Aug 2025 09:00:00 -0000

Maggie Drysch from the St. Louis Blues shares insights on partnership activation strategies, custom sponsor solutions, and collaborative sales processes.

🎯 Key Topics:

Partnership activation strategies
SEAT Conference insights
Custom sponsor activations
St. Louis market advantages
Sales-to-activation workflows

🔗 : https://sportsgeekhq.com/429

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Embracing digital transformation in college sports, David Payne

Thu, 07 Aug 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews David Payne. They discussed digital transformation in college sports. Show notes - http://sportsgeekhq.com/embracing-digital-transformation-in-college-sports-david-payne

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NFL to MLS - MySpace to TikTok - Jennifer Hinkle on building brands & fan bases

Tue, 05 Aug 2025 09:30:00 -0000

Jennifer Hinkle brings 18+ years of sports marketing experience from NFL teams (Ravens, Washington, Titans) to MLS/NWSL with Houston Dynamo FC and Dash. Currently a free agent, Jen shares insights on digital evolution, influencer marketing, fan segmentation, and the unique challenges of marketing women's sports. From building the NFL's first MySpace page to tackling AI in sports marketing today. Show notes - https://sportsgeekhq.com/428

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Importance of engagement, Jamie King

Thu, 31 Jul 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Jamie King. They discussed importance of engagement metrics in fans journey. Show notes - https://sportsgeekhq.com/importance-of-engagement-jamie-king

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The Venue Virtuoso: Building Nashville's Entertainment Legacy - David Kells, Nashville Predators

Wed, 30 Jul 2025 08:30:00 -0000

David Kells, Chief Venues Officer at the Nashville Predators, shares his journey from radio intern to managing Bridgestone Arena and F&M Bank Arena. We explore his "yes building" philosophy, Nashville's transformation into a major entertainment destination, and why venues should operate like amusement parks with something new each season. David discusses overnight arena conversions, venue reinvestment strategies, fan experience innovation, and building collaborative relationships in Music City's thriving entertainment ecosystem. Full show notes https://sportsgeekhq.com/427

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Driving value from sponsored content - Alex Kopilow, New York Mets

Tue, 29 Jul 2025 03:52:00 -0000

In this episode of Sports Geek, Alex Kopilow, Director of Media Partnerships at the New York Mets, discusses the importance of building trust between digital and partnerships teams, maximising game day content for revenue, and the significance of audience engagement in sports marketing. Alex highlights his experience launching the SponCon Sports newsletter to share insights on sponsored content and the value of networking within the industry. Full Show Notes - https://sportsgeekhq.com/426

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Importance of aligning goals, Drew Crisp

Thu, 24 Jul 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Drew Crisp. They discussed importance of aligning content, product, and marketing. Show notes - https://sportsgeekhq.com/importance-of-aligning-goals-drew-crisp

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Aussie Basketball success sets a foundation, Ned Coten

Thu, 17 Jul 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Ned Coten. They discussed early days success of basketball in Australia. Show notes - https://sportsgeekhq.com/aussie-basketball-success-sets-a-foundation-ned-coten

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The evolution of ticket sales - Matt Peterson, SF Giants

Tue, 15 Jul 2025 08:15:00 -0000

Matt Peterson, Vice President of Ticket Sales and Premium Seating at the San Francisco Giants, joins Sports Geek. Matt shares insights on the evolution of ticketing from paper to digital, the importance of data-driven decision making in pricing strategies, and how the Giants continue to innovate in premium seating experiences. Discover what makes the Giants' organisational culture special and why so many executives have long tenures with this storied MLB franchise. Show notes - https://sportsgeekhq.com/the-evolution-of-ticket-sales-matt-peterson-sf-giants/

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Taking on new remit - Broadcast, Dewayne Hankins

Thu, 10 Jul 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Dewayne Hankins. They discussed how the digital remit widened from just content. Show notes - https://sportsgeekhq.com/taking-on-new-remit-broadcast-dewayne-hankins

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Creating compelling content beyond match result, Scott Kegley

Thu, 03 Jul 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Scott Kegley. They discussed delivering great content during wins and losses. Show notes - https://sportsgeekhq.com/creating-compelling-content-beyond-match-result-scott-kegley

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AI and Data Engineering in Sports, Nick Makarov

Thu, 26 Jun 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Nick Makarov from Austin FC. They discussed AI and Data Engineering in Sports. Show notes - https://sportsgeekhq.com/ai-and-data-engineering-in-sports-nick-makarov

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Sports Geek's Digital Evolution: Social, Advertising, Content & AI

Tue, 24 Jun 2025 10:00:00 -0000

In this solo episode, Sean Callanan takes listeners through Sports Geek's remarkable 16-year journey in the sports business industry. From pioneering social media adoption in sports to implementing cutting-edge AI solutions, Sean shares how Sports Geek has evolved while maintaining its core mission of connecting fans, sports, and sponsors through technology. Show notes - https://sportsgeekhq.com/sports-geeks-digital-evolution-social-advertising-content-ai

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Building career success through conferences, Dani Brown

Fri, 20 Jun 2025 05:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Dani Brown. They discussed how conference like SEAT helps build network and career growth. Show notes - https://sportsgeekhq.com/building-career-success-through-conferences-dani-brown

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Bringing sailing to new audiences - Mike Buckley, United States SailGP Team

Tue, 17 Jun 2025 10:00:00 -0000

Mike Buckley, Co-owner and CEO of United States SailGP Team, shares insights on transitioning from professional athlete to sports executive, building high-performance teams, and leading a cutting-edge sailing franchise. A must-listen for sports business professionals, sailing enthusiasts, and anyone interested in innovative sports leadership. Show notes - https://sportsgeekhq.com/mike-buckley-united-states-sailgp-team

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Building passionate fan communities, Mac Slavin

Thu, 12 Jun 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Mac Slavin. They discussed how sports teams use digital and social media to engage and grow passionate fan communities. Show notes - https://sportsgeekhq.com/building-passionate-fan-communities-mac-slavin

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Showcasing New Zealand Culture on the Global Stage - Nicki Nicol, NZ Olympic Committee

Tue, 10 Jun 2025 10:00:00 -0000

Join Nicki Nicol, CEO of the New Zealand Olympic Committee, as she discusses strategic planning for upcoming Games, athlete development, and integrating Māori culture into sports. A great listen for sports administrators and those interested in Olympic movement leadership. Show notes - https://sportsgeekhq.com/nicki-nicol-nz-olympic-committee/

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Driving ticketing & sponsorship with data, Drew Bentley

Thu, 05 Jun 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Drew Bentley. They discussed applying data analytics across ticketing and sponsorship. Show notes - https://sportsgeekhq.com/driving-ticketing-sponsorship-with-data-drew-bentley

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SEAT 2025 - Nashville Preview, Josh Barney

Tue, 03 Jun 2025 10:00:00 -0000

Join Josh Barney, CEO of SEAT, as he shares what to expect at SEAT 2025 in Nashville. From planning and content themes to must-see sessions and travel tips. A must-attend for sports industry pros looking to build connections, solve challenges, and stay ahead of trends in sports and entertainment. Show notes - https://sportsgeekhq.com/josh-barney-seat-2025/

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Why Relationships Matter in Sport, Reuben Williams

Thu, 29 May 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Reuben Williams. They discussed the importance of building connections and networking within the sports industry. Show notes - https://sportsgeekhq.com/why-relationships-matter-in-sport-reuben-williams

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Venues, Stakeholders & Community - Danielle Bleazby, Melbourne Park

Tue, 27 May 2025 10:00:00 -0000

In this episode, Danielle Bleazby, Director of Venues at Melbourne Park, shares her extensive experience in venue management and reveals strategies for creating exceptional fan experiences while balancing diverse stakeholder needs. Venue managers, event producers, and sports executives will find valuable insights on modern facility operations and fan engagement. Show notes - https://sportsgeekhq.com/danielle-bleazby-melbourne-park/

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The ultimate fan experience, Al Guido

Fri, 23 May 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Al Guido. They discussed stadium and tech for an ultimate fan experience. Show notes - https://sportsgeekhq.com/the-ultimate-fan-experience-al-guido

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Building a big big fan base in the West - Mitchell Dale, GWS Giants

Wed, 21 May 2025 10:00:00 -0000

Mitchell Dale shares GWS Giants' journey in expanding their fanbase through digital innovation and strategic growth. Essential listening for sports executives and marketers interested in audience engagement and market expansion strategies in competitive environments. Show notes - https://sportsgeekhq.com/mitchell-dale-gws-giants/

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Revenue with purpose, Jessica Smith

Thu, 08 May 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Jessica Smith. They discussed purpose-driven revenue model that works. Show notes - https://sportsgeekhq.com/revenue-with-purpose-jessica-smith/

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Content Automation and AI in Sports

Tue, 06 May 2025 10:00:00 -0000

A deep dive into content automation and AI in sports, featuring a unique episode format where AI-generated voices ask the tough questions about balancing technology with authentic storytelling. Sean Callanan shares practical insights from Sports Geek's experience with AI tools, including the Rapid Rundown workflow, and provides actionable advice for sports organizations looking to embrace automation responsibly. Whether you're a digital team leader or a content creator, this episode explores how to leverage AI effectively while maintaining your brand's voice and human touch. Show notes - https://sportsgeekhq.com/content-automation-and-ai-in-sports

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Digital stats that matter, Dan Marrazza

Thu, 01 May 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Dan Marrazza. They discussed digital stats and why exposure rate is so important. Show notes - https://sportsgeekhq.com/digital-stats-that-matter-dan-marrazza

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Attracting new fans across multiple markets, Martin Anayi

Thu, 24 Apr 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Martin Anayi. They discussed attracting and engaging new fans across multiple markets. Show notes - https://sportsgeekhq.com/attracting-new-fans-across-multiple-markets-martin-anayi

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A must have in your Leadership toolbox, Scott O'Neil

Thu, 17 Apr 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Scott O'Neil. They discussed Scott’s book “Be where your feet are”, and the importance of Leadership Constitution. Show notes - https://sportsgeekhq.com/a-must-have-in-your-leadership-toolbox-scott-oneil

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Engaging F1 fans through global growth - Steve Garland, Red Bull Racing

Wed, 16 Apr 2025 10:00:00 -0000

Explore Red Bull Racing's content strategy with Steve Garland as he shares strategies across Red Bull Racing and Visa Cash App Racing Bulls. A great listen for digital marketers, sports industry professionals, and F1 enthusiasts looking to understand modern sports media strategy. Show notes - https://sportsgeekhq.com/steve-garland-red-bull-racing/

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Fan engagement drives revenue, Glenn Critchley

Thu, 10 Apr 2025 07:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Glenn Critchley. They discussed The power of fan engagement and its impact on commercial success. Show notes - https://sportsgeekhq.com/fan-engagement-drives-revenue-glenn-critchley

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Levelling up the fan experience at LIV Golf Adelaide - Nick Haslam

Tue, 08 Apr 2025 10:00:00 -0000

Nick Haslam, Executive Tournament Director of LIV Golf Adelaide, shares insights from the first few years of LIV Golf in Adelaide. In this episode, we discuss the future of sports event management and marketing in a rapidly evolving landscape. This is a great listen for sports marketers, event organisers, and industry professionals in sports entertainment. Show notes - https://sportsgeekhq.com/nick-haslam-liv-golf-adelaide/

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How to get a job in sports social media, Nilay Shah

Thu, 03 Apr 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Nilay Shah. They discussed leveraging social media for sports career growth. Show notes - https://sportsgeekhq.com/how-to-get-a-job-in-sports-social-media-nilay-shah

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How to drive innovation internally - Jim Caruso, Elevate

Tue, 01 Apr 2025 11:00:00 -0000

Discover Jim Caruso's innovative journey merging tech and sports that now sees him as Chief Innovation Officer at Elevate. A great listen for entrepreneurs and intrepreneurs who want to drive and build innovative projects. Show notes - https://sportsgeekhq.com/jim-caruso-elevate/

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Aligning league & teams’ interests for success, Anthony Macri

Thu, 27 Mar 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Anthony Macri from Alpine F1. They discussed aligning the interests of the league and teams for long-term success. Show notes - http://sportsgeekhq.com/aligning-league-teams-interests-for-success-anthony-macri

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Activating & educating F1 fans with Sarah Dale, Binance

Wed, 26 Mar 2025 09:00:00 -0000

Sarah Dale from Binance discusses strategic brand partnerships in crypto and sport with Cristiano Ronaldo and Alpine F1 in the lead up to the Australian Grand Prix. A great listen for sponsorship professionals and those looking for ways to engage new fans. Show notes - https://sportsgeekhq.com/sarah-dale-binance

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Sports Business in Rugby League & Rugby Union, Steve Mitchell

Thu, 20 Mar 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Steve Mitchell. They discussed sports commercial business across Rugby League and Rugby Union. Show notes - https://sportsgeekhq.com/sports-business-in-rugby-league-rugby-union-steve-mitchell

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The Future of Ticketing - Bobbie Walker, SDSU

Tue, 18 Mar 2025 09:00:00 -0000

Bobbie Walker from San Diego State University shares strategies for successful ticket sales and insights into future sports technology trends. A must-listen for anyone in ticketing, tech, and those at the college sports space. Show notes - https://sportsgeekhq.com/bobbie-walkersan-diego-state-university

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How Sustainability is Key for Formula E, Mark Preston

Thu, 13 Mar 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Mark Preston. They discussed sustainability as a key pillar and selling point for Formula E. Show notes - https://sportsgeekhq.com/how-sustainability-is-key-for-formula-e-mark-preston

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Leading Digital Innovation in Sports - Andrew Yaffe, Dude Perfect

Tue, 11 Mar 2025 09:00:00 -0000

Drawing from his unique experience spanning both traditional sports media and new media landscapes, Andrew Yaffe delivers comprehensive insights into how content strategies have evolved at the NBA and how these lessons are being applied to drive engagement and growth at Dude Perfect. Show notes - https://sportsgeekhq.com/andrew-yaffe-dude-perfect/

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Marketing to a broad Audience, Loretta Johns

Thu, 06 Mar 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Loretta Johns. They discussed marketing to a broad Audience. Show notes - https://sportsgeekhq.com/marketing-to-a-broad-audience-loretta-johns

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How to Connect with Modern Fans - Zach Galia, Pittsburgh Pirates

Tue, 04 Mar 2025 09:00:00 -0000

Discover how the Pittsburgh Pirates balance tradition with innovation through social media, featuring insights on content strategy, team management and digital storytelling with Zach Galia. A great listen for sports digital and teams looking to modernise their digital approach. Show notes - https://sportsgeekhq.com/zach-galia-pittsburgh-pirates/

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Segmentation in Converting Fans & Building Trust, Spencer Horner

Fri, 28 Feb 2025 08:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Spencer Horner. They discussed how segmentation and targeting audiences has been the key to converting fans. Show notes - http://sportsgeekhq.com/segmentation-in-converting-fans-building-trust-spencer-horner

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Inside NBA All-Star Tech Summit, Sean Callanan

Thu, 27 Feb 2025 01:00:00 -0000

Sean Callanan shares his experience at the NBA All-Star Tech Summit. The episode highlights technological advancements in broadcast, AI and the future of sports tech. Perfect for sports business professionals and tech enthusiasts interested in the NBA's innovation initiatives. Show notes - https://sportsgeekhq.com/inside-nba-all-star-tech-summit/

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Super Bowl LIX recap - Melbourne NFL Game and Mailata mania

Tue, 25 Feb 2025 09:00:00 -0000

In this podcast, Sean takes you behind the scenes at the Super Bowl with his @NFLAUNZ digital producer Dylan Parkes on how they navigated the chaos of Super Bowl for some big digital wins. A must listen for social media talent who sweat the small stuff. Show notes - https://sportsgeekhq.com/super-bowl-lix-recap-melbourne-nfl-game-and-mailata-mania

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Reaching out to participants during a re-brand, Vince Crivelli

Thu, 20 Feb 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Vince Crivelli. They discussed reaching out to participants during a re-brand. Show notes - http://sportsgeekhq.com/reaching-out-to-participants-during-a-re-brand-vince-crivelli

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Preseason innovation for fans and coaches - Tom Braun, LA Galaxy

Tue, 18 Feb 2025 09:00:00 -0000

Embark on an enlightening journey as Tom Braun reveals the intricate details of LA Galaxy's business operations, sharing valuable insights into their comprehensive fan engagement strategies and their dedication to meaningful community support initiatives. Show notes - https://sportsgeekhq.com/tom-braun-la-galaxy/

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Knowing when to adopt new technology and serve demands, Chip Suttles

Thu, 13 Feb 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Chip Suttles. They discussed knowing when to adopt new technology and serve demands for football. Show notes - https://sportsgeekhq.com/knowing-when-to-adopt-new-technology-and-serve-demands-chip-suttles

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Connecting the community to the club - Shawn McIntosh, Las Vegas Lights FC

Tue, 11 Feb 2025 09:00:00 -0000

Shawn McIntosh discusses his journey from minor league hockey to CEO of Las Vegas Lights FC, sharing insights on fan engagement and revenue growth in professional sports. Great listen for sports executives, venue managers, and those interested in building successful fan-first experiences. Show notes - https://sportsgeekhq.com/shawn-mcintosh-las-vegas-lights-fc/

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How the Sports Loyalty Game Is Changing, John Durbin

Thu, 06 Feb 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews John Durbin who was at Pegula Sports. They discussed how sports loyalty game is changing. Show notes - https://sportsgeekhq.com/how-sports-loyalty-game-is-changing-john-durbin/

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How to tell stories (and sell tickets) with data - Nick Makarov, Austin FC

Tue, 04 Feb 2025 09:00:00 -0000

Nick Makarov from Austin FC shares his journey from finance to sports, explores how Austin FC leverages data to enhance the fan experience and discusses the future of data warehousing in sports business. Perfect for sports business professionals interested in analytics, data-driven decision making, and career transitions into sports. Show notes - https://sportsgeekhq.com/nick-makarov-austin-fc/

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Participation metrics in sports, Tom Halls

Thu, 30 Jan 2025 04:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Tom Halls. They discussed participation metrics in sports. Show notes - https://sportsgeekhq.com/participation-metrics-in-sports-tom-halls

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From Corporate to Sports, how it can be done - Andrew Mikhail, Parramatta Eels

Tue, 28 Jan 2025 09:00:00 -0000

Explore Mikhail's journey from financial services to sports business, his strategies for driving organizational change and how he's applying proven business principles to elevate the NRL club's commercial performance. A must-listen for corporate professionals considering a transition to sports and sports executives looking to implement organizational change. Show notes - https://sportsgeekhq.com/andrew-mikhail-parramatta-eels/

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Commercial Partnerships that work, Andi Perelman

Thu, 23 Jan 2025 06:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Andi Perelman. They discussed working relationship with the commercial partnerships team to close deals. Show notes - https://sportsgeekhq.com/commercial-partnerships-that-work-andi-perelman

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Sports Leadership and Fan Growth: Damani Leech, Denver Broncos

Tue, 21 Jan 2025 09:00:00 -0000

Explore Damani Leech's journey from the NCAA to the NFL, his focus on global sports expansion at the NFL and now his leadership role at the Denver Broncos in this Sports Geek interview, a great listen for those in sports with C-Level aspirations. Show notes - https://sportsgeekhq.com/damani-leech-denver-broncos/

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We’ll be back in 2025

Tue, 03 Dec 2024 09:00:00 -0000

After another big year of podcasting we’ll be taking a break and be back in 2025. For more sports and technology news subscribe to our DAILY podcast - Sports Geek Rapid Rundown - https://sportsgeekhq.com/rapidrundown/

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Metrics for engagement and Dark Social, Bryan Srabian

Thu, 28 Nov 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Bryan Srabian from San Francisco Giants. They discussed metrics to measure engagement and Dark Social. Show notes - https://sportsgeekhq.com/metrics-for-engagement-and-dark-social-bryan-srabian

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Why I am coding again

Tue, 26 Nov 2024 09:00:00 -0000

In this episode of Sports Geek, Sean Callanan walks through his developments using AI and automation to develop link curation site (Sports Geek Reads) and daily AI-powered podcast (Sports Geek Rapid Rundown), he’ll explain the tools used and pull the curtain back on how it was done. If you’re interested in how to use AI for your team it is a must listen. Show notes -https://sportsgeekhq.com/why-i-am-coding-again/

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Facebook advertising in ticketing, Steve DeLay

Thu, 21 Nov 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Steve DeLay. They discussed how Facebook advertising has changed the ticket sales game. Show notes - https://sportsgeekhq.com/facebook-advertising-in-ticketing-steve-delay

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Navigating Sports Marketing Dynamics - Josh Marton, PGA of Australia

Tue, 19 Nov 2024 09:00:00 -0000

In this Sports Geek interview, Josh Marton shares insights on sports marketing and communications evolution across his career in agency, broadcast, cricket and now Golf. Show notes - https://sportsgeekhq.com/josh-marton-pga-of-australia/

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Growth and attracting new fans, Darren Birch

Thu, 14 Nov 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Darren Birch They discussed the importance of growth and attracting new fans. Show notes - https://sportsgeekhq.com/growth-and-attracting-new-fans-darren-birch

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Innovation in Sports Venues - David Jones, AEG

Tue, 12 Nov 2024 09:00:00 -0000

In episode 400 of Sports Geek David Jones of AEG discusses enhancing fan engagement through innovative technology and data strategies. Show notes - https://sportsgeekhq.com/david-jones-aeg/

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Sleep is key for better health, Steve Reese

Thu, 07 Nov 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Steve Reese. They discussed why sleep is key for better health. Show notes - https://sportsgeekhq.com/sleep-is-key-for-better-health-steve-reese

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Driving commercial outcomes in sport - Ned Negus, A-Leagues

Tue, 05 Nov 2024 09:00:00 -0000

Ned Negus shares insights on youth development, sponsorship strategies, and the transformation of football in Australia in this Sports Geek interview. Show notes - https://sportsgeekhq.com/ned-negus-a-leagues/

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Connecting with peers globally, Greg Oakford

Thu, 31 Oct 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Greg Oakford. They discussed connecting and learning with peers globally. Show notes - https://sportsgeekhq.com/connecting-with-peers-globally-greg-oakford

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Partnerships with purpose - Mya Doelling, IOC

Tue, 29 Oct 2024 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Mya Doelling from the International Olympic Committee (IOC) chats about the evolution of purpose-led partnerships in sports. Mya discusses the IOC's shift towards sustainability-focused sponsorships, the success of initiatives like the Olympic Village Nursery, and the future of sports partnerships emphasizing authenticity and social impact. Show notes - https://sportsgeekhq.com/mya-doelling-ioc/

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Digital and Technology as problem solvers, Eric SanInocencio

Thu, 24 Oct 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Eric SanInocencio from the ACC and now at the Perfect Game. They discussed digital and technology as problem solvers. Show notes - https://sportsgeekhq.com/digital-and-technology-as-problem-solvers-eric-saninocencio

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USGA's Ticketing Evolution: Balancing tradition with modern fan demands - Dan McBride, USGA

Tue, 22 Oct 2024 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Dan McBride from USGA chats about the evolution of ticketing and fan engagement in golf. McBride discusses leveraging data for effective ticketing strategies, implementing innovative models like flex memberships, and enhancing the overall fan experience at USGA events. Show notes - https://sportsgeekhq.com/dan-mcbride-usga/

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Engaging fans in new ways, Brian Costello

Fri, 18 Oct 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Brian Costello from Portland Timbers. They discussed Engaging fans in new ways. Show notes - https://sportsgeekhq.com/engaging-fans-in-new-ways-brian-costello

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The Power of Storytelling in Sports - Barbara Maningat, LA Galaxy

Thu, 17 Oct 2024 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Barbara Maningat from LA Galaxy chats about the power of video storytelling in sports, managing high-performance creative teams, and leveraging digital platforms to enhance fan engagement. Show notes - https://sportsgeekhq.com/barbara-maningat-la-galaxy/

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Building and identifying customers, Jeremy Butler

Thu, 10 Oct 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Jeremy Butler who was at the Sale Sharks Rugby Club when the episode was recorded. They discussed building and identifying customers. Show notes - https://sportsgeekhq.com/building-and-identifying-customers-jeremy-butler

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Tech Meets Fandom: Evolving Sports Apps - Jon Wolf , MLSE

Tue, 08 Oct 2024 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Jon Wolf from MLSE chats about app development for sports teams, fan engagement strategies, and the future of AI in sports technology. Show notes - https://sportsgeekhq.com/jon-wolf-mlse/

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Sustaining fan base on and off court, Damion Chatmon

Thu, 03 Oct 2024 01:30:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Damion Chatmon, who was at the Cleveland Cavaliers when the episode was recorded. They discussed sustaining fan base on and off court. Show notes - https://sportsgeekhq.com/sustaining-fan-base-on-and-off-court-damion-chatmon

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Game, Set, Match: Sweating the small stuff in social - Reshina Warren, WTA

Tue, 01 Oct 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Reshina Warren from the Women's Tennis Association chats about importance of sweating the small stuff to maximise social media efforts, audience engagement, and leveraging social media to grow women's tennis globally. Show notes - https://sportsgeekhq.com/podcast/reshina-warren-womens-tennis-association

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Content strands for digital revenue, Jayne Bussman-Wise

Thu, 26 Sep 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Jayne Bussman-Wise, who was at NY Red Bulls when the episode was recorded. They discussed importance of content strands. Show notes - https://sportsgeekhq.com/podcast/throwback/content-strands-for-digital-revenue-jayne-bussman-wise

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Behind the Scenes: Writing Angeball - Vince Rugari

Tue, 24 Sep 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Vince Rugari chats about his journey in sports journalism, the changing landscape of football in Australia, and his book AngeBall on Ange Postecoglou's career. Show notes - https://sportsgeekhq.com/podcast/vince-rugari-angeball/

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Sponsorship and Digital, J.W. Cannon

Thu, 19 Sep 2024 02:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews J.W. Cannon who was at the UPS when the interview was recorded. They discussed Sponsorship and Digital. Show notes - https://sportsgeekhq.com/podcast/throwback/sponsorship-and-digital-j-w-cannon/

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Connecting Netball Communities - Hannah Warren, Netball Australia

Tue, 17 Sep 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Hannah Warren of Netball Australia discussed brand strategy, storytelling, and the importance of connecting to grassroots communities. Show notes - https://sportsgeekhq.com/podcast/hannah-warren-netball-australia/

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Building a fan base, Colin Kelly

Thu, 12 Sep 2024 13:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Colin Kelly of LAFC. They discussed challenges of building a fan base. Show notes - https://sportsgeekhq.com/podcast/throwback/building-a-fan-base-colin-kelly

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Building Brand in a Competitive Sports Market - Jerome Elenez, FC Dallas

Tue, 10 Sep 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Jerome Elenez from FC Dallas chats about innovative marketing strategies, the impact of partnerships, and preparing for the 2026 FIFA World Cup. Show notes - https://sportsgeekhq.com/podcast/jerome-elenez-fc-dallas/

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Targeting fans from different generations, Steve Conley

Thu, 05 Sep 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Steve Conley, who was at the Boston Red Sox when the episode was recorded. They discussed targeting different types of fans. Show notes - https://sportsgeekhq.com/podcast/throwback/targeting-fans-from-different-generations-steve-conley

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Creating meaningful partnerships that deliver - Ben Hirschfeld, Cricket NSW

Tue, 03 Sep 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Ben Hirschfeld from Cricket NSW chats about engaging fans, leveraging sponsorships, and the importance of data-driven strategies in sports partnerships. Show notes - https://sportsgeekhq.com/podcast/ben-hirschfeld-cricket-new-south-wales

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How media has changed, Marina Go

Thu, 29 Aug 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Marina Go who was at Netball Australia. They discussed changes in media landscape. Show notes - https://sportsgeekhq.com/podcast/throwback/how-media-has-changed-marina-go

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Connected fan experiences for success - Patrick Hooper, San Jose Sharks

Tue, 27 Aug 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Patrick Hooper of San Jose Sharks chats about delivering personalised experiences, leveraging technology, and the importance of customer-centric approaches in sports. Show notes - https://sportsgeekhq.com/podcast/patrick-hooper-san-jose-sharks/

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Technology demand in stadiums, Brad Mayne

Wed, 21 Aug 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Brad Mayne from MetLife Stadium. They discussed technology demand on stadiums. Show notes - https://sportsgeekhq.com/podcast/throwback/technology-demand-on-stadiums-brad-mayne

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Building a brand that connects - Stephanie Rogers, Vegas Golden Knights

Tue, 20 Aug 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Stephanie Rogers from Vegas Golden Knights chats about leveraging technology for fan engagement, community involvement and why Vegas is a great city for sports. Show notes - https://sportsgeekhq.com/podcast/stephanie-rogers-vegas-golden-knights

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Importance of first 10 seconds in videos, James Royer

Thu, 15 Aug 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews James Royer who was at the KC Chiefs, and now Founder of Standard 54. They discussed importance of the first 10 seconds in videos. Show notes - https://sportsgeekhq.com/podcast/throwback/importance-of-first-10-seconds-in-videos-james-royer

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Leveraging data and email to engage fans - Dani Brown, OKC Thunder

Tue, 13 Aug 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Dani Brown from OKC Thunder chats about leveraging data and email marketing to engage fans, and the importance of networking and supporting women in sports. Show notes - https://sportsgeekhq.com/podcast/dani-brown-okc-thunder/

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Managing a team with a global fan base, David Barton-Ginger

Thu, 08 Aug 2024 02:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews David Barton-Ginger from NZ Rugby and now Hubspot CRM Gold Partner and implementation specialist at Openside Digital. They discussed Managing a team with a global fan base while staying connected to local fans. Show notes - https://sportsgeekhq.com/podcast/throwback/managing-a-team-with-a-global-fan-base-david-barton-ginger

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Replay - From Grassroots to Boomers & Opals - Matt Scriven, Basketball Australia

Tue, 06 Aug 2024 10:00:00 -0000

Replay - Basketball Australia CEO, Matt Scriven discusses the importance of building a strong foundation at the grassroots level, creating brand awareness for national teams - Boomers and Opals and his understanding the ever-evolving media landscape from his career at Channel Nine. Show notes - https://sportsgeekhq.com/podcast/matt-scriven-basketball-australia/

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Importance of data for partners and sponsors, Jesper Søegaard

Thu, 01 Aug 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Jesper Søegaard, who was at the Dansk Boldspil-Union, and now Retail Development Director at Lobyco. They discussed importance of data for partners and sponsors. Show notes - https://sportsgeekhq.com/podcast/throwback/importance-of-data-for-partners-and-sponsors-jesper-soegaard

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Always Open to Growth Opportunities, - David Stevenson, NBL

Tue, 30 Jul 2024 10:00:00 -0000

In this Sports Geek CEO series interview with Sean Callanan, David Stevenson talks about solving complex problems and growth strategies for NBL and WNBL. Show notes - https://sportsgeekhq.com/podcast/david-stevenson-nbl/

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Communication and segmentation in membership, Tanya Gallina

Thu, 25 Jul 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Tanya Gallina, who was at the Hawthorn FC, and now at MCG. They discussed Communication and segmentation in membership. Show notes - https://sportsgeekhq.com/podcast/throwback/communication-and-segmentation-in-membership-tanya-gallina

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Participation, Leadership and Visibility - Sarah Styles, Victorian Government

Tue, 23 Jul 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Sarah Styles from the Victorian Government discusses growth in women's sports and how the Change Our Game program will help that growth. Show notes - https://sportsgeekhq.com/podcast/sarah-styles-victorian-government/

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Enhancing fan experience through redevelopment- Scott Fitzgerald, Marvel Stadium

Tue, 16 Jul 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Scott Fitzgerald from Marvel Stadium discusses the importance of fan experience in recent redevelopment and the stadium's adaptability for diverse events. Show notes - https://sportsgeekhq.com/podcast/scott-fitzgerald-marvel-stadium/

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Importance of grassroots in Sports, Dino DiPierdomenico

Thu, 11 Jul 2024 02:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Dino DiPierdomenico. They discussed Importance of kids playing sports and how teams can commercialise grassroots. Show notes - https://sportsgeekhq.com/podcast/throwback/importance-of-grassroots-in-sports-dino-dipierdomenico

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Building NFL fandom Down Under - Charlotte Offord, NFL

Tue, 09 Jul 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Charlotte Offord from NFL discusses the growth, strategies, and challenges of promoting NFL across Australia and New Zealand. Sean shares insights from growing @NFLAUNZ social accounts. Show notes - https://sportsgeekhq.com/podcast/charlotte-offord-nfl/

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Netball New Zealand's future strategy, Jennie Wyllie

Thu, 04 Jul 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Jennie Wyllie of Netball NZ. They discussed Netball NZ's future strategy and what other sports can learn from it. Show notes - https://sportsgeekhq.com/podcast/throwback/netball-nzs-future-strategy-jennie-wyllie

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Club, Community and Connection - Jason Sourasis, Western United FC

Tue, 02 Jul 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Jason Sourasis from Western United FC discusses building a sports franchise, the importance of training facilities, and engaging with local communities. Show notes - https://sportsgeekhq.com/podcast/jason-sourasis-western-united-fc/

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Stadium connectivity and Fan Experience, Greg Sleigh

Thu, 27 Jun 2024 02:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Greg Sleigh, who was at the ANZ Stadium, and now General Manager, Commercial at Optus Stadium. They discussed connectivity of stadium and how it plays its part in the event experience. Show notes - https://sportsgeekhq.com/podcast/throwback/stadium-connectivity-and-fan-experience-greg-sleigh

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Replay – David Michael on Delivering a World-Class Games Experience

Tue, 25 Jun 2024 10:00:00 -0000

Sports Geek Replay from SEAT Salt Lake City. Sean Callanan and David Michael from LA28 on Delivering a World-Class Games Experience. Show notes - https://sportsgeekhq.com/podcast/david-michael-la28/

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Catherine Clark on Vertical Leadership

Thu, 20 Jun 2024 02:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Catherine Clark, who was the CEO of Netball Queensland, and now CEO of Paralympics Australia. They discussed Vertical Leadership and why it’s important. Show notes - https://sportsgeekhq.com/podcast/throwback/catherine-clark-on-vertical-leadership

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Creating stadium experiences beyond the game- Eray Saban, ASM Jacksonville

Tue, 18 Jun 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Eray Saban from ASM Jacksonville & EverBank Stadium discusses his career across multiple stadiums in Melbourne, Hong Kong & now Jacksonville, he compares the U.S and Australian sports industry, and the impact of drone technology on open-air stadiums. Show notes - https://sportsgeekhq.com/podcast/eray-saban-asm-jacksonville/

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Knowing your audience, Peter Holtermann

Thu, 13 Jun 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Peter Holtermann. They discussed knowing your audience and why you engaged with them. Show notes - https://sportsgeekhq.com/podcast/throwback/knowing-your-audience-peter-holtermann

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NZR+ building a global All-Blacks fan base - Andy Burt, New Zealand Rugby

Tue, 11 Jun 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Andrew Burt from New Zealand Rugby chats about their NZR+, fan engagement, storytelling, and the significance of YouTube in their content strategy. Show notes - https://sportsgeekhq.com/podcast/andy-burt-new-zealand-rugby/

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Funnels of fan acquisition, Ryan Kaveney

Thu, 06 Jun 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Ryan Kaveney who was at the GWS Giants and now CFO at Sonder. They discussed funnels of fan acquisition. Show notes - https://sportsgeekhq.com/podcast/throwback/funnels-of-fan-acquisition-ryan-kaveney

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Building an experience that drives growth - Kristen Eckhardt, Port Adelaide FC

Tue, 04 Jun 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Kristen Eckhardt from Port Adelaide chats about fan growth, brand exposure, community engagement and the Never Tear Us Apart game-day experience. Show notes - https://sportsgeekhq.com/podcast/kristen-eckhardt-port-adelaide-fc/

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Importance of community connection, Morgan Todd

Thu, 30 May 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Morgan Todd from MLSE. They discussed importance of community connection for fans and partners. Show notes - https://sportsgeekhq.com/podcast/throwback/importance-of-community-connection-morgan-todd

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Growing crowds and revenue in ticketing - Michael Johnstone, Hoops Capital

Tue, 28 May 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Michael Johnstone from Hoops Capital chats about marketing strategies, ticket sales in promoting Sydney Kings & Sydney Flames. Show notes - https://sportsgeekhq.com/podcast/michael-johnstone-hoops-capital/

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Melbourne is major events, Damien de Bohun

Thu, 23 May 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Damien de Bohun who was at Visit Victoria, and now General Manager, Clubs and Facilities at Golf Australia. They discussed what makes Melbourne a successful major sports events city. Show notes - https://sportsgeekhq.com/podcast/throwback/melbourne-is-major-events-damien-de-bohun

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Building a winner with competence and warmth - Christine Finnegan, Tasmania JackJumpers

Tue, 21 May 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Christine Finnegan, CEO of the Tasmania JackJumpers, chats about building a new NBL team for Tasmania and fostering a community to support it. Show notes - https://sportsgeekhq.com/podcast/christine-finnegan-tasmania-jackjumpers

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Importance of sponsorship activations, Kim Skildum-Reid

Fri, 17 May 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Kim Skildum-Reid of Power Sponsorship. They discussed Importance of sponsorship activations. Show notes - https://sportsgeekhq.com/podcast/throwback/importance-of-sponsorship-activations-kim-skildum-reid

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The Science of Hydration - Andrew Perry, PREPD

Wed, 15 May 2024 04:00:00 -0000

In this Sports Geek interview with Sean Callanan, Andrew Perry from PREPD chats about the science of hydration and their mission to revolutionize the hydration market. Show notes - https://sportsgeekhq.com/podcast/andrew-perry-prepd/

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Storytelling and creating more hero profiles, Zarah Al-Kudcy

Thu, 09 May 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Zarah Al-Kudcy, who was at the F1 and now Commercial Director at Chelsea Football Club. They discussed Why F1 will continue to tell the stories and creating more ‘hero profiles’. Show notes - https://sportsgeekhq.com/podcast/throwback/storytelling-and-creating-more-hero-profiles-zarah-al-kudcy

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Importance of keeping the local community engaged in Vegas, Steve Pastorino

Thu, 02 May 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Steve Pastorino who was at the Las Vegas Lights FC and now Director, Business Development at Blackhawk Network. They discuss the importance of keeping the local community engaged and the early days of Las Vegas transforming into a sports town. Show notes - https://sportsgeekhq.com/podcast/throwback/importance-of-keeping-the-local-community-engaged-in-vegas-steve-pastorino

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Innovation and Evolution in Stadium Experiences - Nick Sautner, Eden Park

Tue, 30 Apr 2024 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Nick Sautner from Eden Park discusses the future of stadium experiences, the power of sports partnerships, and innovation in the stadium industry. Show notes - https://sportsgeekhq.com/podcast/nick-sautner-eden-park/

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Unique proposition in partnerships, Jeff Reibel

Thu, 25 Apr 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Jeff Reibel, CEO of North Queensland Cowboys. They discussed unique proposition in partnerships. Show notes - https://sportsgeekhq.com/podcast/throwback/unique-proposition-in-partnerships-jeff-reibel

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Taking and creating opportunities - Shelly Wilkes, Orlando Magic

Tue, 23 Apr 2024 10:00:00 -0000

In this Sports Geek interview, Sean Callanan converses with Shelly Wilkes of Orlando Magic. Shelley shares key learnings from her career across strategic sports marketing, game presentation and community engagement. Show notes - https://sportsgeekhq.com/podcast/shelly-wilkes-orlando-magic/

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Localising content for international fanbase, Paul Rogers

Thu, 18 Apr 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Paul Rogers who was at AS Roma, and now Investment Analyst at Raptor Group. They discussed localising content for international fanbase. Show notes - https://sportsgeekhq.com/podcast/throwback/localising-content-for-international-fanbase-paul-rogers

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Adapting to the Changing Fan Demographics - Dean Madders, Gold Coast Titans

Tue, 16 Apr 2024 10:00:00 -0000

In this Sports Geek interview, Sean Callanan chats with Dean Madders from Gold Coast Titans. They discuss the changing habits of sports fans, the evolution of sports entertainment, and the importance of data in growing a fan base. Show notes - https://sportsgeekhq.com/podcast/dean-madders-gold-coast-titans/

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Technology advancements in Golf, Kevin Bain

Thu, 11 Apr 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Kevin Bain, who was at The Open, and now Technical Product Manager at Arsenal F.C. They discussed the challenges of rolling out new technology advancements on golf courses. Show notes - https://sportsgeekhq.com/podcast/throwback/technology-advancements-in-golf-kevin-bain

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Amplifying Big Wins - SportNXT panel replay

Tue, 09 Apr 2024 10:00:00 -0000

SportNXT panel replay - Sean moderates a panel with Collingwood’s Nadine Rabah, Netball Australia’s Spencer Retallack and Football Australia’s Peter Filopoulos, recorded at SportNXT on March 19 2024. Show notes - https://sportsgeekhq.com/podcast/amplifying-big-wins-replay/

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Brand campaigns and the role of digital, Kevin Kinghorn

Fri, 05 Apr 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Kevin Kinghorn who was at the Vancouver Canucks They discussed how brand campaigns have changed and the role that digital plays. Kevin is now EVP & Chief Marketing Officer at the Portland Trail Blazers. Show notes - https://sportsgeekhq.com/podcast/throwback/brand-campaigns-and-the-role-of-digital-kevin-kinghorn

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Understanding Your Audience: A Ticketing Perspective - Jen Fusci, Dallas Wings & Panther City Lacrosse

Thu, 04 Apr 2024 04:00:00 -0000

In this Sports Geek interview with Sean Callanan, Jen Fusci from Panther City Lacrosse Club and Dallas Wings discusses the importance of understanding audiences, digital marketing, and ticket sales strategies. Show notes - https://sportsgeekhq.com/podcast/jen-fusci-dallas-wings/

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Fans and Community: The Heart of the Wanderers - Mark Jensen, Western Sydney Wanderers FC

Wed, 27 Mar 2024 09:00:00 -0000

In the Sports Geek interview, Sean Callanan chats with Mark Jensen from the Western Sydney Wanderers FC. They discuss enhancing marketing strategies to operate in a diverse market, meeting stadium capacity demands to improve fan experience, and taking an innovative approach in connecting with the community. Show notes - https://sportsgeekhq.com/podcast/mark-jensen-western-sydney-wanderers-fc

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Impact of the AFLW, Nick Truelson

Wed, 20 Mar 2024 23:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Nick Truelson, who was at Western Bulldogs (now CEO, Melbourne United) when this interview took place. They discussed how AFLW changed the club and engaging with celebrities. Show notes - https://sportsgeekhq.com/podcast/throwback/impact-of-the-aflw-nick-truelson/

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SEAT in Las Vegas: Driving Revenue through Technology, Josh Barney

Tue, 19 Mar 2024 09:00:00 -0000

In this Sports Geek interview, Sean Callanan and Josh Barney, CEO of SEAT, discuss the upcoming SEAT Conference 2024 in Las Vegas, June 23-26, 2024. They delve into the new tracks, the importance of intentionality when implementing technology, and the practical insights attendees can anticipate from the conference. Show notes - https://sportsgeekhq.com/podcast/josh-barney-seat-2024/

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Innovation in the Big Bash, Alistair Dobson

Wed, 13 Mar 2024 23:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Alistair Dobson - General Manager, Big Bash Leagues at Cricket Australia. They discussed why Big Bash continues for new innovations. Show notes - https://sportsgeekhq.com/podcast/throwback/innovation-in-the-big-bash-alistair-dobson

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Media, Messi and the MLS Innovation Lab - Chris Schlosser, MLS

Tue, 12 Mar 2024 09:00:00 -0000

In this interview on Sports Geek, Sean Callanan speaks with Chris Schlosser from Major League Soccer (MLS). They discuss the MLS Innovation Lab, the potential of emerging technologies such as AI and wearables, as well as the impact Messi and pop culture crossovers. Show notes - https://sportsgeekhq.com/podcast/chris-schlosser-mls/

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Rolling out stadium tech to support team & fans, Bill Schlough

Wed, 06 Mar 2024 23:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Bill Schlough, Senior Vice President & CIO of San Francisco Giants. They discussed early days in rolling out tech at AT&T Park now Oracle Park. Show notes - https://sportsgeekhq.com/podcast/throwback/rolling-out-stadium-tech-to-support-team-fans-bill-schlough

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Developing Commercial Outcomes in Basketball - Andrew Ryan, FIBA Media

Tue, 05 Mar 2024 09:00:00 -0000

In this Sports Geek interview, Sean Callanan and Andrew Ryan from FIBA Media discuss the importance of a digital strategy, revenue generation in sports media, and the upcoming SportNXT conference in Melbourne, set for March 19-21. Show notes - https://sportsgeekhq.com/podcast/andrew-ryan-fiba-media/

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NBL and NBA - a hoops partnership that works, Jeremy Loeliger

Wed, 28 Feb 2024 23:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Jeremy Loeliger, who is now the Commissioner of the National Basketball League. They discuss the successful partnership of NBL and NBA. Show notes - https://sportsgeekhq.com/podcast/throwback/nbl-and-nba-a-hoops-partnership-that-works-jeremy-loeliger

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Super Bowl Recap: Kelce, SpongeBob and more Green Hat action

Tue, 27 Feb 2024 09:00:00 -0000

On this Sports Geek podcast solo by Sean, he discusses his adventures in content creation and capture during the NFL Pro Bowl Games and Super Bowl for @NFLAUNZ. He also dives into their strategies for maximising media coverage, dealing with technical challenges, and the tools they used to ensure a successful event. Show notes - https://sportsgeekhq.com/events/super-bowl-lviii-recap/

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How technology continues to change the live experience, Steve Sammartino

Thu, 22 Feb 2024 01:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Steve Sammartino, who is a Futurist & Keynote Speaker. They discuss how technology will change the live experience. Show notes - https://sportsgeekhq.com/podcast/throwback/how-technology-continues-to-change-the-live-experience-steve-sammartino

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Growth in F1, Fans & Investors - Anthony Macri, BWT Alpine F1

Tue, 20 Feb 2024 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Anthony Macri from the BWT Alpine F1 team discusses his unique sports business career spanning the globe across basketball and now Formula 1. Show notes - https://sportsgeekhq.com/podcast/anthony-macri-bwt-alpine-f1/

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Data infrastructure is the foundation for your success, Neda Tabatabaie

Wed, 14 Feb 2024 23:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Neda Tabatabaie, who is now Senior Vice President, Business Analytics & Technology at San Jose Sharks. They discussed setting up your data infrastructure as a foundation for your success. Show notes - https://sportsgeekhq.com/podcast/throwback/data-infrastructure-is-the-foundation-for-your-success-neda-tabatabaie

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Commercial Success through Fan Engagement - Glenn Critchley, One NZ Warriors

Tue, 13 Feb 2024 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Glenn Critchley from the New Zealand Warriors chats about revenue generation, utilizing fan data, and the "Up the Wahs" online phenomenon. Show notes - https://sportsgeekhq.com/podcast/glenn-critchley-one-nz-warriors/

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Strategies on developing global fan base, Eric Blankenship

Wed, 07 Feb 2024 23:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Eric Blankenship, who was with the Tampa Bay Lightning when episode 126 was recorded. They discuss strategies for developing a global fan base. Show notes - https://sportsgeekhq.com/podcast/throwback/strategies-on-developing-global-fan-base-eric-blankenship

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From Youth to Pros: Perfect Game's Impact on the Baseball Pathway, Rob Ponger

Tue, 06 Feb 2024 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Rob Ponger from Perfect Game discusses the vision for the future of the organization, incorporating technology into youth baseball, and opening up opportunities for young athletes. Show notes - https://sportsgeekhq.com/podcast/perfect-game-usa-rob-ponger/

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Developing a new arena and how to future-proof it, Jay Riola

Wed, 31 Jan 2024 23:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Jay Riola, Executive Vice President of Strategy & Innovation at Orlando Magic. They discussed developing a new arena and how to future-proof it. Show notes - https://sportsgeekhq.com/podcast/throwback/developing-a-new-arena-and-future-proof-it-jay-riola

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Leading with Authentic Connections - Jen Watt, North Melbourne FC

Tue, 30 Jan 2024 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Jen Watt, CEO of North Melbourne Football Club, discusses the importance of clear values and behaviours in leadership, shifting the lens on measuring success in women's sports and the upcoming SportNXT conference in Melbourne. Show notes - https://sportsgeekhq.com/podcast/jen-watt-north-melbourne-fc/

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Seamless integration of digital assets and campaigns, Ben Clink

Wed, 24 Jan 2024 23:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Ben Clink, who is now Head of Customer and Digital at South Sydney Rabbitohs. They discussed the development of a robust process to ensure seamless integration of digital assets and campaigns in sponsorship sales. Show notes - https://sportsgeekhq.com/podcast/throwback/seamless-integration-of-digital-assets-and-campaigns-ben-clink

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Community Engagement: Giving Back and Making a Difference - Avan Lee, Hurricanes Rugby

Tue, 23 Jan 2024 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Avan Lee, CEO of the Hurricanes Rugby, discusses the importance of community engagement, the development of women's rugby, and the impact of grassroots connections in building a fan base. Show notes - https://sportsgeekhq.com/podcast/avan-lee-hurricanes-rugby/

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Diverse Revenue Streams - Catherine Carlson

Wed, 17 Jan 2024 23:00:00 -0000

In this Sports Geek Throwback episode, Sean Callanan interviews Catherine Carlson, who was at the Philadelphia Eagles when episode 299 was recorded. They discuss the strategy behind revenue growth and the development of new revenue opportunities. Show notes - https://sportsgeekhq.com/podcast/throwback-diverse-revenue-streams-catherine-carlson

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The Power of Alignment: Content, Product, and Marketing - Drew Crisp, Liverpool FC

Tue, 16 Jan 2024 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Drew Crisp from Liverpool Football Club discusses the challenges of measuring digital engagement, the importance of authentic and long-term partnerships, and the significance of understanding and serving fans. Show notes - https://sportsgeekhq.com/podcast/drew-crisp-liverpool-fc/

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South East Melbourne Phoenix, a Rising Force - Tommy Greer

Tue, 19 Dec 2023 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Tommy Greer from South East Melbourne Phoenix chats about the successful growth of the franchise post-COVID, attracting big-name athletes as owners, and stepping from playing to front office. Show notes - https://sportsgeekhq.com/podcast/tommy-greer-south-east-melbourne-phoenix

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Improving the Fan Experience: A Data-Driven Approach - Jacob Rosen, Memphis Grizzlies

Tue, 12 Dec 2023 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Jacob Rosen from the Memphis Grizzlies discusses improving the fan experience, utilising AI and technology, and promoting a fan-centric approach through data analytics. Show notes - https://sportsgeekhq.com/podcast/jacob-rosen-memphis-grizzlies/

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Unleashing Creativity to Drive Fandom - Jennifer van Dijk, SUPERPLASTIC

Tue, 05 Dec 2023 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Jennifer van Dijk from SUPERPLASTIC shared insights on the importance of creativity, customising collaborations, and using data to understand audience preferences across sports, art & entertainment. Show notes - https://sportsgeekhq.com/podcast/jennifer-van-dijk-superplastic/

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Networking can be your superpower - Reuben Williams, SportsGrad

Tue, 28 Nov 2023 09:00:00 -0000

In this Sports Geek interview with Sean Callanan, Reuben Williams from Sports Grad shares insights on how to break into the sports industry, the significance of networking and community, and the development of Sports Grad as a platform for connecting professionals in the sports business. Show notes - https://sportsgeekhq.com/podcast/reuben-williams-sportsgrad/

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Only The Bold - Dan Butterly, The Big West

Tue, 14 Nov 2023 09:00:00 -0000

In this Sports Geek interview, Dan Butterly, Commissioner for The Big West, discusses the importance of parity in college sports, the impact of NIL on NCAA sports and ensuring the best experience for Big West student-athletes. Show notes - https://sportsgeekhq.com/podcast/dan-butterly-the-big-west/

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Drive revenue from digital marketing - G.M. Ciallella, Anaheim Ducks

Wed, 08 Nov 2023 09:00:00 -0000

In this Sports Geek interview, G.M. Ciallella from Anaheim Ducks chats about advertising strategies and testing new platforms with a strong focus on revenue. Show notes - https://sportsgeekhq.com/podcast/gm-ciallella-anaheim-ducks/

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Creating Memorable Fan Experiences - Lewis O'Flynn, MCC

Tue, 31 Oct 2023 09:00:00 -0000

In this Sports Geek interview, Lewis O'Flynn from Melbourne Cricket Club shares insights on his experience across sponsorship and his role in ensuring the MCG remains a destination for MCC members and fans. Show notes - https://sportsgeekhq.com/podcast/lewis-oflynn-melbourne-cricket-club/

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Growing the game for all - Dean Bosnich, NRL

Tue, 24 Oct 2023 09:00:00 -0000

In this Sports Geek interview, Dean Bosnich from NRL chats about player development, why kids shouldn’t specialise in sports, and the importance of providing opportunities for all levels of rugby league participation. Show notes - https://sportsgeekhq.com/podcast/dean-bosnich-national-rugby-league/

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Creating a Club that truly matters - Stu Taggart, Illawarra Hawks

Wed, 18 Oct 2023 03:00:00 -0000

In this CEO Series interview, Stu Taggart from the Illawarra Hawks discusses the NBL's progress and the club's goal of connecting with the people of Illawarra as a key plank for success. Show notes - https://sportsgeekhq.com/podcast/stu-taggart-illawarra-hawks/

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Beyond Greatness – Jane Fernandez, FIFA Women’s World Cup 2023

Tue, 10 Oct 2023 09:00:00 -0000

In the 350th Sports Geek episode, Jane Fernandez from FIFA Women's World Cup 2023 shares the success of the tournament, the amazing Matildas’ run and the initiatives focused on sustainability, women's sport, and grassroots development. Show notes - https://sportsgeekhq.com/podcast/jane-fernandez-fifa-womens-world-cup-2023

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Creating a Festival of Basketball at the World Cup - Cahyadi Wanda, Mahaka Sports

Tue, 03 Oct 2023 09:00:00 -0000

In this Sports Geek episode, Cahyadi Wanda from Mahaka Sports discusses the challenges and successes of hosting the FIBA Basketball World Cup 2023, including last-minute ticket sales, media coverage, engaging fan experiences, inspiring young people, and basketball's legacy and future growth in Indonesia. Show notes - https://sportsgeekhq.com/podcast/cahyadi-wanda-mahaka-sports/

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Building international fandom - Glen Rolls, La Liga

Tue, 26 Sep 2023 10:00:00 -0000

In this Sports Geek interview with Sean Callanan, Glen Rolls from La Liga discusses the success of the tournament, the government's involvement in women's sports, the growth of sports tourism, and how La Liga can make an impact in Australia by localizing content and showcasing matchday experiences. Show notes - https://sportsgeekhq.com/podcast/glen-rolls-la-liga/

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Culturally Relevant Marketing: Insights from Rodica Titeica, Subway

Tue, 19 Sep 2023 10:00:00 -0000

Rodica Titeica from Subway talks about the importance of cultural relevance and authenticity in marketing, making measurable partnerships, executing exceptionally well, personalized proposals, and the success of Instagram as a marketing platform in this Sports Geek interview with Sean Callanan. A great listen for marketers and business professionals in the food industry. Show notes - https://sportsgeekhq.com/podcast/rodica-titeica-subway/

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Commercial Frameworks and the Future of Cricket - Christina Matthews, WACA

Tue, 12 Sep 2023 10:00:00 -0000

Christina Matthews from Western Australian Cricket Association chats about the importance of commercial frameworks, the role of social media during COVID-19, and the growth of women's sports in this Sports Geek interview with Sean Callanan. A great listen for anyone interested in sports administration and marketing, as well as the future of women's sports. Show notes - https://sportsgeekhq.com/podcast/christina-matthews-western-australian-cricket-association

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Delivering a World-Class Games Experience - David Michael, LA28

Tue, 05 Sep 2023 10:00:00 -0000

David Michael from LA28 talks about the challenges and opportunities in delivering a world-class games experience, caution when integrating new systems, exploring emerging technologies, and the importance of customer experience in this Sports Geek interview with Sean Callanan. A great listen for anyone interested in the intersection of sports and technology. Show notes - https://sportsgeekhq.com/podcast/david-michael-la28/

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Building a Legacy: Tim Silvers' Vision for the Adelaide Crows

Tue, 29 Aug 2023 10:00:00 -0000

Tim Silvers from Adelaide Crows discusses his journey into sports business, the importance of teamwork and top talent, and the significance of understanding industry people and culture, and his vision for their legacy project, Thebarton Oval in this Sports Geek interview with Sean Callanan. A great listen for sports business professionals and Adelaide Crows fans alike. Show notes - https://sportsgeekhq.com/podcast/tim-silvers-adelaide-crows/

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Amplifying the joy of sports - Stacy McGranor, San Jose Sharks

Tue, 22 Aug 2023 10:00:00 -0000

In this Sports Geek episode, Stacy McGranor shares her Down Under Adventure, taking in Aussie sports and comparing them to the US sports market. She shares the importance of creating a great fan experience, the need to focus on controllables, especially during times of less than peak performance and the importance of amplifying the joy. Show notes - https://sportsgeekhq.com/podcast/stacy-mcgranor-san-jose-sharks-2023

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From Pro12 to URC: The Evolution of United Rugby Championship with Martin Anayi

Tue, 15 Aug 2023 10:00:00 -0000

Martin Anayi from United Rugby Championship chats about the league's growth, focus on new fans, challenges of running a league across multiple countries, and the role of technology in rugby in this Sports Geek interview with Sean Callanan. A great listen for rugby fans, sports business, and digital marketing. Show notes - https://sportsgeekhq.com/podcast/martin-anayi-united-rugby-championship/

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Sponsorship - The deal, the work, the ROI - Anneliese Mesilati, UBS

Tue, 08 Aug 2023 10:00:00 -0000

In this Sports Geek episode, Anneliese Mesilati from UBS discusses the success of UBS Arena, its long partnership in F1 with Mercedes and compares sponsoring the arts with sports in this Sports Geek interview. A great listen for anyone interested in sports marketing and sponsorships. Show notes - https://sportsgeekhq.com/podcast/anneliese-mesilati-ubs/

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Money in Sport: The battle for new fans - Replay

Tue, 01 Aug 2023 10:00:00 -0000

In this Sports Geek episode, Sean is joined by Charlotte Offord (NFL), Glen Rolls (La Liga), and Rodica Titeica (Subway), to discuss their organizations' strategies for engaging new fans and expanding their reach. This conversation is recommended for anyone interested in the intersection of sports and marketing, as well as those looking to expand their organization's reach and engage new fans. Show notes - https://sportsgeekhq.com/podcast/mis-the-battle-for-new-fans-replay/

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The winning formula: Sustained Success and Sponsorship – Will Hartnell, Geelong Cats

Tue, 25 Jul 2023 10:00:00 -0000

Will Hartnell from Geelong Cats chats about sponsorship, commercial success, and the impact of COVID-19 in this Sports Geek interview with Sean Callanan. A great listen for sports industry professionals interested in the challenges and opportunities in sponsorship and commercialization in Australian sport. Show notes - https://sportsgeekhq.com/podcast/will-hartnell-geelong-cats/

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From a Tent to a Championships - Chloe Alsop, Western United FC

Tue, 18 Jul 2023 10:00:00 -0000

Chloe Alsop from Western United talks about building a new football club, developing a marketing strategy across multiple markets, and creating a culture that people want to be a part of in this Sports Geek interview with Sean Callanan. A great listen for sports marketing professionals and anyone interested in the business side of sports. Show notes - https://sportsgeekhq.com/podcast/chloe-alsop-western-united-fc/

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Growing cricket, a sport for all – Stephanie Beltrame, Cricket Australia

Tue, 11 Jul 2023 10:00:00 -0000

Stephanie Beltrame from Cricket Australia chats about the organization's media rights deals and commercial partnerships in this Sports Geek interview with Sean Callanan. A great listen for cricket fans and anyone interested in the business side of sports. Show notes - https://sportsgeekhq.com/podcast/stephanie-beltrame-cricket-australia/

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Stadium Technology Enhancing The Fan Experience – Costa Kladianos, San Francisco 49ers

Tue, 04 Jul 2023 10:00:00 -0000

In this Sports Geek episode, Costa Kladianos Head of Technology of San Francisco 49ers talks about the importance of using technology to streamline operations and improve fan experience, the potential of AI in predicting and enhancing fan experience, and the significance of the Super Bowl and FIFA World Cup for Levi's Stadium. A great listen for sports technology enthusiasts and professionals. Show notes - https://sportsgeekhq.com/podcast/costa-kladianos-san-francisco-49ers

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Forging A Career In Sales In Sports – Jentry Mullins, Brooklyn Nets

Tue, 27 Jun 2023 10:00:00 -0000

Jentry Mullins from BSE Global discusses the importance of content creation, membership, and sales strategy in this Sports Geek interview with Sean Callanan. A great listen for anyone interested and looking for a career in sports sales. Show notes - https://sportsgeekhq.com/podcast/jentry-mullins-brooklyn-nets/

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How Golf Courses Are Adapting To Changing Golfing Customer Base – Jay Karen, NGCOA

Tue, 20 Jun 2023 10:00:00 -0000

In this Sports Geek episode, Jay Karen, CEO of the National Golf Course Owners Association chats about the changing dynamics of golf tournaments, the importance of catering to both golfers and fans, and the exciting future of technology in golf. A great listen for golf enthusiasts and those interested in the business of sports. Show notes - https://sportsgeekhq.com/podcast/jay-karen-national-golf-course-owners-association

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StatsPerform - Elevate digital engagement in stadiums and online - Sports Geek Amplify

Fri, 16 Jun 2023 08:00:00 -0000

In this Sports Geek Amplify episode, Michael Leon, Director of Content Marketing & Strategy at Stats Perform, discusses how Stats Perform can help sports teams deliver high-quality graphical stats and insights to fans. For more details, visit SportsGeekAmplify.com/StatsPerform

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SponsorCX - Optimise relationships to increase sponsorship revenue - Sports Geek Amplify

Thu, 15 Jun 2023 08:00:00 -0000

In this Sports Geek Amplify episode, Jason Smith, CEO of SponsorCX, explains how SponsorCX helps teams manage sponsorship deliverables and the importance of efficient communication with sponsors. For more details SportsGeekAmplify.com/SponsorCX

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SeatGeek - Disrupting ticketing by putting the fans first - Sports Geek Amplify

Wed, 14 Jun 2023 08:00:00 -0000

In this Sports Geek Amplify episode, Jeff Ianello, Chief Head of Sales North America, talks about SeatGeek's commitment to enhancing the fan experience through innovative ticketing technology solutions. For more details - SportsGeekAmplify.com/SeatGeek

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Extenet - How Private Wireless Networks can unlock options for your venue - Sports Geek Amplify

Tue, 13 Jun 2023 08:00:00 -0000

In this Sports Geek Amplify episode, Jeff Alexander, SVP Field Operations at Extenet, explains how private wireless networks can help sports stadiums meet the growing technology demands. To learn more, visit SportsGeekAmplify.com/Extenet

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Trajektory - Unlock the untapped potential of your sponsorship assets - Sports Geek Amplify

Mon, 12 Jun 2023 08:00:00 -0000

In this Sports Geek Amplify episode, Alex Kerr, CEO of Trajektory explains how Trajektory can help your team deliver more revenue across your sponsorship inventory. More details at SportsGeekAmplify.com/Trajektory

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Quality Over Quantity: Why It Matters - Dan Marrazza, Pro Football Hall of Fame

Tue, 06 Jun 2023 10:00:00 -0000

In this episode of the Sports Geek, Dan Marrazza, Director of Digital Strategy from the Pro Football Hall discusses about digital strategy, the importance of quality over quantity in content, and the rise of TikTok. A great listen for sports industry professionals looking to stay current and adapt to changing platforms and trends. Show notes - https://sportsgeekhq.com/podcast/dan-marrazza-pro-football-hall-of-fame/

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Reaching tech-setters and rewriting the rules - Ari Mark, The Drone Racing League

Tue, 30 May 2023 10:00:00 -0000

In this episode of the Sports Geek, Ari Mark, the SVP Head of Partnership Development for the Drone Racing League, discusses the unique audience of “tech-setters” and how DRL differs from NBA & NFL with the creative sponsorship flexibility across their events, digital platforms and gaming platforms. Show notes - https://sportsgeekhq.com/podcast/ari-mark-the-drone-racing-league/

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Driving growth: New Zealand Football's bright future - Andrew Pragnell

Tue, 16 May 2023 10:00:00 -0000

On this episode of Sports Geek, Andrew Pragnell, CEO of New Zealand Football discusses the process of bidding for and securing the Women's World Cup, the importance of understanding the sports ecosystem at all levels, and the role of national sporting bodies in different parts of the world on this Sports Geek interview with Sean Callanan. A great listen for sports administrators at all levels. Show notes - https://sportsgeekhq.com/podcast/andrew-pragnell-new-zealand-football/

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Scott O’Neil – Leadership lessons in sports business – Be where your feet are

Tue, 09 May 2023 10:00:00 -0000

In this episode from the Sports Geek archives, Sean Callanan interviews HBSE CEO Scott O'Neil. Show notes - https://sportsgeekhq.com/podcast/scott-oneil-be-where-your-feet-are/

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Mentorship and Growth Mindset in Sports Tech – Marilou McFarlane, Women in Sports Tech

Tue, 02 May 2023 10:00:00 -0000

On this episode of Sports Geek, Marilou McFarlane discusses innovation in sports tech and the importance of mentorship and a growth mindset. She highlights the importance of diversity for sports and how WiST empowers transformative growth opportunities for women and employers from the classroom to the boardroom at the intersection of sports, technology and innovation. Show notes - https://sportsgeekhq.com/podcast/marilou-mcfarlane-women-in-sports-tech

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From Rugby to Record-Keeping – Pete Fairbairn, Queensland Reds

Tue, 25 Apr 2023 10:00:00 -0000

On this episode of Sports Geek, QRU’s Pete Fairbairn discusses his journey into sports, his early career in PR, and his roles across rugby in Australia. They also cover Super Rugby in Australia, the importance of reaching out to a younger audience, and the use of podcasts to provide educational content. Pete emphasises the need to create a great fan experience and reach out to both traditional and new fans. Show notes - https://sportsgeekhq.com/podcast/pete-fairbairn-queensland-reds/

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Nottingham Forest Taking on Premier League - Jamie King, Nottingham Forest FC

Tue, 18 Apr 2023 10:00:00 -0000

Jamie King, Marketing Director at Nottingham Forest FC, discusses on Sports Geek his current role at Nottingham Forest FC, where he is focused on digital transformation and lifting digital results on the big stage. Additionally, he chats about his experience with the NFL and how he worked to develop a fan base for the NFL in the UK. Show notes - https://sportsgeekhq.com/podcast/jamie-king-nottingham-forest-fc

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Collaboration in Golf, the key to success - Gavin Kirkman, PGA Australia

Wed, 12 Apr 2023 10:00:00 -0000

In this episode of the Sports Geek podcast, Gavin Kirkman, CEO of PGA Australia, talks about the changing golf landscape in Australia and the importance of inclusivity and accessibility in the sport. He also shares how PGA Australia is promoting golf to a wider audience. Show notes - https://sportsgeekhq.com/podcast/gavin-kirkman-pga-australia/

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Selling the experience through fans - Loretta Johns, Sydney Swans

Tue, 04 Apr 2023 10:00:00 -0000

In this podcast episode of Sports Geek, Loretta Johns discusses the importance of showcasing the game day experience to fans. She also talks about the success of recent campaigns, including the Buddy 100 event, and more.

Show notes - https://sportsgeekhq.com/podcast/loretta-johns-sydney-swans/

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SEAT Conference rebooting in 2023 – Josh Barney, SEAT

Tue, 28 Mar 2023 09:00:00 -0000

In this podcast episode, Josh Barney returns as the CEO of SEAT. He talks about the upcoming SEAT reboot, which is scheduled for July 14-15 in Salt Lake City. He explains why it's important to attend and encourages listeners to join Sean in attending.

Show notes - https://sportsgeekhq.com/podcast/josh-barney-seat-conference-2023/

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Never stop networking - David Pryles, CEO Hockey Australia

Tue, 21 Mar 2023 09:00:00 -0000

In this podcast episode, David Pryles, CEO of Hockey Australia, discusses how volunteering can provide opportunities in sports and highlights the benefits of gaining diverse experience for a long career in sports business.

Show notes - https://sportsgeekhq.com/podcast/david-pryles-hockey-australia/

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Making an IMPACT on Commerce, Culture and Community - Xavier Gutierrez, Arizona Coyotes

Tue, 14 Mar 2023 09:00:00 -0000

In this podcast, Xavier Gutierrez, President and CEO of the Arizona Coyotes, discusses his leadership style, the Tempe arena proposal and advice for those breaking into the sports business industry. Show notes - https://sportsgeekhq.com/podcast/xavier-gutierrez-arizona-coyotes/

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Community Is The Key To Success - James Johnson, Football Australia

Tue, 07 Mar 2023 09:00:00 -0000

In this podcast episode of Sports Geek, James Johnson, CEO of Football Australia, shares his experience in the sports industry, including working at the Asian Football Confederation and FIFA. He emphasizes the importance of community and understanding player needs in developing the sport. Show notes - https://sportsgeekhq.com/podcast/james-johnson-football-australia/

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Chief Everything Officer - Gen Dohrmann - Table Tennis Victoria

Tue, 28 Feb 2023 09:00:00 -0000

Sean Callanan interviews Gen Dohrmann, CEO of Table Tennis Victoria on this episode of Sports Geek. They discuss breaking down participation barriers, social media in sports marketing, and people management skills. The conversation highlights the importance of inclusivity, innovation, and community engagement in the sports industry. Show notes - https://sportsgeekhq.com/podcast/gen-dohrmann-table-tennis-victoria/

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From grassroots to Boomers & Opals - Matt Scriven - Basketball Australia

Tue, 21 Feb 2023 09:00:00 -0000

Basketball Australia CEO, Matt Scriven discusses the importance of building a strong foundation at the grassroots level, creating brand awareness for national teams - Boomers and Opals and his understanding the ever-evolving media landscape from his career at Channel Nine. Show notes - https://sportsgeekhq.com/podcast/matt-scriven-basketball-australia/

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Growing Rugby League in Queensland - Graham Maher, Queensland Rugby League

Wed, 15 Feb 2023 09:00:00 -0000

Listen to Graham Maher as he talks about his responsibilities as the CFO of the Queensland Rugby League and shares his expertise on how to successfully pitch for and secure additional funding for your next venture on this Sports Geek podcast episode. Show notes - https://sportsgeekhq.com/podcast/graham-maher-queensland-rugby-league/

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Connecting local community and national audience – Jeff Reibel – North Queensland Cowboys

Tue, 07 Feb 2023 09:00:00 -0000

Sports Geek's Sean Callanan chats with North Queensland Cowboys' Jeff Reibel in this CEO Series chat. Jeff discusses the unique proposition of the Cowboys reaching a large regional footprint as well as a national audience across TV as well as the launching of a new stadium and high-performance centre over the past 18 months. Show notes - https://sportsgeekhq.com/podcast/jeff-reibel-north-queensland-cowboys/

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Catherine Carlson on activating with a passionate Philadelphia Eagles fan base

Tue, 31 Jan 2023 09:00:00 -0000

Sports Geek's Sean Callanan chats with the Philadelphia Eagles' Catherine Carlson about her career across multiple sports and entertainment properties with a focus on customer experience and getting results for partners. Show notes - https://sportsgeekhq.com/podcast/catherine-carlson-philadelphia-eagles/

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The most fun team in hockey - Dan LaTorraca , Carolina Hurricanes

Fri, 27 Jan 2023 05:18:00 -0000

Learn about digital and marketing when Sports Geek's Sean Callanan chats with Dan LaTorraca from the Carolina Hurricanes including how to use humour and banter to bring your fans closer (while firing up your rivals). Show notes - https://sportsgeekhq.com/podcast/dan-latorraca-carolina-hurricanes/

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Small wins become big wins in ticketing - Drew Bentley, DC United

Fri, 27 Jan 2023 05:16:00 -0000

"Small ticketing wins lead to bigger ticketing wins" that's the lesson from Drew Bentley from DC United on this episode of Sports Geek. A must-listen if you love data and filling stadiums with fans. Show notes - https://sportsgeekhq.com/podcast/drew-bentley-dc-united

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Building more equitable world through sport - Jessica Smith, Angel City FC

Fri, 27 Jan 2023 05:14:00 -0000

Angel City FC's Jessica Smith discusses building a purpose-driven revenue model on this Sports Geek episode. She chats with Sean Callanan about how sales and sponsorship can develop outcomes for the bottom line and for a more equitable world. Show notes - https://sportsgeekhq.com/podcast/jessica-smith-angel-city-fc/

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Australian Open - Growing media rights globally - Alfonso Medina, Tennis Australia

Fri, 27 Jan 2023 05:12:00 -0000

Tennis Australia's Alfonso Medina chats with Sports Geek's Sean Callanan on how media rights landscape has changed, not only in dollar value but in how they are divided globally and amongst commercial partners. Show notes https://sportsgeekhq.com/podcast/alfonso-medina-tennis-australia

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Importance of sustainability in sports - Aileen McManamon, 5T Sports

Fri, 27 Jan 2023 05:10:00 -0000

Aileen McManamon from 5T Sports discusses the importance of sustainability in the sports industry and why it is a growing sponsorship segment for sports in this episode of Sports Geek. Show notes - https://sportsgeekhq.com/podcast/aileen-mcmanamon-5tsports

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Major events are BACK – Dustin Lockett – FIBA Women’s Basketball World Cup 2022

Fri, 27 Jan 2023 05:06:00 -0000

Dustin Lockett shares his experiences with Sports Geek's Sean Callanan on running commercials for the 2022 FIBA Women's Basketball World Cup in Sydney. Show notes - https://sportsgeekhq.com/podcast/dustin-lockett-fiba-womensbasketballworldcup/

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Big game technology demands in college sports - David Payne, University of Oklahoma

Fri, 27 Jan 2023 05:04:00 -0000

Long-time sports technology executive David Payne chats with Sports Geek's Sean Callanan about his role at Oklahoma University and how technology supports students, coaches and fans across multiple sports. Show notes - https://sportsgeekhq.com/podcast/david-payne-university-of-oklahoma/

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Developing connections with new fans – Nilay Shah, New York Giants

Fri, 27 Jan 2023 05:02:00 -0000

Nilay Shah, SVP of Marketing and Brand Strategy at New York Giants discusses developing content to attract new fans, why fans love retro uniforms and how sponsorship has evolved with Sports Geek's Sean Callanan. For more - https://sportsgeekhq.com/podcast/nilay-shah-new-york-giants/

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Craig Hutchison on Radio, TV & Media trends

Fri, 27 Jan 2023 05:00:00 -0000

Sports Geek's Sean Callanan chats with Crocmedia CEO Craig Hutchison to discuss his sports media career, media trends and growing Crocmedia business across radio, TV & sports. For more go to https://sportsgeekhq.com/podcast/craig-hutchison-crocmedia/

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